Value Creation: The Single Skill That Built My $1M Solo Business

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  • Опубликовано: 9 июл 2024
  • Every other high-value skill will fail if you don't learn this.
    Writing & Content Course: 2hourwriter.com
    Marketing & Monetization Course: mentalmonetization.com/
    My book: theartoffocusbook.com
    My productivity planner: thedankoe.com/planner
    Kortex, The Second Brain For Creators: kortex.co
    The Writer's Bootcamp (early access to Kortex): bootcamp.kortex.co
    The Koe Letter - get the written version of videos in your email every Saturday before they release: thedankoe.com
    Listen To The Koe Cast (same videos but in audio form): open.spotify.com/show/3lZRG3L...
    Twitter: / thedankoe
    Instagram: / thedankoe
    RUclips: / dankoetalks
    LinkedIn: / thedankoe
    0:00 Learning Skills The Hard Way
    3:58 The Universal Pattern Of Human Psychology
    10:33 The Value Creation Framework
    12:03 Levels Of Awareness
    15:54 Positioning
    18:54 The Big Problem
    20:45 Unique Mechanism
    22:45 Bullet Spray Benefits
    23:49 Proof
    24:50 Big Idea
    26:31 Risk Reversal & End Result
    28:47 Marketing Legos
    Video title ideas (for the algo!):
    The best skill to learn for online business in 2023
    The ultimate high value skill
    #OnePersonBusiness #SkillAcquisition #OnlineBusiness

Комментарии • 337

  • @chickpeas100
    @chickpeas100 Год назад +276

    I really believe that these videos are actually worth studying. the amount of value is insane.

    • @ukaszziabka6247
      @ukaszziabka6247 Год назад +13

      Exactly. It is a bit of a crime that this is a free content these days..

    • @creepgpoop
      @creepgpoop Год назад +2

      And when everyone has free content...
      No one will want it?
      Everyone will teach it?

    • @yourlogicalnightmare1014
      @yourlogicalnightmare1014 Год назад +5

      Everyone thinks they can be a 1%'er, yet by definition you have a 1% chance 😂

    • @creepgpoop
      @creepgpoop Год назад +4

      And with enough tries, you might

    • @DanielFreeMan365
      @DanielFreeMan365 Год назад +1

      True

  • @twingal1978
    @twingal1978 Год назад +7

    This little nugget relates to your content: ‘When what you have to offer is valuable, people pay you. When you can communicate that value competently, people pay you more. When what you have to offer is uncommonly valuable and you are uncommonly competent at communicating that uncommon value…. You’ll never have to worry about money again!’

  • @movingtovawv
    @movingtovawv Год назад +11

    I paid 6.8k for a course and you beautifully conveyed every core concept in that course here. Still happy I paid 6.8k for the implementation specifics but man… I think this was the best video I’ve ever seen when it comes to info products and psychology

  • @mamor123
    @mamor123 Год назад +117

    Dude that is exactly my situation rn. I am in a high paying job but have always wanted this one person creator buisness model you talk about, I am amazed at the principles of visual art and philosophy/neuroscience and I am on a mission to combine them together to make sens of all this and help other people like me become more creative. Stumbling on your content completely boosted all this path, I am so grateful for that. Will be joining your Modern Mastery and I can’t wait for that. 🙏

    • @lacthetomato
      @lacthetomato Год назад +3

      That's amazing Marc!!! I'm sure you'll get there and I love that philosophy too, the world needs more of it so be sure you're sharing lots of value!!

    • @mendyforma9682
      @mendyforma9682 Год назад

      Sounds great man, post your progress for this lag the weeks! ❤

  • @danieljtaylor
    @danieljtaylor Год назад +27

    Another value packed video. Learning skills the hard way is something I've really been drawn to lately.
    Information overload is definitely a trap. The more we learn on a topic, the more overwhelming it may seem, leaving us unable to determine where to begin. It's great to overcome this hurdle (or not even running this track) by intentionally taking the leap before learning how to do it.

