How To Create a Brand Guideline (REAL Client Example)

Are you interested in learning about branding guidelines and what goes into a professional one? Then this video is for you! I show you a REAL life client brand guideline and the pages I include to help my client use their branding consistently.
From the table of contents to the logo guidelines, this video walks you through all the pages I include and deliver to my clients. Please keep in mind, I am always improving and changing the process and aesthetic of my guideline so my past videos may look slightly different.
Feel free to skip ahead to any of these important parts of the video:
0:00 welcome!
0:20 what are brand guidelines?
1:40 helpful resource
2:13 how many pages?
3:05 cover page
3:48 table of contents
4:32 brand strategy
5:32 mood board
6:13 color palette
7:23 the logos
11:15 mockups
12:05 fonts
14:24 how to deliver everything
14:50 next steps
---------------------------------------
// WHERE TO FIND ME //
instagram:
/ meganweeksdesign
pinterest:
/ meganweeksdesignco
online portfolio:
meganweeksdesi...
business inquiries:
[e-mail]
---------------------------------------
// MY FREE GRAPHIC DESIGNER RESOURCES //
GET THE FREE WEBSITE DESIGN PROCESS GUIDE HERE:
view.flodesk.c...
PRE-WRITTEN EMAILS FOR YOUR GRAPHIC DESIGN BUSINESS:
view.flodesk.c...
WEBSITE IN A WEEK PROCESS GUIDE:
view.flodesk.c...
BRAND DESIGN ROADMAP:
view.flodesk.c...
FREE LOGO DESIGN QUESTIONNAIRE:
view.flodesk.c...
PROJECT MANAGEMENT WORKFLOW:
view.flodesk.c...
HOW TO GO FROM HOURLY FREELANCER TO TRUSTED DESIGNER
GET MY FREE TRAINING VIDEO 💥
view.flodesk.c...
---------------------------------------
// TAKE MY COURSES //
GUIDE TO: LANDING GRAPHIC DESIGN CLIENTS
This course has 5 video led modules, a downloadable e-book and you will be able to join my community as well 💕
meganweeksdesi...
✨ WordPress Website Design Course ✨
meganweeksdesi...
✨ Custom Branding Process Course ✨
meganweeksdesi...
NOW OFFERING BRAND + WEB DESIGN COURSES IN A BUNDLE 💥
meganweeksdesi...
---------------------------------------
// OTHER HELPFUL LINKS //
Join my email list for more helpful design tips:
view.flodesk.c...
LIKE MY EMAIL STYLE?! JOIN FLODESK FOR 50% OFF
app.flodesk.co...
MY CONTRACT TEMPLATES:
meganweeksdesi...
GET DUBSADO (my project management system):
www.dubsado.co...
SITEGROUND (my favorite website hosting for WordPress):
www.siteground...
---------------------------------------
I do make a commission on some of the links in this description box. Thank you so much for the support.
#graphicdesign #branding

[@Rio-by1eh]

When talking about logos you should talk about logo LOCKUPS - stacked, vertical, horizontal … word mark

[@designwithkavya2099]

This is Awesome !! Thanks Megan for sharing this insightful knowledge 😊

[@canklejohnes3260]

Dope. Content as usual🎉🎉

[@MeganWeeks]

thank youuu

[@Kensingtonhawk]

Can you make a specific video on color palettes and how to choose colors for a clients who have no site to begin with.
I feel like i always get paralyzed by the options available and have a difficult time coming up with colors, how many colors to choose, and how to use them etc

[@MeganWeeks]

Yes! I will work on a video about this!

[@euphoric_vibes2066]

Your Channel is a gem for beginners like me.😇

[@MeganWeeks]

so happy to hear that!

[@aisourav]

Do you charge for the Logo and Brand Guidelines in total or separately?

[@MeganWeeks]

in total! it is part of the full branding package.