- Видео 39
- Просмотров 332 692
Adam Jansen
Добавлен 27 авг 2014
Videos on all things running - from race analysis, training science and current events in the sport.
What Josh Kerr’s YouTube Debut Teaches Us About Athlete Marketing
Josh Kerr is 1500m World Champion and Olympic silver medalist. He recently signed with Michael Johnson's Grand Slam Track and has launched a RUclips Channel to market himself as an athlete and the league more broadly. However, the video has been met with mixed reception. This video aims to dissect what went wrong with Josh Kerr's RUclips Debut using examples from Noah Lyles and Elliot Giles RUclips channel as better examples of athlete marketing.
LINKS:
Josh Kerr: www.youtube.com/@UCm3ERqka5Tzpzdki3RAmKiQ
Noah Lyles: www.youtube.com/@UCFVi7bsURHvGmOJhRYF741w
Elliot Giles: www.youtube.com/@UC2hT5z1iSnK8pUsKsFKVgcw
Music Used:
Metzmusic: ruclips.net/video/fD68kkPFD7E/видео.html
ruclips.net/vide...
LINKS:
Josh Kerr: www.youtube.com/@UCm3ERqka5Tzpzdki3RAmKiQ
Noah Lyles: www.youtube.com/@UCFVi7bsURHvGmOJhRYF741w
Elliot Giles: www.youtube.com/@UC2hT5z1iSnK8pUsKsFKVgcw
Music Used:
Metzmusic: ruclips.net/video/fD68kkPFD7E/видео.html
ruclips.net/vide...
Просмотров: 15 194
Видео
The Mo Katir Doping Situation Explained And Exposed
Просмотров 3 тыс.28 дней назад
Mo Katir is a Spanish distance runner that was banned for whereabouts failures in 2023 and now for tampering by the AIU. This video explains the full situation in detail from Katir's rise to international competition before detailing his bans. I then discuss the severity of his punishment and argue that despite the bans, he was actually let off very lightly for his actions which raises broader ...
The Underrated Comeback of Elliot Giles
Просмотров 2,7 тыс.28 дней назад
Elliot Giles is a British middle distance runner and has probably had one of the most insane 2024 seasons I have ever seen. This video documents his season from the Paris Olympic Trials to the mile world record race. Music used: Music by Karl Casey @ White Bat Audio: ruclips.net/video/jZoFzZ8pBmg/видео.html ruclips.net/video/YxUx3DYZJ1w/видео.html ruclips.net/video/q2OahtcB1zc/видео.html ruclip...
Is Ruth Chepngetich Doping? An In-Depth Analysis - Chicago Marathon World Record 2024
Просмотров 3,4 тыс.2 месяца назад
After obliterating the womens's marathon world record by almost 2 minutes and becoming the first women ever to run a sub 2:10 marathon in Chicago 2024, Ruth Chepngetich has come under a lot of scrutiny. Letsrun Journalist Robert Johnson even insinuated that Chepngetich may be doping when he asked a leading question at the post race press conference. Many believe this time is too good to be true...
Why Distance Running is Nearly Impossible to Predict
Просмотров 9 тыс.3 месяца назад
Why Distance Running is Nearly Impossible to Predict. I give 5 reasons about why Athletics can be so unpredictable and how these reasons apply to some of the biggest races of the year such as the Olympic Games, world record attempts and key Diamond League meets in the season. Want more running video essays? Click Here: ruclips.net/p/PLLqNAOu3yk5SwLE_D1aJZ5sJjSy3M1lpM LINKS: Music used: Track: P...
Why Jakob Ingebrigtsen SHOULD NOT Transition to the 5km (yet)
Просмотров 5 тыс.3 месяца назад
Should Jakob Ingebrigtsen SHOULD NOT Transition to the 5km (yet). Jakob Ingebrigtsen has lost his last 3 major championships in the WC 2022 and 2023 and most recently the 2024 Paris Olympic Final. Yet he has conversely won his last 3 major championships in the 5000m followed by a dominant 3000m world record prompting many to suggest that he should move up to the 5km distance from the 1500m. In ...
Do Super Shoes Devalue World Records?
Просмотров 8153 месяца назад
Do Super Shoes Devalue World Records? Super shoes have been the subjectect of controversy since Nike released their Vapourfly and Alphafly shoes. Many accuse supershoes of technology doping and that it devalues the world records achieved in these shoes. This video dissects if there is any truth to that to see if supershoes reall devalue world records. LINKS: Music used: ruclips.net/video/kVQbz5...
