RAM & Jeep Dealers Are SCREWED
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- Опубликовано: 29 июл 2023
- Jeep and RAM dealerships are in Big Trouble. It's been a rough 6 months for the Jeep and RAM brands in 2023.... Over 81,00 Jeep Grand Cherokees and RAM Trucks were recalled due to engine failure. Dealership lots are stacked with Gladiators, Wranglers and RAM trucks that are just not selling. And the Jeep Renegade has one of the longest days supply of inventory in the entire country, I'm a huge fan of the Jeep brand and over the years I've owned several JK wranglers While I'm excited to see what the future holds for Stellantis, the direction I see Jeep being taken has me a little bit concerned.
#ram #jeep #trucks 
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@@tryndoxme248 hahaha. I would just replace all the carpet.
I'll aggressively tap the like button just as aggressively Jeep/RAM F'ed me up with their price schedules
If any of the Gladiators have diesel engines there is a no sale hold on them until they address a fuel pump issue. No dealer can sell a diesel JT right now FYI 👍
I aggressively clicked the thumbs down button and unsubscribed because of your BS thumbnail titles "THE END" and "IT'S OVER" when it's certainly neither the end nor is it over. I also know that clicking on the video is the very reason for your BS click bait thumbnails and I don't know what effect a thumbs down has but I sick of click bait titles.
"ageing 2015" *Looks in the garage at my 98 Sentra that I just bought*
As a ram owner, the incredulous tone from that CEO is awful. It certainly matches that blazer he’s wearing.
Couldn't have worded it better. Incredulous is spot on.
I’m also a Ram owner and you are spot on.
2018 ram 2500 Laramie/ Cummins / all the bells and whistles…….out the door for $49,650 with dealer incentives at the time. Now,,,,….. same model, $85k. Granted I’m in a Texas Market but…… brand is hurtin + made in Mexico with limited China parts
That is why they hired him, they need arrogance at the top to trickle down.
@@TheReal_JohnDoeSmith 85K 😮 Damn ❗️
A $66k vehicle would require a income of over 180k per year if you follow the old guidelines of affordability.
It really doesn’t though
@@1titans the old guidelines were not to buy a car that was more than 1/3 of gross income.
@@appleiphone69 They never tell you from the perspective of someone who is doing it. I’m around 110k. And have a 392. Its pretty easy to afford
@@1titans what is your rent? Other expenses? If your single, live with your parents or roommates then spending above the guidelines is doable. As long as you are saving for a rainy day and investing for retirement then you are on the right path. I have a household income north of $450k per year but have children . I bought my 2019 Mustang GT slightly used back in 2019.
@@appleiphone69 2300, live by myself.
I wouldn't pay $30,000 for a new car let alone $90,000....that is insanity!
Another issue is that during Covid, it was hard to even get inventory. This caused dealers to JACK prices way up and screw over customers. The banks likewise wrote insane contracts on both new and used vehicles for way over ACV and buried customers in debt in a depreciating asset and they CANT get out without default/repo. Customers are pissed at dealers for price gouging on top of the insane prices AND interest rates. Dealers WILL go out of business for this
i think car dealers are a scam and only hurt us they need to work elsewhere or just sell used i wanna order my car from thed manufacturers
You mention "price gouging" and "insane prices". If we (Americans) weren't so stupid the way we are willing to spend money on garbage that we don't need it never would have happened that way. I'm driving a 2000 GMC pickup and I'll keep driving it until it goes to the junkyard. It's paid for, taxes are cheap and it's been extremely reliable. I know a lot of guys that drive twenty year old GM trucks that are in great shape.
While I agree there was insane price gouging, in the end these people agreed to pay those prices and signed up for it. They get no sympathy from me. If you were in dire need of a vehicle, there was still no reason to go out and pay new vehicle prices for 5 year old vehicles. This was self induced by the buyers, if nobody paid was willing to pay those jacked up prices then the dealerships would've had to lower their prices back to reasonable. During COVID I bought my wife a 99 Silverado Z71 with 170k miles for $2500. And it runs great. But even if it didn't, at that price I could've had the engine rebuilt, new trans, and replace just about everything on it just throwing money at it, and still not come close to the price these dealers were asking for something that was newer, less rust, but just as many miles and in some cases not running nearly as well.
Unfortunately people are stupid and will pay it..... It drives me crazy, if people would just walk away they'd have to lower prices but everyone has the attitude, "Well I guess that's what it costs now". I'd love a new truck but not for the prices they want, I'll just keep driving my old one. A new engine is just a couple of months payments on a new on!
No, they won’t. They’ll file bankruptcy, or the government will bail them out.
yeah, but my 3 bedroom house only cost me 110,000. 5 years ago and they want that for a jeep and a ram. holy shit.
Right? It’s more than my condo
@charlesthehammer4097 that's because they make em so you can live in it once you get evicted for not paying your house note....because now you cough up $1,300 for a damn jeep/ram.
