Why Your Fashion Brand SUCKS ...AND How to Fix It | UNSCRIPTED [2020]

Поделиться
HTML-код
  • Опубликовано: 1 окт 2024

Комментарии • 107

  • @burymeinmsg
    @burymeinmsg 4 года назад +196

    Most people don't buy into brands because of design, cut, material etc (It's a factor but not the principle reason). People buy into brands because they want to support the creatives behind the brand or buy into a certain lifestyle that the creative behind the brand has sold them. In other words you can't build a successful brand with product alone. There are a million brands with 'good' product.
    Of all the rising streetwear brands that are popular today, think about the creatives behind them and how many industry connections they had behind them when they first started the brand. If you want to start a brand, and you haven't formed those connections yet... Don't start with a tee, start by trying to form those connections.

    • @justusgreen8498
      @justusgreen8498 4 года назад +1

      Idk if this spoke to me, but with a clear understanding that this resonates then I should follow this advice. Lowkey. Lowkey. But going to take action to get those connections!

    • @jackparker2018
      @jackparker2018 4 года назад +1

      i agree, i would love your thoughts on this postedthebrand.com

    • @melsoro7311
      @melsoro7311 4 года назад +1

      Jack Parker idk if your the creator or something but ... the image on the opening page is too gaudy(blue,navy,black) the T-shirt’s and hoodies are expensive, does the brand have good enough quality to be charging those prices? The T-shirt’s are a straight no, too expensive, and why would people buy a T-shirt with THAT specific logo? It didn’t have a reputation or anything. The hoodies also.. the logo means really nothing and is frankly kind of boring and bland, I’d prefer a plain H&M hoodie. Although I will say I love the long sleeve T-shirt design but why don’t you sell that in more Versatile colours like white or black? That’s al

    • @noahfofana5388
      @noahfofana5388 4 года назад

      bless u

    • @kalsangtsering1518
      @kalsangtsering1518 3 года назад

      @@jackparker2018 I personally did but there is no wow factor need to do more research on products design and concepts thinking. 🤟💪

  • @007phokus
    @007phokus 4 года назад +48

    Find your lane...
    Stick to it...
    Cant please everyone...

  • @memopinzon
    @memopinzon 4 года назад +87

    I applaud the burn on Off-White.

    • @vincentbroeckx5872
      @vincentbroeckx5872 4 года назад +1

      I live for these moments

    • @corod-1
      @corod-1 4 года назад +2

      Like kicking a disabled child...

  • @alex_perin
    @alex_perin 4 года назад +55

    My brand is coming along great thanks to your videos

    • @SeanHatzi
      @SeanHatzi 4 года назад +1

      Nice Im making a brand as well maybe we can co lab and share tips

    • @jackparker2018
      @jackparker2018 4 года назад +2

      @@SeanHatzi just started mine too postedthebrand.com and would love to make a group

    • @ajaevin
      @ajaevin 4 года назад

      Jack Parker where are you from

    • @bigstunna2049
      @bigstunna2049 4 года назад +1

      I'm hoping as well to start a brand and these videos are a big help

    • @taylorweidman5051
      @taylorweidman5051 3 года назад

      tyf

  • @BertoBeats
    @BertoBeats 4 года назад +46

    Why does no one buy my fleshtone scallop tees with "dummy thicc" branding? 😔😩😔😩

  • @loverneverend12
    @loverneverend12 3 года назад +3

    If I'm going to be honest, I *LOVE* cars. I want to make my own sports-car manufacturing company one day. but it is indeed a LOT more expensive, and after doing a lot of research, the automotive industry is a LOT more brutal and unforgiving, *ESPECIALLY* with McLaren and Lamborghini running these streets. There is a reason Fisker went bankrupt. So i decided to build money through my clothing brand instead of taking a 10 billion dollar loan for JUST A FACTORY. I do love fashion, I've had a sense for it ever since i was little, so I decided to use it as a stepping stone to get to my MAIN goal. The Automotive Industry.

  • @servalkorion686
    @servalkorion686 3 года назад +6

    The timing for this is crazy. Literally spent so much time researching everything you mentioned in the video the past couple of years & finally worked up the courage to start my own label

  • @zachwoolley8500
    @zachwoolley8500 4 года назад +9

    I would argue that putting out stuff and gauging a response is a form of research in of itself. Great video!

  • @chrisdjohnson314
    @chrisdjohnson314 4 года назад +3

    I love love love these why your fashion brand suck vids. Basically everything what not do to be successful in this industry.some of it is common sense.that is if you studied from people like damond john,Karl kani ,Ralph etc etc....me I just pay attention to my environment and the society streetwear fashion. Thx a ton Reg

  • @andresa4770
    @andresa4770 4 года назад +10

    My brand is mostly based off Instagram, where I get a little of recognition. I've came across a few big brands that have copied stuff that I made in the past. It really doesn't affect me, because I know I'm being watched by those with more ties in the fashion world. It kinda gives me validation because it means that I'm in a good path.

    • @JJSharp
      @JJSharp 4 года назад +2

      What's your brand insta?

