Bringing SEO to Podcasting | Podcast Perspectives with Odile Beniflah of Ausha

There are many unknowns when it comes to podcast marketing. This is because, in many cases, ‘podcast marketers’ are podcasters who become marketers, rather than professional marketers who get into podcasting.
In this episode, I’m speaking with someone from the latter category: Odile Beniflah, Head of US at Ausha. Ausha is a podcast hosting platform, integrated with a suite of podcast marketing tools.
Odile and I chat about the essentials of podcast marketing: creating a website, social media, metadata, search engine optimization, and how Ausha was created to help podcasters with all of these things.
To learn more about Ausha you can visit ausha.co. Odile is on LinkedIn and Twitter @obeniflah. I’m on all the socials @JeffUmbro
The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.
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