The Tragic Story of Kelvin Kiptum
Просмотров 4,8 тыс.4 месяца назад
The Tragic Story of Kelvin Kiptum. The world record holder in the marathon had a short but extraordinary career and how it interacted with Eliud Kipchoge and the famous sub 2 hour marathon. This video documents Kiptums rise in the marathon before his career took a sudden end. MUSIC USED: ruclips.net/video/AZhp_w_Cow0/видео.html "Nikos Spiliotis - Helen 2" is under a Free To Use RUclips license ...
Karsten Warholm vs Mondo Duplantis 100m Was Perfect in Every Way
Просмотров 6 тыс.4 месяца назад
Karsten Warholm vs Mondo Duplantis 100m Sprint Was Perfect in Every Way. This reaction also includes my thoughts on whether track needs more gimic races like these to drive interest in the sport.
Will Jakob Ingebrigtsen BREAK The 1500m WR - Zurich Diamond League Prediction
Просмотров 12 тыс.4 месяца назад
The Zurich Diamond League features a stacked field of Jakob Ingebrigtsen, Cole Hocker, Josh Kerr and Yared Nuguse among others. It has been hinted the 1500m WR will fall since the Norwegian recently shattered the 3000m WR in Silesia. In this video we will break down the likely outcome of the race, whether the WR will fall and how each athlete can hope to win this race.
Jakob Ingebrigtsen OBLITERATES 3000m World Record - Reaction
Просмотров 4,8 тыс.4 месяца назад
Jakob Ingebrigtsen OBLITERATES 3000m World Record - Silesia Diamond League Reaction.
Jakob Ingebrigtsen BEATS Cole Hocker - 1500m Lausanne Diamond League Reaction and Analysis
Просмотров 4,9 тыс.4 месяца назад
Jakob Ingebrigtsen BEATS Cole Hocker - 1500m Lausanne Diamond League Reaction and Analysis. The norwegian cruised to victory against a struggling Olympic champion running 3.27.83 to win the race convincingly. This video analyses how Jakob won the race, the potential thought process behind his race tactics and what this tells us about Ingebrigtsen going into the Silesia 3000m.
Will Jakob Ingebrigtsen BREAK the 3000m World Record? Silesia Diamond League Analysis
Просмотров 5 тыс.5 месяцев назад
Jakob Ingebrigtsen will compete in the Silesia Diamond League 3000m in a stacked field. It is heavily implied that he will aim for the World Record by Daniel Komen of 7.20.67 which has stood for almost 3 decades. Yomif Kejelcha, Grant Fisher, Berihu Aregawi and many more will also be racing. This video assesses what Jakob's biggest threats are to winning the race and his chances of breaking the...
How Jakob Ingebrigtsen DOMINATED The Olympic 5000m Final
Просмотров 7 тыс.5 месяцев назад
Jakob Ingebrigtsen won gold in the Paris Olympic 5000m Final with ease after cruising past a field that included 2nd fastest 5000m runner of all time, Hagos Gebrhiwet. This video breaks down both the circumstances that allowed Ingebrigtsen to win the 5000m and his race tactics that gave him such a blowout victory. My next video will be about whether Jakob should transition to the 5000m as an ev...
Jakob Ingebrigtsen vs Cole Hocker - Lausanne Diamond League Prediction
Просмотров 20 тыс.5 месяцев назад
Jakob Ingebrigtsen and Cole Hocker will rematch each other in a stacked Lausanne Diamond League 1500m after Cole Hocker upset Ingebrigtsen and Josh Kerr to win gold in the Paris Olympics. This video predicts the outcome of this race given that it is a paced race and discusses further question such as whether Jakob will break the world record.
The Sad Decline Of Eliud Kipchoge
Просмотров 3,6 тыс.5 месяцев назад
The Sad Decline Of Eliud Kipchoge
What is "The Enhanced Games" and is it a Good Thing for Sport?
Просмотров 6555 месяцев назад
What is "The Enhanced Games" and is it a Good Thing for Sport?
