Worst Marketing Attempts in the Music Industry

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  • Опубликовано: 20 ноя 2024

Комментарии • 746

  • @mattyballz
    @mattyballz  Год назад +304

    which gimmick is the worst? which did i miss? let me know below!

    • @cofefazineyrb862
      @cofefazineyrb862 Год назад +18

      The u2 one

    • @idris.online
      @idris.online Год назад +34

      Carti acting mysterious

    • @kdawgiiee
      @kdawgiiee Год назад +35

      The worst is definitely Spotify pasting Drake’s face all over shit that’s not even his lmao

    • @cosmicfreeway
      @cosmicfreeway Год назад +3

      @@kdawgiieethat is absolutely crazy they did that

    • @KCG2623
      @KCG2623 Год назад +1

      The Ashanti one, I think it was for The Way You Love Me

  • @marisaruiz2529
    @marisaruiz2529 Год назад +2729

    That U2 thing made me go from ambivalent to hating them in one day. Worst marketing move ever

    • @imjustsam1745
      @imjustsam1745 Год назад +63

      I think that was the point they went from respected but, annoying to just plain annoying.

    • @MajorOctofuss
      @MajorOctofuss Год назад +15

      And it wasnt even their idea

    • @chinemapictures
      @chinemapictures Год назад +45

      I was saying to someone the other day as a joke “kids today don’t know why all the adults have u2 on their phones”😂

    • @MajorOctofuss
      @MajorOctofuss Год назад +2

      @@chinemapictures did they laugh?

    • @tord0ff
      @tord0ff Год назад +7

      Exactly
      Before? I didn't care for them.
      Now?
      I actively disdain them. Publicly & loudly.

  • @crystalcastillo7575
    @crystalcastillo7575 Год назад +1459

    Having U2’s entire album downloaded made me NEVER want to listen to a song from them ever again.

    • @MajorOctofuss
      @MajorOctofuss Год назад +85

      And it would have been fine if you could at least delete it

    • @crystalcastillo7575
      @crystalcastillo7575 Год назад +64

      @@MajorOctofuss RIGHT. They made us keep it on top of all that. Was a big mistake fr

    • @DennisMHenderson
      @DennisMHenderson 9 месяцев назад +2

      There are some demographics that consider “listening” to this “‘band ever, a cause to consider the act of self-annihilation, out of respect for the remainder of mankind

    • @coolgirl312
      @coolgirl312 8 месяцев назад +5

      Seriously, this album still pops up on my phone randomly even though I've removed it so many times and from so many devices the past 10 years.

    • @turtleanton6539
      @turtleanton6539 2 месяца назад

      ​@@coolgirl312insane

  • @periwinkleadidas
    @periwinkleadidas Год назад +1158

    being in the kpop fandom during yummy’s marketing attempt was so fascinating because he just reposted mass streaming tactics that stans use to get their kpop groups to win music show awards in south korea 😭😭

    • @godspowurldfamouz13
      @godspowurldfamouz13 Год назад +18

      Can you remember to teach me some of this tactis please I’m an independent artiste

    • @eoc6055
      @eoc6055 Год назад

      @@godspowurldfamouz13Kpop fan group spam promotion isn’t really good for small artists, as it involves mass-streaming albums by fans almost constantly, but I would recommend for you to naturally grow by branching out to other artists your size that make similar music and seeking advice or collaborations and sharing your stuff through social media

    • @monika_888
      @monika_888 11 месяцев назад +118

      ⁠​⁠​⁠@@godspowurldfamouz13 as a kpop fan this is what I’ve seen others stans do:
      -steam the song you’re listening to from start to finish
      - do not skip any part of the song
      - do not loop the mv/song
      - do not mute the audio
      - make sure the volume is at least 50%
      - if you’re streaming on RUclips do not have multiple tabs open with the same video or else RUclips will mark it as spam
      - turn off autoplay
      I’ll continue to edit this when I find out other tactics kpop stans use to stream

    • @godspowurldfamouz13
      @godspowurldfamouz13 11 месяцев назад +6

      @@monika_888 okay thank you 🙏 looking forward to more updates

    • @moxictasculinity
      @moxictasculinity 10 месяцев назад

      @@godspowurldfamouz13there are some articles out there. Look up how K-pop labels boost their streams on Google.

