I Cold Call for a living - 4 Cold Calling techniques that really work

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  • Опубликовано: 20 авг 2024
  • I have made 60,000 cold calls, in today's video I share 4 cold calling tips and techniques that really work.
    My favorite cold call story involves calling a VP at a +$1BN credit union 46 times over 2 years to get a meeting
    He included his director on the first meeting (I had only called her 34 times beforehand)
    They ended up buying a $60k license, we were on a texting basis, & he retired right before implementation lol
    Two lessons here:
    1. Obsess over the process and emotionally detach from the results
    2. Fortune is in the follow ups
    ***
    If you're interested in starting a career in tech sales then I'm the instructor at CourseCareers where I put together the most in depth course teaching people how to break into tech sales without a degree or previous experience required. Sign up for the free intro course now: coursecareers....
    *
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Комментарии • 93

  • @TrentDressel
    @TrentDressel  9 месяцев назад +37

    My favorite cold call story involves calling a VP at a +$1BN credit union 46 times over 2 years to get a meeting
    He included his director on the first meeting (I had only called her 34 times beforehand)
    They ended up buying a $60k license, we were on a texting basis, & he retired right before implementation lol
    Two lessons here:
    1. Obsess over the process and emotionally detach from the results
    2. Fortune is in the follow ups

    • @jamesritterjr
      @jamesritterjr 6 месяцев назад +1

      $2500 commission on a 60K sale is crazy. You are really selling the wrong thing. I own a payment processing company, with that kind of follow up you would literally be rich on our team.

    • @anki2451
      @anki2451 5 месяцев назад

      @@jamesritterjr can I join?

  • @jamesritterjr
    @jamesritterjr 6 месяцев назад +46

    $2500 commission on a 60K sale is crazy. You are really selling the wrong thing. I own a payment processing company, with that kind of follow up you would literally be rich on our team.

    • @-God-Loves-Me-
      @-God-Loves-Me- 2 месяца назад +2

      Hey, I’d like to get a job with you!

    • @CulinarySpaceMedia
      @CulinarySpaceMedia Месяц назад +1

      Can u explain what a payment processing company is?

    • @rooseveltevora3803
      @rooseveltevora3803 23 часа назад

      @@CulinarySpaceMediait’s B2B just means his company helps other company use their technology to process payments

  • @armanirios385
    @armanirios385 7 месяцев назад +12

    The tips you gave are so spot on. I’m a starter but I have experience in business I just never needed to cold call - on my new bus. startup I need to cold call and it seems like it came to me naturally bc I started giving tips to my friends watching me without even having prior experience. Those tips being half of why you said in this video I’m obsessed with the process and laugh at reactions . I love the feeling and speaking so fluently at a high level Great content - will be watching more

    • @TrentDressel
      @TrentDressel  7 месяцев назад

      Very much appreciate your feedback!

    • @TheJoker-xc9xt
      @TheJoker-xc9xt 4 месяца назад

      Could you recommend more tips? @armanirios385

  • @AdielVargas
    @AdielVargas 7 месяцев назад +5

    Bro I just watched your playlist and I genuinely feel like you have changed my life for the better. I already know what I have to do. All I need are people to remind me that I am doing the right stuff. I just need to have a better attitude.

  • @YoYoMoney100
    @YoYoMoney100 9 месяцев назад +11

    Thank you soo much for making Cold Calling videos Trent! I’ve been performing extremely well as a BDR after watching all of your videos. Pls keep making more videos tailored to BDRs/SDRs

    • @TrentDressel
      @TrentDressel  9 месяцев назад +1

      Keep crushing it

    • @calebncontreras-117
      @calebncontreras-117 8 месяцев назад

      What do you think it was that ended up moving the needle for you?

  • @MichaelP-BossOG
    @MichaelP-BossOG Месяц назад

    Totally appreciate the realistic, no-bs approach that you've addressed with these tips. Cold-calling is what it is; so, glad to see that, especially for any newbies who come across this video, you're not trying to put lipstick on a pig. It's always best to see what the pig really looks like from the outset.

  • @AquarianRevolution
    @AquarianRevolution Месяц назад +3

    Implement this early in the conversation while using voice tone mimicry to beat down initial objections or blow backs to you calling:
    “Hey good morning A, this is B from XYZ Company. You don’t know me…”
    When you say “you don’t know me”, mimicking that persons voice tone, it creates an IMMEDIATE emotional agreement from the onset.
    Why? Because suddenly, you’ve become more real to that person.
    People are more inclined to talk to people they agree with

  • @JaredFreeman-oo5vd
    @JaredFreeman-oo5vd 8 месяцев назад +4

    You've really inspired me the last couple years. I've been in sales since 2020 in real estate and medical happy herbs the last couple years, and you are the one that has pushed me over the edge to do software sales. Starting next Tuesday, I'm nervous because I know the huge challenge coming, but also very very excited to push myself to the next level in life.
    Just picked up your cold calling guide! Thanks for everything.

