1950's Makeup | Vintage Tutorial by Ern Westmore 1951

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  • Опубликовано: 3 окт 2024
  • A Vintage 1950's Makeup Tutorial by Hollywood Makeup artist Ern Westmore demonstrating the secrets of 1950's makeup for the face shapes of Miss Oval, Miss Round, Miss Square, Miss Oblong and Miss Triangle.
    Footage: Personal Collection Glamour Daze.
    Educational Use Only -
    glamourdaze.com

Комментарии • 2,5 тыс.

  • @crayolaclouds2696
    @crayolaclouds2696 5 лет назад +5633

    "There isn't a woman in the world that can't be made to look MORE beautiful" that's wholesome as hell. Like they thought of makeup as enhancing beauty, not creating it.

    • @Aminathius
      @Aminathius 5 лет назад +478

      Honestly, I feel like that's always been the basic message of makeup. Enhance beauty but don't create it. I think that people cling to make up as a coping mechanism and that's why so many people think that everyone who wears it is insecure.

    • @nancyalexandre
      @nancyalexandre 5 лет назад +72

      Totally agree with both of you ladies.

    • @iquo6206
      @iquo6206 5 лет назад +130

      Now that you point it out, it does seem really nice to me. It wasn’t saying “oh ,well ,you’re ugly, so we’re going to create beauty.” It’s nice that they’re saying that you’re already beautiful, but here’s how to enhance it. It’s nice.

    • @stacimarie3
      @stacimarie3 5 лет назад +92

      Yeah but then he goes on to say the oval face is the ideal face. Wholesomeness ruined.

    • @Nakita_Jade
      @Nakita_Jade 5 лет назад +177

      50s beauty is basically all back handed compliments. It seems wholesome but really the message is to be more attractive to land and keep a husband. No one will love you if you’re unattractive. I collect vintage makeup and magazines and the messages are not the best. As a makeup artist I love all variations of makeup, from really avant-garde, natural, and glamor. Makeup should be fun, not heavily regulated. If it’s not your face, it’s not your business

  • @jimkiley5277
    @jimkiley5277 4 года назад +1346

    Thanks for posting this video of my Grandfather. He passed away when I was 4 years old but I remember how nice he was to me. My grandmother, Betty Westmore, taught me about all the face shapes while I was growing up. He was an extremely talented man, a true artist.

    • @glamourdaze
      @glamourdaze  4 года назад +218

      you're most welcome Jim. The Westmore tradition lives on

    • @abutterfly7975
      @abutterfly7975 3 года назад +82

      How cool is that!!

    • @vickywitton1008
      @vickywitton1008 3 года назад +33

      Love this!

    • @thesparks00
      @thesparks00 3 года назад +33

      AWESOME! He speaks factsss!

    • @beesare_cool
      @beesare_cool 3 года назад +43

      holy sh!t this is a small fcking world-

  • @BRNA0
    @BRNA0 6 лет назад +3382

    I wish this was in color.

    • @menosbbgirl
      @menosbbgirl 6 лет назад +35

      itsBernie I was thinking the exact same thing!

    • @rs3007
      @rs3007 5 лет назад +53

      I didn't notice haha. I love black and white tho

    • @Maria-rh4gp
      @Maria-rh4gp 5 лет назад +46

      They're all white, it don't matter haha

    • @Emily-wb6td
      @Emily-wb6td 5 лет назад +86

      Dude right like I wanna know what color the eyeshadow and blush and lips are 😂

    • @MaryElla13
      @MaryElla13 5 лет назад +6

      I was just thinking that! I would love to see the colors!

  • @humancentipede33
    @humancentipede33 4 года назад +2215

    "Am I the oval face shape?"
    -"No"
    Sis was so honest, laughing in her face and everything 😭

    • @parrotmom56
      @parrotmom56 3 года назад +42

      Hahhaahha. Don't ask for honest answers about your looks.

    • @markrichards6863
      @markrichards6863 3 года назад +14

      No, you are unattractive is what she is thinking

    • @angeliquetorres9978
      @angeliquetorres9978 Год назад +7

      I don't think she meant it in a bad way.

    • @bro6568
      @bro6568 Год назад +3

      I love the comment section so much 😂😂

  • @haileyirene4713
    @haileyirene4713 4 года назад +1203

    How much powder should I use?
    Mr. Westmore: yes

  • @ScarletxKitsune
    @ScarletxKitsune 5 лет назад +4540

    “There should only be two eyeshadow colors - brown and blue grey”
    The palettes laughed and laugghhhheddd

    • @iamblessed3539
      @iamblessed3539 5 лет назад +30

      Riiiight!!😆🤣😅😂

    • @longlasthappiness68
      @longlasthappiness68 5 лет назад +6

      😹😹😹

    • @Fatflee
      @Fatflee 5 лет назад +27

      Kate after reading your comment I laughed and laughghhheddd 😂🤣
      Hilarious

    • @emmachristiansen
      @emmachristiansen 5 лет назад +72

      "And should be applied sparingly".

    • @thediva5245
      @thediva5245 5 лет назад +3

      🤣🤣🤣🤣

  • @PMAngst
    @PMAngst 6 лет назад +1650

    Love how they speak in that era. So classy

    • @weedermann
      @weedermann 5 лет назад +121

      This was the film business. Not likely that the average person on the street spoke so well.

    • @sunnie734
      @sunnie734 5 лет назад +27

      What? It's God-awful!

    • @rocknroller77
      @rocknroller77 5 лет назад +103

      Trans Atlantic accent

    • @ringwe
      @ringwe 5 лет назад +15

      I keep noticing that there is no vocal fry.

    • @guacamolly_
      @guacamolly_ 5 лет назад +13

      They talk a lot slower

  • @midnight707
    @midnight707 6 лет назад +2326

    *Baking* - *since 1950*

  • @Christinar626
    @Christinar626 5 лет назад +725

    Everyone else is screaming about how much powder he used but my oily ass face might just try that technique 😅

    • @isabellat2645
      @isabellat2645 4 года назад +10

      same😂

    • @icedenje5202
      @icedenje5202 4 года назад +13

      True that's like how much i put in a day

    • @kirtyshah7743
      @kirtyshah7743 3 года назад +17

      And crease like hell later🤭

    • @wiseweirdo9254
      @wiseweirdo9254 3 года назад +11

      If I tried this I’d be out here looking like a white ghost💀

    • @riggs20
      @riggs20 3 года назад +7

      IKR? And an hour later our skin would be all shiny again! LOL.

