“Look stupid, I’m turning, about six times in a row”. LOL That made me laugh out loud! 🤣😂🤣 Personally, I always thought those tail lights were pretty cool.
Back in 1973, 74 there was a drive-in curb service restaurant in the negiboring county. Every Saturday evening all the young kids would drive up eat drink a beer and hang out there. The cars that would come in there today would be worth millions. There were Mustangs, Camaros, Roadrunners, Chargers, GTOs, Chevelles ,Cougars and more. Many of the guys that owned these cars spent all their money customizing and it was a sight to behold. When I think of those days I could cry to think they are gone forever.
They pick out details so outrageously small. I'm surprised he didn't say, "Challenger door handle is flush with the door, so it get's 0.001 mpg more than Cougar".
True facts: The car that "Kowalski" drove into the bulldozers was actually a wrecked motorless '67 Camaro that was towed. All 5 of the RT Chally's survived and were returned to Dodge, but the two that actually were jumped (with stock suspensions!) were in bad shape.
@@crankychris2 they survived filming, but in the end, they were sent back to Chrysler and actually crushed. they cant sell a beat on, brand new car. Imagine nowadays them trying to sell you a hellcat that's been driven offroad, seen 6-7k RPMs a million times in one week, drifted, burnt out, and even jumped and only has 10,000 miles on it
I had several '70 Challengers, a 340 convertible, a '70 R/T, a '71 R/T, and a '70 383 Challenger. Though I loved the convertible, the '70 R/T was my favorite. It was an identical twin to the '70 R/T in the movie "Vanishing Point.". It had a 440 Magnum, 4 speed, and Dana 60 differential, and no other options. I drove this car all over the American southwest, and had the time of my life in it. That was back in the early days when these cars were cheap (I got mine for $300), and when you could still find a used Hemicuda or Hemi Challenger for under $3000.
I love the bit about the sequential tail lights. Yes I dam well do want to tell the guy behind me "look stupid I am turning" as buddy put it lol. Always kinda been a Mustang guy and they are all nice but that Cougar is just so gorgeous. And she could move pretty good with a big block stuffed under that hood.
Ian McLachlan sequential turn signals are still the most idiotic, annoying feature. I've actually seen new Challenger owners buy this via aftermarket. Ugh
This, from back when American companies made cars worth buying. The Challenger and Barracuda models from 1970-1971 looks LIGHT YEARS better than the Charger/Daytona pretenders of today. I really screwed the pooch when I passed up buying a non-original 440 six pack model back in the early 90s when number matching originals were all the rage. This example I'd come across was done as per factory, had all the right pieces, but started it's life as a 383 car. It was selling for $5k, in gorgeous condition.
@Lloyd Bonafide I'll address the last part of what you wrote first, I heard they used a Camaro instead of a challenger, even though THAT car is a classic now too! And if you think that kowalski somehow survived that fast horrible crash, then respectfully sir YOU'RE CRAZY!!
I grew up in the perfect slot of time,i worked on these autos and they were special,they looked like they were doing 200 mph sitting still,it was an exciting time,everything that came into the shop sounded strong and the idles,oh my,the arguments in the sales room used to crack me up,people ,friends were shopping and talking loud,about Camaro had this and mustang had that,one kid said screw it I'm buying the cuda,period,he looked at me and said what would buy,i said you chose for me,i'm mopar to the bone marrow
@@raymondkunkel9615 My dads dream car is the 69 charger. he's always wanted one but pretty much given up hope seeing how a completely rotted out one with a tree growing thru it lists for over 20k
In the early to mid 70's when gas prices first took a jump up from 25 cents a gallon you couldn't give away these now highly desirable big block MOPARS .
Basically all these Dodge promos were doing the same thing. In 1971, Dodge made a promo for the Barracuda and was crapping all over the 71 mustang for about 12 minutes straight XD
@@CJ-ib2jy your over here checking out the manly Dodge Challenger.while dreaming about and wishing you weren't a girly man,behind the wheel of sissy man's ride, the Ford poopstain 💩
Well, Mr Mopar spokesmen. If the Sequential turn signals in the Cougars were so damn awful and annoying to you, why did you put them on the 1969 Imperial, your corporate flagship?
I forget if it was Hollywood Blvd. or Sunset, west bound, waiting at a light, when a Charger rolled up on my right. He had 5 or 6 roadrunner stickers affixed to the upper front of his doors. An ACE! I got the biggest kick out of that. Somewhere around 69 - 70.