  • @Rawi888
    @Rawi888 Год назад +32

    Better than sex indeed, my mind got completely fucked. Literally dropping so many hard hitters I didn’t have time to react. I had to watch the video for like 2 hours to let it all sink in.
    Man. You’re a year older than me and seeing how you’re this enlightened has me both hopeful and saddened that I wasted so much time doing god knows what.
    This entire video nearly brought me to a point of deep contemplation of if I should continue university. I should be doing THIS !
    It’s insane. Where were you 3 years ago, I could’ve been flying by now.
    Okay. Now I just need to prepare for the next 3 years. I gotta focus, thank you for bringing that focus. Its like you gave me a forced software update, man you really bring that FRESH !
    ONE DAY I WILL BE GYMING WITH YOU AT THE MASTERY FACILITY !
    Here’s to then.

    • @SkillzBeeAcademy
      @SkillzBeeAcademy Год назад +1

      Best wishes

    • @charmedprince
      @charmedprince 11 месяцев назад +1

      Right? I can't believe he mentioned he's only in his early 20s and here I am, a 33 yo learning his videos!

  • @DigestiveNorris
    @DigestiveNorris Год назад +3

    Bro this is the kind of video people need when you actually want to learn something. thank you so much for the step by step approach, explanation of every step and also being specific enough to make it implementable. No scammy "I can show you how to do it but i will not tell you the detailed parts that really matter", but a straightforward explanation of how things could work out if you actually go and try it. Nice!

  • @stevenp1961
    @stevenp1961 Год назад +16

    ChatGPT, write me a poem about Dan Koe:
    Here’s a poem about Dan Koe:
    Dan Koe, a RUclipsr with a knack, For making videos that don’t lack, Entertainment and engagement galore, His videos are easy to adore.
    He’s a good writer and communicator too, His background music adds to the view, He talks about business and human potential, Philosophy, neuroscience, and mysticism essential.
    He has over 229K subscribers on his channel, And over 80K readers of his newsletter panel, He teaches people how to work less and earn more, And how to enjoy life without feeling poor.
    I hope you enjoyed this poem about Dan Koe! 🎉🎉🎉

  • @menesthefinesse
    @menesthefinesse Год назад +7

    The amount of value in this video is ASTOUNDING!! I always come back to your channel when I need to learn something new to help me out in my journey. Today is the day I subscribed tho❤

  • @matthiasosa-noyoze169
    @matthiasosa-noyoze169 Год назад +2

    Dude, this video should be at a million views.

  • @michaelblockadvice
    @michaelblockadvice Год назад +13

    Love the deep knowledge on your channel Dan, big inspiration

  • @TonyAlfredsson
    @TonyAlfredsson Год назад +2

    I love how an old product idea from years back came to life again watching this video. I got an emotional rush in the body that I know so well, it means it's important, and I should pay extra attention. So thanks! This old product idea just got on my products-to-create list, and I am looking forward to upgrading my persuasive writing (sales skills as I have learned 😄).

  • @deborahwright8646
    @deborahwright8646 Год назад +2

    I love the way you break things down and it sounds so smooth

  • @taughtfromthestart1967
    @taughtfromthestart1967 Год назад

    Was busy making dinner and busy with my toddler, took me more than 2 hours to listen to it, when everyone is on bed I'm definitely rewatching with a notebook in hand, too much to learn here!! Thanks so much

  • @jeffersonbjalmet
    @jeffersonbjalmet Год назад +8

    This is extremely valuable.
    I just filled pages of my notes with ideas.
    Thanks Dan.

  • @professorburch
    @professorburch Год назад +28

    This is gold. You're a compass, man. You lead me right back to the main path when the outside world distracts me from the end goal. Determined to achieve the good life. Thank you.

    • @mihawkslamsgoku
      @mihawkslamsgoku Год назад +3

      You are also a gold to online gurus

    • @Cenot4ph
      @Cenot4ph 2 месяца назад

      @@mihawkslamsgoku these are principles, unless you're being sold solutions and have to take out your wallet. we're fine

  • @Fabiannysblog
    @Fabiannysblog Год назад +36

    I live in Brazil and this week I was watching a Live on Instagram from some of the marketing and well being gurus here and the guy mentioned you as one of the greatest mind he had ever listened to on the marketing field. Nobody knew about you, but I did, so. I just wanna say I'm freaking proud of myself for finding your channel. The first time I listened to you It blowed my mind and I watched like 4 videos the same night. Also, the video on how to remember things we read, gave me lots to think about.

