Rita Ora: Rihanna's Former Understudy

[@annechrystelleetemengono1858]

I think you should make another 'The era of copycats' series for Rihanna cause Im 100% sure that it wasn't just Rita Ora at that time who was marketed as another Rihanna

[@balladofahomeschooledboy0514]

commenting under here because i don't want my comment not to get read lol but anyways honest you should make a video on billie eilish copycats it's like britney spears all over again everyone's looking for a billie and they're answer is tate mcrae, olivia rodrigo, and gayle.

[@jaylinconyers2324]

Yess that would be such a good video I never even thought about how many Rihanna copy cats there are

[@Thanateros]

Rita Ora, Andra Day, Kelis, etc.

[@FlowMoon__3]

Selena Gomez was another artist that relied on Rihanna for her career. Took almost all of her rejects for her LEADS and image stylings for certain videos.

[@BigOwl51]

@@Thanateros Kelis sounds and looks nothing like Rihanna fuck u talking bout 😂

[@roberthightower1724]

It’s hard to to mimic a artist unique as Rihanna. She’s has a very unique fashion, voice, aura, and presence that a lot of superstars try to imitate but fail at succeeding.

[@st3458]

Yes like yes u can find a artist who has one of those things like Rihanna hut never all 3 like one of those are always missing with whoever they trynna replace Rihanna with

[@peepdawg8995]

Just like Michael Jackson. What they do only works for them

[@michaelmaps2004]

@@Bikinbottommunch sometimes we just need to speak in general lol

[@9roselove9]

Mmmmm no she’s pretty and has good fashion sense. She’s pretty rude and dry otherwise

[@applecandyfolks7979]

I think the shop world loves Rihanna because she never came out trying to be or look like anyone. she wasn't a great vocalist, great dancer and she never pretended to be.

[@iona6558]

I used to say Rita Ora looked like a whitewashed Rihanna as a joke 💀 I didn’t know it was intentional

[@iamapieceofcandy]

Me too 😭😭

[@dreamcatcherismylifesuppor2348]

They do kinda look alike in my opinion, I think it’s the nose

[@naya6593]

I swear I thought she was a model or video girl 🤷🏽‍♀️I had no idea she was an artist let alone trying to be like Ri

[@Fairymusk]

@@dreamcatcherismylifesuppor2348 they don’t at all???

[@Fairymusk]

@@naya6593 AINT NOBODY TRYNNA BE LIKE RIHANNA LMFGGGG

[@champagnesupernova777]

“I will never let you down” is definitely my favorite Rita Ora song. She just never took off like she should have. If she would’ve done something to separate herself from the Rihanna comparisons, she probably would’ve had a better music career

[@Philipp19967]

She had a huge UK career. If you check her UK certifications they are insane

[@kokodizzle2964]

That was supposed to be her breakout single in the US she had an album that was produced by Calvin Harris. But they were dating and split and he refused to sign off the release of the album so it got shelved

[@allthingsaccordingtowillep7428]

@@kokodizzle2964 I know that album wouldve banged too

[@Imxel21]

Maybe if she stopped cosplaying as a black woman she would have

[@user-ji8ll1qn6o]

@@kokodizzle2964 yeah calvin was really a bitch

[@dunno6469]

I think this video mostly references her fame in America cos her music still remains relatively well received in UK and Ireland

[@samuelgalea7679]

Not true though . Her 3 #1s are from her debut in 2012 and her highest UK charting song since 2018 is charting #23 for like a week… she literally even had one chart at #60 in 2018..

[@crapbag4568]

@@mr.sinister9306 cheryl? No, definitely not

[@BigOwl51]

@@mr.sinister9306 bruh I swear y’all just pretend that artists you like are popular 😂 Cheryl hasn’t had a hit in the UK since 2014, and Rita hasn’t had one since 2018. Jess is the only one who is actually still relevant over there

[@jooyyyyyy]

@@BigOwl51 Jess??

[@cryptosixgirl5659]

This is true but all British artists strive to break the American market, a lot of the time they equate success without being commercially successful in America. Rita tried to break America… and failed ;/

[@abby-a]

I never knew their was a comparison between Riri and Rita Ora

[@nancykerrigan]

Me neither but just listening to a song of hers I can see it. Especially early Rihanna.

[@jrose1999]

You mean riri…and riri lol

[@rainrainmeansvivi1693]

Lol just search Rita Ora copying Rihanna and you can see why there was a comparison,
Girl literally was pushed to became the next Rihanna

[@naya6593]

I thought Rita was a actress or something never thought anything of her

[@ddoubleu170]

For a very short time there was, but the thought or theory wasn’t as prevalent or spoken of as this young man is trying to make it seem. It was very hush hush that people thought that.

