🤑 Brand Deals Starter Kit - www.awesomecreatoracademy.com/brandstarterkit 40% OFF DISCOUNT CODE: BIRTHDAYBOY40 TIMESTAMPS - [21:47] 00:00:00 - The Common Mistake in Brand Deals (Waiting for brands to come to you) 00:01:06 - Importance of Knowing Your Worth (Avoiding lowball deals and underpricing) 00:01:32 - Researching Potential Brand Partners (Identifying brands that align with your niche) 00:02:40 - Building Your Dream 100 List (Targeting brands and their competitors) 00:04:03 - The Vetting Process for Brand Deals (How to identify red flags) 00:05:03 - Aligning Brand Values with Your Audience (Ensuring brand compatibility with your ethics) 00:06:01 - Effective Outreach Strategies (Finding points of contact within brands) 00:07:22 - Leveraging LinkedIn for Brand Deals (Optimizing your profile for brand outreach) 00:08:57 - Offering More Than Just Reach (Providing value beyond audience size) 00:10:27 - Crafting a Compelling Media Kit (Showcasing your audience and services) 00:12:01 - Key Negotiation Tactics (Pricing levers and exclusivity agreements) 00:13:42 - Understanding Licensing and Social Proof (Navigating licensing deals and status benefits) 00:15:48 - Long-Term Brand Deal Strategies (How to secure and maximize long-term contracts) 00:17:59 - Maximizing Revenue with UGC (Using user-generated content for brand deals) 00:19:45 - Combining Brand Deals and Affiliate Marketing (Leveraging affiliate deals to boost income)
@@RobertoBlake He thinks it’s interesting because he never thought about this whole side of RUclips and he knows that the reason I got monetized in 5 months is because I watch every live/video you put out. ☺️Thank you!
Roberto speaks the truth guys. Don't sell yourself short. 5 figure deals aren't far fetched. For instance, I had a brand that wanted me to refrain from promoting competitors for 3 months before and after their video... So that's a 6 month time frame that I couldn't put up content for companies like Ninja (one of my main views and income Generators). Also you have to take into account the amount of work you're putting in, and what they would pay to have a similar job done through an ad company, which would have far less reach than a content creator would. In that case, my price was $40k since you have to figure in lost income from other brand content. It seems like a lot, but it's not, given what they are asking you to sacrifice. Don't under sell yourselves.
I have the problem that many in my niche don't want to spend money on advertising- they just want to give free products. So I'm currently trying to figure out how to find a brand to partner with that is outside of my niche (but related and appealing to my audience) and that is actually willing to pay. :s Love your videos. A goldmine as always!
@RobertoBlake aside from affiliate earnings, not to my knowledge. I am one of the biggest influencers in my space and can't land a partnership within my niche that pays. Gifted or reduced? Sure. Money in the pocket? No such luck. 😕
Amazing Content! I've Also, noticed that your thumbnails are a lot better like you put in a lot of detail next-level stuff. It's very eye-popping and something that I definitely can learn from. I appreciate you man!
Hey Roberto, this is some great advice with a lot of parallels to freelancing! I'd like to know... what is your definition of "small RUclipsr"? Like, when should you start reaching out to brands? I've heard people say 10K followers minimum, maybe 5K for educational content in very niche areas (unless of course, you have doctor / lawyer / Olympic athlete etc. kind of credibility)
If you’re doing UGC, reach out with strong samples of your portfolio and don’t worry about size. If you’re trying to get sponsored for mentions on your channel… if you don’t have a lot of reach, you need to be able to prove ROI, or be the right representation for the campaign… It wouldn’t hurt to be at a minimum of 5000 to 10,000 if you want an offer that doesn’t feel insulting for the effort you’re putting in…
Love this. What about something like this for setting up an email list? I saw the one you did about eight years ago. I know you have mentioned it many times on your live stream maybe something like this for the email list. Thanks for all your hard work, Roberto.
This is very good information. Finding information on how Brand Deals work is challenging and I appreciate your efforts to help in this important area.
Thanks for this video Roberto I actually have my first zoom call tomorrow with a Brand. My question would be from your knowledge or research does having the “paid promotion” label on your videos disrupt the user experience or click rate?
In my experience it doesn’t have much or any effect on the videos and I’ve done it hundreds of time at this point. Hope that helps. Please share this video out to creators if you can slide this kind of video doesn’t get a ton of views on its own
@@RobertoBlake for me it’s building the list of prospects. Rather than waiting for people to contact me, need to look into a rough draft media kit rather than feeling like winging it. Tough because 3k subs but more viewers than sub count lends you to think
I've had brand deal offers but they always want to offer like $100 for a full vid which I know is bogus. I've had GFuel contact me about a brand deal and I thought it was great. I said yes, as they sent a contract and offered $2K but they never got back to me. I'm nearing 52K followers but I have no clue what my worth is. Anyone's suggestion besides Roberto's would be highly appreciated. Btw, thanks for the video this was very helpful. I've learned so much from you. 💸
Thanks Roberto...always with the knowledge. Question that will help everyone: "When approaching a brand, that opening email...are you looking for a particular title (via linkedin for example) the marketing manager, the social media manager, something else?"
