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I’ll definitely touch on this more in some upcoming videos I’ll be creating on tips and tricks that I’ve used or seen others do well (great suggestion), but I tend to focus on traditional wide format videos designed for desktop (you can actually see your purchase breakdown by device in the last column of your Amazon report). I then focus on a great thumbnail. I love graphic design but tend to stick with high quality and clearly illustrative photos (minimal graphic overlays/text as it’s somewhat overdone and can feel less authentic imo). For video content, I do change my talking points based on a quick scan of competing videos (if most videos are short in length and generally covering products from a high level, I’ll create them with a very specific question or feature in mind). If there are no competitors I might do a more broad review. Generally these videos are never less than 1:30 and never longer than 2:45. This isn’t a rule, just what seems to work for my largely single take videos. I’m experimenting with some more edited/produced videos but they almost never seem worth the time. My best videos are simple, showcase use of product, and explain how I personally use it. But for more complicated content I will do longer videos to help future proof them against competition. How many videos are you at?

@@CaseyBotticello this is really helpful, thank you so much for the detailed reply. I have only done my first 3 videos (but got approved yay) - I was inspired after watching your video reports to give it a proper go. I’m going to dedicate a couple of days to batch producing this week. I hadn’t thought to research the other existing videos, thank you for the tip (seems obvious now you mention it ha). Good to know about the thumbnails too, I also didn’t put much thought into the importance of those. I make cooking videos and was thinking about trying a volume strategy/uploading a bunch of B roll clips from my existing content where appliances or utensils feature. I figure seeing as we can upload multiple videos for each product why not upload a lot (?). I was curious to know the lifespan of the videos / whether they get buried by newer videos or if Amazon displays the highest converting videos first. Now you are purchasing products to review, are you specifically looking for products with low video competition?

@@glowdiaries___ As for uploading multiple videos of the same tagged product, I generally try to avoid this, unless the videos are addressing different topics entirely. And just maker sure you're not reusing footage. Amazon may at some point view this as spam. Product listing lifespan varies. If there are no competing videos it may perform similarly over time. With more competitive video carousels, Amazon seems to use an algorithm to test showing new videos as they are added but tend to feature the top performers long term. Now that I'm buying products, low competition is definitely a factor, but this would be more of a short term strategy. I'm looking for products that are either expensive enough or hard enough for others to review, that I have some specific knowledge of. Or at least that's the plan!

Thanks! I offer most of my tips and tricks for free on my website BloggingGuide.com. No course planned-I just like helping bloggers when I can.

@@CaseyBotticello Thank you, brother, for everything you do شكرا

In my experience, no. Google is looking at a number of factors (site authority, backlinks, engagement, etc.). If your content is good in the eyes of readers you’ll do fine ranking.

Yes, you definitely can! I have some blogs that are comprised of mostly ~1000 word articles and are on MV.

@CaseyBotticello Ok! Thanks a lot, Casey!

Generally posts should be at least 600 words; typically closer to 800-1000+.

@CaseyBotticello Oh, Thanks a lot. So, it means I can get into Mediavine with 800-1000 word articles, right?

@@PuzzleGamesyt Yes, you definitely can!

Thanks! I appreciate the feedback!

This is common for the first few weeks as it takes time for ad inventory to populate on your site.

My 90% traffic from Germany, how much rpm it can give, I was using Ezoic before and leave them after seeing a drop from $20 EPMV to 8-10 in a month

It is too early to tell whether your earnings (RPM) are “good” or not…this ramp up period occurs over 3-4 weeks typically. It’s also during this period that you will begin to see less grow ads and more traditional third party ads.

I would reach out to MV if you are having payment issues.

Grow/Journey do not require Google ad manager approval-you only apply through Grow.

It depends on your goals and risk tolerance. Niche sites in general are risky right now (if they rely upon organic search traffic). But if you plan to drive traffic another way (social media marketing, email, etc.) it is definitely less risky. I’m still launching new sites just this month so I think the payout potential is worth it personally.

