How Pepsi's Mouse Lawsuit Turned Out | Tales From the Bottle
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- Опубликовано: 21 сен 2023
- A mouse? In MY soda? Well, it might be better luck than you think - at least monetarily.
"Mountain Dew, stylized as Mtn Dew in some countries, is a carbonated soft drink brand produced and owned by PepsiCo. The original formula was invented in 1940 by Tennessee beverage bottlers Barney and Ally Hartman. A revised formula was created by Bill Bridgforth in 1958. The rights to this formula were obtained by the Tip Corporation of Marion, Virginia. William H. "Bill" Jones of the Tip Corporation further refined the formula, launching that version of Mountain Dew in 1961. In August 1964, the Mountain Dew brand and production rights were acquired from Tip by the Pepsi-Cola company, and the distribution expanded across the United States and Canada.
Between the 1940s and 1980s there was only one variety of Mountain Dew, which was citrus-flavored and caffeinated in most markets. Diet Mountain Dew was introduced in 1988, followed by Mountain Dew Red, which was introduced and discontinued in 1988. In 2001, a cherry-flavored variant called Code Red debuted. Expansions of the product line have continued to this day, including specialty offerings, limited time productions, region-specific and retailer-specific flavors of Mountain Dew.
Production was extended to the United Kingdom in 1996, but was phased out in 1998. A similarly named but different-tasting product, with a recipe more similar to the original American product has been sold in the U.K. under the name "Mountain Dew Energy" since 2010 and in Ireland since the spring of 2011. As of 2017, Mountain Dew represented a 6.6% share of the carbonated soft drinks market in the U.S. Its competition includes the Coca-Cola Company's Mello Yello and Surge, and Keurig Dr Pepper's Sun Drop; Mountain Dew accounted for 80% of citrus soft drinks sold within the U.S. in 2010."
More on Wikipedia:
en.wikipedia.org/wiki/Mountai...
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Congrats on 1M subscribers
You ever think you’d ever upload more than once a week?
@@killabunniWhen quantity goes up, quality sometimes goes down.
@@deletdis6173 depends if he has the time I’d figure obviously don’t overdo it but just always look forward to a new one
You have thousands of views after only some 30 minutes.... thats an incredible stat
Why is the fuck is Pepsi such a consistently hilarious character
@@DontReadMyProfilePicture.57 okay
@@provinsky !!! Puro pfp :3
because Pepsi is weirdly a consistently petty company who practically wrote the book on cutting off your nose to spite your own face
Another fun fact: Despite being "Born in the Carolinas," people here still call all sodas "Coke" lol
@@Gojiro7 I have never heard anybody describe it better
I can't believe someone on the Pepsi legal team thought that publicly announcing that their drink is so corrosive that mice are turned into "jelly-like substances" was a good idea.
logic vs reason taken to a whole 'nother level
And people still drink this stuff 🤮
"They could have chosen one or the other but they chose both"
@@johnnyr2646them rats are bitches I've smoked blunts with a stronger body!
@@trentcard Logic vs rational
Fun fact: human stomach acid has a ph level of below 3 (I think it's about 2), so you could disolve the mouse with the acids your body produces even faster!
So I can digest a mouse in under 15 months? That doesn't seem like much of an achievement
Well pH 2 is ten times more acidic than pH 3, so you might dissolve the mouse in a tenth of fifteen months. Not that I believe it to be directly comparable, but I hope someone more versed in chemistry or body dissolving can bring a bit of clarity?
@@DinJaevel It would be faster than 1/10th of 15 months because of pepsin (funny name given the video title) which is a protease enzyme (breaks down proteins) in the stomach which would get to work on all of the meaty bits. Stomach acid would just be needed for teeth and bone, which are both high in calcium and dissolve in acid easily. Also your stomach moves things around and grinds them up using peristalsis, so it would expose more surface area and make it happen even faster.
Most would be gone in under a day. Fur would remain in your poop.
