Reasonable people may disagree, but for me the overarching points have little to do with lens size, price or sensor resolution and instead everything to do with 1) the contrast fall-off as one moves from the center to the edge of the frame; 2) the difference between sagittal and tangential line pairs; and 3) what I see with my own eyes as I own both as well. But again: that’s just me. The 90V is my favorite XCD lens; the APO Summicron SL 90 is my favorite L mount lens. In the end, which one prefers is a personal matter of taste, priorities and budget.
I love your perspective on gear. It’s uniquely from a slightly different slant than most. But I’m not sure I’m completely on board with your assessment of the X2D. 1. You put up a slide mentioning zone focus. The new XCD=V lenses excel at zone focusing and are IMHO, better than the Q cameras in manual focus. With these lenses I don’t see how street and travel are at all difficult. Sure the 45P isn’t an ideal street lens but the 38V certainly is. Also the X2D excels as a high end travel camera for those who like to travel with two or three lenses. And the cropping capabilities are vast. 2. You skipped over the IBIS. I have a few 24x36mm systems and the IBIS in the X2D is better than all of them. Only my OM-1 comes close. Being able to shoot tack sharp images at 100MP and 1/10th of a second is revolutionary. It also has the best EVF and rear screen quality on the market. Some have more resolution but they still aren’t better. The inbuilt storage is incredible and file transfer is ludicrously fast and easy. 3. The new lenses are, in practice, as good as the old ones. I have every available XCD lens and I’d choose the 38 over the 45P every day. Results, apart from field of view, are virtually indistinguishable. The 38 and 55 focus around twice as fast as the 45P and are completely silent AND have excellent manual focus. Also some of the old lenses focus well. SOme not so much. The zoom, 90 and 21mm are great. The others vary. The 45P isn’t one of the good ones. 4. You don’t seem to think the new glass is good enough but when I compare to my SL2 and 28, 50 and 90 APO’s or my M11 and M 50 APO Summicron it’s still a clear win to the X2D, with any of it’s lenses, new or old. The difference is not small. Some of the GFX lenses (which I also have) are as good. But not all. And the GFX100S AFC is far from perfect. It is very inconsistent. And it’s not like the SL2 has great AFC. I do agree the X2D should have had a joystick though and if they can get even basic eye AF then great. Even in AFS. I’d pay for a b&w preview in the EVF as well. 5. I just don’t see why the X2D needs to have the feature set of the R5 or A1. Those smaller sensor systems excel in flexibility. The X2D and GFX are scalpels that excel in their domain. I think with the new lenses street is one of those. A few reviews have gone on about what the X2D doesn’t have. Very few really try to find where the X2D works well. We’re so used to do it all cameras we seem to expect that’s what they all should be. But like the M11 the X2D are specialist camera. Not for every one and should be celebrated because of that. The X2D is the best travel camera I’ve ever used. Ever. The IBIS makes the shooting envelope huge. Places where a Sony will struggle without a tripod the X2D shoots with ease. 6. If you have a X2D you’ll likely know it’s not a swiss army knife and have another system for that. Just like M shooters often do. Not all systems need to be do it all. It isn’t close to perfect. We all have things we’d like to see improve. I’m just not sure it needs to compete wit an A7R5 or R5. 7. In XPan mode you get a 50MP file! Just sayin….. This can actually be used as a digital XPan replacement. For me the X2D is the Q2.5 on steroids I wanted. I like my Q3 but 26-28mm isn’t my preferred focal length. I love my M11 but sometimes my eyes get tired. My SL is incredible but a big system. Canons and Sonys are great but are like operating a computer terminal. The X2D with 55 is only somewhat larger than a Q3, has better IBIS (more useful to me than the Q3 or even R5 AF), sublime controls, menses and EVF in a camera that just makes you want to pick it up. I loved my XPan but I’m not going to shoot film. This camera is a full replacement for that. The colours are sublime. My GFX, Q’s, M’s, SL’s and Canons take 2nd place to the X2D except in special usage cases. I’ve taken it all over the world in the last 10 months and to me it’s camera heaven. The X2D is a portrait, street, travel, studio, astro daily carry camera that prints huge and is a joy to use. For sports, wildlife and pictures of your cat I can use a Canon or an SL2. Just maybe this time, you spent more energy on what it can’t do rather than all the things it can. Stay safe. Happy shooting.
Can you tell me more about AF point selection in the X2D? I can't seem to grasp it. I don't really need AFC while doing street or portrait work, but I do need to pick my AF point quickly. Thanks!
Great post. What lenses would you recommend. I was looking at 28mm and 45mm f4 because they are cheap to start with but I read you do not like the 45mm? Im used to Otus lenses and Leica. We have thebold 503 with 50, 100 and 150mm lenses as well so plan to get the 100C
@@andreasoberg2021 I don't care for the 45P because it's not a focal length I care for. The lens is fine. Just remember the original XCD lenses mostly won't focus as fast as the newer XCDV lenses, if you can find any. I like the 28 a lot and use it with the 55 and 90V as my three lens carry
After waiting almost a quarter century for a digital answer to the user experience of my all time favourite camera, the Mamiya 6, I can say the X2D is it. It has the same form-factor, physical beauty, hand-feel, and joy of use that the Mamiya 6 did. Except with better than 4x5 IQ, IS so good it melts my brain and makes my tripod dusty, and the first digital colour I can find no fault with. Use case limited? For sure. But I disagree with your assessment of the AF and the XCD glass. In my experience, the latter is superb, even wide open, and years ahead of the rest of the line in every other way.Likewise, I've found the AF to be accurate on static subjects in a way Fuji AF has never been. Add that the 4x3 frame yields more proportionately more usable pixels in most applications than the face-palmingly idiotic 3x2 "FF" format, and this is a win if it's the sort of beast you want and can afford. Viable in the long term? Who knows. ut thank goodness they made it. Just my 2c.
Jazz and NYC photos. Pure delight. For me a camera like the X2D means extra awesomeness, but if the conditions are right you are able to shoot awesomeness with minor and older equipment as well.
It's a legacy of a camera's journey from top notch to remain in the same league it's been renowned for! The question is what you want for your needs to fulfill your kind of hunger which is the driving factor to go for medium format or other formats! It's not just the size of formats it's also the size of your capacity to fulfill anything your photographic demand call for and owning Hasselblad may for some a fancied buy which makes it a kind of satisfaction of having it more than needing it for photography and for some others who really need them, the bigger the sensor the better for the reason of photography! You need huge enlargements, say industrial photography, or advertisement, or only for the sake of art needing even bigger sensors than medium format! The issue lies in the fact that the bigger the sensor the costlier they are and the cause of its being so is that upto full frame we have achieved compelling technology to make them extremely fast and versatile in terms of IBIS and focusing! But the problem to stabilize a medium format sensor and make it equally fast focussing is still a hunt in the camera industry! We are witnessing a mercurial surge of huge megapixel and nimble focussing system working together in a few cameras and no two companies have all the versatilities in a single equipment of their full frame and lesser format cameras, not to mention the availability of abundance of lenses for mirrorless cameras and the problem gets bigger when the formats are larger! Now think about why still you don't need to buy even mirrorless ones unless you are compelled for your photographic needs! Some of us are astonished why after paying astronomical price for an X2D a slow, bulky, scanty lens option camera?! Well, it's not those factors that is retarding the X2D Hasselblad system but it's the urgency that is the driving force to buy it and use it to its fullest and as according to you, it's compelling picture production for landscape, architecture, portraits, fashion, food, and to some extent street photography is so unique of its kind! ❤❤
The image from the Hasselblad is so good that I am willing to deal with the shortcomings. It is not for everyone. I completely understand the negatives you mentioned. I love your B&W photos! Ironically, Hasselblad is more known for its color.
Great video. To me the the most important element to my photography is the image quality specifically color and dynamic range and I have owned many great cameras in my lifetime including Nikons, Canons, Sonys, Fujifilms and currently own 4 Leicas including the M11 and no camera has ever delivered the image quality that I get from my Hasselblad X2D and 907x. Therefore I am very willing to overlook the shortcomings of the Hasselblads.
Great review. For me, the Hasselblad HNCS and 102MP sensor are more than sufficient reasons to have one for my landscape photography. The amazing new IBIS is a huge bonus as well. Many thanks for sharing
You get the sense that they are getting very close to producing the medium format camera with the capabilities of a Q3, but with interchangeable lenses. If they pull it off, it may ended up being the perfect camera.
Even though you are a Yankee fan Hugh, I still love your perspective on photography. I own an X-1Dii and have thought long and hard about the X2D. There are numerous niceties about it, but if you use a tripod primarily as I do, I think the advantages of the X2D shrink somewhat.
Your thumbnails are so good I wish you'd re-use them as opening frames for each video. And your stills montages and choice of music alongside is so nice I watch them in videos about systems I'd probably never ever use. Great channel - thanks.
Hello, I think I like what you're saying. I have the X1D if fact I got after borrowing both if and a Fuji GFX for a day the looking at the results, then checking how them with the way I work. I choose the Hasselblad X1D. After talking to people I know at Hasselblad I chose not to upgrade to the X1D II. Than when the X2D came out I order one, after hearing that they had removed focus peeking I though what have I done. But then after seeing the camera at a trad show some mouths after ordering and seeing how Hasselblad replaced the focus peeking with a new and much improved method I was happy. It did take a number of mouths before my camera arrived. I for one am first to admit it is not the camera for all jobs. but for the ones it is, its just amazing.
I thought I was crazy to sell quite a few things for this X2D. I’ve made a lot of camera switching mistakes that cost me. I even had the gfx 50R/100s and had to sell them when 2020 happened. I definitely thought I had made a mistake with the x2D as it has a less tilting screen than the A1, no joystick and only one AF point. It was far different than the GFX. But since owning it now for several months, I think it may have been just the camera I needed.
I don’t know why, but I love the Hasselblad look & feel, craftmanship and their colors too. I’m a Leica shooter, but Hassy is always walking around. Thank you Hugh for a video review after 10 months of usage (and with some objectivity). However, this camera is still rounding my head… I can't stop it.
Despite having watched every other X2D review out there on RUclips, it was yours I was really waiting to watch (ever since your first video on the XD2 about 10 months ago). I've really been struggling with whether or not to upgrade from my beloved X1DII to the X2D and now... well, you just saved me a lot of money! As much as I love some of the new features in the X2D (especially IBIS, as I really do prefer shooting hand held), I REALLY do not need or want 102 MPs.
I understand you. I have an original X1D and I still wouldn't upgrade. Maybe to a 907X (so I could digitize my 503CW), but the huge crop factor makes me go meh.
Spot on, Hugh. I enjoy my X1Dii for the format, colors (!), aesthetic, and the wonderful 45p and 90 lenses, which make up my kit (used for less than the price of the new body alone). With no significant upgrade in the speed, and irrespective of nice to have storage and articulating screen features, the x2D just isn't worth it in my use case. I can still get great forest, landscape, and moose-in-the-stream shots all day long without missing anything the x2D offers. Cheers!