How Cole Hocker Won the Olympic 1500m - Reaction and Analysis
Просмотров 5 тыс.5 месяцев назад
How Cole Hocker Won the Olympic 1500m - Reaction and Analysis
Joshua Cheptegei CRUISES to Gold - Paris Olympics 10,000m Breakdown and Analysis
Просмотров 28 тыс.5 месяцев назад
Joshua Cheptegei CRUISES to Gold - Paris Olympics 10,000m Breakdown and Analysis
Olympic 5000m Final Prediction - Will Ingebrigtsen Win Gold?
Просмотров 14 тыс.5 месяцев назад
Olympic 5000m Final Prediction - Will Ingebrigtsen Win Gold?
Who Will Win Gold? Josh Kerr vs Jakob Ingebrigtsen Prediction and Analysis
Просмотров 14 тыс.5 месяцев назад
Who Will Win Gold? Josh Kerr vs Jakob Ingebrigtsen Prediction and Analysis
Are 800m Athletes ABUSING PEDS - Monaco Diamond League Reaction
Просмотров 22 тыс.6 месяцев назад
Are 800m Athletes ABUSING PEDS - Monaco Diamond League Reaction
Jakob Ingebrigtsen DESTROYS the European Record - Monaco Diamond League Reaction
Просмотров 7 тыс.6 месяцев назад
Jakob Ingebrigtsen DESTROYS the European Record - Monaco Diamond League Reaction
The Monaco Diamond League 1500m is STACKED
Просмотров 9 тыс.6 месяцев назад
The Monaco Diamond League 1500m is STACKED
Netflix SPRINT review: Good But Not Great
Просмотров 8966 месяцев назад
Netflix SPRINT review: Good But Not Great
How to Build LONG TERM Viewership in Athletics
Просмотров 6496 месяцев назад
How to Build LONG TERM Viewership in Athletics
Did Giles SABOTAGE Kerr - UK Olympic Trials Reaction
Просмотров 66 тыс.6 месяцев назад
Did Giles SABOTAGE Kerr - UK Olympic Trials Reaction
You Don't Realise the Insane Fitness of Elite Runners
Просмотров 4,2 тыс.9 месяцев назад
You Don't Realise the Insane Fitness of Elite Runners
How and Why Most Runners Should Do Conditioning (with examples)
Просмотров 3059 месяцев назад
How and Why Most Runners Should Do Conditioning (with examples)
Are Cold Plunges Useful for Endurance Athletes?
Просмотров 63810 месяцев назад
Are Cold Plunges Useful for Endurance Athletes?
I guess when you have no actual ability as an athlete of a sport that you're so desperately a fan of, you resort to shaming those who are successful at the sport. Dude made a vlog and you make a whole video about how he has no charisma? Who are you?
great analysis - well done. I made sure i watched his video before i watched your vlog. It was cringeworthy - Elliot Giles is a very good contrast - his vlogs catlague a very genuine story and i finished up rooting for him - stoked when he got the mile road world record.
RIP
A well balanced take with some engaging editing and commentary = instant subscription, well done mate!
Good video, you captured many of my thoughts. Kinda in line with his Instagram persona, which doesn't seem to have any connection to who he actually is.
Why would athletes realese the sauce on how they train??? Running is different, your competitors can’t know what your doing
Likeable is a ship that sailed for Kerr and Ingebrigsten some time ago 😂. Admirable yes, likeable, no.
Doping bans should have a financial reimbursement element attached to them. There should be a presumption that through cheating you have enriched yourself. Not just in prize money and sponsorship deals but in training grants, physiotherapy services, travelling costs etc. That value should be calculated and the ban should then be for "X" years AND until that sum has been repaid. Anyone who fails to cooperate in the valuation process remain banned until they do. In practice it would be difficult to identify who precisely lost out to the cheating in order to compensate them. However, the money could go to a fund for good athletic causes not the least of which would be support for increased testing. In reality this would probably put paid to most cheats' careers without the need for lifetime bans.
Good insights in this video. I just started a half marathon training series on RUclips and this gives me some ideas on what to include and what to avoid.
The thumbnail told me everything I needed to know about the guy
As the top journalists say,”No Olympic Gold, no story”
I'll do a video on your poor choices for videos
Good video. Hope he watches it. You're right, Giles makes such interesting videos you actually look forward to seeing the next one. Really shows the life of an IAAF athlete.
what makes you think this is funded by Grand Slam Track?
Why is this a video are we seriously sitting here analyzing one unserious video posted by an athlete and winning how the video wasnt the best like it was a video game or movie we waited year for and it disapointed. Surely we have bettwr things to do with our lives.