@@daviddavidson2357 I can only thank God for the ability to digest living rats in a single day 🙏
@@DinJaevel So, I was curious about this and went on a googling spree, and from what I can tell, while "raw" gastric acid is around a pH of 1.8 to 2, it actually gets diluted-for lack of a better word-around food and averages out at around a pH of 3. This makes sense when you consider that we digest food in several stages:
* The secret first step most of the time is cooking the food, which essentially makes it easier for every subsequent step to function.
* Barring that, the first step on the GI tract is us chewing the food, which physically breaks it down and begins pre-digestion thanks to various enzymes in our saliva.
* Then food ends up in our stomach, where gastric acid and more enzymes are released, and the food is broken down over the course of an hour or two.
* And finally, after the food has spent its time in the stomach, it travels on to the small intestine, where the pH actually swaps and becomes more basic as it travels along, which helps break down some remaining elements that can handle our acidity.
So, even though our stomach is more than capable of dissolving the mouse in theory, in practice, we'd probably have to eat it the conventional way we eat everything else; if we just somehow skipped past everything else and the mouse went directly into our stomach, it's fairly likely that we wouldn't be able to dissolve it properly, and I'm frankly not sure what'd happen in that case, but I'm sure it's not great.
In Pepsi’s defense (not that they need it.) the claim was the man found a rat CARCASS, not a “jelly-like substance.” So by explaining how by the time the man opened the can, it wouldn’t have been a carcass anymore, they where trying to say “This claim is bull and this guy just wants money from us.”
Now of course there was probably a better way to say that, but that’s what I think the idea was.
I kinda soda agree with you...
There was no better way to say this. The Media loves to take shit out of context in order to make a better story.
@@Eboreg2 like horse dewormer
Incompetent of Qxir not to mention that.
@@Eboreg2 that's just not true at all lmfao. Smooth brain lazy logic.
First a navy and now a free pet in a can? Brilliant!
dont forget the harrier jumpjet
free pet!!!
And the 349 Bottlecap affair
Pepsi are just riddled with horrifying PR botches.
@@DontReadMyProfilePicture.57 you sir are creative I must sub just for that lol
I'm not surprised that this situation took place in Illinois. The place is infamous for corruption and goofy lawsuits
@@DontReadMyProfilePicture.57 No
@@DontReadMyProfilePicture.57you got it, I won’t
Substitute America for Illinois 😊
@@SergioPop-po7ni You're confused--Chicago is only inhabited by aliens, who are trying to take over Illinois and turn it into one giant land fill.
Illinois is a place where you can live your life
When I was a kid I had a can of Coke violently explode in my face. It wasn't frozen, nor shaken up and hadn't even tried to open it yet, just picked it up. When we called the number on the can it was like they knew about the exploding cans and sent us a bunch of free sodas and swag. Who needs to sue when you get $300 worth of free Coke merch?
Coke are oddly chill about that kinda thing honestly i chalk it up to a mix of 'enough money it doesn't matter' and 'well we can't fuck up all bad in this action compared to pepsi'
It was probably a batch with weak seals on the can. Worst that happens is getting soda in your eyes, maybe slipping and falling, and MAYBE a cut from sharp metal (which is on every can when you open it) so I it as pretty damn reasonable to get that Coke merch to show off on the playground while shotgunning 2 more cans of coke and vomitting it up since your 8 year old stomach can't handle all the fizz at once then getting yelled at by your grandma for ruining your new shirt.
P
Soda~P0P !!
@@JTA1961W
Congratulations on 1 million 🥳 I feel like a proud father seeing his son all grown up
Thank you very much!
Grats been around since like 650k :))
@@Qxir do not go to georgia europa
Love ya qxir❤
You bring the strangest stories around. It's so refreshing, especially on high anxiety Fridays.
Refreshing like a mouse-melting Mountain Dew, perhaps?
High anxiety Fridays??
@@Krosis_
Don't you ever wonder what to do on the weekends?! 😁
Congratulations Qxir, you've become so popular that you now have "Don't Read My Name" bots in your comments. I've always believed in you, ever since I watched the Killdozer video years ago and was instantly hooked.
@@Krosis_it's 7:30am Saturday right here. Unfortunately I watched this while drinking my thick morning protein shake through a straw..I can taste the jelly mouse.