[@jalennelson6821]

I think her management team (Jay Z etc) were pushing her as the British Rih. You have to remember that not many people thought Rih would have the career that she did

[@QueenBluntdanae]

True

[@colourqueen22]

Gosh I miss the clapback Rihanna era 😂 what a time, when celebrities used twitter like normal people lmao.
Also, Honest saying he understands why Rihanna rejected the song... I do too but that song sounds soooo much better when Drake did it [alone] under the title 'I'm ready for you'. Idk why the heck Rita changed it because it was perfect. THAT version, I would have liked to hear Rihanna do

[@canamargera]

Omg one of the BEST era’s of the internet. I remember when she said “fuck what an old thot gotta say” about TLC and my jaw dropped

[@colourqueen22]

@@canamargera omg I remember that 😂 she was always ready to catch smoke

[@donjai9366]

I would like to see a video about Missy Elliott & her career & impact on hip hop/rap. I would also like to see a video of Brandy & her career & her impact on r&b music & her Full Moon / Afrodisiac Era & why Brandy is an important figure in r&b

[@JohnSmith-ul3tz]

They ain’t ready for missy dawg!

[@donjai9366]

@@JohnSmith-ul3tz Hahaha ... LOL 😆

[@destinychristaunique1695]

Yes I would like to see both !!!

[@tyboholley9879]

He hardly ever do R& b girlies like Aaliyah,Brandy,Monica

[@donjai9366]

@@tyboholley9879 I know BUT he did do a video on Aaliyah Maybe if I keep commenting this it will get his attention & he'll do it

[@anyaaa2801]

Rita had potential but her label never let her try something new.

[@Senate300]

I don't think that's the case. Roc Nation UK shelved the hell out of her to the point where she had sue her way out of the contract. And by the time her sophomore effort was released, nobody cared anymore.

[@anthonyscandal3011]

The fact they put move over Beyoncé stickers on Rihanna’s albums 😬 That was news to me lol

[@pitbull635]

what??

[@anthonyscandal3011]

@@pitbull635 did you watch the video? It makes sense if you did:
. 😀

[@pitbull635]

@@anthonyscandal3011 your sentence makes no sense. y r u using move as a noun???

[@gabbidurham]

Rita Ora is truly talented. Her voice is so powerful. She could be a star if she could find her own lane

[@ljc9568]

Rita Qra is shite.....

[@zakariahassan7291]

Never got the comparisons between the two, besides them looking similar at one point their music did not sound the same. Rita had a more dance/electropop with a bit of Rnb whilst Rihanna had the Caribbean influence in the beginning of her career. Although that time edm sound was popular that's about it, Rita is just another British artist that never broke into the US which isn't anything new. Had she released a second album around 2014-2015 when she was releasing a bunch of hit singles, also she could've broke into the US with I will never let you down had her ex Calvin Harris not blocked it the collab with Iggy would've catapulted the song.

[@MrsOra32]

Roc nation blocked her albums in 2014 AND 2015. So she had to work hard by doing fashion and being on tv screens.

[@AXFN_]

I remember when She burst on the scene in the U.K.. racked up 3 no.1s in 2012, seemed like she was gonna be here to stay. She was in the same position Dua was just before she cracked the States. It’s sad Rita stopped making music because she actually has a great voice. Life seems to have worked out for her. But it’s interesting to speculate about the music she would have made if she continued releasing albums between 2012-2018. A 6 year gap in todays music climate isn’t wise. Not mention music trends toward the end of the decade were COMPLETELY different. Her debut album sounded fresh in 2012. By the time ‘Phoenix’ dropped in 2018, her brand of music seemed dated and utterly pedestrian. Shame industry politics and ligation got in art’s way.

[@joelparkinson3562]

i agree with what you’re saying especially about the phoenix album, songs like “your song” and even “let you love me”, as much as i love that song, sound VERY much like products of 2017/2018

[@KingofKrustycrab]

Ever notice that when someone is dubbed as the next__. Most of those peoples career are left in the dust. Not saying Rita is a bad Artist but if people would have let her do her own thing and not compare her, she could have made it bigger. Kind of like how Austin Mahone was expected to be the next Justin Bieber.

[@jalennelson6821]

Marketing a new artist as “the new ..... “ always gives the artist some publicity but it ends up hurting them more imo.