Thanks! It’s been really tiring but I’m still adding new videos at a fast pace so it will be interesting to see! And hopefully Prime Day is a bit of a boost!

No you can’t adjust the ad density with Journey. Ezoic ads are much more obtrusive so I think switching over and testing MV is definitely worth it!

Would definitely give Journey a try!

Significantly higher than Ezoic (and the ads that do show are far less obtrusive).

It’s hard to say as my Journey site is in a different niche than my regular MV site. But generally speaking, regular MV will be higher, simply because you can customize the ad modules and are eligible for brand specific deals.if you have bought traffic for regular MV, obviously apply to this program.

@@CaseyBotticello if you reached 50k on journey they'll migrate you to the main one or you need to apply again ?

No, you don’t! All you need is to have had Grow plugin running on your site for at least 30 days.

@@CaseyBotticello thanks for answering, just got accepted into journey while not being accepted to adsense yet.

It can help but generally these advertisers enter all sorts of kw variations so it would be best to reword the content altogether. Sometimes this is simply not possible or it makes it too hard for reader to follow. But Id definitely make sure you aren’t using these words unnecessarily. And if an article contains a ton of them, check to see how much that article is bringing in. It may be best to remove it altogether if the rest of your content is otherwise “brand safe”

@@CaseyBotticello That makes sense. Guess I have some editing to do :) Thanks a lot Casey. The subtle insights in your videos are very unique. Even though I've been into blogging for a couple years and took some courses yet I always find myself learning something of great value from each of your videos.

I wish there was a clear answer to this…if it’s a loss of organic Google search traffic, there are few if any solutions (based on sites hit by most recent updates). Chances are you’ll have to make major site improvements and wait for next core update. In this site’s case, I never recovered the Google traffic. I basically replaced it with organic search traffic from Bing (and to a lesser extent Yahoo and DDG). That’s why I recommend making sure your site is properly configured for Bing as well as Google (even if you don’t actively monitor it).

@@CaseyBotticello I just discovered that more than 70% of the blog's pages were deindexed after the update.. that's the main reason. I will follow your traffic strategy, thank you very much.

I have an entire free site dedicated to sharing the specific strategies and techniques I use for building and scaling sites: www.bloggingguide.com. I highlight many sample sites throughout these articles.

Agreed. Would love to learn the process. Especially how to create the content map.

@officialmantv5878 My website is filled with free and detailed tutorials (www.bloggingguide.com). There is enough content on here to get anyone started and then some.

@Faraz_khan0 I’ve gone through this specific process in my articles bloggingguide.com/how-to-create-a-topical-map-for-your-blog/ (and somewhat in podcast interviews), but I’ll keep this topic in mind for a future video 🙂

@@CaseyBotticello thank you so much Casey 🙏🏻

The site I sold for six figures? Unfortunately I don’t have access to data or analytics anymore.

I have some videos on niche selection: ruclips.net/video/bN2jn1jlZ3o/видео.htmlsi=4v8Uquo-DeWtmyh2 And articles on keyword research:bloggingguide.com/how-to-do-keyword-research-for-your-blog/#growMeRecommId=dae5999f1d2d4082bbfeda35128dbfec&growSource=recs&growReferrer=true

I’d start with the alphabet soup method and see if there are any topics that jump out at you. You can use Keywords Everwhere for cheaper search estimates:bloggingguide.com/the-alphabet-soup-method-of-keyword-research-for-bloggers/

This might help: ruclips.net/video/bN2jn1jlZ3o/видео.htmlsi=4v8Uquo-DeWtmyh2

This site relies currently on organic search traffic. I was beginning to experiment with a Facebook page before it sold but it only accounted for a small percentage of traffic.

@@CaseyBotticello Appreciate your response, please make future videos on niche and keyword research

They dont want full blown copy paste ai content. But if you rewrite content, add your own unique images, and add some personal flair, it is really just a tool used in the content creation process. The bigger issue is spammy content, that’s not fact checked or blatantly used someone else’s work, and has no original material. This is basically a scraped site. And MV will reject/remove these. Especially if you are stealing content (which unchecked AI does).