Pepsi is like a cartoon Supervillain. It just keeps showing up and can't stop taking Ls.
My teacher in high School, Mr. Shirley Atkins, had a bottle of Pepsi with a Mouse in it,they tried everything to get that bottle back from him but he kept it and showed it off to all of us who immediately became Coke drinkers.
You got you a nice little channel here, Hoss, very eentertaining.
I could understand a can, BUT A BOTTLE? WHAT?
Doesn't coca cola own Pepsi ?
@@Okarabouzouklis Yes they sure don’t I don’t know where you heard that they are entirely different families of brands neither one owns the other
ok
@@Exponaut_R-01
Well said...
As an American, I find the assumption of us drinking Pepsi for breakfast detestable. Everyone and their mother knows our drink of choice is Bud Light or Coca-Cola.
Jokes aside though, awesome vid as always c: It also gave me another reason to ensure soda stays out of my diet.
Most of the things you eat and drink have some form of acid in them unless you're on of those people that dont intake anything thats even slightly bitter.
In Canada it's either cola or ginger ale.
Fuck that, nothing short of Modelo will due in the morning...
I always start my day with a can of Red Bull and two cans of Mtn Dew. Bud Light is disgusting.
No one is drinking Bud Light anymore 😂
Damn pepsi does have a good amount of shenanigans and i cant wait for more to hear
Y'know, every time I see some kind of acid in a game, I always joke about it being a "new experimental Mountain Dew flavor". Pepsi's defense in this case makes that inside joke of mine just that little bit closer to a statement made partially in earnest.
Nuh uh
@@MichaelStem-bf6lvyuh uh
@@Thelizardwizardd NUH UH
As a Mtn Dew connoisseur, there's some absolutely wild flavours out there that _do_ exist.
Off the top of my head, the craziest flavours I've had were Gingerbread, Fruitcake, and Marshmallow.
3:37 Not sure if you're refering to your own literal personification the Pepsi Co or not, but Pepsiman was an actual mascot for the company in the 90s in Japan, notably in the videogame bearing his namesake. It was essentially a Pepsi commercial that played like a predecessor to one of those 3D forward running game you'd see everyone duplicating back the early 2010s that despite only releasing in Japan, had an all American cast. Also he has his own theme song.
🎶 Pep-Si-MA-HN! 🎶
I'm well aware lol
Other soft drink mascots got video games. On the Sega Megadrive/Genesis there was a Fido Dido game and a "Cool Spot" game- both were mascots for 7-Up on either side of the Atlantic.
The 1990s were weird.
Yes they were my friend. We had a line of food themed military toys. And not interestingly designed ones like those Transformers based off of McDonalds menu items from their Happy Meals. Literal anthropomorphic food items playing GI Joe.
I personally blame all the cocaine done by the executives in the 80s for the 90s weirdness.
Your advice for disposing of bodies is so uneconomical & careless, you steal the ingredients, carbonated water and Mountain Dew syrup, from the Pepsi Truck to dispose of your bodies. Buying cases of the crap at Walmart could get you caught...
@@Qxir
@@davidhollenshead4892caught is maybe the wrong word... you could get "P0Pped"
I can attest to the corrosive nature of Mountain Dew. I work in the dental field and have seen many cases of "Mountain Dew Mouth". When anti-drug ads depict meth users with mushy teeth, they are actually showing Mountain Dew Mouth. The meth alone does not cause tooth decay. It causes dry mouth and inhibits sleep (which can lead to psychosis but the drug itself does not cause psychosis). Addicts then drink a highly caffeinated soda, like Mountain Dew, for several sleepless days to alleviate their xerostomia without addressing their oral hygiene, allowing the acidic pH (around 3.2) and high sugar content in the soda (as well as the gum arabic which thickens the liquid) to stick to and penetrate the enamel easier causing rapid and rampant tooth decay. I've seen 16 year olds who needed full upper and lower dentures from drinking Mountain Dew (they were poor with no access to running water so bathing and brushing their teeth occurred infrequently, if at all). It's horribly toxic stuff, so if you value your chompers (as you should), don't drink anything that looks like radioactive waste and easily dissolves the hardest substance in your body. 🤮
My school had a poster about Mt Dew causing tooth decay, turned me off from Mt. Dew (didn’t like it anyways), but it didn’t stop me from drinking other sodas as a kid.