[@datedylan2187]

That is why it's always important for that artist to find their own image

[@kait7404]

That’s why they have to find their own thing quick like Justin beiber and Rihanna

[@sugarpearl9781]

Being dubbed the next _ isn’t a death sentence if the artist is talented and develops a strong individual identity/brand. Rihanna, Justin Bieber, Ariana Grande, Olivia Rodrigo, Chloe Bailey, etc. are all doing very well

[@kait7404]

@@sugarpearl9781 chloes music is not doing well she ain’t a good example but the rest yes

[@bodhisattva2348]

Rita ora is a whole white woman.

[@tativizca4687]

It took me YEARS to find that out 💀

[@KYRofficial_123]

Can’t wait for
Rita Ora and Jesy Nelson’s new song
Come in different shades

[@chantaliyah4890]

@@KYRofficial_123 LOL

[@bunwithgun1587]

Yeah I mean a lot of other white women can get tans that same shade and still look white, but she's like...different. idk.

[@user-rv7ge1tc4l]

@@KYRofficial_123 bruh it is not like she tries to not look white, she genuinely has features that make her look racially ambiguous. You can't really blame her for that.

[@guinessbeer]

There will never be another Rihanna!!

[@ytallowskids2seedepravityb219]

Yup. Same with MJ

[@reannagordon]

Yep everyone is unique

[@shavondarobinson7728]

Exactly I love her

[@nehsangbong7259]

I remember Back in 2011/2012 when I would see Rita's pics all over Tumblr and We Heart It and people thought she was part black and sometimes confused her with the model Jasmine Sanders 😂😂

[@nehsangbong7259]

I did see the Rihanna similarities too.

[@anelisajustanelisa236]

Is she not biracial?

[@tyralee2286]

I remember that too lol

[@nehsangbong7259]

@@anelisajustanelisa236 No. She's Albanian. Both of her parents are Albanian. Albania is in Southeastern Europe. She's Caucasian.

[@bunwithgun1587]

It's crazy because it's not just her tan that makes her look mixed. It's her facial features too. Like, someone like Britney spears can have a tan and still look white, whereas somebody like Rita looks more ambiguous for some reason. If that makes sense. Sorry if that comes off wrong.

[@blazed477]

Calling someone “the next” anybody is like placing a jinx on their career because the fans of the person they’re being compared to will go out of their way to sabotage and tear down that new artist. As well as immediately casting a shadow over them. They called Beyonce “the next Tina Turner” until she went “white-girl pop” with I Am Sasha Fierce and got out from under that shadow. She still had to deal with the older crowd disrespecting her and trying to discredit her talent in defense of Tina Turner just because she was called “the next”.

[@bmwjourdandunngoddess6024]

I think they do that on purpose, and it most defiantly harms Black Female Artist the most. I also never understood why they called Beyoncè whitewashed during I Am Sasha Fierce. 🥴

[@dianapehe4582]

I think the whole Rihanna thing for Rita was mainly pushed onto her than her wanting to take that route. Like they do most artists.

[@jazzychazjourneys]

I never understood why she didn’t go further ! Rita really can sing though and has a star quality.

[@francisfernandes3308]

Go further? She is a UK artist handfully of artist are as successful coming from the UK as she is.

[@Kiran37369]

Because dua lipa joined the same label as her, and she started gaining success from her debut eps, so they started focusing more on dua, and gave her better marketing, which otherwise would’ve went to rita

[@jimmynoir]

That time when Azealia Banks called her Rihanna’s understudy, I will never forget. 😂

[@jorgeomarjaimesviafara6061]

Who is Azalea? 🧐

[@pault741]

There is always a “next Rihanna” that never makes it lol

[@extragjakovar]

Rita is a crazy business woman. Y'all have no idea how rich this girl made herself

[@teddysincero6919]

I personally love Rita ❤️ she has an amazing vocal range she just needs better songs and production to match that beautiful voice of hers.

[@jalennelson6821]

She would have taken her place too if she got those 1,000,000 retweets 👿

[@joyscd]

HELP

[@nightskin643]

STOP🛑✋🏾😭

[@ikarus1752]

BRUH💀

[@satiebeee5793]

BYE 😂😂😂😂

[@kennedyjojackson1202]

And i would've gotten away with it too! If it weren't for you meddling tweeters and that dumb dog 💀

[@besibesii9266]

Rita Ora is one of the most underrated artists out there, she has a perfect voice, now if you wanna be honest forreal you should just let everyone know how roc nation used her, and did so much damage to her, she was baned to make new music at the worst time any artist could be, right when she was taking over. Anyways she’s doing great and never let herself vanish but worked so hard and still is, and I love the fact that she’s doing what she loves.