Excellent review. I think it is an excellent system. I held off with the XD1/XD2 and found a less expensive solution which really suits me. I bought a brand new discounted Leica S 007 which can shoot three frames a second for £ 6000.00. Then four second hand Leica S lenses for £ 2000.00 each, Leica changed the autofocus motors in them without charge. This is a system which cost me £ 14k and would have been over £ 40k brand new. I like the quick single point and recompose autofocus on the Leica S. Brilliant when shooting portraits. When I shoot dance I just focus once and continue the shoot. The best thing about the Leica S system is that it doesn't over heat and the batteries last through a 2000-3000 frame shoot (two batteries with the grip). Mirrorless cameras chew up battery life. I also use the S lenses on the SL2, they are amazing on that camera. Autofocus can be abit slow at times depending upon the lens, but I manual focus mostly anyway. I've owned the Q and Q2 and loved them. I'm considering buying the Q3 which I would agree is a sweet spot for performance and cost. The Leica S lenses are about second hand, photographers seeking lens performance should consider using them on SL2 system or a second hand S. Leica has proven to be cost effective for me, which I really appreciated as I am driven by profit in my business. I never thought I would be able to say those words about Leica!
I have recently come to realize, choosing a digital camera is fundamentally choosing film. What other aspect differentiate one camera from another is what Hugh have mentioned here like heritage, build quality, color science, IBIS, Autofocus, internal memory. The darkroom during the film days are now our computers and software. With programs like pure raw3, we really don't need high ISO performance in a camera (only several higher base ISO). RAW files are raw, ultimately just capturing the shadow and light, color we see in RAW are already processed in camera so in essence, they are not RAW anymore. As mentioned here, unless you are printing huge or cropping, need to zoom in to see things, we are at a point with excessive pixels which is already hindering our photography (mainly speed), and processing. My RD-1s is making a comeback!
I had an X1D and 5 lenses. After battling with the slow speed and multiple problems I sold the lot. Now use Q2M and XH2 with 200f2 and some fast Nikon glass with adapters. Loved the large prints from X1D but lost the will to struggle with it.
I agree with the vast majority of that, Hugh. I had the X2D and 38mm for a while. Nice, but not worth upgrading from the X1D II and 45P…although the IBIS was spectacular. For less than the price of an X2D and the XCD 38mm and 55mm lenses (when you can get hold of them), I’ve bought a lovely used Phase One XF, IQ3 100MP digital back and a bag of Schneider Kreuznach lenses and even a waist level finder too. Image quality is stunning, handling is fun and makes me smile, the AF is spot on and I get a free biceps workout every time I use it ;-)
Awesome video. I am happy now with my Q3 and my FPL fits in the bag too, just incase in need a longer or vintage lens :) stills only, for video I use Sony A7c :D
Nice review, Hugh. Hasselblad was always a slow and bulky landscape/studio camera. Ernst Haas took it out for some great bullfight shots, but IMHO ‘ blads were never meant to complete with Leicas on the street. Notwithstanding, you got some lovely captures!
Hi Hugh, an interesting video that I agree was 5 mins too long but absolutely spot-on. The gap between full frame and medium format in digital is almost invisible. I own an X2D and it's not up to speed in the field whatever fans say. A Nikon or dare I say even a Sony beat it hands down in aerial photography which I have specialized in for over 40 years. I have persevered with the X2D even focusing manually just to take advantage of the pixel count but the results have been disappointing. You're right, this camera is ok for architecture, landscape or studio work. I like you am an enthusiast but no medium format camera can achieve from 40,000 ft + what a Nikon or Sony DSLR can. Disappointing but fact. Keep up the good work!
Love this honest review, but what I like the most is your passion for this art form. This was a great analysis of large format 😂 against full frame. That why I stick to full frame and yes I’m a common mortal that all I can afford and make sense for every day commercial photography portrait fashion and STREET Photography 😮
I use a sony a7Riii currently for all my work. I primarily shoot wildlife and need the better AF. But I'm going to be moving to northern GA soon and want to start shooting more landscapes. Debating getting a medium format or something that forces me to take my time and truly enjoy the process of photography. Something like this Hasselblad would work wonders for that. Very tempting, but very expensive. Perhaps I'll wait for the next model to come out and get it then.
As always, thanks for your well-considered commentary! Even while owning a Leica Q2, I lust for the X2D. The resolution and color science are most appealing, though I have never in my life printed larger than 11"x14". The AF seems like a limitation now, though I never noticed an AF problem with my Fuji GA645 point and shoot. I anticipate that my Hasselblad arc will be much like that with Leica - I will wait for the release of the X3D so I can buy a used X2D.
the AF is really not bad... it's just REALLY bad compared to the competition.... it's absolutely useable and quick enough for anything that doesn't involve high speed movement
AF is variable. New lenses are quick. Some but not all older lenses are OK to very good. The 80, 120 and 45P are still slow. 45, 65 and 135 are improved. 21, 30, zoom and 90 are much improved. Just no AFC at all, even for the new lenses. Maybe later but I’m not counting on it.
Those images are incredibly sharp. I have a Fujifilm XH2, and although I really want to buy the GFX 100s, I've decided to bide my time, hopeful that a newer iteration of the GFX would come out. Admittedly, I have thought about the Hasselblad X2D. Having said all of this, your pictures are simply quite superb. 👌 One thing is to be said: once one sees and uses a medium format camera and its resultant images, there is no going back. Once you go medium format, you can't go back. 😉
It's only after having tried in real life both brands that you can decide what's the best for yourself, because even if they have the same sensor they are very different cameras when shooting. I'self could never cope with Fuji as a tried them in real life, but many people swear only on Fuji. 😀 Medium Format gives only better results for specific subjects and final use. Even on film days I used FF and MF and lF together and so it remains today I use the best tool for each case MF FF APS-C or iPone
I am just starting out taking pictures. I have been using my Canon. camera finding out that it takes great pictures. Great video thanks for all you do. Landon
Hassy made their name for themselves in the film era with medium format vs. 35, but it is amazing to me that they are still sort of hung up on sensor size (I shy away from using the term medium format any longer) as a way to differentiate themselves from other manufacturers. They made a great move by partnering with DJI and sharing their color science. That really is one of their prime assets. Imagine what they could have done by releasing their own full-frame model and lens lineup 5 or 6 years ago. Or even licensing their color science to other companies as well. While I have no doubt that it's a great camera for landscape and architectural work, I am afraid this camera will remain a niche product. Which is too bad, really. For everyone in the photography community.
I think the same can be said of Leica… both are magnificent in there own worlds .. with Leica being the “TOS” of cameras…. And the Hasselblad being the “TNG” of cameras. 🖖
What Hasselblad really shares with Leica is the minimalistic UI (hardware and menus) without any functional lack what makes the use of these tools so joyfully simple. Apparently no Japanese manufacturer is able to built a camera without overcomplicating UI.
If full frame manufacturers decide to up their colour science game, I think the XCD System is doomed. I only use my X1D (and a Leica M9) for their colours. Special love for the XCD 45/3.5 rendering and bokeh, but that's a little secondary. And even though the X1D takes like 1/3 of a second from click to capture (which limits my uses for the camera), I see no reason to upgrade.
@@whateverrandomnumber Leveling up color science is not just a decision but an economical move as it requires also individual precision calibration of each produced camera what increases massively the manufacturing price. Each manufactured Hasselblad camera rests about two hours on a calibration bench so that color datas out of sensor have the best possible precision. This precision allow then heavy datas computing without visible drifts. Sensor calibration datas from each individual camera serial number are saved at Hasselblad in case of a problem during use. That's also why on X1D cameras you can read "Handmade in Sweden".
The series of photos shown at the beginning. You could have told me they were taken on a Sony A6000 and I'd believe you. Pixel peeping is where this $8,000 beast will make you happy.
Eugene Atget walked Paris with a 10x8 plate camera sustained only by a slice of bread. Josef Sudek walked Prague with plate cameras and had only one arm. Both men lived in poor health and difficult circumstances. Their work has outlived them and is now in the pantheon of great work. If we have access to any of the cameras mentioned in this (as always) excellent review, I have the Hasselblad, rejoice for we have all we need, onward to the work or fun, we are indeed blessed 😇.
Thanks a lot for this video. A very interesting point of view. I myself have a very nice Canon equipment and as an old man coming from analogue photography I always miss the old way of taking fotos. 12 pictures on a 6x6 film. Thinking about instead of shooting like with a machine gun. I want the camera to slow me down, not to make me nervous. This is why I think about buying a Hasselblad. Taking time and coming home with the best result. My Canon 1Dx2 is a wonderful tool and the prime lenses are really great. Especially the 85/1.2, the 300/2.8 and the 24-70/2.8. But I need a camera for the slow moments. And I believe the Hasselblad will bring it back. Again, thanks a lot for your review! It helps a lot.
Cant stress enough the viewers to understand that this video goes towards street photography. Regarding portrait and fashion photography, the Hasselblad X series with the 80mm 1.9 prime lens is still as good as it gets. The same goes towards the remark of the Canon Primes, rf primes may be limited but the 85mm 1.2L DS lens is better than just about anything else out there from competition. Its a pitty however that the new Hassy V lenses are not complete and by the looks of it, the V 90mm will never be released which is a true bummer as many people are waiting on it...
My old 500C/M has no autofocus, no 4K video, no...whatever...not even a battery. Speed....?? Well, as fast as my hands.... It works! Every Hasselblad is made to last forever. Using mine always gave me a special feeling....like I'm part of a small elite group carrying a legacy (I don't even know if this is proper English... :-) but I hope you get my point) I don't get the same feeling using all those new high tech FF camera's such as the Z9 or R8 etc.. They're just....camera's.. Recently I ordered a X1DII ....yes, it's expensive, and yes, I have to wait about 6 months....and even after using a Leica CL for a couple of years....which is really a fantastic camera by the way....I'm happy to be back at Hasselblad ! Very nice video Mr Brownstone....as usual.
Sir, as a follower of your channel, I wish to see more portrait by this Hasselblad review. I saw and witness to that camera's predecessor in Helsinki photo & camera fair in 2019, details that it captured amazed me. This new version, no doubt must be even better! Wish to see more portraits in your review, maybe one more episode by this purpose, why not!