  • @vividchrxmez
    @vividchrxmez Год назад +1794

    Marketing is always a big part of music... if u do it right it can be entertaining and gain hype but if its not it'll just ruin ur entire career

    • @NadaRafal
      @NadaRafal Год назад +5

      Cheers Geoff

    • @liamm1945
      @liamm1945 Год назад +15

      Nobody big will ruin their career off of only a bad marketing gimmick

    • @vevediyoyo3518
      @vevediyoyo3518 Год назад +6

      @@liamm1945yeah it only applies to lil artists

    • @baconeggcheesepodcast9390
      @baconeggcheesepodcast9390 Год назад +1

      Yeah it’s a gamble you have to take if it works it’s a good decision if it fails you know

    • @mctv7416
      @mctv7416 Год назад

      @@liamm1945u2 did

  • @davidfelton7772
    @davidfelton7772 Год назад +360

    Wow thanks, Mario Judah. I had no idea that an abusive relationship would be abusive. Very insightful

  • @freskie8302
    @freskie8302 Год назад +3048

    BRO WHAT?!? I got trashed as a kid because of that U2 crap I got so mad at my mom because I thought she was adding crap to my library lmao bruhhh that crazy I gotta apologize its been years

    • @oreo_frito
      @oreo_frito Год назад +96

      stop playin loll

    • @SaintRoix
      @SaintRoix Год назад +57

      Nahh u playing lmaoo

    • @Eleven_11
      @Eleven_11 Год назад +13

      😭😭

    • @Jabraham9
      @Jabraham9 Год назад +23

      I had no clue about the u2 thing till now I saw it on my music list but I thought it was fake so I was clueless

    • @cybercandy6063
      @cybercandy6063 Год назад +4

      LMAO

  • @roobertoober4686
    @roobertoober4686 Год назад +711

    The U2 situation feels like an entire era of my childhood

    • @baconeggcheesepodcast9390
      @baconeggcheesepodcast9390 Год назад +4

      Why you say that

    • @robosexxxual
      @robosexxxual Год назад +1

      literally

    • @pandorin2348
      @pandorin2348 Год назад +6

      😂😂 my 6th grade teacher *Mr.Shbreast* would always play U2 and if a student would guess the song name they would get a *Z Bar* cliff bar but for kidz

    • @producedbyruiz
      @producedbyruiz 11 месяцев назад +3

      Fr when I got my first iPhone (the 6) in 2015 I was like why is this here? I wanna listen to 50 cent. Also when I got my first iPod in 2013 I swear there was a U2 album just in my library and I never listened to it

    • @jaydaherrera2584
      @jaydaherrera2584 9 месяцев назад +1

      No cuz it was 😭☠️

  • @crownzion
    @crownzion Год назад +419

    I remember being a 6th grader on an iPhone 4s & it wouldn’t let me delete U2’s album😂😂😂😂& the cover art was shirtless 40 yr old men cuddling

    • @Drivenaway89
      @Drivenaway89 Год назад +52

      Lmao the cover art is so weird!

    • @bluemonday1922
      @bluemonday1922 9 месяцев назад +5

      Sameeeeee😭

    • @spikemurphy5054
      @spikemurphy5054 4 месяца назад +1

      *Memories of me trying to get off the U2 song on the album intensifies.

    • @d25102
      @d25102 18 дней назад

      thats the drummer of u2 hugging his teen son 😭

  • @ariesaraya1822
    @ariesaraya1822 Год назад +1120

    Rihanna's one could've been saved if it was just like 5 fans instead of the 80 plus and no media. It would've been quiet, Rihanna could've rested with the fans and there would be no weirdos on board. I feel sorry for her tbh, imagine trying to perform and then coming back to a frat house.

    • @shanel4294
      @shanel4294 Год назад +190

      This, should’ve been 7 fans and 7 journalists etc

    • @iamtherudeboy
      @iamtherudeboy Год назад

      that

    • @evaraiara
      @evaraiara Год назад +82

      you feel bad for her?? it was her idea lmfao

    • @sunrope77
      @sunrope77 Год назад +51

      That sounds like a fire plot to a Wattpad story from back in the day lmao

    • @TahtahmesDiary
      @TahtahmesDiary Год назад +65

      I do too, she clearly didn’t consider the logistics. I think 7 of each number would have been way more manageable, that plane was PACKED to the brim

  • @karlaflow
    @karlaflow 9 месяцев назад +127

    the U2 thing was so funny, i remember my mom would beg me to delete the album from her library every time we got in the car and it would play. i barely knew english at the time so we were both just really lost as to what the hell was even going on 😭

    • @flexx4496
      @flexx4496 Месяц назад

      My mom and I hated this and we are natural English speakers I can’t imagine not speaking it AND having to hear U2😭😭😭

  • @FredLootLlama123
    @FredLootLlama123 Год назад +150

    Still pissed about the u2 one. My friend had an iTunes account with just story narrations. She is a teacher so occasionally she will put on a story narration. One day she puts on a story her iTunes is on shuffle. Bam U2! Those poor kids ears.

  • @ksenlovesbears
    @ksenlovesbears Год назад +170

    I worked as an at-home advisor in the year 2014, and we’d get SO many calls about removing the U2 album from their library. I had some people completely wipe their iTunes just trying to get rid of it on their own. At first, you couldn’t delete it but eventually apple added a way to totally remove it. I’m sure it still haunts a lot of folks 😅

    • @coolgirl312
      @coolgirl312 8 месяцев назад +6

      Every time I think I've finally removed that album from my life it randomly pops up on my phone again.