I love the MOPAR models and their attire myself. I am 66 and many years ago had a friend who wheeled and dealed in Mopars and he had 2 HEMI challenger's, ran high 13's with an automatic. He also had a 70 Cuda 440 six pack with the shaker hood, 4 speed with 430 gears, red with white top and interior
I owned a 74 Challenger. LOVED it. The only knock on it that I have is the rear part of the car was light. Made it so it could spin out easy and go side to side a lot easier.
I love the Quiz at the end! Sequential tail lights?? Oh NO!!! MAKES ME SEE ALL KINDS OF REDS LOLOL And those Long Ashes on the Cigarettes who used Ashtrays back then? out the WINDOW or on the rug. LOVE THIS
Wow, sophisticated discourse on styling. Chrysler really stepped up to GM levels with the hidden wipers. I always admired that rounded windshield corner, and here it is explained in fascinating detail. Wasn't this Bill Brownlee's baby too? Thank your from the bottom of my heart.
King Elvis, It's interesting that it's sister E-body the Barracuda had the corners squared, on the windshield along with the C-pillars and rear window. I owned both, and to me they both looked good but I preferred the Cuda on that detail.
The filmstrip showed the then new for 1970 Dodge Challenger compared to only the restyled Ford Mustang and Mercury Cougar. The 2nd generation Chevrolet Camaro and Pontiac Firebird were originally intended to be released for 1970 but production was delayed because General Motors was paralyzed when the United Auto Worker's Union went on strike and so they weren't ready. A SIDE NOTE: If those same girls were around today, I'm sure they'd be comparing the current versions of the Dodge Challenger and Ford Mustang and this time they would've included the current Chevrolet Camaro(the Mercury Cougar and Pontiac Firebird are long gone, but that's neither here nor there).
I remember taking my ‘74 Challenger to car shows in the early ‘90’s. There were very few there, but there were rows of Mustangs at the shows. This was fun! 👍🏻
Hold up! I love my Mopars and grew up in a Mopar family, however, I owned a 67 Mercury Cougar w/ a 289 4BB and 4 speed manual and it was so much fun to drive!
Between those three choices, I would take the Mercury Cougar without a doubt. It is styled the best and would be the most luxurious of the three in my opinion. Call it a twist of fate or an oddity, but I never really cared all that much about racing and performance. So long as the car wasn't miserable to drive, I was fine. However, if I were actually in this era and raring to buy a new pony car, I would wait a year and then get my mitts on an AMC Javelin. That would be a car I can be proud of owning!
Well it's a Mopar commercial so of course they didn't show the best looking Mustangs or Cougars. The best looking '70 Mustangs were the Mach 1's and the BOSS 302's. The best looking Cougars were the Cougar Eliminators. I think both look as good if not better than the Challenger. But the plain Jane mustangs and cougars shown in the videos - not so much.
@@CJ-ib2jy And? That's clearly a base Challenger, too - it's not even an R/T. And why compare to cars that only a handful would ever even buy over the more affordable plain versions the majority would go for? So don't cry a river if they chose cars in the same price range and the competition just doesn't compare.
What a golden age. Cars were beautiful, women were allowed to be feminine, mid century modern styling was in full force, smoking was advertised to kids, and competing companies would take stabs at each other openly. What I'd give to have experienced the 60's.
Imagine the dealer experience back then. "Hey, we've got a new model coming out, and new stuff to watch! Quick, get out the record player and projector!"
I must say im a Mopar fan since 1975, but the Ford Hemi was the most powerful engine in 1968 i think, it was giving about 616 hp with one 4 barrel carburetor! Maby i rember wrong, my bad! Mopar Hemi had more than 426 hp stock too!
Very true the 67 XR7 is the most amazing looking but the 69 and 70 Eliminator with 429 Boss or even 428 Cobra Jet would put the other two in this commercial comparison to shame.
@paleobuzz True, I'd like to drop a 427 in mine, but I like my matching numbers cali equipt 5.0. Seems like a great reason to keep it that way! She may not win every race but definitely don't lose them all either.
Fact is they were all very nice looking cars. Distinctive in the same way that 70's pop music was. Most of us, I think, would wish to buy any of these cars new.
