Kevin Ward Live Listing Presentation Role Play
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- Опубликовано: 23 ноя 2011
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This is a live role play in 2011 of a traditional Listing Presentation script, that I used to teach, done by me with some of other agents for training on how to make a scripted presentation sound natural.
This script, which I used to teach from a different coaching company, contains several resistance triggers...phrases that cause sellers to resist you.
Notice the use of pauses and downswings to give the embedded commands throughout. Note the importance of repeating and affirming their motivation constantly, of mirroring and matching the way they are sitting and communicating, and the conversational tone of the meeting. Hope it helps you understand the power of skill and preparation in making a presentation not sound scripted.
NOTE: The listing presentation in this video is not mine, and is different than my personal listing presentation that I now teach.
For a copy of MY PERSONAL LISTING PRESENTATION SCRIPT which I actually use, go to my website at YESMasters.com and request it.
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Hi Kevin, I had a listing presentation for an expired listing yesterday, sellers met with 5 agents plus myself. Very glad to say that I signed my contract with them this afternoon. We reduced the listing price by 150k! I must have watched this video about 20 times before my presentation. Thank you! Thank you! Thank you!
Steve Traiforos Incredible! How’s it going now after 7 years!?
@@mahid9594 🤣🤣 if he replies
@@jackowitzonline9475 he had the only listing 😂😂😂
@@WS-zs1ss actually I have very sad news, the agent was selling such a big home that he got lost and never made it out before dying of hunger.
I can't wait for the day to sound as confident as you do with potential clients. That was done nicely.
are you there yet 2 years later? jw
Nadine how is the businesses going? I am thinking of becoming a real state agent aswell
You can as long as you commit to at least 3 hrs a day of practice. That's why I have been doing with this script as well as other scripts for the past 12 weeks.
YOU GOT THIS!!!
I wouldn't ever say "I can't wait" it's not a productive mindset. I would say instead, I'm going to sound confident as you and I will work hard for it. Notice how your thoughts will sound more confident already. How you think shapes your reality
this is too good to be just "role play". Kevin, you're a real estate animal
Jamaal Sabree superb job
I disagree. He is a beast. Animals can be tamed. Beasts cannot.
Been an agent for 23 years, seen great ones come and go. You sir are top tier!
i kept forgetting this was acting
Exactly my friend
Anyone excited? Im excited to be excited. Exciting.
Simon Randall I no longer mention references in my comments, ex-cite.
SITTIN PRETTY AND EXCITED
:D
This kind of video is much more valuable than anything a new and inexperienced agent can do to learn from, apart from doing it themselves. Thanks, Kevin!
Thanks Jeff
i think this video was hardcore! The husband did just what any husband would do and put up the biggest fight. rather it be for commision or sale price. I was on the edge of my seat the whole time. Great video
Ralph Pena It was like a movie - really intriguing!
Ralph Pena seriously!!!
It was a great suspense thriller. I thought the husband was going to get loud and maybe physically aggressive.
I CLAPPED WITH THEM AT THE END HAHAHAHA
Great listing presentation, l liked everything about it. Facts were presented, Realtor was prepared, confident and in control of the conversation. l learned a lot.
"Please mentor me".
Great presentation.
"The skill is learning how to communicate that confidence and inspire the sellers to hire you"
Please repeat that again. You are 1000% correct. It's been a year since I found this script and I am still watching this listing presentation video FAITHFULLY. PRACTICE YOUR SCRIPTS AND OBJECTIONS EVERY SINGLE DAY.
Favorite part. The way I am standing up and negotiating for my value is the same way I will stand up and negotiate for the value of your home. Killed it.
I love when they said "they need to think about it" and you mentioned to them three things that sellers usually want to think about which is
1. If they need to sell? (Motivation)
2. Will you price the house at a price that will allow it to sell or are you ok with it to sit on the market again and not sell?(Price)
3.Based on the comps that I have showed you do you feel confident that I would be the right Real Estate Agent for the job to help you get your house FOR TOP DOLLARS?
So they will have no excuse on not signing the listing agreement with you. THE BOX IN TECHNIQUE IS A GREAT WAY TO GET A CLIENT TO SIGN THE LISTING AGREEMENT AND YOU CLOSE THE DEAL.
Always be in control of the conversation during the listing presentations.
It’s hilarious that the guy says he doesn’t want to hire a new agent, yet 99% of the people that watch your videos are new agents, Kevin. LOL
my thoughts exactly lol
The seller's body language and dour expressions as Kevin used the CMA to explain the reality of the market they were listing in is some of the best role playing I have ever seen! This presentation is fire!!!!!!!
