Can James May improve Fish & Chips with alcohol?

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  • Опубликовано: 30 сен 2022
  • It’s a British classic, but James May reckons he can up the ante! In his mission to infuse absolutely every dish with his gin, has he gone too far with gin fish and chips?
    Check out James May's Gin:
    If you're in the UK head here: bit.ly/JamesGinDT-YT
    If you're in the USA head here: bit.ly/DTYTJamesGinUSA
    For non-UK and non-USA: global.jamesgin.com/
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Комментарии • 468

  • @Riley_Mundt
    @Riley_Mundt Год назад +179

    If I travel to Swallowcliffe, enter the Royal Oak, and sit down for a meal, will I be able to order Gin-Battered Beer?

    • @mister_woot
      @mister_woot Год назад +21

      It might be doable if the beer was somehow gelatinised and then battered, but then you're into gastro chemical tomfoolery .

    • @Riley_Mundt
      @Riley_Mundt Год назад +28

      @@mister_woot "Gastro-chemical tomfoolery" might just be the greatest thing I've heard in a while.

    • @manubra5853
      @manubra5853 Год назад +4

      I‘d be down for some Gin-Battered Beer

    • @xanderlewis
      @xanderlewis Год назад +2

      @@Riley_Mundt It sounds like something James May would say.

    • @lpsftw8572
      @lpsftw8572 Год назад +1

      @@mister_woot that was poetic.

  • @gandalfkenobi007
    @gandalfkenobi007 Год назад +455

    Only James May would ever dare to try and improve the British national treasure and if anyone could actually succeed it's him

    • @lonelystrategos
      @lonelystrategos Год назад +17

      Next up: Sheperd's pie with gin in it.

    • @theothertonydutch
      @theothertonydutch Год назад +12

      @@lonelystrategos Black pudding with gin in it.

    • @Thisandthat8908
      @Thisandthat8908 Год назад +5

      you're saying in british cuisine there is no room for improvement?

    • @MRCNC1967
      @MRCNC1967 Год назад +3

      We live in the New England and enjoy James Gin in regular and navy strength, it's lovely on it's own or mixed. Would love to try the gin fish and chips, may we sugest you soak the fish in the gin so it retains the flavor during frying. Cheers!

    • @WilmoTheBear
      @WilmoTheBear Год назад +2

      @@Thisandthat8908 He's pretty clearly talking about Fish and Chips, not All British cuisine.

  • @RTCompany
    @RTCompany Год назад +392

    Next episode has gotta be: Can James May improve a giant block of cheese with gin? Looking forward to that!
    Time to drunkify the meme.

    • @user-mc1rg8wy5e
      @user-mc1rg8wy5e Год назад +11

      Gin ice cream

    • @ABrit-bt6ce
      @ABrit-bt6ce Год назад +3

      I'd like to see a how many pallets of gin can James ship to chris without people rioting in my village. I may get the drone out for that.

    • @tbjtbj7930
      @tbjtbj7930 Год назад +4

      Cheese.

    • @Cloxxki
      @Cloxxki Год назад +4

      Swiss cheese, will soak it right up. Place in deep container.

    • @chupathingy6626
      @chupathingy6626 Год назад +1

      In a word: YAAAAAAAAS! 🤣

  • @captainufo4587
    @captainufo4587 Год назад +6

    Nice to see Lucy still part of the crew.

  • @aceundead4750
    @aceundead4750 Год назад +217

    Well now that James has put it into the universe someone in the southern U.S. is gonna find a way to gin batter beer and deep fry it. Cant wait for that.

    • @RamenNoodle1985
      @RamenNoodle1985 Год назад +1

      Or New England!

    • @MrAdomus
      @MrAdomus Год назад +19

      I'd put the challenge to the Scots myself

    • @lonelystrategos
      @lonelystrategos Год назад +6

      Except they'll substitute the gin with moonshine.

    • @froheschwanz
      @froheschwanz Год назад +7

      @@lonelystrategos shine battered beer. Yes. Get some deep fried vanilla ice cream with it too.

    • @Sathtana
      @Sathtana Год назад +2

      Yes we will.

  • @danm2173
    @danm2173 Год назад +13

    I miss seeing Lucy!!!! James & Lucy are a great duo!!!!!!!!!!!!!!!!!!!