  • @BigManJayTee
    @BigManJayTee Год назад +242

    As someone attempting to kick off a music career, I’m taking notes of what not to do.

    • @baconeggcheesepodcast9390
      @baconeggcheesepodcast9390 Год назад +11

      Exactly it’s a lot of helpful tips in this video

    • @censored817
      @censored817 Год назад +19

      Do music for love not money and attention pro tip....

    • @BigManJayTee
      @BigManJayTee Год назад +10

      @@censored817 If I wanted to do it purely for money and attention I probably wouldn’t do it or I would do it with low effort. I’ve been writing songs since I was 14 with my heart and soul into these things. That was an obvious piece of advice I was already following.

    • @steezdagodd3103
      @steezdagodd3103 Год назад +24

      I’m an audio engineer in north Florida and the best advice I could give you is do everything in your power to make connections. Everywhere you go promote your sound. Kick the stage fright to the curb and express yourself in everything you do. I’ve worked with a ton of blow up artists and a good bit of current relevant artists. There’s 3 C’s. Confidence, connections, and content. That’s the best advice you’re gonna get. No cheat codes just hard work and time management. Chase your dreams kid🤙🏾

    • @BigManJayTee
      @BigManJayTee Год назад

      @@steezdagodd3103 I got the confidence, I’m still working on content because I don’t have a lot to work with currently. I also live in a state where connections are tough unless somehow I get a response on instagram or something. I won’t stop trying man, thank you.

  • @BozeDoesGodsWork
    @BozeDoesGodsWork Год назад +440

    You should do a separate video about Madonna’s marketing. She was a beast from 1984-2013. There’s no true discussion about marketing in the music industry without mentioning the earlier fragment of her career.

    • @1rockcrawford
      @1rockcrawford Год назад +67

      Hmmmm 2013 is VERY generous. I’d say more like 2008. 4 Minutes w/ Justin Timberlake was her last true, charting bonafide hit. Since the Super Bowl (and the one new song she had for that only did well for a moment because of the halftime show & a Nicki feature), none of her efforts have garnered much attention.

    • @ottopotatum5775
      @ottopotatum5775 Год назад +20

      Pretending to be rebellious when you are not. There

    • @constantine5028
      @constantine5028 11 месяцев назад

      @@1rockcrawfordwhat ate you talking about she has still massive hits

    • @uglyaniimals
      @uglyaniimals 8 месяцев назад +3

      @@constantine5028none of her songs since 2008 have been in the 100 biggest songs from that year, none of her songs since 2011 have gone top 10, none of her songs since 2015 have charted on the billboard hot 100 at all. she had a good 30+ year run and a hell of a legacy but her status as a current day hit maker is long gone

    • @constantine5028
      @constantine5028 8 месяцев назад

      @@uglyaniimals popular is a huge hit what are you yapping about

  • @MarcPlaysDrums
    @MarcPlaysDrums Год назад +312

    As a huge fan of U2 my fandom was waning until that ITunes forced purchase/release…and I was no longer a fan.

    • @baconeggcheesepodcast9390
      @baconeggcheesepodcast9390 Год назад +2

      Yeah that was crazy how they tried to put the album out there

    • @themusicaljunkie37
      @themusicaljunkie37 Год назад +10

      Oh take it easy..... yeah the marketing was stupid but not enough to disown a whole band's discography.

    • @slime-disease
      @slime-disease Год назад +29

      @@themusicaljunkie37honestly I disagree, that was one of the biggest sell-outs of all time. Anytime I’ve ever talked with anyone about U2 first thing that comes up is that apple deal.

    • @antoinesilva1527
      @antoinesilva1527 Год назад

      @@slime-disease I agree. As a last year high schooler, that’s the only reason I get to know U2, so…..bad publicity is publicity nonetheless, I guess?

    • @MarcPlaysDrums
      @MarcPlaysDrums 11 месяцев назад +6

      @@themusicaljunkie37 it was more than enough. If you throw an album together and you know it’s trash so to boost sales to create a marketing scheme(because you know that on its own it would flop) then it’s time for me to move on because it’s a desperation move. You’ve made enough money, don’t try to shove your trash down my throat. Have some integrity. You’re no different than these influencers selling junk NFT’s.

  • @laplante1
    @laplante1 Год назад +82

    never even heard of that rihanna tour, that’s one of the craziest stories i’ve heard in entertainment fr

  • @r3cluse
    @r3cluse Год назад +104

    As a kid, I used iTunes to listen to all of my music. The entire household basically shared one library because it didn't make sense to buy songs again for different accounts (I liked my parents' taste at the time but also had my own). I remember seeing the U2 album and being very confused because nobody in my household liked U2 and I barely knew who they were. I tried removing the album and I couldn't. The hide feature that Matty mentioned was very glitchy and a lot of the time, the album would just reappear again. Worst part is, my parents thought I bought the album with their money and were mad at me for it.