    • @georgiotzovlas
      @georgiotzovlas 4 года назад

      F

    • @isaacgarate9538
      @isaacgarate9538 4 года назад

      what's your brand dude

    • @LiLMessi1000
      @LiLMessi1000 3 года назад +1

      @@JJSharp he cant let no one know cause people steal his designs

  • @CallMeKadrien
    @CallMeKadrien 3 года назад +1

    IVE BEEN SEARCHING FOR A MANUFACTURER FOR JEANS A PUFFER JACKETS AND CANT FIND THEM BRO.

  • @moshhk
    @moshhk 4 года назад +4

    Does the casual have any episodes on how to search for a manufacturer / factory to produce your products and how to outsource fabrics?

    • @Syahidsahoarder
      @Syahidsahoarder 4 года назад +2

      Alibaba. Your tailors. That’s all I can say.

  • @alvinanis3006
    @alvinanis3006 4 года назад +5

    That Akira tee tho I see you Reg

  • @theflower_iris
    @theflower_iris 4 года назад +24

    I'm going through this process and I swear I've started taking notes on these videos 🖤🖖🏾

    • @jackparker2018
      @jackparker2018 4 года назад +1

      same, and I've applied it to my brand postedthebrand.com that i just launched

    • @bodankostov
      @bodankostov 4 года назад +4

      @@jackparker2018 Hey Jack, what does your brand represent? Also a quick question, why do you write your name without capitals and do you know what "curated" means?

  • @kevinroland6616
    @kevinroland6616 4 года назад +1

    Off-White crowned as the most popular brand of 2019. The Italian streetwear brand is ranked number one for the second time in a row on the list Hottest Brands of Lyst. Off-White is the most popular

  • @philippeholthuizen
    @philippeholthuizen 4 года назад +2

    Building a brand, getting so far as ‘success’ takes time. A lot of time! Overnight viral success can help getting established, but for most of us, that’ll never happen. So if you’re stuck with that need to follow your passion, better plan on 5 years or so of patience and grit to reap any rewards. 😅

  • @YarbroughCreates
    @YarbroughCreates 4 года назад +4

    You always set a new standard! Thank you for your wisdom ,inspiration, and insight 😁😁😁

  • @N9olan
    @N9olan 4 года назад +2

    LOOOOVE the Akira shirt!

  • @marcozuleta133
    @marcozuleta133 3 года назад

    All of this is bullcrap. Guys, do you wanna know how to build a successful clothing brand? Network is the key to succes, you need to know the right people to make your brand hot, and by right I mean celebrities and influencers inside the fashion/streetwear industry; that's how Jerry did it, that's how Kanye did it, that's how Bape did it, that's how Supreme did it and that's how virtualy every succesful clothing brand has done it. If you are a nobody sorrounded by nobodies it doesn't matter how hot your clothing is, only your family and friends will be buying it.

  • @sophiaaldous3199
    @sophiaaldous3199 4 года назад +1

    “If you’re walking around half-cheeked, that ain’t it.”
    Put it on a shirt, I’ll buy it. 👍🏻

  • @polong99
    @polong99 4 года назад +3

    Buy affordable shirt n pant... Wear some expensive kicks... Yeah thats me

    • @Hjarrun
      @Hjarrun 4 года назад +1

      Buy "vintage tees" and "thrifted trousers"... Wear some expensive kicks... Yeah that's me

    • @polong99
      @polong99 4 года назад

      @@Hjarrun some vintage tee is expensive bro...

  • @pxe001
    @pxe001 4 года назад +1

    People let brands speak for them lol instead of the opposite

  • @dawahgoingon
    @dawahgoingon 4 года назад +2

    Hey Reggie. How will I know when it's ready?

  • @moshhk
    @moshhk 4 года назад

    Why does philipp plein's designs look like a disgusting mashup of emporio armani, valentino and mastermind. That shit is selling? god damn

  • @RERTOxCRAFT
    @RERTOxCRAFT 4 года назад +1

    What’s up with my brand? Is it to inconsistent? We are a Kawaii streetwear brand @TokyoKatt

  • @stefanciaglic710
    @stefanciaglic710 3 года назад

    The off-white burn made my souls smile 😂👍🏻

  • @corod-1
    @corod-1 4 года назад +1

    Do a video warning people about Asspizza's scam, & why fashion vloggers avoid him...

  • @kemialao16
    @kemialao16 3 года назад +1

    Dude you’re a genius.

  • @philippeholthuizen
    @philippeholthuizen 4 года назад +2

    Who buys Philip Klein? Where are they hiding? 😂

  • @truthteller6213
    @truthteller6213 4 года назад

    My favorites are "Rowing Blazers" and "Aime Leon Dore" and "Tombolo".

  • @JoeyLevenson
    @JoeyLevenson 4 года назад +3

    Do we really need a new brand? Aren’t there are enough already in the age of globalized fashion?

    • @THECASUALco
      @THECASUALco  4 года назад +10

      Good question. We should cover it in an episode

    • @SeanHatzi
      @SeanHatzi 4 года назад +4

      This is such a good question , I believe their is a lot of clothing brands In the world but their are also problems with these clothing brands , where the new brands can fix these problems.

