how to make millions with paid ads

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  • Опубликовано: 24 дек 2024

Комментарии • 182

  • @BahaaAbouZeid
    @BahaaAbouZeid 5 месяцев назад +64

    1. Attention is king - relevant hooks, don't be cheesy
    2. 1st impressions matter - try to leave them with a positive instead of a negative impression
    3. Make everything effortless to consume - don't make people think
    4. Evoke positive emotion
    5. Teach something - will position you as an expert & will increase trust

    • @EcomSoup
      @EcomSoup  5 месяцев назад +6

      This is a good tweet 🙏

    • @BahaaAbouZeid
      @BahaaAbouZeid 5 месяцев назад +1

      @@EcomSoup feel free :)

  • @sotonas
    @sotonas 5 месяцев назад +10

    "Don't think about like visual gimmicks. Don't think about ways to kind of steal attention, try to earn attention". That's gold. ⭐⭐⭐⭐⭐

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      Glad you clocked that part

  • @adilmourjane6991
    @adilmourjane6991 5 месяцев назад +20

    Brilliant. To the point. No BS. Thanks for the golden nuggets & reminders.

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      Thanks for commenting man, happy it helped ya 🙏

  • @sarasabado
    @sarasabado 5 месяцев назад +8

    GREAT VIDEO!!!!…. I feel smarter after watching this. Thank you 🙏🏽

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      This makes me happy 💙

  • @ThePretentiousEngineer
    @ThePretentiousEngineer 5 месяцев назад +6

    Fantastic advise as I venture out to start my own thing. 10/10

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Excited for you man. Thanks for the kind words. Keep us up to date on your journey

  • @BF-eb4xs
    @BF-eb4xs 5 месяцев назад +46

    Why isnt this channel huge? no bs course, just someone sharing their experience, hoping it'll help someone. Dont change boss!
    I'd love a video if possible, of you making a creative, going through your process, step by step - idea, shooting, writing... why you say certain things, hooks... all of it. Would be a great and helpful watch!

    • @EcomSoup
      @EcomSoup  5 месяцев назад +10

      Thanks man! Great idea, well do one of those videos soon 💙

    • @adamriedel
      @adamriedel 5 месяцев назад +1

      i second this

    • @zz-gc6sb
      @zz-gc6sb 5 месяцев назад +1

      Yes please to the video idea

    • @prodDrakon
      @prodDrakon 5 месяцев назад

      Yesss that would be amazing

  • @prodDrakon
    @prodDrakon 5 месяцев назад +1

    bro this is a golden video right here… no bs just straight pure good honest info. first time watching u and I’m definitely subscribing

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks man, welcome aboard!

  • @justaces75
    @justaces75 5 месяцев назад

    Your channel is FANTASTIC!

  • @lifeimprovementproject
    @lifeimprovementproject 5 месяцев назад +2

    Great info and creative output

  • @Liam-ss3ih
    @Liam-ss3ih 5 месяцев назад +4

    Recently came across your channel and love the videos. I’ve got a brand and we’re on our way to our first 500k in revenue and hopefully 1m by EOY
    I’d be really interested in seeing a video about how you break down your funnel - specifically around the customer awareness stages and how you target each stage
    Congrats on 3k!

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      Bro congratulations! Great idea, I will cook something up

  • @Jordan_zdr
    @Jordan_zdr 5 месяцев назад +3

    this is sauce bro most creators would charge for this knowledge, bless you for giving this out for free!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Haha thanks man! Free game is what it’s all about

  • @mac.sweeny
    @mac.sweeny 5 месяцев назад +2

    Great vid as always Soup!
    One of things I do with Culture Kings & Simon Beards personal brands is really give the brand "relevance" as opposed to just the ads. I really love how you've explained how there is a relationship between the relevance of the ad and the brand.
    One of things I think people also forget about the touch point aspect, is that there should be ads for each stage of that customer journey (eg: brand awareness, then knowing exactly how your product can help them - they already know your brand, etc).

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      So you running these billion dollar brands and keeping it on the DL eh haha.
      Yeah and you’re right about the different touch points, what part of the funnel do you find most tricky?

