Why ChaiiWala Copycats are Holding the Ummah Back
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- Опубликовано: 10 июл 2024
- 🙆🏻♂️ Our investment arm, Cur8 Capital - cur8.capital
Since Chaiiwala first grew popular, chai places have been popping up everywhere, but this is a problem and in this video, I'll tell you exactly why.
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About us
We're Ibrahim & Mohsin - ex-city lawyers and authors of "Halal Investing for Beginners". We've been studying investments and the traditional Islamic sciences for 13+ years. Over the year we've been published by the Financial Times, the World Economic Forum, Foreign Policy etc.
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TIMESTAMPS
00:00 - Chaiwala copycats
01:40 - Why I'm disappointed
03:11 - Why imitation is damaging
04:03 - Message to the imitators
06:58 - Message to the companies being imitated
08:29 - Message to everyone
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Развлечения
I'm an American who lived in Bangladesh for 3 years and the imitation is endless there. I mean, it's so bad that people take a brand name like Subway and serve curry street food there - they don't even know what they're imitating. There was a KFC franchisee that did it right for a while and got KFC's blessing. KFC Corporate taught them everything, gave them official tools and equipment, food recipes, business processes, etc. But after they did this the owner got greedy and no longer wanted to pay royalty fees despite having a BOOMING business. So KFC cut off all contact and his business started to fail - he cut corners, reduced quality, and he tried to hide the fact that he was no longer official. It was so unbelievably scummy - it was so sad seeing Muslims act like that.
They don’t have a monopoly or copy rights over the word “chai” - unless they do?
10+ years ago i had the idea of creating a 'chai' shop, with 'chai' in the brand name. If a non-business minded person like me can think of it, then many many other people can too. So good luck to them all. Many coffee shops out there doing well with competition, so I'm sure these will too.
Great video and a topic I really agree with you on. Carbon copying someone else’s business is never the way.
'Imitation is the sincerest form of flattery that mediocrity can pay to greatness.'
Im happy that theres a few of these similar shops around cz when one is busy you can just go to the next one, same with the pfc's in mile end.
I personally don’t think all of them should be considered copycats, because at least two of them did not have similar branding and the names were not similar except they contained the word chai. Although yes the business concept may be the same, I’ve never seen anything else like that myself in my area
You should come to the Midlands, we have about 100 different clothes and garment shops on the same road. Everyone is copying eachother.
Really good video, maybe you should do more videos analysing Muslim businesses in the UK (and international)?
Completely agree with the point. However, what do you say about all the established businesses out there which have been very successful. To name a few, banks, estate agents, insurance firms the list goes on. Ultimately there is little to no differentiation here nor creativity? The argument of not needing to re-invent the wheel exists here.
Curious to hear your thoughts.
Loved the video!
Jzk khyr
There's a very clear reason why there are many apparent "copycats" instead of new business ideas which is the huge financial risk of trying completely new ideas compared to opening a business based on a solid and proven model, pouring your hard-earned money into a completely new business concept is much easier said then done. And clearly there is demand otherwise these other businesses would not last beyond a few months.
Was Chaiiwala the first in Ilford Lane or were any of the brands you stood in front of open before Chaiiwala?
I think as Muslims we need to spread our wings. Not only solving customer problems for individual profits, but also solving problems to benefit the global ummah as a whole, making the average Muslim more stronger by a few/many %'s. I mean look at how the Jewish Community operate; small in number but massive in influence. The time is more critical for solutions now, as the rest of the world is conspiring against us. Our systems, product and value needs to be solid.
Brilliant discussion
Nice content that is quite practical to those who are interested in entering the entrepreneurial world. I believe its to lower the risks of doing business maybe? Given the well known high failure rate, its natural to be averse and to just imitate. But we should see failure as a badge of accomplishment and the more failure the closer intel to success.
Off-topic: Could you do a series on Tawakul? There is barely any content on it, to learn it or to just give a basic breakdown of it. I love the risk-taking emphasis on it which is intimately tied to entrepreneurship unlike conventional insurance.
Will put it on our to do list
@@IFGuru jazakhallah khayr
Agreed… very common in South Asian culture to copy same business that is working for someone. For example how many uncles have takeaway shops and they all sell same things .. not even that they offer variety … there is lack of creativity and innovation when it comes entrepreneurship in the community.
