Yes! There are some industry professionals who disagree with this, but I'm on your page 100%. I only use social media to share and connect organically, and that will never change.
Such good and wonderful wisdom Matt. Love the blending of psychology, philosophy, and good old common sense. Sending you a virtually hug and please pass along a real one to Brooke. 🤗🙏
Another great video. I actually just started an ig account last week on the premise of “I need to do this” great advice and thanks for making such great content in general.
Excellent vid as usual Matt! Ive yet to see any real evidence that my soc med presence has affected my bookings, or lack thereof. And like u, I wouldve known by now if it had. Curious what your take is on the IMDB Star Meter ratings & if that influences CD's, producers, or directors in their casting decisions? Or is that a subject of another video?:)
I feel like the Starmeter is pretty useless for the same reasons. And paradoxically, if it was high enough to matter, no one would need it to be reminded of how famous you are, right? In other words, if you’re in, say, the Top 50, it’s because EVERYONE knows you already. Once your number goes lower, it’s just a computer-generated statistic. No decision maker is looking at it or using it as criteria for casting you. Unless a low budget production is really hoping that being ranked 20,000 vs 80,000 will move the needle with distributors. Spoiler alert: it won’t. So I circle back to my thesis… the Star Meter is useless.
I definitely agree that social media isn’t as important as we all think, but I also think it’s more important than you are saying here. If you’re under the age of 30, social media following gets more and more important, and if you’re a teen then it’s incredibly important. I think you and your partner are in a different position where it doesn’t matter due to (respectfully) your age. However, I agree that social media following won’t book you the role, but it sure gets you an insane amount of opportunities. The chance that someone in the process is a fan of yours or knows of you kickstarts relationships that others have to earn through other means. But yeah, 400 to 1000 followers means nothing, but 400 to 10,000 is huge especially if it’s for genuinely good content Look at your own RUclips channel for instance - can you genuinely say that even though you’re quite small, it hasn’t helped your career? RUclips itself is social media, just not in the shallow way most of us think it.
Great points and thanks for being so thoughtful. Answering your last question: while this channel has certainly helped our business, Get Taped, I can’t tangibly point to any benefit in my acting career. Now, that’s mostly because I already have the relationships with the casting offices here in the Southeast. But there have been no “surprises” in terms of opportunities or auditions presenting themselves simply because of this channel. And I agree with you that younger folks perceive a greater need for social media. They use it for daily connection with friends. But to me it’s not simply a straightforward argument either way. That is, if your following has organically grown to 10,000 or more, but it’s due to how politically charged or how vocal you are on other hot button issues, well that could actually hurt an acting career by offending decision makers. If all posts are landscapes or food, I can’t see how that would help a career since we don't learn much about the individual. And it should be true that posting “sexy” photos should not help you gain opportunities (followers, maybe). Alas, we live in a clickbait world where these types of photos DO sometimes help actors. Sigh. That leaves posting more authentically about yourself, or posting creative content. And my overall argument is that IF AND ONLY IF you find joy in that endeavor, then the followers and the (potential) opportunities are just icing on the cake. But if you’re approaching it out of FEAR that it’s MANDATORY for success, then you’ve got it all backwards. That fear and desperation will not only give the actor an unhealthy mindset, but the decision makers will sniff it out. So while I concede that at my and my wife’s “advanced age” 😂😂😂, we don’t need to rely on social media at all… I would love more anecdotal evidence to suggest that anything short of 50,000 IG followers or 100,000 TikTok followers has any effect on doors opening... for any age. And that’s not meant to be combative. I honestly might be out of touch with how social media opens doors for younger actors. We just don’t see that evidence at Get Taped with our younger actors.
@@GetTaped You make great points as expected, thanks for the well written reply! I feel like trash content on social media as you said does definitely hurt you. But you personally making content about yourself or making content of value to others like tutorials I would suggest could help, but I also now see that it could be a trap. To argue my own points, after seeing yours, I'd say being seen as an influencer makes people not take you as seriously and in recent years influencers have been shunned in hollywood (see met gala, for example not inviting any) I'd also say that if you're seen as an online celebrity, it would be hard for an audience to suspend disbelief. Then there's also the whole "face fatigue" thing that may or not actually exist where audiences grow tired of seeing you if youre too easily seen on the internet making content. I feel like it would help most, maybe, in the social circles you're able to run in. People with larger followings are more likely to be around people with more influence in the film world. Thanks again for the content!
Yes! There are some industry professionals who disagree with this, but I'm on your page 100%. I only use social media to share and connect organically, and that will never change.
