Does you 5 keywords per campaign rule apply to broad campaigns as well? More specifically profitable broad campaigns that have been running for 2 years. I have a broad campaign with 17 keywords that all have 50+ sales and 10-40% ACOS. Just let it be? Breakdown into 3 separate campaigns? Thanks
It applies to everything but here’s the deal. If you have a campaign with a lot of keywords but they’re making good sales - don’t stop them. You’ll kill the sales. So only mess with keywords that have no sales or very low sales.
Even though I've been selling on Amazon for the past two years, I found your video to be really impressive. I learned a lot from watching it. Thank you bro,
Hi Mina, if I've gathered a list of about 100 keywords, should I split them up into 20 sections (5 keywords each), and run a broad, phrase, exact campaign for each group of 5? So 60 campaigns? Or is that too many campaigns?
How would the financial part work out in that example? Let’s say you do it exactly like that with the recommended 100$ per campaign. You could be spending 6k daily? 😂 Even if you are profitable in that scenario, will Amazon deduct the spending from your profit or will they charge the spending separately?
@@alexdetodt4971 Amazon deducts the ad spend from your payouts. The ad campaign budgets aren't meant to be maxed out. You control your ad spend with the keyword bids. So if you want to lower your daily ad spend, you would lower the individual bids on keywords. The point of the high campaign budgets is just to encourage Amazon to show your ads as much as possible. If you have a low campaign budget, Amazon will limit how much it shows your ads because it thinks you don't have the ad spend for it, even if you aren't hitting the daily budget.
I appreciate your knowledge and you sharing it. I am a bit nervous about your advice with keeping a minimum daily budget, especially with competitive brands. Any relevant keyword for pet supplies is $1.12-$2. Im scared to death at the thought of spending $27,000 a month on ads.
Very helpful video! I'm guilty of negating kws that have been generating sales in auto, broad, and phrase and putting them in their own exact campaigns. If I archive the keywords that I negated, will they start showing up again in the auto, broad and phrase campaigns? Or do I need to create entirely new auto, broad and phrase campaigns?
Hi Mina, thanks for the video I appreciate your work! One question; when you have a good keyword that make a good sales in Auto and you not negative this keyword, instead, you open another campaign in exact. Are you not competing with yourself for this keyword ?
Think about it. How many times will this keyword show up per day in auto? How many times will this keyword show up per day in exact? Does it make sense that they are actually competing? Or were we just listening to what some random gurus said? They will not compete.
hi Mina, very informative video. What is your recommendation for low price products in range of 6-7$? Due to price point being low, my ACOS is very high and most of the KW's are not profitable, any specific strategy for such products? Ton of thanks in advance!
Hey Mina, even with just 10 keywords, that is 6 campaigns (using your campaign/match type structure), if my minimum is $100 daily per campaign, that is already $600 per day which is exceeding my budget for ad spend. What do you suggest? Am I misunderstanding how exactly the daily minimum works? Thank you for all the advice, I love the information.
As per you the campaign structure is Single Campaign > Single Ad group > 5 keywords What about ads? How many asins we should target in a single ad group if we have different variations of product?
amazing keep making vedios like thin one its really informative can you make one vedio in which you will create complete ppc campaign structure in details i'm new to amazon and going to launch my first product so i need your help, and please tell what will goes better auto or manual what shuold i run first please
Usually I would separate them by container type. But test putting them all in one campaign and see which types perform the best. Maybe its worth advertising only one type unless its a keyword specific to the container
@@theminaelias Thanks Mina. One container type is the clear winner, but I need to advertise both sizes since they are not under the same parent listing. Should I maybe merge all sizes and flavors under one umbrella parent listing?
Hello, actually i am running ads and i am wondering if i turned off all the ad compagins while 2 months would that makes these ads start from zero when i will turn them on again or they will continue based on the data that they had in the past
Buddy i have just one question, i am looking to open a seller account but doesn't have one till now so i don't know how things work... Plz tell that Can I set pay per click rate according to my choice like some sellers pay 0.60 cents per click but as of now i don't have enough investment so i can start with paying 0.20 cent per click and if yes then will paying low for per click effect my listing making it go to bottom level or even different pages. Please give your special time to make a reply this would help me a lot
Does you 5 keywords per campaign rule apply to broad campaigns as well? More specifically profitable broad campaigns that have been running for 2 years. I have a broad campaign with 17 keywords that all have 50+ sales and 10-40% ACOS. Just let it be? Breakdown into 3 separate campaigns? Thanks
It applies to everything but here’s the deal. If you have a campaign with a lot of keywords but they’re making good sales - don’t stop them. You’ll kill the sales. So only mess with keywords that have no sales or very low sales.
The reason I like listening to you is that you go straight to the point and you teach relevant stuff anyone can try.
Love that! That’s my goal
Even though I've been selling on Amazon for the past two years, I found your video to be really impressive. I learned a lot from watching it. Thank you bro,
Love to hear that!!
@@theminaelias Hi Mina, do you offer short courses?
Yes I do. Here www.theppcuniversity.com
@@theminaeliasHello Mina, the link you have sent me could you please let me know how long this course lasts for?
Love your thoughts on match types Mina! Thank you. Also, congrats on the wedding!!! Very happy for you both.
Thank you Sean! Hope you’re doing well!
I am following am a rookie 😅 just launching a product thanks for all confidence
You came to the right place
Hi Mina, if I've gathered a list of about 100 keywords, should I split them up into 20 sections (5 keywords each), and run a broad, phrase, exact campaign for each group of 5? So 60 campaigns? Or is that too many campaigns?
