How I Bring In $400K A Year Selling Cheese In NYC | On The Job

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  • Опубликовано: 14 апр 2024
  • Caroline Hesse, 32, is the founder and CEO of C. Hesse Cheese, a wholesale cheese distribution company in New York City. She sells cheese to restaurants, cheese shops, catering companies and direct to consumers. In 2023, her business brought in $400,000.
    Produced and Shot by: Valentina Duarte
    Managing Producer: Beatriz Bajuelos
    Supervising Producer: Jessica Leibowitz
    Additional Camera: Lauren Shamo
    Editor: Marisa Forziati
    Animator: Elham Ataeiazar
    Senior Production Manager: Kathryn Mavrikakis
    Additional Footage: Caroline Hesse
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    How I Bring In $400K A Year Selling Cheese In NYC | On The Job

Комментарии • 152

  • @CNBCMakeIt
    @CNBCMakeIt  Месяц назад +7

    Do you have an interesting job or a nontraditional career path? Click the link to apply to be featured in a future episode of On The Job. forms.gle/6VduycnomynZiYSG9

  • @geraldwhitfield9866
    @geraldwhitfield9866 Месяц назад +236

    C. Hesse owns a cheese company - talk about a perfect name!

    • @ennmin
      @ennmin Месяц назад +4

      Meant to be since baby

    • @thesayxx
      @thesayxx Месяц назад +4

      Was just about to comment that. She was destined to work with cheese lol

  • @letsplayblis1115
    @letsplayblis1115 Месяц назад +145

    Again I don't get the title CNBC, this is a long list of titles insinuating or what the reader would presume was a business owner making a profit of 400K a year, when the business owner hasn't even made a profit at all and is currently still in debt.
    On a side note, it seems like a genuine person and I hope she does well and makes a profit because she seems like she has the drive and passion for it. Always like seeing people happy doing what they love.

    • @loafloafer
      @loafloafer Месяц назад +27

      Agree this is a horrible clickbait title. 400k of total revenue is definitely not the same as 400k profit. smh.

    • @mattbosley3531
      @mattbosley3531 Месяц назад +2

      It doesn't say profit, just says she brings in 400k. And with rent prices in NYC I'm surprised she can find a decent place to live.

    • @letsplayblis1115
      @letsplayblis1115 Месяц назад +1

      @@mattbosley3531 Which was what was said in my reply. If you insinuate with a title like that, it would be easily presumed it was profit. Not the latter being in debt and haven't made profit. It's called click bait. So I called it out

  • @heybro4496
    @heybro4496 Месяц назад +198

    Not sure what’s more impressive, her knowledge about cheese or her ability to resist the temptation of taking a bite outta everything 🤷‍♀️

    • @Bob-em6kn
      @Bob-em6kn Месяц назад +5

      She definitely did not resist

    • @ninjanerdstudent6937
      @ninjanerdstudent6937 Месяц назад +3

      Making cheese is like being a chef or cook. For instance, I enjoy doing food preparation for other people more than eating the food.

    • @Tashas_Travels
      @Tashas_Travels Месяц назад +4

      You get tired of it. It's like working in the restaurant industry, after eating all the food , you get tired of it. Lol

    • @NazriB
      @NazriB Месяц назад

      Lies again? Blacks On Cougars USD SGD

  • @warrpedd
    @warrpedd Месяц назад +27

    Blessed are the cheesemakers.

  • @tahaabbasi7626
    @tahaabbasi7626 Месяц назад +45

    really like these series! a look into a world we wouldn't normally see

  • @7u7611
    @7u7611 Месяц назад +77

    Nothing like your own business.

  • @jaybird426
    @jaybird426 Месяц назад +34

    Ummm selling 400thousand in cheese and making 400thou is 2 different things.. the headline makes it sound like she's making that as income.

    • @fscheck
      @fscheck Месяц назад +1

      Yeah I turned the video off after 1:15. such a clickbait

    • @scottstempmail9045
      @scottstempmail9045 Месяц назад

      @@fscheck Well it is CNBC.

    • @thesecretlifeofhuman
      @thesecretlifeofhuman Месяц назад

      It said she's "bringing in 400k" not making a 400k profit.

