Hey - Mark here! Don't forget to Like the video and Subscribe to the channel. That way you'll save this video + won't miss any new ones. Lastly, if you want to chat about your launch, just click here 👉 bit.ly/launchboom-chat
Mark, Your advice is always top-notch. You're truly a kind and generous person. I wasn't able to get my project off the ground with you last year, but I'm hoping we can collaborate this time around. I also have a question: could you share some examples of projects that were contracted with you but didn't pan out? What were the reasons behind their failures?
This is a really solid video with a great overview of what it takes to launch a product and business successfully on Kickstarter. Good work Launchboom team!
Mark, thank you so much for creating such a data-driven and comprehensive Kickstarter video. Your inclusion of case studies and personal insights was incredibly valuable and greatly appreciated. The clarity and depth of your analysis truly sets your video apart as an essential resource for anyone interested in Kickstarter or even anyone interested to step up their sales, marketing and business acumen.
I recommend 30 days. The beginning and end of the campaign is when typically the most funding / day comes in, so 30 days is a nice middle ground where a large percentage of the campaign happens within the first and last week.
Hi! Just a bit of confusion about one thing you said, can you clarify? - "photorealistic renderings are not allowed on Kickstarter". I have done campaigns that have mockups in the past as it's our way to show dimensions and specifics of the product. However, we still have the main video with the real product and photos with the real product. But, we do have photorealistic renderings as well. So can you explain a little bit more what you meant by, "they are not allowed" because they are from my experience haha. Thank you so much! Only in the first few mins of the video and so much great stuff!
Can you limit sales due to production constraints? If I build it myself, I can only produce so many in a given month. Also, is there a delivery date limit as to how late the product should be shipped?
You can limit the sales by making all the rewards “unavailable” on the campaign once you reach your goal. There isn’t a delivery date limit but most ship within 1 year
Thank you! Very good and deep! Funny thing is that only in the end I started to think if its available from Europe :D hope it is, otherwise I spend like 2 or more hours of writing all info down :D Thank you once again!
Sure! Probably the one that is most proven would be building an organic social following. Now, I don't think it's that easy to do and typically takes a lot of time, but there's lots of examples of people doing this. For example, a creator we recently worked with spent a lot of time building a social following (www.youtube.com/@Nomads.Nation)
The examples in the video are product campaigns but how can I work a campaign to start a business (I want to make a crowdfunding campaign to start a modular indoor farm in Puerto Rico) I'm not selling a product in the initial phase.
Looking to team up for one of my new prototypes. Just curious as to what is the total marketing budget as % of the kickstarter raise generally... and other costs.
Terrific stuff. Many thanks. ... I'm launching a comedy book (and not a tech product) in March 2025. Do you think Kickstarter could be relevant for a laugh-out-loud product made from dead trees?
Lots of non-tech products launch on Kickstarter, so it's worth exploring for your product. I recommend doing some research on campaigns in the publishing categories to get a better idea of the potential!
How much does a first time creator spend (on average) for their Kickstarter campaign? $10k video? $15k in ads? If I needed $25k to reach my goal, I might as well fund it myself lol.
I hear you haha some first-time creators spend tens of thousands launching their products, but many don't. It really depends on what the goals of your campaign are. For example, if you have a $10K goal, then spending $25K doesn't make sense. But if your goal is $250K, spending that much (or likely more) not only makes sense, but is necessary.
The Videos was very informative. And made me intersted in working with you I have contacted you threw the form on your website and hope to hear from you soon
There are a few different ways. For example, if you are using Facebook ads to drive most of your traffic, Facebook will tell you which countries are signing up for your email list.
I worked in an adjacent field for a while and I think he is right. There really isn't a better place than FB/IG. So him suggesting that isn't abnormal, imo
![Crowdfunding Secrets | 6 Devs That Hit Their Goals [2020]](http://i.ytimg.com/vi/xkH5NemDPSY/mqdefault.jpg)
Hey - Mark here! Don't forget to Like the video and Subscribe to the channel. That way you'll save this video + won't miss any new ones.
Lastly, if you want to chat about your launch, just click here 👉 bit.ly/launchboom-chat
Oh my god.
This is basically a blueprint.
thank you!
You're very welcome!
Can't believe this video is free. Awesome.
♥️
Dear Cameron, this video is most probably sponsored by Meta ads.
@@NatalieReesEnglishChannel this video is not sponsored by any company, including Meta.
I was starting to think that people saying "JIFs" when talking about Graphics Interchange Format are a myth. Nice video though.
Mark,
Your advice is always top-notch. You're truly a kind and generous person. I wasn't able to get my project off the ground with you last year, but I'm hoping we can collaborate this time around. I also have a question: could you share some examples of projects that were contracted with you but didn't pan out? What were the reasons behind their failures?
Great video presentation providing the perfect product launch template
🙌
Incredible Video, action packed! 🤓👊
👊
This was packed with such great info! Gonna bookmark this and come back to it frequently when I don't feel like opening up the Crowdfunded book.
I was hoping it would be a good companion to the book!
This is a really solid video with a great overview of what it takes to launch a product and business successfully on Kickstarter. Good work Launchboom team!
Hey Julio, long time no talk! Great to see you in the RUclips comments and thanks for kind words!
Excellent video, thanks so much for sharing this Mark!
Of course! Glad you're liking it!
Arggh jeez I wish you put this up last week, I just sent out a newsletter for the first (and last) time😅
No worries! I'd just ease up at this point until you are leading into your launch week.