Meth most definitely does cause tooth decay, you’d think you would know this
@@RatKingTerry No, it doesn't. I explained this already because I do, in fact, know this. It causes dry mouth which accelerates tooth decay IF the user ALSO has a high sugar diet with poor oral hygiene.
@@IKilledEarl If the meth is full of containments and garbage, that probably wouldn't be too good for those chompers.
@@IKilledEarl no the chemicals and the PH in meth eat your enamel away just as bad a any soda, the actual smoke that goes through your mouth with absolutely destroy your teeth. I get your knowledgeable in your field but this is undeniable
Congrats on the 1 million subs well deserved keep up the great vids 👏
ATHEFUMEN ✅ ✅ ✅
The dissolving defense reminds me of a bit in one of the Diary of a Wimpy Kid books where he goes to a new dentist who is very intimidating. The dentist lectures him about drinking soda by showing him a tooth that was left in a bottle of cola for months.
"I promise I won't leave my teeth in a bottle of soda for six months."
"I SAID MOUNTAIN DEW NOT A MOUNTAIN OF JEWS"
-mustache guy
My late father was Irish, coming to NZ in the 60s. I love listening to you, you remind me so much of him, he had the same story telling gift and way with words. I miss Daddy so much, and listening to you helps. Thank-you.
Damn, I am here since you were under 10,000. Congrats to the million, it took way too long, you deserve more. I am looking forward for you on every Friday, and you're the only RUclipsr I've actually ever bought merch from.
Oml, it’s actually at 1m right now!
This seems more like a “tales from the can”
1 million!!!! Heck yeah Mr Qxir sir!!!! Been with ya for years and I'm so happy you're still out here making bangers AND being rewarded for it! Just started supporting you directly and I've no regrets! Keep on keeping on, ya git!❤🎉🎉🎉
Thank you!!!
@@Qxir no, thank you! Take a break/vacation if the algorithm allows it
2:50 While I agree with you, I think in this case. It worked for them because a breaks the narrative of the guy. Basically, they just got to convince the judge and jury that the guy bringing the story has holes in it. (No pun intended)
If I've learned anything from your channel it's that Pepsi can never know peace
Rats rats we are the rats.
We prey at night we stalk at night we're the rats
The jerm is spreading
Celebrating yet another birthday bash
we live we love we rats
Rats rats we are the rats.
Congrats on reaching a million! I've been watching for three years and it's about time you got the attention this channel deserves.
Do people genuinely not know soda dissolves things? This doesn't mean it's gonna kill you or anything either. Water causes rust on contact with iron, baking soda has a violent reaction to vinegar, sugar is highly flammable, just because something has an effect in a certain use case doesn't mean it's harmful to ingest
Its more just a gross statement
“There cant be a mouse in your mountain dew can because it would be jello.”
Also the public is pretty stupid and sheep herd esq
@@Spikedog777 People should see what happens to a dead body in any body of water for a few hours.
I remember doing experiments in grade school "cleaning" pennies by leaving them in Coke.
@@Spikedog777You’re right, it probably has more to do with the ‘they acknowledged their customers could be drinking liquid mice’ part than the ‘so acidic it can burn though a mouse carcass in a couple months’ part. Most people know soda can rot your teeth, but a good few less remember that Mt Dew is famous for dissolving them.
Congrats on the 1 million followers! You deserve it so damn much! And, yeah, this is an incident that has seared itself into my memory. I can't drink Mountain Dew for the life of me, and I am pretty damn sure it's because of all of this!
Started watching this channel when you made your very first video and it's great to see you've come this far. Well done Qxir!
Wow! congratulations on 1 million subs!!! 🎉 Btw -Still waiting on your story behind the “mad hatter” phrase and how syphilis and urine brought it about. Its your kinda tale!