    • @mac.sweeny
      @mac.sweeny 5 месяцев назад

      @@EcomSoup I don't "run" the brands, I just do LP's for them, as a result I talk to there media buyer a lot. RE: most difficult part of the funnel... for me, I'd say its personally creating brand awareness and figuring out when you have brand weight vs a good promotion.

  • @arman.m21
    @arman.m21 5 месяцев назад

    Incedibly valueable insights 🙏🏽

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      glad you got value from it!

  • @Kiwiflyer101
    @Kiwiflyer101 5 месяцев назад +1

    Congratulations on 3k! I’m glad I found your channel early. The authenticity and pure value shared is what sets this channel apart.

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      Glad you’re here brother!

  • @blank.9301
    @blank.9301 5 месяцев назад +1

    Wow, pretty much every word I took in. 👍🏻

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      happy to hear that!

  • @alxndrro4665
    @alxndrro4665 5 месяцев назад

    Amazing.

  • @julian_behrens
    @julian_behrens 5 месяцев назад

    The best advice are the things you already know.

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      amen bro

  • @AndalvssianMamba
    @AndalvssianMamba 5 месяцев назад +3

    Am I tripping or does this guy look and sound just like Daniel Ricciardo?
    Love your content dude, you encouraged me to pick up this ability I'm learning rn, best wishes from Marbella, Spain!

  • @DavidOldenburg1
    @DavidOldenburg1 5 месяцев назад +5

    I'll listen to a guy living my dream at a house with ocean in the background 😊

  • @malv447
    @malv447 5 месяцев назад

    Please keep making videos! I really like the value you are sharing!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks man, don’t worry - I will!

  • @yuvalsaddan
    @yuvalsaddan 5 месяцев назад +1

    thanks.

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      You're welcome

  • @Raoul28057
    @Raoul28057 5 месяцев назад +3

    This channel is growing fast, keep it up!!

    • @Raoul28057
      @Raoul28057 5 месяцев назад +1

      And a happy birthday!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Haha thanks and thanks!

  • @drone1180
    @drone1180 5 месяцев назад +1

    I totally agree, attention is everything. I often times do not fully explain how the product works, my ad is always just to create the desire and curiosity to click on the landing page

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Yeah that’s great, how’s your store doing atm?

    • @drone1180
      @drone1180 5 месяцев назад

      @@EcomSoup They are doing alright. Still profitable but it has dipped a bit, CPC has went up by 2x. Working now on a new batch of creatives.
      My CVR is still the same, average CVR is 3.8%. Only thing that has dipped is visitors so I just need to work on creatives and get higher CTR

    • @drone1180
      @drone1180 5 месяцев назад

      ​@@EcomSoup The store is doing alright. It is still profitable, but the profit margin has went down. My CPC has doubled in the last 3 weeks. My CVR is still the same, 3.8%. So I just need to get my CPC lower again to be at 3x+ roas again. I have ordered a new batch of creatives, and working on my own to test and create new creatives.

    • @drone1180
      @drone1180 5 месяцев назад

      The store is doing alright. Still profitable but my CPC has 2x in the last 4 weeks. Currently working on testing new creatives, ordered a few from freelancers and making some on my own with capcut. My CPM and CVR is the same, only thing that has changed is CPC and CTR. My average CVR is 3.9%, so I just need to get in more visitors for cheaper, to get back to 3x+ roas.
      PS: This is the 3rd time trying to answer, everytime I try to answer on one of your comments, my answer does not go through. I do not know why

  • @schifo.official
    @schifo.official 5 месяцев назад +1

    Thank you

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      You're welcome

  • @alexjoh13
    @alexjoh13 5 месяцев назад +1

    Really like this. Awesome vid man

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks man!

  • @albertcoha524
    @albertcoha524 5 месяцев назад

    you are just philosopher nothing else

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      @@albertcoha524 💙

  • @alexander_tonkin
    @alexander_tonkin 5 месяцев назад +1

    Love the conversational approach & consistent commitment to posting - absolute gold & inspiring to watch the channel grow 💪

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      Thanks man, it’s picking up some steam now eh

  • @VynAround
    @VynAround 5 месяцев назад +1

    thank youuuu

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      You’re welcome

  • @thehustlingcopywriter
    @thehustlingcopywriter 5 месяцев назад +1

    Happy birthday my man. Love the content, keep up the good work. Cheers!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks brother 🙏

  • @siebrendevos
    @siebrendevos 5 месяцев назад +1

    Dude you’re amazing. I subscribed because you have the good vibe and clear wisdom

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thank you man, and welcome aboard 💙

  • @sheyalovely9504
    @sheyalovely9504 4 месяца назад

    I am writing down everything you said!!!

