[Customer Testimonial] Alessandra Bonacasa, Prospérité Fermière-Ingrédia

Alessandra Bonacasa is Head of Marketing & Sales of the dairy cooperative Prospérité Fermière - Ingredia, based in Arras, France. It's the world’s third largest player in milk proteins, with innovation as their main differentiation.
Customer of Connecting Food since January 2019, she explains how traceability on their UHT milk product works, and her ambitions to put all customers of the cooperative in the era of food transparency.
Questions asked :
Who are you ?
On which product did you decide to work with Connecting Food? Why?
How is the QR code present on your products different from the others?
Why is digital auditing important for Prospérité Fermière - Ingrédia?
What are the benefits expected from this transparency project?
This interview was filmed at the French Agicultural Fair 2020 in Paris.