  • @MovieMadam54
    @MovieMadam54 5 лет назад +822

    I died laughing when they did the powder! OMG.
    Fun fact: this guy is Michael Westmore's uncle. Michael Westmore did makeup for Star Trek and is father to McKenzie Westmore who hosted FaceOff.

    • @kaylacrouse7094
      @kaylacrouse7094 4 года назад +27

      Yeah it's really cool, their family history!

    • @jacquelinebreden5729
      @jacquelinebreden5729 4 года назад +12

      There was also Bud Westmore was he the grandfather He was makeup artist I think in the thirtys

    • @tyshine33
      @tyshine33 4 года назад +12

      I swear I was just wondering about the name Westmore and if there was relation. I know of the Westmore's from watching movie/horror makeup competition reality show 'Face Off'...this is so cool!

    • @pedinurse1
      @pedinurse1 4 года назад +4

      the powder id insane, are you kidding

    • @nicoyabeauty
      @nicoyabeauty 2 года назад

      Omg for real!!!! Nice!!!

  • @secret3811
    @secret3811 5 лет назад +1258

    2018: Im the best at Make-up tutorials
    1951: *DO U EVEN BAKE?*

    • @JudgeJulieLit
      @JudgeJulieLit 5 лет назад +2

      And to crowne your toilette: "You can always tell a Halo girl; you can tell by the shine of her hair."

    • @loading1345
      @loading1345 5 лет назад +1

      IM DEDDDD LMFAO reminds me of do u even lift bro

  • @adrianeduron9247
    @adrianeduron9247 6 лет назад +3876

    "There should be no fads in makeup."
    *Sir, in 2018 people are painting clouds on their eyes*

    • @ipetzombies
      @ipetzombies 6 лет назад +69

      Lmao! So true. There have always been makeup fads but they're quite a lot now.

    • @Mintzik
      @Mintzik 6 лет назад +67

      The two shades he says are required both make my eyes look aged or dull.

    • @RavenStorm1031
      @RavenStorm1031 6 лет назад +32

      and those squiggly eyebrows!!!

    • @adrianeduron9247
      @adrianeduron9247 6 лет назад +102

      When he literally caked all that powder on her face I felt my soul trying to leave my body.

    • @christeek7466
      @christeek7466 6 лет назад +33

      @@adrianeduron9247 Thats done a lot now under the eyes and is known as baking. I've never seen it done on the whole face though.

  • @ruth4489
    @ruth4489 4 года назад +476

    I asked my mother who is in her 70s why they powdered like crazy back then. She said that most makeup had mineral oil in it and all face creams had lanolin, so shiny shiny shiny even if u had dry skin. By applying the powder, even the powder could have an emollient in it, can u believe that?? So they would use the powder to basically absorb all the oil used to carry the pigment across the face. If u didn't have a gigantic face brush they would pull apart a Kleenex tissue and wipe away the powder and blot across the t zone. U never looked dry and cakey because the moisturizers underneath were similar to vaseline back then. It's crazy but true!!

    • @raae9310
      @raae9310 2 года назад +10

      Hmm, I'm going to try that technique of an emollient before primer and makeup because I love to bake my makeup.

    • @MissBabalu102
      @MissBabalu102 2 года назад +19

      Thanks for explaining. That sure was a LOT of powder. My skin would just break out.

    • @Scottish_Rose
      @Scottish_Rose 2 года назад +61

      This will be why Marilyn Monroe's secret was using Vaseline as a primer and then powdering over her foundation worked very well. I tried it and it works shockingly well, giving an airbrushed effect that lasts all day. Feels incredibly heavy but does not look so. I did it yesterday for work and got comments from visitors that I looked like a porcelain doll. (I'm very pale being a natural redhead). A tiny amount of highlighting powder over the cheekbones and on the tip of my nose added a little dimension and blusher in the right places...it's crazy but it works.

    • @Delicious1922
      @Delicious1922 2 года назад +8

      Makes sense and the powdering helped makeup to stay on longer

    • @zeldamorgan9260
      @zeldamorgan9260 Год назад +4

      @@Scottish_Rose did you use a translucent powder, or a skin matched one? Over foundation like in the video?

  • @jakiraraquel8258
    @jakiraraquel8258 4 года назад +124

    - I'm hooked on these vintage videos now 😂 I can't look at anything else

  • @user-of4kk4in9f
    @user-of4kk4in9f 5 лет назад +286

    In the 50s they had 5 products used carefully, purposefully and gracefully. Now we have dozens of products that most people screw up and don't know how to use properly!!! Great tips in this film.

    • @lindahandley5267
      @lindahandley5267 3 года назад +21

      Today it's like a jungle in front of you. I got so anxious one day, putting on makeup, that I had to stop and pick out what I 'actually' used. There were about 20 brushes, 4 palettes of eyeshadow, 10 pencils, 10 eyebrow junk. Once I got it dwindled down, I was much more calm! It's ridiculous!.😬

    • @danielabassano9528
      @danielabassano9528 2 года назад +3

      Back then makeup was a luxury only item and was also seen as a luxury accessory for very wealthy ladies.

    • @margueritemazzeo2904
      @margueritemazzeo2904 2 года назад +12

      @@danielabassano9528 Not true..cosmetics like Max Factor..Revlon..Helena Rubinstein were very affordable for most women..this was in the 1950s..not the Middle Ages..you must be very young..lol..😂🤣

    • @earthmama9597
      @earthmama9597 Год назад +4

      Back in the day ppl didn't buy more than they needed unless well to do. You had what you needed, if it broke you fixed it! Things weren't just thrown in a corner and cheaply replaced like they are now. Items were well made and made to last. No Walmart cheap polyester clothes, your hand mixer lasted 30 yrs as well as your toaster. Funny how we are more "green" according to "they" but we have more cheap disposable crap, a ton of plastic not only in our appliances but clothing and even food. Also we are in the most consumeristic times ever!!!
      I think a lot of us just miss the simple days where things didn't easily break and the choices where fewer but of higher quality.

  • @Rose-uh5dl
    @Rose-uh5dl 6 лет назад +2676

    As an extremely dry skinned girl, if I applied as much powder as they did my skin would fall off.