    • @TrentDressel
      @TrentDressel  8 месяцев назад +1

      pumped to hear - I'm always around to support if I can help - pumped for what's ahead of you

  • @user-dg9xk8ch8c
    @user-dg9xk8ch8c 6 месяцев назад +7

    Thank you bud, using this as a reminder that cold calling is so worth it!

  • @MatthewManzella
    @MatthewManzella 9 месяцев назад +7

    I couldn't stop cracking up during this video... great info! Id love to learn more about cold emailing too! Thank you Trent

    • @TrentDressel
      @TrentDressel  9 месяцев назад

      Yes will make a vid on emails - so you enjoyed

  • @joshcgriff
    @joshcgriff 9 месяцев назад +4

    fortune IS in the follow-up -- just had a sale last week after 44 touchpoints over 57 days

  • @EllieM_Travels
    @EllieM_Travels 7 месяцев назад +3

    I believe it requires the right mindset from the get go. We pay for our leads, and leads are limited. Commissions are around $150 to $250 per sale on average. I have to believe the leads are good and that hang ups and busy signals are just getting me closer to a sale, and then I have to make another one and another until it’s time for bed. There will be weeks on end with no sales and days with 5-7 sales. It takes a lot of mental focus, positivity and stamina.

  • @ShieldsUp4
    @ShieldsUp4 2 месяца назад

    Your tips are so good. The company I represent has a culture of contacting purchased leads, however, the skill of calling cold contacts would make a bigger impact im the long run.

  • @marketingplanformula
    @marketingplanformula 3 месяца назад +1

    hey man, good stuff. Just sent this to my team. And, you convinced me about yoga. I was on the fence just last night of that or back to gym, think I'm gonna get a little limber first. The supple leopard. :) thanks man.

  • @shaniroga
    @shaniroga 5 месяцев назад

    Hi Trent, I’m new in the biz and I’m going to implement your “agenda” tip from now on! I didn’t even know what to ask for and Bam you hit it on the nail. Thank you

  • @michaelb6510
    @michaelb6510 9 месяцев назад +2

    Videos have been so fire lately.

  • @alfredonieto4412
    @alfredonieto4412 5 месяцев назад

    Trent, thanks a lot for the great advice man. You´ve shared valuable material to increase successful rate of cold calling. Blessings.

  • @unemployedgringo
    @unemployedgringo 2 месяца назад

    Thanks for the video Trent, this is imspiring

  • @kingmike7729
    @kingmike7729 8 месяцев назад +1

    amazing video man, thank you for the content!

  • @nyrew06
    @nyrew06 6 месяцев назад +1

    Great tips! Thank you

  • @dennisdante2336
    @dennisdante2336 9 месяцев назад

    Trent, thank you for the video. Appreciate it.

  • @johncosmic
    @johncosmic 9 месяцев назад +1

    Great tips man, thanks for sharing.

  • @BiomedBro
    @BiomedBro 9 месяцев назад

    Really helpful!! Thanks Trent 💯

    • @TrentDressel
      @TrentDressel  9 месяцев назад

      Thank you bro - glad you enjoyed

  • @ee-tl9ir
    @ee-tl9ir Месяц назад

    “I only have a minute” is actually not bad. Its like hitting on a random girl as you are leaning the other way and your body language says you’re not going to be some weirdo who won’t leave of she engages. Everyone asks “do you have a minute”

  • @lukeskywalker1841
    @lukeskywalker1841 3 месяца назад

    Super useful thanks!

  • @ZenonShandro
    @ZenonShandro 8 месяцев назад

    Great video, thanks!

  • @1234bartyboy
    @1234bartyboy 2 месяца назад +1

    How does this process change if you’re a new b2b business of just 1 person and you’ve not yet made a sale?

  • @MdAsif-mt4jo
    @MdAsif-mt4jo Месяц назад

    Trent would you please make a video on closing?

  • @GDISinc
    @GDISinc 5 месяцев назад

    Great video!! Can you do something on rejections how to handle them, what to say etc...? Thanks again!

  • @tracystamatakis
    @tracystamatakis 5 месяцев назад +1

    We all need to start somewhere. I appreciate your videos because you show how to be good in sales period.
    We all need to start somewhere, at sometime.

  • @marcomalak9859
    @marcomalak9859 23 дня назад

    Hi, I just saw your video with great value, thanks mate. If I can have a question, I am from a small country in the EU, where it is very hard to get any numbers due regulations and I have personally 1 call a year at max. Is it still a relevant technique even though it seems like a cultural difference in sales from the US?
    Thank you!🎉

  • @julianferrer6791
    @julianferrer6791 8 месяцев назад

    love u broski

  • @henryto8633
    @henryto8633 8 месяцев назад

    Thank you!

  • @johnalvea.r
    @johnalvea.r 4 месяца назад

    Thank you.

