Why Most Creatives Fail Online: Strategies for Lead Generation, SEO, and Content

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  • Опубликовано: 14 май 2024
  • SEO for Creatives: Strategies for Lead Generation, Keywords & Content Creation
    Are you struggling to attract the right clients and make your brand stand out online?
    Join Chris Do as he sits down with Jule Kim, diving deep into the essential strategies every creative needs to know to dominate online. In this conversation, we uncover key insights that have the power to transform how you attract, engage, and retain your audience online.
    🌟 What You'll Learn:
    🎯 Audience Insight: Understand and engage your audience better with laser-focused insights.
    🔍 SEO Mastery: Unlock the secrets of SEO to optimize your content and rank higher on Google.
    👑 Content Creation: Elevate your authority with targeted content that resonates and ranks.
    💡 Brand Power: Explore how a brand identity can earn trust & recognition from your audience.
    🌍 Reach & Impact: Strategies to make your brand appealing both globally and locally.
    🔗 Backlink Building: Tactics for acquiring quality backlinks to enhance your website's authority.
    📈 Analytics for Growth: Utilize analytics to refine your strategies and achieve continuous growth.
    This deep dive with Chris Do and Jule Kim arms you with the strategies and insights you need to make a significant impact. From understanding the nuances of SEO to mastering the art of content creation that speaks directly to your audience, you're now equipped to elevate your online presence and attract the clients you've always wanted.
    #seo #searchengineoptimization #leadgeneration #clientattraction #brandawareness #contentcreation
    ✏️ In This Episode:
    00:00 - Intro
    04:03 - The Benefits of High-Quality Leads
    06:26 - The 3 Foundations of SEO (Content, Speed & Popularity)
    10:09 - The Beauty of Backlinks
    13:12 - The Dark Side of ‘Shady’ Backlinks
    14:47 - Content: What it is & Why it's 👑
    16:18 - Mastering Keywords
    24:25 - How SEO Works
    42:47 - Google Business Profile (formerly Google My Business)
    44:36 - Content Ideas
    48:28 - Jule's Competitor Tip 🙏
    51:48 - Should You Optimize All Platforms?
    55:48 - How Triggering Event Works
    1:00:14 - Don't Miss These HUGE Mistakes!
    1:04:19 - Conclusion
    🔔 Don't miss out on any of our future insights that could be the key to your next big breakthrough.
    🫶 Where to Find Jule Kim:
    Instagram: / itsjulekim
    📘 Jule's Affirmation Deck:
    www.amazon.com/Self-Love-Affi...
    🔎 Get access to more for FREE here: thefutur.com/free-resources
    🚀 Futur Accelerator
    The step-by-step blueprint and coaching program designed to get your creative business off the ground:
    thefutur.com/accelerator
    🥇 Futur Pro
    The professional creative community designed to grow your personal brand, your business, and your network:
    thefutur.com/pro
    ✍️ Other Courses, Templates, and Tools:
    thefutur.com/shop
    🎙 The Futur Podcast:
    thefutur.com/podcast
    Recommended books, tools, music, resources, typefaces & more:
    thefutur.com/recommendations
    We love getting your letters. Send them here:
    The Futur c/o Chris Do
    556 S. Fair Oaks Ave. #34
    Pasadena CA 91105
    *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
    --
    Host: Chris Do (Bald Asian Guy Talks About Business)
    Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media
    the futur, chris do, seo, seo 2024, seo for creatives, digital marketing, get found online, local search marketing, show up on google, search engine marketing, search engine optimization, content creation, content marketing, lead generation, lead generation strategies, how to generate leads, increase online visibilty, online brand presence, link building strategies, brand awareness, client attraction, how to get clients, how to find clients, get more clients, entrepreneur, content creation hack

Комментарии • 406

  • @thefutur
    @thefutur  2 месяца назад +220

    Would you like to attend a 3 hour workshop w/ @julekim on SEO?

  • @sampagan10
    @sampagan10 2 месяца назад +70

    This is possibly the best content I've ever heard of on SEO, Funnels, Trust and website creation.
    Wow! What a masterclass!

    • @thefutur
      @thefutur  2 месяца назад +4

      Glad you think so!

  • @leadgenjay
    @leadgenjay 2 месяца назад +47

    The insights on SEO for creatives are spot on. To add, when generating leads, consider leveraging 'topic clusters' for your content strategy. This means creating a series of interlinked articles or pages centered around one main theme; this will significantly boost your site's authority on that subject in search engines.

    • @thelifewithnate
      @thelifewithnate 2 месяца назад +4

      Oh, good to know! Do you find that with a bunch of interlinked pages around one main theme, it boosts the overall number of visitors even when you recently started? Or does it take a while for it to compound over time?

    • @julekim
      @julekim 2 месяца назад +5

      @@thelifewithnateit always takes time, unless your topic keyword already has searches but you’re the only one building the content for it.

    • @iamthekaverik
      @iamthekaverik 2 месяца назад +1

      this could be a good use of the Obsidian note taking tool.
      The visual node graph tool would be lit if used for Web and content cross-linking

    • @crazy8362
      @crazy8362 2 месяца назад

      Content Silos
      These are fun, please allow me to add to this:
      There's a subtitle heiarcy within each article/blog. It's easiest to think of these silos in the same manner.
      Considering the top point of the silo is usually a money post. Those below follow the same idea along the journey. Each tier within the silo is an area along this journey towards that money post.
      Topical silos all share a main focus, but the long tail version of it is what makes it slightly different.
      Keep in mind, duplicate content is a gray area. So make sure it's different enough to not be in the gray area.