    • @lucasrabaioliprestes
      @lucasrabaioliprestes Год назад +1

      Também assisti vários numa tacada kkkk qual o nome do guru, Fabiannys?

  • @orangewarm1
    @orangewarm1 Год назад +2

    You are killing it with your choice of information.

  • @dominikduchovic5816
    @dominikduchovic5816 Год назад +3

    You are the real life coach. I Appreciate that you are willing to share those thoughts!

  • @jaysee8810
    @jaysee8810 Год назад +1

    I actually sat here notetaking the entire vid, with breaks and added research. Your content is definitely the product I wanted to have to bridge the gap in my knowledge and actions. I will be seeing you in a cohort preferably to work on a larger project of mine. Until then, thank you Dan for this and the Entire One-Person Business Series.

  • @williamgriffin61
    @williamgriffin61 Год назад +2

    Dan Koe doesn’t make fluff videos. Every video is an oil tanker of value. Thank you Dan!

  • @GTBellic
    @GTBellic Год назад

    I have been watching these videos for years and finally after starting my own business I have full comprehension of the lessons here and how to apply them. Thank you

  • @goranspoljaric
    @goranspoljaric Год назад +1

    Excellent video. It's packed to the brim with actionable content and explains the reasoning behind the tools well.

  • @abgportal
    @abgportal Год назад

    I've been dialing in a business startup for a year now. Digital marketing. I know my target audience, I know my product, and I know how to build it. Your Chanel is exactly what I need right as I'm about to launch. I've already got clients and so much work to do!

  • @christianclemens1631
    @christianclemens1631 Год назад

    I've been doing an in-depth, self-guided study on psychology for over a decade now. Your explanation of 1st and 2nd order was an absolute revelation to me. Thank you for putting out such great content. Mahalos, brotha

  • @jonettalavelah7
    @jonettalavelah7 Год назад

    Always providing amazing VALUE! Took detailed notes and everything 👏🏾

  • @asli.gibimidir
    @asli.gibimidir 6 месяцев назад

    i am truly speechless.. just gonna say that each and every word is interconnected with each other in the most intelligent, simplest and honest way.. you are an experience!

  • @cashcowyt447
    @cashcowyt447 Год назад +3

    It is always a good day when dan uploads! 😄

  • @Adonayyy
    @Adonayyy 4 месяца назад

    Dan Koe, what an inspiration you are. I am extremely Grateful for your contents. I have bought your New Book Todayyy and i am excited to read it. Much Love

  • @adammasri3629
    @adammasri3629 10 месяцев назад

    Thank you from the heart, Dan! Amazing value. I gained a lot of clarity from watching your videos🖤

  • @musicforyoursoul09
    @musicforyoursoul09 10 месяцев назад

    I am very glad that I discovered you. Your way of explaining is terrific.

  • @user-pt8de8oe8n
    @user-pt8de8oe8n 11 месяцев назад

    Your contents are mind blowing. So much value.

  • @mendyforma9682
    @mendyforma9682 Год назад

    I had to pause this video more than once to take notes or add major categories to my content writting files, much appreciated ❤

  • @tylerbowden.design
    @tylerbowden.design Год назад +1

    Unbelievable value in this video. watched it 3 times. Thank you, Dan!

  • @CM-lg7lz
    @CM-lg7lz Год назад

    This video is an amazing gem! Thank you for sharing this with us!

  • @Achezvil2003
    @Achezvil2003 Год назад +2

    I literally reverse engineered your one belief, like 2 weeks ago, and now you make this video, wow bro. You are so good

  • @carlosreyesyepez4518
    @carlosreyesyepez4518 Год назад +1

    Absolutely valuable, thnx for everything! Powerfull, hope I develop the mindset to used it well and apply on daily basis

  • @kristyboxx
    @kristyboxx 5 месяцев назад

    I took so many notes and now I’m gonna do a list of steps to take that I’m then gonna follow, in order to improve my business. Thank you Dan

  • @bethany.christine97
    @bethany.christine97 10 месяцев назад

    I love hearing your story! It's great to know. Very though provoking. You're path is quite unique.