    • @MrLutens
      @MrLutens 6 лет назад +255

      well, bare in mind that in those years the creams they used were very heavy, cold cremes and even vaseline. That probably would counteract the drying effect of heavy powdering...

    • @chriswallace9008
      @chriswallace9008 6 лет назад +43

      Rose , me too . I'm 46 and powder accentuates every line on my face. 😊

    • @crazymeee
      @crazymeee 6 лет назад +6

      Lmfao 😂

    • @happybroadcast3069
      @happybroadcast3069 6 лет назад +60

      She looks like a powered donut. 😂😂😂😂

    • @Michelala
      @Michelala 6 лет назад +30

      I was thinking the same thing. And those poor women in the summer! Their faces would just fall off in sheets.

  • @CANADA11118
    @CANADA11118 6 лет назад +973

    When they put the powder on I SCREAMED

    • @JudgeJulieLit
      @JudgeJulieLit 5 лет назад +15

      This video antedated the film Goldfinger (1964), where a girl fully painted in gold suffocated, as her skin could not breathe.

    • @AetherealGirl
      @AetherealGirl 5 лет назад +13

      JenaValjean No you didn't.

    • @aldenheterodyne2833
      @aldenheterodyne2833 5 лет назад +11

      Who you gonna call?
      GHOSTBUSTERS!
      Get it...? Because.... They made her look pale as a ghost?

    • @JudgeJulieLit
      @JudgeJulieLit 5 лет назад +4

      @@aldenheterodyne2833 Now that is a best blush-ad tagline, jingle ... to bust ghost "clusters" and "dusters" (over powderings)!

    • @ErenaaLamb
      @ErenaaLamb 5 лет назад +8

      @@JudgeJulieLit Crazy when you think about that people back then believed that just when you paint yourself you could die, lmao. And this myth holded on till now like it seems. But no one died in real life by being painted in gold.

  • @revinaque1342
    @revinaque1342 6 лет назад +576

    "I hope you noticed that neat trick of powering above and below the eye." With that amount of powder, it would've been hard to miss. 😁

    • @raisa_cherry35
      @raisa_cherry35 6 лет назад +3

      Revina Que 😂😂😆

    • @colleenb5536
      @colleenb5536 5 лет назад +5

      I read that EXACTLY as they said it!!

    • @JudgeJulieLit
      @JudgeJulieLit 5 лет назад +17

      What makes less sense is to bash white powder all over eyelids freshly brown shadowed.

    • @hoilst265
      @hoilst265 2 месяца назад

      Seriously. Looked like Al Pacino at the end of Scarface.

  • @dennisreynolds1868
    @dennisreynolds1868 4 года назад +1483

    my guy said “black liner ages you” and then put a whole cup of flour on her eye socket 😩😩😩😩

  • @clareshaughnessy2745
    @clareshaughnessy2745 2 года назад +32

    I’m a professional artist and watching him wield the pencil on her eyes was an absolute joy. You can tell he’s an artist just from that

  • @CrystalLoren
    @CrystalLoren 5 лет назад +1979

    If you don't have an oval face you need to get an oval face! 😂😂😂😂

    • @didibobo4866
      @didibobo4866 5 лет назад +153

      Plastic surgery could probably create an oval face in 2019, but it might not be as ideal today as it was in the 1950's, Beauty ideals change constantly. I tend to prefer heart-shaped faces, but to be quite honest the shape of the face doesn't really matter as long as your heart is heart-shaped!

    • @MaideCanyakar
      @MaideCanyakar 5 лет назад +11

      That sounds kinda wrong

    • @_Talise
      @_Talise 5 лет назад +16

      @@didibobo4866 why thank you, i am a roundish heart shaped face 😂

    • @lianah7837
      @lianah7837 5 лет назад +75

      I love how he casually says y'all she's more attractive than the rest of you so she goes first

    • @southerngirl4076
      @southerngirl4076 4 года назад +16

      Right, I'll just go to Target and buy an oval face. Or perhaps I should buy an oval face off of Ebay.

  • @rebekahayers4587
    @rebekahayers4587 5 лет назад +500

    I almost spat my coffee all over my computer when he started powdering the face holy freaking crap

    • @t.a.d.7892
      @t.a.d.7892 4 года назад +5

      Me too 😂

    • @jimkiley5277
      @jimkiley5277 3 года назад +44

      Hello there. This is Ern and Betty Westmore's grandson. In defense of the face powder, I agree it looks excessive but remember this was before sunscreen was widely available. My grandmother Betty wore full pancake powder on her face her entire adult life, and you would have been stunned at how unwrinkled and flawless her face still was in her 90's. Protecting her Irish skin from the sun was very important, especially here in always sunny Los Angeles. My grandfather catered to women who wanted to create a fully made up face everyday, but my California girl sisters, who were teens in the 60's & 70"s, rebelled for the fresh faced, tanned, beach girl look.
      My grandfather was always inventing and open to new innovations in Makeup so I'm sure he would embrace some of the new techniques & products in makeup today.

    • @jbwhitebirch6620
      @jbwhitebirch6620 3 года назад +4

      @@jimkiley5277 how interesting! My grandmother also wore a lot of powder and always ended up looking very natural. But it is rather jarring to see the technique done this way. Thanks for sharing!

    • @anneeeev
      @anneeeev 3 года назад +1

      @@jimkiley5277 wait omg this is kinda cool

    • @bettyprettyprincess
      @bettyprettyprincess 3 года назад +2

      I used to use that much powder in the 90s

  • @deniseherud
    @deniseherud 6 лет назад +512

    He baked the crap outta the oval face lady🙀 I love how he says there's rules that u can't ever break...as my highlighter is shining into space😂 Love these vids cuz there's actually some good tips for natural makeup looks...plus his brushes are oddly intriguing and I kinda want them

    • @rachelclark7782
      @rachelclark7782 6 лет назад +26

      The brush that he knocked the powder off with is neat. Besame sells them

    • @deniseherud
      @deniseherud 6 лет назад +5

      Rachel Clark ty for finding that! I adore that brush so I'm off to check it out! Awesome find!👍🏻💕💐

    • @rachelclark7782
      @rachelclark7782 6 лет назад +1

      Your welcome sweetie

    • @raisa_cherry35
      @raisa_cherry35 6 лет назад +2

      Denise Herud 😂😂😂😂 hahahaha

    • @SomewhataMystery
      @SomewhataMystery 6 лет назад +5

      Well Marilyn Monroe use cold cream and Vaseline rubbed in good glow under her makeup and cream.