That’s crazy your at 1 million, I’ve been with ya since 7.8k
Congrats on the million! It's well deserved 🎉🎉
1 Million Subs.!! Congrats man...
I’ve followed Qxir since the beginning and he never disappoints! A combination of his humour, story telling and drawing makes him the best damn channel in the world! Congrats on making 1M subs…….let’s go for 2!
This scenario happened to me back in the mid 90s. I drank part of a can of soda and realized a furry clump was in the can. Trembling, I cut it open with a knife and threw it across the room when I saw that it wasn't just my imagination. The brand of soda was Josta.
Josta bad dream ...
@@JTA1961 I laughed so hard I spilled cocacola all over my desk lol
Man, Josta's cans and bottles look sick wtf
Damn. Yuck
It’s always so funny seeing this channel sway from serious documentary with 3d animation to funny doodles and jokes. Love the content!
2:57 One of the most hilarious bits in Qxir history. I really laughed uncontrollably
Congratulations on 1M, Qxir!
Frankly, can't believe it took this long; you're criminally underrated!
Remember to take breaks and not burn yourself out! ❤
Don't know what's worse: a dead mouse in a soda or someone who has such a bad sense of smell, that he drinks from that soda without noticing, that it reeks like a grave.
Gratz on 1mil bud! I've been watching your videos so long I've turned into a jelly like substance. Keep up the hilariously good work
BIG congrats on the 1 million subs man! You've earned EVERY bit doing brilliant and hard work. THANK YOU
With Mtn Dew, you get a drink and a free pet!
It was more like a snack than a pet, but I see what you mean!
Mtn Jew
1 mill congratulations
Congratulations on the Million subs.🥳 And thank you for all the great Tales from the Bottle (I lap these up like the Irish did all that whiskey, back at the Fire)😄
its awesome to see you hit a mill, been around since the first video not like that was that long ago in the grand scheme of things, you just came out guns blazing and it worked man.
love this guy so much that I have adopted the term shite as an American
Alternate title: "Tails From the Can"
*CONGRATS ON 1 MILLY MY BROTHER !!!* I’ve been a fan since the beginning.. One of the Best but underrated channels on YT, You more than deserve it. It’s been a fun journey, keep it up!
Yo big congratulations for the 1,000,000 subs, ya lucky bastard!! I've been watching your vids since about 80k and love the content. Watching that number in red finally tick that million was a slow burn with a big payout, thanks for all the dopamine!
Most Pepsi bottling facilities are independently owned and managed, Pepsi just sends the syrup. Basically all pops produced around the US are slightly unique!
Some are more rat like than others.
Yeah one version of a product can only spread so thin. "Mexican Coke" for a well known example.
i love Qxir so much im so happy to see this channel grow to a million subscribers, i know you probably wont read this but honestly props to you for making such awesome and entertaining content for such a long time i've always loved it. here's to another million!
Congratulations on the million subs Qxir! Well deserved!
Congrats on the million sir! Been here since the tens of thousands, and am happy to see you hit such a big milestone!
Congrats on the million subs! That said, I can pretty much assure you that no American says, "thieving git." While I've eased off in my old age, I'm one of those who didn't mind a shot of Pepsi or diet Pepsi before starting the day, as I don't drink coffee. When I got to work, I'd often have soda and a cup of tea on my desk. I love Pepsi and nothing will make me hit the store before a snow storm as will the thought of not having enough soda to get me through 3 days snowed in the house.
This entire episode was a banger dude ahahah, had me laughing the whole time. listen, don't blame Pepsi Co. for Pepsi Man going rouge on your family, he acted alone.
Congrats on 1 million subscribers mate been watching ye for like 3 years by far my favourite RUclipsr keep up the good work good man
Congratulations on 1mil! I've been here since about 15k, looking forward to this moment! 🎉
im definitely buying some mountain dew for myself and the family now
My Canadian grandfather has been telling this story for decades, but it was a bottle of beer. He said it happened to him and he did drink the rest anyway.
I'm even starting to also doubt that the walk to school was uphill both ways
My father is the same he said “in 1965 I walked 5 miles to school and back uphill in the snow both ways” well dad grew up in San Diego in the 60s (ya know where it’s 72 degrees ALL YEAR) lol. Old timers and their absolutely bs stories lol
Wasn’t the the plot of “Strange Brew”, the Bob and Doug MacKenzie movie?