    • @justusgreen8498
      @justusgreen8498 4 года назад +10

      I said this once and I won’t stop saying it. Too many brands doesn’t fucking matter. I’ve seen a graphic artists grieve over an “over saturated” market. Tbh. If you know your vision. It’ll resonate with the people. And that’s facts. Of course it’ll take time but the right connections elevate a message. If you even think for one second about how many brands are out there, you might as well stay on the sidelines. If not. Get out there, learn the competition for a bit, learn, sweep and expose the fakes, then fight with the big dawgs and earn respect. It takes heart, determination and focus. And an understanding of your personal capabilities to THE MAX.

    • @isaacgarate9538
      @isaacgarate9538 4 года назад +2

      without new brands there won't be competition

  • @Tokuushi
    @Tokuushi 4 года назад +1

    Shredded Wheat is not terrible! 😂

  • @Patrick_Hession98
    @Patrick_Hession98 4 года назад +1

    You after research 😭😂 Really good example.

  • @fem0
    @fem0 4 года назад +1

    is the video talking about the difference between strategies between wanting to design and wanting to make money coming?

  • @Tfula
    @Tfula 4 года назад

    You’ve been saying something about a marketing ep for 3 months

  • @pokekingwuuski3991
    @pokekingwuuski3991 4 года назад

    i need criticizm from multple sources so i can take into change, i hate that one guy that blows smoke outta his ass to just criticize everything

  • @jagwarz
    @jagwarz 4 года назад +1

    Where can one get that awesome Akira t shirt
    :)

  • @Ceofadda
    @Ceofadda 4 года назад

    Cheeky par towards off-white🤣👏🏾

  • @aliali732
    @aliali732 3 года назад

    What do you think about the brand Les Benjamins?

  • @yourfavoritepornstar1863
    @yourfavoritepornstar1863 4 года назад +1

    I’ve had 7-10 designs stolen by regular to big names like kith and pleasures shit sucks making a brand if u don’t have the backing / budget. Everyone wants a dollar or validation it’s a mess and headache industry to get in go for your dreams if you want but going for the dollar is gonna end up happening as much as u dont want it to

  • @GINGIVITISSS
    @GINGIVITISSS 4 года назад +1

    I see you auto focus, you the real MVP.

  • @TahjiHonnigan
    @TahjiHonnigan 4 года назад

    I've gotta say, ever since watching the casual I've been learning more about how to approach my business

  • @keezytv7854
    @keezytv7854 4 года назад

    No Shredded Wheat people 😵

  • @jamarmartin884
    @jamarmartin884 3 года назад

    You should create a Casual Discord!

  • @kevinroland6616
    @kevinroland6616 4 года назад

    Look everybody its says an Italian streetwear brand from a black designer who says streetwear is dead WTF is going on

  • @morganblackpowder1724
    @morganblackpowder1724 4 года назад

    Thank you for keeping it real Reggie. I'm just putting in the time. Got my eyes on the prize.

  • @MADProductionsAH
    @MADProductionsAH 4 года назад

    Background song? Anyone

  • @joshlewis4071
    @joshlewis4071 4 года назад

    @thoughtsoffreedomclothing

  • @jeromesaint1735
    @jeromesaint1735 3 года назад

    First song after Intro?

  • @jou3456
    @jou3456 4 года назад

    U shud help out vuja de

  • @ThisisFerrariKhan
    @ThisisFerrariKhan 4 года назад +1

    1st. 💀😎

  • @wilsonalerte5048
    @wilsonalerte5048 4 года назад

    You’re dope bro love this

  • @lilow_yt4712
    @lilow_yt4712 4 года назад +2

    Can i get a heart?

    • @lilow_yt4712
      @lilow_yt4712 4 года назад

      Ok no that you gaved me a heart can you say hi

    • @blazsovdat8677
      @blazsovdat8677 4 года назад

      @@lilow_yt4712 lol stop begging jeez

  • @andrewcheong1194
    @andrewcheong1194 4 года назад

    Where's the necklace from!

  • @frankzsausage1560
    @frankzsausage1560 4 года назад

    I love your shirt where’d u get it?

  • @splendrouspropscosplay4249
    @splendrouspropscosplay4249 4 года назад

    A HUGE HA HA HA HAH !😆😆🤣🤣

  • @botpurple3894
    @botpurple3894 4 года назад

    877 cashnow 😂

  • @jaimininorath5760
    @jaimininorath5760 4 года назад

    great content as always.

  • @loundrelaque8897
    @loundrelaque8897 4 года назад

    Thanks dude

  • @rebirthcapone324
    @rebirthcapone324 4 года назад

    im excited

  • @TerryTheChunin
    @TerryTheChunin 4 года назад

    Ahhh that’s why you always wear a hat.

  • @godzilla2387
    @godzilla2387 4 года назад

    SHREDDED WHEAT IS AMAZING!

    • @twentyandback
      @twentyandback 4 года назад

      Dam straight, I have 2 boxes in the cupboard right now.