  • @willowravenwright5518
    @willowravenwright5518 3 года назад +38

    This dude totally knew what he was talking about at the time. He was part of the Westmoreland dynasty of make-up artists in Hollywood.

  • @ihrtemma542
    @ihrtemma542 5 лет назад +223

    Everyone is saying that it was to much powder. Well, their foundation was very heavy and greasy..kinda like vaseline..so im sure you wouldn't want to be walking around with a greasy face. It wasn't colored powder..it was white powder, talcum powder (which causes cancer)..the powder made their face look smooth and soft just like a dolls skin. I believe they looked beautiful.

    • @murdermygymsox
      @murdermygymsox 4 года назад +39

      Also have to be mindful that this was filmed for television and cameras didn’t play well with a shiny face makeup.

    • @mimoleta
      @mimoleta 3 года назад +17

      @@murdermygymsox Still goes for today, the MAC powder foundation is still a staple for TV makeup but damn does it look like absolute shite irl

    • @vianjelos
      @vianjelos 3 года назад +22

      @@mimoleta stage makeup has always been harsher than real makeup. Movies, plays, tv, youtube/instagram even those are ALL things that benift from stage make up or stage makeup techniques. If you see the same YTer or instgram model walking around in real life with the same makeup they uses in camera it will look horrible too. Just a shame they dont reallt express that to viewers who then try to mimic said techniques for a night out.

    • @mimoleta
      @mimoleta 3 года назад +7

      @@vianjelos It depends on what kind of movie you're looking at, I will mostly disagree on that one as it is usually super natural. But when it comes to stage or theatrical makeup hell yes lol you want the people in the back to see you.
      I remember during my tv makeup training days where you would pile on the powder foundation and somehow the skin would still look shiny on camera lol.
      And I too wish that tutorials came with a disclaimer that is why I stay away from the whole Instagram like youtubers in general. It's fun and all that but it should be its seperate category and not to be mistaken with everyday makeup.

    • @prajna-satheeshbs4519
      @prajna-satheeshbs4519 3 года назад

      Indians use talcum powder still lop😂 all of us...

  • @maddie153423
    @maddie153423 6 лет назад +307

    The way he applies makeup looks so relaxing

    • @wyntersteele1a
      @wyntersteele1a 5 лет назад +12

      Exactly..no need for 50 different face/eye brushes.

    • @Frty_Jce
      @Frty_Jce 5 лет назад +15

      Until the powder comes in...

    • @marieantoinette1072
      @marieantoinette1072 4 года назад

      @@wyntersteele1a says you

  • @redmanish
    @redmanish 6 лет назад +464

    Love how they played with lighting and blur in the makeup reveals. It’s like photoshop for the 1950s lmao.

    • @Iceis_Phoenix
      @Iceis_Phoenix 4 года назад +2

      What is blur?

    • @Hunter-vp3he
      @Hunter-vp3he 4 года назад +4

      I was thinking the same thing!?

    • @Bunny-qf1ev
      @Bunny-qf1ev 3 года назад

      Nahhh 😂🤣

    • @LSSYLondon
      @LSSYLondon 3 года назад +35

      Fun fact: My grandmother (imagine who reminds me of Suranne Jones) did photoshop back in WWII. When I explained to her what filters were for and photoshop she just looked at me with an eyebrow raised like I was an idiot and said in her most condescending tone "you think young people invented that don't you... My JOB in 1940 was to fix all the faces of all the photos before they were printed. I fixed every woman's lips, hair, eye makeup, chins, acne, eyelashes with a little brush. That was STANDARD."
      I felt I had been deceived assuming old photos were realistic. Turns out they had been doing that since the 1800's. lol

  • @midnight707
    @midnight707 6 лет назад +1963

    *I still don’t know what my face shape is*

    • @DoomMetalMistress1
      @DoomMetalMistress1 6 лет назад +20

      Me neither!!

    • @ashunderwood88
      @ashunderwood88 6 лет назад +71

      You look like a round to me 😉

    • @Mintzik
      @Mintzik 6 лет назад +42

      I've been attempting to figure this out for years as it is still the underpinning of everything to do with makeup.

    • @ladydontekno
      @ladydontekno 6 лет назад +33

      DaSavage Cat2 your face shape is cat.

    • @raesmith2164
      @raesmith2164 6 лет назад +3

      DaSavage Cat2 I'm a square

  • @ookyspookychic2529
    @ookyspookychic2529 5 лет назад +76

    man..if there was time travel i would love to go back to see my grandmother do makeup during these times

  • @abibeck1129
    @abibeck1129 3 года назад +6

    "square face" was so beautiful

    • @bwalsberg
      @bwalsberg Год назад

      Abi, I thought so as well……much more than the oval. I wonder if these face shapes go in and out of style or are they pretty much timeless?

  • @nkley1
    @nkley1 5 лет назад +433

    His grandson rebelled and now does makeup for “The Walking Dead”.....can’t say he didn’t stay in the family business.

    • @shantolion1576
      @shantolion1576 5 лет назад +4

      What is his name this makeup artist? The grandfather

    • @exploitedfight8081
      @exploitedfight8081 4 года назад +4

      @@shantolion1576 Westmore

    • @LaFlacs
      @LaFlacs 3 года назад +8

      I don't know anything about either ..but if it's true ..its hilariously funny!!

    • @themurrrr
      @themurrrr 3 года назад +3

      OMG, I LOVE THIS!

  • @staceyanderson6167
    @staceyanderson6167 6 лет назад +755

    That was baking to the 100th degree!

  • @tiaevans-snaith7468
    @tiaevans-snaith7468 6 лет назад +566

    I love watching these videos because it’s back to basics for me. Before all of the make up trends and fads came along there were precise rules to follow to achieve the glamor look!! Love love your channel please keep posting more!!

    • @kpzcbttp
      @kpzcbttp 5 лет назад +6

      Me too! loved it.

    • @JaimeMesChiens
      @JaimeMesChiens 5 лет назад +9

      The 1950s helmet hairstyles are so bad! These women are beautiful, but the hairstyles are pretty hideous.

    • @marieantoinette1072
      @marieantoinette1072 4 года назад +2

      Rules on how to look are bull shit

  • @jaggerkate
    @jaggerkate 3 года назад +34

    Imagine how magical these videos would be if they were in color. Love watching these. Wish my grandmas were both still here, so I could ask if they ever watched these videos.