  • @jennynguyen6355
    @jennynguyen6355 Месяц назад +8

    This is my first time watching Jule Kim. I really appreciate the way she shared. Not like other coach I had seen in the past. I felt like she gave us all of her knowledge and experience without hesitation. I would love to take her 3 hours SEO course if she's doing one in the near future 🌸🙏

  • @dadequalcustody8350
    @dadequalcustody8350 Месяц назад +5

    00:01 Understanding the needs of your audience is crucial for lead generation and content creation.
    01:58 SEO is crucial for lead generation and new customer acquisition.
    06:11 Three main approaches to SEO: content, speed, and popularity
    08:24 Importance of backlinks for website popularity
    12:34 Content creation is the key to online control
    14:31 Content marketing is about attracting people with valuable content.
    18:42 Keywords can be categorized into branded, product/service, and topic keywords.
    20:49 80% of the opportunity lies in creating content that educates about what you know
    24:26 Finding keywords for lead generation and SEO
    26:16 Understanding customer journey and keyword targeting for lead generation
    30:10 Optimize website content for clear and relevant keywords
    31:57 Understanding customer journey and need triggers
    35:38 Creating content based on client questions is crucial for lead generation
    37:31 Empathize and analyze customer journey for effective content creation.
    41:15 Match creative work with client's needs for SEO and content marketing.
    43:10 Google Business Profile and SEO are crucial for online visibility.
    46:56 Generating leads through customer referrals
    48:47 Use job title as a starting point for keyword research.
    52:50 Instagram search limitations and optimization
    54:48 Importance of securing your online platforms
    58:32 Write content that answers the problems your clients have right now
    1:00:08 Organize podcast transcripts for SEO success
    1:04:04 Design and SEO are crucial for making your work findable online.
    1:05:48 Understanding and implementing SEO strategy
    Crafted by Merlin AI.

  • @jeury-tavares
    @jeury-tavares 2 месяца назад +10

    This lady blew the roof off. By far the most insigtful and actionable content on youtube. Great interview Chris.

  • @_risingvenus
    @_risingvenus 5 дней назад +2

    She is so generous with the insights and authentic professional! I appreciate discovering Jules!
    I empathize with the discomfort she must feel from conversing with someone who doesn't reciprocate the same amount of appreciation and respect for what she's giving. She's amazing for handling it well, but it's unpleasant that this continues to happen to brilliant and generous people. Attention to detail remains a threat to others even today, and efficiency is somehow punished.

  • @rubendario84
    @rubendario84 14 дней назад +1

    She must be a very good coach. Even thought she is so good in SEO, she decided to follow her passion❤❤❤

  • @lowlandscollective
    @lowlandscollective 2 месяца назад +13

    This is the best resource on this topic that I’ve ever seen. Full stop.
    Jule, you’re a freaking saint for sharing this with everyone in such a clear way.

    • @julekim
      @julekim Месяц назад

      Thank you for the huge compliment!

  • @sarayah_xoxo
    @sarayah_xoxo 4 дня назад

    Finally seen someone that makes SEO seem less complex.. the best SEO content I’ve seen on here.
    Where has Jules been all my SEO life??

  • @TheNyxmaster
    @TheNyxmaster Месяц назад +5

    Honestly, one of the best episodes ever... It was quite nerdy, but boy! the value she provides is insane. Thank you

  • @keeks4052
    @keeks4052 2 месяца назад +17

    This conversation is so valuable. THANK YOU Chris and Jule! I've been struggling to learn SEO for about a year now but Jule explained it in a way that is easily understandable and now, all of the dots are finally connecting for me. This is the best conversation I've heard all year 🔥🔥🔥

    • @julekim
      @julekim 2 месяца назад +2

      So glad :) I've done a bunch of SEO workshops for creatives so I try to keep it real for normal people. Drop a comment if you have any questions!

    • @iamthekaverik
      @iamthekaverik 2 месяца назад +1

      I agree with you keeks
      and I just learnt that I'm not as good of an SEO optimizer as I thought.
      The learning and application continues

  • @user-jh6tz4fw8s
    @user-jh6tz4fw8s Месяц назад +10

    Professional photographer here. THANK-YOU for this amazing content!

    • @thefutur
      @thefutur  Месяц назад +2

      Thanks for watching!

    • @julekim
      @julekim Месяц назад +1

      You are so very welcome. I used to be a photog and I know it's not easy.

  • @jaybread22
    @jaybread22 2 месяца назад +9

    My God. A whole MASTERCLASS. Pages full of notes. Thanks for offering this insight!

    • @thefutur
      @thefutur  2 месяца назад +2

      Glad it was helpful!

    • @us.lovevolves
      @us.lovevolves 2 месяца назад

      Beautifully put- love the kindness and mindfulness 💕

    • @julekim
      @julekim Месяц назад +1

      Jason! Good to hear from you again!

  • @aussiebladerunner
    @aussiebladerunner Месяц назад +4

    I love the way Jule breaks it down to simple to understand language. It’s obvious that’s she is a highly skilled communicator.

    • @julekim
      @julekim Месяц назад

      Best compliment ever, thank you so much ☺️

  • @melchiorantoine7193
    @melchiorantoine7193 Месяц назад +2

    OMG, bro. Jule had you and all the rest of us under her spell. She's a master teacher.