That’s crazy,absolutely mind blowing
To be fair what is your home's estimated value now? Its not just cars. The world changed. Big mac combo just cost me $12. That used to be a $6-7 meal. I own a small electronics company and most of our component costs went up 30% +. Shipping those parts went up. Tarrifs went up. Just because some availability is starting to return doesnt bring those costs back down. I doubt we will ever see the pricing come back to pre 2020 levels. People are going to have to adjust their expectations that our dollar doesnt go as far as it used to and we are going to feel the effects of this for many years to come.
@@spyder000069 What it could actually sell for, or what the county just assessed it for? Because, those are very different numbers.
Those are ridiculous prices for what they are. They make an attractive product that people want to like. However, they tend to be over-priced unreliable money pits. This just might have caught up to them finally.
I’ll keep my 2014 4Runner. Haven’t hit 90k yet and I just put a lift on it with new wheels and tires. Can’t go wrong modifying what you already have. It made really enjoy driving it again.
@@anon7843 Good choice.
It's some form of madness. I think they call it greed.
@@anon7843 I have a 2000 4Runner with 240k on the clock. the best truck I've ever owned (and I have owned 3 jeeps- 2 XJs and a wrangler)
In 2018 I bought a jl I paid 52k, I went back 2021 trying to buy another one, the same jeep Rubicon was 63k plus now 2023 they asking 66kk plus I just walk away
The fact that budget car brands like Toyota, Ford, Jeep are the same price as luxury car brands are insane. That green Jeep Rubicon is the same price as a fully loaded BMW X3 is unbelievable (around $65k) . This market cannot be sustained at this rate, something has to happen.
Yeah, something will happen. It'll all fail miserably, and they'll deserve it. I've been shopping and looking for a good Wrangler for years. I've got things to do that take priority, and I know how much I'm willing to spend, and prices are just insulting. But, we can mostly thank the Dodge brothers suing (and winning) Mr Ford back in the day. They set the stage for this to eventually happen.
I loved my 2015 Willys .It was $33k and after owning a wrangler, you realize there's not a lot to them. I always thought $30,000 was overpriced! Demand was the only way they could drive the prices so high. Now 50-60k, to me, is so ridiculous, especially with gas being $4 a gallon. 15-20 mpg is not affordable for me anymore.
I don’t trust anyone who thinks outdoor furniture coverings from the late 70s should be a sport jacket
Hahaha. good one.
That's like, half the car salesmen I've ever met.
All these car brands all came up with the idea everyone can afford a luxury car and that they wanted to only be luxury brands. Idiots will bankrupt themselves.
Government has effectively banned vehicles for the middle class and below. No such thing as an economy car.
"Idiots will bankrupt themselves." How do you know? I'm betting you simply needed something negative to say and that's the best you could come up with...
@@buckhorncortez How do you know they won't?
Nah the government will bail them out as usual...
@@der0ngTake off 30k, THEN you have a deal/sale!
All manufacturers prices have outpaced inflation for the last 20 years. In 2001 I puchased a fully loaded 1 Ton Crewcab Dually for $32K. That same truck today is close to $100K. Who can afford that???
I remember when 40k for a fully optioned Wrangler was insane.
Need 50% price cuts across the board. The manufacturers have priced themselves and everyone out of the market now.
For sure... Just 15-20yrs ago a $35,000 vehicle was a nice sports can...
65% price cut across the board, then maybe they can find buyers.
They can start by no slapping a fucking 27" tv on every dashboard of every vehicle
There needs to be a major price cut, a permanent price cut. Automakers are starting to report their second quarter figures and the news is all the same, lower unit sales but higher profits. As far as I'm concerned, my wife and I have been priced out of the mid sized SUV market with non-premium models priced at $55,000 - $60,000 cdn.
@@scottfurlong5475so why would they lower prices? Somebody is buying these vehicles
Prices are crazy especially with interest rates high as hell
The reason all manufacturers have gone to sky-high prices is because soon they will go back to selling at msrp... and people will line up like sheep to PAY msrp prices.
Just a few years ago no one paid msrp... you could easily get a few grand off with just minor haggling.
Exactly
@@jerryjeromehawkins1712 unfortunately this seems to be the case. hell you still have toyota saying they are having production issues when at this point most know its BS so they can continue trickling supply to the market so they don't have to give incentives. people are also idiots and continue buying cars even with sky high interests and high prices. of course these are the same fools that end up getting their cars repossessed.
I hope they keep raising rates. Easy money caused all this inflation.
It’s going to be a while before that happens. Inflation continues to rise, and if people start losing their jobs they won’t be able to buy anyway.
If you’re buying a +$50k for any truck/suv/minivan then I imagine your monthly payments are at $750-1,200 plus full coverage insurance… unless your down payment was bigger. If you already have other major bills like mortgage, utilities and a family to raise then you live to pay the vehicle off. Any slight financial bump on the road and you’re dodging the repo guy which is stressful.
It was only a matter of time before car brands realize everyone else is broke
Anyone paying over 30k for a mini van is crazy.
I was looking at new sienna and people are paying 5 to 10k over msrp for them right now. Btw nice trims are about 50k
I think anyone who pays over $30,000 for a Jeep Wrangler has lost their damned mind.