Congratulations on 1 million subscribers QXIR you definitely deserve it!
Been here since 20K subs I'm so happy for you Mr. Qx !!!!!
my favorite part is how they didn't even deny they have a mouse problem in their cans, just said if there was a mouse it'd be dissolved
Denying there being a mouse problem would admit something it's best to not confirm or deny on the public level especially when that isn't the point of a matter
As far as I have heard in the EU there is a maximum legal amount for rodents (and/or rodent droppings) in the sugar you can buy in a store. The thought behind that is that it would be impossible to guarantee 100% purity. So 0% contamination is not possible - therefore there HAS to be some level that's both realistic and okay. I would assume the same is true for other areas / countries and other food products.
So my thought is: Maybe they didn't want to deny it because it would be easily proven that a dead rodent in their product is possible. So they likely didn't want to focus even more attention on this!
...Which denied it, by proving the guy wrong.
I think the idea was that saying the mouse would be dissolved proves the guy made his story up, meaning there wasn't actually a mouse in the can.
When is Pepsi Christmas special happening?
Congrats on a million subs!!!
Love your vids👍🏻
I love your videos. The first one i ever saw was the one about the Methed up Finish soldier in WWII. Not only are they informative but your accent and the way you put things is hilarious. The word shiit had me cracking up in this one.
At this point, you should make a playlist of videos that feature Pepsi in some way.
Also, congratulations on 1 million subscribers.
ded mouse??
Deadmau5
Our mouse!
Congrats on 1 Million Subs! Well deserved!
I've been subscribed to your channel for a few years already, from when you were below 200K subs, and congrats to busting 1 million! Your content definitely deserves it and I want to say thank you for sticking it through 🎉
Deadmau5
"Mountain Jew" 0:06
**Insert Holocaust Joke here**
Congratulations on the 1 million subscribers! I was binge watching your channel earlier and saw the video where you celebrated 1000 subscribers. All the best to you ❤
Grats on 1 million subs!!!! Been a long time coming!
There's a couple great videos out there where people dissolve a mouse body in some pepsi and mtn dew. They're not exactly wrong... but at the same time they're sooooo wrong 😂
An American wouldn’t say git
My man hit 1 million subscribers. Congrats man, love your content.
Your content is so good, I didn't realize you hadn't reached 1 Million subscribers until now!
I was eating! 🤢
Btw, if I didn't already say it, CONGRATULATIONS!!!!!! Well deserved, bach, your storytelling abilities would please the old bards themselves. Pop over the puddle and take part in the International Eisteddfod. You'll definitely be different but you'll have everyone in stitches! 🏴🫂🇮🇪
Anyone else hear “mountain Jew” lmao
Congratulations on the 1M subscribers! I always look forward to the new video on friday!
Congrats on the 1 million subs. Awesome videos.
As a longtime viewer of your videos, I just wanted to say congratulations on 1 million subscribers. That’s no easy feat, well done.
Congrats on 1 million subs, btw. Well deserved!
Congrats on the 1 million man, I have been rooting for you!
Congrats on 1 Million! Love your channel.
Thank you for everything, Irish funny-man. 1 million well-earned subs. Damned if it still ain’t as many as you deserve though.
I'm glad you hit one million. Love short videos.
Gratz on 1 mil, long time subscriber ❤ 🎉
I remember when I subscribed, you only had 985,000 subscribers. You've come a long way since then. Congratulations on the 1M!
Congrats on 1M subs! You deserve it for sure!
Your videos are great and noticeably improve. Thanks for putting an effort. 🤝
Congratulations on the 1M Mr. Qxir!
Your content is always interesting, funny and good.
Congratulations on A Million Subscribers ! Fantastic! Deadly Buzz! Well done! 💖🐕🔊
congrats on 1m! love ur vids❤
Congrats on 1 million subs! Its been a long time coming
Congratulations on your 1 million subscribers!🎉 👏🏻😊
Love your channel congratulations on hitting one million
Been watching for about 2 years now, love to see that 1 million because heavens knows you earned it