New SRAM Force 2023 Groupset: Everything You Need To Know...

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  • Опубликовано: 28 фев 2023
  • Nic and I caught up with Stu from SRAM for a super secret meeting earlier this month ahead of the release of the brand new Force groupset. We were lucky enough to get the full lowdown on the new release, including a detailed look at all of the upgrades made to the chain set, front and rear mech, levers and break callipers. We find out how much lighter it is than the old Force groupset and most importantly, how much it costs.
    We then got to build it up on a titanium bike. You can check out our full build video here: • New SRAM Force AXS Gro...
    - Jimmi D - Co-Founder of Attacus and CFO of Cade Media
    Originally from Cardiff, South Wales, Jimmi quit university to pursue his dream of becoming a rockstar. When this inevitably failed, he fell in to a Finance career in London.
    Looking for escapism from a corporate life that didn't suit him, in his free time he became obsessed with running, cycling and filmmaking. These passions eventually lead to the creation of his clothing brand Attacus.
    Jimmi now leads a quiet live in the beautiful North East countryside with his wife Emily and dog child Bella.
    / jimmidnicholls
    www.attacus.cc
    - Nic Vieri - Co-Founder of Backyard Bike Shop.
    Prior to leaving South Africa, Nic was a junior national-level swimmer and elite racing cyclist. He started his career as a bike mechanic in 1999.
    Nic co-founded Backyard Bike Shop following his departure from the British Armed Forces - where he continued to race bikes.
    Nic is Afrikaans first language; he actually only started learning English at the age of 9, and completed an Ironman in flip-flops because he forgot his trainers.
    / nicvieri
    www.backyardbikeshop.com/
    Shot on:
    Sony FX3
    Sony 24-70 F2.8 G MkII
    Rode VideoMic NTG
    S-Cinetone
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Комментарии • 112

  • @Jimmidoesstuff
    @Jimmidoesstuff  Год назад +6

    Nic and I also built of a sick Titanium bike using the new groupset. You can check the full build video out here: ruclips.net/video/nZBHGTiLbsY/видео.html

  • @triscuitbiscuit
    @triscuitbiscuit 5 дней назад

    Been a Shimano user since I got into cycling. With the new Madone was intrigued by SRAM. Definitely looking forward to my Madone SLR 7 AXS to arrive!

  • @kellrockets101
    @kellrockets101 Год назад +2

    They have been using the paceline rotors in the total weight of the new Force AXS. It really should incorporate the centerline rotors and that instantly knocks off another 100 grams overall.

  • @pscoop
    @pscoop Год назад +2

    Great to see you guys getting early access to this stuff. Love the look of the new brake levers / shifters. Maybe time to start saving for a new groupset?

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      They’re like the Rival ones which I have. Very comfy.

  • @petevonschondorf4609
    @petevonschondorf4609 Год назад +1

    Whoa, what a relief. Another nice and shinny piece of gear I won't be putting on my $1,200 - 5 year old bike. BTW nice video.

  • @emilychilds8085
    @emilychilds8085 Год назад +3

    10:14 this scene man 😂😂 I will never unsee this 🫣😳😳

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      Hahah

    • @BrianMcDonald
      @BrianMcDonald Год назад

      @@Jimmidoesstuff I think that needs to be his wardrobe for all future videos

  • @AnvilAirsoftTV
    @AnvilAirsoftTV Год назад +1

    That new finish really matches my Bike! It’s metallic grey and black with holographic logos. Oh dear…

  • @brianpurcell9058
    @brianpurcell9058 Год назад

    Nice bit of kit 👍

    • @brianpurcell9058
      @brianpurcell9058 Год назад

      Just to clarify, I'm on about the groupset not nic in his "outfit" lol 🤣🤣

  • @TurnbuckleTrivia
    @TurnbuckleTrivia Год назад

    It’s Stu! Legend

  • @malcontent510
    @malcontent510 Год назад

    Whoa!

  • @CarlCzanik1
    @CarlCzanik1 Год назад

    Love that Ti frameset....

