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Global Junk Food | The Movie
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- Опубликовано: 2 авг 2024
- In Europe, food manufacturers have signed up to ‘responsibility pledges’, promising no added sugar, preservatives, artificial colors or flavors and not to target children. So why are they using tactics banned in the West in the developing world? There, they have created ultra low cost products with higher levels of salt, sugar and saturated fats. Filmed in Brazil, India and France, we investigate the new tactics of brands like Coca-Cola, McDonald’s and Domino’s Pizza. -
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0:00 The documentary
0:20 The impact of Western fast food and sugary drinks on Indian and Brazilian cities, and the marketing strategies used to target consumers, especially children.
8:20 Influence of Junk Food Marketing on Brazilian Schools
17:01 Impact of global fast food chains in India, revealing nutritional content disparities and health implications.
25:28 Impact of Junk Food Industry on Global Consumers
33:05 Impact of Junk Food Marketing on Children
40:24 Exposing unethical advertising tactics targeting children with junk food in video games.
47:37 Rising obesity levels and lack of regulation in global food industry.
We study everything in school except how to eat healthy and take care of our bodies. There should be PRACTICAL knowledge on those topics.
And financial literacy. Junkfood is more expensive than home cooked meals.
Because it is very difficult to do in modern societies. Our taste buds have been high-jacked. Raw fruits and vegetables, spices, seeds, nuts, legumes only? Who would want to do that?
@@BroccoliBeefed This is too extreme of course. I'm talking about at least limiting junk food and heavily processed foods and KNOWING that they are not good for you. People can't even seperate healthy and unhealthy stuff nowadays... Like for example they think candy with a fruity flavor counts for a fruit....
Denise Gore junk food is cheaper in Australia
@@ThatWasPrettyFunny Most people are... and obviously cant figure it out, just look at the obesity rates
Americans’ junk foods are all over the world like a pandemic
And it's a pandemic for which there is no vaccine, except by health education, human intervention, and simply good parenting by mothers and fathers who give a shit about their children's health.
I do kind of feel sorry for Americans. But hey i still havnt tried in and out burger.
Sidwell non prejudice statement period Amen
Hopefully for A Heaven on Earth for America and Around The world it's pretty Blamed by Victim hood around only The Negative s of Black s overall believe it or not Blacks are Oppressed for yrs since Slavery days it's factual Today honestly truth be it's so saddened by Black girls got it than and still easy in the Bible it's pretty factual ly The DNA styles of our Society and times in DNA of The Black girls believe it or not Amen to God.
Well said
Eat very little added sugar in your food, and it is almost overwhelming how sweet an apple or some grapes are. Eating high levels of sugar, to make something sweet, you need even more added sugar. Darn right sugar is addictive. Also salt, and fried crispy things.
didn't realize this until I completely stopped eating sugar. grapes taste too sweet lol
100% eat as little of it as possible you get enough from bread and grains so dont need to add any further to diet
@@garycollumbell1396 Absolutely correct. There's plenty of sugar in just actual food such as fruit. Added sugar is ridiculous.
That is too reductive. My mother is an obese diabetic whose never touched a grain of added sugar in her life but she'd fight a savage bull terrier for a giant steak or burger. Her low carb mentality didn't save her from obesity or uncontrollable type 2 diabetes.
I know people want a taste of Western Fast Food wherever it is in the world but I still can't help but notice the irony in all of this regarding the fact that Brazil, India and France are actually culturally sophisticated in a broader culinary sense and highly renowned for their own cuisine around the world which are so influential in contemporary dining today.
I raised two children in the USA, and we were lower middle class income family. They grew up on milk, water, mom's home cooked foods, read library books, played outside, ... now a Dr and a lawyer! Perfect teeth, perfect health, trim and beautiful, accomplished!
I honestly don’t believe that. You sound pretty damn privileged to me 😂 being beautiful and trim does not mean your happy . I was beautiful and starving myself and I wasn’t happy . You seem like one of those parents who are obsessed with their kids weight . Just as it can be as bad as a parent who turns a blind eye to their kid’s unhealthy weight
@@destineyrodgers1733 how are you upset that she raised her kids great and well nourished? 🥴 Stop projecting your problems on to other people.