  • @braedenhorton
    @braedenhorton 2 месяца назад +5

    32:33 this is a such great example of how the sales funnel actually works.

  • @ColorismHealing
    @ColorismHealing 2 месяца назад +12

    i live how tactical this video is! tactical yet i still can see the high level framework.

    • @PazLeBon
      @PazLeBon Месяц назад

      my best tactic is to makle my website take 4 seonds to load. then he millenials dont have the patience o wait and i dont have to deal with them :)

  • @Deckard76
    @Deckard76 2 месяца назад +2

    Only been skimming through this video (before finding uninterrupted time to watch)... super useful information for freelancers and small startup studios to know and implement ASAP! 👍

  • @thelifewithnate
    @thelifewithnate 2 месяца назад +5

    With generating leads, it's an interesting thing to note down for creatives such as myself. I only started thinking about lead generation about a year into my other creative project and that's when I started getting flooded with emails from a lot of folks after that solid year of building a rep.
    Here's a pro tip for any creatives struggling with leads: reach out to PR firms as they have a lot of local reach in multiple niches. Build a spreadsheet of PR firms to reach out to and slowly do that over time.

    • @thefutur
      @thefutur  2 месяца назад +1

      Great tip! Find clients that work with your clients.

  • @MJavedVA
    @MJavedVA 2 месяца назад +1

    Exactly! Adding meta data and organizing the long content with headings do help a lot.

  • @luckavojcikova1984
    @luckavojcikova1984 2 месяца назад +2

    this is going to be my favourite episode. I love how into details she is going, and how specific the examples are.
    I really am fan of this kind of content (as an accountant) - but I will definetely watch it more than once - to fully understand it.

  • @nicandnik
    @nicandnik 2 месяца назад +1

    This was such an insightful episode that delivers more value than any other video I've ever consumed on SEO. Jule explained the tactical aspects in such clear and concise ways that I actually feel like I can take action RIGHT NOW. Total win for those who watch. Grateful to have found your content, Chris + The Futur 🙌❤🙏

  • @Blakieelliott
    @Blakieelliott Месяц назад +2

    this wasn't "nerdy". It was incredibly insightful; tons of valuable information. Thank u :)

  • @crazy8362
    @crazy8362 2 месяца назад +2

    Just to add to this great video.
    The method explained within this video to find keywords would and do also work with other search engines as well. Also by using more than 1 search engine or tool like ahrefs for example. It allows you to integrate and repurpose.
    Take care

  • @3Whys
    @3Whys 2 месяца назад +2

    Best SEO and keyword explanation for me so far. Thank you so much!!!! So much knowledge in one hour. Effective and productive. I was changing my keywords and searching for job titles while listening to you guys. Thanks!!!

  • @RachelledelaRosa
    @RachelledelaRosa 2 месяца назад +12

    I’m gonna be honest as a digital marketing specialist I was frustrated we had to tone things down and make things easier for beginners and newbies half way thru. I was getting a ton of value

  • @coolbreeze3
    @coolbreeze3 2 месяца назад +2

    This is so good. Especially uploading the image for Google ranking & adding dets. Wouldn’t have thought about this effective & efficient solution.

  • @sanchezisfine
    @sanchezisfine 5 дней назад +1

    I've listened to the podcast for this vid like 3 times already and I'm still getting value from it haha

  • @mistersample
    @mistersample 26 дней назад +1

    Thank you for this amazing class with you and Jule Kim. What powerful communication skills she has. I’m a fan and secretly have a crush. 😅

  • @caffeineandcurate
    @caffeineandcurate 28 дней назад +1

    I BEEN TAKING NOTES this whole time in Google Docs. THANK YOU for such an enriching video!

    • @julekim
      @julekim 23 дня назад

      Nice! If you don’t mind me asking, what are some parts that stand out in your notes?

  • @microvrml
    @microvrml 2 месяца назад +4

    Im in the process of brainstorming content ideas for SEO. The timing of this episode was perfect

    • @julekim
      @julekim 2 месяца назад +1

      Let me know what you do or sell and what kind of content ideas you want to target!

  • @lauradusi5628
    @lauradusi5628 2 месяца назад +2

    Ok, wow! This is probably one of the best and most useful content on this channel for us creatives. I'm in the process of updating my website and creating a marketing funnel for the first time in my career. I'm so glad I came across this video today. Thank you two for sharing such valuable knowledge.

    • @julekim
      @julekim Месяц назад

      Perfect! How is it going with your website?

