How To Convert 10% Of Your Viewers Into Loyal Fans

Today's video is an interview Gary did with Joel Duncan. He discusses the underestimated power of organic social media and its critical role in today's media landscape. He emphasizes that successful social media strategies require more than just casual posting; they demand careful planning and execution. The discussion also covers the challenges faced by creators and brands as social platforms like TikTok reshape the industry, alongside the reluctance of traditional media, especially Fortune 500 companies, to fully embrace these changes. Hope you enjoy!
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Gary is an entrepreneur at heart - he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia which has offices in NY, LA, London, Mexico City, LATAM and Singapore.
VaynerMedia is part of the VaynerX holding company which also includes VaynerProductions, Vayner3, Gallery Media Group, The Sasha Group, Tracer, VaynerSpeakers, VaynerTalent, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy and Empathy Wines. Gary guided both Resy and Empathy to successful exits - both were sold respectively to American Express and Constellation Brands.
He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, and Creator & CEO of VeeFriends. Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry. Gary serves on the board of MikMak, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.
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[@heyjasminek]

2:26 clarity on the skillset & its not random things thrown at the wall. Well said🎉!

[@DavySTUN]

The last point of video is everything!!!
Unfortunately, inexperience, youth, naivety, and personal research hinder most from understanding it.

[@CarlFranke]

Has Gary ever pointed to any social accounts that he thinks are doing an amazing job with creative, punchline and immediate irresistible hooks? Examples of success would be great to see.

[@marietollett8323]

10:50 ✨

[@rockerdude86]

I can't even get 20 likes on arts post on x. I can see only a handful of people are seeing it. How do we get over this starting out against an algorithm? Same with every social media. Feels like a massive waste of time unless you're already bringing traffic from somewhere else.

[@thingshappenedpr]

Same here. I think it's a product of the times. Social media is very saturated right now. I've had moderate success with ads but that's not organic, obviously. Art is also a bit harder to catch attention with.

[@thingshappenedpr]

I'm a musician so I get your struggle. If you want you can share your social media with me and I'll share mine and we could check each other's stuff out. Maybe even cross promote. Let me know, man!

[@rockerdude86]

@@thingshappenedpr yeah I've built up art pages before and it does take time. But now it seems more difficult than ever to start over.

[@judah_levi]

Gary would probably say you just need to be patient and keep at it

[@rockerdude86]

@@judah_levi this is true, just got to stay positive and motivated and keep marching on

[@janetwatson7358]

Has Gary V written a new book? I didnt see a reference link in show notes

[@EllaReys101]

How does using this software not interfere with Amazon's automatic review request when only one review request per order is allowed?

[@RavinderSingh-ft5dw]

Superb work dear

[@moneymaverickstv]

🎉

[@garygerigorian8481]

this had nothing to do with converting 10% of your viewers into loyal fans... did I miss something?

[@thevibe7415]

This is all hype and doesn’t live up to it