Ethos, Pathos, & Logos: How to Use Persuasive Ad Techniques

Advertisers try to gain trust with 3 main techniques: ethos [building credibility with endorsements], pathos [evoking an emotional response], and logos [blowing our minds with facts and figures]. Learn more about ethos, pathos, and logos here ►► bit.ly/2qTPJsy
SUBSCRIBE to StudioBinder’s RUclips channel! ►► bit.ly/2hksYO0
Music: "All I Can Give" by Jamie Bathgate: bit.ly/2HUeXPM
--- More Popular Trend Videos ---
The Top Product Ad Ideas & Trends for 2018 ► bit.ly/2HTRL4i
The Best Super Bowl Commercials & Trends ► bit.ly/2HRfq55
Motion Graphic Design Inspirations and Trends for 2018 ► bit.ly/2HRR7nR
--- Connect with us on social ---
Facebook ►► / studiobinderapp
Twitter ►► / studiobinder
Instagram ►► / studiobinder
Pinterest ►► / studiobinde0545
LinkedIn ►► / studio-binder