The perfect length for social media videos (Secret Formula)

How many times do you hear, "The perfect length for social media videos should be this or that”?
Every social media manager has their own (secret) formula.
They tell you the ideal length is one minute or perhaps five minutes… whatever amount is good as long as you press the “subscribe” button.
In this video, I debunk the most common myths that surround social video marketing.
You’ll learn what the perfect length is for a social media video, the difference between a video created for entertainment and for business, how to structure a video for advertising and how to evaluate a social video with the right KPIs (Key Performance Indicators).
Table of contents:
0:47 - Perfect length for social media videos;
1:35 - Difference between entertainment and business videos;
2:49 - Best practices to structure a video for advertising;
4:33 - Best KPIs for social video marketing;
5:25 - How to evaluate a video performance.
#AlbertoCarniel #SocialMedia #VideoMarketing
Reach out on Social Media:
Subscribe to my RUclips channel: bit.ly/AlbertoCarnielYT
Connect with me on LinkedIn: / albertocarniel
____________________
I'm Alberto Carniel, an international e-commerce and digital marketing consultant. I have worked with over 40 private and public organizations worldwide, and have collaborated with many important brands like Unilever, Retro Fitness, McFIT Group, HubSpot and Esercito Italiano.
Book a free talk: bit.ly/Bookatalk
Book a consultancy: bit.ly/BookAConsultancy