  • @smileykileykins
    @smileykileykins 2 месяца назад +4

    🎯 Key Takeaways for quick navigation:
    00:00 *🚀 Introduction to Lead Generation and SEO*
    - Explanation of the importance of understanding audience needs for effective lead generation.
    - Discussion on the significance of SEO (Search Engine Optimization) in driving organic traffic.
    - Addressing common mistakes creatives make in branding and lead generation.
    01:37 *🔍 Introduction to Juel Kim and SEO*
    - Introduction of Juel Kim, highlighting her career transitions and expertise in SEO.
    - Discussion on the value of SEO in driving business growth and attracting potential clients.
    - Overview of the importance of SEO tactics for creatives and designers.
    04:13 *📊 Importance of Generating High-Quality Leads*
    - Emphasis on the significance of generating high-quality leads for business success.
    - Explanation of how high-quality leads can lead to increased pricing and business scalability.
    - Discussion on the role of leads in reducing workload and enabling business expansion.
    05:49 *🖊️ Understanding Search Engine Optimization (SEO)*
    - Definition and explanation of SEO as a strategy for improving visibility on search engines like Google.
    - Overview of the importance of aligning website content with user search queries.
    - Discussion on the relevance of SEO across various platforms beyond Google.
    10:13 *📑 Foundational Principles of SEO*
    - Introduction to the three main approaches to SEO: content, speed, and popularity.
    - Explanation of how content, speed, and popularity work together to enhance website visibility.
    - Importance of understanding and optimizing each aspect of SEO for effective digital marketing.
    13:00 *📝 Content Marketing Strategy for SEO*
    - Introduction to content marketing as a strategy for attracting and engaging target audiences.
    - Explanation of the role of keywords in content creation and search engine ranking.
    - Discussion on targeting different keyword categories to address users at various stages of the buyer's journey.
    18:59 *🕵️‍♂️ Understanding Keyword Categories*
    - Three main categories of keywords: branded, product/service description, and topic keywords.
    - Branded keywords constitute about 10% of searches, while product/service and topic keywords together make up 80%.
    - The real opportunity lies in targeting the 80% of searches focused on topics, where content creation can educate and engage potential customers.
    21:56 *🔍 Tailoring Keywords to Different Stages of the Marketing Funnel*
    - Depending on the audience's position in the marketing funnel, different types of keywords are required.
    - Keywords need to address the audience's level of awareness, whether they are problem unaware, solution unaware, or product unaware.
    - Matching keywords to each stage of the funnel ensures relevance and effectiveness in reaching potential customers.
    24:26 *🎯 Finding and Organizing Keywords*
    - Methods for finding keywords include using autocomplete suggestions in search engines and examining related searches at the bottom of search results pages.
    - Keywords should be organized into clusters to target specific themes or topics, ensuring a comprehensive approach.
    - Prioritize targeting "money keywords," those directly related to the products or services offered, for maximum impact.
    27:26 *📝 Optimizing Website Content with Keywords*
    - Each page of a website visible to search engines should target a specific keyword relevant to the page's content.
    - Proper organization and labeling of website content, including titles, headers, and sections, help convey relevance to search engines.
    - Emphasizing clarity and specificity in content labeling aids in effective communication with search engines and improves search visibility.
    37:58 *📝 Understanding the Customer Journey*
    - Understanding the customer journey is crucial for creating effective content.
    38:41 *🎨 Nurturing Logo Identity Designers*
    - Addressing common objections and concerns of logo identity designers.
    - Creating content around the logo design process and its importance.
    - Providing clarity on pricing and the value of premium logos.
    42:40 *🔍 Importance of Google Business Profile*
    - Setting up a Google Business Profile enhances visibility in local searches.
    - Google Maps feature amplifies the reach of businesses.
    - Reviews play a significant role in surfacing Google business profiles.
    44:43 *📊 Keyword Research and Content Creation*
    - Utilizing keyword research tools like AnswerThePublic for content creation.
    - Focusing on high-traffic keywords with green bubbles for better SEO results.
    - Building content clusters around specific keywords to attract qualified leads.
    47:33 *💬 Social Media vs. Google for Marketing*
    - Leveraging social media platforms while prioritizing content on one's website.
    - Highlighting the importance of searchable content on platforms like TikTok and Instagram.
    - Emphasizing the need to integrate social media content with one's website for security and continuity.
    57:32 *🛡️ Website Security and Data Ownership*
    - Importance of having backups and two-factor authentication for website security.
    - Emphasis on owning and maintaining control over your email list and website data.
    - Strategies for ensuring data ownership and security to prevent potential loss or hacking incidents.
    58:42 *📝 Content Creation Strategy*
    - Focus on identifying and addressing client problems through content creation.
    - Utilizing client objections as writing prompts for content creation.
    - Automating content creation processes using AI transcription and generation tools for efficiency.
    59:51 *🎙️ Leveraging Podcast Content*
    - Repurposing podcast content by transcribing and organizing it for SEO optimization.
    - Incorporating podcast summaries and transcripts into website content to enhance keyword density.
    - Emphasizing the importance of organizing content and utilizing visual assets for SEO.
    01:02:26 *📸 Maximizing Visual Assets for SEO*
    - Leveraging images and visual assets to improve SEO ranking.
    - Optimizing image metadata, including file names, alt text, and link text, for better search visibility.
    - Highlighting the significance of visual portfolios and descriptive link text for SEO enhancement.
    01:04:17 *💡 SEO Implementation and Future Trends*
    - Implementing SEO strategies to enhance online visibility and attract traffic.
    - Emphasizing the importance of understanding and adapting to evolving SEO trends.
    - Considering SEO as an ongoing process and utilizing available resources for effective implementation.
    Made with HARPA AI

  • @dfd4688
    @dfd4688 2 месяца назад +4

    So…. That’s what geeking looks like😊 cheers and much gratitude 🙏

  • @theplaylabchicago
    @theplaylabchicago 2 месяца назад +4

    She is brilliant! I would love her to offer a course! I am saving this to refer to it later when I can take notes. So many gems!