  • @roywilliamson1567
    @roywilliamson1567 Год назад +7

    Has this channel become a James May Gin commercial channel?

  • @ramal5708
    @ramal5708 Год назад +6

    Just love when James calls himself, Jim.

  • @onselfimp47
    @onselfimp47 Год назад +50

    Who else is here for the taglines James comes up with for goods and services near and dear to his heart? Never thought there would come a line to replace, "Lurpak spreadable butter invented in 1901"

  • @anygoodmedia
    @anygoodmedia 2 месяца назад

    The way the chef sprinkles the salt on the chips whilst flipping them in the bowl should be on a wall in an art gallery

  • @TheJuniorFarmer724
    @TheJuniorFarmer724 Год назад +12

    What Next?
    James May Try’s Solving The Economic Crisis With Alcohol!

    • @bobpuk0
      @bobpuk0 Год назад +2

      Well, that's a better solution than any politician come up since human history began

  • @gerardfurlong472
    @gerardfurlong472 Год назад +21

    I had the Fish & Chips at The Royal Oak a week ago ( no Gin one available ) the food was great and the staff very friendly. Highly recommend a visit

  • @keyqui05
    @keyqui05 Год назад +13

    I like how transparent James is about his products

  • @L1RW
    @L1RW Год назад +15

    Probably filmed last year. It’s a shame they don’t upload these more regularly. Say once a week or so.

    • @thisissmo8769
      @thisissmo8769 Год назад +2

      Yea this is from almost a year ago. That chef is now my head chef at a different place! Haha

    • @richardharrold9736
      @richardharrold9736 Год назад

      @@thisissmo8769 wonder why he left Swallowcliffe?

  • @annemariefleming
    @annemariefleming Год назад +7

    I had some Irish whiskey left over from a party...I discovered that it's great to use for battered scampi.

    • @jonesy2112
      @jonesy2112 Год назад +2

      What's leftover whiskey? ;)

    • @2760ade
      @2760ade Год назад +1

      @@jonesy2112 🤣🤣She's doing it wrong!!

  • @Sathtana
    @Sathtana Год назад +1

    I love whoever boosted the gain everytime he says BEER BATTERED FISH AND CHIPS in the intro

  • @maddoctor99
    @maddoctor99 Год назад +12

    Well, if success is measured by the mutedness of the taster’s reaction, this one is a winner!

    • @starboard6372
      @starboard6372 Год назад +1

      Apparently I need new glasses. I read your word "mutedness" as "mindlessness." Never mind. Works either way.

    • @richardharrold9736
      @richardharrold9736 Год назад +1

      He's a Yorkshireman, he's never going to go "WOWZERS that is the BEST thing EVER". If a Yorkshireman says "Yeah, 'salright", that's high praise indeed.

  • @perhapsyes2493
    @perhapsyes2493 Год назад +5

    That Gin infused Tempura idea would fly high in Tokyo, I think.

  • @riaz8783
    @riaz8783 Год назад +3

    Would love to come to The Royal Oak, but I've got no idea which A road it's near.

  • @TheRivieraKid
    @TheRivieraKid Год назад +4

    Alternate title "Can James May continue to shill his gin?"

  • @mskirby6442
    @mskirby6442 Год назад +12

    Only James could make an ad to any capacity seem so effortless and enjoyable, I'll be sure to pop by when I'm in the area

  • @coyoteink
    @coyoteink Год назад +56

    My mom always told me a story where she was making fish and chips, my uncle poured beer in her batter telling her it tastes better. She was livid with him because thats all the ingredients for batter she had so she made the fish anyways. She swore me to secrecy because it did taste better, the best FnC she ever made but she was so angry at my uncle she refused to tell him.

    • @gabrielhowardMKE
      @gabrielhowardMKE Год назад +8

      Very Toxic woman....

    • @minexer
      @minexer 11 месяцев назад +2

      @@gabrielhowardMKE very typical woman, doesnt make u wrong tho...

    • @neeltheother2342
      @neeltheother2342 7 месяцев назад

      what a surprise, a woman being petty about her brother or petty about anyone for that matter

    • @username60737
      @username60737 5 месяцев назад +3

      Love the misogyny going on here

    • @neeltheother2342
      @neeltheother2342 5 месяцев назад

      @@username60737 it's lovely, innit username?