For me: Hasselblad H6D is still my favorite camera. I have the H6d-50, the leica SL2 and the sony A7R4. But in the studio I love my H6D. Only the sound of the shutter is amazing :-) in comparison with the other ones. And yes, a H6D has no fancy possibilities, it's heavy, it's slow, but I never stop using it (until it breaks down). If I ever buy the X2D-100.... I don't know. Maybe a used X2-50 mark 2. So I can shoot medium format outside the studio. But the leica SL is amazing for shooting in daylight. (I bought the Leica SL for shooting in daylight). Btw: I'm not a professional, but just an amateur with a expensive taste :-)
I just don't get the criticism of the AF performance of the X1d and now the X2D. Starting from the Nikon F1 and then the Hasselblad 500cx autofocus is a true revelation. But no photographs I made with the manual focus cameras failed - you just have to know what and when to focus. I have wandered around the world - Cambodia, India (many times), Sri Lanka, Poland, Italy, London and made street shots with the X1D and never once cursed the "slow' Af. Now I have the X2D it is a major improvement IBIS is a game changer for me. Sure if I wanted a camera to make photos of people running round a football field, or my toddlers playing or my dog - this is not the camera for that - although I would point out that Sally Mann did a pretty good job with a view camera in that genre. But to criticise it for its failure to meet those criteria misses the point. No camera can do that and match the output from the X2D. I have a Sony A7Riv - horrible menu system, took me weeks to work out how to set it up but whilst it can do better AF it simply is not omparable. Fast and continuous AF is pretty much irrelevant unless you are a sports, wedding or events photographer - in which case you really don't need a medium format camera because most of what you do is going to be on social media or A4 size. By the way I can tell at A2 print size a serious improvement over the X1D.
I have m11 too. For my street photography needs, Leica's system is much better because of the speed of manual focus, the way you see the subject with two eyes, and the quality of the lenses. Plus the weight, of course, x2d is one and a half times heavier. And the color rendering is very close between them due to the same sensor.
The Hasselblad Natural Colour Solution is outstanding good, the central shutter has so many advantages if it comes to flash against the sun with the V series lenses up to 1/4000, the M11 has no 7 stop IBIS. The recently released GF100 II changes again everything, the new GF tilt shift lenses also.
@@paulscinemareel5671 I recently got one and I'm blown away. It's 1/2000 with the XCD 2.5/38 and 55 V and 1/4000 with the XCD 2.5/90 V. It makes no sense to me why it's only 1/2000 with the 38 and 55 because the moving parts a smaller and lighter as well the diameter is smaller, however, it is like it is.
Maybe a stupid question but I'm curious about what you mean with color science. I assume color science can make quite a difference when shooting JPG, but does it influence the quality of the RAW-files too?
I got my X2D early this year )also owned the X1D and X1Dii) - all great cameras although I agree with you thoughts on the X2D. I've been looking for a Tilt/Shift adapter for the X series and have not come across a good solution and was wondering if you have seen a TS that would fit the X line.
I’ve had the chance to use the X1Dii with a few of the lenses for several months. As you say, the camera is a thing of beauty, inside and out, and the files are the best I’ve ever worked with. As someone who still shoots a lot of film, including medium format, the “slow going” aspect of he camera doesn’t bother me. I’ve even managed to do some “street” photography with it, although more in the Stephen Shore vein vs Garry Winogrand. My biggest issue is one of the company’s viability. The system is too slow and expensive to appeal to a large segment of the amateur photography demographic, who seem to want more and faster. And the pro segment for a camera such as this must also be relatively minor. So it leaves me to wonder, how many of these things do they sell, and is it enough to keep the company afloat? The long delay in the release of the new 90mmm makes me think that cash flow is tight (and maybe demand isn’t there). I love so much about the Hassy, but the idea of being left with no support for such an expensive system makes me hesitant. And, as you say, full frame is coming on strong, and is a relative bargain in comparison. One thing you can say about medium format film cameras is that they are fairly inexpensive to own and service. Except for the film…
Hasselblad is a boutique brand, they don't sell many what explains the high price. Many serious photographers never need frame rates of more than 3 i/s and lightning fast AF, for them focusing better than 1s is OK. What Hasselblad customers want is best lenses, best RAW files and best camera handling. Hasselblad customer support is absolutely great (in Europe). They made 2 times for me repairs in Sweden in less than 2 weeks (I am based in France). Phocus software support is also great, several times they let me directly contact their software developers to implement hidden software bugs. Today best MF film cameras price has increased astronomically. Is it normal to pay more than 10'000,- € for an old complete Mamiya 7 or X-Pan system (camera + 3 lenses) ?
@@jean-claudemuller3199 Who owns Hasselblad now? I thought it was DJI? If that is the case I would expect the name to continue. It will be just a question about whether DJI wish Hasselblad to continue to develop cameras. Rather than using the name on drones?
Full frame is great in everything, except colour science. I don't freaking know why! I use an old Leica M9 and an X1D (plus three film cameras) and I only use the digital ones because of their colour (in X1D's case, lens rendering). Even though the X1D is slow even pre focused (takes roughly 1/3 of a second from click to capture), I don't see any reason to upgrade. These guys need to find a bigger niche if they want to survive... :/
Hasselblad has had foreign owners since the 1990’s. Hasselblad hasn’t been owned by Hasselblad since the 1970’s. Ownership doesn’t necessarily have anything to do with design and manufacture. Hasselblad is designed, developed and made in Gothenburg same as always. And tbh the company seems to operate more freely than they did when owned by Shriro or Imacon
I was all set for this camera to shift me, finally, from film to digital, then I discovered two surprises, especially given Hasselblad heritage. No square format(!) and no b&w preview. I guess these could be fixed with a software update, but for now I'll be sticking with my 503cw.
Yes, composing in square is important to me. Of course cropping is an option but not the same. B&W preview would of course be a benefit and presumably not difficult to do, although I’m not a digital user.
You can set the aspect ratio to square or one of five other ratios, in camera. Including XPan. Square still gives you around a 80MP file. I agree on the b&w preview.
You’ve probably covered this in at least one previous installment of which I cannot seem to find. I am curious as to what the workflow consequences from the X2D's RAW files would have on my 2017 iMac (2TB SSD/64GB RAM) as compared with, say, the 50MP my Canon 5Ds produces? I know, I know, it’s time to upgrade. But still, would I be in twice as much pain by trying to edit 100MP files in Lightroom?
I keep wanting to find a reason to sell everything and get a medium format digital compact body with standard lens (45P for instance). I can never make it makes sense.
I agree with pretty much everything you said, as a Q3 and X2D owner (they complement each other very well - Q3 for when I need speed, faster AF, smaller size and X2D for the rest of the time when I want more lens options). Only thing I am missing personally is tilt-shift (I tried adapting a Canon TS-E 17mm to the X2D and the results are not great). When Leica comes out with a SL3 with an updated sensor like the Q3 has, it will be killer (I didn't love the SL2 sensor).
My core work is tripod-mounted landscape (primarily urban landscape), and I print as large as I can. My S1R has been the best I've ever had for this use case, but sooner or later I'll step up to the next MP plateau for print size. (Burtynsky, Misrach, and Shibata are heroes.) The Fuji100S is the current contender, but after several visits to B&H something about Fuji remains offputting. What would you pick for this use case? Sounds like this might be it: image quality, beautiful build and ergonomics and menu, and the negatives of AF and speed aren't relevant to me though the small size is not particularly valuable to me. Price aside for the moment, what would you pick?
Hugh I love this video. I've watched several times to get the nuances. The firswt time I held an X1D camera I just "got it", It is such a compelling camera. I've wanted one ever since. Now that I've given up sports photography perhaps I can sell all the Nikon equipment... Question: When you print, or have printed, images from full frame and this mini medium format what dpi do you use? How much does DPI with your cameras impact the visible detail of the images from full frame and this larger sensor size??
I heard from the salesperson at my local Hasselblad store today that the 100 MP back is being announced in late December 2023. Price point should be around the same as the X2D body.
This camera screams to be a portrait camera. But the lack of eye-af set’s this camera back at the leven of old school 6x6 Hassleblad’s. When that is fixed this camera will find it’s way to many studio’s for fashion and portrait photographer’s. The size of the body and evf and screen are a joy to work with. And it’s in need of a little joystick or d-pad where you can move your af-area(so does the Leica Q3!)
The X2D is the camera of my dreams...everything I ever wanted and nothing I don't. Sadly, much like a dream, it's not easily obtained thanks to it's price. 😩
Saving for possible x2d II or x3d. Just can not embrace the current compromises of this camera for the price burden. 1. weather sealing, 2.speed, 3. lack of joy stick, 4. rotating screen. I would be happy with the first 2.
As for the MTF measurements, Leica says that their graphs show the lens without the sensor stack, which is actually part of the optical system. I don't know how Hasselblad approaches this issue. A meaningful comparison can probably only be made by comparing the complete optical system, including the sensor stack.
Hello Hugh, If I understood well, the xcd 90mm f3.2 is one of your favorite lens at the time of this video. I was wondering why, especially comparing it to the xcd 80mm. Thanks in advance for your feedback.
@@3BMEP thanks for your quick answer and clarification. I was asking as in the video at 4:45 min you are showing the 90mm f3.2 in your 3 favorite xcd lenses. I got in the meantime you felt in love with the 90v anyway😊. BTW, thanks for your video and great content. Always appreciated to watch your videos, and photos.
Almost a year after release and the X2D is still missing basic features like continuous autofocus. I can't help but feel that by the time Hasselblad gets to feature parity with the full-frame competition, that competition might have likewise reached megapixel parity considering the pace of iteration in the full-frame field.
There are diminishing returns of increasing the pixel count on a given sensor size - diffraction limiting aperture! On 24x36mm sensors, those limits are already becoming relevant around 50MP and up with diffraction already kicking in at around f8. There is a penalty through the laws of physics when adding up to 100MP to 24x36MP - at some point more megapixels will not result in more resolution and more detail anymore at practical aperture ranges. The ceiling on the larger Hasselblad sensors (I refuse to call them medium format) is still considerably higher than with so called full frame. I am also not sure why continuous autofocus is a feature required on a camera like the Hasselblad. Will you also be asking for a high-speed drive mode for sequential shooting as well?! Such a camera is never meant to be used for fast paced action, just adding continuous auto-focus by itself may be a basic feature, but it's useless on its own.
THere is a much more fundamental flaw than this - its missing the 90mm 2.5 - I ordered mine in September after selling all my other gear for it, the X2D and the 38mm and the 55 - even all my filters - is that a bit shortsighted of me or Hasselblad announcing something they could not deliver? Perhaps both is the answer - the X2D is probably the best camera on sale today though - so I can wait - and a s aPro for 35yrs+ I have had them all - even Sinar 10x8
I shoot exclusively with film, both 35mm and medium format, but I think I’ve finally found my digital camera. I need to invest in it, as it’s getting more difficult convincing clients to go all film. I don’t really care about autofocus, speed, and all the other bells and whistles, coming from film. The only autofocus camera I have is the Nikon F5, but I never use the AF.