    • @julekim
      @julekim Месяц назад +1

      Thank you, I really appreciate you! I’m going to put together a live workshop over 4 weeks, if you’re interested ☺️

  • @adoyomolla3025
    @adoyomolla3025 Месяц назад +1

    Jules has made me super excited about SEO! Thanks for this upload. Loved and enjoyed it!

  • @zanehubbard
    @zanehubbard Месяц назад +2

    That’s why I think having a niche is better. Trying to target for general words like “Digital marketing” is tough ask.

    • @julekim
      @julekim Месяц назад

      💯💯💯 something like “Seattle headshot photographer” > “photographer.” Good luck trying to rank on the second one.

  • @melaniedayne2979
    @melaniedayne2979 2 месяца назад +1

    This is fantastic!!! I’m not going to lie, I would have to probably rewatch this cause it was crazy amount of information

  • @jonnymafioso
    @jonnymafioso 2 месяца назад +2

    This video is sorely needed. Nobody is googling brand strategists. We need to think semantically and provide valuable, structured data code to your website that target keywords relative to your service offering.The futur could benefit from doing more SEO related topics.

    • @julekim
      @julekim 2 месяца назад

      💯

    • @alexandrucristian289
      @alexandrucristian289 2 месяца назад

      I have put a few keywords within my website but i didn't want to add too many so google search engine wouldn't blacklist my website as spam, because i'm spaming keywords in my website. Non the less, i can't see much difference. hardly any emails or calls.

    • @julekim
      @julekim 2 месяца назад

      Do you rank on any of these keywords? As in, do you show up on page 1 of Google for them? As long as you’re using keywords that are actually relevant to what you do or sell, there is no such thing as being blacklisted as spam. Being blacklisted would be if you did shady a$$ stuff, like putting 200 keywords in the same color as the background color on one page, etc.

  • @miahes
    @miahes 2 месяца назад +1

    It is gold!!! Thank you so much!✨ workshop with jule? Yes!!!!

  • @TanyaAlizaTV
    @TanyaAlizaTV 2 месяца назад +2

    Love this episode! Your breakdown of different keyword types, including money keywords, was awesome.

    • @thefutur
      @thefutur  2 месяца назад

      Glad you liked it!

  • @thecoachadviser7926
    @thecoachadviser7926 2 месяца назад +4

    Thank you Chris for saying that your brain is melting while listening to this teaching segment pertaining to SEO. Makes me feel like I’m not alone in this. Bless you man. 😅

    • @julekim
      @julekim Месяц назад

      Haha I blame Chris! He was like, you drive this. I was like, whaaaaat 😅

  • @OHANA-BEACH-SUITES
    @OHANA-BEACH-SUITES 2 месяца назад +6

    SMART PEOPLE! LOVE THIS!!! LETS GOOO!!!❤❤❤

    • @julekim
      @julekim 2 месяца назад +1

      lol only smart people? Thanks so much for watching :)

  • @larsmaehler1
    @larsmaehler1 2 месяца назад +1

    2x things..
    - domain authority is not a Google given score - it comes from third party platforms that give you an idea of how "good" your website is. It is mainly influencer by how good backlinks are and from what niche relevant sources provide these backlinks.
    - Toxic or spammy backlinks are no longer penalised - they get ignored - so you can't "harm" a competitor website by building crap backlinks.
    Just an FYI

  • @keenefx321
    @keenefx321 2 месяца назад +6

    Packed with great information, thank you! I've got a lot of work to do.

    • @thefutur
      @thefutur  2 месяца назад +1

      Glad it was helpful!

  •  19 дней назад +2

    This content is pure gold! Thank you!

  • @vancouvervixen4253
    @vancouvervixen4253 2 месяца назад +5

    Holy crap this is THE BEST SEO EXPLANATION I’ve ever heard, and I’ve taken multiple courses on it!!! 😮🎉🎉

    • @julekim
      @julekim Месяц назад

      🤗 so glad, thank you for taking the time to comment!

  • @sobeso
    @sobeso 2 месяца назад +5

    This was a great video and not weird or confusing, Jule also came very prepared

    • @julekim
      @julekim 2 месяца назад +1

      Thank you 😊

    • @iamthekaverik
      @iamthekaverik 2 месяца назад

      Agreed.
      It felt a bit complex for me at first, but it got better the more I listened and got the full picture

  • @user-dg6wl8be3n
    @user-dg6wl8be3n Месяц назад +1

    That was incredibly valuable. What a fantastic guest. Thank you both!

  • @aantonio1173
    @aantonio1173 Месяц назад +2

    She’s brilliant! Big value episode, thank you so much for this! Cheers from France 🇫🇷

  • @kimberlyd4971
    @kimberlyd4971 2 месяца назад +1

    This was an amazing CRASH COURSE - BOOT CAMP style experience. You are both such a great, calm, forces
    !

  • @rennieconcepts
    @rennieconcepts 2 месяца назад +1

    This I am putting it on repeat . thank you Its the first time am understanding SEO or even key words as a person who is not an expert and trying to work on my website and content alone without experience. so Thank you

    • @thefutur
      @thefutur  2 месяца назад +1

      Glad to hear

  • @kristyboxx
    @kristyboxx Месяц назад +3

    Thank you guys this was super inspiring and enriching. My mind expanded and it’s good to know what to pay attention to in my process
    :)

  • @fernity2
    @fernity2 Месяц назад +2

    Very informative!! I would have to constantly put pause just because Chris is right, my braid was frying lol but love the content

  • @BaibaZiga
    @BaibaZiga 2 месяца назад +1

    This is such a valuable episode. You were totally right, it may have not been a "sexy listen" LOL but it was certainly great who are serious about *the work*. Thank you for all those practical tips! Let's get to work!