    • @PublicNuisance2K24
      @PublicNuisance2K24 9 месяцев назад +1

      Lol that’s funny

    • @AintThatJustTheWay
      @AintThatJustTheWay 8 месяцев назад +1

      Damn, I know this is old but did they ever figure out that it wasn't you?

    • @r3cluse
      @r3cluse 8 месяцев назад +2

      @@AintThatJustTheWay Yeah, but only when it made headlines on the news, which wasn't too long after this happened

  • @silvergolden4284
    @silvergolden4284 Год назад +283

    You should do marketing gimmicks that actually worked from artists!

  • @ruminationstation4200
    @ruminationstation4200 Год назад +258

    It wasnt about Roddy Rich at all. Justin and Selena were competing against each other, both desperate to beat the other. The fact they both lost to a newcomer was the extra hilarious part (my personal theory is the reason yummy seemed so unfinished and basic was because he pushed up the release, but that's just a theory. Its equally possible he went temporarily insane)

    • @vanessaamesty6739
      @vanessaamesty6739 Год назад +7

      Selena didn't lost to Roddy, she went number 1, and it wasn't even close. And Roddy's carreer hasn't been the same and she's still thriving.

    • @AlfaKenyBud
      @AlfaKenyBud 10 месяцев назад

      @@vanessaamesty6739he was on top spot for weeks while they begged for their spots.

    • @tamara4359
      @tamara4359 10 месяцев назад +18

      @@vanessaamesty6739 She is literally retiring from music, getting into dramas like a girl from highschool and taking "social media breaks" every month. Not thriving stop d riding.

    • @jaydaherrera2584
      @jaydaherrera2584 9 месяцев назад +13

      na The Box just went that hard bruh, that was a WELL deserved W 😂

  • @leejtam0914
    @leejtam0914 Год назад +111

    I remember the U2 thing, it was a really really bad look for Apple

    • @mattalan6618
      @mattalan6618 Год назад +14

      it really was for a lot of reasons. the main reasons were you couldnt delete the album easily and not everyone is into or even likes U2

  • @CalizdeM
    @CalizdeM Год назад +55

    Yeah U2 being forced on me used to piss me off. I even tried to clean my whole library and it wouldn’t go away. I was spending 100 bucks a month on music and being stuck with U2

  • @shylacurry9471
    @shylacurry9471 6 месяцев назад +8

    Faking domestic abuse or any other abuse to try to sell your music while others are really suffering for real is pathetic. It’s making a mockery of the ones who been through it. Now you see why people don’t come forward cuz of stuff like this.

  • @oneofmanygoogleaccountsima4221
    @oneofmanygoogleaccountsima4221 Год назад +47

    That Songs of Innocence thing is SOOOO wild to me-I remember that album being one of the few on my iTunes account, which I shared with my mom, making it a super important part of the soundtrack of my childhood. I always assumed my mom had bought the album, so it’s really funny to my that the marketing campaign worked perfectly on me-I completely accepted this random album into my life and made a whole bunch of memories with it while having ZERO idea about the marketing stunt ???

    • @29wanya
      @29wanya 10 месяцев назад +4

      Yea and to read how much everyone hated it and the band is heartbreaking honestly. I get it but damn.

  • @bxdiamond_
    @bxdiamond_ Год назад +48

    Justin also had fans on his Instagram lives and all he did was ask them if they already streamed Yummy and to stream it even more

  • @Jonat1no
    @Jonat1no Год назад +403

    Didn’t Selena Gomez also beg her fans to get her song to #1 the same time as Justin did?

    • @mikitesfaye8079
      @mikitesfaye8079 Год назад +61

      Correct. It happens alot with mainstream artists

    • @vincent306
      @vincent306 Год назад +24

      It was the album not the song actually and it was because of roddy ricch

    • @nanathegoat5106
      @nanathegoat5106 Год назад +62

      Yes her album. But not even as half as desperate as Justin

    • @baconeggcheesepodcast9390
      @baconeggcheesepodcast9390 Год назад +1

      Ohhhhhh wow I didn’t know she did that

    • @censored817
      @censored817 Год назад +4

      None it matters now Roddy rich went number 1 after they begged for it😂

  • @jbmp1390
    @jbmp1390 Год назад +745

    Mario Judah is such an unfortunate case of wasted potential.

    • @shanel4294
      @shanel4294 Год назад +72

      He could’ve been so good I miss the rage is soooooo good

    • @baconeggcheesepodcast9390
      @baconeggcheesepodcast9390 Год назад +5

      Who is he what is some of his songs

    • @jbmp1390
      @jbmp1390 Год назад +33

      @@baconeggcheesepodcast9390 He's probably most known for Die Very Rough, which has also been heavily memed. It's not a bad song but he's capable of more, which his other music shows. His entire WLR project(Basically his version of Carti's at the time unreleased Whole Lotta Red) is really enjoyable.