  • @bleudogboston
    @bleudogboston Год назад +3

    I ordered one of each. They are coming to Atlanta Georgia. Can't wait to try them.

  • @msb6100
    @msb6100 Год назад +2

    hooray, Lucy is back!

  • @branchonequal
    @branchonequal Год назад +1

    Holy moly, this fish and chips looks really nice. Unfortunately, I'm not from t'UK so I don't think I'll be able to drop in.

    • @sianwarwick633
      @sianwarwick633 Год назад

      Same. We ordered the best fish and chips local to us, and were happy

  • @tajulislam1522
    @tajulislam1522 Год назад

    The most unbelievable thing just happened!!! I just bumped into James May near Blackfriars Bridge. Had a quick chat with him, lovely man and humble.
    Thanks James for the selfie too. 😊

  • @runarandersen878
    @runarandersen878 Год назад +13

    Nice to see Lucy back. And yes, more food videos please.

  • @michaelcurtin524
    @michaelcurtin524 Год назад +1

    I just reread the hidden message James May wrote in Autocar, it's absolutely funny

  • @cookinkid
    @cookinkid Год назад +2

    I really miss them in Top gear ⚙️

  • @ihateavailability
    @ihateavailability Год назад +14

    Although insanely expensive to import into Australia, it is an incredibly tasty gin that drinks well as a gin and tonic.

    • @brycemcewen6146
      @brycemcewen6146 9 месяцев назад

      How much did it cost you mate 😅

  • @ok8745
    @ok8745 Год назад +2

    "Just wait a couple of seconds, do not get this slightly drying and stringent gin finish to the flesh of the fish?" Idk why but that sentence is just so funny

  • @sr707ca8
    @sr707ca8 Год назад +4

    I'm a car fan but I love this kind of content more please more

  • @Shadooe
    @Shadooe Год назад +1

    1:47 "Flood the cowling!"

  • @fabriziom
    @fabriziom Год назад +13

    I'd definitely try a whiskey batter soon... The smokey taste of the whiskey diffused in the cod could get very nice

    • @chupathingy6626
      @chupathingy6626 Год назад +2

      I LOVE this idea!! Please reply to report in on results, genuinely interested! Cheers!

  • @Gersberms
    @Gersberms Год назад

    That tune seems fitting for James May, it's great. The video itself is nice too, thanks!

  • @bmartin7828
    @bmartin7828 Год назад

    I cannot wait to get my James Gin here in Indiana USA I ordered a couple hours ago. Very much looking forward to it. Also very happy to see Lucy again, I miss Food Tribe so much with her and Rachel. I hope Rachel will be back, she was so awesome on Food Tribe.

  • @BaerbelBorn
    @BaerbelBorn Год назад +9

    James is my favourite ginfluencer

  • @Dom6232
    @Dom6232 Год назад

    Been to your pub and it’s fantastic.

  • @frogandspanner
    @frogandspanner Год назад +2

    Oh no!!!! Poncey southern smashed up peas. If I ever go there for fish and chips remind me to take along a portion of my own marrowfat mushy peas. I suppose it could have been worse - southern skin-on fish.

  • @barryt2666
    @barryt2666 Год назад +1

    You could subtlely marinade the fish in gin and lemon before the battering.

  • @bghoody5665
    @bghoody5665 Год назад +1

    Nothing beats a piece of Cod and chips.

  • @cygnia
    @cygnia Год назад +2

    I do like using gin (well, the proportions of a Gibson cocktail w/scallions instead of cocktail onions) as a marinade for lamb chops.

    • @sianwarwick633
      @sianwarwick633 Год назад

      what is a Gibson cocktail please

    • @cygnia
      @cygnia Год назад

      @@sianwarwick633
      2 1/2 ounces gin
      1/2 ounce dry vermouth
      Garnish: cocktail onion

  • @erinnyren5564
    @erinnyren5564 Год назад

    Yankee here, and I purchased James Gin regular strength and I LOVED it!!

  • @tomatwalden
    @tomatwalden Год назад

    First time we've seen Lucy in a while! Nice to see she's still around!

  • @TopGear21
    @TopGear21 Год назад +43

    Nice video of What Next, but personally I really prefer the Foodtribe edition with Jame's kitchen and all the food experiments with Lucy and the team.