  • @ronnestman4696
    @ronnestman4696 Год назад

    I’m not a genius but this is the first time I’ve ever heard the process explained in such clear detail. It’s obvious the only thing left to do is put in the work and let it do what it does!

  •  Год назад +1

    Nice gains bro! love your newsletter.

  • @ThePropStation
    @ThePropStation Год назад

    Wow this is incredible. I'm subbed. So much insight

  • @mavericksuniverse6470
    @mavericksuniverse6470 10 месяцев назад

    Awesome content! Business owner trying to learn my brand marketing. Really generates the thoughts. Great job!

  • @gymbros_international
    @gymbros_international Год назад +1

    You are amazing for giving this out for free, definitely gonna buy your stuff.📈

  • @bestemminggroen
    @bestemminggroen Год назад

    Thanks Dan, I'll watch this one again with a notebook. Great stuff!

  • @paulinahaag
    @paulinahaag Год назад +1

    You're such a big support during transformational times.

  • @eyeswideopenpod
    @eyeswideopenpod Год назад

    You're super helpful and inspiring. I really enjoy your content. Thanks, Dan.

  • @dollarsgain360
    @dollarsgain360 Год назад +5

    You are a deep person. Going to be legendary in few years .. ✌️

  • @babydragonsartstore007
    @babydragonsartstore007 Год назад +1

    Thanks Dan! I am loving your content! I have 6 RUclips BIZ channels now! Super fun and you've helped me get the deeper info included ~ thank you!

  • @AbandonmentPreventionK9
    @AbandonmentPreventionK9 Год назад

    Best advice I've seen on RUclips by a mile,very impressive, thank you

  • @PatriciaDawn3
    @PatriciaDawn3 Год назад

    this is impressive I look forward to implementing it. thank you for all you do.

  • @northstar_lighthouse8057
    @northstar_lighthouse8057 Год назад

    Thanks. Can’t wait to apply 🙏🏾

  • @ciarandempsey1207
    @ciarandempsey1207 Год назад

    You’re refreshing bro, just what I need at the moment.

  • @Lucas.Alegria
    @Lucas.Alegria Год назад

    Love your content! Thanks

  • @rosszeiger
    @rosszeiger Год назад

    Another super valuable video! Learn skills the hard way

  • @navigatingsideways
    @navigatingsideways Год назад +1

    Storytelling is a huge learned skill in Consulting. It’s usually learned when reading books. Oftentimes people don’t go looking for this information ℹ️. People need to understand a pain or problem, then you can give truthful examples or story to help people visually understand. In my industry, presentations are usually only done on a video basis unless over a 60-100kbsale. The 20k sale is small and understood.

  • @homodeus8713
    @homodeus8713 Год назад

    First time I have come across you and immediately subscribed. This will not only help me but help with homeschooling some people I know.

  • @merlin8675309
    @merlin8675309 Год назад

    "Market to your past self." Brilliant.

  • @lifewithmargot
    @lifewithmargot Год назад

    The best explanation I’ve heard yet!

  • @_yatab_
    @_yatab_ Год назад +7

    This is a masterclass ❤

  • @Laura-je2uw
    @Laura-je2uw Год назад +1

    I really appreciate all your work. I am going through your one person business series and you give so much valuable information, thank you❤ would you mind sharing what you eat on a day to day basis and how you work out to optimize focus and energy?

  • @ryanjohnjackson
    @ryanjohnjackson Год назад

    Right before I clicked this vid I thought "I've really not gotten new info in a good year or so". I think this is very good selling psychology info. Great linear and clear presentation.

  • @LeticiaTalavera-nl7sv
    @LeticiaTalavera-nl7sv 5 месяцев назад

    This video is extremely valuable. Thank you.