[@mistressbayonetta9829]

Another underrated artist: Tinashe

[@shavondarobinson7728]

Exactly

[@shavondarobinson7728]

@@mistressbayonetta9829 Yep I love her the reason why she is underrated cause she wouldn't sell out

[@takemyhand1988]

Perfect is so misused nowadays

[@ve9121]

i really wish people would stop associating rihanna with jay z. he did not believe in her at first or really claim her as apart of the “family” he put all his attention into terraria marie. terraria marie was supposed to be the “it girl” on roc nation. it wasn’t until rihanna’s good girl gone bad era that jay z started to believe in her. she was funding her own music videos because roc nation wouldn’t. she made herself an icon jay z didn’t do shit for her 🧏🏾‍♀️

[@bmwjourdandunngoddess6024]

It was Beyoncè who told a producer to pay attention to her, then they switched to Rihanna. Then that’s when things started to change. Not for long until Good Girl Gone Bad.

[@purplelove010]

I used to think Rita Ora was mixed. I was shocked when I found out both her parents were white. I definitely think Rita ora messed up when she stuck with generic pop music. Her voice is way too soulful for pop she should have went full R&B.

[@jacksampsonforever]

loving all the one-hit wonders you're doing lately.

[@steflev02]

Rita is definitely not a one hit wonder outside of the US

[@jacksampsonforever]

@@steflev02 i don't care about outside the US

[@Charlie-jl3ur]

@@jacksampsonforever well, that's kinda shallow attitude tbh but ok

[@jacksampsonforever]

@@Charlie-jl3ur I just don't have an interest in unsuccessful musicals acts in Japan, Australia, Africa, or anywhere else. Doesn't interest me

[@ionasmith1998]

@@jacksampsonforever the UK?

[@deanrobertrobert167]

Her album pheneox is ICONIC. one of my favorite albums

[@Terry_Bell]

The way Jay Z tried to make this girl happen back in the early 2010s was so annoying and borderline harassment, she was everywhere but her personality, identity or good music were no where to be found. When will they learn that if an industry plant has no charisma or good music they're gonna flop

[@bodhisattva2348]

She's has always been big in europe & Asia but not North America

[@caitlingill]

She’s pretty big in Australia/New Zealand too (I live in New Zealand)

[@bodhisattva2348]

@@caitlingill I was literally just talking to my friend who's in gold coast & we were talking about her & she said the exact same thing.

[@user-mq2wy2ui8r]

Americans really should look into what Mediterranean Europeans can look like, I’m afraid whole countries’ population would be labeled as trying to look ambiguous

[@missyana8746]

They are exotic but not like this lol since black fishing trend some mediterranean Europeans girls turn to look more like Mediterranean Northern African.

[@l5468]

Agreed!!!

[@user-mq2wy2ui8r]

@@missyana8746 they can be that exotic looking, the closer to the sea, the more exotic they look due to being exposed to the sun all the time + mixing with North African ethnicities

[@missyana8746]

@@user-mq2wy2ui8r I'm part european specifically Mediterranean, so I know what im talking about those girls dont look anymore europeans the only Europeans that have naturally that type of face are the French, Spanish, Italians of Northern Africans descents, like spaniard- moroccans and more. Look how Ariana was and how she look now.

[@user-mq2wy2ui8r]

@@missyana8746 that’s what I was talking about lol I think we didn’t really understand each in the first place. It just irks me when people outside of Europe think we all look like the Irish or the Swedish

[@brownbarrett6842]

The problem with Rita was people felt like she was being pushed on the Black community with a taste of Black fishing. Her career was already done before it started in the US. She was more known for fashion, showing up to any event and being way to comfortable next to Jayz. She should have cuddled up to a different group of people because the Rihanna, JayZ, Beyoncé circle may let people in but they never get far for long. They are trying to spread a Black excellence idea and Rita was just not going to work with all the extra stuff.

[@b3j94]

rita oras bang EP was on repeat for months, I love it and her vocals and visuals

[@MrsOra32]

The lead single dropping for her album in October! Honestly I think she’s not even at her peak yet, her vocals and looks are at their best now.

[@LetsTalkPopCulture]

I will never understand why being successful in the US means you officially made it when internationally you are more recognized, loved, & appreciated ???? Like Rita Ora was doing amazing internationally but just stopped cuz she wasn’t doing well in the US? (Well that’s how it appeared to me)

[@joliesmith4386]

I literally just learned TODAY that Rita Ora isn't mixed...