What are you talking about? The Big 3 CEOs believe that’s a great idea! You know… because inflation!
My last two vehicles were a Jeep Wrangler Sport and a Jeep Wrangler Unlimited Rubicon. With the Rubicon approaching 7 years old ,I wanted to replace it. Being in the environmental field, I need a 4x4 to get to some sites. Jeep's decision to raise prices sent me in another direction. To get a new Rubicon, modestly equipped like mine was, would mean I would go from $42K 7 years ago, to $58K today. Along with that sticker shock came the unfortunate engine choice when paired to an auto transmission... either a turbo 4 or an E-torque V6. I wasn't having any of it. I went with a 2023 Tacoma TRD Off-Road for $43K. Not only was the price and equipment a deciding factor, but the Jeep dealership here has absolutely the worst service department. So Jeep pushed me away from Jeep.
I was just going to tell you, just get a Tacoma and be happy. Just turned 100k on my 2018 Tacoma 4x4 Offroad. I can sell it today for the price I bought it for new, 35K.
My next Wrangler will be a 4Runner or Land Cruiser. But honestly, my 2013 Jk is still running like new, even with the crazy winters and salt up here in Canada. I hope it'll go to 2030 ;)
@@BladeDoomer86 I hope your Jeep goes as far as you want it to take you. Mine never left me stranded but it sure was starting to act a little weird... like not starting when I turned to key, but somehow opening and closing the hood would then allow it to start or randomly flashing the CEL only to get a P0300 random cylinder misfire code even though it never truly misfired. I became afraid to drive it any further than to work and back (12 miles round trip.) It had to go.
@@jeffissimo1221 Oh i agree, once reliability goes out, I'll get rid of it asap.
I’ve bought 6 wranglers new from Jeep, but my current JL will likely be my last new Jeep purchase. The prices are getting insane, but I’d pay it IF Jeep took care of you after like they use to. For instance, my 2012 JK broke a locker from wheeling that was fixed without any fight. In comparison, my 2021 JL’s rock rails flexed into the lower body panels causing damage. Clearly a parts failure as noted by the dealer. Jeep denied warranty by claiming outside influence and told me the rubicon was meant for light off-roading. I’m still amazed at the response I got.
I can afford one of these vehicles, but hanging on to my 2013 Subaru till this greed all shakes out. I don't want to be the loser in this game.
Great content. I've been to four dealerships in the last week. Jeep/Dodge, Buick/GMC, VW, Toyota. Out of those, Toyota is the only one actually selling (and selling well from what I could see). No customers to be found at the others during normal hours of operation. None. And the Jeep/Dodge and VW dealership were way under staffed.
The Jeep/Dodge dealership is one of only two in the metro. I parked at the building, walked in, couldn't find anyone, walked out, wandered the lot for 20 minutes and left. Went back a few days later and found exactly one salesman on staff. One. Coincidentally, at the Toyota dealership, the salesman who was taking me to test drive mentioned, unprompted, that it was his first day at the dealership, as he had just left his sales job at a Dodge dealership because of the lack of customers and not support for staff.
The Buick dealership had maybe 4-5 salesmen just hanging out and I'd suspect the one who approached me and gave me the test drive was the sales manager based on his office, age, dress, etc.
Surprisingly, neither the Buick or the Jeep salesmen seemed eager to get me back inside despite the full lots, the incoming stock, or the lack of customers, but I had expressed considerable disinterest after test driving.
The VW dealership had only one salesman and one sales manager on staff and they seemed absolutely desperate to get my info and keep me around. I test drove a Taos and absolutely loved it. They said they had tons of incentives, but didn't want to give me a price until I gave them my info, which wasn't going to happen. After I left and did my research on the Taos, it seemed like I dodged a bullet. Reddit and Edmunds are full of horror stories, and Consumer Reports gave it a very poor rating.
In the end, decided to wait. Not in a hurry to get anything.
All manufacturers and their dealers made the mistake of believing that people would just continue extending themselves financially in order to purchase what they want, as opposed to what they can afford. We began to see this upwards creep as your typical car loan, which used to be no more than three years, went to four, five, six, and finally seven. What they did not anticipate was the double whammy of high inflation for all consumer goods, along with out of control interest rates that have pushed many of us out of the new car market entirely.
They're all going to be taking it where the sun doesn't shine very soon, and I expect many dealerships to go bankrupt.
I can’t wait for dealers to go bankrupt so we can buy direct from manufacturers
This seems to be correct in that customers only look at the payments and not what the vehicle is worth verses what is owed. This may or already have produced another issue by repossessing, I still believe though that the 'house' always wins, not the consumer.
@@GabrielSBarbaraS Exactly. I think it's a fantasy people have that the dealers will go under. Sure it sounds nice, like a 'the bad guy got it in the end' but that's just not the way this typically works. There has to be a serious financial crisis where the manufacturers are on the brink of default to trigger change and intervention like 2008 or so for anything to truly change. And with the precedent of 2008, they may be thinking: "Eh, depends on who's in Washington for a potential bailout...