  • @SamtheMan0508
    @SamtheMan0508 3 года назад +14

    I can't get enough of these tutorials, no matter what era!

  • @katwilliams9483
    @katwilliams9483 5 лет назад +67

    Ern Westmore was a major pioneer of the modern Hollywood cosmetics industry like Max Factor, Rubenstein, Arden, etc . You can see their names in the opening credits of movies and TV shows from the 1940s and beyond. The reason the face was so heavily powdered with a translucent powder back then is because the foundations were oil based (in the theater, foundation was referred to as "grease paint"). Powdering the face was a form of setting the underlying oil based foundation and eyeshadow (remember, Westmore used a grease based eyeshadow, not a brush on powder that we use today). Heavy powdering over foundation was called "baking" to set the foundation. The powder was left on for at least 3-10 minutes and then brushed away. Also, a matte look was the fashion back then, and for a long time there after. The 1970s brought in a more "dewy" look. Today, "setting" makeup by spraying the face with a glycerin based liquid is a recent beauty step - foundations are totally different today and, for most conditions, sprays can be beneficial to different skin types. It's also another invention developed by cosmetics companies to make more money from people who like to follow trends because, spraying the face really isn't necessary.

    • @KC-ed1dj
      @KC-ed1dj 22 дня назад

      People still "bake" today, especially under the eyes. It has been a thing for some years now.

  • @Plethorality
    @Plethorality 5 лет назад +95

    The concentrated lighting from above changed the faces more than the make up.. Lesson learned? Always travel with one's own lighting!!! ; )

  • @helloiamem
    @helloiamem 5 лет назад +202

    I prefer this makeup to today’s makeup absolutely without contest, but damn the way he speaks is so savage haha. We’ve gone from hard and fast rules to literally anything goes 😂😂

    • @elleofhearts8471
      @elleofhearts8471 4 года назад +18

      the fundamentals are still there and everybody had to learn those when they started doing make up no matter how far theyve strayed from it. the make up community just isn't so tightly bound to the basics anymore. but trust me no matter how free make up gets certain colors still flatter certain skin tones better and some technique hinder more than they help for certain face shapes. the basics do not go away no matter how relaxed the rules get.

  • @AvaHancharick
    @AvaHancharick 5 лет назад +225

    beauty gurus: baking is a makeup technique that was created recently
    1950s: AM I A JOKE TO YOU??!!!

    • @auronnyagangopadhyay7104
      @auronnyagangopadhyay7104 3 года назад +2

      Everyone talks abt baking but WHAT IS IT?!

    • @SeymoreButtss
      @SeymoreButtss 3 года назад +7

      @@auronnyagangopadhyay7104 it's how that guy put a ton of powder on her face and let it set (bake) and then he brushed off the excess after

    • @auronnyagangopadhyay7104
      @auronnyagangopadhyay7104 3 года назад +1

      @@SeymoreButtss oh. ppl really tho that was new?! Bruh

    • @auronnyagangopadhyay7104
      @auronnyagangopadhyay7104 3 года назад +2

      @@SeymoreButtss thanks btw

    • @OohlalaHolly
      @OohlalaHolly 3 года назад +3

      I did it without knowing anything about makeup, bc it made senss

  • @Katie-tx8rf
    @Katie-tx8rf 5 лет назад +748

    *assaults her face with a million pounds of powder*
    2 seconds later: “Carefully blend your eyeshadow”

  • @radiofreejoanie
    @radiofreejoanie 5 лет назад +706

    "Never match your lip rouge to your nails." See, Mom was wrong!
    "But if you choose, match your nails to your lips."
    Huh?

    • @TheJenniferKK
      @TheJenniferKK 5 лет назад +348

      He means: pick your lip color wisely, then, if you want nail polish, use the same color on your nails. Not the other way round. Kind of like how some women will go shopping for a dress to match their favourite shoes or tights, while you should always pick a dress first, and then find shoes and tights to match them. The right lip color is essential, nail polish is an accessory.

    • @sandrasanders706
      @sandrasanders706 5 лет назад

      Yeah, I know...

    • @caraf8727
      @caraf8727 4 года назад +12

      I think he means nude or pink nails. Match your nails to your lip (skin color) not the lip rouge you apply.

    • @wulftarot
      @wulftarot 3 года назад +2

      There’s multiple nail colors- green, yellow, etc. you don’t want to match your lips to your nails if they are those colors.
      match your nails to your lips- which look better in pinks and reds. So your nails can be pink or red, etc of the similar shades and hues that are more “natural”.
      But now days we do match our lips to our nails- doing black lips, yellow, purple, etc.

    • @DarkFire1536
      @DarkFire1536 3 года назад

      Lmao. I was so confused by that

  • @MsSonnyR
    @MsSonnyR 5 лет назад +444

    James Charles: Unleash your inner artist palette
    1951-you only need 2 eye shadows, brown and blue grey

  • @EEsmalls
    @EEsmalls 5 лет назад +96

    It's funny how they made the lighting so different for the before and after to make them look even more oval, I see you Ern! Lol

  • @yoe5221
    @yoe5221 5 лет назад +44

    For me he is a professional.. He knows wat he doing

  • @rmt2171
    @rmt2171 4 года назад +125

    "The oval is the ideal face" (the other ladies hang their less than ideal faces in shame).

  • @daisythomas2160
    @daisythomas2160 6 лет назад +124

    The lady giving the sideways glance at her friend. That's me!

  • @silvergirl3688
    @silvergirl3688 5 лет назад +29

    Love these old films. Simpler times.

    • @ingriddubbel8468
      @ingriddubbel8468 5 лет назад +2

      There never was a simpler time.
      However people were more polite.

  • @kelseykuekue
    @kelseykuekue 6 лет назад +454

    .....what was the point of applying eyeshadow if you're just going to slap a pound of powder over it and then wipe it away with a wet q-tip?