  • @LienLouise2074
    @LienLouise2074 2 месяца назад +2

    Love the bookshelf background behind you. ❤❤❤

    • @thefutur
      @thefutur  2 месяца назад +1

      😊 thank you

  • @user-fy9xx6gw3k
    @user-fy9xx6gw3k Месяц назад +2

    She is AWESOME!! Very inciteful about SEO. Thank you 🙏

  • @mikelantel1
    @mikelantel1 2 месяца назад +2

    I loved her easy to understand examples and analogies. This really helped me develop a structure in my head to approach my current seo issues. Thank you so much.

    • @julekim
      @julekim Месяц назад

      Nice! Mind if I ask what you’ve changed so far?

    • @mikelantel1
      @mikelantel1 Месяц назад

      I began to teach myself how to use the free seo tools to look at creating a better niche. Then I began figuring out how to have ChatGPT help me outline posts with relevant keywords. This also helped me better understand blog post formatting as I really wasn’t taking advantage of that. Then I began rewriting my sales funnel on the site. None of this is really live. More like a longer project I work on in the background. I thrive on step by step processes with examples I can reverse engineer. This vid helped me really translate real world language into web relevant formatting and traffic improvements thanks!

  • @thepursuitofbarakah
    @thepursuitofbarakah 2 месяца назад +2

    Thank you so much for this episodes Chris and Jules! As a new digital marketing agency owner I have learned a lot for me and my clients and even my other businesses. What an episode!

    • @julekim
      @julekim 2 месяца назад +1

      Perfect! What were some pieces you found helpful?

    • @thepursuitofbarakah
      @thepursuitofbarakah 2 месяца назад +2

      ​@@julekim Your examples are on point. I've consume many sources from blogs, videos about everything you said, but your examples really became my AHA moment. Now I understand the framework of starting the strategy. Oh and your explanation about Cold, Warm, and Hot Market especially the Cold Market on Top Funnel, it's what I found very useful. Because too many sources describes it too broadly (or maybe I still haven't found it yet), vaguely, but your term "triggering events" is PERFECT for me to understand. Thank you so much

    • @thefutur
      @thefutur  2 месяца назад

      Great to hear!

    • @julekim
      @julekim 2 месяца назад

      @@thepursuitofbarakah I'm glad it was useful!

  • @Ourpeacebydesign
    @Ourpeacebydesign 2 месяца назад +4

    This is one of your best episodes. Let her talk.

    • @thefutur
      @thefutur  2 месяца назад

      what do you think I was doing?!!
      let me just leave the show and use the bathroom. that will make you happier right?

    • @thefutur
      @thefutur  2 месяца назад

      all jokes aside, Thank you. Jule Rocks!

    • @julekim
      @julekim 2 месяца назад

      Always happy to do more episodes with Chris!

  • @lucym5698
    @lucym5698 5 дней назад +2

    So much great knowledge. This was Gold.

    • @thefutur
      @thefutur  5 дней назад

      Glad it was helpful!

  • @EstroyerToribio
    @EstroyerToribio Месяц назад +1

    Man, this is some quality content on SEO from The Futur! But I swear, nothing runs my outbound lead generation as smooth as Mystrika. Their single-payment, forever-usage deal was one hell of a steal! Can you guys make a solid video on this too?

  • @annedebrandofficial6738
    @annedebrandofficial6738 2 месяца назад +3

    I really love this conversation! I'm so commited to learn as much about SEO this year thatn ever before.

  • @MarkT923
    @MarkT923 2 месяца назад +2

    16:39 then money keywords I think she's referring to Transactional Keywords. In search there's navigational, informational and transactional keywords. I like how she phrased it as money keywords it actually makes more sense and easier remember.

    • @julekim
      @julekim 2 месяца назад +1

      You got it! I renamed them because no one can remember those terms.

    • @MarkT923
      @MarkT923 2 месяца назад +1

      @@julekim I figured! It's easier even for me the way you renamed the terms. Thank you for commenting back!

    • @julekim
      @julekim 2 месяца назад +1

      Always happy when other professionals agree 😊 and of course I would reply - your comment is valuable 👏🏼

    • @MarkT923
      @MarkT923 2 месяца назад

      @@julekim at 52:28 you nailed it! We say this in a more condensed way on our website. The audience we work with is high-performing real estate agents. As real estate agents, they constantly educate their clients on the importance of owning real estate and why there's more long-term value in owning real estate as opposed to renting; however, when it comes to digital real estate, a lot of real estate agents are "renting" a room on Instagram. What if the "landlord" (Meta) decides to kick them out of their rented apartment (their profile) or if it gets hacked? By owning your own digital real estate (your own website) you have a full digital home with multiple rooms where your customers can learn about you and stay longer. They can build "equity" in their digital real estate through SEO. Anyway, I'm glad to hear you touch up on that. Glad to hear that someone else sees it the same way. My question is, translating that message to real estate agents who believe that Instagram is the way to go and is enough for them.

  • @AmandaTrought
    @AmandaTrought 2 месяца назад +1

    Really enjoyed listening, some great points to put in place thank you both!

  • @IMFitShameka
    @IMFitShameka Месяц назад +1

    Very intensive, best explanation of SEO break down I’ve seen on RUclips!