    • @jaybird426
      @jaybird426 Месяц назад

      @@thesecretlifeofhuman back when I commented, the headline was different.

  • @andrewjackdaw2511
    @andrewjackdaw2511 Месяц назад +8

    I love to see hard working, good people who are just following their passion!

  • @TonyOldFish
    @TonyOldFish Месяц назад +21

    LOVE LOVE LOVE this series from CNBC!

  • @EcomCarl
    @EcomCarl Месяц назад +6

    Caroline's journey from cheesemonger apprentice to a successful entrepreneur showcases the power of leveraging one's passion into a profitable niche business. Her meticulous selection process not only ensures quality but also cultivates a unique market position. 🧀

    • @twoolfrx7
      @twoolfrx7 Месяц назад +1

      She's not successful yet though. She has yet to turn a profit and is in debt.

  • @ianchu8232
    @ianchu8232 Месяц назад +27

    “Bring in" is a misleading phrase. I can bring in $300k by buying $400k of cheese and selling them at a loss. What's "bring in"? Revenue or net income?

  • @user-cq9ph5pz1j
    @user-cq9ph5pz1j Месяц назад +58

    Rename how I make 22k a year selling cheese.

    • @Dweller12Videos
      @Dweller12Videos Месяц назад +8

      First year of business should never be profitable. She has debt, and still is solvent enough to continue operating despite that. The one year mark is the first major hurdle for new businesses. If she survives after five years, then at that rate she will be very profitable. But the business will also have to expand, and so the question will always be how much do you take for yourself or reinvest.
      She took $22k pay from her own company, which she solely controls. That's just something to put down for taxes, it doesn't reveal the actual finances of the business.

    • @gio.orbit5498
      @gio.orbit5498 Месяц назад +1

      its genius, she only has to pay income tax on the 22k

    • @rodneymorgan313
      @rodneymorgan313 Месяц назад +1

      In New York City 😟

    • @superfluous5162
      @superfluous5162 Месяц назад

      ​@@gio.orbit5498 obviously she is financially stable .

    • @HaggisMuncher-69-420
      @HaggisMuncher-69-420 Месяц назад

      @@Dweller12Videos "Should never"
      Such lies.

  • @4piluchi
    @4piluchi Месяц назад +8

    Love her attitude! 😊

  • @rafaelcardoso9619
    @rafaelcardoso9619 Месяц назад +33

    One pound = 0.45 kg. For anyone watching from a country that uses a decent metric system.

    • @stanvanillo9831
      @stanvanillo9831 Месяц назад +1

      I am actually surprised that there is only one pound...

  • @r3dp1ll
    @r3dp1ll Месяц назад +5

    You can tell she loves it and she's competent. As an employee in a different field she would likely make great money.

  • @harryjamessmithmusic7762
    @harryjamessmithmusic7762 Месяц назад +6

    She's amazing! Brilliant video!

  • @zhoubinjason
    @zhoubinjason 17 дней назад

    She loves cheese. She sells cheese. Her smiles are standard "cheese". So healing!!! Love this one.

  • @IrwinChugh
    @IrwinChugh Месяц назад +1

    So cool ! Im sure in a few years the business will have grown like crazy

  • @OrganicMachoCapitalist
    @OrganicMachoCapitalist 3 дня назад

    What a great woman. She found the perfect business for herself. She will become a millionaire.

  • @MattCRHughes
    @MattCRHughes Месяц назад +8

    Can’t fault her for chasing her passion. That said, not sure how you can work 80 hour weeks to make $22k/year in NYC of all places.

  • @yuhbettacancook
    @yuhbettacancook Месяц назад +5

    As someone who most only eats cheddar cheese occasionally I had no idea people were THIS into cheese. This is so intriguing. Thanks for sharing!

  • @user-xj6sg3km1z
    @user-xj6sg3km1z Месяц назад

    She has correctly shown that you have to implement every idea you have, and more important than that is to continue to be patient and persevere until you achieve success and maintain it.