@@destineyrodgers1733OP sounds a little self satisfied, but I’m not sure why you don’t believe her. Playing outside and reading library books are cost effective entertainments. On top of that, cooking real food and not buying chips, cookies, and snack foods is also budget friendly. I know no one in America wants to believe that home cooking is cheaper than eating out, but it’s true. A party bag of Doritos is more expensive than a pound of lean chicken breast. The chicken can be used to make a full meal for four people that is nourishing in filling; whereas, the bag of Doritos isn’t going to satisfy hunger and will just make you fat.
@@destineyrodgers1733so spiteful.
“I tried everything except eating less and healthier, so the only solution is surgery.”
Understandable 🤔
🤣🤣
he said he has no self control
This is really sad. That kid hasn’t even stopped growing..
No reason for surgery. TLCs were never explored
*I actually love the fact that they started by comparing India to France making it seems like France as it all and then show how to fast food industry just plays a different game there and manage to trick French people too.*
ikr
Junk food should be renamed non-food, wrong-food, or chemical food, what ever signals this is not what human body can thrive on
On the front that sounds like the right solution but, sadly the reality if that change was made would be minimal. For example we know for fact that smoking is bad, alcohol is a poison and we knowingly still consume it. It is a very tough challenge to come up with a broad solution approach. It seems the main approach is to customise the approach for the individual where it would appeal or properly incentivise a person to make those changes to their nutrition.
Im going to call it chemical food from now on. Cheetos, doritos, lays, soda, mcdonalds, fast food was designed in a laboratory to purposefully be addictive. It isn’t nutritious at all
Junk food is already a pretty obvious name, that it's junk! In my language it's even called "trash food"
Great to see Ronald McDonald making appearances again, who knew he spoke such good Portuguese?
haha not funny
Really Appreciate this documentary. Such an eye opener....
It made me hungry ...
None of the food companies does not want have to an interview cause they know what kinds of question you going to ask, so they not going to bother and they just carry on making tonnes of money with people's health. is about BIG profit.
Thanks to this channel for giving us access to this information. This documentary was originally created by ENDEVR channel on RUclips with close to 7M views, but the uploader has not made the video available in India.
I am glad that every time I eat at a McDonald's or Domino's, I actually get sick cause it is too oily... Education/ministry's need to do more about this...
Yet you still eat it. Nobody can fix you but you.
@@TimeMariner I see nothing saying they eat there often. The implication is that they do not.
McDonalds: we in no way advertise our products.
Also McDonalds: sends in Ronald McDonald to promote McDonalds as a whole!
India has such a treasure trove of amazing flavors in their food you wonder how McDonald's could ever make a success of their operations on the sub continent.
@J. Cesar.
Indian cuisine too has quite a bit of junk food dishes. Western cuisine is not the only cuisine to be blamed.
It's a status thing.
I know how they are not doing it: Forcing Indians to eat at McDonald's. There are many options, as you pointed out, and cheaper ones, so I guess those who choose to eat McDonald's do so because they want, maybe.
Anyway, why should someone from another country, like myself, tell all Indians what they should or shouldn't eat? I find it quite condescending.
They have the world's highest rate of T@ diabetes, made worse by swapping ghee for cheap vegetable oils. Look at the little midriff bulges on many otherwise slim men ("TOFI"). Plant-based diet doesn't help, where that applies.
What and what not eat is not a choice anymore. In india , everything should be a movement, ana emotional connect to even make change
Hello guys,
I am a final year law student and I saw this documentary last year on hotstar. I am preparing a research paper on 'food marketing to children in India'. I am then planning to send it across to ministry of consumer affairs and ministry of health. If needed, can I count on public's support?
haan bhai kar ! India needs to know
it's not gonna be easy to fight these giants but its a question for the future generation's health.