That’s exactly how I would do it. 60 campaigns is fine
How would the financial part work out in that example? Let’s say you do it exactly like that with the recommended 100$ per campaign. You could be spending 6k daily? 😂
Even if you are profitable in that scenario, will Amazon deduct the spending from your profit or will they charge the spending separately?
@@alexdetodt4971 Amazon deducts the ad spend from your payouts. The ad campaign budgets aren't meant to be maxed out. You control your ad spend with the keyword bids. So if you want to lower your daily ad spend, you would lower the individual bids on keywords. The point of the high campaign budgets is just to encourage Amazon to show your ads as much as possible. If you have a low campaign budget, Amazon will limit how much it shows your ads because it thinks you don't have the ad spend for it, even if you aren't hitting the daily budget.
I appreciate your knowledge and you sharing it.
I am a bit nervous about your advice with keeping a minimum daily budget, especially with competitive brands. Any relevant keyword for pet supplies is $1.12-$2. Im scared to death at the thought of spending $27,000 a month on ads.
Don’t worry. Start with a very low bid. And you won’t spend any money. And then as you gradually increase it you’ll spend more
Very helpful video! I'm guilty of negating kws that have been generating sales in auto, broad, and phrase and putting them in their own exact campaigns. If I archive the keywords that I negated, will they start showing up again in the auto, broad and phrase campaigns? Or do I need to create entirely new auto, broad and phrase campaigns?
Honestly we can’t predict that. If you added it as a negative - all you can do is archive that negative keyword
Hi Mina, thanks for the video
I appreciate your work!
One question; when you have a good keyword that make a good sales in Auto and you not negative this keyword, instead, you open another campaign in exact.
Are you not competing with yourself for this keyword ?
Think about it.
How many times will this keyword show up per day in auto?
How many times will this keyword show up per day in exact?
Does it make sense that they are actually competing? Or were we just listening to what some random gurus said?
They will not compete.
Hey Mina! Can we run ad campaigns on a Individual Seller Account?
Thanks so much and this video is really useful!
Glad it was helpful!
hi Mina, very informative video. What is your recommendation for low price products in range of 6-7$? Due to price point being low, my ACOS is very high and most of the KW's are not profitable, any specific strategy for such products? Ton of thanks in advance!
Start with very low bids and work your way up slowly
Hey Mina, even with just 10 keywords, that is 6 campaigns (using your campaign/match type structure), if my minimum is $100 daily per campaign, that is already $600 per day which is exceeding my budget for ad spend. What do you suggest? Am I misunderstanding how exactly the daily minimum works? Thank you for all the advice, I love the information.
You won’t actually spend the money. It’s based on the bids. So your campaign could be $100 a day budget but at $0.6 bids maybe it only spends $30
As per you the campaign structure is Single Campaign > Single Ad group > 5 keywords
What about ads? How many asins we should target in a single ad group if we have different variations of product?
very usefull videos
Someone who is just starting out and has no sales on Amazon. Is the initial goal to build a list of keywords based on impressions/CTR etc?
Just build a list of keywords based on search volume and relevance and test them out
amazing keep making vedios like thin one its really informative can you make one vedio in which you will create complete ppc campaign structure in details i'm new to amazon and going to launch my first product so i need your help, and please tell what will goes better auto or manual what shuold i run first please
Literally just recorded it! Look out for it soon :)
great video as usual, thanks!
I have 16 flavors that come in jars and bags. Would you have both sizes in each flavor campaign or separate them out?
Usually I would separate them by container type. But test putting them all in one campaign and see which types perform the best. Maybe its worth advertising only one type unless its a keyword specific to the container
@@theminaelias Thanks Mina. One container type is the clear winner, but I need to advertise both sizes since they are not under the same parent listing. Should I maybe merge all sizes and flavors under one umbrella parent listing?
Yes i think so. Its better that wat@@eyedantt
Thanks dear for giving quality content
every when can i low the keyword bid ?
Every few days check how much spend was done. If it’s significant then lower the bid if it’s not converting well
Can you please make a video on Amazon PPC Food Pyramid? Thank you!
Hello, actually i am running ads and i am wondering if i turned off all the ad compagins while 2 months would that makes these ads start from zero when i will turn them on again or they will continue based on the data that they had in the past
They would have history but still would take a massive hit
This was so awesome!
How many campaigns per product if we’re gonna be targeting all match types ?
As many as you want. The goal is to have the campaigns work and actually make money profitably. The more the merrier
Buddy i have just one question, i am looking to open a seller account but doesn't have one till now so i don't know how things work... Plz tell that Can I set pay per click rate according to my choice like some sellers pay 0.60 cents per click but as of now i don't have enough investment so i can start with paying 0.20 cent per click and if yes then will paying low for per click effect my listing making it go to bottom level or even different pages. Please give your special time to make a reply this would help me a lot
Yes you can but you might not get any clicks, which means you wont sell. So i would be careful launching without enough capital
Thank you Mina!
My pleasure
Can you manage my ad campaign please?
Sure thing
What’s your email?
I like your nose strip. Where do I get one?
Intake Breathing!
Thank you! :)
Thank YOU
Thank you
You're welcome
Thanks Mina 😊
Awesome
Sir we wanted to learn about Amazon ppc
❤❤❤❤
Wow
💯
It’s hard to take you seriously with that thing on your face bro 😂
Maybe you have to start taking yourself seriously first