This anything-you-can-do-I-can-do-better dealer information film is designed to help the dealer sell the automobile. He will be selling the Dodge Challenger. The more Challengers he sells the more money everyone will make. Sales particularly help the motor company stay in business. Each factory job supports seven or eight jobs in spin-off industries. The filmstrip’s arguments are so narrowly focused on selling automobiles as to be undercut by the very next year’s models. The first big selling point is that the Challenger is brand new while its two big competitors offer little change from their respective previous year offerings. So the next year, when Challenger basically copy-cats this year’s model, that argument becomes water under the bridge. Then the motor company will need to overhype tiny cosmetic changes as something totally brand new.
My 1970 Dodge Challenger with a 318 V8 in Plum Crazy Purple was a peice of JUNK. The doors and windows rattled all the time. The Dealership dumps another challenger on top of mine after I picked it up on a Friday evening and brought it back in for mechanical problems . The car fell off the car lift and the dealer tried to hide it from me. I had to envolve a lawyer to get a loaner car ( Dodge Swinger ) while they tried to fix it in the next 6 weeks. After getting the car back I drove it to a funeral in OHIO and on the way back around INDY . the 318 engine shook itself so badly that the the power steering pump came off and took out the A/C , fan blade and a lot of hoses and wires. Once I was able to get back on the road , the next day I traded it for a full size Chevrolet .
What a great vid!! Future BIL had a '68 Cougar in '77 that was sweeet but he let it go. Guy i worked with back in '82 had a '70 Mustang as his first car, even swapping out the 6 for a 302 himself (kid of 18 or so at the time) Myself i loved the '69 Mustang the most from Ford but loved seeing The Challenger preseneted here as a new Car., Ha, didn't like the white roof until i saw it matched the 'models' hat and boots. Then not so bad.
I liked the '69 Mach 1 the most back in the day because of the fake brake air scoops even though I liked the front of the '70 Mach 1's the most even back then. Over the years, the thought of the fake air scoops on the side of the '69 began to annoy me and ended up liking the '70 the most ever since. In 1996, I bought a n R code, 428CJ powered '70 Mach 1 for $2500 (no rust but needed a full restoration). I still have it, looking like brand new inside and out. Luckily, I bought it right before the prices shot through the roof! I also loved the cougar eliminators!
Cracks me up the way these old promos described in great detail the styling as if the viewer was blind. No one asked this but: The Cougar and Challenger departed from the standard 108-inch pony car wheelbase that the Mustang Camaro Barracuda and 'Cuda followed. Those two used 110 inches while Javelin came in at 109.
you got to be kidding about the tailights on the cougar?...that was always a cool idea.....and this challenger just seemed to be just another cuda of the time,.
390merc 66 I always thought that the Challenger should have had the sequential signals like the Cougar. Imperial had them, they could have borrowed the system from the parts bin.
Nitty picky on the differences. At 5:08 they rag on the signal lights. I’ve always thought the sequential signal lights on the cougar were pretty cool. Gimmicky, but a neat feature.
If I went back in a time machine to 1970 , with $$ in hand to purchase a Pony Car to actually drive , I would indeed likely have gotten a Mopar , but not for the picky styling reasons mentioned here . If I went back in time to purchase something as a long term investment to imeadately store on blocks for decades , it would have been a Mustang . ( Back in the '70s came close to purchasing a 60's Cougar , so I have nothing against them as cars, but in 21st century , they don't have the collector mania of the Mustang .)
But they did make a comparison... just with a '69 Camaro and Firebird, 'cause "Camaro" Charlie and "Firebird" Freddie wanted to be the first ones on the block with the new car and couldn't get one from the dealers!
The reason the Camaro and Firebird are not in this dealer promo is because this dealer promo is the one comparing the Challenger to the Mustang and Cougar. There is another dealer promo comparing the Challenger to the Camaro and Firebird. This dealer promo was made October 25th 1969. The new body style Camaro and Firebird were actually 1970 1/2 model year cars.
Actually no, Mopar lost. They built a very cool car. But their goal was to sell more cars than the Ford mustang and the mustang outsold the challenger by more than 2:1.
“Annoying sequential turn signals” on the Cougar. I always liked that feature. However, I can reach the ash tray easier with my cigarette in the Challenger. That’s a deal breaker. I’ll take the Challenger.