All the very best
No
As if these ministries are going to read it. They're filled with babus who want to kill you.
This burns my soul, why can't I stop watching?
I really want fast food and fizzy drinks after watching this documentary. Almost as if this is an ad...
After having lost 50 extra lbs from getting on a regular work schedule, dietary focus on getting enough good vegetables and protein each day (not so much elimination of junk but crowding it out), and just walking, it’s soooo noticeable what a burden just some extra weight is. I carried that extra weight my whole life until a couple years ago. I see that teen boy and I imagine walking in that heat and having weight literally hanging from your gut and sides to have to carry with you and affecting your gait. No fun.
That’s true. It must be hideous being obese in a warm, muggy country.
The last time I eat at a fast food was 8 years ago. No regrets xD I don't even buy pizza anymore, I'll cook it at home.
There are soo many people in India who prefer homemade food it’s generally younger generation who are highly influenced by western word . In UK people are recently introduced to turmeric latte Indians been drinking that since ages. Indians use to have good health habits thanks to American companies it’s spoiled now
Americans probably had good healthy food too before the junk food took off in the 60's.
I enjoy my share of junk food but after consuming my "cheat meals" I resent being addicted to it.
If you want fresh food, cook it yourself.
This documentary on Junk food was very interesting to watch.
50:10 He didn't get over his addiction, he just got fat removed
And the thing is if he doesn't get over it he can actually have bigger problems than he had before.
Parents need to lead the way because what they eat will influence their children more than any advert. I brought my 3 children up on home cooked foods with fresh organic ingredients served with water. 30 years later my children are skinny-healthy who eat fruits/vegetables/nuts/seeds and olive oil mostly for their diet.I am a man, by the way as my wife has been chronically ill for 33 years so i looked after her and brought the children up single-handedly while running a national company.Where there is a will there is way.Anyone can do it - all to do with your mindset.
Nobody ever talks about how toothless they're all going to be.
I bet even if you show this documentary inside a Domino's or mc Donald in a giant screen. Still PPL will keep eat their junk inside the outlet watching this documentary
Look up the Las Vegas restaurant called the Heart Attack Grill, that will confirm your point.
@@notyourfrind9415 True, I have read about that place .. people even got heart attack inside the restaurant
I am glad that I learnt a lot of things about junk foods from Google and RUclips 😊
watching this is so scary thank god my
parents barely let me eat fast food at a young age
the grandma who bought coca colas for her young grandson needs to understand she aint doing him right
I like that this documentary focuses on placing the blame on big corporations, I've seen so many attempt to place the blame on consumers for being unhealthy, when usually they are chemically hooked on these products, and probably haven't been educated and.. its really not their fault usually?
corporations are so shady in playing stupid like they've never heard of someone under the age of 12 touching their products even when directly asked. They should be held completely responsible for shoving their brands down everyone's throats and expecting people to simultaneously magically be healthy. These brands know fully well how bad their products are for you but never want to back down or change the way they are because they're lining their fat pockets and riding their yacht, and just want to shoo any criticism down the drain.
Probably funded by the compaines
Thankyou so much for making this !!!!
an eye opener for me , thank you for sharing
brilliant piece of work.....very informative
The classic battle between the sweet shop owner and the doctor.
Good luck!
That was crazy to see Ronald McDonald in schools in Brazil! That would never be allowed in Canada. In Canada, the sodium levels are higher than in France at fast food restaurants. Lawmakers in all these countries need to keep these companies accountable
True, but if they were held accountable they would only make (for example) 10 billion dollars instead of 20 billion dollars.
WILL YOU JOIN SATVICMOVEMENT .!
Those are the ones in bed with the companies
I think there's more to worry about with Macca's than the sodium. That's the least of your problems.
We don’t have Ronald McDonald here in the UK. I presume he’s not allowed, you aren’t allowed to market directly to children here. But you can bet they find more insidious ways of getting young children in to be customers of the future.
There are 4 steps in marketing which we call AIDA.