    • @CreatureCargaux
      @CreatureCargaux Год назад +39

      I disagree. Dude was always a poser. Maybe if he didn’t pretend to be someone/something he wasn’t. But his entire schtick was pretending to be this edgy hardcore emo kid… but that was all just a costume & a ploy to get attention.. which is why he didn’t last. He never had it to begin with. There’s a reason why X is still such a popular artist even years after he passed away & why he still has over 36 million monthly listeners on Spotify. It’s because he wasn’t a poser. He was authentic & that resonated with all of us. He understood us & we understood him. He was writing about real shit from his own personal experiences. Authenticity is more important than anything these days because it’s so rare to find. Mario Judah doesn’t have an authentic bone in his body. All he does is scheme to get views & clicks because he can’t do it by actually writing good, relatable music that came from his own experiences… he’s been larping as a SoundCloud rapper since day one. He was never going to succeed & he never will because of this.

    • @112523
      @112523 Год назад +7

      Not really. Very generic music and subject matter

  • @Namuria
    @Namuria Год назад +22

    I still have that U2 Album on my phone... Crazy how just this made me actively avoid their music ever since.

  • @nameisamine
    @nameisamine Год назад +67

    I can’t believe Katy Perry’s “Witness” rollout didn’t make the video 😅

  • @darkskinwhite
    @darkskinwhite Год назад +44

    "if you're in an abusive relationship you end up abusing each other" lol no shit

    • @68_al.468
      @68_al.468 11 месяцев назад

      A Mozart of some sorts

  • @ChaCha-fu9th
    @ChaCha-fu9th 9 месяцев назад +9

    When the U2 thing happened, it would randomly start playing for no reason and would constantly show up on my home screen. Didn't know who they were so I always thought they were random nobody's and was shocked when I learned they were so famous

  • @adankpancake
    @adankpancake Год назад +216

    i remember the drake spotify thing and my family ALMOST got a refund

    • @ashleyt2598
      @ashleyt2598 Год назад +8

      Wait why stopped you from getting the refund?

    • @adankpancake
      @adankpancake Год назад

      @@ashleyt2598 we all used spotify so much

    • @placeholderdoe
      @placeholderdoe 9 месяцев назад

      @@ashleyt2598probably an add interrupted the customer service call

  • @PrinceSamTV
    @PrinceSamTV Год назад +31

    Mario Judah is WILD for that excuse 😂 bro said “naaa that wasn’t fake, it was just ACTED OUT”😂😂😂 “For YOU guys”😭😭😭

  • @kalimcelhannon3044
    @kalimcelhannon3044 Год назад +26

    let it play while you sleep is VERY creepy

  • @mysterious_559
    @mysterious_559 Год назад +40

    I'm sure Spotify was more to blame than Drake. But that is funny

  • @plasmaxing
    @plasmaxing Год назад +14

    My iPhone got stolen at school.. My dad ended up buying me a Samsung....
    After that I remember people bitching about a U2 album on their phones.

  • @_.atd21
    @_.atd21 Год назад +127

    just wanna clarify the pneumonia comment from the journalist on Rihanna's plane, pneumonia is what what happened to people who got COVID during the first wave, which killed and permanently damaged many people. There's no way a pneumonia patient would've been partying on a plane for 7 days straight. In addition, if that was the case, depending on the organism that caused the infection, every single person on the plane would've been hospitalized, and I've never heard of riri getting pneumonia nor bronchitis. Reporter just wanted clicks

    • @mattyballz
      @mattyballz  Год назад +17

      yea, i kinda read it as a big exaggeration just to point out how sick she was, which isnt too hard to believe after being trapped on a plane for 7 days

    • @_.atd21
      @_.atd21 Год назад +15

      @@mattyballz I got their point with that but pneumonia and bronchitis are just too crazy, just doing my due diligence as a med student. Anyways, keep them videos coming, you're doing some good work :)

    • @checksoverstripes2498
      @checksoverstripes2498 Год назад

      @@_.atd21fake news, as a nurse I’ve seen a lot of pneumonia cases get classified as “Covid” just so the hospitals can receive more funding. Covid, in large, was not a real threat.

    • @shostysboo
      @shostysboo Год назад +6

      As someone who’s had pneumonia (and had surgery because of it) the last thing I’ve would’ve done is got on a plane and fly and party with random strangers. The reporter is lying through their teeth.

  • @guinessbeer
    @guinessbeer Год назад +53

    Rihanna’s would have been cool if it was maybe like 50-100 fans. The media are only there to get a story so I’m sure thats another reason why Rihanna was resting.