I'm sold, off to the dealership to buy me a new 1970 Chal..... Awwww nuts.
so go get a new one! They're gorgeous and they're a spinning image of the original. I love mine. So many of the features/styling have been reused
@Adam Fears Sure it does, just not with the wide wheel flares
Just a few years late. I wonder if the Cougar is still available with the Boss 429 ?
@@dougabbott8261 just like dead pool thinking david bowie is still around.
@@dougabbott8261 I'm sure they're out there.
“Look stupid, I’m turning, about six times in a row”. LOL That made me laugh out loud! 🤣😂🤣 Personally, I always thought those tail lights were pretty cool.
Esp since 1969-70 Imperials use sequential turn signals.
the squential turn signal lights were always a cool aspect of the Cougar and Thunderbird.
Back in 1973, 74 there was a drive-in curb service restaurant in the negiboring county. Every Saturday evening all the young kids would drive up eat drink a beer and hang out there. The cars that would come in there today would be worth millions. There were Mustangs, Camaros, Roadrunners, Chargers, GTOs, Chevelles ,Cougars and more. Many of the guys that owned these cars spent all their money customizing and it was a sight to behold. When I think of those days I could cry to think they are gone forever.
Not being able to reach the ashtray when your seatbelts are fastened is about the most 70's thing ever.
I love these old films!
They pick out details so outrageously small. I'm surprised he didn't say, "Challenger door handle is flush with the door, so it get's 0.001 mpg more than Cougar".
He did say that, you may have missed it. I think it was drowned out by the page turning tone.
Plus those door locks sure caught on... oh wait.
@@fuji302 I remember they often broke and there were no reproductions before 198...oh wait, that shows how old I am.
Still one of the best looking cars of all time.
I agree mustang and cougar are timeless. 😏😏
@@stubs1227 Ford poopstain😝
@@justenough730 =dipshit dumbass enough said. 😷😷
The women getting smacked on the face with gloves 0:24 would cause an absolute melt down on Twitter these days
I like the 1hr 47min ad for Challenger....
Vanishing Point!
So true
True facts: The car that "Kowalski" drove into the bulldozers was actually a wrecked motorless '67 Camaro that was towed.
All 5 of the RT Chally's survived and were returned to Dodge, but the two that actually were jumped (with stock suspensions!) were in bad shape.
@@crankychris2 they survived filming, but in the end, they were sent back to Chrysler and actually crushed. they cant sell a beat on, brand new car. Imagine nowadays them trying to sell you a hellcat that's been driven offroad, seen 6-7k RPMs a million times in one week, drifted, burnt out, and even jumped and only has 10,000 miles on it
I had several '70 Challengers, a 340 convertible, a '70 R/T, a '71 R/T, and a '70 383 Challenger. Though I loved the convertible, the '70 R/T was my favorite. It was an identical twin to the '70 R/T in the movie "Vanishing Point.". It had a 440 Magnum, 4 speed, and Dana 60 differential, and no other options. I drove this car all over the American southwest, and had the time of my life in it. That was back in the early days when these cars were cheap (I got mine for $300), and when you could still find a used Hemicuda or Hemi Challenger for under $3000.
JP Guthrie lucky
Another difference: apparently Challenger drivers wear less clothing than Mustang and Cougar drivers.
Airco doesn't work as well?
Dodge designers were always on their top game. Excellent looking cars all throughout the 60's and 70's.
*angry original early 1960s Dart noises*
You mean Chrysler designers???
I love the bit about the sequential tail lights. Yes I dam well do want to tell the guy behind me "look stupid I am turning" as buddy put it lol. Always kinda been a Mustang guy and they are all nice but that Cougar is just so gorgeous. And she could move pretty good with a big block stuffed under that hood.
Ian McLachlan sequential turn signals are still the most idiotic, annoying feature. I've actually seen new Challenger owners buy this via aftermarket. Ugh
Ya the 1st gen cougars are really nice I have 68 definitely recommend them
Always liked the sequential turn signals on the Cougar....
This, from back when American companies made cars worth buying. The Challenger and Barracuda models from 1970-1971 looks LIGHT YEARS better than the Charger/Daytona pretenders of today. I really screwed the pooch when I passed up buying a non-original 440 six pack model back in the early 90s when number matching originals were all the rage. This example I'd come across was done as per factory, had all the right pieces, but started it's life as a 383 car. It was selling for $5k, in gorgeous condition.
I've always wanted a 70 challenger. To bad they are way too expensive.
