Bud Light boycott fallout
HTML-код
- Опубликовано: 16 апр 2023
- Budweiser is out with a new ad campaign after facing a boycott for its partnership with a transgender actress. ABC News’ Derricke Dennis reports.
SUBSCRIBE to ABC NEWS: bit.ly/2vZb6yP
Watch More on abcnews.go.com/
LIKE ABC News on FACEBOOK / abcnews
FOLLOW ABC News on TWITTER: / abc
#budlight #budweiser #beer #transgender #boycott #abcnews
![Luke Combs - Ain’t No Love In Oklahoma (From Twisters: The Album) [Official Music Video]](http://i.ytimg.com/vi/J6YlaeACE4E/mqdefault.jpg)
Keep the BOYCOTT growing. NO apology! NO Firings!
Even if they do apologize, never again.
This boycott is fucking dumb just a bunch of right wing snowflakes 🌨️❄️
@@skoolynugenator1802if they apologized and fired that vp, they might recover a billion or two over the next 5 years
@@Realbobo yeah I’m saying people should make the boycott permanent no matter what.
Over what ?
Dear Bud light, I'm celebrating 23,278 days of being a woman... I believe my milestone is bigger wheres my can????
You actually did the math to figure out how many days you've been alive? Impressive.
@@casualcausalityy no do be impressed I googled it! I'm told to figure all those days!!!😂😅😅🥰
Sorry they only celebrate chicks with dicks. Please grow one first.
Congrats! This guy on the can though is still on day 0 no matter how far back he tucks his micropenis.
It's behind you, Tess.
I'm in the UK. I went out to buy beer today and after avoiding everything with the name Budweiser on it, I literally started reading the small print on all the beers to see if they were an "AB Inbev" brand. I disregarded every one that was.
I stand by my American brothers.
Cheers
Thank you
Then you're not a well informed brudder (get neutered) of the maga pack, since all beer companies inside the U.S. and top 10 in the world (numerous others) all stand with LGBT and Bud Light was not the first one to flaunt it in their ads 😂
These Conservative beer and sneaker companies are smart compared to the maga ignoramus cult and you know who you are 😂
BUD LIGHT SALES ARE UP AND THE #1 BEER IN AMERICA! BELIEVE ME, THEY LOST NO CUSTOMERS OVER THE Broke,1-Hit loser, Kid tantrum prone Rock head!
The partnership between the blue-emblazoned beer brand and Dylan Mulvaney, who has more than 10.8 million followers on social media, hit the internet on April 1. That’s when Mulvaney posted a video on Instagram showing herself cracking open a can of Bud Light, one with the hashtag #budlightpartner.
By the way you're all drinking other LGBT brands, COORS, BUDWEISER, (for maga loons who think Budweiser Light is a different company lmao)CORONA, MILLER, ETC... who all sided with LGBT LONG BEFORE BUD LIGHT DID 🤣🤣😂
Half of America's bestselling beers have partnered with LGBTQ+ groups or advocates as conservative activists launch a boycott of Bud Light over its partnership with transgender influencer Dylan Mulvaney.
While conservative campaigners are focusing on Bud Light bashing, five of the top 10 best-selling beers in the United States have LGBTQ+ partnerships, with the figure increasing to all 10 when parent companies are included.
According to Beer Marketer's Insights shipping data, analyzed by 24/7 Wall Street, the 10 best-selling beers in the U.S. are Bud Light, Coors Light, Budweiser, Miller Lite, Corona Extra, Michelob Ultra, Modelo Especial, Natural Light, Busch Light and Busch.
_Coors Light, Budweiser, Miller Lite and Michelob Ultra have all run pro-LGBTQ+ campaigns, though have not attracted the same level of backlash as Bud Light._
Cheers mate 🍻 move to the USA
Yep, I’m kiwi and doing the same, especially after seeing how the movement is targeting children
Let me tell you a story about a beer that went woke and how it broke the company. When you say bud you say it all.
They did humanity a favor - stopping people from drinking bad beer.
Exactly 💯
Is that a TRANS Clydesdale? THEY\THEM\IT should of but their boy Dylan on it lol
And while you are distracted with transgenders we are close to a nuclear war and America continues to fan the flames in Ukraine.