@@3BMEP - I own the X2D-100C and 6 XCD (including 2 XCD V) and a bunch of HC/HCD lenses and the HSE tilt/shift + a Cambo Actus and a few Actus lenses. The new FW 2.0 for thre X2D added "almost all: the capabilities we had with the X1D ii and a few more; but did not address the Continuous Auto Focus issue. Like WHERE IS IT !!! Right now I just would like: a) Hasselblad to survive the year (now it is owned by DJI); and b) Hasselblad deliver solutions for 2 major irritations to be fixed: i) We still cannot see Live View in Phocus when tethered -- although this WAS promised a long time ago; and ii) basic continuous autofocus (AF-C) -- surely it must be possible for H to give us JUST this - it was one reason to buy the V lenses. Otherwise when shooting handheld and moving subjects we are forced in to stopping down a lot and zone focussing. AND I am lousy at it -- I move a lot. Come on H - I am not asking for tracking YET -- just give us AF-C / Servo or whatever you want to call it. ANYTHING as a ray of hope. [ok later subject and Eye detection etc..... But NEVER video] Wild speculation about what H will do next now the "H" line is ended. "We" had hoped to see the XCD 2.5/90 V by now as well -- but apparently there are issues that mean it is not at the standard H wishes to release. Production has been ended the AWESOME XCD 4/21 -- well if H came out with an EVEN more special version then I may sell mine. BUT no way never unless there is clear blue water. The 3 other top lenses are all heavy -- XCD 1.9/80 (a really STUPID lens and well worth trying); the very sharp 3.5/120 macro and the 2.8/135+1.4 TC - all should be tried and with AF-C will perform well - with AF-S as you said it is tough. Now the amazing "thing" is that the IBIS on the X2D makes the HC 4/300mm usable -- horrible without IBIS/VR/Stabilisation. Much better with -- HUGE heavy lense. AND I had to pay to have it upgraded to allow Lens FW 18 (now 19.1) so it could AF on the X1Dii.
One very important thing that you do not mention at all about the CF100V is that it can be used on a large format system such as a Linhof Techno. That opens up a whole new slew of opportunities that the X2D cannot match. Adding in the 907X and the odd XCD lens (such as the 45 f4) makes for quite a versatile rig. I wish Hasselblad would develop the old V series cameras further and provide some new lenses. A mono CF100V would turn on a lot of photographers.......
Regarding your AF comments, is exactly why I'm keeping and enjoying my Hasselblad X1D Mark 2. Now in 1-2 years the Leica SL3 with its significantly improved AF combined with that 60MP sensor is a different story, I predict a glut of SL2's being sold/traded. That said, in the spirit and nuance of this video I would say compare the Nikon Z7/2 OR Z8 with the 24-120S to the Leica SL2 & 24-90 all the same arguments/comparisons can be said the way you compared the Hasselblad to all the rest. The image quality of the Leica when viewing 8x12 prints to the Z7 will be ever so slightly different
If we disregard the price, the X2D is the most beautiful well-made camera on the planet, capable of producing the best image quality. I've never experienced a better EVF and display on any other camera. The two shortcomings are the AF and the lack of FW improvements. It's been almost a year since launch and we've only had 1 (relatively major) FW update which still didn't add the option to assign a name for the custom profiles, something so basic that one could wonder why was not in the camera since day 1. HB also kinda lied their customers by adding a face AF option in their launch video of the camera having everyone waiting on such, which in the end may never arrive. The new lenses are certainly extremely expensive and the 90V is yet to come, almost one year after the reveal. I understand that HB is a small company, but it seems like they are so small, they can't keep up with the rest of the industry.
As a shooter of (true) 645, 6x6 and 6x7 cameras, the first time I got to shoot MF digital is was quite frankly a bit dissapointed with DOF. But you know, that's just one side of the equation. I just want solid manual focussing lenses though...
I can't see myself ever getting one of the medium format-ish cameras. I wonder if it's feasible to but a real medium format sensor in a mirrorless body. Maybe PhaseOne can let their tech trickle down to us plebs someday. 😉
Spot on Hugh.... though I'm still tempted. This was the review I had been waiting for because our preferences generally are quite similar. Quick questions - when you compared files of people SOOC did you prefer the X2D enough to leave the files alone; b. Q3 close enough for you, or more work?; on the new f/2.5 lenses, with manual focus clutch engaged, did you find manual focus quick (close to M lens on SL), or hard to do quickly because of lag / variable response? I don't need 100MP (actually if it was 50MP I'd prefer it), but if the manual focus can be moved quickly AND precisely, then X2D design and colour science might keep it a frontrunner. Thanks for this review - it was the one I was waiting for. It's much appreciated.
Irrespective of camera system, some beautiful images here… but! Framing the colour photos (near the start) with a wide white border didn’t do them justice. When I used my hands to hide as much of the ‘background’ as I could brought them to life. This on a mid to large (47” iirc) size 4K tv. Just a thought for the future?
I'm late to this but I think your MTF comparison is pretty spurious even beyond comparing these calculate charts. Of course the Leica 90 SL APO Summicron has higher contrast at 40 lp/mm (if we take these charts as comparable, which they're not as you correctly point out); it covers a smaller image circle. For any given output size, you enlarge the X2D image only 80% as much as you enlarge the Leica (they have similar pixel density so this is a bit easier to logic about). Despite this, the 90V is not only pushing a similar contrast at 40 lp/mm, it's physically smaller than the 90 SL. If you want better than what Hasselblad is selling today then you will need to wait 5 or 6 years for more technological development; the V lenses are about as good as is realistically possible with today's technology. Oh and the Summicron is also 1500 more expensive which I get at these levels who even cares but that's still a 25% upcharge. I own and use both company's stuff fwiw and this is not trying to diminish what Leica can do with their lenses.
I'm aiming for a Fuji GFX 100s system for woodland photo after I have update my Nikon system to D850 standard . I got a 400mmF2.8 VR and 19mm PC lens left to get. I can use my old Mamiya 7 lenses and HB 503 CW lenses on the Fuji using adapters, they will be soft at the edges..
As for myself I started with a compact digital, then turned towards the analogue, especially the MF. The object separation is on an other level with the 6x6 comparing the 35mm. Now I only own filmcameras (Yashica-D, Pentacon Six, and a Minolta SrT200) I love to shoot portraits. I can only dream about these MF digitals, but cannot afford one. I know I could do magic with one of these. Unfortunately the raw material gets more and more expensive, rollfilms are not scanned anymore plus my flatbed scanner is dead and service says no repair is available...
Overall nice video Hugh, but I disagree on MTF chart comparison. On paper, although there is falloff of IQ close to edges of the frame, new V lenses perform better in comparison to previous XCD lenses.
I see your quandry on this review. For this camera to be a slam dunk at its price point it needs better lenses, and quicker electronics. Might the electronics be fixed by a firmware update? Hmmm 🤔. I think you review shows us that it needs to be just a bit better with the full frame market nipping at its heels. Well done Hugh.
I get what you're trying to say, but when those of us get the X2D, while some of us are lucky enough to afford a Nikon Z8, and some great Nikon Z glass, then the X2D is not a business tool, but a wonderful return to photography. The simplistic controls, and the wonderful Hassy colours, make it a joy to use. Slow AF? no eye detect? SO WHAT!! That's not what it's about.....it's a HASSELBAD! It's not a race, it's creative perfection....photography. I love mine.
A number of clear QC issues with these cameras (hot pixels/dead pixels). Viewfinder is very slow to activate. AF speed is middling. 1/4000 max shutter speed somewhat limiting in full sun with fast glass.
Excellent summation of the X2D, Hugh. It is simultaneously the most frustrating and enchanting camera I've ever owned. The frustration is mainly down to the autofocus - how anyone can make a phase detection system that is so slow and inconsistent, mystifies me. But the ergonomics, built quality and colour science are absolutely sublime. I pulled out my GFX 50S the other day and it just felt so clunky and massive by comparison. That said, the price / performance balance of the Fuji GF lenses totally trounce the Hasselblad's lenses. And I will say that there is still something about the images from both systems that I find more appealing than that from FF digital cameras.
I too want Hasselblad to do well and succeed. Even with all its faults, it is so, so… covetable! I only ever shot with them at college/university long before digital. They were too expensive then and still are today. My perfect camera would be a mix of Hass and Fuji with some Sony/Canon focussing thrown in. And affordable. Call me mad, but what I’d love more than anything is a 4/3 full frame system. One that maybe Hass, Fuji and others that aren’t Nikon/Sony/Canon all subscribe to. I know, I know, mad….
Reasonable people may disagree, but for me the overarching points have little to do with lens size, price or sensor resolution and instead everything to do with 1) the contrast fall-off as one moves from the center to the edge of the frame; 2) the difference between sagittal and tangential line pairs; and 3) what I see with my own eyes as I own both as well. But again: that’s just me. The 90V is my favorite XCD lens; the APO Summicron SL 90 is my favorite L mount lens. In the end, which one prefers is a personal matter of taste, priorities and budget.
I love your perspective on gear. It’s uniquely from a slightly different slant than most. But I’m not sure I’m completely on board with your assessment of the X2D.
1. You put up a slide mentioning zone focus. The new XCD=V lenses excel at zone focusing and are IMHO, better than the Q cameras in manual focus. With these lenses I don’t see how street and travel are at all difficult. Sure the 45P isn’t an ideal street lens but the 38V certainly is. Also the X2D excels as a high end travel camera for those who like to travel with two or three lenses. And the cropping capabilities are vast.
2. You skipped over the IBIS. I have a few 24x36mm systems and the IBIS in the X2D is better than all of them. Only my OM-1 comes close. Being able to shoot tack sharp images at 100MP and 1/10th of a second is revolutionary. It also has the best EVF and rear screen quality on the market. Some have more resolution but they still aren’t better. The inbuilt storage is incredible and file transfer is ludicrously fast and easy.
3. The new lenses are, in practice, as good as the old ones. I have every available XCD lens and I’d choose the 38 over the 45P every day. Results, apart from field of view, are virtually indistinguishable. The 38 and 55 focus around twice as fast as the 45P and are completely silent AND have excellent manual focus. Also some of the old lenses focus well. SOme not so much. The zoom, 90 and 21mm are great. The others vary. The 45P isn’t one of the good ones.
4. You don’t seem to think the new glass is good enough but when I compare to my SL2 and 28, 50 and 90 APO’s or my M11 and M 50 APO Summicron it’s still a clear win to the X2D, with any of it’s lenses, new or old. The difference is not small. Some of the GFX lenses (which I also have) are as good. But not all. And the GFX100S AFC is far from perfect. It is very inconsistent. And it’s not like the SL2 has great AFC. I do agree the X2D should have had a joystick though and if they can get even basic eye AF then great. Even in AFS. I’d pay for a b&w preview in the EVF as well.
5. I just don’t see why the X2D needs to have the feature set of the R5 or A1. Those smaller sensor systems excel in flexibility. The X2D and GFX are scalpels that excel in their domain. I think with the new lenses street is one of those. A few reviews have gone on about what the X2D doesn’t have. Very few really try to find where the X2D works well. We’re so used to do it all cameras we seem to expect that’s what they all should be. But like the M11 the X2D are specialist camera. Not for every one and should be celebrated because of that. The X2D is the best travel camera I’ve ever used. Ever. The IBIS makes the shooting envelope huge. Places where a Sony will struggle without a tripod the X2D shoots with ease.
