Lost and Found: The journey from farm to fashion

Join us on a transformative journey as we follow a single piece of fleece in pursuit of its family. From the shearing sheds of the Australian outback, to the ancient weaving mills of Yorkshire, discover how modern technologies and age-old techniques combine to transform fleece into fashion.

[@arunaggarwal2968]

Being a Wool Mark licencee----- it feels great to be part of this compaign----Amazingly done video----It hits hard

[@Ummmmmmist]

one of the only ads on youtube i actually enjoyed

[@rebelku.pilates]

Great video, as someone not familiar with this industry I can complete relate and understand the process from beginning to end.

[@silvanopalladino3494]

Great clip. Cleverly constructed and beautifully filmed.

[@marlon_guan]

I can’t address how freaking amazing this video is, the whole concept and execution is just Wow

[@nategreno]

Really amazing concept.

[@mishinkaaa]

very smart idea and brilliant made video

[@amerydrage]

Glad this video has been made, very very well done. After the stupidity of Peta and Animals Australia making false and ridiculous claims about wool production, this video proves them wrong and is promoting and educating the actual wool production process, will be very beneficial to the industry.

[@cesaariela3081]

totalmente maraivlloso, como amante de la lana (hice mi tesis de grado en calidad de lana) y como docente de ovinos desde 1995, no puedo tener mejor ejemplo visual para mostrar lo importante de toda la cadena. gracias

[@seriouslycat6056]

Good commercial.. saw it on my phone application Duolingo!!

[@andrew.r.lukasik]

This wool... is perfect ;_;

[@Mr_Dee]

Who created this beautifull clip? Credits or making of perhaps? :)

[@PhishChiang]

Fashion Neon~

[@muhammadshafilone4086]

i am from Kashmir
woolmark products are not available here
i bought a used but in good condition woolmark sweater a few years back...that is the best sweater i have ever bought, but its waist length very less...so it remains unused....how can i order a woolmark sweater or a sweatshirt online...
by the way, a video filled with creativity and precision...
Love from Kashmir, Cashmire, Cashmere

[@TheWoolmarkCompany]

Hi Muhammad,
Brands such as Van Heusen , Allen Solly, Peter England, Louis Phillippe, Arrow, Wiils lifestyle, Parx, Indian Terrain, Park Avenue should have wool sweaters in stock.

[@muhammadshafilone4086]

@@TheWoolmarkCompany thank you for the reply...

[@dianamarcelagomezburgos6433]

like