Sam I always wanted a challenger also but the only affordable ones are rust buckets
My dad's got a '71. Pretty different though
@silverbird58 He can't after he did that "head on" into those 2 "dozers"!
@Lloyd Bonafide I'll address the last part of what you wrote first, I heard they used a Camaro instead of a challenger, even though THAT car is a classic now too! And if you think that kowalski somehow survived that fast horrible crash, then respectfully sir YOU'RE CRAZY!!
Sam,
I ALWAYS thought the Cuda looked way better than the Challenger.
Bought a 71 Challenger ragtop in 1984. Paid $2650 from the original owner. I think I sold it for $2500...just shoot me.🔫
No matter the condition it's worth at very least 10,000 dollars even if the floor is rusted through.. man that's terrible
Damn, what a pity.
That hurts
I grew up in the perfect slot of time,i worked on these autos and they were special,they looked like they were doing 200 mph sitting still,it was an exciting time,everything that came into the shop sounded strong and the idles,oh my,the arguments in the sales room used to crack me up,people ,friends were shopping and talking loud,about Camaro had this and mustang had that,one kid said screw it I'm buying the cuda,period,he looked at me and said what would buy,i said you chose for me,i'm mopar to the bone marrow
LOL
Same with my 57 Chev.
Still have my 73 340 Pistol grip four Speed Barracuda. Bought it for $2000 in 1978 when I was 20 years old.
Sweet still have my 69 charger se r/t 4 speed I paid 1.500 in 1986 solid car from north Dakota they never used salt then
@@raymondkunkel9615 My dads dream car is the 69 charger. he's always wanted one but pretty much given up hope seeing how a completely rotted out one with a tree growing thru it lists for over 20k
In the early to mid 70's when gas prices first took a jump up from 25 cents a gallon you couldn't give away these now highly desirable big block MOPARS .
Love those Cougars.
Man this promo they were raggin on ford pretty hard lol love the Challenger.
They had to rag Ford because the 1970 mustang outsold the challenger better than 2:1.
Basically all these Dodge promos were doing the same thing. In 1971, Dodge made a promo for the Barracuda and was crapping all over the 71 mustang for about 12 minutes straight XD
Just to bad for u...ford mustang best selling sports car in the world....take that up ur little poss...
@@stevenpereira6475 Ford poopstain💩 is a girly man's car.
@@CJ-ib2jy your over here checking out the manly Dodge Challenger.while dreaming about and wishing you weren't a girly man,behind the wheel of sissy man's ride, the Ford poopstain 💩
Well, Mr Mopar spokesmen. If the Sequential turn signals in the Cougars were so damn awful and annoying to you, why did you put them on the 1969 Imperial, your corporate flagship?
I like my sequential turn signals just fine I will Never be rear ended making a turn car slow down 1/2 a block before they get near me lol.
I didn’t know sequential signals were even thing in 1970 I always thought
‘09-current mustangs had them
they go back to 64 T-bird
@@anthonyv1971The mid-60's Ford Thunderbirds were the first cars to have sequential tail lights.
Good point. I think they are a good idea myself
We can't lie, that cougar is the best most beautiful looking designs of these 3 cars 💕💕💕💕🐆🐆
Love the go-go boots!
I'll take the Challenger with the hot babe option. Or a 1969 Cougar Eliminator.
Hey, thanks for uploading this fabulous bit of marketing history.
5:46 I beg to differ. I think Miss Mustangs stern view would've turned on plenty of prospects.
I forget if it was Hollywood Blvd. or Sunset, west bound, waiting at a light, when a Charger rolled up on my right.
He had 5 or 6 roadrunner stickers affixed to the upper front of his doors.
An ACE!
I got the biggest kick out of that. Somewhere around 69 - 70.
The Dodge Challenger is a classic !
I love the MOPAR models and their attire myself. I am 66 and many years ago had a friend who wheeled and dealed in Mopars and he had 2 HEMI challenger's, ran high 13's with an automatic. He also had a 70 Cuda 440 six pack with the shaker hood, 4 speed with 430 gears, red with white top and interior
I'm a mostly Chevy guy, but that 426 Hemi, man what a motor.
I owned a 74 Challenger. LOVED it. The only knock on it that I have is the rear part of the car was light. Made it so it could spin out easy and go side to side a lot easier.
Entertaining, and good for a laugh. Thanks for the upload.