    • @julekim
      @julekim 23 дня назад +1

      Thank you for the huge compliment!

  • @Wintermute136
    @Wintermute136 2 месяца назад +2

    I so needed this right now. Thanks for the insights!

  • @thedrunkweddingphotographer
    @thedrunkweddingphotographer Месяц назад

    42:30 💯💯💯💯💯
    As a creative, I despise how other creatives simply refuse to slap pricing on their websites. We're not that special! Get over it and have a starting at price.

  • @ourjourneytoeden
    @ourjourneytoeden 2 месяца назад +2

    Awesome chat and I love this ladies vibe!

  • @Jarahako1
    @Jarahako1 Месяц назад +1

    Extremely digestible. Best video I’ve watched on this topic. Period!

  • @matthewosborne6900
    @matthewosborne6900 2 месяца назад +1

    This is probably one of the best futur videos I've seen. And ive seen a lot! So much value

  • @gridhop
    @gridhop 2 месяца назад +4

    This was incredibly valuable, thank you

  • @loremipsumreunion
    @loremipsumreunion 2 месяца назад +2

    Such great value podcast! love it

  • @gabrielabaketaric1325
    @gabrielabaketaric1325 Месяц назад

    It's not weird at all!! All insights are very well explained and valuable! Thank you :)

  • @chloelitchfield7089
    @chloelitchfield7089 2 месяца назад +2

    This was amazing! The missing info I needed for my business! Thank you so much! 🙏

    • @julekim
      @julekim 2 месяца назад

      Love it! What’s the first thing you’re going to do?

    • @iamthekaverik
      @iamthekaverik 2 месяца назад

      ​@@julekimfor me… putting together a bitesize action plan from the video

    • @iamthekaverik
      @iamthekaverik 2 месяца назад

      what's your business about @Chloe

  • @landonsteiger611
    @landonsteiger611 2 месяца назад +5

    Great episode, was informative and perfect timing for me.

    • @thefutur
      @thefutur  2 месяца назад +1

      Nice, are you working on your website?

  • @JimFonsecaDesign
    @JimFonsecaDesign 2 месяца назад +2

    I've litterally just listened to this 3 times in a row, and just started a 4th replay. This is gold and I needed to listen to this.

    • @thefutur
      @thefutur  2 месяца назад

      Thank you x 4

    • @PazLeBon
      @PazLeBon Месяц назад

      @@thefutur i just asked ai to transcribe it, pull out the useful bits, find anything i could use, rewrite it for my audience then spam it to the world as my own work, dint even watch ;)

  • @debasmitabasu_456
    @debasmitabasu_456 Месяц назад

    Learning -
    Creatives need to understand SEO in order to be successful online.
    There are three foundational principles of SEO: content, speed, and popularity.
    Creatives need to create high-quality content that is relevant to their target audience.
    Creatives need to make sure that their websites load quickly.
    Creatives need to get other websites to link to their website.
    Creatives need to do keyword research to identify the keywords that their target audience is using to search for them online.

  • @jorik.d.braber
    @jorik.d.braber 2 месяца назад +2

    thx for the info, right timing for me as i am a photographer with a graphic design background and i am starting my own business. All things comes together.

    • @julekim
      @julekim 2 месяца назад

      Perfect! What kind of photography will you be doing?

    • @jorik.d.braber
      @jorik.d.braber 2 месяца назад +1

      @@julekim i am a portraitphotographer in the Netherlands. Focusing more on LinkedIn profile Pictures, starting Business owners. Also interested in doing more personal branding shoots. The idea is to take more pictures that are telling a story of there passion(brand). Sow more then only shooting headshots.😁💪

    • @julekim
      @julekim 2 месяца назад +1

      LinkedIn profile photos sound like a keyword 😊

    • @iamthekaverik
      @iamthekaverik 2 месяца назад +1

      likewise… I'm in a similar position
      what kinda clients are you targeting?

    • @jorik.d.braber
      @jorik.d.braber 2 месяца назад +1

      That is a good question. That is my struggle. Need to know my clients better. I want to serve all people but i think i need to focus more . I want to help people visualize there product or service. People Starting a business and are less creative in how to show there passion to the world.. something like that, uhm i Need to work on my elevator pitch, haha
      And you?

  • @microdosingcoach
    @microdosingcoach Месяц назад

    It's very helpful. It gave me ideas on how to think about the customer journey and it also game me the strategy how to implement SEO.

  • @momagic72
    @momagic72 Месяц назад +1

    This was awesome. I took notes and have some great nuggets. Thank you!

  • @CaliKrazyTV
    @CaliKrazyTV 2 месяца назад +3

    My 5th replay awesome stuff

    • @julekim
      @julekim 2 месяца назад +1

      😮 THANK YOU! What will you work on first?

    • @CaliKrazyTV
      @CaliKrazyTV 2 месяца назад +1

      Do a audit on my site and media.Created a list while listening> test and refine😎👍

    • @julekim
      @julekim 2 месяца назад +1

      Fabulous. Would love to hear your results after you start implementing 👏🏼

  • @olenievart
    @olenievart 2 месяца назад +1

    Guys, thank you very much for all of this happening.

  • @MarketingHarry
    @MarketingHarry 2 месяца назад +4

    Fantastic episode! Prioritizing content that truly resonates with your audience is key to fostering organic growth on social media platforms. Thank you for sharing such impactful content, Chris!