@@alex1vid Maybe some good news for the consumer is from an old economic saying " The cure for high prices is high prices " ( supply and demand )
They won’t go bankrupt. They will be bailed out by their talking puppet-the politicians. Either way they win. You as the low hanging fruit (we the people) will lose.
I literally just had this conversation yesterday. All my Jeep mechanic buddies are like don't you dare buy a 4xe. When the battery goes bad it cost $25K.
I wonder if we could just disconnect the electric part of it and only use the combustion engine?
@@samuelm370 they’re ruining the Jeep brand with prices, as well they should have put the V-6 in there at those MSRP’S 🤦🏾♂️🙄
Electric Jeeps are Dumb....even dumber when you hear them overlanding.
@@waker1776 yes I hear ya but Jeep is pushing 4xe really hard 🙄
@@AaronLBrown-nv9bu A friend of mine bought one and he hates it. If he drives to the lake house less than couple of hundred miles away approximately. There are no charging stations nearby it takes him 3 days to charge it on the house power. He is stuck with the brick and pays out stupid money each month to own the dumb thing.
Keep posting these videos.
Working class people need to see this out of control price gouging.
I gave up trying to buy a jeep Wrangler Rubicon. I can afford it, just can't justify it
You’re better off with the Toyota 4Runner, FJ Cruiser, or new Land Cruiser. Way more affordable & dependable anyway.
The CEO is clueless. Just look at his suit jacket, lol. Your example of dirt covered vehicles is how it is all over the country. We looked at three Jeeps. All three had dead batteries and would not start. The third one we looked at had a massive spider webbing in the front passenger wheel well. Now, ... that is a vehicle that has been sitting a long time. Also all the vehicles had the usual market adjustment and add-ons. The salesman went in to get a mechanic with a jump pack and we drove away. Stellantis is in a race ... to the bottom. Great video. Cheers.
I wouldn’t trust anyone wearing a jacket like that 😂
News flash, there is no inventory problem, the manufacturers are building inventory because they expect a UAW union strike soon
@@Gewgoalhe looked/sounded like a real douchebag
Dead batteries is a hint to walk away fast. That's a bad dealer there
Jeep refuses to listen to what WE want, we asked for a Jeep truck and they give is an ugly 4 door thing we didn't want, we asked for a classic 2 door, we asked for more power and they put a useless 6.4 v8 with a speed limiter and not the big diesel, give us what we want or just go away
With the amount of free taxpayer money through PPE 'loans' these dealerships received, they can play this game for 20 more years.
Basically Jeeps strategy and new motto for shareholders “There is a sucker born every minute” and we here at Jeep will use that sucker to sell just one jeep and make all profits needed. Screw anyone with a brain.
I was driving a 1995 Jeep grand Cherokee Laredo until 2019. I finally decided to buy a new car. I wanted the Jeep set with the hemi engine. I was jerked around so much I switched to the summit model. Then I realized they were fiat Chrysler. I switched and bought a Toyota 4 runner venture model. Purchased 1k under msrp. Best rig I ever bought.
Picked a 2020 Toyota 4runner ORP over the jeep.
I still have my 1995 Jeep Grand Cherokee Laredo. It has 265,000 miles on the clock, and still going strong.
Buy a toyotA
I factory ordered mine in 2023 - huge money saving compared to buying from the lot, but yep - way overpriced. I feel like over the years they were testing the market/customers for how much price increase we can tolerate, and they finally got the answer. LOL
$100,000 for a Wrangler. In 2011 I paid $149,000 for a house in North East Austin. Allowing for inflation still cant make up for the price increases in cars and trucks...
This CEO for Jeep is just like the Bud Light CEO. Neither knew their customer base. Budweiser now understands their Customer base. I expect Jeep will learn the same.
I know, right, if Bud Light knew it's base the can would come with it's own pointy white hat.
@mnn1265
Someone has some underlying race based issues 😁
@@jdsmith556 Are you admitting something my friend? 🙂
@@mnn1265 You don't have both oars in the water, do you?
@@mnn1265 got to mail your upc codes in for that.
We can't even rely on the basic principles of supply and demand any more.
Everyone is greedy in American. A pair of custom headlights for a Ram 2500/3500 is gonna cost you about over $2k. A brand new 2004 Ram 3500 highest trim was like 40k back then
I’m pretty sure the government was in bed with these large companies, they need chaos in order to make so called order
They've made their own bubble and it is going to pop. And we are probably going to foot the bill to bail them out, again...😢
Accurate.
Ram Rebel went up 20k in 2 years ... thats ridiculous
Just a thought. What the heck are these dealers going to do when the 2024's start coming in? They are so overloaded now. Will it be like the local Ford dealerships here where you can still find brand new 2022's not yet sold? Sounds like some cars will have their birthdays on these lots.
News flash, there is no inventory problem, the manufacturers are building inventory because they expect a UAW union strike soon
I thought that was only GM? Are all the contracts coming due this year?
Only certain dealers are getting the 2024 models in. Specifically the Northeast/Tri-State area NYC, NJ and Conn
I just bought one this past week and based on the dealer inventory, doesn’t look like they are struggling to sell them with the 13K in lease incentives being offered.