    • @EcomSoup
      @EcomSoup  4 месяца назад

      love to hear that!

  • @chillyjack6104
    @chillyjack6104 5 месяцев назад +2

    Congrats on 3k, feels like you hit 1k only yesterday.

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks Jack, from 2k to 3k was really quick 💙

  • @bydesignphysioTAS
    @bydesignphysioTAS 5 месяцев назад +1

    You’re a good man

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks man 💙

  • @carloss6691
    @carloss6691 5 месяцев назад +1

    this, is sauce

  • @nickcmakiej
    @nickcmakiej 5 месяцев назад +1

    Hey David, your videos are very helpful and succinct, thanks for what you’re putting out. I’d love to see a video on how you went about getting your first ecom / copywriting clients and what that was like.
    Thanks again, man!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Great suggestion!

  • @Christiannotdior
    @Christiannotdior 5 месяцев назад +2

    This just popped up in my feed thanks to the algorithm….this bloke’s a fcukin genius!🔥🔥

    • @blank.9301
      @blank.9301 5 месяцев назад

      When the algorithm gets it right 😅👍🏻

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      haha thanks man!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      lol

  • @jzk2020
    @jzk2020 5 месяцев назад

    You gave an example of what not to do with the lump of hair ad.... But you didn't give us an example of what to do or how you fixed that bad ad.
    Thanks for the content.

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      show pretty, dream outcome hair instead

  • @ابوعزانالصللاحي
    @ابوعزانالصللاحي 4 месяца назад

  • @jampalwilliamson
    @jampalwilliamson 5 месяцев назад +3

    Bruv 🔥

  • @juannarcoss
    @juannarcoss 5 месяцев назад +1

    I understand your point about evoking positivity and dream outcomes instead of negativity, but humans work better and are more attracted to avoiding pain than to getting pleasure. I want to understand what you think about this. I completely respect your opinion and I am going to test my new creatives with your vision to see how it works out for me. Thanks for providing value btw, love your videos.

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Good luck with it. Every one has their own way - whatever makes you the best at getting attention and communicating value to your audience is what you should use 🙏

  • @drewhavalda
    @drewhavalda 5 месяцев назад +1

    We need a newsletter!!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      It is coming soon 💙

  • @thinklet7
    @thinklet7 5 месяцев назад +1

    Great content, I wish there is a practical example or demonstrating the said ad

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      soon!

    • @thinklet7
      @thinklet7 5 месяцев назад

      @@EcomSoup you're awesome 🤍

  • @ridamiin
    @ridamiin 5 месяцев назад +1

    Omg I thought you're "just" doing copywriting videos. Now I'm binging.
    Enjoy the ride, I'm sure you know by now that this channel is gonna become very successful :) Looking forward to it!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks for your kind words, we are talking about everything here bruv 💙

  • @Jonathannwaorgu
    @Jonathannwaorgu 5 месяцев назад +1

    I really enjoyed watching this video
    For a skin care ecom brand looking to start paid advertising for the first time
    What campaign objectives will you suggest we start with

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      I have a whole video on my ad account structure if you’re interrsted

    • @Jonathannwaorgu
      @Jonathannwaorgu 5 месяцев назад

      @@EcomSoup Yes I’m interested

  • @KArtoaT
    @KArtoaT 5 месяцев назад +1

    🙏🏽🙏🏽🙏🏽🙏🏽🙏🏽⭐️⭐️⭐️⭐️⭐️

  • @zin8508
    @zin8508 5 месяцев назад +1

    Awesome video bro. From previous videos, you have an amazing team that gels together well. It would be great to hear how you came to work together, and perhaps your thought process on finding a complementary partner to help grow and scale your biz.

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks man, That’s a great idea - will def do something like that in the future

  • @N8YDAWWG
    @N8YDAWWG 5 месяцев назад +1

    holy sauce

  • @espenopdahl7587
    @espenopdahl7587 5 месяцев назад +1

    That first frame is so, so good. I would have liked this video more if you only stayed in this frame. Maybe a few different angles, but the background is so good.