I learned a lot from watching similar videos about brand deals, and it's so helpful to have a guide for small RUclipsrs. Keep creating content you're passionate about, and the brand deals will come! ✌️
Do you have any resources for contracts and agreements? I can’t seem to find any templates for that in relation to brand deals. I’m a much smaller channel but I’m starting to get people reach out to me and just want to make sure I’m doing things right from the get go
@@RobertoBlake I bought the kit and went through all the content but I don't see any contracts or agreement templates anywhere. Could you point me in the direction where they are?
A lot of brand deal emails I get seem to be spam. My main channel that is YT partnered has 75k subs and gets 500k views per month. Do I reach out to brands on my own or will legit brands come to me?
🤑 Brand Deals Starter Kit - www.awesomecreatoracademy.com/brandstarterkit
40% OFF DISCOUNT CODE: BIRTHDAYBOY40
TIMESTAMPS - [21:47]
00:00:00 - The Common Mistake in Brand Deals
(Waiting for brands to come to you)
00:01:06 - Importance of Knowing Your Worth
(Avoiding lowball deals and underpricing)
00:01:32 - Researching Potential Brand Partners
(Identifying brands that align with your niche)
00:02:40 - Building Your Dream 100 List
(Targeting brands and their competitors)
00:04:03 - The Vetting Process for Brand Deals
(How to identify red flags)
00:05:03 - Aligning Brand Values with Your Audience
(Ensuring brand compatibility with your ethics)
00:06:01 - Effective Outreach Strategies
(Finding points of contact within brands)
00:07:22 - Leveraging LinkedIn for Brand Deals
(Optimizing your profile for brand outreach)
00:08:57 - Offering More Than Just Reach
(Providing value beyond audience size)
00:10:27 - Crafting a Compelling Media Kit
(Showcasing your audience and services)
00:12:01 - Key Negotiation Tactics
(Pricing levers and exclusivity agreements)
00:13:42 - Understanding Licensing and Social Proof
(Navigating licensing deals and status benefits)
00:15:48 - Long-Term Brand Deal Strategies
(How to secure and maximize long-term contracts)
00:17:59 - Maximizing Revenue with UGC
(Using user-generated content for brand deals)
00:19:45 - Combining Brand Deals and Affiliate Marketing
(Leveraging affiliate deals to boost income)
I can’t stop talking about you to my hubby and he’s not even a content creator. 😂 Thanks for all the knowledge you offer!
I’m curious what he thinks!
@@RobertoBlake He thinks it’s interesting because he never thought about this whole side of RUclips and he knows that the reason I got monetized in 5 months is because I watch every live/video you put out. ☺️Thank you!
Roberto speaks the truth guys. Don't sell yourself short. 5 figure deals aren't far fetched. For instance, I had a brand that wanted me to refrain from promoting competitors for 3 months before and after their video... So that's a 6 month time frame that I couldn't put up content for companies like Ninja (one of my main views and income Generators). Also you have to take into account the amount of work you're putting in, and what they would pay to have a similar job done through an ad company, which would have far less reach than a content creator would. In that case, my price was $40k since you have to figure in lost income from other brand content. It seems like a lot, but it's not, given what they are asking you to sacrifice. Don't under sell yourselves.
Appreciate you. Exactly, too many creators undervalue themselves.
You’re right😂😂 I’ve been doing it all wrong😂😂😂
I have the problem that many in my niche don't want to spend money on advertising- they just want to give free products. So I'm currently trying to figure out how to find a brand to partner with that is outside of my niche (but related and appealing to my audience) and that is actually willing to pay. :s
Love your videos. A goldmine as always!
Question, is there anyone in the niche they HAVE paid in the past?
@RobertoBlake aside from affiliate earnings, not to my knowledge. I am one of the biggest influencers in my space and can't land a partnership within my niche that pays. Gifted or reduced? Sure. Money in the pocket? No such luck. 😕
Really appreciate this video. I'm going to add this to my business playlist to refer back to as I know this will be a good reference.
Glad it was helpful!
This was exactly what I was waiting for. Thank you Roberto.
You're very welcome, please share it where you can!!!
Amazing Content! I've Also, noticed that your thumbnails are a lot better like you put in a lot of detail next-level stuff. It's very eye-popping and something that I definitely can learn from. I appreciate you man!
Glad you like them!
Hey Roberto, this is some great advice with a lot of parallels to freelancing! I'd like to know... what is your definition of "small RUclipsr"? Like, when should you start reaching out to brands? I've heard people say 10K followers minimum, maybe 5K for educational content in very niche areas (unless of course, you have doctor / lawyer / Olympic athlete etc. kind of credibility)
If you’re doing UGC, reach out with strong samples of your portfolio and don’t worry about size.