If a leader in an industry cannot stand competition, then that’s where their innovative thinking stops. If you’re discouraging a concept from being duplicated, then what do you have to say about the plethora of mainstream coffee brands - Starbucks, Costa, Nero, etc? Fact is a concept is just a concept, differentiation & quality is what helps distinguish a brand. Just because the word chai is included in branding doesn’t mean it’s a copy. In a similar vein, the same applies to other industries, airlines, lawyers, accountants, bankers, consultants, grocery stores, fashion brands, Islamic finance gurus etc. Most people go into business to make money & not typically for philanthropic reasons - to invest in solving a problem the community may have. Yes, it would be good for more Muslims to become quality entrepreneurs and solve problems the community has but you cannot say that don’t copy what is working. Competition is intrinsic to ensure even the leader is on their toes to provide quality & not become complacent. If people do copy what is working, do it better than what is on market. It has been known to be done.
I like the sentiment of the video, and I completely agree, but I also think Muslims doing business should also aspire to having societal/philanthropic value.
Its better to have more competition within a industry..customer will get better price
If some1 has monopoly pricing will not be good for the end customers
classic case of low barriers to entry. Inevitable that others will follow.
Well said! One problem that needs people to solve it is housing. Why don't we have more build-to-rent? There are not enough landlords in this country!
Too many landlords*
Lots of BTR out there when it makes investment sense.
Financing it in a halal way isn't easy.
Asslum o walikum, bro! Which broker will u recommend for stocks trading in USA and UK markets??
trading 212 or hargreaves lansdown
Salaam alekoum my friend, i hava a question , there is a new crypto called celestia and its has very good reviews and projects ,can you please review it if its haram or not please
Western mindset vs Asian mindset. There's no right or no answer. You make some good points, obviously people are going to take issue with this but it is what it is.
They don't actually have the problem solving skills. They are imitators.
The problem with most of these copycats is that they are inferior and the tea doesn't taste better than Chaiiwallah and or the price is not competitive enough.
Don’t get me started on the bubble tea shops 🤦🏽♂️
I’m not convinced the skills which make a good imitator are the same as those which make a good entrepreneur.
Sorry I disagree.
If these businesses are saturating the market, they'll be unprofitable, and have to close down. The fact they're still operating (and in many cases, expanding) - shows that there's unmet demand.
Not everyone can be a maverick entrepreneur. 80% of businesses fail within the first three years. There is no shame in copying a strategy/idea that's already working.
To be honest, for me, this video comes across badly. Some people have the privilege of starting businesses without having to worry about failure or supporting themselves. Other people are just trying to survive.
Cool - call it a different name.
I'm not at all against competition and people copying - that's the nature of business. But I'm really against lazy copying. That's holding us all back.
@@IFGuru Most (if not all) of these businesses are not called 'Chaiiwala' - but a variation of that (e.g Chaii bros). That's perfectly legal - and understandable, as Chai Walla literally means 'tea seller'.
If there are businesses copying the name/brand exactly (I've never seen this) - that's wrong, but also a weakness in Chaiiwala's trademark registration and enforcement (i.e their business).
Five Guys didn't call themselves Ducdonalds.
Costa coffee didn't call themselves starebucks.
I'm setting a pretty low bar.
@@IFGuru Domino's Pizza and Pizza Hut both have pizza in their name, because they both sell pizza.
Burger Kings, Gourmet Burger Kitchen and Honest Burger all have burger in their name, because they all sell burgers.
These brands all have chai in their name, because they all sell chai.
@@midasrashidexactly. Chai isn't a brand name - it's an item. If shops sell chai, you would expect it to be in their name. If you take cha sha for instance, they use a different colour scheme to the black and white of chaiwala and they serve in traditional clay-made cups, with very authentic south asian decor, offering a different experience to chaiwala. There are way bigger issues in the Ummah to focus on right now.
I disagree with this video.
McDonald's started the fast-food game but then everyone else jumped in and they all had to up their game to stay cool. So Burger King, Wendy's, and the rest didn't just copy - they mixed it up, adding their own twists. Now we've got a $570 billion industry on our hands, and it's all 'cause that first idea got copied and sparked a whole innovation race. Copying doesn't kill creativity, it lights a fire under it - more choices for us, more cool stuff coming out, and more bucks in the economy.🍔💡🚀
Also, let's look at Starbucks and Costa Coffee. Despite sharing a similar market space, the presence of both hasn't diluted their revenue; instead, it's grown the coffee culture and expanded the market. When Starbucks introduced the concept of coffee as an experience, not just a drink, they didn't monopolize the concept-Costa Coffee tapped into that wave too, differentiating with their own style. So, the coffee shop market in the UK alone is worth over £10 billion, showing that competition can increase rather than reduce overall revenue. Both brands thrive, innovate, and contribute to a robust industry where the consumer's increasing demand for variety and quality ensures that there's plenty of business to go around. 🌟🚀
I can fully get behind this. Just call it a different name. Have that level of self respect at least is all I say.