Now its gay beer....really. This country has real problems. They do not want to deal with real issues so they find a villain not white supremacy though but gay and trans people. its the same play book over and over. They do not what to address wages, health care, failing education system for the NOT RICH, poverty and homelessness. So they literally DRAG out people. They want you to turn the focus off gun protection and reproductive rights and have to focused elsewhere... its the same play book. THE WORST PART IS gay, trans or others do not effect my life what so ever... they DO NOT.
Light beer drinkers are pussies
Let's make an example out of Bud. No more explanations; we're just finished with them, 100 percent, forever.
Good idea. And then you can't whine as the left uses their larger economic power to destroy right wing companies. The money you don't spend you can sent to your God Trump for a new gold toilet.
Boycotts for life are hardcore 💪
hope you're finished with most other brands too lol
Next June for alphabet month
jesus likes his buddsex lubricated to keep it conservative!
I don't understand why they thought that targeting the 0.2% would be a good idea while claiming the 99.8% was the problem. What marketing school did these people go to?
Harvard! She went to Harvard 😂😂
lol this is a result of having women in the workplace. who do u think came ip with this bright idea
@@BHFTV441 😂😂😂
Ms Montana I would imagine quite a few things you don't understand are boggling your brain right now lol.. How about this fun fact.. The Dylan can popped on April 1 and all this fake news talked about the brand tanking. Well fun fact BUD stock is UP almost $10 Billion from a month ago.. Let that sink in... Oh but wait.. you don't understand
This is what happens when all the old school people in the marketing field retire, and these companies start bringing on newer, younger people straight out of college.
It's worse than they know. As people try other beers, they're going to realize that A-B products are low end bilge water.
As someone who majored in marketing, I don’t know how Bud Light thought the partnership with Dylan was a good idea. There’s a difference between making and marketing products to other demographics, and a company rebranding a product in such a way that they alienate their target (and arguably most profitable) demographic.
Idk why food and beverage companies feel the need to appeal to specific groups when literally everyone eats and drinks
IDK why mens balls get in a tizzy whenever a product displays a pic of a person from the LGBTQ+ community. But it’s funny AF.
@@talk3194 lmao alot of conservative women hate lgbtq stuff so don't put all the blame on men.
@@gilgameshricardo3867 conservative women are submissive to their male dominant conservatives. They don’t have a mind of their own. They do and think like they’re told. Pathetic!
@@talk3194 LG TV is a mental illness community
My local stores are full of Bud Light & Budweiser. I think it's actually making a dent in sales. It was a stupid move...the people that support folks like Dylan Mulvaney don't drink Bud Light and wouldn't touch it. Why even go political anyways? Just sell beer. Bud Light has historically had some of the best ads ever...they totally changed it up and are now feeling the impact of their poor decision making.
They can't even afford to buy it. People who support the pedo are living in their moms' basement or are in jail for their crimes against kids.
Aww, do transies simply existing and being themselves offend you _that_ much? You poor little snowflake. ❄️🤣
LOL, perhaps it was never about politics? LOL
@@emailprofile9218 Spamming "LOL" is definitely not gonna hide your soy flavored tears.
5-Million loss 📉👇 in 3 days after the AD
Calling Bud Light Beer is a crime against beer in general 🍻
Republicans didnt think so till couple of weeks ago 😂😂
That's the bigger issue, I don't care who's on the can, it tastes like piss
@@sausagepocket Coors light is douche water, Coors Banquet is used douche water.
@@deeznutz1098 You're not wrong. lol
To be honest, I never cared too much about the protest, and I drank AB product last week, but I was sick for 3 days this past week, as a result. Awful. I don't care about the protests, but the stuff I drank was skunked out, bc they can't keep it all cold when it doesn't sell. Made me sick. I'm gonna wait a while to drink AB products again, bc the products are all skunked out by this point. 🤮
Dylan's millions of audience consists of mostly teens... so AB is basically promoting alcohol to minors. Good grief.