    • @noelsdrawings1547
      @noelsdrawings1547 Год назад +19

      That’s still too many it should be about 15-20 fans

  • @blissfulinsomniac5711
    @blissfulinsomniac5711 Год назад +9

    LOL now I know why U2 is on my iTunes. I thought for the longest time I had downloaded it at some point and just ignored it.😅

  • @Eleven_11
    @Eleven_11 Год назад +69

    I still play Yummy while I sleep every night

  • @mischiefmakesmusic
    @mischiefmakesmusic Год назад +60

    The Mario Judah timing is immaculate. There’s no way he records this clip and then Mario comes back😂. Matty, I think he’s watching you…💀

  • @lisahoshowsky4251
    @lisahoshowsky4251 Год назад +10

    That U2 album downloaded to my current iPad and I always forget it’s there because I don’t use iTunes/Apple Music but every once and awhile when I’m playing a podcast with my Bluetooth headphones I guess there’s a glitch and instead of starting up the podcast after pausing it starts the album😅😅
    It’s always a bit of a jump scare😂 it’s always when I’m not near my device either since I’m using Bluetooth so I never remember to get rid of it😅😅

  • @jackrichards4302
    @jackrichards4302 Год назад +14

    Not hip hop but a band called upon a burning body did a gimmick for their next album where they staged their lead singer being kidnapped if I remember they said it was the cartel or something
    Didn’t really go down well when they revealed it was a promo

    • @pentexsucks43
      @pentexsucks43 Год назад +3

      LMAO they got so much heat for that it was insane. Actually don't think any other band in the scene at that time had as much flak on them as they did for that stunt

  • @tuv
    @tuv Год назад +129

    the goat uploaded

  • @methembendlovu5516
    @methembendlovu5516 Год назад +153

    The dev!l or Satanism cosplay is probably my most hated type of gimmick or rollout

    • @user-td2zx2jy3c
      @user-td2zx2jy3c Год назад +41

      I agree 100% it’s been done so many times it’s not controversial anymore

    • @bb-xj9ed
      @bb-xj9ed Год назад +1

      Its because its not a gimmick or a rollout, the entire music industry is satanic, theyre all apart of the masonic order. Look up “the truth is” on youtube, this world is a lot eviler than you think.

    • @skoogadoo
      @skoogadoo Год назад +18

      bro censored devil

    • @CreatureCargaux
      @CreatureCargaux Год назад

      Right dude. I’ve been arguing with fools in these comments about how he was the biggest poser to ever come onto the scene in any genre… dudes the most inauthentic, unoriginal, boring, phony around. He can’t actually write good, relatable music so all he does is try to come up with schemes to get attention.. his “I’m an emo sad boy” cosplay worked for a couple minutes but like.. throwing 3 shitty, barely permanent tattoos on your face & dying your hair to look like trippie red doesn’t make you an artist. lol! Dude has no identity. No personality. He’s just an untalented phony through & through.

    • @1rockcrawford
      @1rockcrawford Год назад +31

      It works though, and typically because it doesn’t require much effort. Slow people who don’t immediately understand symbolism or artistic references start calling it devil worship and it puts the media and buyers into a frenzy. It literally JUST gave Doja Cat a massive international hit.

  • @aaaaaaaaaaaaaa2907
    @aaaaaaaaaaaaaa2907 Год назад +97

    judah is the smallest and the largest artist here

  • @Robbie_Lyons
    @Robbie_Lyons 9 месяцев назад +6

    the “i woke up chris breezy” comment on the mario judah live is actually crazy 💀

  • @JaxWayne
    @JaxWayne Год назад +4

    I remember when usurp synapse included razor blades with “have fun!” written on them inside the copies of their split with Hassan I Sabbah titled “Just Do It” it was awesome.

  • @yaseminkemal5052
    @yaseminkemal5052 6 месяцев назад +2

    I remember I had to call Apple support because I wasn’t able to delete the U2 video off of my phone. So annoying

  • @imjustsam1745
    @imjustsam1745 Год назад +10

    I wonder what you would think about the marketing behind some of the 80s hardcore scene?
    "The singer of this band founded the gang you just jumped in to. They're your favorite band now."
    And Hatebreed is today's equivalent of those bands. Kids are smarter than they were in my day.

  • @ediesaffron3593
    @ediesaffron3593 Год назад +52

    The U2 publicity stunt will go down in history as the all time *WORST* PR nightmare ever!! That shit was so annoying and it took me for freaking EVER to finally get that damn album off of my phone for good!! 😂

    • @turtleanton6539
      @turtleanton6539 2 месяца назад

      I dont even get why. Who would buy a new phone for an album? Apple and samsung cant profit of this only the artist.

  • @EricE549
    @EricE549 Год назад +4

    8:22 that just gave me whiplash. the U2 thing happened in 2014. a whole new design for the iphone, yet the base storage option was still 16GB? wild to see how far we've come since then
    edit: 16:07 this is just the OG fyre fest meal

  • @Ngasii
    @Ngasii Год назад +18

    15:38 "Lack of Rihanna" is WILD🤣🤣

  • @SelfMadeSilu
    @SelfMadeSilu Год назад +13

    It’s been so long since I heard of Mario Judah. Personally, I think he was great. But also I barely have social media and I don’t follow artist like that

  • @_howl.
    @_howl. Год назад +27

    When you think Matty peaked he makes another banger as always.... keep grinding!