  • @hoanghailam
    @hoanghailam Месяц назад +1

    She's a very smart and hardworking person with a big dream

  • @bennett9117
    @bennett9117 Месяц назад +7

    So no French cheese ? No Roquefort ? No Époisses ? ( don't know if this one travel well , though)

  • @pauljones9150
    @pauljones9150 Месяц назад +7

    I LOVE cheese 😋
    What a cool way to make a living

    • @dogood7337
      @dogood7337 Месяц назад

      You love it because it's as addictive as cocaine. It's a concentrated form of milk, milk that is supposed to make a baby from another species addicted on his/her mother's milk in order to grow big and fast. A cocktail of hormones definitely not something meant for humans, even more so adults. Once you understand all the horrible diseases linked to its consumption, including how horrible it is to the animals, you give it up. Once you give it up, you find it DISGUSTING! It should be banned, but too many interests behind: the dairy industry is very rich & powerful and wants to stay like this.

  • @hukmai
    @hukmai Месяц назад +3

    Forget The Bear we have The Mouse!
    No seriously love the energy, love the cheese,and curious about the margins
    ( cost accountant mainstream food manufacturering) the framework is solid; it'sis the making profit at or before 5 years cause homie gotta live

  • @charleneelovitz3738
    @charleneelovitz3738 Месяц назад

    Open House for cheese sampling once per month is good idea!! Maybe can do some "special events" as well 🙂

  • @ninjanerdstudent6937
    @ninjanerdstudent6937 Месяц назад +14

    I once walked into an exclusive cheese shop with hundreds of varieties of cheeses in Amsterdam, and it smelled like literal garbage. I walked right out. 😂

  • @Aggie98bqn
    @Aggie98bqn Месяц назад +1

    Cool 👍🏼

  • @chaselim3963
    @chaselim3963 Месяц назад +10

    OK but what is her take home income/profit though? Bringing in 400k or more doesn't mean you take home/profit the same you might even run at a loss.

    • @TheMschan330
      @TheMschan330 Месяц назад +5

      She said she hasn't made a profit yet

  • @gluehuff43
    @gluehuff43 Месяц назад

    Very cool!

  • @YouCanCallMeChrys
    @YouCanCallMeChrys Месяц назад +1

    Yum!!! I would go to her open house just to sample my body weight in cheese! And buy some of course!

  • @LucariosTrainer
    @LucariosTrainer Месяц назад +15

    i like cheese

    • @dogood7337
      @dogood7337 Месяц назад

      You like it because it's as addictive as cocaine. It's a concentrated form of milk, milk that is supposed to make a baby from another species addicted on his/her mother's milk in order to grow big and fast. A cocktail of hormones definitely not something meant for humans, even more so adults. Once you understand all the horrible diseases linked to its consumption, including how horrible it is to the animals, you give it up. Once you give it up, you find it DISGUSTING! It should be banned, but too many interests behind: the dairy industry is very rich & powerful and wants to stay like this.

  • @fayazqadar4558
    @fayazqadar4558 Месяц назад

    How to give purchase order?

  • @TalesOfTrillions
    @TalesOfTrillions Месяц назад +1

    Wow, $400K selling cheese? Caroline is proving that with passion and determination, any niche can be a goldmine! 💼💸

  • @bnwo
    @bnwo Месяц назад

    I love cheese.

  • @dannyzuehlsdorf3697
    @dannyzuehlsdorf3697 Месяц назад

    Gouda for you, young lady! That's the best I could do at 06:00am LOL

  • @panoramaaaaaa
    @panoramaaaaaa Месяц назад +1

    She looks like a great person

  • @joe-vl3nd
    @joe-vl3nd Месяц назад +1

    Love cheese Yummy 😊

  • @scottgjerdingen
    @scottgjerdingen Месяц назад

    Impressive!

  • @billjohnson7904
    @billjohnson7904 Месяц назад

    Would like to try the super old Alpine cheese

  • @Algorithm.
    @Algorithm. Месяц назад +3

    You can "Bring in $400,00" and get paid very little, these clickbait titles are ridiculous, she earns minimum wage.

  • @RB-kh6fo
    @RB-kh6fo Месяц назад +4

    And 3/4 goes to overhead

  • @justforwatch7184
    @justforwatch7184 12 дней назад

    Please make a store and a brand simple as that . Make a corner store and make the brand about premium Quilty cheese and you will be met with a lot of demand .in a quick time you will have many stores in USA and you will start selling franchises .