It's not a boycott, it's a new branding. The brand now represents liars, manipulators, woman haters, males acting like 6 year old girls, and backpedaling hypocrites. It's become a joke of a product, one that you send to someone at a bar to piss them off and make fun of them. No amount of marketing, apologizing, guilting, or posing will make people forget the sick joke Budweiser and Anheuser-Busch now is. If the company heads truly didn't know what their VP of marketing was doing, even after the VP released a video about the strict mandates, then none of them are doing their jobs, and ALL of them need to step down without a severance package. (that still won't win people back though) The public at large that drank these products are simply exercising their right to select something else to spend their hard earned money on.
Why would anyone want to drink that? I don’t care what you have dangling between your legs or not…it’s nasty.
Bye bye snowflakes 🤣
The brand represented liars, manipulators, woman haters and men acting like six year old girls when they were the "conservative" beer.
Go drink the other brands that also support lgbtq and trans people, so much for the snowflakes who get offended over a sponsorship on social media 🤣
@@We_Waz_Kangz Their stock just went up since 2 days ago, everybody will forget about it in 2 weeks
Most Beer Drinkers: “Bud Light taste like a watered-down version of a bad beer, and I’d never need any other reason not to drink it.”
Bud Light: “Hold my Beer.”
I agree with your sentiment but I would say MOST beer drinkers were drinking gross ass Bud Light (was #1 best selling), Coors Light and Michelob Light (another AB owned brand) - all of these beers suck and clearly most beer drinkers drink gross beer.
@@jamiediamond420 it's a good example of - yes, sometimes bad press is bad
@@retrodad1973 German is the only beer my family will drink. I’m lucky that they don’t drink more than 2x yr
☠️☠️☠️
@@retrodad1973 Bud light is usually the cheapest case of beer if you wanna buy something for a party. I'm sure that's a big chunk of the sales. "Frat boys"
I don’t understand why they would even select Dylan to promote beer when he has a platform that reaches many children and under aged adults? That is just weird to me.
Memorial Day Weekend is coming so I hope Anheuser is ready for EVEN MORE FALLOUT! Then July 4th - I hope everyone stands strong and show up for other American brand Beers!
Hey Donny Jr....... we arent destroying an iconic brand.... THEY ARE !!!!!
Trump Senior probably pulled him aside, "Stop talking son, i'm trying to run for president."
With Dylan on the can, Bud's parent company, InBev went and tagged it "The Queen of Beers" - That's gonna be extremely hard to live down now... Glad Bud has never been my brand!
Should of did "The Queer of Beers", much more catchy 😆
Only queens and pussies drink light beer
That's ABI Marketing Genius Alissa Heinerscheid new target consumer.
She asked for it, and she got it.
@Lurch - Don't drink that either...On the tail of that note, there were probably more level-headed LGBTQ spokespeople InBev could've picked to push their product than a RUclips Circus freako with a pre-teen transgender mentality! However it's too late now, the damage is done, and regardless of whom liked the product, the company has literally poured a forty year old, multi-billion dollar cash cow down the proverbial privvy! Now excuse my "toxic masculinity", and _"Suck on that, Snowflake!"_
@Lurch Your childish shaming tactics show your point is just that, childish.
This is why go woke go broke is a thing, people are simply sick of garbage ideas being forced upon and then shamed if they dont comply.
The funniest part of this whole situation, they did it all on their own. They could have sat back raked in money like crazy every week, but nope that’s not good enough. I don’t get what was their thinking, no one cares about companies stances unless they don’t agree with them so don’t take stances.
Blackrock investments was blackmailing them into wokeness. They are a communist activist investment company forcing companies into woke idelogy. They are the antithisist of American ideals.
The one who started all this, Alissa Heinersheid has taken a "leave of absence " from the Company. With a reported salary of $414,196 per year. I used to drink Bud Light, and I may be poor, but I know which bathroom I should go in.
The Boycott will not end no matter what they do...
Wah wah wah, someobody put a picture of someone i dont like on one can!
Man what a bunch of crybaby losers.
Even, AND ESPECIALLY if they give an apology… this will not end.
You have no faith in the American people. Bud screwed them\they\it self lol
Well I left Gillette for life and same with A.B products for good.This is getting bigger by the day
@@Belle_Hill even if they apologize. Nobody likes this woke crap in the stuff that they buy.