It’s never too late to watch this video, I am so grateful to watch this video for free even 10 year later, it never gets old 😊
That was powerful! I love how you kept going back to motivation, price, and if you're the right agent for them.
All three of you are great at role playing here. Thanks so much for this. This is something I can really work with!
Thanks kevin, this video just landed me a listing!
That was the best thing I've ever seen! So informative! I wanted to sing it for them. The way he kept fidgeted that pen back and forth, just gave me the urge to sing it!!!!
Well done!
Bryan Casella and Loida Vasquez use this exact listing presentation and even have videos of them speed running through it blindfolded. That's what bright me here. Excellent work man! I'm a new subscriber. (new real estate agent in Maryland, too)
Mike Ferry Script!😍 the original and best real estate trainer... nice to see it in action, great job.
beautiful, me as an 18 year old, new to the business, smiling ear to ear, what an execution. I have so much to learn. JUST WOW!!!
I've seen and heard many scripts. I gotta say this is by far the best. It was very well done. I'm very impressed. I'm going to watch it again and again.
God bless you! The one minute close is amazing. Great starting points to open the conversation and make sure that you're dealing with a motivated seller(s). Thank you for sharing.
Going on my 1st listing app today been in the business 1.5 months just getting started Will watch a few more times but this is good thank you👍🏩🙏
Also watch Monica Diaz video. That is one of 5 very good listing presentation videos that I have been watching since February of this year every week.
Just re-watched this video. What a helpful resource! Listing presentation this week and I feel more confident having this video for review. Once I have some extra in the marketing budget I will be considering your coaching products. Seems Kevin Ward is the only coach to promote life balance along with financial success. Balance is my goal!
This video is a really good sample for new agents like me. Thank you, Kevin.
Year 5 in the business. I have taken some of this presentation along with others for my listing presentation. I have a presentation flor I take with me to every listing. I still come back to this 5 years later to continue to master it. Thanks for the great content!
Love seeing Kevin do the listing presentation! I have seen such a great response by using the YesMaster listing presentation and seeing Kevin actually do it helps perfect it!
I must admit, I watch this presentation 2-4 times a week. excellent.
Mike Ferry's listing presentation.... well done! Mike is the best in the industry by far
The way you executed the "box-in technique" was mind blowing. I'm pursuing my salesperson license now and these videos are prepping me for the hard nose clients. Great stuff Mr.Ward.
I will watch this video numerous times because it was an awesome presentation. Hell Kevin, you had me sold sooner than that, the old man was difficult. Loved the way you handled the objections.
Absolutely outstanding presentation! As a soon to be licensed agent, I really find your videos extremely helpful and will allow me to really break into this new career with some strong knowledge. Thank you!
No one is giving Tom and Jessie their props. Tom was amazing.
I don't go on a listing appointment without first watching this... 😂.
I love the objections and rebuttals.
Kevin wonderful video! Your videos have helped me at the beginning of my career. I haven’t watched your videos for the last two years. Today this came out. Thank you 🙏 God bless 💖
I love this it’s so helpful. I love how he keeps involving them with questions.
Kevin, thank you so much for this! I really wanted to see a play-by-play on what a Listing Appointment really looks like, and your video was perfect - the best I had seen! Thank you for this wonderful example.
This is one of the best presentations I have seen,
I like that your approach is very easy-going and not overly aggressive which I think scares some homeowners.
Despite the fact that the market has changed a bit, I'm glad I watched this.
Pure gold. Thank you for sharing.
Amazing communication skills and great lessons!
GREAT presentation, especially for new agents, like myself!
This was well done. Both sides of the table were very compelling.
S tjamestruste
Kevin--thanks so much for all your videos. A great motivator and I always learn a ton. Keep up the good work.
Mitch Hanson Agreed!
I model every listing appointment after this presentation. Grateful.
Great role play. Thanks for sharing. I am trying this on my next listing appointment!
It Was F**king Nicee..Love this live presentation..I mean everything was just PERECT..Perfect timing of every question.
I really like this presentation!!!! It's classic Mike Ferry.
Wow this is powerful i will definitely rewatch and practice this
I'm not a realtor, but his tips are useful for me in my freelance copywriting business. Great role play. I enjoyed it very much! 👍🏽
I've got my first listing presentation tomorrow. Really excited but really nervous too. Thanks for this presentation demo, it's fantastic!
:) very helpful & best of all it didnt feel robotic & rehearsed, very natural flow
LOVE IT
Thank you very much Kevin. This was great. Hope you always have this type of training then in the class training. 😁
i love it you indirectly tell them their idea of the homes value is in fantasy land! great. im a brand new realtor and honestly this is so easy like its just common sense. its so straight forward the sales pitch thanks for sharing
Great freakin job Kevin, that was an awesome video. As a new agent you allowed me to see what it will feel like and what is expected. Again that was beyond.