That Dodge Challenger blonde is hot
I want to buy 1970 challenger blonde
Was hot lol
The problem is she's like ~69 years old now
Gramma was quite a hootchie
+Joeseph... That's so weird, isn't it! FFS, I was a newborn when this was filmed and I will 50 this year!
I love the Quiz at the end! Sequential tail lights?? Oh NO!!! MAKES ME SEE ALL KINDS OF REDS LOLOL And those Long Ashes on the Cigarettes who used Ashtrays back then? out the WINDOW or on the rug. LOVE THIS
"The trunk floor is the gas tank". That's @#$%ing scary in today's age.
Wow, sophisticated discourse on styling. Chrysler really stepped up to GM levels with the hidden wipers. I always admired that rounded windshield corner, and here it is explained in fascinating detail. Wasn't this Bill Brownlee's baby too? Thank your from the bottom of my heart.
King Elvis, It's interesting that it's sister E-body the Barracuda had the corners squared, on the windshield along with the C-pillars and rear window. I owned both, and to me they both looked good but I preferred the Cuda on that detail.
The filmstrip showed the then new for 1970 Dodge Challenger compared to only the restyled Ford Mustang and Mercury Cougar. The 2nd generation Chevrolet Camaro and Pontiac Firebird were originally intended to be released for 1970 but production was delayed because General Motors was paralyzed when the United Auto Worker's Union went on strike and so they weren't ready. A SIDE NOTE: If those same girls were around today, I'm sure they'd be comparing the current versions of the Dodge Challenger and Ford Mustang and this time they would've included the current Chevrolet Camaro(the Mercury Cougar and Pontiac Firebird are long gone, but that's neither here nor there).
I remember taking my ‘74 Challenger to car shows in the early ‘90’s. There were very few there, but there were rows of Mustangs at the shows.
This was fun! 👍🏻
Beautiful models girls
Hold up! I love my Mopars and grew up in a Mopar family, however, I owned a 67 Mercury Cougar w/ a 289 4BB and 4 speed manual and it was so much fun to drive!
I miss those girls from the Detroit auto show with those white go go boots more than you know.
The boots and hot pants are a great combination.
In Asia they still do this girlie stuff! :)
Ok SOLD! I'll take the Chally Hemi Convertible 😎
Honestly it’s the DOOR PANEL would have sold me
Between those three choices, I would take the Mercury Cougar without a doubt. It is styled the best and would be the most luxurious of the three in my opinion. Call it a twist of fate or an oddity, but I never really cared all that much about racing and performance. So long as the car wasn't miserable to drive, I was fine.
However, if I were actually in this era and raring to buy a new pony car, I would wait a year and then get my mitts on an AMC Javelin. That would be a car I can be proud of owning!
Well it's a Mopar commercial so of course they didn't show the best looking Mustangs or Cougars. The best looking '70 Mustangs were the Mach 1's and the BOSS 302's. The best looking Cougars were the Cougar Eliminators. I think both look as good if not better than the Challenger. But the plain Jane mustangs and cougars shown in the videos - not so much.
👎
@@CJ-ib2jy And? That's clearly a base Challenger, too - it's not even an R/T. And why compare to cars that only a handful would ever even buy over the more affordable plain versions the majority would go for? So don't cry a river if they chose cars in the same price range and the competition just doesn't compare.
“Newness” and hidden wiper blades - those are the top selling points.
Owned all 3 at one time or another. The 340 was a terrific tire smoking mill.
The Ford design with the gas tank in the trunk was odd.
DP T probably a safety hazard too
jeffscomp it was, collisions could’ve caused explosions
It was practical, and I don't recall hearing of any problems with it.
tempest411 yes, it made them easier to change. I think it was a good idea.
Ford was doing a lot of odd stuff back then.
I have a cougar and its really nice but the challenger definitely has some points
What a golden age. Cars were beautiful, women were allowed to be feminine, mid century modern styling was in full force, smoking was advertised to kids, and competing companies would take stabs at each other openly.
What I'd give to have experienced the 60's.
They called out the Fords a lot, but I love how they still respected the cars unlike nowadays, everyone does that shit.
Forget them all 68 dodge charger. Now that's what I call Christmas.one of the sweetest cars ever.😊
Imagine the dealer experience back then. "Hey, we've got a new model coming out, and new stuff to watch! Quick, get out the record player and projector!"