[@NateAlyn]

I remember first hearing Drake's version of "RIP'. It was floating around in 2010 as a leak called "Im Ready For Ya" and it sounds so much better than the version he gave Rita Ora. You can still find the full track on RUclips now.

[@subwaydaddy]

He wrote the song.. for Rihanna lol! and she turned it down

[@OGseoulite]

@@subwaydaddy look at you showing you payed attention to the video👏🏽👏🏽👏🏽

[@subwaydaddy]

@@OGseoulite girl I wrote that before I watched the video. Everyone knew this piece of info. Not news

[@subwaydaddy]

@@OGseoulite you really think you ate with the sass though go you girl 👏🏻👏🏻👏🏻👏🏻

[@kokodizzle2964]

Yeah the chase and status production ruined the song. Drakes version was better

[@SkippyLaughlin]

She looks so different with her actual skintone.

[@xlostfiles]

ngl I can’t name one rita ora song to save my life

[@soarixchannel5265]

That's okay, she's far more successful in the UK

[@littlelou050]

i can lol but im in the uk. she never really broke into america but she was/is fairly popular here, her songs always played on the tv and radio. i still enjoy some of her stuff. i think it's a shame that she was never able to be more than a decent 2010 effort.

[@nehsangbong7259]

I only know one song of hers that was written and produced by her ex called "I will never let you down" and the other song that she featured on with Iggy Azalea called "Black Widow".

[@nancykerrigan]

I only know How We Do and Black Widow. I remember reading a Jezebel article titled People Need to Stop Making Rita Ora Happen. Good times. Edit for context: I am American and the site is based here so there was that. This was the time where she would appear but her music wasn't making waves here.

[@dreamcatcherismylifesuppor2348]

R.I.P was THE SH/T BACK THEM

[@user-xu3cz7vp2j]

Rita was a judge on the x-factor at one point and I remember really enjoying her personality... those saying she has no charisma are annoying like you could do so much better. Just want to add that she has an incredible voice and has absolutely made it in her own right cuz she gets sooo much unnecessary hate

[@naiiiim]

her album “phoenix” has actually some really great songs, if you have the time, please do check it out. with the right team, this woman can be huge. it baffles me how dumb songs reach number one so easily but some beautiful ones never even make it anywhere…

[@dan_duff]

Anywhere its a music of my life! I love her music.

[@tsjaniqua]

You are shady for including the picture of Rita Ora and ASAP Rocky together in it, lol!🤣

[@aleksandrajablan]

I think the reason she never became as big as many expected, is because at first most ppl thought she is a mixed POC, and later ppl found out she is europian white woman, who look and acts like she is at least mixed.
I'm sorry to her fellow Albanians who support her, but most ppl when she started making music, thought she was black, and to be honest she did use the racially ambiguous card to her advantage

[@dreamcatcherismylifesuppor2348]

Nooo, this was only recently.She has been making music for over 10 years now

[@dreamcatcherismylifesuppor2348]

„Acts like shes Mixed“ get your facts straight before making stupid comments.
She has always claimed on interviews that she’s Albanian and has been proud of it.

[@kokodizzle2964]

She didn’t make it big in the US because that song Never Let You Down was supposed to be her global hit produced and written by Calvin Harris (her boyfriend at the time) he also produced a whole album for her but when they broke up he refused to sign it off and her label Roc Nation didn’t really do anything to help her

[@MrsOra32]

She should have been up there with the biggest pop artists, but roc nation blocked 2 of her albums in the prime years of her career. Luckily now shes free and made all the hits, her new album campaign is gonna start in October! ( also, her whole identity was being Albanian early in her career so idk why everyone thought shes black)

[@peaghien1441]

I can see why people compared the two in the beginning of Rita’s career… but not now years later. They are both very different in their own individual ways.

[@MrsOra32]

This topic is so irrelevant now. What you should be talking about is how hard Rita has worked in the industry for ten years. During roc days she was treated so badly and they blocked her albums in both 2014 and 2015. (They can be found on RUclips) Even after all that drama she reinvented herself with pheonix in 2018 and it literally has 3 BILLION streams. Everything she does, she does to the best quality and her vocals are getting even better. She has so many hits, she’s internationally successful everywhere apart from the US. She’s been on a break but her third album is coming to outserve all your faves, watch out for the lead single in October! 😌

[@shavondarobinson7728]

Exactly talk about her accomplishments

[@0cblh88]

Where are those 2 albums from 2014 & 2015? What do I type in?