  • @n.heroep2786
    @n.heroep2786 Год назад

    I was wondering can we swap the standard chainring 46/33 to 43/30 and use the 43/30 chainring on the standard axle instead of using the wide axle (AXS wide)?

  • @goodboyringo9716
    @goodboyringo9716 11 месяцев назад

    Can the chain ring be changed out when wore out without changing the whole crank ?

  • @senjo24553
    @senjo24553 Год назад +1

    Is this Chainring compatible with the 2X Rival Groupset ?

  • @ChrisHallRides
    @ChrisHallRides Год назад

    Stu, a very lovely man.

  • @malcontent510
    @malcontent510 Год назад +2

    You're officially now an industry insider

  • @alexanderg2313
    @alexanderg2313 Год назад +2

    Great video! Thank you for sharing... The groupset does look amazing, overall it's more of an upgrade of the crankset and cosmetic properties, the shifting and braking performance is prob as good as last gen force and red... not sure if the new derailleurs can be paired with the older version shifters... Curious to see if there is any revolutionary improvement on the new Red groupset in the future...

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      Yeah, mostly cosmetic changes. Marginally lighter.

    • @nicvieri2627
      @nicvieri2627 Год назад +1

      Fullly compatible with all the current AXS components. 🙌🏽

  • @mattkrivosudsky9057
    @mattkrivosudsky9057 Год назад +3

    People have to buy a new power meter if they want to replace or change the chainrings on the crank. The power meter is completely integrated with the chainrings. Everyone focuses on the crankset looks and the 100g weight saving, but it's not practical or cost efficient at all.

    • @chadsteverson4990
      @chadsteverson4990 Год назад +1

      They have a non powermeter option

    • @Benridesbikes
      @Benridesbikes 7 месяцев назад

      They have a crank arm power meter that totally solves the issue you are talking about. Whenever someone complains about this exact situation no one ever mentions the fact that there are 3 powermeter options to choose from.

  • @lookatpalacios
    @lookatpalacios Год назад

    the price for the crankset with powermeter is the same then the price currently for the red crankset? i thought it will be cheaper? 800€ Is it possible to plug in the powermeter of my Rival into the new crankset wihtout powermeter?

  • @BrianMcDonald
    @BrianMcDonald Год назад

    I've been trying to find out how the crank arm weight compares to current force and red. Any idea?

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      Current weight in this video. Old weights do a google search. ✌🏼

  • @dustyhoods
    @dustyhoods Год назад

    They have cookies 🖤 that's how presentation should be started ))

  • @TriathlonDan
    @TriathlonDan Год назад

    Cool groupset, but Steve's hair is INCREDIBLE.

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад +1

      Stu’s?

    • @TriathlonDan
      @TriathlonDan Год назад

      @@Jimmidoesstuff sorry yes - my hearing is nearly as bad as my bike riding

  • @veloaddict
    @veloaddict Год назад

    You throw away the power meter when you change the chainrings?

  • @krishnansrinivasan830
    @krishnansrinivasan830 Год назад

    I'm a cross trainer when it comes to bicycling for Distance Skating.Fairly new to the scene. Is it okay to ask, why SRAM went with a 48/35T crank ? & not a higher one like 53 or 58 / 34 T ?. Nice video & Thanks :)

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      I think because the sram cassettes go down to a 10 tooth. So 48 x 10 is something like 34 x 11.
      Can someone else confirm or deny this?

    • @krishnansrinivasan830
      @krishnansrinivasan830 Год назад

      @@Jimmidoesstuff If 10 is on the rear then it is not the same, I guess 🙏🕊️

    • @nicvieri2627
      @nicvieri2627 Год назад +2

      48 10 is similar to 53 11. Also with the smaller 13t gap between the big and small ring, your front mech will work slightly better.