6. If you have a X2D you’ll likely know it’s not a swiss army knife and have another system for that. Just like M shooters often do. Not all systems need to be do it all. It isn’t close to perfect. We all have things we’d like to see improve. I’m just not sure it needs to compete wit an A7R5 or R5.
7. In XPan mode you get a 50MP file! Just sayin….. This can actually be used as a digital XPan replacement.
For me the X2D is the Q2.5 on steroids I wanted. I like my Q3 but 26-28mm isn’t my preferred focal length. I love my M11 but sometimes my eyes get tired. My SL is incredible but a big system. Canons and Sonys are great but are like operating a computer terminal. The X2D with 55 is only somewhat larger than a Q3, has better IBIS (more useful to me than the Q3 or even R5 AF), sublime controls, menses and EVF in a camera that just makes you want to pick it up. I loved my XPan but I’m not going to shoot film. This camera is a full replacement for that. The colours are sublime. My GFX, Q’s, M’s, SL’s and Canons take 2nd place to the X2D except in special usage cases. I’ve taken it all over the world in the last 10 months and to me it’s camera heaven. The X2D is a portrait, street, travel, studio, astro daily carry camera that prints huge and is a joy to use. For sports, wildlife and pictures of your cat I can use a Canon or an SL2. Just maybe this time, you spent more energy on what it can’t do rather than all the things it can.
Stay safe. Happy shooting.
Can you tell me more about AF point selection in the X2D? I can't seem to grasp it. I don't really need AFC while doing street or portrait work, but I do need to pick my AF point quickly. Thanks!
@@moderngentlemanschool I use the touch screen to pick the AF point; most of the times is the fastest way.
@AgostinoMaiello yep.
Great post. What lenses would you recommend. I was looking at 28mm and 45mm f4 because they are cheap to start with but I read you do not like the 45mm? Im used to Otus lenses and Leica. We have thebold 503 with 50, 100 and 150mm lenses as well so plan to get the 100C
@@andreasoberg2021 I don't care for the 45P because it's not a focal length I care for. The lens is fine. Just remember the original XCD lenses mostly won't focus as fast as the newer XCDV lenses, if you can find any. I like the 28 a lot and use it with the 55 and 90V as my three lens carry
After waiting almost a quarter century for a digital answer to the user experience of my all time favourite camera, the Mamiya 6, I can say the X2D is it. It has the same form-factor, physical beauty, hand-feel, and joy of use that the Mamiya 6 did. Except with better than 4x5 IQ, IS so good it melts my brain and makes my tripod dusty, and the first digital colour I can find no fault with. Use case limited? For sure. But I disagree with your assessment of the AF and the XCD glass. In my experience, the latter is superb, even wide open, and years ahead of the rest of the line in every other way.Likewise, I've found the AF to be accurate on static subjects in a way Fuji AF has never been. Add that the 4x3 frame yields more proportionately more usable pixels in most applications than the face-palmingly idiotic 3x2 "FF" format, and this is a win if it's the sort of beast you want and can afford. Viable in the long term? Who knows. ut thank goodness they made it. Just my 2c.
Jazz and NYC photos. Pure delight.
For me a camera like the X2D means extra awesomeness, but if the conditions are right you are able to shoot awesomeness with minor and older equipment as well.
It's a legacy of a camera's journey from top notch to remain in the same league it's been renowned for! The question is what you want for your needs to fulfill your kind of hunger which is the driving factor to go for medium format or other formats! It's not just the size of formats it's also the size of your capacity to fulfill anything your photographic demand call for and owning Hasselblad may for some a fancied buy which makes it a kind of satisfaction of having it more than needing it for photography and for some others who really need them, the bigger the sensor the better for the reason of photography! You need huge enlargements, say industrial photography, or advertisement, or only for the sake of art needing even bigger sensors than medium format! The issue lies in the fact that the bigger the sensor the costlier they are and the cause of its being so is that upto full frame we have achieved compelling technology to make them extremely fast and versatile in terms of IBIS and focusing! But the problem to stabilize a medium format sensor and make it equally fast focussing is still a hunt in the camera industry! We are witnessing a mercurial surge of huge megapixel and nimble focussing system working together in a few cameras and no two companies have all the versatilities in a single equipment of their full frame and lesser format cameras, not to mention the availability of abundance of lenses for mirrorless cameras and the problem gets bigger when the formats are larger! Now think about why still you don't need to buy even mirrorless ones unless you are compelled for your photographic needs! Some of us are astonished why after paying astronomical price for an X2D a slow, bulky, scanty lens option camera?! Well, it's not those factors that is retarding the X2D Hasselblad system but it's the urgency that is the driving force to buy it and use it to its fullest and as according to you, it's compelling picture production for landscape, architecture, portraits, fashion, food, and to some extent street photography is so unique of its kind! ❤❤
The image from the Hasselblad is so good that I am willing to deal with the shortcomings. It is not for everyone. I completely understand the negatives you mentioned. I love your B&W photos! Ironically, Hasselblad is more known for its color.
I am primarily a B&W photographer, but the Hassy color is so good it inspired me. 😊🖖🏻
Nice video. X2D is a dream camera. So effing nice in the hand. And nothing beats those tones
Great video. To me the the most important element to my photography is the image quality specifically color and dynamic range and I have owned many great cameras in my lifetime including Nikons, Canons, Sonys, Fujifilms and currently own 4 Leicas including the M11 and no camera has ever delivered the image quality that I get from my Hasselblad X2D and 907x. Therefore I am very willing to overlook the shortcomings of the Hasselblads.
Delighted they work for you!
Great review. For me, the Hasselblad HNCS and 102MP sensor are more than sufficient reasons to have one for my landscape photography. The amazing new IBIS is a huge bonus as well. Many thanks for sharing
You get the sense that they are getting very close to producing the medium format camera with the capabilities of a Q3, but with interchangeable lenses. If they pull it off, it may ended up being the perfect camera.
Agreed!
You mean with a tilt out rear scren?
Even though you are a Yankee fan Hugh, I still love your perspective on photography. I own an X-1Dii and have thought long and hard about the X2D. There are numerous niceties about it, but if you use a tripod primarily as I do, I think the advantages of the X2D shrink somewhat.
Your thumbnails are so good I wish you'd re-use them as opening frames for each video. And your stills montages and choice of music alongside is so nice I watch them in videos about systems I'd probably never ever use. Great channel - thanks.
Hello, I think I like what you're saying. I have the X1D if fact I got after borrowing both if and a Fuji GFX for a day the looking at the results, then checking how them with the way I work. I choose the Hasselblad X1D. After talking to people I know at Hasselblad I chose not to upgrade to the X1D II. Than when the X2D came out I order one, after hearing that they had removed focus peeking I though what have I done. But then after seeing the camera at a trad show some mouths after ordering and seeing how Hasselblad replaced the focus peeking with a new and much improved method I was happy. It did take a number of mouths before my camera arrived. I for one am first to admit it is not the camera for all jobs. but for the ones it is, its just amazing.
Enjoy!
I just want a medium format camera with an orange shutter button! Delightful video, as always. No surprise, there.
Hey, Peter!
@@3BMEP Been a while, I know. Damn work gets in the way of all the good stuff.
I thought I was crazy to sell quite a few things for this X2D. I’ve made a lot of camera switching mistakes that cost me. I even had the gfx 50R/100s and had to sell them when 2020 happened. I definitely thought I had made a mistake with the x2D as it has a less tilting screen than the A1, no joystick and only one AF point. It was far different than the GFX. But since owning it now for several months, I think it may have been just the camera I needed.
Delighted for you - use it well! 😊🖖🏻
I don’t know why, but I love the Hasselblad look & feel, craftmanship and their colors too. I’m a Leica shooter, but Hassy is always walking around. Thank you Hugh for a video review after 10 months of usage (and with some objectivity). However, this camera is still rounding my head… I can't stop it.
😊🖖🏻
I’ve got both Hasselblad X2D and Leica Q3, my perfect combo for wedding, editorial and street Photography. Nothing better than those two!!
Great kit - enjoy!
so far some of the best Images i`ve seen on your cannel.
Great work 👏🏻
Thanks. The camera did speak to me!
Despite having watched every other X2D review out there on RUclips, it was yours I was really waiting to watch (ever since your first video on the XD2 about 10 months ago). I've really been struggling with whether or not to upgrade from my beloved X1DII to the X2D and now... well, you just saved me a lot of money! As much as I love some of the new features in the X2D (especially IBIS, as I really do prefer shooting hand held), I REALLY do not need or want 102 MPs.
I understand you.
I have an original X1D and I still wouldn't upgrade.
Maybe to a 907X (so I could digitize my 503CW), but the huge crop factor makes me go meh.
I still have my X1D and X1DII. Haven’t used them since getting the X2D. It’s a lot more than a sensor upgrade. I do still take out my 907x though.
Spot on, Hugh. I enjoy my X1Dii for the format, colors (!), aesthetic, and the wonderful 45p and 90 lenses, which make up my kit (used for less than the price of the new body alone). With no significant upgrade in the speed, and irrespective of nice to have storage and articulating screen features, the x2D just isn't worth it in my use case. I can still get great forest, landscape, and moose-in-the-stream shots all day long without missing anything the x2D offers. Cheers!
Excellent review. I think it is an excellent system. I held off with the XD1/XD2 and found a less expensive solution which really suits me. I bought a brand new discounted Leica S 007 which can shoot three frames a second for £ 6000.00. Then four second hand Leica S lenses for £ 2000.00 each, Leica changed the autofocus motors in them without charge. This is a system which cost me £ 14k and would have been over £ 40k brand new. I like the quick single point and recompose autofocus on the Leica S. Brilliant when shooting portraits. When I shoot dance I just focus once and continue the shoot. The best thing about the Leica S system is that it doesn't over heat and the batteries last through a 2000-3000 frame shoot (two batteries with the grip). Mirrorless cameras chew up battery life. I also use the S lenses on the SL2, they are amazing on that camera. Autofocus can be abit slow at times depending upon the lens, but I manual focus mostly anyway. I've owned the Q and Q2 and loved them. I'm considering buying the Q3 which I would agree is a sweet spot for performance and cost. The Leica S lenses are about second hand, photographers seeking lens performance should consider using them on SL2 system or a second hand S. Leica has proven to be cost effective for me, which I really appreciated as I am driven by profit in my business. I never thought I would be able to say those words about Leica!
I have recently come to realize, choosing a digital camera is fundamentally choosing film. What other aspect differentiate one camera from another is what Hugh have mentioned here like heritage, build quality, color science, IBIS, Autofocus, internal memory.