@@IFGuru I hear where you're coming from about the naming. Standing out with a unique brand name does matter, and it's a fair point on self-respect. But the vid seemed to lean heavy on the negatives of business 'copycats'. Honestly, apart from a couple for example, most aren't even rocking the same name, just a similar vibe. So if it's not about the name, what's the stress? They're filling different niches and spicing up the market. If we're all about originality, shouldn't the focus be on the unique twists they bring to the table instead of the shade for playing the same game? 🤔✨🛍
@@theabsdude burger king came first
You don't have to be first in everything. Sometimes being second can be better.
copycats drive down margins and oversaturate the markets, consumers lose out as well. becase all the vendors are fighting over thinner and thinner margins so they have to cut costs, so the will try and get by with lower quality ingredients, cut staff hours etc. so you're left with a poor quality product.
the original company gets hammered by competition and they lose revenue, and the copycats just end up wasting their time and they soon chnage the shop entirely after a short time.
near were i live there is 1 ottoman doner place, seems OK. well just 2 doors down, after seeing the success of ottoman doner, someone opened ertugal doner. it was ridiculous. nobody ever went to ergutal because ottoman was there first and they already established themselves. in about 5-6 months ertugal doner shut down and it's a different takeaway now.
actually statistically imitators often are more successful than the original. as the original is only 1 company and there are thousands if not millions of imitators.
and among them is usually someone with enough talent and deeper pockets who can imitate, execute, and scale better than the OG.
It's not just these lazy and unoriginal chaiiwala imitators. This problem PLAGUES the entire Muslim world. Someone will start a business and maybe do a little well. A lazt imitator will notice and think they can get in on the action, and will open the same shop right opposite or next to the original one and steal half their customers. Both end up worse off. If you're going to copy, at least go to an area where the customer base isn't the same. You can go down a typical Asian area in the UK and you'll see 5 barber shops within a 2 min walking distance. or 10 takeaways, or 5 groceries all branded the same. Annoys the hell out of me
Tbh i think you have a relevant problem that you are addressing in the video. However I think you have built your relevant point upon false examples. I live in Ilford and most of these Chai shops, although very similar , offer different experiences. I think you may have superimposed an idea on these chai shops. To say that because the other shop all have 'Chai' in their names makes them copycats is a big stretch. For example Pizza Hut , dominos pizza and Pizza Gogo. You could say these too are copycats of each other , but that just comes down to the fact that if a business is doing well others will follow suit and take key elements of the business, just because a business is the first of its kind it doesn't and shouldn't guarantee them as a monopoly of that concept. Through that logic , there should only be Pizza Hut etc.
Pretty reasonable argument. Maybe I should do a chai crawl of ilford Lane lol
Disappointed with the number of uncovered women that was shown in the video, we do not expect this from any practicing brothers. May Allah guide me and all of us.
I don't know why anyone would wanna get chaiiwala - their chai is average at best and their food isn't great. Love Naanstahps chai
I disagree, copycats should be allowed at their own risk with legal limits, it will make the original keep them on their toes. There's possibility they may implement the idea even better even if it's rare.
An oversaturated market is a bad market.
just because something is a desi tea shop doesn't mean its a chaiiwala copycat. clearly there is a demand for these chai shops I don't see the issue
😂😂 do a breakdown of shisha cafes now
😅
Divided by logos.. United by Modi chai wala😂😂😂
Greed and laziness is holding them back. Why is that when a business is doing well standards slip, quality reduces but prices go up.
Chaiiwala need to get over themselves they dont have a monopoly over chaii, tbh theyre chaii is abysmal these days
To be honest, if chaiwala produced better quality than the copycats, then they’d have a leg to stand on. But they’re all exactly the same. Which tells me chaiwala overcharges themselves
100% agree
So what it's called business
Yeah don't fully agree with this video. Competition drives the very innovation mentioned in the video. Plus the industry mentioned tends to have a massive appetite for growth. How many Western coffee businesses are out there competing against each other? All with their slight unique twist/differences and they appear to be doing well at face value.
But i do agree on one element, perhaps not emphasised enough. The unashamed copying with no difference. The proverbal cash grab with little to no thought. That happens in our community alot, the silly cloning diluting a given area and then killing growth. That i think is a real problem. Half the time the copying is rubbish and so sub par it effectively slowly kills that market.