  • @creagandubh4411
    @creagandubh4411 Год назад +10

    British concept of food never fails to entertain.

    • @Dischingo
      @Dischingo Год назад +3

      I love Gin battered beer it's my favorite dish.

  • @HERNDONADER
    @HERNDONADER Год назад +2

    From fishing to fishgin

  • @jamesdavies1179
    @jamesdavies1179 Год назад

    that looked fantastic plated!

  • @JLBodhran
    @JLBodhran Год назад +10

    I wonder if the batter would have worked with tonic instead of the soda water? It's just tonic often has that hint of lemon, which as we know goes well with fish.

    • @chupathingy6626
      @chupathingy6626 Год назад +4

      Worth a try at home, to be sure.

    • @thebob3712
      @thebob3712 Год назад

      there was a slice of lemon on the plate

  • @rockyjohnson9243
    @rockyjohnson9243 Год назад

    Glad your ok James! Your really went hard down that tunnel.

  • @stalkingtiger777
    @stalkingtiger777 Год назад +2

    Considering how often Lucy shows up, she may as well have a mic always hooked up.

  • @Land967
    @Land967 Год назад +4

    What a chunky piece of fish! though I don't think the 6 chips would go far with the size of the fish :)

  • @daves1412
    @daves1412 Год назад

    I agree the fish and chips at your pub is fab - am a bit of a foodie and the fish was by far the best I can remember having. Be careful with the seasoning of the peas was the only slight adjustment that might be worth considering. Otherwise perfect. And that was just my taste, anyway.
    One other thing. If you attempt the 50k Strava cycling loop from there, I suggest you get properly fit before attempting it. Several steep hills up the sharp face of the escapement which make it a wee bit more challenging than you might expect! But it’s a great route, and you return to a great, cleanly designed, stylish pub. Modern and yet traditional at the same time. A bit like an alpine hostelry in some way I can’t define, except not in the Alps, clearly.

  • @TyinAlaska
    @TyinAlaska Год назад

    Best advert I've seen in a while.

  • @bookishlaurahanna
    @bookishlaurahanna Год назад +3

    I would like to see a Yorkshire Pudding made with gin.

  • @xtherealhughesy
    @xtherealhughesy Год назад

    Haven’t been to this pub yet even though it’s not far from me. Hearing that dogs are welcome makes me want to visit

  • @plinketharry7469
    @plinketharry7469 Год назад +4

    Lucy and James are the best combo on this channel. more plz

  • @armandblake
    @armandblake Год назад

    Nice video Bim!

  • @frankm7707
    @frankm7707 Год назад

    Wrong title, it should read ‘Can James May improve alcohol with fish and chips?’

  • @leesole
    @leesole Год назад +7

    I think the menu needs a separate "Gin" section, small explanation, and the items listed there. It can be your USP (hate these) in the menu.

  • @Cameron655
    @Cameron655 Год назад

    Gin battered beer should totally be a thing. I love all three, and if you can find a way, Ferran Adrià style, to put them together, I'll be down the A30 so fast the speed cameras will never catch me.

  • @dylanleeman1841
    @dylanleeman1841 Год назад

    I've often found my chips to be a lot more mesmerizing on the way back from the pub tbf although they have a tendency to elude me and end up on the floor.

  • @popeter
    @popeter Год назад +10

    as the alcohol is boiled off anyway so not part of the end product in this case could you reduce the duty by boiling off before shipping as "cooking gin"?

  • @IamMusicNerd
    @IamMusicNerd Год назад +2

    I miss FoodTribe

  • @gorrinomatador
    @gorrinomatador Год назад +1

    james has mastered how to youtube

  • @fransschreuders8488
    @fransschreuders8488 Год назад

    "Lucy, what are the foods you don't like?"... "Yes"

  • @dummatube
    @dummatube Год назад

    Well done James! Your own pub with the best fish and chips every day. You lucky sod!

  • @skylinenos100
    @skylinenos100 Год назад +1

    money money money..... well to be fair why not this is a lot better viewing than the Grand Tour !

  • @dipro001
    @dipro001 Год назад

    One of Britain's finest treasures.

  • @citylumberjack9169
    @citylumberjack9169 Год назад +2

    Waiting to see how the mussels come out - I wager that will be a winner.

