Great Information, I am doing PPC Ads from 3 Years and you have nailed every bit of it. I am running Ads for a client in Massachusetts and running Google ads and Facebook Book ads together gives much better results. Loved your video. Keep Sharing more of similar content.
thanks a ton for the video bud, 2 last questions, 1- how do I manage to make my client work with me if he/she asks about my past experience and I have none?? I can offer low pricing, I can offer good guarantee but when they do ask about workex, everything gets ruined. Do you recommend that I make mockups? or take screenshots from other ppl's videos and show it to them? Or something else? 2- at $1000 monthly ad spend, what is a good number of leads to guarantee?? I do a minimum of 20 leads, is that good?
thanks! usually the best ads come from the clients actual work footage. But we can use stock footage if necessary. Normally tho, it does not work as well as real brand footage
Question! If I am going to give out free quotes, aren’t I running the risk of having that lead keep the quote and just go to another seller to compare price? Should I offer free quotes, but giving out these quotes on a one on one video call consultation? That way, I can address any objections or questions. What are your thoughts on this?
I would always recommend and giving the quote in some sort of sales call or in person sales meeting and attempting to close them during this meeting or a follow-up meeting
Hey man, great video for someone who's starting into solar. I had 2 questions, it would be great if you could answer them: 1. Is $1000 ($30-35/day) a good adspend for a beginner? 2. Realistically speaking, how much is the cost per lead, for a decently crafted ad? (not the best ad and not the worst either) Waiting for your response. Thanks.
@@Taurify alright, thanks a ton. One last question, how do I manage to make my client work with me if he/she asks about my past experience and I have none?? I can offer low pricing, I can offer good guarantee but when they do ask about workex, everything gets ruined
Hey Alexis, glad you liked the video! It depends on how you use it. You can't be directly discriminant with your wording. For example, something like "sports fans" "Home owners" or "dog lovers" is fine. But, you cannot say things like "attention white people" or "attention asian Americans". Make sense?
It all depends on the companies follow up systems, sales team, and so on. However, I’d say the average lead to appointment is 10-30% so plug in the conversion rate from there. That means $100-$200 to get to the sales appointment
the leads are 26 a piece? at 7:19 You were doing the math guesstimating or projecting cost of leads vs the money made from a *28 day cycle with 64 leads a month * if only converting 6 of those leads to sales * because your avg price of a pv system in ur area is $23,000 * then that means solar company brings in $138,000 a month 🤣 Dude any solar company, sales org or I.C that sells - 6 deals a month even if each was $30,000…. Most profit for all in total would be $40,000 a car salesman or the store manager John- that sells a $52,000 BMW to a customer, doesmt get $52,000 …. right? Right. John sees only $4k So ijohn sells 10 BMWs a month, we dont add up $52k X12 and say " john did well this year he made $624,000” bucs he only made $48k
all the youtubers do this haha. Worst offenders are the drophipping gurus: "I made $10.000 a month!!" ((((*10.000 in revenue; 0.5% profit margin.)))) also there is no way that 10% of leads convert into a sale when the leads come from just a free calculation. More like 2% conversion rate which would come out to 1300 dollar CAC. Still worth it, not hating on the guy.
Great Information, I am doing PPC Ads from 3 Years and you have nailed every bit of it. I am running Ads for a client in Massachusetts and running Google ads and Facebook Book ads together gives much better results. Loved your video. Keep Sharing more of similar content.
Thanks!
New follower here, Im handling a couple of solar companies here. Great Advice!
Thank you :)
thanks a ton for the video bud,
2 last questions,
1- how do I manage to make my client work with me if he/she asks about my past experience and I have none?? I can offer low pricing, I can offer good guarantee but when they do ask about workex, everything gets ruined. Do you recommend that I make mockups? or take screenshots from other ppl's videos and show it to them? Or something else?
2- at $1000 monthly ad spend, what is a good number of leads to guarantee?? I do a minimum of 20 leads, is that good?
Do you have any strategy on Residential Contractors?
Yes! Check out some of our other videos
Hey man, nice video! Where do you get your videos to use in the video ads from? Is there an app you use?
thanks! usually the best ads come from the clients actual work footage. But we can use stock footage if necessary. Normally tho, it does not work as well as real brand footage
Thank you a man
Of course!
Question!
If I am going to give out free quotes, aren’t I running the risk of having that lead keep the quote and just go to another seller to compare price?
Should I offer free quotes, but giving out these quotes on a one on one video call consultation?
That way, I can address any objections or questions.
What are your thoughts on this?
I would always recommend and giving the quote in some sort of sales call or in person sales meeting and attempting to close them during this meeting or a follow-up meeting
Really good video. thanks a lot!!
Glad to help!
Lit
🔥
Thank-you!
Glad we could help!
Hey man, great video for someone who's starting into solar.
I had 2 questions, it would be great if you could answer them:
1. Is $1000 ($30-35/day) a good adspend for a beginner?
2. Realistically speaking, how much is the cost per lead, for a decently crafted ad? (not the best ad and not the worst either)
Waiting for your response. Thanks.
1 yes that is reasonable 2 I’d expect about $30 per lead
@@Taurify alright, thanks a ton.
One last question, how do I manage to make my client work with me if he/she asks about my past experience and I have none?? I can offer low pricing, I can offer good guarantee but when they do ask about workex, everything gets ruined
where did you get the videos from?
Purchased footage plus client footage
You have anything available for Nevada?
We do service Nevada yes
Hey Loved the video, just a quick question. If you are using things like attention homeowners isn't it against the facebook's descrimination policy?
Hey Alexis, glad you liked the video! It depends on how you use it. You can't be directly discriminant with your wording. For example, something like "sports fans" "Home owners" or "dog lovers" is fine. But, you cannot say things like "attention white people" or "attention asian Americans". Make sense?
can you please tell how much you ask your clients to spend on ads (apart from service charge).
It depends on.the industry, but normally we recommend between $30 - $50 per day min
@@Taurify if we take local solar contractors in consideration then what would you suggest for that?
Same
how many interests do you use?
i don't know if im doing it right
We usually test out a few variations. It also depends on the audience size. I’d recommend testing a few different groups of variations
23k is how much the avg system cost…. That sales org is only going to make 3k-5k that avg system cost
Whats the approximate acquisition cost for 50k solar residential client through fb ads?
It all depends on the companies follow up systems, sales team, and so on. However, I’d say the average lead to appointment is 10-30% so plug in the conversion rate from there.
That means $100-$200 to get to the sales appointment
@@Taurify 👍
the leads are 26 a piece?
at 7:19 You were doing the math guesstimating or projecting cost of leads vs the money made from a
*28 day cycle with 64 leads a month
* if only converting 6 of those leads to sales
* because your avg price of a pv system in ur area is $23,000
* then that means solar company brings in $138,000 a month 🤣
Dude any solar company, sales org or I.C that sells - 6 deals a month even if each was $30,000…. Most profit for all in total would be $40,000
a car salesman or the store manager John- that sells a $52,000 BMW to a customer, doesmt get $52,000 …. right? Right. John sees only $4k
So ijohn sells 10 BMWs a month, we dont add up $52k X12 and say " john did well this year he made $624,000” bucs he only made $48k
all the youtubers do this haha.
Worst offenders are the drophipping gurus: "I made $10.000 a month!!"
((((*10.000 in revenue; 0.5% profit margin.))))
also there is no way that 10% of leads convert into a sale when the leads come from just a free calculation. More like 2% conversion rate which would come out to 1300 dollar CAC. Still worth it, not hating on the guy.
expensive ads