Been watching your videos for awhile. This was the best one and made me subscribe. Great video!!
Thanks you so much for putting out content like this. After watching this, I went and bought your book and listing presentation course. I actually got my degree in real estate and we never did anything as helpful as this. Better than any course I had to sit through for a semester. I'm sure I"ll be watching it many times over. Is there one for buyers as well? Thanks Kevin!
I have been in business for four years. I started using this script, but I never memorized it. I did get a lot of tokens from it though. Here’s what I suggest guys memorize this. 4 years after & I’m back here. I will memorize it this time around this is so important. It is an amazing script, watch this video multiple times a week if you can watch it every day .. let’s go!🏡
Kevin,
Great work and I really enjoyed this video. I also took a look at one of your other videos and enjoyed it as well. Keep up the great work and thanks.
Super helpful for new and experienced agents. Being exposed to a number of different approaches his extremely beneficial!
Kevin-that was perhaps the best Mike Ferry listing presentation I've ever seen. I loved how you put your personality into it. The objection handlers were awesome. I'm definitely going to put that to work in my business.
Thanks!
Jeff
I’ve watched this sooooo many times.
Hey Kev, thanks for your mentorship through your videos. I purchased your book as well. I'm 5 days shy of being licensed for 2 mos. I had my first listing appt today. This situation was SO similar.
They signed!
Love that this video is so realistic. Great example! Thank you.
Great Job Kevin !!!! Thank you for sharing, going to my first listing presentation, that helps a lot.
That, very fine, line you cross when you appear too aggressive and loose the deal because of the turn off. That's the skill I want to focus on. That's what I want to train on, rehears and practice. Thank you for the great video.
I'm a natural at this bi can't wait for my first experience. I start my real estate school in a week to get my license and I'm ready to take the he area by storm.
Kevin, can you do an updated video with your own listing presentation script? I'd like to see how your script plays out when you do it.
Holy Smokes! Best I've heard!
The best listing presentation on RUclips
Hands down a great video. I was riveted. Thank you Kevin
Great Presentation Kevin. Thank you for sharing your vast knowledge and expertese.
UnBelievable Kevin. Superb role play
great stuff! subscribed and look to learn as much as i can from your videos
💯💯💯 There is no sample video like this on youtub. VERY USEFUL
I'm so subscribing. Ohh man! I was freakin rooting you on! haha. Wish I would've caught this video before I had "the one that got away" listing appt. just a couple months back. Seller's don't need to make themselves jump through a ton of hoops just to please their friends and parents by taking their advice and interviewing multiple agents... That's just painful. What they need is a Confident & Driven Realtor who will stand up for what they honestly believe will net the Homeowner the most amount of money, in the quickest time possible, and with the least amount of hassle. ; ) Inspired and PUMPED to get to the office tomorrow! Whoooo!
Fantastic training video! Thank you.
Lol that was better than all the movies i watched my whole life. Thanks
Awesome! I knew you had to be with KW :) I will be showing this to my real estate class tonight.
This is so good. This is value! I just bought the book!!
One takeaway. Brilliant. Thinking about it isn't going to change the reality of the market, is it? Using this one for sure. Thanks, Kevin.
Awesome educational videos! Thanks from Sunshine State.
This was amazing and very strong!! Thank you, Kevin!
Wow!! I learned so much from this video. Honestly. Thank you very much. 🙏🙏🙏
That was awesome!! Very realistic!! I come from the auto industry and Kevin used honest and upfront closing skills to help the client.....
"Does that make sense?"
OMG! This is so awesome. I appreciate this. Thank you
Great presentation Kevin! Thanks for sharing it!!
Ahhh🤦🏽♀️ the man was killing me!!!
I’ll be watching this video over & over
Very Good Presentation! Thank you for sharing!
Excellent Video, I am a new agent and was very confused as, how to convince the client and face the objection. But after seeing your video I think I can do it for sure.
my favorite part was the box in technique, its like you didn't let him leave, I like it
That was exciting to watch! 👍🏼
Very impressive, the car example was awesome
Great video! Thank you for posting.
Great Presentation! He "dummed" it down and made it interactive for them. AND, made them think! #ListingMastery
That was dope felt like I was watching Tom Brady running through the pocket and delivering the perfect spiral down the field for a touchdown and finally to win the game. Definitely need to run my scripts more.
Fighting the commission cutter and closing was amazing !