Awareness - People knowing the brand
Interest - People being responsive towards the brand or having a thought about the brand
Desire - to buy the product
Action - buying the product.
Being aware is only the first step, people need more information to buy a product which the marketing teams provide to increase the engagement between the product and the users. So, people need to be more cautious when dealing with brands and products they buy
People usually think that color is inconsequential, however, color and shapes are commonly associated with brands and they are easy to remember. By reinforcing colour through apps, the company is engaging with the customers on a level which the customer doesn't understand.
Thank you for the making documentary on junk food. Eye Opener. Like the facts.
That poor kid doesn't need surgery, just needs to exercise and eat less and healthier so he's in a calorie deficit
Eye opener, great work done ..superb
I'm proud of myself that I eat junk food only in parties.
Thanks for the documentary
8:25 the translator's baritone voice makes this lad appear far more sinister.
Dude the young fella was getting gastric surgery !? Thats insane
Money money. Pampered Indian prince mentality as well. If it was a daughter I doubt they'd go through with it
Thank you so much for efforts
This document just blown my mind. ...
I justvrealised that all my weight problem started when i started eating mc donakd,kfc and those fizzy drink...never going to eat them from now on...
Best decision you could have ever made. But make no mistake it's going to be hard, even so if you live in a so called food desert where literally no well-sorted grocery store exists within walking distance. If you need advice from a cocking-from-scrach mom, you can reach out to me at any time.
Take care!
Great choice, all of the refined carbs and vegetable seed oils wreak havoc on your body.
@@Bertuzz84as well as unsaturated fats
This is all some tragic dystopian novel playing out in front of our eyes
An eye opening video 🙌💯
I can relate so much to the advertising of pizza in school, as I clearly remember I first tasted and ate Dominos pizza in my school in Mumbai India. It was served to us free of cost in school, surely the school management knew less then about this slow poison food. This was when the company outlet had just newly opened up in Mumbai.
USA used to be the fattest in the world with all this crap and people laughed at us. Now Mexico has passed us, the UK and Kuwait are very close to us if not as bad and here we see India and Brazil coming in hot. I wish the world had learned from us instead of doing exactly what we did :(
US is actually one of the top vegan countries.
@@manco828 we still fat tho
Went 95% plant based and it’s working out really really good.
It’s cause you’re eating real food
If only i can afford it
@@sheenismhaellim2215Rice and beans with seasoning and frozen veg is one of the cheapest and tastiest meals to make, quite easy too 😋
Thank you so much🙏🏻
narrator: we went to a place that was open for the press
domino guy to the press interviewer: cAn yOu jUsT LeAVe tHIs pLacE
Great work...thanks for this work
it feels so bad about those little ones who are getting hardwired in such a little age to those junk foods by these big brands
It’s interesting how well kfc is doing in other countries but in the states it seems to being losing business daily🤷♀️
Really? I didn’t know that.
Im glad in my country the fresh and healthy food still cheaper then the fastfood and processed food, i mean if you have one bucks you can get vagie, egg, chiken, rice, noodle more vagie and one ice tea and you need 3-4bucks to eat big mac coke and fries nah people know which better we only go to fastfood when we want to hangout in long time with free Wi-Fi and big space lol
19:45 "we go out with friends and family"....
eats by himself, cries into pizza.
He doesn't even realise that he is addicted
I lost 3 lbs in a month with NO EXERCISE .
Thank you.
yall watching this for entertainment...chile this is my homework
My teacher in elementary school (1980s America) taught us proper nutrition. She told us what was good to eat and what not to eat. How did she communicate it to us 3rd graders?
“Look at me! I’m 40, fat as an elephant, and divorced. I eat the worst stuff and that’s why my husband left me. Boys, do you want to end up with someone like me? Girls, do you want to end up Like me? You all better eat well and take care of yourselves no matter what.”
That sticks in our head to this very day.
lol
Very Very Good Video Thank You
Wow damn, thank you for this video 😮
Especially starting this part 23:00
I live in Africa, and the Asians / Indians and wealthy African people here use these fast food joints as a way to boost their social status, I was completely shocked to see this, boasting about eating at Mc Donalds!