The darkroom during the film days are now our computers and software. With programs like pure raw3, we really don't need high ISO performance in a camera (only several higher base ISO). RAW files are raw, ultimately just capturing the shadow and light, color we see in RAW are already processed in camera so in essence, they are not RAW anymore.
As mentioned here, unless you are printing huge or cropping, need to zoom in to see things, we are at a point with excessive pixels which is already hindering our photography (mainly speed), and processing. My RD-1s is making a comeback!
I had an X1D and 5 lenses. After battling with the slow speed and multiple problems I sold the lot. Now use Q2M and XH2 with 200f2 and some fast Nikon glass with adapters. Loved the large prints from X1D but lost the will to struggle with it.
I understand.
I agree with the vast majority of that, Hugh. I had the X2D and 38mm for a while. Nice, but not worth upgrading from the X1D II and 45P…although the IBIS was spectacular. For less than the price of an X2D and the XCD 38mm and 55mm lenses (when you can get hold of them), I’ve bought a lovely used Phase One XF, IQ3 100MP digital back and a bag of Schneider Kreuznach lenses and even a waist level finder too. Image quality is stunning, handling is fun and makes me smile, the AF is spot on and I get a free biceps workout every time I use it ;-)
Yes Phase One cameras are great, but as I tried one I just had a monster of weight and size in my hands, that's not a competition for a Hasselblad X
Awesome video. I am happy now with my Q3 and my FPL fits in the bag too, just incase in need a longer or vintage lens :) stills only, for video I use Sony A7c :D
Nice review, Hugh. Hasselblad was always a slow and bulky landscape/studio camera. Ernst Haas took it out for some great bullfight shots, but IMHO ‘ blads were never meant to complete with Leicas on the street. Notwithstanding, you got some lovely captures!
True enough, Peter! 😊🖖🏻
Hi Hugh, an interesting video that I agree was 5 mins too long but absolutely spot-on. The gap between full frame and medium format in digital is almost invisible. I own an X2D and it's not up to speed in the field whatever fans say. A Nikon or dare I say even a Sony beat it hands down in aerial photography which I have specialized in for over 40 years. I have persevered with the X2D even focusing manually just to take advantage of the pixel count but the results have been disappointing. You're right, this camera is ok for architecture, landscape or studio work. I like you am an enthusiast but no medium format camera can achieve from 40,000 ft + what a Nikon or Sony DSLR can. Disappointing but fact. Keep up the good work!
Can you explain what you shoot in regards to aerial photography?
Love this honest review, but what I like the most is your passion for this art form.
This was a great analysis of large format 😂 against full frame. That why I stick to full frame and yes I’m a common mortal that all I can afford and make sense for every day commercial photography portrait fashion and STREET Photography 😮
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I use a sony a7Riii currently for all my work. I primarily shoot wildlife and need the better AF. But I'm going to be moving to northern GA soon and want to start shooting more landscapes. Debating getting a medium format or something that forces me to take my time and truly enjoy the process of photography. Something like this Hasselblad would work wonders for that. Very tempting, but very expensive. Perhaps I'll wait for the next model to come out and get it then.
Eye opening and convincing review, thanks!
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As always, thanks for your well-considered commentary! Even while owning a Leica Q2, I lust for the X2D. The resolution and color science are most appealing, though I have never in my life printed larger than 11"x14". The AF seems like a limitation now, though I never noticed an AF problem with my Fuji GA645 point and shoot. I anticipate that my Hasselblad arc will be much like that with Leica - I will wait for the release of the X3D so I can buy a used X2D.
the AF is really not bad... it's just REALLY bad compared to the competition.... it's absolutely useable and quick enough for anything that doesn't involve high speed movement
AF is variable. New lenses are quick. Some but not all older lenses are OK to very good. The 80, 120 and 45P are still slow. 45, 65 and 135 are improved. 21, 30, zoom and 90 are much improved. Just no AFC at all, even for the new lenses. Maybe later but I’m not counting on it.
Those images are incredibly sharp. I have a Fujifilm XH2, and although I really want to buy the GFX 100s, I've decided to bide my time, hopeful that a newer iteration of the GFX would come out. Admittedly, I have thought about the Hasselblad X2D. Having said all of this, your pictures are simply quite superb. 👌 One thing is to be said: once one sees and uses a medium format camera and its resultant images, there is no going back. Once you go medium format, you can't go back. 😉
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It's only after having tried in real life both brands that you can decide what's the best for yourself, because even if they have the same sensor they are very different cameras when shooting.
I'self could never cope with Fuji as a tried them in real life, but many people swear only on Fuji. 😀
Medium Format gives only better results for specific subjects and final use.
Even on film days I used FF and MF and lF together and so it remains today I use the best tool for each case MF FF APS-C or iPone
I am just starting out taking pictures. I have been using my Canon. camera finding out that it takes great pictures.
Great video thanks for all you do.
Landon
Hassy made their name for themselves in the film era with medium format vs. 35, but it is amazing to me that they are still sort of hung up on sensor size (I shy away from using the term medium format any longer) as a way to differentiate themselves from other manufacturers. They made a great move by partnering with DJI and sharing their color science. That really is one of their prime assets. Imagine what they could have done by releasing their own full-frame model and lens lineup 5 or 6 years ago. Or even licensing their color science to other companies as well. While I have no doubt that it's a great camera for landscape and architectural work, I am afraid this camera will remain a niche product. Which is too bad, really. For everyone in the photography community.
Great input, Dean!
I think the same can be said of Leica… both are magnificent in there own worlds .. with Leica being the “TOS” of cameras…. And the Hasselblad being the “TNG” of cameras. 🖖
What Hasselblad really shares with Leica is the minimalistic UI (hardware and menus) without any functional lack what makes the use of these tools so joyfully simple.
Apparently no Japanese manufacturer is able to built a camera without overcomplicating UI.
If full frame manufacturers decide to up their colour science game, I think the XCD System is doomed.
I only use my X1D (and a Leica M9) for their colours. Special love for the XCD 45/3.5 rendering and bokeh, but that's a little secondary.
And even though the X1D takes like 1/3 of a second from click to capture (which limits my uses for the camera), I see no reason to upgrade.
@@whateverrandomnumber Leveling up color science is not just a decision but an economical move as it requires also individual precision calibration of each produced camera what increases massively the manufacturing price.
Each manufactured Hasselblad camera rests about two hours on a calibration bench so that color datas out of sensor have the best possible precision.
This precision allow then heavy datas computing without visible drifts.
Sensor calibration datas from each individual camera serial number are saved at Hasselblad in case of a problem during use.
That's also why on X1D cameras you can read "Handmade in Sweden".
Spectacular photographs brother Hugh ✌🏾&💜
Thank you, man!
The series of photos shown at the beginning. You could have told me they were taken on a Sony A6000 and I'd believe you. Pixel peeping is where this $8,000 beast will make you happy.
Thanks for your always-appreciated evaluation! I think the Q3 is a better fit for my use case...
Eugene Atget walked Paris with a 10x8 plate camera sustained only by a slice of bread. Josef Sudek walked Prague with plate cameras and had only one arm. Both men lived in poor health and difficult circumstances. Their work has outlived them and is now in the pantheon of great work. If we have access to any of the cameras mentioned in this (as always) excellent review, I have the Hasselblad, rejoice for we have all we need, onward to the work or fun, we are indeed blessed 😇.
Thanks a lot for this video. A very interesting point of view. I myself have a very nice Canon equipment and as an old man coming from analogue photography I always miss the old way of taking fotos. 12 pictures on a 6x6 film. Thinking about instead of shooting like with a machine gun. I want the camera to slow me down, not to make me nervous. This is why I think about buying a Hasselblad. Taking time and coming home with the best result. My Canon 1Dx2 is a wonderful tool and the prime lenses are really great. Especially the 85/1.2, the 300/2.8 and the 24-70/2.8. But I need a camera for the slow moments. And I believe the Hasselblad will bring it back. Again, thanks a lot for your review! It helps a lot.
Happy to be of service, Daniel - thanks for weighing in!
Cant stress enough the viewers to understand that this video goes towards street photography. Regarding portrait and fashion photography, the Hasselblad X series with the 80mm 1.9 prime lens is still as good as it gets. The same goes towards the remark of the Canon Primes, rf primes may be limited but the 85mm 1.2L DS lens is better than just about anything else out there from competition. Its a pitty however that the new Hassy V lenses are not complete and by the looks of it, the V 90mm will never be released which is a true bummer as many people are waiting on it...
My old 500C/M has no autofocus, no 4K video, no...whatever...not even a battery. Speed....?? Well, as fast as my hands.... It works! Every Hasselblad is made to last forever. Using mine always gave me a special feeling....like I'm part of a small elite group carrying a legacy (I don't even know if this is proper English... :-) but I hope you get my point) I don't get the same feeling using all those new high tech FF camera's such as the Z9 or R8 etc.. They're just....camera's.. Recently I ordered a X1DII ....yes, it's expensive, and yes, I have to wait about 6 months....and even after using a Leica CL for a couple of years....which is really a fantastic camera by the way....I'm happy to be back at Hasselblad ! Very nice video Mr Brownstone....as usual.
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Photos reminds me a lot my grandfather Andrzej Strumiłło photo album "Manhattan" based on his pictures from early 80s.
Sir, as a follower of your channel, I wish to see more portrait by this Hasselblad review. I saw and witness to that camera's predecessor in Helsinki photo & camera fair in 2019, details that it captured amazed me. This new version, no doubt must be even better!
Wish to see more portraits in your review, maybe one more episode by this purpose, why not!
See my Instagram for a couple of wonderful portraits from the Hassy!
@@3BMEP thanks, I will.
Eagerly awaiting review of that Phase One. Stellar job as usual, HB! . Fantastic
For me: Hasselblad H6D is still my favorite camera. I have the H6d-50, the leica SL2 and the sony A7R4. But in the studio I love my H6D. Only the sound of the shutter is amazing :-) in comparison with the other ones. And yes, a H6D has no fancy possibilities, it's heavy, it's slow, but I never stop using it (until it breaks down). If I ever buy the X2D-100.... I don't know. Maybe a used X2-50 mark 2. So I can shoot medium format outside the studio. But the leica SL is amazing for shooting in daylight. (I bought the Leica SL for shooting in daylight).
Btw: I'm not a professional, but just an amateur with a expensive taste :-)
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I just don't get the criticism of the AF performance of the X1d and now the X2D. Starting from the Nikon F1 and then the Hasselblad 500cx autofocus is a true revelation. But no photographs I made with the manual focus cameras failed - you just have to know what and when to focus. I have wandered around the world - Cambodia, India (many times), Sri Lanka, Poland, Italy, London and made street shots with the X1D and never once cursed the "slow' Af. Now I have the X2D it is a major improvement IBIS is a game changer for me. Sure if I wanted a camera to make photos of people running round a football field, or my toddlers playing or my dog - this is not the camera for that - although I would point out that Sally Mann did a pretty good job with a view camera in that genre. But to criticise it for its failure to meet those criteria misses the point. No camera can do that and match the output from the X2D. I have a Sony A7Riv - horrible menu system, took me weeks to work out how to set it up but whilst it can do better AF it simply is not omparable. Fast and continuous AF is pretty much irrelevant unless you are a sports, wedding or events photographer - in which case you really don't need a medium format camera because most of what you do is going to be on social media or A4 size. By the way I can tell at A2 print size a serious improvement over the X1D.
