I'm in the mentorship program and it was career-changing for me. This particular producer was the hungriest of the bunch and honesly it's been nothing but inspiring to see him grow. Big up Christian
Your channel, and this video in particular, inspired me to open up and fill in your application as well. Hopefully we can turn this passion for music into something great together. (I could use some assistance, given my somewhat limiting physical circumstances.)
I need your help, I'm a musician who moved to the United States. It's lovely here, it would be my dream to accomplish a bigger goal and getting a break from the 9-5. Peace
I appreciate your comments about building relationships, but why not just be upfront from the beginning? Just write a demo for them and say "Hi there im interested in working with you on your project, I wrote this demo for you!" and boom you're in. And I feel like clients respect being upfront about it more, I don't see why you need to build up a relationship just to ask for money later, that doesn't seem as genuine. Building relationships is important yes, but I would value more the friendships you make over time by working with someone rather than the ones you built just for a means to an end. In more "collaborative" mediums maybe this approach is more appropriate, but doing videogame music I've gotten every client by being upfront in the beginning.
@@Justauri-asdfghjkl good point. Same as any other industry. A wider market with a lower closing rate versus smaller market with potentially higher impact per lead. Both viable
As another commenter here said... Either approach is fine. At the end of the day, network with others how you yourself would want to be networked with. The producers are being clear upfront that they're working producers so there isn't a 'bait and switch' thing going on. Much of the upfront relationship building is to see if the artist even wants a producer and to make sure the producer wants to work with the artist (which they won't know by just looking at their social media / hearing their releases). Freelancing is built on doing a lot of repeat work versus constantly hustling for one-off projects... So if they get locked into a bunch of work with clients they dread working with then they will hate their entire existence and the business will ultimately suffer (I see this happen ALL of the time). It feels like they're working on Fiverr or something. When they spend a bit more time upfront building trust/bond with great people to work with... It leads to better referrals / getting into circles of other great people to work with. I'll also add that this is typically something they're doing to build up their initial client-base of 10-20 great artists. After that (if they did what I advised) they'll have a steady stream of inbound opportunities. Inbound opportunities still need to be vetted of course, but it's less work than outbound. Also, an important note: They may decide to NOT charge a production fee/studio time and move in that direction. They may instead decide after establishing that relationship that it makes more sense to just build catalog with that individual or do something else together. But if they had pitched up front then that individual could have just written them off immediately. There are many different types of 'capital' in our business and they may not immediately know upfront which way to take things. PS - Just saw the end of your comment and doing video game music. Yep, that's a different approach so your experience makes sense.
Hey! Great video, you covered in depth a lot of interesting points. I have a question though: what kind of gear did Christian use? Was he mainly DAW based or did he have any specific piece of hardware? Just a bit of curiosity coming from a gear junkie ahah! Keep it up ;)
I'll have to ask him but pretty sure it's low-key setup off the top of my head I remember... Ableton, some 2 channel interface, ik multimedia monitors, etc. Nothing crazy.
yeah its still doable but you still gotta have a lot of skill for it. you can't just toss something into fl studio and call it a day you gotta make friends first which takes time and over time people you know will buy from you there is no speeding that up at all. its gonna take most people about a year which makes sense to say 12 months.
i wish i had guidance i really did a lot of work with my 10 years of practice i have a lot of time.... i just wish i could get just final touch to polish all of it because i never had help... nobody really is interested in music and im just sad about it. and probably no one can help me with genre that i choosed i had mostly focused on dubstep i wish i could bring orchiestral symphonic vibes and house vibes to some tracks cuz that really gives the taste like even techno with acid basses and french style of cutting things to music its all really inspiring to me
as far I know registering music working awesome if that your own project . But if you plan to sell your service or music , not sure that the way . How about only use snippets or showing process with your music played in that video ? It doesnt need full song though
Sometimes it will temporary disallow messaging but we haven't recognized any exact paterns... Seems to happen randomly at different times and for different reasons amongst the producers on our roster. For example, sometimes a producer will send 3 messages and it will cause a problem and other times they can get out 100 with no problems. I'll have to ask Christian what his specific experience was with that. I would say on average our producers reach out to 30-ish artist a week and most don't have any problems with doing that.
They're record producers so yes... They handle the entire creation process of the record (although they may loop in other professionals to handle certain aspects of it). Typically they are getting hired for their taste, their direction, and to ensure completion. Kind of like a creative partner/advisor (and many times a "therapist" lol) to the artist throughout the project or over many projects together. Thanks for watching!
It's less about knowing exactly what to say and more about knowing what your next steps are when you meet an artist. That will determine what to say. You're essentially just trying to move to relationship to the next stage in your pipeline. I added 3 more videos to this video's description (above) so that you can check them out and get a bit more context around this process. Hope that helps. Thanks for watching!