  • @bryanlee7295
    @bryanlee7295 Год назад

    I really miss the chip shop while studying in the UK. Now back in my country and the f&c here are prepackaged frozen battered fish barely the size of my palm when I used to have big portion the size of my forearm

  • @casatiamaria4712
    @casatiamaria4712 Год назад +1

    nice to see lucy again 🥰

  • @cauchyschwarz9759
    @cauchyschwarz9759 Год назад +1

    In the next video, can James’ 458 speciale be improved further using his gin

  • @kev199369
    @kev199369 Год назад

    This is quality television. 10/10

  • @Brugudoo
    @Brugudoo Год назад +1

    Now THIS is content

  • @Annabelle66633
    @Annabelle66633 Год назад +2

    "Gin battered beer" 😂😅

  • @ronknox3376
    @ronknox3376 Год назад +14

    Lucy is the Simon Cowell of food and she liked it!
    Great to see her again and would like to see her "behind the scenes" or "the making of..." content again.

    • @John-bg5gu
      @John-bg5gu Год назад +3

      She was putting behind the scenes on her personal YT channel

  • @nicopillay4059
    @nicopillay4059 Год назад

    The subtitles on the Yorkshireman! 🤣🤣🤣

  • @gonzo_the_great1675
    @gonzo_the_great1675 Год назад +1

    Just put the flavours into the batter, and skip the alcohol step. (Keep that for drinking...)
    I go passed that area often. Must pop in for a beer some time.

  • @stephenhope7319
    @stephenhope7319 Год назад

    "Trial and error" yep I reckon thats it. Best places (?) for fish and chips on the planet are Streets Of London in West Sacramento, CA. and Masters Superfish 191 Waterloo Road London. Sorted. Happy fishing.

  • @mariaandmichael2680
    @mariaandmichael2680 Год назад +1

    Looks delicious

  • @Vandal42
    @Vandal42 Год назад +2

    You could make an "accompanying pairing dish" where the gin fish n chips come with a gin drink or shot etc. That one price for both may entice a patron to order it, split the duty - ?

  • @vanlaser5385
    @vanlaser5385 Год назад +1

    It's either "can improve", or "may improve", it can't be both :D

  • @ryanferris7841
    @ryanferris7841 Год назад

    I am definitely going to visit this pub some day

  • @chromephugboithe3rd481
    @chromephugboithe3rd481 Год назад

    Wonderful food sir .

  • @dafferdonk
    @dafferdonk Год назад +3

    Sorry but i subscribed to this channel to see James may, Lucy and the team do all sorts of food experiments in the bugout bunker. Not “what’s next?” Can we have foodtribe back please?

  • @gkw9882
    @gkw9882 Год назад

    Sounds fantastic, when can we have that in Australia? 😁

  • @mrstanhope1516
    @mrstanhope1516 Год назад +2

    Gin desserts next please. Tiramisu or would that be disgusting with gin?

  • @malcontent456
    @malcontent456 Год назад

    James May is such a likeable guy.

  • @harezy
    @harezy Год назад +2

    Should have marinaded the fish first with some watered-down gin (again as its prob already watered down 😁😁)

  • @nointro
    @nointro Год назад

    Just got my first bottle of James gin yesterday! Sadly it is now gone. The next 6 bottles will be here tomorrow!!!

  • @gigelpescaru3917
    @gigelpescaru3917 Год назад +2

    Hi James.

  • @paulmoloney9218
    @paulmoloney9218 Год назад

    Hi James, I am in the convict land of Australia, can I import the Gin? Love your work, cheers Paul.

  • @jfolklfd10946
    @jfolklfd10946 Год назад +1

    One day I will try and make it to this pub

  • @Tom-lf8hx
    @Tom-lf8hx Год назад

    The bloopers 🤣🤣🤣

  • @Ali-jabbar
    @Ali-jabbar Год назад +1

    I really like fish and chips, I would love to try it!

  • @patshes1951
    @patshes1951 Год назад

    Would love to try that.

  • @stephensemple9145
    @stephensemple9145 Год назад +1

    Please bring back Food Tribe

  • @julienklettenberg5816
    @julienklettenberg5816 Год назад

    Can't comment on how it tastes (obviously), but it looks delicious!

  • @Happiness71
    @Happiness71 Год назад

    I love James 👍