[@MrsOra32]

@@0cblh88 2014 RO2: dancing on my brain, caught on fire, get a little closer etc.
2015: champagne lights, religion, chasing a feeling, testosterone, feel etc.
If you search all these songs the other album tracks will come up. These are the two albums that were Fully finished and ready for release. But Rita has made quite a few more, there are a lot of random demos that you’ll be recommended to. Her version of wolves by Selena Gomez was meant for pheonix.

[@0cblh88]

@@MrsOra32 Thanks babe

[@bmwjourdandunngoddess6024]

3 billion streams where? The made up facts of it all. 💀😭

[@kingderald]

Yea in the US we wasn’t going to allow Rita to be the next Rihanna. The thing about Rihanna is that she’s is RIHANNA and she had something that these girls will never have and could accomplish. Sorry! There’s just no way of replicating that. I did like Rita when she came out but she wasn’t relatable.

[@JFoster310]

America didn’t need a great value version of Rihanna.

[@Ed-py4pq]

Neither does the UK lol

[@dreamcatcherismylifesuppor2348]

What

[@kalimistakidou9103]

😭😭😭😭 RUDE

[@MsGemini]

🤣😭🤣

[@crazycatpetera1404]

In fairness though, Rita’s a significantly better singer than Rihanna, I don’t like Rita’s music and I agree she lacked identify.. but to call her a value version when she’s a better singer than Rihanna is silly.

[@qmax5051]

7:32 I screamed at this part 😭

[@MubinNoor]

I feel like Phoenix is SO underrated!

[@MidnightMusings948]

Rita Ora is a better singer than Rihanna, and I love Rihanna.

[@vajzavajza2748]

True

[@KingofKrustycrab]

So a video on why Mindless behavior broke up

[@RICARDO-bb3di]

Honestly I don't care what these Rihanna fans think Rita Ora literally has the voice that is beyond this world I love her music and honestly she should be on like on her fourth or fifth album by now I just think she's a good example of what people that are greedy and label executives can do to an artist to keep them from expressing themselves through their music

[@naiiiim]

I never heard of them being compared until now tbh? I did however know about how Rita, Bebe and Dua were constantly compared at one point. You should do a video about that. Especially about how Dua has moved into the general mainstream plateforme being given recognition etc when Rita and Bebe who (probably, I’m not sure) have been around longer were never pushed to that level.

[@samuelgalea7679]

Entering the industry as the “next” *insert name of megacelebrity* is NEVER a good move. You won’t get the respect to last. Rihanna wasn’t going anywhere at least try to copy someone who’s on their way out/no longer relevant/on their way out the way Adele filled in the hole Amy winehouse left or the way Ariana did Mariah.

[@a377jtcndd]

Who does this kind of marketing?

[@jessicajames7522]

I think it's more to get them a fanbase and then they can become their own self. Cause if I love riri I would most likely buy songs like hers

[@Bedroompopstarrrué]

This video was so informative and well constructed. Didn’t want it to come to an end .
Great Job 👏🏾

[@d2dar459]

Rihannas influence on pop, r&,b and dance vocals are criminally sidestepped.

[@anitasizza4336]

Literally changed the sound of music... and it seems like all songwriters were writing for rihannna... crazy..

[@d2dar459]

@@anitasizza4336
The amount of motherfuckers I've heard since Rihanna that sound like Rihanna is very telling. I don't even follow her career like that but I think someone should at least make note of what Im saying.

[@ArchdukeOfBelgrade]

Ora is irrelevant. She never really had a big moment thb. One of those solid singers who are there trying but no one really cares except her hard fan base,

[@MizzBrii]

I didn't know Rita Ora and Drake were so close. 🤔

[@ucandance87]

Rita is a prime example of a music artist who just simply never took off (at least in the States). I remember back when “How We Do” and “RIP” were out, they both did better in the clubs and she had me excited for the “Ora” album. However, it never was released here and the interest wore off. After that for the most part she got more attention for other things besides her music. Yeah, there was “Black Widow”, but otherwise her singles fly under the radar here. Her constant image reinventions also are a factor why she hasn’t hit that star status here because she keeps being unrecognizable before establishing herself.

[@filipmarinkovic6281]

Anywhere is probably her best song imo

[@momomathebula8297]

The shade in this title 😭😩.

[@rao803]

Can you do a video on Jesse McCartney?

[@princessm8977]

"Hanging out with other celebrities," - shows a picture of Rihanna's current boyfriend. Lol

[@leonardofabbri7930]

not to mention she had something even with Chris Brown, after Chris had that infamous behaviour on Riri.