With the amount of spotlight and attention track and field is garnering (largely due to said media personalities), its honestly FOOLISH to not capitalize on it with self promotion. Literally idiotic to sit by and just keep quiet and “run”. Theres literally magnitudes more money to be made outside of race earnings, it’s not even close. Just hire a PR team, turn up some facets of your personality, put some training up, garner some sort of damn buzz and earn what you can while the zeitgeist is here. Heck even do that shit in your home language and subtitle it, you’ll still be light years better off that’s staying quiet right now.
We'll see how many subscribers and views Kerr's channel will get after 6 months. Judging a channel based on its very first video is kinda meh.
Don't discount how much of the hate is simply because of who Kerr is. People just don't look up to that d-bag attitude.
his video really made me like Jacob Ingebrigtsen and Cole Hocker more, if that was his goal, he more than succeeded! haha
Yup Tesla truck means a blank personality
Who is Kerr? ❤
Wannabe villain, he will never be Jakob 👑
I've seen Kerr interviewed recently and that was much more interesting. Part of the problem might be this was put together by a third party just doing a job, they thought adding the cyber truck segment would be enough human interest element but that's irrelevant to most of the audience it's geared towards. In contrast athletes like Allie Ostrander and Elliot Giles film and edit their own videos and nearly always include some personal moments along with the training footage or product promotion which allows their personalities to come through and makes them more likable. Ostrander said in an interview that each of her videos has a focus/story to it whereas this is quite generic and doesn't tell us anything we didn't already know.
I think Daniel Ledbetter (partner and editor of Phily Bowden) edits for Elliot Giles but I can’t find a source right now! Either way, all three of these athlete channels are excellent examples of people who show ‘behind the curtain’ with great storytelling.
Could never be Jakob
I'm a big Kerr fan so I am disappointed to hear this and probably won't watch it. Shame because I really enjoy Jake Wightman's RUclips.
Treat it like this, Josh Kerr has some of the same characteristics as Prefontaine. I didn't think anything was wrong with the video. He marketed himself as himself. Don't like it don't watch. Just my opinion
too many good tips for josh to implement. u shouldn't be giving those away for free^^
The sound editing was dreadful as well! I thought there was something wrong with my iPad. (I think the dominance/cybertruck thing was a self effacing joke). As said by all - more training footage and info would be better. I think he doesn’t want to give away that he thinks he’s cracked the “how to beat ingebritsen” code and that his training is structured almost entirely around having a devastating final 300m. My real conclusion/thiughts was that he had been obliged to start creating content by the terms of his track-grand-slam contract
I.e. his heart wasn’t really in it
Totally agreed. Great athlete and down to earth, but when i saw that first clip, it was so bad. I still think the marketing or editing team could do more.
Kerr<Ingebrigtsen, I refuse to support him or Brooks.
His video is awful fair play, but that personality style is popular these days, aggressive, a bit selfish, a bit prefatory etc. He's clearly a politically minded guy.
After hearing Cole Hockers guest appearance in a podcast and how down to earth he was, watching Kerr’s video was a shock.
The editing on his video is absolutely woeful. Not to mention the audio
Kerr is very “ British”
In what way? He's very Scottish, which is not at all stereotypical British.
As a fellow Scot I should really like Josh Kerr but nope, he’s fucking wankstain.
I suppose the cockiness follows from the level of performance.
I like Kerr, but my favorite runner on yt is Cole hocker and Noah Lyles
Mine is Axl Rose ❤
I find Cole to be just a nerdier version of Kerr. He's just as inconsistent, his RUclips content is shallow, and all his post-Olympic interviews were the same excuses about inability to focus after his gold. He got the recipe right once but that doesn't mean he knows or understand what that recipe is. His fan-boys want to believe it means he "peaked" at the right time (the same rationale given by Kerr fan-boys), mainly because he's American, but it's probably more likely that he benefitted from the best rabbit in the world and once in a lifetime body chemistry. But to each his/her own. Maybe GST will prove me wrong and I'll happily admire Cole's resilience.
This analysis is an example of doing way too much. Kerr’s first RUclips video is good and looking forward to more. I totally overlooked the cyber truck stuff - not my thing but if that’s his thing then I’m not sure why he should hide it; definitely shouldn’t hide it because someone would take it as not “like-able.” I appreciate seeing that athletes are being treated well - having a nice dinner in a nice place. What’s wrong with showing that? Not sure I would box his statements in as “athlete talk” and if it is, then whatever - it’s just a marketing video. And there is no hard fast rule on how to use RUclips or present yourself.