Very important to be aware of it
Did she just said "wow what an honour" to Ronald McDonald? 😂😂
When you have an assignment about this due Friday ;-;
Freedom of choice I'm off to get me a big Mac combo now 😝
Did you purposely hide those layers of chin in the profile pic? 😂
One time I saw a local Coca Cola commercial with an old actress promoting it and I was like "Jesus, grandma, you're ruining yourself...,"
Coca Cola has one of the largest (if not the largest) distribution models of any company.
After all go to any small village in Africa or South America and go to any shop and you will find them selling Coca Cola
"Ronald McDonald came to my party, it was horrible"
This show actually made me like junk food more 😂 Thanks!!!
There are always some people who throw themselves under the bus
Me: Eating pizza while watching this
Eating pizza in its self if fine its the rubbish and stupid amounts of calories they add thats the problem..I make my own for my family if we want one..then I no exactly what we're Eating
As a brasillian, Brasil was badly portraited in this video, the country is not a mess like they described
Funny, while I was watching this documentary, youtube showed me a 5 second junk food ad!
My pregnancy was the wake up call for me , I couldn’t expose my baby to this poison. So, I stopped.
Now age 4 , I tried to protect him from all this madness, but I couldn’t completely but i still try .
I don’t know how parents expose their children to this themselves ,likewise other crazy routines like only vegetables or whatever else.
I agree.
Damn that's crazy
*grabs pizza slice *
24:31 "Excreta Matters" is both a nerdy and funny name for what I'm guessing that book is about.
Parents are in charge. Take action !
I'm watching this and just pops up a Mc Donald's Ad🤣🤣🤣.
"what's the matter boyfriend" says the little 5 year old girl lol 😂
That's translated
Hahah I know like wtf 😳
The Mcdonalds clown going into the primary school is the most sinister thing ever..
American fast food spread should be considered as a world wide pandemic.
Sometimes I think the only solution to the human problem is a very big & well placed meteor.
here cause some reeler said that this video is banned in india!
there are choices.
those cities with McDonalds without exception have markets and local restaurants too.
of course some veggies are grown in a questionable way, and often some local foods are as quick to kill you than any.
but there are choices, and those choices in the consumer's hand.
a quote for context, bcos that context is what most of these documentaties often missing:
"At Greek restaurants, the researchers found that a Greek salad has 960 calories and Moussaka had 1,440 calories. At Indian restaurants, Lamb Vindaloo had 1,170 calories and Chicken Tikka Masala had 1,430 calories. At Vietnamese restaurants, Beef Pho had 940 calories and Lemongrass Chicken had 1,270 calories. At Thai restaurants, Drunken Noodles with Chicken had 1,120 calories and Chicken Pad Thai had 1,480 calories. At Italian restaurants, Fettuccine Alfredo, which in 1994 the Center for Science in the Public Interest famously called a “heart attack on a plate,” had 2,270 calories."
1 bigmac = 563 calories. by no mean little. by no mean exceptionally large vs the above examples...
everything with moderation?
In France nothing is open except Macdonald on Sunday...
Although fast food chains are finding more subtle ways and loopholes to earn more cash, the ultimate responsibility falls on the consumers themselves. It's up to the parents to provide healthy home-cooked meal to their kids, while instructing that fast foods should be considered special treats only available once a week or two.
That doesn't mean we should put all the blame to parents that are poor, both of them having work to make the ends meet, living in a food desert district, etc. But at least they have to be aware of the consequences of resorting to fast food.
Wrong, dumb and bad.
4:52 And how many drop litter on their own beautiful beaches?!
Watching this made me want to order
United States: Ronald McDonald had an assembly performance at our school when I was little around 1996. Like a slapstick comedy routine where-in he invited kids up and basically embarrassed and made fun of them for laughs from the audience...great marketing.