    • @dallasgir
      @dallasgir 5 лет назад +128

      Cosmetics were cream, and heavy in comparison to what we have now. The baking technique isn't new, just the term. By setting the cream shadow and brushing off the excess, he basically created a powder shadow. By rolling a swab over it, (he wasn't actually rubbing it) he recreated the original look, which now had been set. I was impressed he did the same under the eyes, as by doing so, he was helping to eliminate the problem of powder accenting fine lines.
      At first, I was wondering why a man was lecturing women about their faces in the 50's, but then realized this was Westmore, from the House of Westmore, so famous for makeup on film stars, that it became a type of family tradition passed thru generations. I took a class from Marvin Westmore years ago, but noticed that using brow pencils that were shaved to a flat tip was something they didn't stray from. I think we all sat and shaved our pencils with a flat razor, wasting half trying to get it right, to create brow hair strokes ! LOL

    • @yasminm7157
      @yasminm7157 5 лет назад +17

      city girl Thank you, fascinating stuff!

    • @jadabright5236
      @jadabright5236 5 лет назад +4

      For a naturally brown look

    • @sajimalik176
      @sajimalik176 5 лет назад +2

      Savage 🤣🤣

    • @marieantoinette6058
      @marieantoinette6058 4 года назад +4

      city girl an educated response.

  • @marylouisecordellpope5090
    @marylouisecordellpope5090 4 года назад +16

    I’m just here to say how much I appreciate your videos. My grandmothers taught me the same principles described and I appreciate natural beauty. No fillers or intense bronzing here! Makeup is intended to enhance your features, not to make you someone else. Trying to be someone else is “too easy and unoriginal” as my grandmothers always said. I’m just hoping makeup like this comes back in style, as I’ve seen many fashion trends come back. Thanks for all you do!

    • @joelanturk6280
      @joelanturk6280 3 месяца назад

      Girl, let's bring these timeless makeup looks back... together! 👍🏾
      Are you in?

  • @jurina9773
    @jurina9773 4 года назад +11

    Actually they all look stunning with or without make up. He really did great. 😍

  • @nikavance9453
    @nikavance9453 6 лет назад +947

    This amount of powder scares me a little

    • @raisa_cherry35
      @raisa_cherry35 6 лет назад +1

      Little Lotte 😂

    • @thistlemoon1
      @thistlemoon1 6 лет назад +30

      It wasn’t colored powder. It was basically like a talcum powder but not really a white color. My mother had some.

    • @crystal95405
      @crystal95405 6 лет назад +40

      My dry skin is screaming.

    • @joosoo
      @joosoo 5 лет назад +39

      Their foundation and creams were heavy like vaseline, so the powder was kind of necessary

    • @latenightcake5881
      @latenightcake5881 5 лет назад +16

      Their makeup was very greasy none of itmdried so they had to powder

  • @veronicasolorzano889
    @veronicasolorzano889 5 лет назад +245

    If ya'll can't tell your face shape yet
    Get a dry soap bar and trace your reflexion (the perimeter of your face) on a mirror you can tell your face shape easier.

    • @rikibradshaw9628
      @rikibradshaw9628 5 лет назад +12

      Thank you, I will try that!

    • @caterinam.6733
      @caterinam.6733 4 года назад +1

      Or you could go on face shape finder😊💋

    • @elleofhearts8471
      @elleofhearts8471 4 года назад +7

      and if you don't like having to clean up afterwards use the pen tool on a selfie and trace your face shape
      just make sure you're facing forward, sitting up straight and that you're not holding your phone or your face at an angle

  • @almostmedic3723
    @almostmedic3723 6 лет назад +441

    Im definitely a miss square! But i've never understood why an oval shape is the ideal... It seems like the greatest actresses from this era had heart shaped/square shaped faces.

    • @emilygilbeyful
      @emilygilbeyful 6 лет назад +166

      Oval is only ideal because it suits all hair lengths and shapes, and requires less contour proportionally it doesn't make a face prettier as many great beauties have round or square or heart shaped faces but those shapes are slightly limited style wise and need a little consideration to balance shape.

    • @skywing216
      @skywing216 6 лет назад +24

      Emily Gilbey I think I have an oval shape because I’ve had so many different hairstyles and one of my high school teachers told me I have the right face to pull off hairstyles most people can’t

    • @emilygilbeyful
      @emilygilbeyful 6 лет назад +27

      @@skywing216 hats and glasses are easier too! I'm oval and can generally wear any specs or hats!

    • @Luna_Anonymous
      @Luna_Anonymous 5 лет назад +22

      Oval or V shaped faces are still considered ideal because it also makes your face look slimmer or small.

    • @ashea2022
      @ashea2022 5 лет назад +6

      I have a heart shaped face and I love it, but he can fix me right, jk lol this was a funny but informative vid

  • @iamlaisgrosman
    @iamlaisgrosman Год назад +3

    Yesterday RUclips recommended this channel to me and I became addicted to it. I love watching and consuming things from past decades and discovering this channel was really cool!

  • @Choccoco
    @Choccoco 5 лет назад +3

    It's cute how the applause made them smile. They were all pretty before and after.

  • @john.arnold1860
    @john.arnold1860 6 лет назад +89

    I literally screamed when I saw how much powder he was putting on

  • @nome4u
    @nome4u 6 лет назад +69

    I love watching these.

    • @exoticgirl1
      @exoticgirl1 5 лет назад

      They creep me out, to be honest! The tone of the man, the demanding nature of how he talks, made my blood boil. I recently saw a documentary about this era and women were almost all on drugs. Their lives were hard, cold, lonely and they struggled to be submissive constantly.

    • @zenaidebuonaparte3882
      @zenaidebuonaparte3882 5 лет назад +2

      @@exoticgirl1 Triggered Feminist Alert!!

  • @glamourdaze
    @glamourdaze  6 лет назад +360

    Are you a Miss Oval, Miss Round, Miss Square, Miss Oblong or a Miss Triangle ?

    • @DoomMetalMistress1
      @DoomMetalMistress1 6 лет назад +63

      I've always had trouble with this! I am not sure what I am!!

    • @ezekielsprophecy3203
      @ezekielsprophecy3203 6 лет назад +77

      Miss I really don’t fuckin know

    • @tootsie3612
      @tootsie3612 6 лет назад +6

      glamourdaze oval or oblong. I never knew how to figure that out 🤔

    • @tootsie3612
      @tootsie3612 6 лет назад +2

      Au Chanel. Fantastique! LMFAO. Too funny 😂 I love it

    • @tootsie3612
      @tootsie3612 6 лет назад +1

      CJ I understand you completely

  • @ciganyweaverandherperiwink6293
    @ciganyweaverandherperiwink6293 Год назад +6

    I would LOVE to see this in colour 4k Hi-Def, mainly to see what on Earth that extraordinary first powder application actually looked like. I burst out laughing after he'd finished his delicate fussing with eyeliner and shadow and then just covered her comically in what looked like a thick layer of flour, eyelids and all. Fantastic.