Thanks for sharing. Interesting!
@@Sal834 Their contracts expire in September, for all 3 of them, including GM. Nobody knows if they will strike or not, they could have a deal by September. No matter what happens, you can bet car and truck prices will increase even more after a deal is done.
I would pay 66k for the whole row. And its a jeep so I would be over paying at that
😂😂😂 well said
A buddy wanted a wrangler but couldn’t get past the price for an unreliable product. He purchased a Toyota 4Runner. He loves it and he’s aware it will lay in excess of 300k miles.
Last year (Jan) I was looking at getting a Rubicon Gladiator here in Canada (Toronto area). Unfortunately the pricing was just too far out of my reach, especially if I considered the diesel version. I ended up stepping back my realistic use for off-road in a given year and expanded some of the other vehicles I looked it. Ford Bronco Badlands was just as expensive, so that was out which ended with me landing on a Toyota 4Runner TRD Off Road. Compared to the Gladiator I originally wanted, I ended up paying almost $23K less, plus saving a few more dollars on the balance of my load to finance. I did have to wait 6 months for the 4Runner, but have enjoyed it now that I have it a year as of Jul 27th. Funny thing is, a few months after initially shopping around, the Jeep sales reps were heavily discounting the Jeeps I was considering but told them I was waiting for my 4Runner which was still much cheaper than they were offering.
And now you have a vehicle that will last much longer than the Jeep or Bronco.
You got lucky, Jeeps are complete junk.
Holy jeebers, you purchased the far superior vehicle. The universe was looking out for you.
Is it me or has the Jeep CEO been rooting around Herb Tarlek's closet ? Keeping the slimy used car salesman stereotype alive and well complete with cheesy sport coat..
Now I know what happened to that 1980s couch.
Somewhere theres an old Volkswagen with a seat cover missing .
WGYP in Cincinnati? That man has a face for radio. 📻
"If you want the worst retail prices at the highest interest rates you'll swallow on the most equipped vehicles, monthly service fees extra, call ☎Ferryman Motors." (music 🎼starts)
"Hey, you're young and swing'n.
No funds to buy an overpriced new auto.
But there ain't no way to deny it.
Someday you'll have to buy it."
So plan today to pay the Ferryman tomorrow.
"FERRYMAN, FERRYMAN
He's the man with the lot, the man with the plan.
FERRYMAN, FERRYMAN
He's the auto salesman who needs you, ALOT!"
Six, count 'em, Six convenient locations
plus group rates ( .1% interest rate reduction for 3 or more same time purchases)
and FREE parking.
All lots filled to the brim with flashy catastrophic debt burdens just waiting for you!
"BYE-BYE....."
"BYE-BYE....."
I won't be surprised if the industry move away from yearly releases before dropping prices. Tesla kind of does that now
The only thing I like about Tesla is they don't change things so fast.
I got rid of my last car about 15-18 years ago after doing the ownership math vs. riding my 1100 Yammie summers and taking taxis in the winter and maybe renting something if I really needed it (never happened) and I came out ahead by $3,000+
You can take a lot of cabs for three grand.
What set me off? Took my Subaru wagon in for a U-joint replacement figuring just a U-joint price with a little labour...Nope. $800 Dollars! They said they had to balance the entire drive shaft after putting in the U-joint.
Spit in their greedy little eye, parked the car in the driveway that day and it didn't move until I sold it a few months later after doing said math.
These jerks not only moved me out of their market, they bounced me out of every other grasping grubby-fingered dealership new and used for ever.
No regrets, never looked back. Just swapped the 1100 for a 2011 Can-Am Spyder RT SM5 for my 76th birthday prezzie to myself. Beautiful machine.
That Stellantis grease ball brought it all back. They're not smart enough to know they've priced themselves out of the market! If they can't figure that out, what else are they missing in the design and execution of their machines?
No trust. No mercy. And sure as hell no money. They don't deserve it.
I love your channel especially being out here in the West in UT.
"..... butts in seats sell vehicles...." He says... "and in particular, it sells the Wagoneer, the Grand Wagoneer, and once people sit, they buy".... and within a year, they repo it because they are upside down and can't afford the payments. Record number of repo's and it is going up.
I hear it as "an ASS for every seat" Jeep is clueless and hopefully falls hard. I'm a Jeep and a Dodge Ram truck owner....I'm shopping for another Jeep but thinking of something else too. Sad to see what it become. They F'ed around....now they will pay the price.
I concur with this post, people only look at the price per month when they sit themselves down in a car.
@@wkw4095I'm going to enjoy when it all comes crashing down..😂😂😂😂
Back in the mid 80s my wife drove by the Jeep dealership and saw a cute little red Jeep. With no idea of buying it she stopped to just look at it. The price was so cheap that she wound up buying it. I wonder if that ever happens any more.
NO
That was when a good amount of folks did not even have to finance when it came to new vehicle purchases, now they offer 10 year loans for a reason… they are the farthest thing from affordable. I believe they get replaced sooner than they used to as well. If they can get the money for it they will and then some 😅
Now you have to be in tech to drive a jeep. Turning ram and jeep into white collar instead of blue for the suburbanite. Will see if it works.