    • @thefutur
      @thefutur  2 месяца назад +1

      You're very welcome, this is the key to content in any platform but especially for Google.

    • @thelifewithnate
      @thelifewithnate 2 месяца назад

      How you find that though is the million dollar question through content generation and finding out works and what doesn't. I'm still experimenting with that approach for this RUclips channel and my other creative project.

  • @iksanfujiawan8316
    @iksanfujiawan8316 2 месяца назад +2

    Crazy to think, you can listen to this and learn it for free! thankyou

  • @Helene_experience
    @Helene_experience 2 месяца назад +2

    That was very helpful and very funny ! Exactly how I like to learn. Thank you !

    • @thefutur
      @thefutur  2 месяца назад

      Glad you enjoyed it!

  • @dennisdantes
    @dennisdantes 2 месяца назад +2

    Very valuable video on SEO I will use all that useful info to apply to my online business I am planning to set up pretty soon.

    • @iamthekaverik
      @iamthekaverik 2 месяца назад +2

      sounds exciting. what's your business about?

    • @dennisdantes
      @dennisdantes 2 месяца назад

      I am a graphic designer & illustrator. I want to make a web site providing creative services as well as using online freelance platforms to promote and sell my skills and services.@@iamthekaverik

    • @dennisdantes
      @dennisdantes 2 месяца назад

      I am a graphic designer & illustrator. I want to set up an online business and launch a web site offering creative services.@kaverik

  • @SimpleAndCo
    @SimpleAndCo 2 месяца назад +1

    Chris, I am actually driving while listening to this. And I'm very much awake! 😅

  • @AndrewBigwood101
    @AndrewBigwood101 2 месяца назад +2

    Fantastic advice guys! Just when I needed it too! Thanks!

    • @julekim
      @julekim 2 месяца назад +2

      Happy to hear it 😊 what’s the first thing you’re going to work on from this video?

    • @AndrewBigwood101
      @AndrewBigwood101 2 месяца назад

      @@julekim I've started work on getting the page titles ranking better, and also rewriting the buttons to reflect where they take the customer. I'm still building and refining my website to a point where I'm happy to leave it, and I intend on working on further SEO.

  • @JoChunYan
    @JoChunYan 2 месяца назад +1

    @julekim I took a bunch of notes - super helpful!! Love how specific your advice and tips are - very actionable so I can tick it off! Thank you so much

  • @heladioadame8025
    @heladioadame8025 2 месяца назад +1

    Wow I can’t believe how much I learned. Love this one!

  • @carlangelotardecilla8675
    @carlangelotardecilla8675 Месяц назад +3

    73k views only? people are paying for this information for $1k+! hope lots of people follow this channel!

  • @bc7173
    @bc7173 2 месяца назад +1

    Great Insight 💯 thank you !

  • @AdelaPhilipson
    @AdelaPhilipson Месяц назад +1

    Thank you! This is gold!

  • @nedogled
    @nedogled 2 месяца назад +2

    What will happen to SEO when Google starts sending most of its queries to Gemini AI, instead of other websites?

    • @julekim
      @julekim 2 месяца назад +1

      Fabulous question. Tbh, I’m not sure. I can see website schema including something specifically for AI crawlers, but who knows. Keep in mind though, that AI pulls from content online, hence the crawling of websites, so one would still need content (and enough of it) on their site in order to be referenced in something like Gemini. There’s this other issue too, of whether you should block AI crawlers from your site so that AI doesn’t reproduce your copyrighted content, or even to keep the AI crawlers from taking away the bandwidth from your site visitors.

  • @fredericrous
    @fredericrous Месяц назад +1

    I got so many ideas of content listening to you both, thank you

    • @thefutur
      @thefutur  Месяц назад

      Awesome! Thank you!

  • @mmazz414
    @mmazz414 2 месяца назад +1

    This episode came out at the PERFECT time!

    • @julekim
      @julekim 2 месяца назад +1

      Yes?? You can’t leave us hanging like this 😆 what’s happening right now?

    • @mmazz414
      @mmazz414 2 месяца назад +1

      @@julekim Hahah well I'm building out my new website at the moment (just finished rebranding, I'm a brand strategist and identity designer) and I've been trying to find simple SEO techniques to implement but had no clue where to start, so this gave me some great ideas on how include more content and get Google to recognize me a bit more 👀

    • @julekim
      @julekim 2 месяца назад +1

      Perfect! What’s the first thing you’ll do from this video?

    • @mmazz414
      @mmazz414 2 месяца назад

      @@julekim I think simply looking at related searches on Google to see what people are actually looking for related to my field. I also got the idea of creating an FAQ page to help Google connect more of those common questions people ask to my website!

  • @Dr_andrewchoi
    @Dr_andrewchoi 2 месяца назад +1

    I learned so much about creating content in this episode. It was great.

  • @eladbari
    @eladbari 2 месяца назад +2

    @20:40 - Thing is...not everyone wanna go the educator way to up their SEO. Some professionals don't use teaching as it doesn't fit their branding to be a tutor. Question is...what are the other ways to Up the SEO if not by teaching?

    • @julekim
      @julekim 2 месяца назад +2

      You can focus more on technical and backlinks, but you’re going to miss out on traffic. You could win on some keywords, but there’s no getting around having content if you want to become known in a space. Btw did you watch the entire video? I did state that you can use your visual assets as content if you take advantage of the metadata.