Inside The Rise Of Vineyard Vines | Forbes

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  • Опубликовано: 8 фев 2025
  • Over the past 20 years, Shep and Ian Murray have built a Vineyard Vines into a business that would impress both Warren and Jimmy Buffett. Founded in 1998, the company now has 95 stores, and sales of its colorful, whale-logoed shirts and neckties hit $476 million in 2016. Even more impressive, the Murrays have managed to scale while maintaining 100% ownership of the company, which Goldman Sachs reportedly valued at $1 billion two years ago when the brothers explored selling a minority stake.
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Комментарии • 97

  • @MrLugoblink
    @MrLugoblink 6 лет назад +74

    Their tees are comfy af and they fit roomy enough to move. My new fav brand, plus their quality is top notch.

  • @ft9kop
    @ft9kop 6 лет назад +60

    When I was at Villanova university a year ago, almost all the kids wore Vineyard Vines. Now I'm at Temple University, I've never seen anyone wear this brand. The difference is the median income of a family from Villanova is $200,000, but at Temple, it's $80,000. The prices of Vineyard is not affordable to the average family.

    • @tungvlog1465
      @tungvlog1465 2 года назад +5

      just bought 11 tshirts for $205. not too bad since its on sale 50% off. i also get 10% cash back

    • @720Justo
      @720Justo 2 года назад +6

      Get your money up not your funny up .

    • @G.Harley.Davidson
      @G.Harley.Davidson Год назад

      Yes, so it’s for pompous assholes, I agree.

  • @whypie7081
    @whypie7081 5 лет назад +24

    This brand is taking over honestly

  • @cvn292
    @cvn292 6 лет назад +22

    I love their clothes! I have a vineyard jacket for almost 10 years and it’s still in great shape and super warm. I also have 2 vests, a pullover sweater, and a cute blue cap from them. Ralph Lauren and vineyard vines are my favorite brands.

    • @jordan-ko3xt
      @jordan-ko3xt 5 лет назад +2

      Vic292 did not ask nerd

    • @cvn292
      @cvn292 4 года назад +5

      aJordan Probably just hating because you can’t afford their clothes? 🤣🤣🤣 you mad?

  • @maravilloso002
    @maravilloso002 6 лет назад +53

    I wear their stuff. It fits nice

  • @jonathanrebolloso5170
    @jonathanrebolloso5170 3 года назад +5

    I own some of their products. I get it from the outlet store near me. Super cheap and convenient. I know their regular stores are expensive but they have a lot of items on sale.

  • @realchasemhatch
    @realchasemhatch 5 лет назад +3

    Their clothing is extremely comfortable, I wear it every day.

  • @AAM29290
    @AAM29290 6 лет назад +48

    Everyone is starting to wear it now 😐🙄🙄🙄🙄

  • @paidinfull5950
    @paidinfull5950 Год назад

    Very expensive which sucks BUT I’ve never been more comfortable than I am in a pair of their performance shorts and a performance polo. Or their t shirt on the beach, the sleeves on the t shirts are kinda big for me but if you can let that feeling go in your mind you’ll realize you’re super comfortable.

  • @iTzShakenJoE
    @iTzShakenJoE 5 лет назад +14

    FYI. They grew up in Greenwich Connecticut, and went to private school. I live next door to Greenwich. CHECK the Income per household in Greenwich. These guys were wealthy going into the Business. Greenwich is probably the wealthiest town in the United States. one for sure. Quitting your job is not that easy! FYI I live right next door to Vineyard vines, and All my next ties are from Vineyard vines, and Brooks brothers. I definitely support them ...

    • @synder1461
      @synder1461 5 лет назад +1

      Im from Connecticut aswell

    • @iTzShakenJoE
      @iTzShakenJoE 4 года назад

      @BH Paradox THEY LIVED IN GREENWICH! DO YOU KNOW GREENWICH IS LIKE THE WEALTHIEST TOWN IN LIKE THE COUNTRY.. THESE GUYS WERE BORN INTO WEALTH LOL

    • @iTzShakenJoE
      @iTzShakenJoE 4 года назад

      @@synder1461 :3 NICE

    • @iTzShakenJoE
      @iTzShakenJoE 4 года назад

      @BH Paradox dude I'm telling you a small house in greenwich is like 1 million dollars. I live in Darien CT right next to greenwich my house was super small and on the market it went for like 1.8 million... Greenwich is super wealthy .. Rodeo DR has nothing on the wealth is CT.

    • @charlesmiv3842
      @charlesmiv3842 3 года назад +1

      @@iTzShakenJoE Ok, Jew.

  • @RonMinecraft2022
    @RonMinecraft2022 5 лет назад +17

    This is the new Abercrombie

    • @milehigh1890
      @milehigh1890 4 года назад +6

      Lol but The difference is Vineyard Vines stores don’t give you a migraine from all the cheap cologne and body spray and it actually is marketed towards all age groups and not just teens.

    • @ykop136
      @ykop136 3 года назад +2

      @@milehigh1890 and they don’t make you feel like you don’t belong haha

  • @581fl
    @581fl 6 лет назад +8

    Just realizing I was pronouncing it wrong...

  • @85prp
    @85prp 6 лет назад +18

    you say your not in it for money.....then why is a button down shirt $195 or a polo is like $100 .......your clothes is way over priced for the average working stiff, and all that over priced clothing is making you filthy rich......sounds like greed to me

    • @gerardogutierrez792
      @gerardogutierrez792 3 года назад +3

      U should design your own cloths to help out the lower class people then ☺️

  • @maxleigh781
    @maxleigh781 4 года назад

    Worn these my whole life and the sport long sleeves are the best ever it’s just the cotton casual shirt the neck stenches

  • @-JohnFKennedy-
    @-JohnFKennedy- 4 года назад +1

    Amazing clothing, worth buying!