    • @krishnansrinivasan830
      @krishnansrinivasan830 Год назад

      ​@@nicvieri2627 I was watching GCN Tech review on SRAM Force 2023 Chain rings review...Only then I understood it is 48/35 T on the front & 10-44T on the rear. Which makes it similar to 53/34 T on the Front / 11/42 T on the Rear in Shimano or any other manufacturers. Thank you so much Sir 🙏🕊 There is a lot to learn 🙏🕊

    • @AntoMulholland
      @AntoMulholland Год назад

      The sram front derailleurs/chainrings aren’t as well engineered as other brands hence the smaller gap between big and small ring.

  • @5amba
    @5amba Год назад +1

    "if it works don't fix it" ??
    SRAM really need to fix their breaks...
    I mean the stopping power is really not great.
    To me it just looks like, that they reuse the Red Chainring and just anodize it black.
    Designwise I never really liked it. And now the "cheaper" Force has the same issue with the integrated powermeter.
    Edit: they also offer a Spindle-based Power Meter 👍
    Hoods and all black is a plus.
    I would like to see a compatible 3rd party crank or (double) chainring / spider.

  • @bikepackingadventure7913
    @bikepackingadventure7913 Год назад

    Is there a 1x force system? As I would not need the left shifter as a shifter just a brake
    And can you buy a basic 1x system as a set as I can’t see any groupsets even on SRAMs website?

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      Yeah there’s a 1x option. Bike shops can order it now. But i think it’s been delayed a couple of months.

    • @Roger101Watson
      @Roger101Watson Год назад

      You need both on SRAM even on a 1x. A lever can be set to UP or DOWN not both so you need TWO.

    • @bikepackingadventure7913
      @bikepackingadventure7913 Год назад

      @@Roger101Watson So how does it work on 2 x then? If you need up and down for front derailleur and up and down for rear derailleur why can’t you do up and down just on one shifter?
      Your answer does not make sense or is it me. So you need four buttons to operate a two derailleur system so obviously you only need two buttons for a 1 x system. So right hand shifter 2 buttons, left hood would just be a brake lever 🤔🤔

    • @nokia6800
      @nokia6800 Год назад

      @@bikepackingadventure7913 left or right are used to shift up and down the cassette. When you press both at the same time, it will shift the front derailleur. if you have a 1x , you can get the axs dropper and control the dropper by pressing both shifters

    • @Roger101Watson
      @Roger101Watson Год назад

      @@bikepackingadventure7913 When you want to shift the front mech you push them both. The front is 2 rings high/low each push will shift it. The rear of course has 12 speed so you need a click to shift one sprocket.

  • @jennibristol7720
    @jennibristol7720 Год назад

    I want the new Force crankset, as it looks cool now

    • @abedfo88
      @abedfo88 Год назад

      It looks quite samey as the SENICX ones from ali express

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      Does it? Send me a link.

    • @abedfo88
      @abedfo88 Год назад

      @@Jimmidoesstuff im trying to post some links Jimmi however youtube keeps deleting

    • @alvin19391
      @alvin19391 Год назад

      ​@@abedfo88 I tried sending Jimmy a link as well and it got deleted 🤷🏽‍♂️

    • @abedfo88
      @abedfo88 Год назад

      @@alvin19391 I emailed his attacus account. If you blend the senicx chainrings with some ali carbon cranks then you get something quite similar !

  • @oftankoftan
    @oftankoftan Год назад +1

    Contrary to the SRAM rep's opinion that the BB isn't the interesting part, I find it's the most important. Will they still have metal-on-metal contact between the axle and the inner bearing race?
    I'm trying to comprehend why anyone would design a BB like that, especially with 2 different type of metals.

    • @chrisb5824
      @chrisb5824 9 месяцев назад

      Fit most BBs? Try bb86....

  • @bizzfo
    @bizzfo Год назад

    That flake will go nice with the enormous amount of matte bikes out there 😂

  • @abedfo88
    @abedfo88 Год назад +1

    i assume this is priced similarly as the ltwoo groupset to offer competition...... guys ?