  • @blammela
    @blammela 10 месяцев назад +5

    I have always hated U2 and got so much shock and flack from people for it. That iTunes scam was sweet victory for me lol

  • @smoothie3993
    @smoothie3993 9 месяцев назад +3

    The worst thing about the U2 album is that while there were some songs I didn’t hate the album was pretty meh, I’d be listening on shuffle and something I didn’t recognize would be playing and I’d see it was from U2.
    I forgot to remove the songs for a while and just skipped them.
    Turning your album into a minor daily annoyance to random people is obviously a terrible way to advertise lol

  • @ReaktorProductions
    @ReaktorProductions 9 месяцев назад +7

    U2 still plays on my iPhone 15 even tho I've deleted the album off iTunes numerous times... drives me insane. hate U2 now lol

  • @Cleatus546
    @Cleatus546 Год назад +9

    I just discovered this channel. Outstanding research and production values. 👍

  • @mozesberrospi
    @mozesberrospi Год назад +5

    Now, I understand the South Park episode about Bono

  • @larissaariri
    @larissaariri Год назад +17

    Loved this video! Perfect way to learn and get entertained
    Can you do “best marketing” next pleaseeeeeeee

  • @Laura-bg4nh
    @Laura-bg4nh Год назад +20

    I remember Justin beiber begging people to stream yummy 😂😂😂😂

    • @Hdjdjkd
      @Hdjdjkd Год назад

      Yummy have 11 million likes 😂😂

    • @IDIlII
      @IDIlII 9 месяцев назад +1

      @@Hdjdjkdpfp is wild🤰

    • @cloudlion1610
      @cloudlion1610 6 месяцев назад +1

      That song is ear torment

  • @mewgiah8057
    @mewgiah8057 9 месяцев назад +3

    I’m not the biggest U2 fan but at least Bono took responsibility for the bad decision and genuinely regretted it.

  • @hannahm420
    @hannahm420 Год назад +14

    the drake "embarasssing" LMAOOOOOO

  • @bobfrankgom2402
    @bobfrankgom2402 10 месяцев назад +6

    Mah boi Justin saying prepubescent babies are yummy is wild 💀💀💀💀💀

  • @lhproductions61
    @lhproductions61 Год назад +8

    When I woke up and saw that nonsense in my library I screamed. I was pissed 😂 I barely had room in my library for the stuff I had but okay Apple ig

  • @gerstonnoir8979
    @gerstonnoir8979 Год назад +7

    You should do one for the best marketing gimmicks

  • @Drivenaway89
    @Drivenaway89 Год назад +22

    I’m still skipping over that U2 album to this day lol

  • @onetrackm
    @onetrackm Год назад +6

    4 minutes in, hoping you talk about french Montana getting his songs to auto play at random lol

    • @mattyballz
      @mattyballz  Год назад +1

      i didnt even know that lmao maybe a part 2 is in order

  • @sodlaflare
    @sodlaflare 10 месяцев назад +2

    The U2 part reminded me that I bought ''Pants on the ground'' for 99c on apple music. Worth every penny!

  • @baconeggcheesepodcast9390
    @baconeggcheesepodcast9390 Год назад +5

    Love the content keep the videos coming I love how you break down the industry & artists

  • @coolgirl312
    @coolgirl312 8 месяцев назад +1

    That U2 Album still pops u randomly even though I keep removing it on every single device I've had since this goddam album dropped. The amount of times I've linked my phone to my car or speaker and this album just starts playing. I'm sure they're nice guys and make music that a lot of people love, but I just can't hear their name without feeling a pang of annoyance about this album that keeps haunting me almost 10 years later.

  • @pugggi7182
    @pugggi7182 Год назад +24

    The man, the myth, the legend, Mattyballz

  • @haileyshannon7548
    @haileyshannon7548 Год назад +7

    Oh, I remember the U2 incident

  • @nicolasjendretzki4608
    @nicolasjendretzki4608 Год назад +3

    What a great video!! Thanks for making youtube better!

  • @CharMinx
    @CharMinx 9 месяцев назад +2

    Omg! I remember when U2 was stuck on my device 😂

  • @augustaylissaevans9088
    @augustaylissaevans9088 9 месяцев назад +2

    Lmfao U2 overcooked for sure 😂 I remember being so confused about why the hell a U2 album randomly showed up, I thought I accidentally bought it and got freaked out

  • @Fffffferal
    @Fffffferal Год назад +2

    Ok but I can totally see Drake being on Fresh Gospel, Best of British, and Ambient Chill playlists. Especially the British one.

  • @jjseluk
    @jjseluk Год назад +8

    Justin’s beg marketing spelled VPN wrong. How do you spell VPN wrong?!