Bud Light is not an American company
Even that horse dont even want to be in that budlight commercial he trying to run away 😂
I don't know why Bud Light didn't take the opportunity to make a television advertisement that didn't involve all the worlds craziness. They could have did a commerical with something like a guy driving home from work trying to not stress from a hard day, changing radio stations hearing nothing but negative stuff the world is experiencing, gets home goes to the refrigerator pulls out a Bud Light and says something like...." Damn! This world is a mess but you know what it's not our fight so I'm just gonna sit back, relax and have a Bud Light!" 🤣Just my opinion.
You need to be hired by AB :)
I’m not sure it’s possible to put AB or InBev out of business, but this boycott could cause BL to cease to exist as a product in the US in less than a year. An example must be made.
Exactly. Ruin that specific brand of beer to show them we don't want their politics in our beer. We can't get the whole company realistically, but we can definitely get rid of budlight and everyone in that part of the company
Bud light was about 13% of their sales. Overall they control about 40% of the alcohol sales in the us. This boycott is at most going to hit 50% of those sales. Thats a pretty significant portion of their sales but most people dont realize that the beer theyr substituting is also an ab inbev product. If you're serious about the boycott educate yourself on which products arent ab inbev. Im not a drinker so my refusal to buy their products wont make a difference. But if you bought bud light before and want to boycott i wish you luck.
LOL, bunch of snowflakes
@@emailprofile9218 lol their boycot wont work most people don't even care about politics enough
The Bud Light boycott has failed
I threw out the case of Bud light and Anheuser Bush. “I’m mad as hell and I’m not gonna take it anymore”.
They also make Michelob Ultra, Corona and Stella Artois. Why not boycott them too?
@Rich oh yes boycott them plus Modelo, Natty Light, and Shocktop. F everything AB markets to consumers
you had bought it and then threw it away? i would've drank it then stopped buying
😂😂😂😂
@@casualcausalityy naw modelo is still a good beer!!
I actually use this boycott as a reason just to quit drinking altogether and it's working all I have to do is replay the Bud light ad 🤢
I think the best ad would be "We know we messed up... Here's some ladies in bikinis... what the heck were we thinking?"
Here we go! AB gonna try to smooth things over now! Too little too late! And also AB is not an American owned company now! Hasn't been for 10+ years. Kid Rock said it best!
But they never apologized, so I don't think they're concerned with placating a small minority of fringe right lunatics. They're marketing their beer to a wider audience specifically because of the negative connotations people associate with Bud Light drinkers: they're bigots, rednecks, good 'ol boys, right-wing simpletons, etc.
Keep up the Boycott! Don't relent!!!
We need to make an example out of Anheiser Busch to let ALL OTHER corporations know we wont tolerate this disgraceful nonsense.
LET THEM GO UNDER✊✊
???? What brand of lake piss are you and your inbred family drinking now?
You know Anheuser parent company owns 500 of all the beer brands . Like every beer available at the liquor store
@@TT-TTTTTTT 😂there’s plenty of companies. I think the name is yuing ling ???? They’re better tasting and more conservative
@@TT-TTTTTTT you don’t need to stop buying Busch products just bud light.
Boycotts for LIFE 💪
Decades to build a brand.
Mere seconds to destroy it.
Brand has never been more in decline than right now
I see how you guys cut off the part about their VP. Attacking fraternities
Just guessing Don Jr is a stockholder.
I bet you drink bud light
Don't stop the boycott! Make them pay! When they issue a full apology for supporting Dylan Mulvaney, only then can we lift the boycott. Until that day comes, don't let them win!
That commercial is such a pathetic attempt 😂
Evolve by making a better beer! You guys can create 100 “reversal” ads and the beer still sucks 😂
That was what made me scratch my head. The craft breweries were giving more options and making AbInBev actually have to compete. Instead of making a better product to maximize sales they just went woke
nope what they'll do is try to keep their mouths shut and drop the price...
edit: i now checked the price and they did drop it by 20% by this time next month expect to see a 12pack for $6 or $5
@@AlexKomnenos it was the data they was given, it was altered... let me explain, Bud light was trying to market themselves to the new gen of possible drinkers (18-21crowd) i mean now they have more beer brands to compete with and on top of that cheap weed is now mostly legal so on a Friday/Saturday night most ppl just want a cheap way of getting high.. so the data all pointed to that these new gen of drinkers would go for this except the data was wrong and the reason why its wrong is because every time someone says something like they don't support trans ppl OR they think that trans ppl has mental problems (which was said alot) it was labeled as "hate speech" and removed from the data...
well not they going to learn the hard way and its going to cost them...