I'm sure the same outcome is totally possible although the approach / process to get there may vary from the steps in this particular video. We primarily consult music producers (not beat-makers only) here at Dark Label, but a handful of them do also sell beats.
Producer Ant Chamberlain has done videos like this but specifically for beat makers and you should go check out his channel. Hard faced on outside but a real genuine guy with a heart, so I shout Him out.
I'm in the mentorship program and it was career-changing for me. This particular producer was the hungriest of the bunch and honesly it's been nothing but inspiring to see him grow. Big up Christian
Thanks for that Fred. I agree - Christian is a beast! We're fortunate to have great clients (you included)
Awesome timeline breakdown. Great job on the success. I definitely wanna be on repeat for that experiment 💪🏿
800 per track needs a pretty fleshed out portfolio in my opinion.
Christian is definitely an inspiration when it comes to being eager to learn and grow. So glad to see him succeed!
Amazing storytelling, was hooked instantly!
Glad you enjoyed it!
Great info! Having a plan and the drive to do the actual work paid off
Well done Christian!
He's a hard worker!
Love this....might have to sign up
Incredible story, amazing results, thanks for this video! Super inspiring. Would love to see something like this with the sample pack business model
You’re welcome! And great idea. I’ll be talking a little bit about sample packs in our next video about multiple income streams.
@@darklabelmusic awesome, looking forward to it!
Awesome video. This just motivated me to keep pushing forward and stop letting doubt and fear hold me back.
Love to hear that. Keep it up!
im learning fl studio and so far I just been taking it step by step
Switched from FL to Logic. I dont understand anything but I'll learn. When the brain hurts its that moment when you're learning.
@@georgemichelakis1202 true when it hurts to much i just do it and it turns out pretty good
One love, brotha. Appreciate you sharing 🙏🏻
Your channel, and this video in particular, inspired me to open up and fill in your application as well. Hopefully we can turn this passion for music into something great together. (I could use some assistance, given my somewhat limiting physical circumstances.)
Super valuable video!!
Both encouraged and disheartened. I'm only interested in unbridled creating ❤😂😢
Loved watching this progress! Great job.
Thanks Ryan! Hope you’re well. Let’s grab lunch with Mark sometime.
this is great stuff!!
Very cool channel.
So much valuable information in this video, thank you for sharing?
amazing vid!
hey man love the video my only thing is maybe move the camera back just a bit. Its quite upfront. Also can we hear his music?
Thanks for the heads up! Christian's current portfolio: soundcloud.com/cdsancto
maybe you just move you chair back a bit haha
I need your help, I'm a musician who moved to the United States. It's lovely here, it would be my dream to accomplish a bigger goal and getting a break from the 9-5. Peace
If you're serious, you should probably visit their website instead of leaving a comment.
Well done! Interesting channel. I'll look into this. Subbed! 🙂
Legend!! 🎉
I appreciate your comments about building relationships, but why not just be upfront from the beginning? Just write a demo for them and say "Hi there im interested in working with you on your project, I wrote this demo for you!" and boom you're in. And I feel like clients respect being upfront about it more, I don't see why you need to build up a relationship just to ask for money later, that doesn't seem as genuine.
Building relationships is important yes, but I would value more the friendships you make over time by working with someone rather than the ones you built just for a means to an end.
In more "collaborative" mediums maybe this approach is more appropriate, but doing videogame music I've gotten every client by being upfront in the beginning.
I honestly think both strategies are fine it just depends on personality type and context
@@Justauri-asdfghjkl good point. Same as any other industry. A wider market with a lower closing rate versus smaller market with potentially higher impact per lead. Both viable
As another commenter here said... Either approach is fine. At the end of the day, network with others how you yourself would want to be networked with. The producers are being clear upfront that they're working producers so there isn't a 'bait and switch' thing going on. Much of the upfront relationship building is to see if the artist even wants a producer and to make sure the producer wants to work with the artist (which they won't know by just looking at their social media / hearing their releases).
Freelancing is built on doing a lot of repeat work versus constantly hustling for one-off projects... So if they get locked into a bunch of work with clients they dread working with then they will hate their entire existence and the business will ultimately suffer (I see this happen ALL of the time). It feels like they're working on Fiverr or something.
When they spend a bit more time upfront building trust/bond with great people to work with... It leads to better referrals / getting into circles of other great people to work with.
I'll also add that this is typically something they're doing to build up their initial client-base of 10-20 great artists. After that (if they did what I advised) they'll have a steady stream of inbound opportunities. Inbound opportunities still need to be vetted of course, but it's less work than outbound.