  • @writer1986
    @writer1986 Год назад

    Amazing content! I've been working for big corporations since college, and I admit I jumped around from job to job because I was constantly seeking more responsibilities and skills and appreciation for my own worth. And it dawned on me that only I can give these things to myself. To obtain what I truly want in and out of life, I need to be my own boss.

  • @financemadesimple
    @financemadesimple Год назад +1

    Powerful Video Dan! Thanks! Is There a chapter in this in DE?

  • @A_HappyLad
    @A_HappyLad Год назад

    Another Great Video Brother

  • @bryansmith1871
    @bryansmith1871 Год назад

    stopped and went to 'How I Hunt for Viral Ideas', as you mentioned, and so glad I did... law of use and newsletter idea was 'stop and make your idea meet reality'. nothing to say but thank you!

  • @ReadAndGrow
    @ReadAndGrow Год назад +1

    If anyone missed this and somehow didn't understand it Dan Koe is the GOAT!

  • @acegik71
    @acegik71 Год назад +1

    Wonderful Video -> My key takeaways (loads of them)
    1. Tag community pages as well on the topic that you are writing
    2. Grow audience -> send them to my service or product -> learn copywriting , marketing and offer creation -> Partner with say personal dev experts to use my skill to help them and become an authority in that space
    3. Purpose, Path and Priority
     Purpose, the long standing problem that you want to solve and make people aware of that problem, amplify it so it goes into the head of people
     The second is path, how did I go about solving that problem- structured way of how you went about solving that problem
     Prioritize - It may be that the problem isn’t important for the reader, it doesn’t hit them (Turning yourself in the customer avatar and marketing to me). Market your past self, it’s the most easier and fulfilling to do
    4. Eight points in the value creation framework
     Understand the level of awareness - Illustrate a problem to the target audience through the content, how the problem is impacting their lives. Awareness levels are Unaware of the problem (most viral videos), Aware but don’t know the solutions (give them solutions), Aware of Solutions in the market but not your solution (give a structured process to solve for the product/service you are pitching), Aware of your solution as well (why your solution is better than the ones in the market), Sold on your solution (tip them to buy with an offer or sale)
     Positioning - Survival, Life Enjoyment, Social Acceptance, Sexual Company, Freedom from fear, comfort and clarity, perceived status, safety of tribe. All sales pages, content, copywriting should be around these desires
     Identification of the big problem - from the above two, eg: unaware + social acceptance. At the start this will be the surface level problem and moving into depth comes once you address these surface level problems
     Unique Mechanism (The Path) - This is the differentiator and here you can give your own methods based on your perspectives. This the becomes your product or service
     Bullet Spray Benefits - write as many bullet points on the benefits to the readers if they use your path and they will resonate with atleast a few of them
     Social Proof - that the benefits have actually come. Testimonials and reviews
     Big Idea - One line value that all the above are providing, some of the most powerful quotes are the one big idea, You need to hunt for the big idea, by reading and reading and then making that idea your own through the process above
     Risk reversal and end result - what happens if the desired outcome is not achieved, it serves two purposes, more confidence in your buyers to use your products and services, more pressure on you to make things that really deliver results, better iterations,
    5. Use the following in social media posts (long form content, short form content made form long form content), landing and sales pages, in the first fold try to summarize all these 8 points of the value creation framework
    6. Use the above with frameworks like PASTOR, AIDA, PAS

  • @chantalbueno
    @chantalbueno Год назад

    Loved watching this video!

  • @MsKingwa
    @MsKingwa Год назад

    Dan, you are as outstanding as always. Bless 🙌

  • @anastasiasthoughts
    @anastasiasthoughts Год назад +17

    Watching Dan figuring out calculations on the spot has become my favourite part 😄 Great video, packed with useful info, I've been stuck at the point of value creation forever, your videos are really helping me get out out that state and minimise my fears of getting out there. Thank you!

  • @jordanmccarthy1633
    @jordanmccarthy1633 Год назад +2

    Your first 3 descriptions of Survival, Evolution and Transformation are, when actualized together, the alchemical model of Transmutation. WM.