  • @caspence56
    @caspence56 4 года назад +16

    There is a wonderful book called "The Westmores of Hollywood"; the Westmore brothers were the top make-up artists in all the major studios during the "golden age", the 1920's through the 1950's. The youngest brother went on to TV, and there are still descendents of the Westmore family working in make-up and special effects in movies/TV today.

  • @violetfaire
    @violetfaire 6 лет назад +22

    I love the way he did the brows and blended the powder. I think these tips are still great.

  • @gingerlover43015
    @gingerlover43015 6 лет назад +3701

    This guy would throw up if he saw makeup today....

    • @blueheaven2135
      @blueheaven2135 5 лет назад +261

      especally if he saw the contouring lollol lol

    • @Kereign
      @Kereign 5 лет назад +158

      Especially when it’s better today than it was before.

    • @poisonapple6138
      @poisonapple6138 5 лет назад +54

      The Westmore family is still very involved in makeup nowadays.

    • @Idk-lu1fw
      @Idk-lu1fw 5 лет назад +38

      @cockney gyal wtf?

    • @seani8698
      @seani8698 5 лет назад +69

      @cockney gyal being in the closet doesn't mean they didn't exist you monster

  • @naly202
    @naly202 5 лет назад +116

    These women were indeed beautifully made up. The way he changed the shape of the face through make up is fantastic.
    Pity it isn't in colour, though

  • @leafyapril
    @leafyapril 2 года назад +5

    i know moisturizers back then were super heavy like vaseline so powder was necessary but if i used that amount of powder (i have dry skin) i think my face would fall off 😭 that being said, i am obsessed with these vintage videos. the tips hold up well even today!! enhance what you have basically. beautiful 💗 thank you for restoring these and uploading them.

  • @nullinvoid1415
    @nullinvoid1415 3 года назад +1

    They're all beautiful women, and the square is gorgeous!

  • @lornalexdun
    @lornalexdun 6 лет назад +41

    vintage baking and highlight! love it so much, thank you for sharing

  • @LeeLee-pk4ss
    @LeeLee-pk4ss 6 лет назад +388

    I wish the rest of the face shapes were given more air time so the watcher can understand how to apply her makeup

    • @JudgeJulieLit
      @JudgeJulieLit 5 лет назад +40

      This video discriminates against trapezoids.

    • @jennys.214
      @jennys.214 5 лет назад +1

      JudgeJulieLit you made my day - I literally cannot stop laughing at your comment! ❤️😂👍🤣

    • @isabelladgriff
      @isabelladgriff 5 лет назад +1

      They did. This would just be very long if the showed it all.
      Edit: actually, it would be over an hour.

    • @yashup7335
      @yashup7335 4 года назад

      @@daphne4983 😂😂

    • @BeingAngelaMonique
      @BeingAngelaMonique 4 года назад

      its 2020

  • @Tobyjay48
    @Tobyjay48 6 лет назад +29

    Wow it's like a master class

  • @Taisie_Bunn
    @Taisie_Bunn Год назад +2

    That is literally the best explanation of an oval face shape that I have ever heard.

  • @ez4me2sa
    @ez4me2sa 5 лет назад +4

    One of the greatest makeup artists of all time.

  • @mareir
    @mareir 6 лет назад +344

    I cannot spot the triangle on Miss Triangle. 🤔
    **dunks head in flour bin**
    On the positive side, at least they don't have Instagram brows that look like aggressive road signs.

  • @mrsfahrenheit
    @mrsfahrenheit 5 лет назад +113

    Actually he is a fuckin great make up artist tho🤔 everything he says is (except for some trend- related things) true tho!!

    • @sapphirecharm01
      @sapphirecharm01 5 лет назад +6

      I think it makes sense though. Makeup changes, but there is always this style of makeup that will look good no matter what. The instagram brows will quickly fade out of style because theyre a fad.

  • @lee-annek6969
    @lee-annek6969 6 лет назад +14

    Glad they talked about colours. Never really knew what colour eyeshadows they use to wear (if any).

  • @heatherm8137
    @heatherm8137 5 лет назад +93

    Host: We'll take the oval type first because the oval is the ideal shape
    The other girls: am I a joke to you

  • @chelebelle2223
    @chelebelle2223 4 года назад +98

    Lady in the audience: *Am I the oval face type?*
    Lady beside her: (stares at her amused "I have bad news for you, ma'am.....you definitely AIN'T" )🤭😂

    • @SaraH-jn5db
      @SaraH-jn5db 3 года назад +6

      Sis literally laughed in her friends face lmao

    • @feIix8
      @feIix8 3 года назад +3

      @@SaraH-jn5db literal definition of No ❤️

  • @andreasecchi3008
    @andreasecchi3008 5 лет назад +33

    I learned more from this video today then from all the others I saw in all my life 😂❤️

  • @AishwaryaPradhan42
    @AishwaryaPradhan42 6 лет назад +2081

    The video is fun to watch, but I can’t get over the patronising tone everyone had back in the 50s.

    • @emilyatkinson12
      @emilyatkinson12 6 лет назад +96

      Aishwarya Pradhan “Just like baking a cake”

    • @MiladyGreenEyes
      @MiladyGreenEyes 6 лет назад +198

      The mansplaining is making me scream internally.

    • @azugirl111
      @azugirl111 6 лет назад +52

      @@MiladyGreenEyes it was the 50s lmao

    • @guccideltaco
      @guccideltaco 6 лет назад +271

      Yeah, whenever these type of videos are on & young girls are commenting "I wish I lived back then", I do an eye roll. They have no idea how it really was for women back then.
      Every era has its issues, but liking the fashion and makeup of the time doesn't mean you'd be happier living then.

    • @sunshinejewel2952
      @sunshinejewel2952 6 лет назад +95

      Gucci Del Taco keep rolling your eyes. Some things were indeed better

  • @EbonyNikitaElegance
    @EbonyNikitaElegance 3 года назад +5

    The results are truly BEAUTIFUL 😍 knowing your face shape really makes a difference

  • @jengen3524
    @jengen3524 2 года назад +2

    I love the attitude of the artist and the hostess. They are teaching with authority but have no inflated pride. The powder puff was obviously crucial to the whole 50’s makeup routine. I have never seen so much powder in my life! The eighties and 90s it was brushes only. So nice to see.

