My family used to see both this and the United Take Me Along musical number during the evening news in’69. What a shame they don’t make fun commercials like this anymore.
There just HAS to be a pristine copy of this somewhere! I remember this one (and the Freberg Great American Soup opus) being run about 3 times and then disappearing.
@@miyoshiumeki Yes, there's no documentation of that. The Wikipedia links to a book about advertising that just says it's a parody of Berkeley and mentions nothing about him at all.
I remember my father told me (he was a 1960's Mad Men who worked at DDB) that this was the most expensive commercial shot back in the day. A whopping $100,000 budget. If anyone knows more about what agency came up with this spot or any other information about it, please post it. Thanks!
Interesting. I am surprised I don’t remember this. Not likely that Berkeley had anything to do with it but it was Inspired by movies of the 1930s. Can you imagine today hiring 12 chorus girls and having them all be white? Times have certainly changed.
My family used to see both this and the United Take Me Along musical number during the evening news in’69. What a shame they don’t make fun commercials like this anymore.
Remember this when I was little Thanks for the memory!
I worked on this commercial. Created by Hector Robledo. Directed by Mel Sokolsky.
I always loved this commercial as a kid. Nostalgia.
I woke up from a dream with this commercial playing in my mind. I had to look it up. I remember this commercial from my childhood.
There just HAS to be a pristine copy of this somewhere! I remember this one (and the Freberg Great American Soup opus) being run about 3 times and then disappearing.
CLIO AWARD WINNER!
Not Busby Berkeley inspired. He made it.
I haven’t found any written evidence of that other than the fan written Wikipedia. Do you have any documentation on this?
@@miyoshiumeki I don't remember where I read it. but upon looking at it again, I'm not so sure. It could be a bad imitation or a shitty budget.
@@miyoshiumeki Yes, there's no documentation of that. The Wikipedia links to a book about advertising that just says it's a parody of Berkeley and mentions nothing about him at all.
I remember my father told me (he was a 1960's Mad Men who worked at DDB) that this was the most expensive commercial shot back in the day. A whopping $100,000 budget. If anyone knows more about what agency came up with this spot or any other information about it, please post it. Thanks!
@jerrycaggiano1706 I remember and love this ad! Thanks for the trivia about what it cost! 🙏🏼🙏🏼🙏🏼
@@jerrycaggiano1706 Foote cone belding created this
Interesting. I am surprised I don’t remember this. Not likely that Berkeley had anything to do with it but it was Inspired by movies of the 1930s. Can you imagine today hiring 12 chorus girls and having them all be white? Times have certainly changed.