It is so telling that there always is talk about Ingebrigtsen when someone talk about Kerr. It is very seldom the other way around. Now Kerr is hiding in the US the upcomming season
As a Norwegian once said “I don’t have any rivals, people have rivalries with me”…
I started watching this vid, 1 minute in I paused and tried to watch Josh Kerr's video. I honestly couldn't finish it. My first question is, who is this video for? I am a runner and there is nothing in the video that could even remotely interest me.
The Trashcan Tesla Truck really says everything you need to know about Kerr.
It's only rivaled by Jakob Ingebrigtsen video for cringeworthiness.
I personally didn’t think his video was all that bad when I watched it…
150 lbs man buying a truck to assert dominance, yeah, no surprise
If he was 200 lb, he probably wouldn't be very good at the 1,500.
Cur seems determined to be afraid of being likable
Who is 'Cur'?
Josh Kerr is a great athlete, and he can be proud of his 2023 world championships gold. But he got supercocky extremely quick after that victory. After beating Jakob once, he was like "I'm the best 1500m runner in the world". The score between Jakob and him at the time was 8-1 (now it's 9-3). I also think he should compete more. If you look at all the current top guys in the 1500m (the guys who are likely to make it to a OG/WC final), Kerr is the one who competes the least. His 2024 (outdoor) season was: two 800 meters, two 1500 meters, one mile. Two Diamond League races. That is fewer than most other elite runners (and by a significant margin as well)
I would love to see Kerr against Jakob (as well as Hocker and Nuguse) in this year's World indoor championships, and Kerr vs Jakob in this year's European indoor chamopinships.
13- 3 to jakob you mean.
@@RUNISFAST I only counted finals. (And only 1500m/mile races) Jakob's victories over Kerr: Bydgoszcz 2016 Doha 2019 Tokyo 2021 Eugene 2022 Lausanne 2022 Zurich 2022 Oslo 2023 Lausanne 2023 Zurich 2024 Kerr's victories over Jakob: Budapest 2023 Eugene 2024 Paris 2024 (Jakob also beat Kerr in a cross-country race in Chia 2016)
In fairness, he has said in interviews he is going to stop being so picky with racing this coming season. But I do agree that he has become very loud after a single major victory. I think Jakob gets away with his confidence/arrogance much more because he has been the guy for years now
Jakob did talk down against josh after he won worlds, that's what really started it
Things need time to develop, look at most big youtubers first videos and they probably aren't as entertaining as they haven't honed their format. Doing a hit piece on someone's first ever video is laughable. You want him to open up about and show everything in his life in the first video, give it a while and see how his content develops
Thanks for this. Too much like "fair and decent" these days.
As someone who is a Kerr fan, it definitely painted him in a bad light. I think the whole video should have been flipped: 90% of time focused on track/training, and 10% focused on the lifestyle outside of it. Less flexing but lets get to know his personality fr
Yeah and I think he has the right to show off a bit if he wants to - it just gets obnoxious as you say when it’s most of the video
love your videos man!
As a Kerr fan, I agree that the video doesn’t cast him in the best light. If you’re looking to truly understand him, I highly recommend his podcast Sit and Kick. While he doesn’t share as much about his private life as Jakob does, he delivers sharp insights and unfiltered truths about our sport. His wisdom is more akin to Steve Ovett-grounded, analytical, and undeniably resilient. That mental toughness and scientific approach are key reasons he’s medaled in three of the last four global championships, often competing in the most fiercely contested 1500m races. His style (explained in podcasts) may be less flashy and more raw, but it perfectly showcases his mental game. It’s a shame that this type of marketing comes from his channel and ends up as shallowl. Especially since vlogs and videos of him from BrooksBeats or FloTrack are incredibly entertaining and offer a much more engaging and authentic view of his personality.
Yo thanks for the podcast suggestion I didn’t know he did a podcast!
Kerr has zero charisma. I’m not sure he can do better.
You could maybe try and do the villain angle which you see with people like Conor mcgregor or ilia topuria in the UFC. Of course, different sports and there is a whole discussion on whether we want that in our sport but if Kerr is genuinely unlikeable to a lot of people then leaning into it could be the best bet.