hey Mina, I saw you have a grasp of knowledge and experience of Amazon PPC, do you hire interns in your agency to learn more from you and let them show their talent? I've been learning Amazon PL specifically PPC through different courses and trainers for a few months and now want to start as an internee in a dynamic agency.
@Mina Elias 1. how to use your tool box because i searched on youtube i did not get that how to use it ???? make tutroial on your tool that how to put report and how to update it and how to upload into amazon plz 2. 2nd question is that ok we have 5 keyword in which 2 are performing well so as you said launch into other campaign then if we launch 2 keywords in other campaign 1st campaign also running with those 2 keyword so why should we launch those 2 keyword which are doing good already in first plz can answer me ???
I love the way of optimization! Your expertise in this area is greatly appreciated, and your tips seem really effective. Thank you for sharing these valuable insights!
@@theminaelias basically, it’s interesting do you think that external traffic is mandatory for supplement brands. And what are the strategies to implement that
Mina, I've been following you for over a year now and it's amazing to see how quickly you are progressing... I'm beginning to wonder if you are actually an AI learning machine wrapped in human skin. Fantastic summary. A bit overwhelming for my brain... but fantastic. Will have to watch this one a few times to digest. Thank you.
This is exactly how I work on the campaigns. I can't imagine working on campaigns without the targeting tab. I am not from Mina's Team but I love to make one change at a time, see the results and then only move ahead. Like he says in his videos.
Also In broad and phrase do you reduce targets with high ACOS and negative search terms as well? Or just negate search terms overspending ? Thanks, Mina
Please don't update it every week give it at least 10 days,, Do you know? If some one click on your ad and just add your product to his/her cart it will count with that click upto 7 days,,
In broad and phrase, do you negative the search terms that are spending money eith no sales AND pause targets in the campaign? Or do you just negative terms and leave the targets running?
In your AMPM podcast if I remember correctly you said that duplicating KWs in campaigns is okay, as there is a very low chance that broad, phrase, and exact will be triggered at the same time (in the same results). Here you say the opposite (6:40) unless I misunderstood. which is correct?
So basically what I'm saying about the duplicate of keywords is: if you have electrolyte powder in broad and in phrase and in exact, so different match types, same keyword, they're not gonna compete, but you should never duplicate the same keyword and the same match type. So electrolyte powder broad, electrolyte powder broad. Or electrolyte powder exact, electrolyte powder exact - different campaigns. That's not good because what's going happen is Amazon will probably send the budget to the one with the higher bid, but that could be the worst one because maybe the one with the lower bid has been around for longer and has better data and it's performing better. So for that reason, you can have the same keyword in different match types, they won't compete but the same keyword and same match type, that's going to be a problem.
Nice videos bro. But what I can't understand and also did not find in your free course: How do you manage the bids and so on and which macros are you using? When and what bid changes do you do?
Hi Mina, excellent video, I took many notes on that one. I received your toolbox recently, thx!! I have a question for you regarding budgets. At the 7:30 mark in the video, you mention $100 per campaign. Is that the budget you are allocating to each new performing keyword you ‘graduate’ to their own campaign? I’m following another strategy as well where I’m targeting 10 lower volume keywords that ‘should’ convert and rank at launch using the Helium 10 CPR values and have given each of my individual long tail target keyword campaigns $30 to start (plus budgets for various auto/phrase/broad/Asin campaigns). If I were to give my target keywords the $100 each budget you mentioned, that would be possibly $3000/day vs my current $300 budget for the 10 target keywords. First launch here, curious how much of that $3000 daily budget Amazon would actually spend? Is $30 per keyword campaign okay (relative to search volume)? Thanks!
Just because the campaigns have a $100 budget doesn’t mean they’ll spend the $100 budget per day, that’s not how Amazon works. The goal here is to have a very high budget but control your spending through the bids. So let’s say you have a $1000 budget and a $0.1 bid, you won’t spend any money. But let’s say you increase your bid to $0.5 you might spend $30 a day. That’s the way you want to think about it. The reason you set a higher budget is because for some reason when you have a low budget, Amazon worsens your performance. So it’s better to have a high campaign budget a and low bid. Let me know if that helps answer your question!
@@theminaeliasI prefer to do it myself, but it’s just curiosity as I know many sellers are enjoying the returns, but I’ll keep a look out for it as I’m subscribed, thanks.
Thank you very much Mina as always informative videos. I would love to see keywords research analysis as well as their selection for PPC campaigns. Do you still prefer 1 campaign 1 add group with max 5 keywords.
Great video but im not able to access the 'amazon growth toolbox'. I got a confirmation email but received nothing else after confirming. Anyone else have any issues?
Hey Mina, thank you for sharing. Very kind! I'm another video you mentioned FBM will hurt PPC ability. Please could you confirm if FBM can be done profitably? THANK YOU!