No explanation, no apology, no sales.
I still haven't bought a Gillette product, so I can't see Budweiser winning me back.
I was a loyal customer. I used to buy a 12 pack every weekend. Now my money goes to Coors lite. I even sold my Budweiser stock. Inclusivity should NEVER be the standard.
Oh please that ad was in their vault! Don't fall for it! Boycott strong! Rock the cott!
It’s not an American company
I'm still amazed the Bud was trying to court the fan base of Dylan who skews way way young, like underage young.
Unless people understand the reason for the Bud Light decision there will be no turning point no matter how much the company is boycotted. The CEO's apology means nothing because the company deliberately hired this ad manager is to increase their ESG score. What is an ESG score? An ESG score is a measure of how well a company addresses risks with respect to environmental, social, and governance issues in its day-to-day work and operations. It is run by a few huge investment firms who invest in companies with a high ESG score, and they decide what a company has to do to increase their score, which is mostly all the current politically correct nonsense. Read up on it because it isn't about customer wants or needs. It's about investment money.
Thanks🎉 for the information
👍
The horse now identifies as a rainbow colored unicorn. America!
this was great. this is how america and consumers can get even with the big companies for overpricing, lack of service and woke ideology. we need to boycott whenever they get out of hand. there is strength in numbers. we can bring them to their knees if we just stick together
lol "strength in numbers" hahaha
May no other company dare flirt with this madness again, and yes I’m willing to sacrifice this iconic company with so much history to insure it. Up against the wall Bud.
Funny how this dosen't count as cancel culture
When it comes to beer it’s different cause you have die hard customers that stick to one type of beer and when you damage that the trust it’s over!
Keep boycotting them . Stay strong , yuengling taste better .
Go drink the other brands that also support lgbtq and trans people, so much for the snowflakes who get offended over a sponsorship on social media 🤣
@@redaderoua8816 your clueless, the bud light boycott has nothing to do with gay rights. No one is a snowflake here, we simply don’t buy from companies that support nonsense. Companies are free to whatever they want. And so are people that buy their products. I now support yuengling not only does it taste better, it’s a all around better company.
@@redaderoua8816you must be a transvestite 😂😂
@@TheSodFather09 false!! Yall are being snowflakes!! Just like back in 2016 over the NFL 😂😂😂.. but I do agree with all this trans bullcrap needs to go
Nothing they can do for me to ever drink any Budweiser products ever again
I was at a huge sports bar last night. All domestic pitchers of beer were on sale for $6.00. One was on sale even more. $3.00 for a pitcher of Bud Light. Not one was sold. I am not even kidding.
Damage is already done..bye bye Bud Light
no one will miss you, Karen men like you can go.
Idgaf what Donald Trump jr says this boycott needs to get even more attention heads must roll for them to get the point.
It' a total cancelation from me. I don't give my money to companies that hate me as a customer.
Bud the Queen of beers.
How about the Queer of Beers
Don Trump Jr. must own a assload of Bud stock that's in the red.
they are a major GOP donor
Don Trump Jr. made an ass out of himself. Not good in my eyes. Don Sr. should give him a good spanking.
WTH are you talking about the stock is up. It’s completely bounced back. Which makes zero sense but the stock is doing fine.
@@skeemininnem sure bot .
@@skeemininnem 😂
ESG scores and young woke executive’s, which are female by a wide margin, are the ones making these decisions.
I read a comment which stated "If Dylan was in Black Face instead of Woman Face, HE wouldn't have this ridiculous fame and support". Agreed.
Bud should have minded his own business and carried on as usual.
What's really sad is that their new commercial is surreptiously chastising us for not respecting and unifying with all the mutants out there. Hey! They chose that lifestyle. Can't force us to like it nor accept it.
...yet this is the lifestyle confronting us from the Creator...
The competition must be celebrating and soon will start to notice their sales increasing.
Put a picture of a MAN that just celebrated his 21st birthday with beer, then you’ll have a winner.