If you’re trying to get sponsored for mentions on your channel… if you don’t have a lot of reach, you need to be able to prove ROI, or be the right representation for the campaign…
It wouldn’t hurt to be at a minimum of 5000 to 10,000 if you want an offer that doesn’t feel insulting for the effort you’re putting in…
@@RobertoBlakethanks!
Love this. What about something like this for setting up an email list? I saw the one you did about eight years ago. I know you have mentioned it many times on your live stream maybe something like this for the email list. Thanks for all your hard work, Roberto.
I’ll be adding that to the list of things to cover this month!
3 videos in 4 days? Oh yeah roberto is so back
Yep 👍🏾
Very insightful video as always. Love your content, man.
Oneday i will get a Brand Deal with the right company 😊
This is very good information. Finding information on how Brand Deals work is challenging and I appreciate your efforts to help in this important area.
Glad it was helpful! Please share it as it is harder for these videos to get traction. 🙏🏾🙏🏾
Thanks and Blessings For The Valuable Information.
Blessings To Everyone.
Thank you 🙏🏾
Thanks for this video Roberto I actually have my first zoom call tomorrow with a Brand. My question would be from your knowledge or research does having the “paid promotion” label on your videos disrupt the user experience or click rate?
In my experience it doesn’t have much or any effect on the videos and I’ve done it hundreds of time at this point.
Hope that helps. Please share this video out to creators if you can slide this kind of video doesn’t get a ton of views on its own
@@RobertoBlake Thanks 💯
Thanks for these good advice! God Bless Us!
Glad it was helpful! What was rhetorical best advice?
@@RobertoBlake For me, it is to contact companies that are already advertising instead of just waiting to be contacted.
Thanks Roberto for making this video on brand deals! I gained a lot of valuable information from what you shared
What was the most valuable thing you got out of this video?
@@RobertoBlake The most valuable thing I got out of this video is that we should choose in advance who we want to work with
Great video Roberto, lots of good info
What was the most helpful info in the video?
@@RobertoBlake for me it’s building the list of prospects. Rather than waiting for people to contact me, need to look into a rough draft media kit rather than feeling like winging it. Tough because 3k subs but more viewers than sub count lends you to think
Makes sense. There are media kit templates in Brand Deal Starter Kit, maybe those would help
I've had brand deal offers but they always want to offer like $100 for a full vid which I know is bogus. I've had GFuel contact me about a brand deal and I thought it was great. I said yes, as they sent a contract and offered $2K but they never got back to me. I'm nearing 52K followers but I have no clue what my worth is. Anyone's suggestion besides Roberto's would be highly appreciated. Btw, thanks for the video this was very helpful. I've learned so much from you. 💸
👊🏾👊🏾
Thanks Roberto...always with the knowledge. Question that will help everyone: "When approaching a brand, that opening email...are you looking for a particular title (via linkedin for example) the marketing manager, the social media manager, something else?"
Marketing Manager, Influencer Marketing Manager/VP, PR Manager.
@@RobertoBlake Thanks my friend!
I didn't get a notification for this one. Watching now.
Thanks for letting me know!
🐐 Content 💯
👊🏾👊🏾
great great vid!
What did you find most helpful?
I learned a lot from watching similar videos about brand deals, and it's so helpful to have a guide for small RUclipsrs. Keep creating content you're passionate about, and the brand deals will come! ✌️
Glad it was helpful! What was the most helpful thing from this video in particular?
@@RobertoBlake i think the part where you empasize that we sould not wait untill a brand reaches out and how to negociate better deals 👌
Thanks for sharing Roberto
Thanks for listening
yes, helpful!
Thanks for the information.
What did you feel was the most helpful thing in the video?
@@RobertoBlake when you mention research brand in my niche, the UGC and you said Linkedin is good if looking for freelance services.
Good info!
Glad it was helpful!
I have 200k across all of my social media platforms I need help with sponsors I been trying to get them. I have had 2 small deals
Do you have any resources for contracts and agreements? I can’t seem to find any templates for that in relation to brand deals. I’m a much smaller channel but I’m starting to get people reach out to me and just want to make sure I’m doing things right from the get go
This is actually the primary function of the Brand Deal Starter Kit if you look in the description
@@RobertoBlake okay awesome, I checked it out but I didn't explicitly see it talk about legal agreements so thank you for the clarification!
@@RobertoBlake I bought the kit and went through all the content but I don't see any contracts or agreement templates anywhere. Could you point me in the direction where they are?
A lot of brand deal emails I get seem to be spam. My main channel that is YT partnered has 75k subs and gets 500k views per month. Do I reach out to brands on my own or will legit brands come to me?
If you’re concerned about it, reach out on your own. There is no point it waiting vs going after what and who you want
@@RobertoBlake thanks Roberto
MC EIHT
First.