    • @espenopdahl7587
      @espenopdahl7587 5 месяцев назад

      Also valuable information. I like the last step - Make them smarter.

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Haha yeah that shot was nice but the clouds came and the rest of the clip went dark

    • @espenopdahl7587
      @espenopdahl7587 5 месяцев назад +1

      @@EcomSoup Oh, haha. I see! I came and stayed for that frame, and then when it changed i stayed for the good information. Beautiful, and well done!

  • @surender4358
    @surender4358 5 месяцев назад

    happy birthday boss

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      thanks man!

  • @anthonyritchie145
    @anthonyritchie145 5 месяцев назад

    You channel is amazing. Any advise on marketing a supplement brand?

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      find your customer avatar and what they want most out of a specific supplement. and try to find the one hero product you want to advertise to that avatar

  • @jonaselmigerr
    @jonaselmigerr 5 месяцев назад +1

    I wrote them down BIG in front of my desk haha

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Haha love it

  • @Mr.SoloLiam
    @Mr.SoloLiam 5 месяцев назад +1

    shit i love your casual approach man, you a kiwi? super knowledgable and chill 👌

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks man - nah I’m Australian

  • @ManreetSidhu-zv1ns
    @ManreetSidhu-zv1ns 5 месяцев назад +1

    That view looks absolutely stunning, where is that? Also love the videos, keep em coming!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks man! We were in yallingup in western australia

  • @Chariskate03
    @Chariskate03 2 месяца назад

    I find this man very attractive

  • @akralx
    @akralx 5 месяцев назад +1

    First frame feels like a movie! What song is it? Thank you Soup, keep it up!

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks man! I need to start tagging the musicians because I forgot. I will let you know when I’m back at the computer

    • @akralx
      @akralx 5 месяцев назад +1

      @@EcomSoup no worries. Trying to find a song you heard and don’t know can be top frustrating things hahaha

  • @anasfarooqi9430
    @anasfarooqi9430 5 месяцев назад +1

    The whole content strategy course under 9 mins

  • @federicoapanowicz2298
    @federicoapanowicz2298 5 месяцев назад

    happy birthday mate

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      thanks man!

  • @ecommerce2706
    @ecommerce2706 5 месяцев назад

    Bro, best decision I've made was to subscribe to this channel.
    This video will go viral in the e-commerce community

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      thanks man!

  • @Emeryx
    @Emeryx 5 месяцев назад +2

    Do you have a warehouse? How do you fulfill your orders from all your portfolio companies? Great video!

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      We have 3PL Partners

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      And thanks for the kind words

    • @Emeryx
      @Emeryx 5 месяцев назад

      @@EcomSoup Thanks for getting back to me! I appreciate it.

  • @FA-uy2rm
    @FA-uy2rm 5 месяцев назад +1

    Great vid. What is the typical length of your video ads? And what’s your % of ads that are videos vs images vs carousel

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Usually about 50 seconds but it all just depends on the product - as soon as you’ve evoked desire and curiosity put in your CTA

  • @crazy-trees-g8d
    @crazy-trees-g8d 5 месяцев назад +1

    I know this might seem odd but when I market my games on Roblox and use ads I use these types of thing that you said it pretty cool! 😎

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      You got a natural knack for it byttte

  • @joshuaandre
    @joshuaandre 5 месяцев назад +1

    While I'm noting it down ... here's a quick summary for anyone else who wants to copy and paste to your notes:
    1. Attention is king
    2. First impressions really matter
    3. Make everything effortless to consume
    4. Evoke positive emotions
    5. Try to teach something every time
    Cheers mate, this video got my attention, left a good first impression, was effortless to watch, made me a lil more inspired and taught me something new. You my friend practice what you preach... Just subbed see you in the next one ;)

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Legend! Thanks for the notes 🙏

  • @roundchaos
    @roundchaos 4 месяца назад

    Great stuff, though the music is a bit distracting from what you're saying for my taste.

  • @wagglehound5564
    @wagglehound5564 5 месяцев назад +1

    Hey guys quick question. I looked up your brand on ad library and you only seem to have around 3 ads? How is your brand so successful? Is it google ads? Or is zero waste cartel an old brand and you have new biggies on the go?