As long as you have functioning kidneys, salt is not a problem and in fact, protects against heart disease. Always salt to taste and get at least 3-5 g/day. 24:27 It's not the saturated fat and salt that's harmful. It's the carbohydrates and toxic unsaturated seed oils! This doctor Chandra Bhushan, is sadly misinformed. But then most doctors are. Thanks Ansel Keyes!
"Regular", white, refined salt IS bad for you. Healthy salt is any UNREFINED salt! Sea salt, Himalayan pink salt, those are the healthy choices. You can even buy USDA Certified Organic Himalayan Pink Salt on Amazon, which guarantees it is non-irradiated (essentially unpasteurized) and non-GMO! It also contains more than 84 trace minerals and none of the additives or aluminum compounds found in refined ("regular, white") table salt.
Why are we even calling it food?
That's how the corporations work. They call the junk "soul food", the working place "family", the expensive stuff "lifestyle."
Refined sugar isn't food ..
Because you can eat it lol
@daniel boy you are the retard my advice to you GO LARGE.
@Christina Reynolds you are on another planet
I am asian, when i was young i seldom see obese people in the street but when the West brought their fastfoods into our country, today obesity becomes the norm...and illnesses like diabetes became part of our lives.
Asian here too. In the old days there is no food on demand. We had to work hard for our food. No cheap carbohydrates or plant oils. We eat what we plant or animals we raise and fry in animal fat. Sweets was a treat not a daily foods. There was no problem.
Today highly process man made foods and convenient eating is the source of the problem.
@Rick James5678 Are you saying Western Nations aren't fat, obese, and diabetes increasing dramatically? Just like you I don't eat that way. The advice of today government foods pyramid is totally backward. It should be the other way around.
Too easy to blame the Jews. Coca-Cola co-operated with the Nazi regime during 30's. All the business started in 1929 due to the recession in USA saying "no never again depression". After the World War II the US gave Marshall Aid to raise the administration around the world. That was the foot-in-the-door technique.
@@MrSdragon197 Food fried in animal fat is no better than food fried in plant oils
@@shuepsx652 I think my parents knew better about nutriention better than any modern nutritionists.
The business model is to create addiction- chiefly amidst the poor. The corporate leaders would not dream of touching their own products- and laugh at those who do. This is not Food - just Drugs that should be illegal.
Yes, and tv and movies cause us to copy what we see... We're a copy cat species. That's how trends get started.
Marketers know these secrets... Subliminal messages, the use of certain colors, catchy slogans and musical beats or pieces of music to go along with the slogan.
We're brainwashed. Under a spell, if you will.
We're sheep... They are the sheep herders.
Disturbing, the deeper you go down the rabbit hole.
The guys who dress up as Ronald McDonald aren't allowed to eat at McDonalds. They know why they have these rules in place.
@sophia Angelina, I find that hard to believe based on how fat some of the executives are
@@Avellaniaumm, how many costumes do you have? Lol
That's creepy af.
@@notimportant3914 lol thats a lot of people but not all or even most. Humans aren't robots and marketers are sorceres. We can think freely no matter how many subliminal messages are thrown at you. I find it bizarre that you think the hyper advanced and developed human mind can be controlled in the manner you listed above. Yes there are strategies to encourage human behavior but if you keep learning after school and paying attention you wont be one of those people. its easy :D
I feel sorry for the kids more than anything, lacking the understanding of what this poison is doing to their health 😔
That is why it is a responsibility of parents to be aware of this like the French mother she gave the ok for the Macdonald's app game.
Feel sorry for the modern parents please. They don't have enough cooking skills or times so they have to do something to silence those children from their annoyance.
fr though its really up to the parents
@@ranjanbiswas3233 but they really shouldnt have children tbh ik it sound harsh but feeding them crap is terrible 🤷♀️
@@aboutthat77 Right.
Did you noticed recently more and more commercials directed straight to the children? !!!
Search for: Heather O‘Rourke Mcdnlds ad.
YES! They know children will be sucked into anything. They know no better.
It has always been that way.
so children will nag at their parents to buy them
Because children are much easier to manipulate.