[@bossladyghana6303]

It pissed me off that Calvin Harris put a ban on "I will never let you down" That's my favorite song of hers

[@brittanyliz7652]

Rhianna didn't "create her own lane and style". She stole Fefe Dobson's look and style and with a major label backing her, she did it quite successfully.

[@shavondarobinson7728]

Exactly they ain't talking about that Fe Fe Dobson was Jay Z fav at the time and she
Was supposed to be big like Rhianna

[@lisalol3394]

This is all wrong on so many levels. She was 19 at that time. First off, Fefe was dropped by the label by the time Riri turned into the badgal. Fefe was struggling to get her second album out when Pon de Replay was on the radio.
Secondly, Rihanna expressly stated that the label was against her transformation. She stated that she had to beg to cut her hair, and she had to secretly work with her hairdresser to cut it even shorter than expected.
Lastly, Fefe's style was never original. What she did was common amongst the pop-punk scene in the early 2000's but Black. She was only a knock-off Avril Lavigne. In contrast, Rihanna was more obviously inspired by Grace Jones.

[@WisdomGoblin]

Fefe is not a knock-off of Avril Lavigne, she was signed to Jive in 2001/2002.

[@abelcollado1711]

False. Rihanna has always stated that her label was strongly against Rihanna's creative direction in terms of her own style, sound, appearance, etc. This is why her 3rd album is called Good Girl Gone Bad; they wanted rih's image to be a innocent 'school' girl type and rih disagreed. Rih even said Jayz disagreed with her when she cut her hair into her iconic asymmetrical bob.

[@abelcollado1711]

@@shavondarobinson7728 This is false. Rihanna has always stated that her label was strongly against Rihanna's creative direction in terms of her own style, sound, appearance, etc. This is why her 3rd album is called Good Girl Gone Bad; they wanted rih's image to be a innocent 'school' girl type and rih disagreed. Rih even said Jayz disagreed with her when she cut her hair, into her iconic asymmetrical bob. Rihanna has had many influences (rih even says who influences her) but I have never heard of Rih coping anyone, especially FeFe.

[@OGtheGoat9]

I saw the title and I just knew this would be messy…then I saw you put that photo of Rita and A$AP Rocky and I knew I was right. Lol

[@divamarvalousoneal2454]

I didn't think Rihanna really had a down faze. It felt like she was being her real self

[@HopeeInk]

If I think of Rita I think of “I’ll never let you down”. It’s a song that I still hold close and it’s for sure her best song. Periodt. But also when I see her in TV my first association is “who invited you?” for this one I blame Haute LeMode completely

[@norijean3279]

It's a similar situation as Britney vs. Jessica Simpson. Ora lacked the IT factor and crazy ambition Rihanna had. I don't think Rita was that passionate about music... Once her name was on the map, she's been happy just being a celebrity.

[@aleahstar4538]

I would have to disagree i believe she is still holding her own weight she just isn't in the lime light and this happens to many UK artist after a while like Ellie Goulding. Rita ora most successful song was released 3 years ago " let you love me" .

[@stormysky7983]

Tinashe and her career was also kinda set up in a way similar to this, when that one article came out with the infamous “Watch out Beyonce, Here comes Tinashe” headline

[@Lola-rn2jj]

Lol never happened. Beyonce and Tinashe are not counterparts.

[@HeyoitsJay]

Everyone wants to be Rihanna but don’t want to put in the work.

[@leonardofabbri7930]

Massive fan both of Riri and Rita, but I never understood Rita's trajectory. Idk where the border is with her. Where she lacks something, where the industry doesn't give her what she deserves, where she goes to take what you couldn't expect from her.
Riri has an obvious far superior superstar status and will forever have a far superior legacy even in case she won't release anything new in her life, but Rita with her chaotic nature and no sense trajectory full of what ifs to me is more vocally gifted, is a better performer and on paper always had a superior ceiling. The problem with Rita for multiple reasons that potential lost the once-in life chance to translate into superstar status.

[@watertantrums2000]

We all start from somewhere. Rihanna also started singing Britney Spears leftovers. People need to give people a chance to become great, why pick and choose.

[@samuelgomes7220]

Rita Ora has such an amazing voice! I want her to come back🥺

[@MrsOra32]

Her album lead single drops in October!

[@anyaaa2801]

My favorite song from her is Poison.