Yeah it’s just sad when actors FEAR that they’re not doing enough on social media.
0:36 🎯🔥
Such good and wonderful wisdom Matt. Love the blending of psychology, philosophy, and good old common sense. Sending you a virtually hug and please pass along a real one to Brooke. 🤗🙏
Much appreciated, Dan!
Love this, Matt!
Thanks, Eli!
Another great video. I actually just started an ig account last week on the premise of “I need to do this” great advice and thanks for making such great content in general.
You’re so welcome!
Excellent vid as usual Matt! Ive yet to see any real evidence that my soc med presence has affected my bookings, or lack thereof. And like u, I wouldve known by now if it had. Curious what your take is on the IMDB Star Meter ratings & if that influences CD's, producers, or directors in their casting decisions? Or is that a subject of another video?:)
I feel like the Starmeter is pretty useless for the same reasons. And paradoxically, if it was high enough to matter, no one would need it to be reminded of how famous you are, right? In other words, if you’re in, say, the Top 50, it’s because EVERYONE knows you already. Once your number goes lower, it’s just a computer-generated statistic. No decision maker is looking at it or using it as criteria for casting you.
Unless a low budget production is really hoping that being ranked 20,000 vs 80,000 will move the needle with distributors. Spoiler alert: it won’t. So I circle back to my thesis… the Star Meter is useless.
I definitely agree that social media isn’t as important as we all think, but I also think it’s more important than you are saying here. If you’re under the age of 30, social media following gets more and more important, and if you’re a teen then it’s incredibly important. I think you and your partner are in a different position where it doesn’t matter due to (respectfully) your age.
However, I agree that social media following won’t book you the role, but it sure gets you an insane amount of opportunities. The chance that someone in the process is a fan of yours or knows of you kickstarts relationships that others have to earn through other means.
But yeah, 400 to 1000 followers means nothing, but 400 to 10,000 is huge especially if it’s for genuinely good content
Look at your own RUclips channel for instance - can you genuinely say that even though you’re quite small, it hasn’t helped your career? RUclips itself is social media, just not in the shallow way most of us think it.
Great points and thanks for being so thoughtful.
Answering your last question: while this channel has certainly helped our business, Get Taped, I can’t tangibly point to any benefit in my acting career. Now, that’s mostly because I already have the relationships with the casting offices here in the Southeast. But there have been no “surprises” in terms of opportunities or auditions presenting themselves simply because of this channel.
And I agree with you that younger folks perceive a greater need for social media. They use it for daily connection with friends. But to me it’s not simply a straightforward argument either way.
That is, if your following has organically grown to 10,000 or more, but it’s due to how politically charged or how vocal you are on other hot button issues, well that could actually hurt an acting career by offending decision makers.
If all posts are landscapes or food, I can’t see how that would help a career since we don't learn much about the individual.
And it should be true that posting “sexy” photos should not help you gain opportunities (followers, maybe). Alas, we live in a clickbait world where these types of photos DO sometimes help actors. Sigh.
That leaves posting more authentically about yourself, or posting creative content.
And my overall argument is that IF AND ONLY IF you find joy in that endeavor, then the followers and the (potential) opportunities are just icing on the cake. But if you’re approaching it out of FEAR that it’s MANDATORY for success, then you’ve got it all backwards. That fear and desperation will not only give the actor an unhealthy mindset, but the decision makers will sniff it out.
So while I concede that at my and my wife’s “advanced age” 😂😂😂, we don’t need to rely on social media at all… I would love more anecdotal evidence to suggest that anything short of 50,000 IG followers or 100,000 TikTok followers has any effect on doors opening... for any age. And that’s not meant to be combative. I honestly might be out of touch with how social media opens doors for younger actors. We just don’t see that evidence at Get Taped with our younger actors.
@@GetTaped You make great points as expected, thanks for the well written reply!
I feel like trash content on social media as you said does definitely hurt you. But you personally making content about yourself or making content of value to others like tutorials I would suggest could help, but I also now see that it could be a trap.
To argue my own points, after seeing yours, I'd say being seen as an influencer makes people not take you as seriously and in recent years influencers have been shunned in hollywood (see met gala, for example not inviting any)
I'd also say that if you're seen as an online celebrity, it would be hard for an audience to suspend disbelief. Then there's also the whole "face fatigue" thing that may or not actually exist where audiences grow tired of seeing you if youre too easily seen on the internet making content.
I feel like it would help most, maybe, in the social circles you're able to run in. People with larger followings are more likely to be around people with more influence in the film world.
Thanks again for the content!
Thanks for the discussion!