Thats needs to stop.
The first paragraph of this is not my point. The second paragraph is. So we actually agree.
Yes agree with this - I think if the video focused more on the small examples of 'unashamed copying' it would come across a lot better.
You reckon chaiwalla solved the problem well, i think many would argue they didn't. I'm not a fan of people copying branding and names, but rivallry for a similar concept is healthy. How many Coffee chains are there in the UK? How many independents are there? Supermarkets who have coffeee shops? There are loads - everyone thrives, everyone thinks they're doing better at producing the content than the other one.
The other thing is, you assume that those people who have setup the copycats, have the ability to solve other problems. I suspect a lot of them saw something successful and thought "i want a piece of that pie".
I want a piece of that halwa*
Brother Ebrahim grossly underestimated the devotion IFG viewers have to the Chaii market 😂😂. Quite the backlash in the comments
😂. Mi chaii all the way I say.
@@IFGuru 😂 Disingenuous comments like that are not winning the viewers back, you're going to have to open a Chaii shop of your own to prove your dedication to the cause. I suggest the name Where's Chaii Wally
@@IFGuru I mean the aim is to get lost in the crowd
“Holding the Ummah back” really? The queues outside “desi” tea houses are bigger than the queues outside the Masjids.
This is not new. If you go to Pakistan or many other countries in the East (including China), you will see many traditional areas with shops that sell identical things. From tyres to cloth, you will find shops like these together rather than different areas with different types of shops.
As a kid I wondered how they made money but thats because I had been raised in the West and didn't understand why things had turned out this way.
To be fair this occurred because Capitalism wasn't the endgame and people weren't out to one up each other as much. It was easier to set up shop in an area with similar shops.
However now with Capitalism in peoples minds, it has turned into copycatting from others and riding the wave of novelty without substance, like some weird form of trickle down economics. I believe this is the mentality we see with these copycats.
China styled this out by adding some honour to their old school business practices and not competing on price with each other because they knew it would give rise to disputes and greed. However things are different now and these thought processes are dying if not dead.
As Muslims our backbone for doing business should be not making the most money but how we can benefit the world. We should know Allah has written our Rizk for us and trust in that by striving for it but not at the expense of your fellow human.
Chai is a common term and most of the shops you showed barely have anything in common
Being Muslim has literally nothing to do with chai......
Isn’t competition good for the ummah? And helpful to create better products and services for customers?
competition to be backbiters , scammers , swindlers and unoriginal?
being authentic is just lost on the ummah's worldview , no wonder that we're so left behind...
@@mt000mpfully agree that authenticity is important but competition as an economic concept has its benefits - it prevents one player for taking over the entire market and therefore being able to offer really high prices even if the service is terrible, because they are the only ones who can. Because there is competition, companies will be competing to offer the best service/prices, which is helpful for the customer as the quality of the industry, and potentially affordability, should increase. It can also drive positive growth as companies usually need to offer new products or at least improve their service in new ways, to keep going. I do agree with you that backstabbing, scamming etc is wrong though. And trying to steal customers from a Muslim brother/sister by opening by minutes away is also questionable, but unless there is a hadith to prevent that, you could say it's a part of business.
So what about Costa, cafe Nero. Business is about money .. very wasteful video
Great video. Definitely don't go to KFC! Go to Chaiwala and avoid Starbucks so we don't support Xionism! 🇵🇸🇵🇸✊🏾
Was this video sponsored by Chaiiwala?
I don’t shop at Indian businesses especially ones that are Gujarati. I see them as traitors to Muslims during partition. They sided with Hindus over their own Muslim brothers.
Cope and seethe
@@jeanniemaycrawford4466 Their own leader butchered them. Good luck to them all and yourself. Cope with your leader
Is this sponsored video 😊
No 😄. Said no to the complimentary chaii too.
😂 thanks for video bro ..barakallahfee
It's very sad. I always say this to Muslim entrepreneurs who want to get into the fitness space, I'm happy to help you. There is enough to go around. Allah's rizq isn't limited but don't plagiarise all my stuff and try to sell it as your own. Innovate bring something new to the table. And don't be an amateur selling fads and gimmicks
There's no point talking about coca cola and Facebook when you are targeting the masses as your audience. This video isn't for anyone and everyone
Chaiiwala is trash though. Mi chai is better
Ha. Fair enough. I might need to try them all for a future video.
Corner shop
Take away
Sheesha
Desert shop
Chai shop vape shop
Lol asians