Keep pushing a lifestyle on your consumer’s is a train wreck waiting to happen. As you can see.
My local bud light delivery driver says that sales/deliveries are down over 70%. Other brands are flying off the shelf. Keep it up.
'this is a story bigger than beer' - yes it is a story of identifying with brands on a personal level and corporations attempting to appeal to shifting demographics but having such consolidated corporate structures that they can't diversify without alienating their old market... it's a story about late capitalism and money losing power.
wrong, this is a story of 'people over profits' in the corporate world. the melding of the corporate and political classes. corporate power will only continue to increase as they become political tools of the elite.
If only our political votes carried as much weight as our purchases do.
Gay beer now huh.
More Marxian theory to explain away why Marxism just isn't really working, and demonstrate that what we really need is more Marxism.
Great performance 👏🏾👏🏾👏🏾👏🏾👏🏾
They made their position known with Dylan, Attempted a None Apology, Regardless of who is saying back off, The American Conservative Public needs to let these companies know, that we have had enough, and Anheuser-Busch will make a great example! Go Woke Go Broke! maybe the rest of these companies will take notice if Anheuser-Busch can be taken down that so can they! Just Saying!
The ACP needs to untwist their panties and remember that individual freedom TRUMPS their hurt feels
They still hate you (general), make no mistake.
The earnings today was terrible I don’t see how they will fix this
There’s plenty of smarter companies to take their place
i just cant drink it anymore.
I've been boycotting Bud Light since I was 21 because of how bad it is😅
now you have a reason outside of it being just a poor product! lol
Agreed. It’s so nasty tasting that I wanted to saw my bird off and become a woman.
#Metoo
Mulvaney’s audience is underage therefore Budweiser is intentionally targeting underage people using Mulvaney.
Additionally Mulvaney has used the slogan “days of girlhood”, until this ad. The only conclusion is Budweiser knew what the messages truth would be unless the slogan “days of girlhood” was changed to “days of womanhood”.
How do you know Dylan's audience is underage? Are you a fan of Dylan's content, or is your statement hyperbolic?
@@aceboogisback9946 I pay attention to demographics
People still haven't learned the quote "Get woke, Go broke"... Budlight has already lost BILLIONS in just a few days.😂
Why would a horse make me want me to drink their beer?
The Clydesdales were symbols of strength, stability, tradition, (and using them prominently in the Holiday Advertising helped for sure). That's why they were so effective.
That, or he REALLY doesn't want to drink alone, and is a bully.
People did not leave Bud Light, Bud Light left people who have been supporting it for decades for a cheap lie.
Some woke executive thought it would be a good idea to alienate 80 percent of their customers and increase their esg score by sponsoring a man in a dress who knows nothing about sports. Most beer drinkers are guys who watch sports with their guy friends. Beer drinkers for the most part dont dress in drag and post tiktok videos prancing around in red dresses. Even women are pissed off by how Dylan portrays women.
Some folks think their Bible can be used as a weapon. Guess what princess around 75% of the US thinks bashing gay people is wrong. But good to know you have been scouting drag beer bars checking out the scene lol
@@darthstrukt Wrong!! The bible is an utter pile of garbage used by the powerful to control the weak and insecure......And you know it!!!!!
@@I.am_Groot Who's bashing gay people?? Incredibly that the woke have no idea whatsoever as to why people are angry with Budweiser!
Wow Groot, you're triggered! Might want to lower your estrogen dose a bit!
@@darthstrukt the bible is a lie made up to control people.
THE BOYCOTT SHALL NEVER END.
Anyone seen drinking that beer in a bar will be considered a freak
All my family and I will never drink that brand of beer again.
I despise transgenderism,..but what I despise more is hypocrisy and arrogance...
Drink locally Brewed Beer🇺🇸. NOT
Bud Extra
Bud Lime
Budweiser Black Crown
Bud Light
Bud Light Chelada
Bud Light Lime
Busch
Busch Light
Corona
Corona Extra
Corona Latte
Estrella
Modelo Especial
Modelo Light
Negra Modelo
Pacífico
Victoria
Natural Light
Natural
Natural Ice
Natty Daddy
Shock Top Belgian White
Peeterman Artois
Stella Artois
Artois Bock
Ziegenbock
Europe
Edit
Beck's (Germany)
Beck's Dark
Beck's Alkoholfrei
Beck's
The executives saying they didn't value their fan base wasn't a good idea, I guess. It's not about politics.