  • @NrbdhHfbfbr
    @NrbdhHfbfbr Месяц назад

    Can u show the steps of making this cheese

  • @jl5478
    @jl5478 Месяц назад

    I'm high and all I can hear was the Barista raspy voice from Louder Milk. "Why do you talk like that?"

  • @singledadsurrogacy
    @singledadsurrogacy Месяц назад +1

    Listen to neo surf by surkin

  • @3DPrinterAcademy
    @3DPrinterAcademy Месяц назад

    everyone must read emyth before starting a business

  • @shootnicky8166
    @shootnicky8166 Месяц назад

    First i didn't get why she was not profitable on her first year 🙄then I saw the map where she was not importing cheeses from France.. and it all became clear to me😄 It's basically like opening a pasta business with no purchase from Italy aha

  • @lucyguiland-nt9vu
    @lucyguiland-nt9vu Месяц назад

    🎉🎉❤❤❤ nice 👌

  • @kafenaded420
    @kafenaded420 Месяц назад

    She a 10/10.

  • @kayflip2233
    @kayflip2233 Месяц назад

    No Quebec cheese curds?

  • @17teacmrocks
    @17teacmrocks Месяц назад

    @cnbc can you post profit instead of revenue? if it were early amazon numbers they brought in a ton of revenue with enormous net losses. I could say I bring in $5 - 10m a year trading based on credit transactions then lol

  • @FreeJulianAssange23
    @FreeJulianAssange23 Месяц назад

    How does she get past the gate keepers in the agriculture industry?

  • @andreas11735
    @andreas11735 Месяц назад +15

    But what's the net profit?

    • @amgcha6318
      @amgcha6318 Месяц назад +8

      $0 paid herself a $22k salary

    • @TheMschan330
      @TheMschan330 Месяц назад +10

      She said she hasn't made a profit yet

    • @AmazingJunkie
      @AmazingJunkie Месяц назад +8

      So the title should be “making 22k selling cheese”

    • @RaveMasterr
      @RaveMasterr Месяц назад

      ya, i'm more interested in the net profit rather than gross. You can have $billion gross but 0 profit, which is not that fascinating.

    • @AdamBechtol
      @AdamBechtol Месяц назад

      @@AmazingJunkie Mmmmmmmm

  • @BASE5NYC
    @BASE5NYC Месяц назад

    Mad cheezy

  • @joaopedroalbernaz
    @joaopedroalbernaz Месяц назад +2

    She sounds like the Thranos lady

  • @BizBob2
    @BizBob2 Месяц назад

    It's nice she's making a go of it but the video is rather misleading. Selling vs making. There's a big difference here. She has turned a profit though and I hope it increases for her.

  • @hmmimthinking
    @hmmimthinking Месяц назад +1

    I'm so distracted by her gorgeous hair

  • @vanessaandreatta9098
    @vanessaandreatta9098 Месяц назад +2

    If you were in Nepal, Switzerland or in the right place in south America, where there is no production... You would double this business 😅. Too bad you r in Ny...
    Cheese is that one thing I never buy cause it s not healthy nor cheap😂

  • @an67481
    @an67481 Месяц назад

    Not word issued on RAW CHEESE

  • @Gallard-002
    @Gallard-002 Месяц назад +1

    I think I want to marry her, she's so lovely:)

  • @lapijamebre
    @lapijamebre Месяц назад

    How? By overpricing it! Yay!

  • @christieturner6396
    @christieturner6396 Месяц назад

    She has such cute tiktok videos

  • @dheerajbadiger
    @dheerajbadiger Месяц назад

    Woww

  • @rda3000
    @rda3000 Месяц назад

    I had a company that brought in $700k, but none of that was profit, so I had to wind it down. Sounds like this person is not making any money either.

  • @riponmondol-zo8hc
    @riponmondol-zo8hc Месяц назад

    youtube video seo expert

  • @janejessy853
    @janejessy853 Месяц назад

    I want to do the same! :(

  • @FajarP076
    @FajarP076 Месяц назад +3

    If you bring in $400,000 a year and can't make a profit, that's a disgrace.

  • @Sparkyzachchannel.
    @Sparkyzachchannel. Месяц назад

    I low cheese I’m from Wisconsin

  • @MrLarrythehacker
    @MrLarrythehacker Месяц назад

    Misleading, clickbait title. The title should be how much her salary is instead.