That's a cool story and probably a good time in history. This is highly unlikely now.
80s was forever ago...
Any manufacturer that has cars priced over $60k needs to go out of business! News is great! Love it!
The Stellantis CEO just doesn't seem to grasp the concept that most all people that buy a Wrangler want to take it off road, and the Rubi is the master of off road right off the lot. He needs to get it through his thick skull that there are very few people who would buy a $66K Rubi, and take it to the trails.
Yeah. They need to understand when u pay ur staff to put add ons to a vehicle u charge LESS for it... Not more! Because u (the dealer) got discounts by buying in bulk, u (dealer) got discounts in labor as it's ur people doing the work and ur to pass those savings onto the customer! Not charge them extra!
Can we finally get a $10k market adjustment discount from the dealership?
It has become clear that the CEOs of many car makers never took or perhaps didn't understand economics 101 law of supply and demand. Supply goes up price goes down. Not on car lots Supply goes up and price goes up. Who can afford monthly payments close to or in excess of a thousand dollars for like 10 years with no interest. No one can afford it.
Great video. Thanks for sharing.
Good clip! I just bought a ‘23 Gladiator Rubicon which had a lot of options on it. The sticker was 65, but between dealer and manufacturer there were 15K in rebates. So basically got for 50 before trade and cash down.
My local CDJR dealer has 86 Wrangler 4xe and 14 standard Wranglers in inventory, but oddly only 7 Gladiators. While some are in transit that's a ton of Wranglers. Lease deals are pretty good because leasing doesn't phase out the federal tax incentive based on income. They've also decontented the Wranglers compared to the '23s, or forced you into more expensive options. For example the '23 Sahara had black or saddle leather, now leather is optional and no saddle available. The black 3-piece hardtop is also no longer available.
We have a 2020 wrangler rubicon and a 2021 gladiator rubicon. These will be the last jeeps we buy due to the ridiculous prices of new vehicles.
I bought a new Ranger Lariat FX4 for 42K (MSRP was 44500. got a little discount). I sold my 2012 Tacoma and paid the rest cash. At the time I thought spending 42k was insane and I was sweating it. Damn now apparently 40k is chump change. I am keeping my paid for Ranger as long as I can.
Prices on the Wranglers have literally doubled since 2017.
The dealership where my mother bought her Sahara has started reaching out to her in hopes to sell her a NEW Wrangler - since she just made her last payment on the one she drives now. MSRP on a 2023 is twice what she paid for her 2017.
She's keeping what she has, no need to replace a vehicle that runs perfectly fine and has about 30k miles on it and the OEM tires.
Keep that JK forever!
Back in 2017 I was quoted 38k for a rubicon and thought it was crazy expensive. Now they cost 30k more than in 2017. Really unbelievable. How do people buy these things? They dont mind taking so much debt for just a car?
Modern Vehicles:
1. Seriously overcomplicated
2. Difficult and expensive to service
3. Overall value is way less than the asking price
4. Consumers are legally forced to buy through a useless intermediary (dealers)
For most of the vehicles, cutting the price in half would barely make them interesting. I am the type that does not want to dedicate my life trying to pay for a vehicle. I would prefer to drive an older car/truck and have some time for myself.
He first legacy manufacturer to ditch the dealership model, or at least have the option to direct buy will likely to win the whole market and force the rest to follow suit.
Jeep prices in Australia keep going up but sales keep going down
I live in a rural area and my local Jeep deal has 2 diesel Wrangler Unlimited models which have been sitting there for at least 6 months. The sales manager is a friend of mine and he told me that there is a stop sell order on them, due to a recall that they can’t get the parts to repair.
It's the same here in chicago, cdjr uses 2 lots where they park their overflow of vehicles.. at this point they look like abandoned new vehicles.
I remember when I got $5K off my 2006 last gen TJ and it was less than $20 something grand. That was a great deal!
Not familiar with the TJ- how is $20k for a 17 year old machine a great deal?
@@IronCrown because that’s what I paid then 😂 not now.
This is why I won't buy from Chrysler or Ford or even GM. Those greedy S.O.Bs executives care more about the $$$$$ than customer service. This is why I'm staying away from the American brands along with the South Korean brands. They care more about style and flashy looks than about quality and reliability. I'm looking at Mazda, Subaru, and Mitsubishi. Those brands seem to care more about customer service and reliability than the other companies. I actually hope that Ford, GM, and Stellentis all go bankrupt. Maybe then when people quit buying their products, cause they can't afford them, they'll realize that they shouldn't have screwed over their customers. Some people just have to learn things the hard way.
I owned a Mitsubishi. Good luck with that one. Getting parts for it was like finding lips on a chicken...
@buckhorncortez True
However, I think that might change since Nissan now owns Mitsubishi. So parts might become more available once they fix the parts issues. But I get what you're saying. My parents have a 2016 outlander sport, and the sear clamp on the driverside came loose, so it took almost 6 months to get the part. However, I'm also looking at Subaru and Mazda as well.