Nine engine offerings 👍👍👍😀😋
I must say im a Mopar fan since 1975, but the Ford Hemi was the most powerful engine in 1968 i think, it was giving about 616 hp with one 4 barrel carburetor! Maby i rember wrong, my bad! Mopar Hemi had more than 426 hp stock too!
Challenger rocks!!! 😎
LOL a Chrysler product criticizing another car company's quality is truly classic.
Yeah, I am a Chrysler guy through and through but the finish quality often left something to be desired
Chrysler was first to slide starting in 1967. Ford and GM followed in turn, but AMC maintained their quality levels.
I like the Cougar best, RIP Mercury
I’d still take all three lol
All three what? ; )
@@cerberusb4768 Hi-yoooooooo!
I'm glad I got a 67 cougar so much nicer then the 70
Very true the 67 XR7 is the most amazing looking but the 69 and 70 Eliminator with 429 Boss or even 428 Cobra Jet would put the other two in this commercial comparison to shame.
@paleobuzz True, I'd like to drop a 427 in mine, but I like my matching numbers cali equipt 5.0. Seems like a great reason to keep it that way! She may not win every race but definitely don't lose them all either.
That's it, I just took a sledge hammer to my Cougar
Superior Chrysler engineering wins again, go Dodge!
Luke Bowlin Chrysler had engineers?
@@melrose9252 Yeah, got them from Conrail.........
Mel Rose ya you know, the ones that engineered tanks, bombers and rockets. The ones who put the standard in automotive engineering
I'm big Plymouth Chrysler Dodge guy. But all three of those cars to me are fantastic. Not one better than the other❤👍👍.
Very convincing! I'll take one...
Fact is they were all very nice looking cars. Distinctive in the same way that 70's pop music was. Most of us, I think, would wish to buy any of these cars new.
I never thought that, even as a kid. I wanted a 2002ti
This anything-you-can-do-I-can-do-better dealer information film is designed to help the dealer sell the automobile. He will be selling the Dodge Challenger. The more Challengers he sells the more money everyone will make. Sales particularly help the motor company stay in business. Each factory job supports seven or eight jobs in spin-off industries. The filmstrip’s arguments are so narrowly focused on selling automobiles as to be undercut by the very next year’s models. The first big selling point is that the Challenger is brand new while its two big competitors offer little change from their respective previous year offerings. So the next year, when Challenger basically copy-cats this year’s model, that argument becomes water under the bridge. Then the motor company will need to overhype tiny cosmetic changes as something totally brand new.
I like MoPars but I thought the "newness" angle was nitpicking.
6:29 OH MY GOD WHO'S IDEA WAS THAT?!!!
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5:46 "I'm afraid that your stern view won't turn on many prospects this year." LOL
Gawd that is an ugly mustang
My 1970 Dodge Challenger with a 318 V8 in Plum Crazy Purple was a peice of JUNK. The doors and windows rattled all the time. The Dealership dumps another challenger on top of mine after I picked it up on a Friday evening and brought it back in for mechanical problems . The car fell off the car lift and the dealer tried to hide it from me. I had to envolve a lawyer to get a loaner car ( Dodge Swinger ) while they tried to fix it in the next 6 weeks. After getting the car back I drove it to a funeral in OHIO and on the way back around INDY . the 318 engine shook itself so badly that the the power steering pump came off and took out the A/C , fan blade and a lot of hoses and wires. Once I was able to get back on the road , the next day I traded it for a full size Chevrolet .
Now they’re worth 6 figures
They forgot to mention that the Mopar gets lighter as it ages as the rusted metal drops off.
I'm sorry but the cougar was the best looking car out of all three there.
Those damn door handles are always broken
What a great vid!! Future BIL had a '68 Cougar in '77 that was sweeet but he let it go. Guy i worked with back in '82 had a '70 Mustang as his first car, even swapping out the 6 for a 302 himself (kid of 18 or so at the time) Myself i loved the '69 Mustang the most from Ford but loved seeing The Challenger preseneted here as a new Car., Ha, didn't like the white roof until i saw it matched the 'models' hat and boots. Then not so bad.
I liked the '69 Mach 1 the most back in the day because of the fake brake air scoops even though I liked the front of the '70 Mach 1's the most even back then. Over the years, the thought of the fake air scoops on the side of the '69 began to annoy me and ended up liking the '70 the most ever since. In 1996, I bought a n R code, 428CJ powered '70 Mach 1 for $2500 (no rust but needed a full restoration). I still have it, looking like brand new inside and out. Luckily, I bought it right before the prices shot through the roof! I also loved the cougar eliminators!