[@ivythegreat4943]

Honestly Rita did have that it factor and I love the fact that she had style but once she became more main stream it kinda went more weird with a fashion sense and her music kind of fell off

[@shavondarobinson7728]

Yes but Rhianna has that it factor too

[@ivythegreat4943]

@@shavondarobinson7728 of course… but what I am saying they could have build on Rita like she could of been bigger however it just went left

[@MrsOra32]

Roc nation blocked 2 of her albums so she was forced to do other things so she could create a platform for music

[@shavondarobinson7728]

@@ivythegreat4943 That's true she could use SoundCloud or RUclips something to release other music she created herself

[@juandominguez5885]

People never get rihannas name right

[@Litteratuer_Dee]

Oh wow. This was a much needed video. Thank you!

[@caseyjennings7420]

i always thought rita ora looked an awful lot like pixie lott back in the day. like it was scary how much they looked alike

[@beaniesatthebeach8457]

I like Rita Ora, shes talented and sweet
But I think that this is an example of the influence of an artist's team on the artists career, I feel like they might have been using the same teams

[@ritaorasritual]

Rita doesn’t have a team that wants her to do music stuff. They only care about the money

[@leonardofabbri7930]

​@@ritaorasritual really, 100% right. stop stan her, coz of course she's on same page and even more money oriented than the team around. It's not the team boycotting her, she just uses music to get into other things and then she uses everybody (now it's time of Taika) and everything around as useful idiots to gain spots again after labels dropped her and music career in trouble. And she even plays the victim role with her annoying default mantras about confidence, self empowerement and things like that! for anyone who thought in 2012 she would be the next thing and loves her music, it's actually a scam! ADMIT THAT!

[@ritaorasritual]

@@leonardofabbri7930 at least she has amazing music ….

[@leonardofabbri7930]

@@ritaorasritual yes, but it's really depressing...and think about me, my fav songs of hers are Grateful, Coming home, Dancing in my brain, Caught on fire, Solid ground, Been lying, Falling To Pieces, Velvet Rope, Touch the sky...and she does all those basic edm songs again, again and again...many like Ritual or Follow Me are great, but on long term definitely a boring exercise

[@ritaorasritual]

@@leonardofabbri7930 omg you even know dancing in my brain!!! You were a true ritabot!

[@ginasmith5464]

2 different flows and different styles I love both their styles , they were sighed to the same label and management , it isn’t new for labels to push or pit 2 women together ! There both beautiful and successful in there own . They looked alike as well ! Ppl always be reaching

[@RICARDO-bb3di]

R.i.p is one of my favorite songs and the production was spot on

[@upit4866]

Rita ora is such a queen

[@fAshSon]

Rita Ora is so boring, no artistry image, she goes where the wind blow, she collab with who's the most popular

[@alexisgrey3633]

RIP sampled 'Heartbeat' by a not well known and super underrated Nigerian-German singer called Nneka, go check her out, seriously she's amazing.

[@beatricesiaw8776]

We don't need a rita ora musically.

[@ritaorasritual]

I do twink

[@vantetheduelist]

I liked Rita Ora and Alexis Jordan during the roc nation era!

[@hughw2377]

They do look a like!😭

[@bluefood726]

Okay but, not discussing the fact that Rita Ora is a white woman who was brought in to replace a black woman’s career is an egregious omission from this analysis…

[@bmwjourdandunngoddess6024]

Like the day we talk about this. This is one of the failed attempts. This has been done in the music industry and entertainment industry has a whole for a LONG TIME, and we need to talk about it. They’ll take a Black Woman’s identity and just whitewash it. A disgusting practice.

[@An-kw3ec]

Black women's spots in europe?
Aside from France, black population in europe is insanely small, considering there are several black celebrities in Europe, they are actually overrepresented in media.
Is like saying Asians who bleach their hair and sing rock are taking white people's spots in Asia, their own fucking continent!

[@lillygrantham-hughes5675]

I feel like Rita is a classic case of looks getting you very far.

[@cainex9578]

Rita’s new music is so good yall should stream her new ep and singles

[@sovankhadka5826]

their voices r 'different'. I never mistaked rita's song 'for 1 another ie. riri'

[@holigatis7588]

Drake used to be so cute! I liked her first 2 singles but there was always been something really disingenuous about Rita Ora

[@user-rv7ge1tc4l]

fr he turned into a frat bro

[@dreamcatcherismylifesuppor2348]

Wdym disingenuous

[@ranger13]

I’m glad you brought this up

[@preposteroussvideos]

I love Rita ora
Shes unproblematic and makes innocent fun pop music and its ok

[@MA-qf5to]

Anywhere and IWNLYD her best songs, glad she left Jay’s label.🙏