Also, an important note:
They may decide to NOT charge a production fee/studio time and move in that direction. They may instead decide after establishing that relationship that it makes more sense to just build catalog with that individual or do something else together. But if they had pitched up front then that individual could have just written them off immediately. There are many different types of 'capital' in our business and they may not immediately know upfront which way to take things.
PS - Just saw the end of your comment and doing video game music. Yep, that's a different approach so your experience makes sense.
Great video!
Thanks Max!
Truly inspiring!
ayeee!!!! i know that guy!
homies
It's pretty crazy to see someone using the NS40M today
@2:57
Great video, learned so much ;)
It’s not luck, it’s networking
+
Hey! Great video, you covered in depth a lot of interesting points. I have a question though: what kind of gear did Christian use? Was he mainly DAW based or did he have any specific piece of hardware? Just a bit of curiosity coming from a gear junkie ahah! Keep it up ;)
I'll have to ask him but pretty sure it's low-key setup off the top of my head I remember... Ableton, some 2 channel interface, ik multimedia monitors, etc. Nothing crazy.
@@darklabelmusic thank you very much for your answer! Cheers
Two success stories!!
yeah its still doable but you still gotta have a lot of skill for it. you can't just toss something into fl studio and call it a day you gotta make friends first which takes time and over time people you know will buy from you there is no speeding that up at all. its gonna take most people about a year which makes sense to say 12 months.
love this!
Thanks for watching Tray!
i wish i had guidance i really did a lot of work with my 10 years of practice i have a lot of time....
i just wish i could get just final touch to polish all of it
because i never had help... nobody really is interested in music and im just sad about it.
and probably no one can help me with genre that i choosed
i had mostly focused on dubstep
i wish i could bring orchiestral symphonic vibes and house vibes to some tracks
cuz that really gives the taste like even techno with acid basses and french style of cutting things to music
its all really inspiring to me
I need to reach out
Great vídeo!
Before we upload our content on social media, do we have to register our music, so it won't be stolen?
as far I know registering music working awesome if that your own project . But if you plan to sell your service or music , not sure that the way .
How about only use snippets or showing process with your music played in that video ? It doesnt need full song though
How do I contact you? I'd like a person who understands business since I can handle production side
Is being a freelance producer viable for EDM artists? Specially on the bass side of things
how did you reached out to so many people? Instagram just puts you in spam after sending many DM's right?
Sometimes it will temporary disallow messaging but we haven't recognized any exact paterns... Seems to happen randomly at different times and for different reasons amongst the producers on our roster. For example, sometimes a producer will send 3 messages and it will cause a problem and other times they can get out 100 with no problems. I'll have to ask Christian what his specific experience was with that. I would say on average our producers reach out to 30-ish artist a week and most don't have any problems with doing that.
@@darklabelmusic awesome thanks for your response and time for explaining! Appreciate it :)
Great video
I’m interested but I’m more of a hip hop producer. I wonder how much genre matters.
Why couldnt it have been me 😂
Great video! Deserves wayyy more views
I appreciate that!
It's been a day 😂
When you say producer, does that mean track/mix/master? Does that include songwriting? What does being a producer entail?
They're record producers so yes... They handle the entire creation process of the record (although they may loop in other professionals to handle certain aspects of it). Typically they are getting hired for their taste, their direction, and to ensure completion. Kind of like a creative partner/advisor (and many times a "therapist" lol) to the artist throughout the project or over many projects together. Thanks for watching!
@@darklabelmusic thank you
Where do he find the artists and what do he say to them?
It's less about knowing exactly what to say and more about knowing what your next steps are when you meet an artist. That will determine what to say. You're essentially just trying to move to relationship to the next stage in your pipeline. I added 3 more videos to this video's description (above) so that you can check them out and get a bit more context around this process. Hope that helps. Thanks for watching!
Please share links to the work.
Just added it to the description. Thanks for watching!
is it possible only making beats and do the same thing.... do you have beat makers in your label ?
I'm sure the same outcome is totally possible although the approach / process to get there may vary from the steps in this particular video. We primarily consult music producers (not beat-makers only) here at Dark Label, but a handful of them do also sell beats.
Producer Ant Chamberlain has done videos like this but specifically for beat makers and you should go check out his channel. Hard faced on outside but a real genuine guy with a heart, so I shout Him out.
@@HOLLASOUNDS I appreciate ur feedback time and guidance, I will Check it out
@@thesaucychef2390 🔥
Damn, teach me 🙌😅 Im a sponge
Is that Dan!?
Could you put me on the list? 🙏😂
Imagine if you actually did 😂😂
Hey dude, I really respect your opinion. Should I eat a piece of cheese if it's a bit fury? Can I just cut off the fury part and still eat the cheese?
we need suno generator stems🎉❤