  • @janelast5177
    @janelast5177 Год назад

    Very useful Will try these strategies out Thanks

  • @chadwillmyers
    @chadwillmyers Год назад +1

    this is a video that needs to be watched 10x times to marinate in my brain. Each time i revisit i make new connections

    • @eyeswideopenpod
      @eyeswideopenpod Год назад

      That's good. It's sinking into the deeper layers so you can learn more the next time. Good for you! I saved this video to come back to it for the same reason.

  • @elevatedronesolutions3615
    @elevatedronesolutions3615 Год назад

    If he is actually reading his newsletters as he had mentioned in one of his videos, I like it. He packs a ton into his videos in a consice way where other creators are all over the board.

  • @coacharifeddy3505
    @coacharifeddy3505 Год назад

    This is outstanding!

  • @ninatailles7931
    @ninatailles7931 Год назад

    I think I need to go through this video 3 more rimes and take notes. Insane amount of information and value.

  • @kenruffellerealestatesales4045

    Amazing content! Thanks so much!!

  • @TraceWrite
    @TraceWrite Год назад +1

    Practical approach with practical knowledge

  • @b.m.5610
    @b.m.5610 Год назад +1

    Thanks a bunch! Now you gave me an idea to proompt avatars and how to market to them based on their wants

  • @El_Diablo_12
    @El_Diablo_12 Год назад +1

    6:45 people want to know how to make the desired transformations in their lives
    7:30 don't leave your prospects hanging, it's cruel - give them a path they can follow/ steps they can take to relieve their suffering
    8:27 if problem doesn't 'hit' to your customers, it's not gonna catch their attention and you aren't gonna make any money - so do your market research
    10:12 position product in a way that can speak to a customer
    11:00 marketing is perception, how important and valuable its perceived by other people
    16:10 selling is about crafting a persuasive message

  • @kosseytz893
    @kosseytz893 Год назад

    You are really amazing bro. I have learnt so many things from you

  • @claudinelogrado
    @claudinelogrado 7 месяцев назад

    I loved finding your channel Great! Thank you very much! 🌹🌹🏵🌺🌻🌻🌼🌷

  • @creatorpao
    @creatorpao Год назад

    Dan koe, we love u. Your mind is so valuable

  • @whodat4124
    @whodat4124 Год назад

    Moving from the Life Sciences to Art.....I can easily talk about the benefits and how science transforms. What I am challenged with is how to convey art does the same thing. BUT art isn't always "tangible" with measurable results because it's about heart and soul. NOW I believe that heart and soul can be in any industry but that isn't spoken of in the science I learned. Just found your videos and am learning a lot. Thanks

  • @CFChristian
    @CFChristian Год назад +1

    I appreciate the distillation of Leo's teachings, pre-5-MeO/white shirt era.

  • @AkshatTongia
    @AkshatTongia Год назад

    Absolutely mindblowing!

  • @A-Better-Version-Of-Myself
    @A-Better-Version-Of-Myself Год назад

    Thank you for this video!

  • @geraldkyle5819
    @geraldkyle5819 2 месяца назад

    Thank you Sir. I am with you.

  • @vicentefelia7244
    @vicentefelia7244 Год назад

    thanks again Dan!

  • @sashaf7
    @sashaf7 Год назад

    this video for a new buisness owner this video is so good. thank you so much !!!!!!!!!

  • @jttp362
    @jttp362 Год назад

    Another great video

  • @cardomusic2528
    @cardomusic2528 Год назад

    This is gold ⭐️

  • @maxinetv2276
    @maxinetv2276 Год назад

    You are a genius. Thank you so much for this video.

  • @dhartdata5998
    @dhartdata5998 3 месяца назад

    Great video. Thanks.

  • @Jermainekmd
    @Jermainekmd Год назад +1

    This is real advice. One person business are the easiest way to make money IMO

  • @asvppp
    @asvppp Год назад +1

    thank u as always dan

  • @wyrdmystic
    @wyrdmystic Год назад

    Dan......... I REALLY appreciate you.
    Thank you.

  • @inanis_exe
    @inanis_exe Год назад

    You are one of goat teachers in RUclips university