My M11 stopped working so I got the X2D with the 38 instead. This was very interesting.
I have m11 too. For my street photography needs, Leica's system is much better because of the speed of manual focus, the way you see the subject with two eyes, and the quality of the lenses. Plus the weight, of course, x2d is one and a half times heavier. And the color rendering is very close between them due to the same sensor.
The Hasselblad Natural Colour Solution is outstanding good, the central shutter has so many advantages if it comes to flash against the sun with the V series lenses up to 1/4000, the M11 has no 7 stop IBIS. The recently released GF100 II changes again everything, the new GF tilt shift lenses also.
Looking at a X2D right now. So it does do 1/4000 sync with the new V lenses ?
@@paulscinemareel5671 I recently got one and I'm blown away. It's 1/2000 with the XCD 2.5/38 and 55 V and 1/4000 with the XCD 2.5/90 V. It makes no sense to me why it's only 1/2000 with the 38 and 55 because the moving parts a smaller and lighter as well the diameter is smaller, however, it is like it is.
@@paulscinemareel5671 PS, the Hasselblad page is very well documented. You'll find easy the data sheets for each product.
Maybe a stupid question but I'm curious about what you mean with color science. I assume color science can make quite a difference when shooting JPG, but does it influence the quality of the RAW-files too?
Yes.
I got my X2D early this year )also owned the X1D and X1Dii) - all great cameras although I agree with you thoughts on the X2D. I've been looking for a Tilt/Shift adapter for the X series and have not come across a good solution and was wondering if you have seen a TS that would fit the X line.
I’ve had the chance to use the X1Dii with a few of the lenses for several months. As you say, the camera is a thing of beauty, inside and out, and the files are the best I’ve ever worked with. As someone who still shoots a lot of film, including medium format, the “slow going” aspect of he camera doesn’t bother me. I’ve even managed to do some “street” photography with it, although more in the Stephen Shore vein vs Garry Winogrand.
My biggest issue is one of the company’s viability. The system is too slow and expensive to appeal to a large segment of the amateur photography demographic, who seem to want more and faster. And the pro segment for a camera such as this must also be relatively minor. So it leaves me to wonder, how many of these things do they sell, and is it enough to keep the company afloat? The long delay in the release of the new 90mmm makes me think that cash flow is tight (and maybe demand isn’t there).
I love so much about the Hassy, but the idea of being left with no support for such an expensive system makes me hesitant. And, as you say, full frame is coming on strong, and is a relative bargain in comparison.
One thing you can say about medium format film cameras is that they are fairly inexpensive to own and service. Except for the film…
Hasselblad is a boutique brand, they don't sell many what explains the high price.
Many serious photographers never need frame rates of more than 3 i/s and lightning fast AF, for them focusing better than 1s is OK. What Hasselblad customers want is best lenses, best RAW files and best camera handling.
Hasselblad customer support is absolutely great (in Europe). They made 2 times for me repairs in Sweden in less than 2 weeks (I am based in France).
Phocus software support is also great, several times they let me directly contact their software developers to implement hidden software bugs.
Today best MF film cameras price has increased astronomically.
Is it normal to pay more than 10'000,- € for an old complete Mamiya 7 or X-Pan system (camera + 3 lenses) ?
@@jean-claudemuller3199 Who owns Hasselblad now? I thought it was DJI? If that is the case I would expect the name to continue. It will be just a question about whether DJI wish Hasselblad to continue to develop cameras. Rather than using the name on drones?
Full frame is great in everything, except colour science. I don't freaking know why!
I use an old Leica M9 and an X1D (plus three film cameras) and I only use the digital ones because of their colour (in X1D's case, lens rendering).
Even though the X1D is slow even pre focused (takes roughly 1/3 of a second from click to capture), I don't see any reason to upgrade.
These guys need to find a bigger niche if they want to survive... :/
Hasselblad has had foreign owners since the 1990’s. Hasselblad hasn’t been owned by Hasselblad since the 1970’s. Ownership doesn’t necessarily have anything to do with design and manufacture. Hasselblad is designed, developed and made in Gothenburg same as always. And tbh the company seems to operate more freely than they did when owned by Shriro or Imacon
I was all set for this camera to shift me, finally, from film to digital, then I discovered two surprises, especially given Hasselblad heritage. No square format(!) and no b&w preview.
I guess these could be fixed with a software update, but for now I'll be sticking with my 503cw.
?!
1) No square sensor exists
2) Do you still need B&W preview, even after supposedly only using film cameras?!
This post doesn't make any sense.
Yes, composing in square is important to me. Of course cropping is an option but not the same. B&W preview would of course be a benefit and presumably not difficult to do, although I’m not a digital user.
You can set the aspect ratio to square or one of five other ratios, in camera. Including XPan. Square still gives you around a 80MP file. I agree on the b&w preview.
@@gordoncahill1170 Thanks for that. I had thought that the viewing format was fixed at 4:3.
@@mike747436 updated with fw 2.0
You’ve probably covered this in at least one previous installment of which I cannot seem to find. I am curious as to what the workflow consequences from the X2D's RAW files would have on my 2017 iMac (2TB SSD/64GB RAM) as compared with, say, the 50MP my Canon 5Ds produces? I know, I know, it’s time to upgrade. But still, would I be in twice as much pain by trying to edit 100MP files in Lightroom?
200MP
I keep wanting to find a reason to sell everything and get a medium format digital compact body with standard lens (45P for instance). I can never make it makes sense.
I agree with pretty much everything you said, as a Q3 and X2D owner (they complement each other very well - Q3 for when I need speed, faster AF, smaller size and X2D for the rest of the time when I want more lens options). Only thing I am missing personally is tilt-shift (I tried adapting a Canon TS-E 17mm to the X2D and the results are not great). When Leica comes out with a SL3 with an updated sensor like the Q3 has, it will be killer (I didn't love the SL2 sensor).
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My core work is tripod-mounted landscape (primarily urban landscape), and I print as large as I can. My S1R has been the best I've ever had for this use case, but sooner or later I'll step up to the next MP plateau for print size. (Burtynsky, Misrach, and Shibata are heroes.) The Fuji100S is the current contender, but after several visits to B&H something about Fuji remains offputting. What would you pick for this use case? Sounds like this might be it: image quality, beautiful build and ergonomics and menu, and the negatives of AF and speed aren't relevant to me though the small size is not particularly valuable to me. Price aside for the moment, what would you pick?
I agree with you. I’ll put it to you this way: if someone were to GIVE me one or the other, I’d prefer the Hassy for your use case.
Hugh I love this video. I've watched several times to get the nuances. The firswt time I held an X1D camera I just "got it", It is such a compelling camera. I've wanted one ever since. Now that I've given up sports photography perhaps I can sell all the Nikon equipment...
Question: When you print, or have printed, images from full frame and this mini medium format what dpi do you use? How much does DPI with your cameras impact the visible detail of the images from full frame and this larger sensor size??
Isn’t it time to have 908x 100c digital back?
I heard from the salesperson at my local Hasselblad store today that the 100 MP back is being announced in late December 2023. Price point should be around the same as the X2D body.
907*
This camera screams to be a portrait camera. But the lack of eye-af set’s this camera back at the leven of old school 6x6 Hassleblad’s. When that is fixed this camera will find it’s way to many studio’s for fashion and portrait photographer’s. The size of the body and evf and screen are a joy to work with. And it’s in need of a little joystick or d-pad where you can move your af-area(so does the Leica Q3!)
The X2D is the camera of my dreams...everything I ever wanted and nothing I don't. Sadly, much like a dream, it's not easily obtained thanks to it's price. 😩
I hear you!
"Sadly, much like a dream, it's not easily obtained," you've read my thoughts!
Saving for possible x2d II or x3d. Just can not embrace the current compromises of this camera for the price burden. 1. weather sealing, 2.speed, 3. lack of joy stick, 4. rotating screen. I would be happy with the first 2.
As for the MTF measurements, Leica says that their graphs show the lens without the sensor stack, which is actually part of the optical system. I don't know how Hasselblad approaches this issue. A meaningful comparison can probably only be made by comparing the complete optical system, including the sensor stack.
Hello Hugh,
If I understood well, the xcd 90mm f3.2 is one of your favorite lens at the time of this video.
I was wondering why, especially comparing it to the xcd 80mm.
Thanks in advance for your feedback.
It’s the 90V (f/2.5), not the 3.2. Half the weight, smaller, superior functionality, industrial design, AF motors
@@3BMEP thanks for your quick answer and clarification. I was asking as in the video at 4:45 min you are showing the 90mm f3.2 in your 3 favorite xcd lenses.
I got in the meantime you felt in love with the 90v anyway😊.
BTW, thanks for your video and great content. Always appreciated to watch your videos, and photos.
Great analysis much appreciated. You have influenced my opinion. Also. unusual question, who makes those eye glasses?
Zenni or Oakley.
Almost a year after release and the X2D is still missing basic features like continuous autofocus. I can't help but feel that by the time Hasselblad gets to feature parity with the full-frame competition, that competition might have likewise reached megapixel parity considering the pace of iteration in the full-frame field.
This IS the challenge, and I'd LOVE to see Hasselblad meet it.
There are diminishing returns of increasing the pixel count on a given sensor size - diffraction limiting aperture! On 24x36mm sensors, those limits are already becoming relevant around 50MP and up with diffraction already kicking in at around f8. There is a penalty through the laws of physics when adding up to 100MP to 24x36MP - at some point more megapixels will not result in more resolution and more detail anymore at practical aperture ranges. The ceiling on the larger Hasselblad sensors (I refuse to call them medium format) is still considerably higher than with so called full frame.
I am also not sure why continuous autofocus is a feature required on a camera like the Hasselblad. Will you also be asking for a high-speed drive mode for sequential shooting as well?! Such a camera is never meant to be used for fast paced action, just adding continuous auto-focus by itself may be a basic feature, but it's useless on its own.
THere is a much more fundamental flaw than this - its missing the 90mm 2.5 - I ordered mine in September after selling all my other gear for it, the X2D and the 38mm and the 55 - even all my filters - is that a bit shortsighted of me or Hasselblad announcing something they could not deliver? Perhaps both is the answer - the X2D is probably the best camera on sale today though - so I can wait - and a s aPro for 35yrs+ I have had them all - even Sinar 10x8
In this day and age, the reason to buy Hassy is the color science.