My grandfather bought a ram 2500 big horn crew cab 2 wheel drive 8 foot bed with not a lot of add ons other than the diesel engine. And he paid under $36,000. The starting price of the basic 2500 is now $46,000 it’s become insane. I noticed this change too.
When I purchased my Gladiator in 2020 it stickered for 42k, after discounts I walked out of the dealership paying 37k. This is only 3 years ago. Recently I was looking to possibly replaced my 2020 with a new one (I drive a ton and it's getting up there in miles). I could not find one with the same options as mine for less than 46k and they would not budge on the price. That's an extra 9k in 3 years...pure insanity.
Same! I got my gladiator right before the shortage, got mine out the door around 36-37k. I’ve seen my exact year and model go for close to 40k used here in Texas. It was definitely way worst about a year ago and prices have come down a lot but still
I hope everyone just lets them all sit on the lot, and realizes how bad they’re overpricing everything. 50k+ for a minivan?!!? I’d have more fun driving an old classic for that money! Frankly, to hell with them all! Jeep, Ram, GM, Ford, and anyone else for that matter who wants more than $40k for an off road capable vehicle. They are all raping and pillaging the consumer; it’s about time they start earning their customers back.
Sure...all of them going out of business would be a real boon for consumers. Then there would be nothing to choose from...
Ya, that sob story would never come to fruition.
My 2016 Ram 2500 was 32,000 OTD price. That same engine and trim today is now 51,000 MSRP. I’m constantly asked if I’d be willing to sell it from friends and family. Nope, just like I’m not willing to sell my paid off house now triple what I paid for it 25 years ago with 2.79% financing. I worry about my children just now starting out.
I bought my Ram 2500 SLT quad cab with moonroof and towing package for $28,000 OTD price back in 2005. Still have it and decided not to upgrade. I really wanted to upgrade....Now I really don't ;) .....I would consider a Toyota because they kept prices and their product real during greedy corrupt times. Toyota gained my respect and I bashed them over the years.
The pricing for the new Grand Cherokee is what prevented me from replacing my 2013 on a new lease. I paid $80,000 AUD for my Grand Cherokee and the 2022 after the price hike is $115,000 AUD retail. Now 12 months later they’re asking close to $90,000 for the same 2022 Limited vehicles as they cannot sell them for their retail asking price.
They are competing with Ford Everest and Toyota Prado here that which are priced significantly cheaper than the Jeep.
Over priced vehicles are ridiculous. My wife and I make over $100,000/yr and we can’t afford a new vehicle.
It’s unfortunate that dodge now stilantis thinks so little of the public that they think quality takes second to brand
An old mechanic I know told me to never buy a Dodge anything, he said they went to real cheap parts a few years ago and now they are all junk. He said they used to be good about 5 years ago, but now they are made so cheap he tells everyone to avoid them at all costs.
@@steves2241 I bought a brand new Dodge Durango in 2002, drove for 35k before I got so discussed that I bought my first Japanese car. Which was awesome, I drove that for 125k miles sold to friend he put on an additional 100k. It’s like stilantis is going for the one time car buyer
the TJ was the last true off roading Wrangler in my view. and aging 2015 ?? thats not aging. i have a 04 TJ Rubicon and I will never get rid of it
Well... it's no longer my daily so we'll have to see what I do with it. I found something newer-ish. Video soon on what I got!
Crazy prices! They are pricing themselves to oblivion. Same here in Ireland, where Toyota rule in this class of 4x4. And for status symbol off roaders, Land Rover…. New Defender, selling really well, despite crazy pricing also. Im sticking with my 2012 Jeep Wrangler Sahara with 2.8 litre turbo diesel. The latest prices for the Wrangler here are shocking: €80k + for the 4xe .
Given the greed and craziness of the manufacturers AND the dealers, is there any chance the market will ever be “normal” again - where we can just get a $25K to $35K vehicle? It really seems like dealers and manufacturers are trying to train us to expect $80K to be the norm. That is not doable for most of middle class!
I would like to get a good deal on a pacifica hybrid. Holy shit almost 60,000. for a van
And not even a luxo van.
$60K for a soccer mom minivan? no way....
@@cyclopsvision6370 if you can wait by December they'll be discounted.
Another great video. Thanks.
Thanks again!
Here in Australia we basically have 2 models base model and the Rubicon, the base model starts around 65-75 and the Rubicon around 75-85 and for Ram 1500 they're around 100-140 and a Ram 2500 is around 170-190. We don't get the 392 or the 4xe here and we don't have the option of manual's
I stopped buying those Wrangler after seeing too many office staff drive them. They always look super clean, not a grain of sand on them. That kinda took.away the true meaning of owning a Jeep
That sarge green is also missing front camera and adaptive cruise so it could be another 5K over that price
We have a similar issue here in South central Louisiana. What Wranglers you find on the lots are 95% they hybrid models. Hard to find a non-hybrid Wrangler. And when you do it is the maxed trim level versions. Either they are selling as soon as they arrive or Jeep isn't shipping them. Trying to force us to buy the hybrid models so they don't have to pay Elon for all of his unused carbon credits I guess...