  • @user-sd5gu1mj9h
    @user-sd5gu1mj9h Месяц назад +7

    The single part is completely unnecessary…

  • @chrishan9138
    @chrishan9138 Месяц назад

    5 years to make a profit in cheese?

  • @viktor010i
    @viktor010i Месяц назад

    Small profit margis? Are you kidding me. You are selling 6 months aged Gouda for 22$ per kilo and in Europe you can get a 12 months aged Gouda for 18$ a kilo. Stop complaining and victimizing yourself, you are selling cheese at extremely high prices with premium profit margins

  • @theboringchannel2027
    @theboringchannel2027 Месяц назад

    Should rename to "How to earn less than minimum wage selling cheese"

  • @chawenhalo0089
    @chawenhalo0089 Месяц назад

    Is raw milk cheese allowed in the US?

  • @elluisito000
    @elluisito000 Месяц назад

    This video is full of Cheesy remarks

  • @davidc4408
    @davidc4408 Месяц назад +4

    Sounds cheesy

  • @SuperZbros
    @SuperZbros Месяц назад

    Bring in implies profit, 400k in total sales on a low margin product, the story is good and I’m happy for that girl, but the title is misleading, great example of how small things can infect our kids brains and distort their perception, do better.

  • @VideoArmageddon
    @VideoArmageddon Месяц назад

    Oh your pretty.

  • @Lordwolfie59
    @Lordwolfie59 Месяц назад

    I think what she is doing is awesome and I do wish her the best but holy cow this title is pure click bait they didn't make anywhere near that or ever claim that lol.

  • @khiemdee4573
    @khiemdee4573 Месяц назад

    $400k in revenue

  • @Mikefeher1313
    @Mikefeher1313 Месяц назад

    Intern? For a cheese shop? Is that legal lol

  • @jc4418
    @jc4418 Месяц назад +1

    Title is so misleading dislike

  • @RasulChannel
    @RasulChannel Месяц назад

    Nice women

  • @SimonBaker-ez9ru
    @SimonBaker-ez9ru Месяц назад +2

    What a confusion state of incompetence and corruption that runs through this administration in our government are getting more risky and ridiculous, i feel the sympathy and empathy of the citizens not getting due help they deserve, thank you Lillie Tamara, imagine investing $4,000 within 4 days of your investment you're profited with $6,530, wow thank you Jesus ❤

    • @ThiagoMarta
      @ThiagoMarta Месяц назад +1

      Low income people are suffering to survive, I appreciate her she's a great personality in the state, imagine receiving $4,250 in few days

  • @MK-ft3qt
    @MK-ft3qt Месяц назад

    These people cut the cheese and their customers love it.....weird.

  • @GGTanguera
    @GGTanguera Месяц назад +1

    Your margins are so low! Raise the sale volumes and margins.

  • @veganbeth
    @veganbeth Месяц назад

    I’d be curious about her animal welfare policies and other ethical standards from who she selects to carry

  • @upintherockies
    @upintherockies Месяц назад

    yankee trying to make cheese🤣🤣

  • @palimdragonmaster3k
    @palimdragonmaster3k Месяц назад

    And what do they say about lazy millennials?

  • @dogood7337
    @dogood7337 Месяц назад

    Nothing to brag about! So much animal cruelty behind this 'food', and for humans the number 1 food linked to BREAST & PROSTATE CANCER among other diseases! #ditchdairy #dairyisscary

  • @MrDaigoRiki
    @MrDaigoRiki Месяц назад

    To be successful in nyc is to have good Jewish friends or you have to be a Jew.

  • @genehakman9422
    @genehakman9422 Месяц назад

    Sad, she’s obviously lonely and would be much happier with a bunch of kiddos rather than logs of smelly cheese

  • @0bservationist
    @0bservationist Месяц назад

    just so everyone else knows the keys to success, make a kickstarter, and then have a popular magazine advertise your kickstarter but have no idea how they even picked it up. (lol? what?)and then you can get $50k in funding

  • @goldenjamie5240
    @goldenjamie5240 Месяц назад

    after expenses and state tax, probably 'bringing in' basically nothing.

  • @donq2957
    @donq2957 Месяц назад

    What a good Jew.