I shoot exclusively with film, both 35mm and medium format, but I think I’ve finally found my digital camera. I need to invest in it, as it’s getting more difficult convincing clients to go all film. I don’t really care about autofocus, speed, and all the other bells and whistles, coming from film. The only autofocus camera I have is the Nikon F5, but I never use the AF.
LUV your work and style.
Thank you so much!
@@3BMEP - I own the X2D-100C and 6 XCD (including 2 XCD V) and a bunch of HC/HCD lenses and the HSE tilt/shift + a Cambo Actus and a few Actus lenses.
The new FW 2.0 for thre X2D added "almost all: the capabilities we had with the X1D ii and a few more; but did not address the Continuous Auto Focus issue.
Like WHERE IS IT !!! Right now I just would like: a) Hasselblad to survive the year (now it is owned by DJI); and b) Hasselblad deliver solutions for 2 major irritations to be fixed:
i) We still cannot see Live View in Phocus when tethered -- although this WAS promised a long time ago; and
ii) basic continuous autofocus (AF-C) -- surely it must be possible for H to give us JUST this - it was one reason to buy the V lenses. Otherwise when shooting handheld and moving subjects we are forced in to stopping down a lot and zone focussing. AND I am lousy at it -- I move a lot. Come on H - I am not asking for tracking YET -- just give us AF-C / Servo or whatever you want to call it. ANYTHING as a ray of hope. [ok later subject and Eye detection etc..... But NEVER video]
Wild speculation about what H will do next now the "H" line is ended. "We" had hoped to see the XCD 2.5/90 V by now as well -- but apparently there are issues that mean it is not at the standard H wishes to release.
Production has been ended the AWESOME XCD 4/21 -- well if H came out with an EVEN more special version then I may sell mine. BUT no way never unless there is clear blue water.
The 3 other top lenses are all heavy -- XCD 1.9/80 (a really STUPID lens and well worth trying); the very sharp 3.5/120 macro and the 2.8/135+1.4 TC - all should be tried and with AF-C will perform well - with AF-S as you said it is tough.
Now the amazing "thing" is that the IBIS on the X2D makes the HC 4/300mm usable -- horrible without IBIS/VR/Stabilisation. Much better with -- HUGE heavy lense. AND I had to pay to have it upgraded to allow Lens FW 18 (now 19.1) so it could AF on the X1Dii.
One very important thing that you do not mention at all about the CF100V is that it can be used on a large format system such as a Linhof Techno. That opens up a whole new slew of opportunities that the X2D cannot match. Adding in the 907X and the odd XCD lens (such as the 45 f4) makes for quite a versatile rig. I wish Hasselblad would develop the old V series cameras further and provide some new lenses. A mono CF100V would turn on a lot of photographers.......
Why was the 21mm/4 discontinued? Terrific analysis as always!
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Regarding your AF comments, is exactly why I'm keeping and enjoying my Hasselblad X1D Mark 2. Now in 1-2 years the Leica SL3 with its significantly improved AF combined with that 60MP sensor is a different story, I predict a glut of SL2's being sold/traded. That said, in the spirit and nuance of this video I would say compare the Nikon Z7/2 OR Z8 with the 24-120S to the Leica SL2 & 24-90 all the same arguments/comparisons can be said the way you compared the Hasselblad to all the rest. The image quality of the Leica when viewing 8x12 prints to the Z7 will be ever so slightly different
I understand; I suspect you're right.
Always great content perspective.
Glad you think so!😊🖖🏻
If we disregard the price, the X2D is the most beautiful well-made camera on the planet, capable of producing the best image quality. I've never experienced a better EVF and display on any other camera. The two shortcomings are the AF and the lack of FW improvements. It's been almost a year since launch and we've only had 1 (relatively major) FW update which still didn't add the option to assign a name for the custom profiles, something so basic that one could wonder why was not in the camera since day 1.
HB also kinda lied their customers by adding a face AF option in their launch video of the camera having everyone waiting on such, which in the end may never arrive.
The new lenses are certainly extremely expensive and the 90V is yet to come, almost one year after the reveal.
I understand that HB is a small company, but it seems like they are so small, they can't keep up with the rest of the industry.
Hugh, have you downloaded and experienced firmware 2.01 yet? I’m just wondering how and what has improved. Thanks.
I haven’t. I will.
As a shooter of (true) 645, 6x6 and 6x7 cameras, the first time I got to shoot MF digital is was quite frankly a bit dissapointed with DOF.
But you know, that's just one side of the equation.
I just want solid manual focussing lenses though...
I can't see myself ever getting one of the medium format-ish cameras. I wonder if it's feasible to but a real medium format sensor in a mirrorless body. Maybe PhaseOne can let their tech trickle down to us plebs someday. 😉
Spot on Hugh.... though I'm still tempted. This was the review I had been waiting for because our preferences generally are quite similar. Quick questions - when you compared files of people SOOC did you prefer the X2D enough to leave the files alone; b. Q3 close enough for you, or more work?; on the new f/2.5 lenses, with manual focus clutch engaged, did you find manual focus quick (close to M lens on SL), or hard to do quickly because of lag / variable response? I don't need 100MP (actually if it was 50MP I'd prefer it), but if the manual focus can be moved quickly AND precisely, then X2D design and colour science might keep it a frontrunner.
Thanks for this review - it was the one I was waiting for. It's much appreciated.
A) yes. B) close enough, sometimes…
Manual focus does NOT feel like mechanical focus, but the degree to which that matters is a personal preference. 😊🖖🏻
great video!
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Irrespective of camera system, some beautiful images here… but! Framing the colour photos (near the start) with a wide white border didn’t do them justice. When I used my hands to hide as much of the ‘background’ as I could brought them to life. This on a mid to large (47” iirc) size 4K tv. Just a thought for the future?
Thanks for the input! 🖖🏻
I'm late to this but I think your MTF comparison is pretty spurious even beyond comparing these calculate charts. Of course the Leica 90 SL APO Summicron has higher contrast at 40 lp/mm (if we take these charts as comparable, which they're not as you correctly point out); it covers a smaller image circle. For any given output size, you enlarge the X2D image only 80% as much as you enlarge the Leica (they have similar pixel density so this is a bit easier to logic about). Despite this, the 90V is not only pushing a similar contrast at 40 lp/mm, it's physically smaller than the 90 SL. If you want better than what Hasselblad is selling today then you will need to wait 5 or 6 years for more technological development; the V lenses are about as good as is realistically possible with today's technology. Oh and the Summicron is also 1500 more expensive which I get at these levels who even cares but that's still a 25% upcharge. I own and use both company's stuff fwiw and this is not trying to diminish what Leica can do with their lenses.
I'm aiming for a Fuji GFX 100s system for woodland photo after I have update my Nikon system to D850 standard . I got a 400mmF2.8 VR and 19mm PC lens left to get. I can use my old Mamiya 7 lenses and HB 503 CW lenses on the Fuji using adapters, they will be soft at the edges..
I have a question for you. Can you compare the Hasselblad X2D to a medium format film photograph?
See my video comparing FujiFilm GFX100s to Intrepid 4x5.
When is the X2D replacement due ?
As for myself I started with a compact digital, then turned towards the analogue, especially the MF.
The object separation is on an other level with the 6x6 comparing the 35mm.
Now I only own filmcameras (Yashica-D, Pentacon Six, and a Minolta SrT200)
I love to shoot portraits.
I can only dream about these MF digitals, but cannot afford one. I know I could do magic with one of these.
Unfortunately the raw material gets more and more expensive, rollfilms are not scanned anymore plus my flatbed scanner is dead and service says no repair is available...
Hugh...would mind to make a comparison between X2D and X1D II also...a triangle comparison with GFX 100s
I understand, but too much in my plate. Look at my previous videos.
Could Hasselblad put the same processor as on the iPhone 15 Pro Max?
Overall nice video Hugh, but I disagree on MTF chart comparison. On paper, although there is falloff of IQ close to edges of the frame, new V lenses perform better in comparison to previous XCD lenses.
Not all of them. 😊🖖🏻
I would watch Hugh’s videos for just the jams and the frames. Sweet music choices.
How does the X2D compare with the GFX100?
X2D for color science, industrial design and menu system; Fuji for AF and operational speed.
@@3BMEP Got it. Thanks, Hugh!
@@3BMEPare you able to expound on the color science differences between the Fuji and Hass? Thanks
nice presentation , alot to take in
Glad it was helpful! :)
The most serious defects are: No video filming function; no JPG exporting to Android phone directly.
I like Sony A6000. It takes good images with a good lens attached, an is much more affordable.
I see your quandry on this review. For this camera to be a slam dunk at its price point it needs better lenses, and quicker electronics. Might the electronics be fixed by a firmware update? Hmmm 🤔. I think you review shows us that it needs to be just a bit better with the full frame market nipping at its heels. Well done Hugh.
I wonder if we'll be expected to hold any thoughts during this episode... 4:16 aha!
I love my X2D
That’s all that matters - enjoy! 😊🖖🏻
I think you're forgetting how long it took Sony to add lenses to their line in the beginning.
I get what you're trying to say, but when those of us get the X2D, while some of us are lucky enough to afford a Nikon Z8, and some great Nikon Z glass, then the X2D is not a business tool, but a wonderful return to photography. The simplistic controls, and the wonderful Hassy colours, make it a joy to use. Slow AF? no eye detect? SO WHAT!! That's not what it's about.....it's a HASSELBAD! It's not a race, it's creative perfection....photography. I love mine.
Delighted for you!
A number of clear QC issues with these cameras (hot pixels/dead pixels). Viewfinder is very slow to activate. AF speed is middling. 1/4000 max shutter speed somewhat limiting in full sun with fast glass.
Excellent summation of the X2D, Hugh. It is simultaneously the most frustrating and enchanting camera I've ever owned. The frustration is mainly down to the autofocus - how anyone can make a phase detection system that is so slow and inconsistent, mystifies me. But the ergonomics, built quality and colour science are absolutely sublime. I pulled out my GFX 50S the other day and it just felt so clunky and massive by comparison. That said, the price / performance balance of the Fuji GF lenses totally trounce the Hasselblad's lenses. And I will say that there is still something about the images from both systems that I find more appealing than that from FF digital cameras.
Thanks for sharing! 😊🖖🏻
The Hasselblad lenses aren’t too bad when considering they all contain a leaf shutter. Priceless for flash work
your videos are always a soothing trip, have you studied as hypnotist?
You’re getting sleepy… sleepy… 😊🙏🏻
@@3BMEPmust ... buy ... X2D
:-D
I too want Hasselblad to do well and succeed. Even with all its faults, it is so, so… covetable! I only ever shot with them at college/university long before digital. They were too expensive then and still are today. My perfect camera would be a mix of Hass and Fuji with some Sony/Canon focussing thrown in. And affordable.
Call me mad, but what I’d love more than anything is a 4/3 full frame system. One that maybe Hass, Fuji and others that aren’t Nikon/Sony/Canon all subscribe to. I know, I know, mad….