Thanks for your impressive videos 🙏 Kindly talk a bit slower in next videos so someone like me who is not a native English speaker could understand your contents better ✌
A mystery still can't solve (although it's prob an easy answer) - Why is the total dollars spend in the targeting tab, way different than the total dollars spent in the campaigns tab? Shouldn't they be the same since every campaign is targeting something? Thanks
You are always telling one side " that select KWs which are giving profits"" .For a new seller , there are no tips from you... the new seller never thinks about profit at time of launching. please cover the period from the launch of product until at least 30 days after... i am facing same situation where there is no profit at all. ACOS has gone up to 300%. with very few sales. Infact there is loss at the moment and Amazon is charging the card for the additonal loss...question is what strategy to adopt immediately after launch???
Reply to this comment with any questions you have about PPC or videos you want me to make 😎
Did you went ahead and created the postcard purchase video about email and sms marketing. The video was was you and Eddie maalouf!
Yes I did
@@theminaelias it would be helpful Mina to go about it tell us how’d you do it. That’s if you don’t mind!
I will create a full tutorial on that! Stay tuned
@@adeshmadey8483
hey Mina, I saw you have a grasp of knowledge and experience of Amazon PPC, do you hire interns in your agency to learn more from you and let them show their talent? I've been learning Amazon PL specifically PPC through different courses and trainers for a few months and now want to start as an internee in a dynamic agency.
very good info that no one shares...thankss
I can't believe I never knew about the bulk budget adjustment in campaign manager. Thanks Mina! So much info every time.
You're welcome!
love the video bro, I wish you would show your amazon ppc dashboard as you explain these techniques
having that visual representation would be killer
I’m doing a second video where I will do that!
This is gold. Thanks Mina. Please cover Keyword Research tips
Just recorded this today for you! Coming out soon 😎
@Mina Elias 1. how to use your tool box because i searched on youtube i did not get that how to use it ???? make tutroial on your tool that how to put report and how to update it and how to upload into amazon plz
2. 2nd question is that ok we have 5 keyword in which 2 are performing well so as you said launch into other campaign then if we launch 2 keywords in other campaign 1st campaign also running with those 2 keyword so why should we launch those 2 keyword which are doing good already in first plz can answer me ???
Great Tips, Already Using most of these strategies .. loved the toolbox.
Great to hear!
I love the way of optimization! Your expertise in this area is greatly appreciated, and your tips seem really effective. Thank you for sharing these valuable insights!
Thank you for watching! I'm glad I can help
This is a gem of an advice Mina. Thank you so much.
Welcome!
Great content! Your experience with off-Amazon advertising would be appreciated
What do you want me to cover? I'm open to doing videos on this
@@theminaelias basically, it’s interesting do you think that external traffic is mandatory for supplement brands. And what are the strategies to implement that
I can definitely share a strategy on driving traffic through Tik Tok@@arnasrackauskas3982
Mina, I've been following you for over a year now and it's amazing to see how quickly you are progressing... I'm beginning to wonder if you are actually an AI learning machine wrapped in human skin. Fantastic summary. A bit overwhelming for my brain... but fantastic. Will have to watch this one a few times to digest. Thank you.
Hahaha I am an engineer, after all. My brain is wired differently! 🤣
What a great video,, keep doing your best
Haha thank you
This is exactly how I work on the campaigns. I can't imagine working on campaigns without the targeting tab. I am not from Mina's Team but I love to make one change at a time, see the results and then only move ahead. Like he says in his videos.
Exactly! the best way to do it
Great tips i am already using all these strategies
Great!
Hi Mina - when we negative the keywords, do we use negative exact or negative phrase?
Also In broad and phrase do you reduce targets with high ACOS and negative search terms as well? Or just negate search terms overspending ? Thanks, Mina
Start with negating, then later lower bids if still not profitable
Great info as always. How often do you recommend changing bids? I currently update mine every Sunday through bulk sheets.
Please don't update it every week give it at least 10 days,,
Do you know? If some one click on your ad and just add your product to his/her cart it will count with that click upto 7 days,,
@@MShabankhan555I did not know that, thank you!
Depends on your spending. If you spend a lot - maybe every 3 days. If you need a full week before seeing traction on PPC - then every sunday is fine
Thank you!@@theminaelias
In broad and phrase, do you negative the search terms that are spending money eith no sales AND pause targets in the campaign? Or do you just negative terms and leave the targets running?
Just negatives. But if performance is constantly very bad I pause it
In your AMPM podcast if I remember correctly you said that duplicating KWs in campaigns is okay, as there is a very low chance that broad, phrase, and exact will be triggered at the same time (in the same results). Here you say the opposite (6:40) unless I misunderstood. which is correct?
So basically what I'm saying about the duplicate of keywords is: if you have electrolyte powder in broad and in phrase and in exact, so different match types, same keyword, they're not gonna compete, but you should never duplicate the same keyword and the same match type.