I gave up beer years ago but I'm about to buy some just to snub Bud Light.
How is a sponsorship of a trans person on social media "not valuing your fan base" you think there should only white straight dudes on bud light ads?
@@redaderoua8816 No. She said they didn't value them. I guess you need to go watch what the executive said.
@@willman9567 I'm responding to what the comment said dummy, and no the executive didn't say we don't value our customers idk where you got that from, seems like you need to go amd watch that video
@@redaderoua8816 I did watch. Apparently you are thick. She literally said they didn't value their customer. Mocking them. They want this new crowd of weirdos. Which they can have now. RIP Bud Light.
They signed Dylon as a spokesperson if they hadn’t Bud-light would have done sued him. They are lying.
Is bud light even beer?
The problem is that these companies look at numbers only….and by that I mean “follower counts” for influencers on TikTok. They have no way of qualifying those numbers. Dylan Mulvaney is Trans. She represents 1% of the general population. Out of her 10million followers you have to theoretically quantify and qualify how many are “gawking voyeurs” (GLOBALLY🙄)…..meaning she likely has millions of followers that are LITERALLY not going to be influenced by ANYTHING SHE DOES OR RECOMMENDS….in fact, they probably are COUNTER influenced once Dylan influences something or anything…..The ad executives likely don’t actually view her content to decide if she comes across as likeable, or insulting, or even COUNTER INFLUENTIAL based upon her saccharine slapstick sing-song stereotypes. In many respects, someone Like Dylan Mulvaney is only popular for many followers because they simply CANNOT BELIEVE a person is calling estrogen tablets her “Peperoni nipple pills” ACTUALLY MOCKING the condition of gender dysphoria (for which said condition has many suicide and murder victims)…..its very low brow, slapstick, infantilized and stereotyped content that does a disservice to anyone without her level of privilege suffering from gender dysphoria. Simply put, hormone replacement therapies are not tablets you swill with beer in a bathtub listening to Hold music on a camera phone, and adult women (that I know) do not call their nipples and areolae “pepperonis”…..this person is in their late 20’s and is not 9. Shame on Budweiser.
Honestly our world today makes me f*ng miserable. I know I shouldn't let it and I need to focus on my peripheral happiness yadeeyada.....but I just cannot reconcile that we live in such a fkd up time. it feels like the more you understand the worse you feel. How do you manage to deal with it all without just wanting to give up sometimes?
@Ben Turner I’m a 44 year old ‘regular gay dude’ that is so outraged by this non-binary, trans BS…I’m not going to write another soliloquy here about it…but I feel you.. I grew up in the late 80’s driving my care bear collection in the back of my yellow, metal, tonka dump truck to my best friends house (a girl with Barbie’s). My dad was a US Marine that bought me Care Bears and transformers to play with. He didn’t put a football in my hand, but he also didn’t let me wear a dress and call myself Michelle around the house… maybe he wasn’t ‘correct’ about raising me ‘my kind of gay’ but I certainly could not ‘decide I was trans’ at 5 years old….my brain was too small and as far as he was concerned, I was a boy…..I was under 18 and under his roof…..I feel you…..