Mark, thank you so much for creating such a data-driven and comprehensive Kickstarter video. Your inclusion of case studies and personal insights was incredibly valuable and greatly appreciated. The clarity and depth of your analysis truly sets your video apart as an essential resource for anyone interested in Kickstarter or even anyone interested to step up their sales, marketing and business acumen.
You're very very welcome!
Absolutely great value, but I would add product development to this because most projects fail because it’s just a substandard design or execution
Really good point! I'm going to look into making more content around that exact topic.
@@launchboom_officiallet me know if you wanna collaborate on that. I can help
Awesome video thank you so much for doing this. How long do you think prelaunch marketing should be? One month or two months? Thanks
Glad you liked it! Most creators start pre-launch ads 2-3 months before the launch.
How long should the kickstarter campaign run for after launching? Is there a best practice for number of days?
I recommend 30 days. The beginning and end of the campaign is when typically the most funding / day comes in, so 30 days is a nice middle ground where a large percentage of the campaign happens within the first and last week.
This was an incredibly valuable video! Thank you for going through all this in an easy-to-understand way.
You’re very welcome!
Hi! Just a bit of confusion about one thing you said, can you clarify? - "photorealistic renderings are not allowed on Kickstarter". I have done campaigns that have mockups in the past as it's our way to show dimensions and specifics of the product. However, we still have the main video with the real product and photos with the real product. But, we do have photorealistic renderings as well. So can you explain a little bit more what you meant by, "they are not allowed" because they are from my experience haha. Thank you so much! Only in the first few mins of the video and so much great stuff!
Can you limit sales due to production constraints? If I build it myself, I can only produce so many in a given month. Also, is there a delivery date limit as to how late the product should be shipped?
You can limit the sales by making all the rewards “unavailable” on the campaign once you reach your goal. There isn’t a delivery date limit but most ship within 1 year
Thank you! Very good and deep!
Funny thing is that only in the end I started to think if its available from Europe :D hope it is, otherwise I spend like 2 or more hours of writing all info down :D
Thank you once again!
Kickstarter is available in many European countries. Here's the list! help.kickstarter.com/hc/en-us/articles/115005128594-Who-can-use-Kickstarter
Thank you. We have 10 days left until our kickstarter is over. 😅
You're welcome! I wish you the best with the rest of your campaign
@@launchboom_official thank you!!!😊
My product is a digital product. I don't know when will I need to upload the product. Is it before I launch, on launch date, or after I launch?
After the launch!
Are there any alternatives to meta ads? Have you found any ‘free’ marketing avenues to get pre launch sign ups.
Sure! Probably the one that is most proven would be building an organic social following. Now, I don't think it's that easy to do and typically takes a lot of time, but there's lots of examples of people doing this. For example, a creator we recently worked with spent a lot of time building a social following (www.youtube.com/@Nomads.Nation)
Insane value!
🙌
Awesome video, Mark. This will be required viewing for my students.
Thanks Jack! Love to hear that
The examples in the video are product campaigns but how can I work a campaign to start a business (I want to make a crowdfunding campaign to start a modular indoor farm in Puerto Rico) I'm not selling a product in the initial phase.
I would like to know what strategy and croudfunding page should I use.
Looking to team up for one of my new prototypes. Just curious as to what is the total marketing budget as % of the kickstarter raise generally... and other costs.
Usually 10-15% of whatever is raised goes into advertising
34:51.. this is a great idea but how do I know if the backer comes from the influencer and how much did he pay.. ?
Terrific stuff. Many thanks. ... I'm launching a comedy book (and not a tech product) in March 2025. Do you think Kickstarter could be relevant for a laugh-out-loud product made from dead trees?
Lots of non-tech products launch on Kickstarter, so it's worth exploring for your product. I recommend doing some research on campaigns in the publishing categories to get a better idea of the potential!
Amazing video! and full of detailed information, Can you help on my service based project?
Thanks! Right now, we work with consumer products (typically physical) so we wouldn't be the best partner for your service-based business!
How much does a first time creator spend (on average) for their Kickstarter campaign? $10k video? $15k in ads? If I needed $25k to reach my goal, I might as well fund it myself lol.
I hear you haha some first-time creators spend tens of thousands launching their products, but many don't.
It really depends on what the goals of your campaign are.
For example, if you have a $10K goal, then spending $25K doesn't make sense. But if your goal is $250K, spending that much (or likely more) not only makes sense, but is necessary.
I need all the help I can get
I am working on making a book with some illustrations like a Japanese light novel
Hope this video helps out!
The Videos was very informative. And made me intersted in working with you I have contacted you threw the form on your website and hope to hear from you soon
That's great! Looking forward to learning about your product
who can help start a company?
What kind of jraphics do you use in the jiffs? 😂 #hardG
Anything better shown through motion or interaction!
How can you tell you where your email users are from?
There are a few different ways. For example, if you are using Facebook ads to drive most of your traffic, Facebook will tell you which countries are signing up for your email list.
All ads are spam. You can't change my mind
Mark, It is dishonest and disgraceful to advertise Meta ads without mentioning that this video is sponsored.
Hey Natalie, this isn't sponsored by Meta. We simply use Meta ads as part of the advertising strategy for our clients, which is why I recommend it.
I worked in an adjacent field for a while and I think he is right. There really isn't a better place than FB/IG. So him suggesting that isn't abnormal, imo