  • @gabbiekimmel9220
    @gabbiekimmel9220 5 лет назад

    i wear their stuff and it’s really nice and comfortable. i would recommend it to literally anyone

  • @speedknight1378
    @speedknight1378 6 лет назад +12

    Love VV not a lot of people wear these in my school but most girls know about the brand except they just don't have the money to afford one. I own 5 of these, and hopefully I get more in Christmas 😏
    Update: I got 7 long sleeves now so I can wear different ones in a 7 day week, man everyday should feel this good 😉

    • @morsecode5557
      @morsecode5557 6 лет назад

      SpeedKnight13 I have 18 T-shirt’s

    • @coleminer6350
      @coleminer6350 6 лет назад

      SpeedKnight13 lol

    • @MrVaDelux
      @MrVaDelux 5 лет назад +3

      Morse Code wow ur so cool bro...

    • @rohenmckenzie5866
      @rohenmckenzie5866 3 года назад

      @@morsecode5557 how do u have that many they don’t even make 18 styles

  • @endlessroute1446
    @endlessroute1446 5 лет назад +14

    You don’t seem you feel good tho

  • @namename3028
    @namename3028 6 лет назад +6

    Love you guys 🐳

  • @thegingerboah9438
    @thegingerboah9438 6 лет назад +15

    I just realized most of my dads button up shirts are vineyard vines.
    I got 5 long sleeves
    5 ts
    4 sweat shirts
    1 hat

    • @MrVaDelux
      @MrVaDelux 5 лет назад +1

      The Ginger King ur cool?? Lol

  • @mescnick
    @mescnick 4 года назад +1

    Awesome clothes !

  • @mobilegamingandrandomstuff7259
    @mobilegamingandrandomstuff7259 6 лет назад +7

    I got ten vineyard vines t-shirts and two hats

  • @Mmmtruk
    @Mmmtruk 2 года назад

    Jamie High-Rise Straight Crop Utility Jeans $178….. grocery/gas/utilities for jeans

  • @anug14
    @anug14 2 года назад

    Wonder what more rich people were passionate about something other than being rich

  • @winter5988
    @winter5988 4 года назад +2

    If you’re putting a whale sticker on your car, you’re corny

  • @cottony4dr
    @cottony4dr 5 лет назад

    I don’t get it. What is it?

  • @rmstitanic8607
    @rmstitanic8607 4 года назад +1

    Why do half the kids at my school wear this expensive stuff it’s a public school

    • @wanyekest6969
      @wanyekest6969 2 года назад +1

      Are you sure?

    • @sagquattro
      @sagquattro Год назад

      cause when you have money, you can buy nice stuff. and when you like it, you want to wear it. I 100% do this, and I go to public school

  • @Fortnite-zc2kd
    @Fortnite-zc2kd 6 лет назад +8

    I have 11 total items
    Of vineyard vines

    • @Ethan-vi1my
      @Ethan-vi1my 4 года назад

      Fortnite 999 I have 34

    • @saraijohnson6467
      @saraijohnson6467 2 года назад

      I have 2 or 3 😭😭 but then I have more north face and Columbia then VV

  • @jacobdurussel6741
    @jacobdurussel6741 4 года назад

    You know, I don’t say this enough but I love whales, whales are cool

  • @Juvernrocks
    @Juvernrocks 6 лет назад +12

    Basic White Guy Apparel thats colorful

    • @iTzShakenJoE
      @iTzShakenJoE 5 лет назад +7

      I wouldn't say white guy. It's a preppy branch. Clothing should never have a race attached to it.

    • @Juvernrocks
      @Juvernrocks 5 лет назад +5

      Yosef Roth How many Asians & Black have u seen modeling & working for Abercrombie and Fitch before 2010?

    • @sherry4914
      @sherry4914 4 года назад

      For frat boys with no personality.

  • @michaelmwakazi5974
    @michaelmwakazi5974 6 лет назад +1

    Wow

  • @streetwearaddictph1347
    @streetwearaddictph1347 4 года назад

    Im form philippines but i dont have money to buy these products. I always find it through Thrift stores. And at first i thought it was cool because it has a big whale on the back. LOL im getting addicted to it. I got 1 Longsleeve and a shirt. I want to buy more but i guess im just gonna try my luck through thrift stores. Hahahah.

  • @AriVovp
    @AriVovp 6 лет назад +5

    Made in USA?

  • @G.Harley.Davidson
    @G.Harley.Davidson Год назад

    Shep & Ian . At this rich kids school where the kids are mostly drunk or knocked out on weed and Xanax, this is the go to clothing. I’m retired Army, so I don’t get along with that crowd trying to do graduate school.

  • @theycalledhimcharms6928
    @theycalledhimcharms6928 4 года назад +2

    These guys sound drunk

  • @Mmmtruk
    @Mmmtruk 2 года назад

    Vineyard vines who?

  • @kristyboer8371
    @kristyboer8371 3 года назад

    😅😂🤣😭😅

  • @elrico3307
    @elrico3307 6 лет назад +10

    Expensive trash

    • @JL-ut4md
      @JL-ut4md 4 года назад +1

      Its not even that expensive. When i think lf expensive clothes i think of gucci and all the diesigner brands. I dont even like the brand but to me Vineyard vines is affordable

    • @fernandocaste6904
      @fernandocaste6904 4 года назад +3

      Not expensive, it’s good quality and fresh clothes

    • @Mmmtruk
      @Mmmtruk 2 года назад +1

      @@JL-ut4md $228 for the Guana Floral Tiered Midi Dress?? That’s literal gas and grocery money dawg I have no idea what kind of life or community ur from, but that is nooooooot affordable for the majority of us working class people lmaoooo