@Ben Turner being ‘trans’ and going thru hormone therapy and surgeries (as I understand it) is a really really really really really SEVERE action to take for a really really really really really SEVERE case of “I can’t live this way anymore”….Dylan Mulvaney makes it into an offensive musical comedy act and Jazz Jennings at 2 years old had nowhere near the brain capacity to decide it for themselves without the input of a stage/tiger mom….to be ‘point blank’ that is how I see it. Caitlyn Jenner transitioning in her 60’s is a whole other story and seems like a much more ‘true to form’ case of gender dysphoria. Let’s not forget, you cannot get ANYMORE ‘over-compensating-acting-like-a-man-to-cover-up-a-big-secret’ than winning the Olympic Gold as a decathlete for America during our BICENTENNIAL YEAR (1976)🙄….Dylan to me is a run-of-the-mill effeminate glee club gay falsetto that has a histrionic, narcissistic personality disorder that either sociopathically will become trans to find a niche market for themselves, or convinced themselves she is trans by some other influence on a weak mind. I can prove NONE OF THAT hypothesis….BUT☝️….I’m not the only one with this hypothesis….and I resent being labeled as transphobic for it, because Dylan’s antics create not only a genuine transphobic backlash against REAL gender dysphoric people, but a homophobic backlash against me…that’s my two cents.🤬🤷♂️
@@mfallon130 I 100% sympathise with everything you've said there mate. I should have been more specific when I had my brief depressive rant earlier though 😂. It's everything that gets me down, though the LGBTQ++ movement is most definitely at the forefront with influencers like Dylan. I honestly feel for people like yourself who are fair and rationally minded, and who just want to live their lives in peace - yet have to deal with the same grifters and bad actors who do more harm than good in the wider context. Thanks for the reply and sorry for the late response. I enjoyed reading it 👍
Might as well have just had Dylan riding that horse.... riding it right outta business
Having had such success at this "beer for queers" controversy, I think it shows just how much power is in your wallet. Go forth and use that power wisely. Your childrens future depends on it.
This will go down in history as one of the worse and most stupid marketing ideas implemented without any serious consideration of the brand and its target audience.
We ain't supporting that bs!
No need to burn businesses down. Just spend your money at companies you support.
Which Conservatives burn buildings down?
@@moorek1967 I think he is pointing out, in a subtle way, that conservatives protest with their wallet, not burning businesses down like the left: Antifa and BLM.
I support business that don't hate me - simple
@@retrodad1973 LOL, so are you sayin bud light hate you? LOLOL you think too highly of yourself
@@emailprofile9218 I would explain it to you, but I don’t think there are enough crayons in the world to draw a picture that would explain it in a way that you would understand
Be more inclusive? For people who say Budweiser is gonna walk this off, the market value of Anheuser-Busch has fallen $5 billion since the campaign was launched in April. Anheuser-Busch annual gross profit for 2022 was $31.481B. That's 1/4th their profit margin.
Not to confuse bud light with the really good beer Budweiser from the Czech Republic.
I do gotta give it to VP of Marketing. She achieved what she setout to do in less than a week! ALL FRATTY CUSTOMERS GONE!! Great job 👍 TCB in a ⚡️
Has anyone noticed the Bud Light cans are starting to show rust?
Let’s see this same public blowback this next June!
It'll be stories about how Bud Light used to be the number 1 beer in America, then twelve months ago...
If you drink "The Queen of Beers", maybe you are light in the loafers too?
The Clydesdale is running away from Anhauser Busch due to humiliation and embarrassment.
Anhausier Busch isn't American owned!
Budweiser isn't about One Beer. It's about 10 or so. Same corporation with the same philosophy governing all of them. I think most understand this, maybe some don't.
That’s why I’m boycotting all A.B products for life. I did the same with Gillette
@@rickytavilla4259Strange that Bud stock has still been rising. Probably corporate investors propping them up for the big sell off
Drink locally Brewed Beer🇺🇸. NOT
Bud Extra
Bud Lime
Budweiser Black Crown
Bud Light
Bud Light Chelada
Bud Light Lime
Busch
Busch Light
Corona
Corona Extra
Corona Latte
Estrella
Modelo Especial
Modelo Light
Negra Modelo
Pacífico
Victoria
Natural Light
Natural
Natural Ice
Natty Daddy
Shock Top Belgian White
Peeterman Artois
Stella Artois
Artois Bock
Ziegenbock
Europe
Edit
Beck's (Germany)
Beck's Dark
Beck's Alkoholfrei
Beck's
If Bud Light was serious they need to fire their marketing director. You try to evolve the brand but at the same time lose your core base.
She got that pivot she wanted.
If you've got the time,Miller got the beer !!!!!
I hope that this level of ignorance will be used as material in future marketing courses.
Oh, that's the Clydsdale that identifies as a reindeer! Budweiser is the Queen of beer and Bud Light is perfect for men who want to be little girls! 🤣🤣🤣🤣🤣
😂😂😂
What happened to the good old days when weirdo’s like this shim Dylan Mulvaney stayed in the closet ?