So electrolyte powder broad, electrolyte powder broad. Or electrolyte powder exact, electrolyte powder exact - different campaigns.
That's not good because what's going happen is Amazon will probably send the budget to the one with the higher bid, but that could be the worst one because maybe the one with the lower bid has been around for longer and has better data and it's performing better.
So for that reason, you can have the same keyword in different match types, they won't compete but the same keyword and same match type, that's going to be a problem.
@@theminaelias thank you. That makes sense now.
Wow! Mina you made my life a whole lot easier 😅 Thanks .
Glad I can help!
how do you lower the bid by placement?
How do we determine if it’s worth adding a keyword as a negative or not
If it spends money with no sales or ACOS is too high. I would say 70% of your product sale price and no sales, or let’s say 85% ACOS +
@@theminaelias thank you for your reply Mina!
Nice videos bro. But what I can't understand and also did not find in your free course: How do you manage the bids and so on and which macros are you using? When and what bid changes do you do?
Literally releasing a video in 2 weeks on step by step PPC optimization and bid optimization
Hi Mina, excellent video, I took many notes on that one. I received your toolbox recently, thx!! I have a question for you regarding budgets. At the 7:30 mark in the video, you mention $100 per campaign. Is that the budget you are allocating to each new performing keyword you ‘graduate’ to their own campaign? I’m following another strategy as well where I’m targeting 10 lower volume keywords that ‘should’ convert and rank at launch using the Helium 10 CPR values and have given each of my individual long tail target keyword campaigns $30 to start (plus budgets for various auto/phrase/broad/Asin campaigns).
If I were to give my target keywords the $100 each budget you mentioned, that would be possibly $3000/day vs my current $300 budget for the 10 target keywords. First launch here, curious how much of that $3000 daily budget Amazon would actually spend? Is $30 per keyword campaign okay (relative to search volume)? Thanks!
Just because the campaigns have a $100 budget doesn’t mean they’ll spend the $100 budget per day, that’s not how Amazon works. The goal here is to have a very high budget but control your spending through the bids.
So let’s say you have a $1000 budget and a $0.1 bid, you won’t spend any money.
But let’s say you increase your bid to $0.5 you might spend $30 a day.
That’s the way you want to think about it. The reason you set a higher budget is because for some reason when you have a low budget, Amazon worsens your performance.
So it’s better to have a high campaign budget a and low bid.
Let me know if that helps answer your question!
Fantastic video Mina as always, I just launched, is it wise to use a VA, as I've never had one, thanks.
Only use a VA if you know exactly what to delegate and can manage their work. They will be a lot less skilled than you. I will make a video on it
@@theminaeliasI prefer to do it myself, but it’s just curiosity as I know many sellers are enjoying the returns, but I’ll keep a look out for it as I’m subscribed, thanks.
Thank you very much Mina as always informative videos. I would love to see keywords research analysis as well as their selection for PPC campaigns.
Do you still prefer 1 campaign 1 add group with max 5 keywords.
Yes I do
Thank you very much Mina
Just did a video on keyword research today! should be out in a week or two
Great video but im not able to access the 'amazon growth toolbox'. I got a confirmation email but received nothing else after confirming. Anyone else have any issues?
Are you still having this issue? There was a glitch, but it should be fixed now!
Hey Mina, thank you for sharing. Very kind! I'm another video you mentioned FBM will hurt PPC ability. Please could you confirm if FBM can be done profitably? THANK YOU!
If your competitors are FBA, you will not be profitable with FBM
Hey mina you mind sharing your duplication sheet!
Here you can find all the sheets I use including that one resources.triviumco.com/growth-toolbox
Thanks for your impressive videos 🙏 Kindly talk a bit slower in next videos so someone like me who is not a native English speaker could understand your contents better ✌
Okay will do
A mystery still can't solve (although it's prob an easy answer) - Why is the total dollars spend in the targeting tab, way different than the total dollars spent in the campaigns tab? Shouldn't they be the same since every campaign is targeting something? Thanks
Sponsored brands and display probably - they will not be in the targeting tab
Where is the master class video?
Check the videos.
You are always telling one side " that select KWs which are giving profits"" .For a new seller , there are no tips from you... the new seller never thinks about profit at time of launching. please cover the period from the launch of product until at least 30 days after... i am facing same situation where there is no profit at all. ACOS has gone up to 300%. with very few sales. Infact there is loss at the moment and Amazon is charging the card for the additonal loss...question is what strategy to adopt immediately after launch???
A lot of the time this depends on your conversion rate. When you have very bad conversion rates, all of your ACOS is high
Dont this happens with all new sellers. ??? @@theminaelias
As the saying goes - show, don't tell. You lost me about half way through.
I’m making a full one where I show everything
Also - I recommend watching the masterclass I showed everything there