The government is forcing them to build hybrids .
Only 53K?
You lucky bastards.
85k in Australia!
The move to all electric is the kiss of death for the American automotive industry.
Prices are just insanely high for all new vehicles. Holding on to my old Toyota from the last century.
I am driving a 2000 Ford Ranger truck, with the 4 cyl. 5 speed, has 166,000 miles on it, and runs great, gets 22mpg in the city, and does not burn any oil. I have had it for 9 years, and I plan to drive it for at least 1 more year, if not longer. No car payment either, paid it off 7 years ago. So all I do is put gas in it and do oil changes every 3k miles. I only drive about 300 miles a month, so I only do 1 oil change a year.
They did this to themselves. No pity from me
I’m glad someone is finally posting about this.
$86 000 for a friggin' Jeep, and he thinks the price isn't out of control! I'll tell you what's out of control...His friggin' mind.
That 392 nice but I would buy a used gwagon if im going to spend that 😂
And the moment it breaks you are screwed with a 10000$ repair bill from Benz. 😅 And God help you if it's the g63 trim
I can only imagine what that lot is paying in depreciation on everything sitting.
That tells me that the banks loaning the money to the dealerships for inventory are the real winners, with the customer footing the bill. It may be getting to the point if you want a vehicle, you may have to order it instead of off the lot.
My local dealer offered to lease me a Gladiator for 3 years at $389/month... they wanted me to trade my 2015 GC Summit... I said no. I would like a gladiator, but the sticker price was 63k and I don't see 63k in value.
CEO of STellanis did an interview a while ago where they said they wanted the CDJR to be a lexus type luxury car
Problem with dealers now is you decide to pay their high prices and you sit down to do the paperwork. First there is no negotiation on sticker price, then you get fees for just doing paperwork. You start wondering how much more can they charge you then the state tax comes up and the dealer adds something to pay for paperwork so you get ready to write a check and they won’t take a check for the total amount then they hit you with a debit card has to be used to pay around half. The band now has a limit of $2,000 to protect you from fraud and you have to get permission from the bank to pay $20,000 so you call your bank on Saturday and you have to wait for every to get a supervisor which was me holding my phone for about 45 minutes and you hear a voice so it is approved. When do you just say forget it although you are too far into this deal to walk. 😂😂😂
Stellanis will end up destroying Jeep just like they are destroying RAM...it was bad enough when FiatChiseler had it.....that hi dollar Junk can all rot down on the lots for all I care.
who do they think will buy all these overpriced / overpackaged jeeps? your illustration of your 2015 Jeep vs a new one today sums it up
Suckers
Even with the employee pricing incentives being ran, its still looking like lots are full. Do you think Stellantis will ever drop the cost? A 115k average increase seems a bit nutty to me.
I leased a Jeep grand Cherokee and my lease is almost up… I will NOT be getting another Jeep with their insanely price cars. Jeep CEO is truly out of touch and Stellantis board is doing nothing about it. So sad to see an American iconic vehicle basically on its way to bankruptcy 😢
$86,000 jeep, hilarious. Good luck with that.
HEY, don't worry, some hillbilly will buy it!
I worked at the western US largest Jeep dealership from 1996 until 2001. I sold the first Wrangler that has an MSRP of over $30k. ($30,150) Everyone thought that was crazy. The Jeep regional director also said there would never be a 2wd Wrangler or a 4-door. That also was 3 ownership groups ago. That was a fun dealership to work at because we only sold Jeeps. No Chrysler, Plymouth, Eagle or Dodges.
Jeeps ended with the TJ/LJ. Now they are glorified minivans. I think I'll keep my LJR a little bit longer.
When I was a kid, my local jeep dealer was also an AMC and Renault dealer.
Taking an electric Wrangler off road through mud and deep water would almost be suicidal and I don’t think when it broke down they would honour the warranty.
Wow. That CEO's jacket looks like he skinned a couch for it.
FORD is starting to get an unusually amount of recalls and/or owner problems.
Crazy. Drove my 2020 Wrangler Sport with a lift kit new off the lot for a little over $40k. Those price jumps are insane.
Its a matter of when gasoline hits 5-7$/gal people will change their buying habits to small pickup trucks like the maverick or small economy cars while full size SUV's market will crash. And when mainstream media already talking about a recession, people will definitely put off buying large purchases.
Reality check: There will not be a recession this year, the economy is doing great, GDP is up to 2.4%, jobs are up every month, inflation is down to 3%, unemployment is at near record lows, and wages are up. So anyone talking recession is a total liar, and a fool, they are lying to the people.
The Fed even put out a statement saying they do not see a recession happening this year, that was about 2 weeks ago, google it.
Only lying Republicans are saying we might have a recession, for political reasons, to make it look like the economy is not doing great, it's all lies to try and help Trump beat Biden in the next election, do not fall for it.
It already hit $5-$7 a gallon nothing changed and anyone who listens to main stream media is a goober!
My dealer has hardly any stock. Didn't have during covid either. Recently under a new name and still doesn't have stock.