Cracks me up the way these old promos described in great detail the styling as if the viewer was blind. No one asked this but: The Cougar and Challenger departed from the standard 108-inch pony car wheelbase that the Mustang Camaro Barracuda and 'Cuda followed. Those two used 110 inches while Javelin came in at 109.
you got to be kidding about the tailights on the cougar?...that was always a cool idea.....and this challenger just seemed to be just another cuda of the time,.
390merc 66 I always thought that the Challenger should have had the sequential signals like the Cougar. Imperial had them, they could have borrowed the system from the parts bin.
I've always had a soft spot for Cou g a r s they are sexy and don't rust as fast as Mopars
I love they had to take a smoke brake. 😂
Nitty picky on the differences. At 5:08 they rag on the signal lights. I’ve always thought the sequential signal lights on the cougar were pretty cool. Gimmicky, but a neat feature.
I’m Kowalski and I approve this video
FYI, sales figures for 1970 190,727 Mustangs, 72,363 Cougars, 76,935 Challengers. Guess this ad didn't sway many Mustang buyers! 😜
Popularity is not necessarily a factor of quality. Any businessman worth his credentials will tell you that.
If I went back in a time machine to 1970 , with $$ in hand to purchase a Pony Car to actually drive , I would indeed likely have gotten a Mopar , but not for the picky styling reasons mentioned here .
If I went back in time to purchase something as a long term investment to imeadately store on blocks for decades , it would have been a Mustang .
( Back in the '70s came close to purchasing a 60's Cougar , so I have nothing against them as cars, but in 21st century , they don't have the collector mania of the Mustang .)
I always liked the sequential turn signal lights on the Mercury Cougar (and the Ford Thunderbird) despite that the nararator is disdainful of them.
the reason Camero and Firebird is not in the film is because thay were all new for 70 as well.
good point, :)
There is a gm one also
But they did make a comparison... just with a '69 Camaro and Firebird, 'cause "Camaro" Charlie and "Firebird" Freddie wanted to be the first ones on the block with the new car and couldn't get one from the dealers!
Firebird started in 67
The reason the Camaro and Firebird are not in this dealer promo is because this dealer promo is the one comparing the Challenger to the Mustang and Cougar. There is another dealer promo comparing the Challenger to the Camaro and Firebird. This dealer promo was made October 25th 1969. The new body style Camaro and Firebird were actually 1970 1/2 model year cars.
Loved my '70 Chally RT440, I still think the styling of the early Chally's was #1.
Funny commercial. The Cougar is by far the coolest and most badass of the three. Not even close.
Challanger is one hell of a sports car, but Id get a cougar
I am a ford Guy: but have a strong appreciation for the challengers !!!! I Would love to own one !!!!
These are hilarious!
The tail lights needed to be annoying to prevent gas tank smash!
I love the ashtray convenience.
Cougar is my fav.
Mopar Wins Challender Prepare For Throttle Up.
Actually no, Mopar lost. They built a very cool car. But their goal was to sell more cars than the Ford mustang and the mustang outsold the challenger by more than 2:1.
it's Challenger go with throttle-up you moron. I was there.
“Annoying sequential turn signals” on the Cougar. I always liked that feature. However, I can reach the ash tray easier with my cigarette in the Challenger. That’s a deal breaker. I’ll take the Challenger.
Lol most people just flicked 'em out the window anyway!
Side gaured impact beams in 1970 far out
Chrysler creamed Ford and GM every time back then. The 1970-72 Challenger and Barracuda were tough to beat.
In what way? Some good engines, but torsion bars and cart springs. Look at the sales of the E bodies. They got handed their arse by the opposition.
Chrysler had some fantastic design. To bad they didn’t keep going
Agreed, those big mandated bumpers really spoiled the look of a lot of cars.
I was sold at 426 hemi.
I don't think the challenger was any better.
Total sales in 1970
Mustang 200,000 units
Challenger 76,925 units
Cougar 72,343 units
UPS 🤭
Check out the fit and finish on the Challenger at :30. They were making a film strip, and they didn't take the time to fit the hood correctly.
I’m glad the ashtray is easy to reach.
Wish modern cars were so simple to maintain like 70's cars. Will buy one just to drive smog inspection free