Hi greetings this video is amazing. Thanks for the suggestion but I’m kinda confused. In the video you said it is always better idea to separate campaigns with different match types and ad groups with maximum of 5 keywords every campaign. So my question is when we test the search terms results and we add it to campaigns with separate match types it will obviously have more than 5 keywords. Since it will have more than 5 keywords it will affect the ad performance ? Please correct me if I’m wrong.
Hi Mina! I'm PPC Manager at an agency. Wanted to improve my knowledge as there is always room for improvement, started listening your lectures. I want to ask question about PPC bids. Which bid we should start wuth, suggested or higher. I face issue like my suggested bids are $0.5 to $0.8 I raised my bids to $1.5 or sometime 100 placement with this also but not getting much impressions and clicks. Should i move to suggested bids or keep increasing.
Hello, thank you for the very useful video. One thing I don't understand is that in 03:40 minute of your video you are saying to take the best performing keyword(s) to its own campaigns and then in 07:13 you are saying to never move the ones that are working and only remove all the rubbish ones. Thanks for explanation in advance
Thanks for sharing all this helpful information, I signed up for the toolbox but not seeing the template to overlay SQP with ceribro download...will it be added soon?
Great insights on PPC ad strategies! Which of these strategies do you find delivers the best ROI? Also, how do you adjust your ad campaigns based on performance data?
I am currently on growing stage whenever i low my bid acos is good but sales get down, when i increase my bidding acos gets hight and sales are ok what should i do what should i manage at this level what should be my focus subject acos or sales now?
Hi Mina... I'm running the Cerebro x STR x SQP Macro report and there are errors. It looks like Amazon and H10 have changed a few column headers and the spreadsheet now has bugs. Do you have an updated version of this that can run without debugging?
Hi Mina, One question regarding the good keywords performing very good with low Acos, for example, keyword: card holder( Current in broad match),and from this keyword i found credit card holder it explored and generated good sales, shoud i test this credit card holder in a separated campaign with same broad match type? or should i try another type ? like phrase or exact... Looking forward to your kind suggestions!!, thanks for always sharing us great info and experience,
thank you so much for your response, so i will created three individual campaigns for this keyword, ( as one match type in one campaign)is it correct?@@theminaelias thanks again,
Hi, Thanks a lot of this valuable information. The macro that you mentioned at the end of the video regarding the SQP and cerebro is missing from the tool box. Can you kindly upload that. Thanks.
i am a new seller, just launched my first product. spend around USD 1000/= and only got around usd 450 sales. all by ppc in 15 days . my ctr is around 0.20. getting around above 25 sessions daily. my question, should i keep the same rate of spending ? People are clicking but my conversion is not increasing. What to do? i have reduced my prices almost to break even point
Don’t worry about PPC sales as much as total sales. If your total sales on 1000 USD is under 3000 USD you need better conversion and CTR and better targeting. Your CTR is low. I’m not sure about your CVR but it’s probably low too. Focus on being careful with targeting while increasing those metrics at the same time
Thank you so much for this useful information. I noticed that the macro you mentioned in the video, related to SQP and Cerebro, seems to be missing from the toolbox. Could you kindly upload it? Many thanks!
Just want to ask regarding the 1 campaign, 1 adgrp and 5 keywords. What match do you usually use for the 5 keywords in 1 campaign? Is it all exact match? Or mixed exact, broad and phrase?
MashaAllah! Habibi Mina you are smashing it! I am pretty sure you must be getting dreams about PPC. Imagining your nightmare - campaign not performing well😂 Keep up the great work bro! InshaAllah will be applying your startegies soon.
lol! 30$ Price (Tax Net let's say), subtract: Amazon Fees ~15% = ~$4.5 (minimum) Shipping $2-$5 COGS ~$10-$20 Cost Per Sale: $15 (@50% ACOS) Post-Sales and Other Hidden Transaction Costs $x Average Operational Costs (Amazon FBA) $y You are almost surely under water. To run with a 50% ACOS you need to have at least 50% Margin on the Tax Net Price. What kind of product are you selling with that Margin? Or you invent them and you patent them or you cannot sustain these structural costs
For me personally - supplements The majority of our clients COGS are 20-25% of their sale price Their cost of ads is usually 10-20% Plenty of margin left to be at 10-30% margin after everything is said and done. Note: excluding your income tax but that’s based on profits
Nice knowledge you are sharing my brother, please make a proper PPC course for your followers on RUclips
I have one it’s here www.theppcuniversity.com
Nice knowledge you are sharing my brother
Thanks! This is simple gold!
Thank you so much for sharing all this knowledge Mina. God Bless you.
Glad it was helpful!
Hi greetings this video is amazing. Thanks for the suggestion but I’m kinda confused. In the video you said it is always better idea to separate campaigns with different match types and ad groups with maximum of 5 keywords every campaign. So my question is when we test the search terms results and we add it to campaigns with separate match types it will obviously have more than 5 keywords. Since it will have more than 5 keywords it will affect the ad performance ? Please correct me if I’m wrong.
Separate campaigns per match type. So 1 campaign broad with 5 KW. 1 phrase with 5 keywords. And so on
Hi Mina! I'm PPC Manager at an agency. Wanted to improve my knowledge as there is always room for improvement, started listening your lectures. I want to ask question about PPC bids. Which bid we should start wuth, suggested or higher. I face issue like my suggested bids are $0.5 to $0.8 I raised my bids to $1.5 or sometime 100 placement with this also but not getting much impressions and clicks. Should i move to suggested bids or keep increasing.
your knowledge is fantastic and informative to improve ppc compaigns. thanks
How many ASINS by campaign would you recommend? Following your campaign structure advice.
So what if I have 35 key words in a campaign and all performance is good for acos do I just get rid of ones that the sales aren’t as high as others?