@CaseyBotticello I understand that but I've never stolen anyone else's work. GPT4 passes copyscape every single time

⁠@@Financierpro1if it passes copyscape and isn’t a cooking site (where you’re risking ChatGPT stealing the formula but rewriting the wording to just avoid plagiarism) then yes this sounds like it wouldn’t be problematic 🙂

About 500. But it was reaching the 25k traffic threshold that matters.

Again, it was an earnout so immediate payment was more like 30x. But yeah, they also wanted the sm accounts, and drafted posts I hadn’t got to posting yet.

I use escrow.com. Minimal fees, good for many cases (especially smaller site sales).

Should be coming up tomorrow!

@@CaseyBotticello Nice

Here it is! ruclips.net/video/cGyVqyou2LY/видео.html

@@CaseyBotticello Thks

Yeah, definitely

Definitely on my to do list! Tough to do since I need to find a new niche not covered by one of my sites that I have a good working knowledge of (to edit quickly and in real time for video). But I’ll figure something out!

It was a Facebook page. I spent a very small amount on likes and also repurposed articles to share alongside content from other sites in niche.

At this point I’m just too busy with my current projects. Sorry!

It's up :) ruclips.net/video/e7ik0pn_A3o/видео.htmlsi=4BJMH2T7_7RBO3wI

@@CaseyBotticello thku you are a motivator for me

Thanks! And congrats!

how is your rpm? Did it increase the first 30 days?

Are you seeing blank ad placeholders? It does take a while for ads to appear across all pages consistently…but 10 days is sort of long. What theme are you using?

Well the RPM is decent and it has far less obtrusive ads so I’d say much better!

This is normal. Most sites take a few months to get in. 30 days is simply the minimum amount required.

@@CaseyBotticello Thank you CaseyBotticello and we are waiting for your next video and I hope you talk about some of the companies that give invitations ADX

@@user-nf8bo5cv4g Thanks! To clarify, are you asking for other ad networks that partner with Google's ad exchange? Or just top ad networks? If it's the latter, you can check out: bloggingguide.com/guides/blog-ad-networks/

it took me around 3 months to get approved

From Mediavine

@@CaseyBotticello thank you so much, but I have no any option to apply mediavine

@@user-pn2lg3ct2x Then yes, you could replicate this process using just Google AdSense, although your RPM would almost certainly be lower (eventually, you'll get enough traffic to qualify for MV).

@CaseyBotticello the reason is the other that I am korean and MV is not serviced in here T.T

@@user-pn2lg3ct2x Is your traffic primarily from SK? Because MV does not restrict publishers based on their residence/location fyi...now if your traffic is not from tier 1 countries that is a different story:bloggingguide.com/tier-1-advertising-countries/

If you have credentials, academic citations, or are a practitioner with a business in this area then you can still show Google EEAT signals, and build out a robust series of profiles that will over time allow you to rank for more competitive keywords. There is always some risk when entering a YMYL niche, but if you have the experience and are passionate about the niche it’s still possible: bloggingguide.com/ymyl-content/

@@CaseyBotticello Thank you Casey! I've only just stumbled across BloggingGuide and I've already extrapolated some golden nuggets! I'll be becoming a paid subscriber at the end of the month.

Just get started, would be my best advice. Waiting on the sidelines is really the only way to fail ! Even if your first site is not a success, the skills you learn will be essential to future success. As for Koala, I don’t have a video yet (although I will at some point here once I have more time), but this article may help:bloggingguide.com/koalawriter-review/ It does differ for each site and each type of article, but yes, generally I start with a draft (or several) from Koala and go through and edit the writing (heavily condensing overly verbose sections and changing awkward language usage). I completely re write the intros, transitions, conclusions , and title. I then create custom media elements to insert into the article (typically every 300 words).

I tried both methods with AdSense but still had a fairly low RPM (were basically the same). I’ve had success with manual placement in the past but the site had more traffic than this one/longer session duration.