  • @mattalan6618
    @mattalan6618 Год назад +47

    back in the 50s record labels would pay radio stations to play their artists music

    • @14thninja
      @14thninja Год назад +22

      They still do

    • @mattalan6618
      @mattalan6618 Год назад +7

      @@14thninja yeah but you dont hear about it to much like you once did

    • @mattyballz
      @mattyballz  Год назад +36

      i think they made it illegal, but im pretty sure labels take advantage of loopholes

    • @mychannel-rt2gn
      @mychannel-rt2gn Год назад +8

      Payola existed even before the 50’s. Musicians used to pay orchestras and bandsto play their music before recorded sound was invented

    • @baconeggcheesepodcast9390
      @baconeggcheesepodcast9390 Год назад +5

      They still do lol

  • @AHulst
    @AHulst 9 месяцев назад +1

    Aa soon as I saw the title I knew Yummy would be on the list. The marketing was so off-putting

  • @michaelazundanda5564
    @michaelazundanda5564 Год назад +3

    Keep it up with your music industry videos Marty❤️❤️❤️‍🔥

  • @TravisBeckMusic
    @TravisBeckMusic Год назад +5

    My boy Matty! Dropping the dopest musical content… yea I said it!

  • @ObiJakobe
    @ObiJakobe 5 месяцев назад +4

    Justin Bieber putting pictures of babies with Yummy is very suspect when his song is about cunnilingus

  • @cybercandy6063
    @cybercandy6063 Год назад +3

    the U2 situation still haunts me lol

  • @DontCallMePetar
    @DontCallMePetar Год назад +2

    Rihanna's plane?? No idea how I never heard about this before 😮😮😮

  • @wandajackson934
    @wandajackson934 5 месяцев назад

    I'm a old school lover of music, glad I came across your channel. Very informative. 💯😎❤️❤️❤️

  • @pepperminttree
    @pepperminttree 9 месяцев назад

    i remember the u2 artwork just being so strange. i was weirded out that it was popping up on my phone suddenly

  • @bb-double-yuh
    @bb-double-yuh Год назад +56

    For the Rihanna marketing gimmick, I would just be happy that I was invited, drinking alcohol, and travelling to seven different cities. That sounds like heaven to me. These guests were spoiled lol.

    • @stephaniegonzales5450
      @stephaniegonzales5450 Год назад +6

      I mean… it’s not like they couldn’t have brought food with them on the plane too🫣

  • @liamcollinson5695
    @liamcollinson5695 Год назад +3

    The funny thing about u2 is they just completely shot themselves in the foot if the just released the album on iTunes for free it probably would of been popular but instead them and apple forced it down every ones throats

  • @UrLocalSplatoonFanGuy
    @UrLocalSplatoonFanGuy Год назад

    6:10 That U2 themed IPod, I remember seeing a video where Mike Mozart got a bootleg version of the same U2 IPod in NYC, the differences between the real and fake ones is that the bootleg one is thicker, and it had a sticker on the back where all the signatures from each U2 member were that said "Beautiful MP3 Player", and a Made in China sticker.

  • @jalesaisback
    @jalesaisback Год назад +3

    Omg i remember those free U2 songs 😂 id be jamming out then BAM old people music.
    That was the last time i ever owned an apple product 😂

  • @amethystdream8251
    @amethystdream8251 10 месяцев назад +1

    Regarding the promo airplane for Rihanna: they've got a singer scheduled to do live shows for large audiences, and they couldn't screen the people prior to boarding the plane for illnesses that directly affect the voice? And then Rihanna had to apologize and defend herself for isolating from that? An airplane, where everyone's air is trapped inside a container and airborne illnesses can spread. No wonder Rihanna doesn't do music anymore.

  • @aleksandraklein
    @aleksandraklein Год назад +2

    stolen dance and 1000 emerald pools also got added to my apple playlist too smh

  • @gabesvideosofficial
    @gabesvideosofficial 4 месяца назад

    10:14 I actually really liked his push to give awareness to pizzagate. It’s actually scary

  • @andLesh
    @andLesh Год назад +16

    I feel like Katy Perry didn’t do anything fr

    • @andrewmaximo4485
      @andrewmaximo4485 9 месяцев назад

      Yeah. I seriously doubt the materials in one cd release by one artist in the age of streaming is going to amount to environmental suicide.

  • @CrustyUgg
    @CrustyUgg Год назад

    I'll never forget the confusion when my phone started playing music but I never download music... it took me a while to figure out somehow U2 was on my phone. Never did anything about it... never thought about it again. Now I know.

  • @hoodietheentertainer884
    @hoodietheentertainer884 Год назад +10

    Can we please get a part 2

  • @nafisahg.6509
    @nafisahg.6509 Год назад +2

    To make matters worse regarding the U2 & Apple iTunes Album dump, that album was, in my opinion, THE WORST ALBUM THEY EVER RELEASED. Not one song on it was worth listening to.

  • @Atari_collector
    @Atari_collector Год назад +4

    I hate when people say “ in Africa” like that’s not a whole continent with different countries