  • @ilanfridman5018
    @ilanfridman5018 7 месяцев назад +1

    Hi Trent. Great video - one question: will the age I sound (I’m 16) affect convergence rates?? If so, how can I counter attack that. Thanks!!

    • @TrentDressel
      @TrentDressel  7 месяцев назад +1

      sound like a professional regardless of age by knowing what you are talking about

    • @Archsage
      @Archsage 7 месяцев назад

      This guy’s going to be a millionaire.

    • @mthunzimapatwana
      @mthunzimapatwana 7 месяцев назад

      You don't have to share your age bruv, and if you have the skill it's usually a done deal for me. Even better if your young it means more to you so I usually trust you.

    • @ilanfridman5018
      @ilanfridman5018 7 месяцев назад

      @@TrentDressel Done, will do, thanks!!!

  • @shanetan9986
    @shanetan9986 3 месяца назад

    pen pencil and mop, broom ,√2 home brew, grown, after ard 7pm?

  • @Kuhlyedascope69
    @Kuhlyedascope69 9 месяцев назад

    i thought tom gonnets pitch was out - 5:56

  • @simondykman
    @simondykman 4 месяца назад

    Trent, how would I get you to do cold calls for my company?

  • @verysupercoolguy123
    @verysupercoolguy123 9 месяцев назад +1

    Did qualtrics give u a script or did u make ur own

    • @TrentDressel
      @TrentDressel  9 месяцев назад

      I made my own - you can find it here - softwaresalesguide.com/software-sales-guide/p/the-ultimate-cold-calling-strategy-script-for-b2b-sales

  • @quellhorst7550
    @quellhorst7550 9 месяцев назад

    Once you get the decision maker on the call, are you trying to close the deal on the phone or close an appointment?

    • @TrentDressel
      @TrentDressel  9 месяцев назад +2

      depends what you are selling - if it's B2C maybe you are trying to close, if it's B2B, appointment

  • @verysupercoolguy123
    @verysupercoolguy123 9 месяцев назад

    Trent whats a good number of ppl to have in a cadence at once for an sdr? What did u have to maintain high and consistent volume

  • @JesúsSánchez-Jauregui
    @JesúsSánchez-Jauregui Месяц назад

    1. OBSSESS OVER THE PROCESS. Dont care about the results.

  • @ProcurementPulseUK
    @ProcurementPulseUK 2 месяца назад

    How about intro and follow up emails?

  • @ryndixit
    @ryndixit 3 месяца назад

    hey im currently starting my agency, and trent i was bothered because i need a software or an application to cold call internationally, can you please suggest me something?

  • @jacklangford297
    @jacklangford297 9 месяцев назад

    Trent have you read the book Sales EQ? Thoughts on it?

  • @OFFONE
    @OFFONE 9 месяцев назад +1

    Jesus Trent are you ok??

    • @TrentDressel
      @TrentDressel  9 месяцев назад

      yes always good after the yoga

  • @jaydee02
    @jaydee02 9 месяцев назад

    I have to cold call law firms but the difficulty is that I can't get pass the gatekeepers(receptionist). do you have any tips for this so that i can get pass them and set more meeting with the decision makers of these law firms?

    • @TrentDressel
      @TrentDressel  9 месяцев назад +1

      Yes start calling the DM directly - use tools like apollo or ZI to call their direct/cells

    • @jaydee02
      @jaydee02 9 месяцев назад +4

      @@TrentDressel i know you are constantly busy but maybe it would be a great video if you showed us how you use ai software to aid you with your sales

  • @user-iu6tr2nk3s
    @user-iu6tr2nk3s 9 месяцев назад

    Do you have any b2c experience? Any tips?

    • @TrentDressel
      @TrentDressel  9 месяцев назад

      Yes a bit - hit me up on LI with any specific questions

  • @shivamgurjar8979
    @shivamgurjar8979 4 месяца назад

    Most important :Do yoga

  • @user-jo6qf5ep3o
    @user-jo6qf5ep3o 7 месяцев назад

    🎉💎

  • @wendyshoowaiching4161
    @wendyshoowaiching4161 6 месяцев назад +1

    What happen to your eyes. So sunken in and panda black. Looks like you don't have enough sleep here. Try to sleep at least 6-8 hours deep sleep everyday

  • @ajsrc9399
    @ajsrc9399 6 дней назад

    You're working way too hard for a 5% Commission

  • @alisharumley333
    @alisharumley333 6 месяцев назад

    You are super cute 😍

  • @AbdullahKhan-uw7yi
    @AbdullahKhan-uw7yi 3 месяца назад

    Hey @trentdressel not sure if you see this, but I really need to find a good way of keeping my calls organized. What softwares / cold calling platforms have worked best for you? If you have a video on this please do let me know. I appreciate your content.

    • @TrentDressel
      @TrentDressel  3 месяца назад

      I use apollo - use sequences to stay organized