Communicate Powerfully Using These Magic Words w/ Jonah Berger | The Art of Charm

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In today’s episode, we cover magic words and the impact of language with Jonah Berger. Jonah is a Wharton School professor, an expert on natural language processing, influence, and consumer behavior, and is the internationally bestselling author of Magic Words, Contagious, Invisible Influence, and The Catalyst.
Questions are the key to connecting with the people around you, so what kinds of questions should you ask when getting to know someone, what questions should you avoid, and how can you word questions in a way to get people to do what you want them to do?
Do you want to turn small talk into smart talk?
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[@prayaanshmehta3200]

0:20 why words?
2:20 because…, questions
4:00 SPEAK framework
Similarity
Posing Qs
Emotion
Agency/Identity
Confidence
Concreteness
19:45 building connection
-fast friends paradigm 21:30

[@evanwang5553]

Interesting. Just finished the book.

[@lamilem5615]

Thank you

[@ArtofCharmTV]

You’re welcome!

[@OmarSerajKazi]

Should be called the "art of conversation".... No magic here 😂

[@cocoasableaga]

lol. open your mind boy,