This guy is the best in the game 👌🏻
Thank you so much
Hello, thank you for the very useful video. One thing I don't understand is that in 03:40 minute of your video you are saying to take the best performing keyword(s) to its own campaigns and then in 07:13 you are saying to never move the ones that are working and only remove all the rubbish ones. Thanks for explanation in advance
Thanks for sharing all this helpful information, I signed up for the toolbox but not seeing the template to overlay SQP with ceribro download...will it be added soon?
Should be there now!
Great insights on PPC ad strategies! Which of these strategies do you find delivers the best ROI? Also, how do you adjust your ad campaigns based on performance data?
Thank you so much for sharing all this knowledge Sir . Can you share with me your D- duplication sheets link
Great info! Thanks for sharing!
Wonderful video @Mina Elias, very insight full. please link a video if you have how we can track add to cart percentage in Amazon ads.
I am currently on growing stage whenever i low my bid acos is good but sales get down, when i increase my bidding acos gets hight and sales are ok what should i do what should i manage at this level what should be my focus subject acos or sales now?
Your main focus should be CTR and CVR. That’s what is holding you back
Hi Mina... I'm running the Cerebro x STR x SQP Macro report and there are errors. It looks like Amazon and H10 have changed a few column headers and the spreadsheet now has bugs. Do you have an updated version of this that can run without debugging?
I asked my team to fix it
@@theminaelias Ok cool. Please let us know when the new download is ready
Hi Mina, One question regarding the good keywords performing very good with low Acos, for example, keyword: card holder( Current in broad match),and from this keyword i found credit card holder it explored and generated good sales, shoud i test this credit card holder in a separated campaign with same broad match type? or should i try another type ? like phrase or exact... Looking forward to your kind suggestions!!, thanks for always sharing us great info and experience,
You should test them in all match types and see which one works
thank you so much for your response, so i will created three individual campaigns for this keyword, ( as one match type in one campaign)is it correct?@@theminaelias thanks again,
also, should i try it step by step ( broad , then phrase, and last exact?) or try all types at once?
Step by step so you can take it easy on your budget
Hi, Thanks a lot of this valuable information. The macro that you mentioned at the end of the video regarding the SQP and cerebro is missing from the tool box. Can you kindly upload that.
Thanks.
True
I'm looking into this now!
i am a new seller, just launched my first product. spend around USD 1000/= and only got around usd 450 sales. all by ppc in 15 days . my ctr is around 0.20. getting around above 25 sessions daily. my question, should i keep the same rate of spending ? People are clicking but my conversion is not increasing. What to do? i have reduced my prices almost to break even point
Don’t worry about PPC sales as much as total sales. If your total sales on 1000 USD is under 3000 USD you need better conversion and CTR and better targeting. Your CTR is low. I’m not sure about your CVR but it’s probably low too. Focus on being careful with targeting while increasing those metrics at the same time
Thank you so much for this useful information. I noticed that the macro you mentioned in the video, related to SQP and Cerebro, seems to be missing from the toolbox. Could you kindly upload it? Many thanks!
Check again how
Hello, I could not download the Amazon toolbox. It gives me an error and asks me to contact the web administrator.
I’ll discuss with the team
Which keyword am I adding to negative ? Customer search ? Or my targeted keyword ? (broad and phrase)
Only the search term that was not profitable in exact match and only in that campaign
Thanks a lot for sharing your experience!
Thanks for watching!
Just want to ask regarding the 1 campaign, 1 adgrp and 5 keywords. What match do you usually use for the 5 keywords in 1 campaign? Is it all exact match? Or mixed exact, broad and phrase?
Do phrase match, which phrase match you can get golden keyboards to target in exact match campaign
I use all match types and 1 campaign per match type
Does your Macro work for Sellerise? I can't stand Helium10.
It’s only set up for Helium 10 unfortunately. Maybe you can ask Dima to build it for Sellerise
Wow! Awesome stuff!
Thanks!
You are doing always great job i always use your strategies 🎉 and i get good results 😊
I love this!!!
Very insightful pieces of information. New subscriber here.
its good to have you here!
From this content, my campaign decrease ACOS 30%
Great worthy tips
Thanks!
MashaAllah! Habibi Mina you are smashing it! I am pretty sure you must be getting dreams about PPC.
Imagining your nightmare - campaign not performing well😂
Keep up the great work bro! InshaAllah will be applying your startegies soon.
Hahaha bro this is true
toolbox not arriving after registration.
I'm looking into this now!
I just checked and it should be working now! Try again and let me know
@@theminaelias all is good now, I got the link to the toolbox, thank you!
Very nice
Thanks!
lol! 30$ Price (Tax Net let's say), subtract:
Amazon Fees ~15% = ~$4.5 (minimum)
Shipping $2-$5
COGS ~$10-$20
Cost Per Sale: $15 (@50% ACOS)
Post-Sales and Other Hidden Transaction Costs $x
Average Operational Costs (Amazon FBA) $y
You are almost surely under water. To run with a 50% ACOS you need to have at least 50% Margin on the Tax Net Price. What kind of product are you selling with that Margin? Or you invent them and you patent them or you cannot sustain these structural costs
For me personally - supplements
The majority of our clients COGS are 20-25% of their sale price
Their cost of ads is usually 10-20%
Plenty of margin left to be at 10-30% margin after everything is said and done.
Note: excluding your income tax but that’s based on profits
Hi
Helllo!
This is just basic stuff
Go watch my advanced masterclass then
Basic wins
@@masonparis7472 please lmao
Helped me I needed basics🤷🏾♀️.
this video would be better if you actually showed what you're talking about
I have another video showing that
Boring 😴
PPC isnt that interesting I guess haha
Right @@theminaelias