  • @pinnipedliker
    @pinnipedliker 3 года назад +2

    I love how each woman smiled right after getting their round of applause🥰

  • @kierstenmilburn
    @kierstenmilburn 5 лет назад +7

    I loved this, truly amazing how makeup was done back then

  • @ath9558
    @ath9558 5 лет назад +14

    i started laughing out of shock when he put the powder on her lids and entire face .. at first i was like okay under the eye even though its too much then home boi caked her entire face in powder lmaaaaooo

    • @khaingeieiko8230
      @khaingeieiko8230 5 лет назад +2

      but the end is beautiful and it gives her the matte finish. I like that.

  • @kugelweg
    @kugelweg 6 лет назад +32

    OKAY I've learned something here--never apply rouge over a moist base. THANKS FOR THAT old time make up guy!

    • @Mangotiffy
      @Mangotiffy 5 лет назад +10

      Cream rouge is okay over moist base! Nowadays bases aren't destructively wet/oily, so your average dewy foundation is ok. Cream products over powdered skin will cause separation and clumping! Powdered products over moist base will set in place immediately and make it difficult to spread!

    • @exploitedfight8081
      @exploitedfight8081 4 года назад

      Same with powder bronzer, contour etc. Safer bet is to use cream products over cream foundation and powders over powder foundation.

  • @kitterglitter7777
    @kitterglitter7777 3 года назад +2

    I been watching these little videos for a couple hours now and I cant believe that this information is more useful then the tutorials we get from everywhere!!!

  • @vickywitton1008
    @vickywitton1008 3 года назад

    That man has such a delicate touch for such huge hands!

  • @lee-annek6969
    @lee-annek6969 6 лет назад +68

    Baking level = Expert

  • @ceeaich
    @ceeaich 6 лет назад +45

    Bah hahahaha! The before and after pictures! The standing ovation 🤣

  • @JCWiley2300
    @JCWiley2300 6 лет назад +197

    I kind of agree with what he's saying about black eyeliner. It does tend to look harsh and aging.

    • @AstroMartine
      @AstroMartine 5 лет назад +16

      well I still like it.

    • @rae7864
      @rae7864 5 лет назад +13

      Helll nawww. Cat eyes, red lips & a long french maniqure is to die for.

    • @saskiasingh7383
      @saskiasingh7383 5 лет назад +2

      Yah it happens, doesn't look good on me at all

    • @tonisales4065
      @tonisales4065 4 года назад +3

      i have olive skin, and dark lashes, brows and eyes- i don’t use a lot of black eyeliner, but it’s one of the few that’s noticeable on me tbh

    • @siennaericcsan2071
      @siennaericcsan2071 4 года назад +4

      Delius Lyndon only if u do it wrong, or under the lashline

  • @Jayyed.y
    @Jayyed.y 2 года назад +2

    Omg I didn't know they had that much talent, advanced techniques and makeup variety back then! I thought baking or makeup setting, highlighting and contouring are something new or modern (2008 maybe lol). He's using cream blush in sticks, my jaw dropped!! Even the drawings, illustration method.. montage, absolutely incredible! Am so happy that I've found this channel. These videos are a treasure ❤❤

  • @stormy7192
    @stormy7192 3 года назад +2

    There isn't a woman in the world that can't be made to more beautiful. Love this. This guy scared me with the powder 😳. But wow he's excellent. Using make up to accentuate their beauty.

  • @Arte.mi.
    @Arte.mi. 5 лет назад +375

    The “oval” face they’re showing is actually heart😆

    • @catherinemcdade9518
      @catherinemcdade9518 4 года назад +21

      Thank you, that's exactly what I thought

    • @Lia-sp7ey
      @Lia-sp7ey 4 года назад +16

      its a diamond. she has wider cheekbones

    • @machimuchy7963
      @machimuchy7963 4 года назад +13

      Nope the heart shape has a pointy chin

    • @trinbrin5143
      @trinbrin5143 4 года назад +1

      fr I have a heart but they didnt even mention hearts lmfaoo

    • @lincel2789
      @lincel2789 3 года назад +9

      Idk. But I think she does have oval face but because of their hair line usually v shape, it kinda illusterate the face looking like heart shape

  • @Artchick1972
    @Artchick1972 5 лет назад +73

    The faces of the audience members crack me up

  • @thebeautywitch9155
    @thebeautywitch9155 6 лет назад +13

    I was like omg he’s baking !! Epic video, so crazy how makeup has advanced

  • @seattlered3018
    @seattlered3018 5 лет назад +42

    Wow that's some surprisingly beautiful transformations for face shape and shading each lady representing a face shape went from looking blah to looking glamorous and sexy! Love the video 💅💄

    • @exploitedfight8081
      @exploitedfight8081 4 года назад +1

      Ikr! Now everybody's contouring in exact same manner without keeping their nose or face shape in mind. I've seen ppl with really small neanderthal foreheads shading the hell out of their hairlines and ppl with long noses highlighting it all the way to the tip😆

  • @natashagates6280
    @natashagates6280 3 года назад +6

    Love it! This is when you were allowed to say how things were without people getting offended by everything.
    I’m glad I have an oval face too!

  • @adrianeduron9247
    @adrianeduron9247 6 лет назад +129

    the woman on the left at 2:15 is me

  • @linettelow
    @linettelow 5 лет назад +4

    Terrific! :D Makeup applied correctly does enhance what nature has bestowed. Cheers for sharing, I was highly entertained.♡

    • @Uapa500
      @Uapa500 5 лет назад

      Yes. And your profile picture is really cool 🙂

  • @kathyabeauty
    @kathyabeauty 6 лет назад +20

    It's hip To be Miss Square! Lol cue the flash photographer! Love the audience reactions to the "lecture"! This guy is preaching! The powdering was a little over the top, lol

    • @sandrasanders706
      @sandrasanders706 5 лет назад +1

      I think that when he was powdering her face it was probably for film which was his background so maybe that's why there was so much of it

  • @maryj5388
    @maryj5388 2 года назад +1

    How aesthetically pleasing-

  • @anastasiap.9804
    @anastasiap.9804 2 года назад +1

    Oh, how I wish we could have this in color!