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      Hey man, yes we have bigger brands but all of them use Dynamic creative so there are actually 9 sets of creative running but fb glitches out and only shows one per ad set in the ad library

    • @sagar-kx
      @sagar-kx 5 месяцев назад

      Ads library doesn't show all of the ads.

  • @Arman-np2sv
    @Arman-np2sv 5 месяцев назад +1

    what place what country are u in?
    mann its so beautiful...

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      We were in yallingup Western Australia 💙

  • @nibanfs2611
    @nibanfs2611 5 месяцев назад +1

    just with paid ads or going with emails as well ?

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      bit of everything

  • @Quintehn
    @Quintehn 5 месяцев назад

    Please add a doc to this video or a newsletter so I can download and rewatch your amazing points (my monkey brain tends to forget)

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      newsletter dropping soon!

  • @shyamronvelia
    @shyamronvelia 5 месяцев назад +1

    can you show us an example of a few of your ads in another video? i think people learn best by example, rather than just advice. quality advice though :)

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      Yep going to do this for sure

  • @ay2edits986
    @ay2edits986 5 месяцев назад +1

    Hello, so I’ve been following your content for a while now and….
    To be very honest I want to gate keep your channel so bad,
    I don’t want “Gurus” and their “scammer students” discover your channel…..
    But this isn’t my question it’s just something I wanted to say for a very long time
    My question for you is:
    What are the best resources to LEARN other then real practice as we need to clear the fundamentals before actually working!
    AM I RIGHT?
    P.S. - Sorry for bad English
    Edit: Congratulations for 4k subs my brother 👊🏻

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Haha that made me laugh. Don’t worry I think the scammer students will be too bored by my slow pace.
      This channel is a good place to learn the fundamentals 💙

  • @altama5h
    @altama5h 5 месяцев назад +1

    Can someone please tell me how he is able to get clear voice without any wind sound?

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      lol davinci voice isolation

  • @MistaLentils
    @MistaLentils 5 месяцев назад +1

    Sauce g

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Thanks man!

  • @AyProV
    @AyProV 5 месяцев назад +1

    For TikTok specifically, when selling trendy products like pants, hoodies, etc in dropshipping, how can you avoid creating that intial impression as a bad one (avoiding gimmicky attention grabbing, etc)? I feel like TikTok ads have a lot of "POV: It's literally $25" or "I just found the BEST...." instesad of shooting what you're talking about. When it is the beginning, it feels like you have to resort to these gimmicks to get proof of concept especially someone like me who is still testing/searching for the winning product.

    • @EcomSoup
      @EcomSoup  5 месяцев назад +2

      That’s a great question.
      I’m not an expert at selling trendy products or TikTok ads.
      But I don’t think what you’ve explained needs to be negative.
      You can use those types of examples and execute it in a positive way - especially if you know what that specific market wants aesthetically
      💙

  • @CJM-xk5kb
    @CJM-xk5kb 4 месяца назад

    How do you feel about brands like dr squatch and true classic using more gimmicky "women bait" attention grabbing hooks - do you think that just works because of the nature of how they market their brand?

    • @EcomSoup
      @EcomSoup  4 месяца назад

      yeah to some degree and also there brand comes down to being attractive to the opposite sex in some regards

  • @theherbinator9859
    @theherbinator9859 5 месяцев назад +1

    Dude looks like the dictator 😂

    • @EcomSoup
      @EcomSoup  5 месяцев назад +1

      It’s true.

  • @tikflick
    @tikflick 5 месяцев назад +1

    Do you have any business email?

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      Yep it’s in the RUclips profile I think

  • @speedyindex_com
    @speedyindex_com 5 месяцев назад

    Why is there such sad music at the beginning of the video? Did you end up broke?)

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      lol broken hearted maybe

  • @joanforn1363
    @joanforn1363 5 месяцев назад

    Fuking master

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      thanks man!

  • @henrylifedaily
    @henrylifedaily 5 месяцев назад +1

    Like this comment to 10x long this account 😂

  • @jerga2002
    @jerga2002 5 месяцев назад

    Thank you from Peru! Please contact me for some Alpaca socks I feel I’m in debt with you…

    • @EcomSoup
      @EcomSoup  5 месяцев назад

      haha that would be awesome bro!