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      Hahah

    • @janeblogs324
      @janeblogs324 Год назад

      Ltwoo was made by SRAM employees who were fired. SRAM literally gave away their r&d

    • @abedfo88
      @abedfo88 Год назад

      @@janeblogs324 I thought that was sensah

  • @cioxide
    @cioxide 9 месяцев назад

    When I need to change small chainring, I need to buy all kit with quakr power meter😂 this is real sheet

  • @botondrostas
    @botondrostas Год назад +2

    Awesome work, appreciate the long shots of the different components. The overall new paint scheme is really not for me, rival axs components still look nicer and more minimal, subtle, industrial, at least they could have added some of the silver finish of sram red (especially for the chainrings), this new aesthetic actually makes the groupset look a bit cheap (of course all of this is very subjective). The biggest negative is that there is no new features in the shifters, all it has is carbon blades vs the rival ones, why no top hood buttons for switching screens on your computer etc., would've been the most sane/useful update. Looking forward to the next video.

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад +1

      Perhaps they’re saving that for a Red update? 🤷🏻‍♂️

  • @abstractgroove160
    @abstractgroove160 Год назад

    I do miss the all black Force AXS cassettes, not a fan of the newer shiny ones at all. Had to replace mine recently and it’s just not as slick looking.

  • @ostapk8624
    @ostapk8624 Год назад +1

    I'm sad to say, I'm a bit underwhelmed. It seems to be just regular FORCE with slightly lighter Rival Hoods. The one-pieces chainrings will make replacements more expensive and the whole set just costs more to start with. I just bought the old 1x Force Group for under 800 generic western currency on sale. Apparently there's a lot of stock left that had been waiting to be shiopped to Europe during the pandemic.

    • @ostapk8624
      @ostapk8624 Год назад +2

      No wider brake clearance, no move away from DOT, no direct mount hanger, no other innovation. It is just same old Force with some Red and Rival mixed together, but nothing new really.

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      I just got some now ‘old’ force shifters.

  • @Roger101Watson
    @Roger101Watson Год назад

    When the truth is that the main SRAM UK supplier only announced it today as a preorder! You'd complete your chosen groupset in around 5-7 months.

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      Yeah, when we met up with Stu they were expecting it to be available in shops today. Apparently they’ve had some delays and it’s a month or two away. Not 5-7 though. That’s my understanding.

    • @Roger101Watson
      @Roger101Watson Год назад

      @@Jimmidoesstuff Shifters & mechs are in April some of the cranks are May-August.I spoke to a SRAM brand manager at a trade show a week ago and he said nothing of new Force.

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      @@Roger101Watson there weren’t allowed to talk about it until 2m today. August? Jeesh.

  • @JourdainColeman
    @JourdainColeman Год назад

    10:24😂😂😂😂

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      😁

    • @JourdainColeman
      @JourdainColeman Год назад +1

      @@Jimmidoesstuff Love me a funny skit! Great video... I enjoyed the build as well! 👌🏼

  • @perriwinkle7143
    @perriwinkle7143 Год назад

    hopefully that new charger is USB-C the current connector annoys me so much it just feels cheap.

  • @Omar411269
    @Omar411269 Год назад

    Yo tech is cool and all but I just can't get on the electronic shifting train. Cable shifting, cable brakes, big rotors, sintered copper pads are all plenty fine for me.

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      Yeah I rejected it for a long time. It’s nout special. And defo not essential. But it’s pleasant when you do have it.

    • @janeblogs324
      @janeblogs324 Год назад +1

      If my mechanical shifters worked like buttons with a 2mm throw I'd never change

  • @alvin19391
    @alvin19391 Год назад

    Unfortunately the power meter is built into the rings. Which means when the rings are worn out you have to throw the whole thing away including the power meter???? 🤷🏽‍♂️
    Also ask him how often you have to change the chain to extend the life of the front rings/power meter.

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      You sure about that? Surely not? 😱

    • @alvin19391
      @alvin19391 Год назад +1

      @@Jimmidoesstuff it's what I've heard but i could be wrong. I bloody hope I'm wrong! 😂

    • @nicvieri2627
      @nicvieri2627 Год назад +2

      SRAM offers a 50% off on the replacement chainrings with integrated power. So essentially it’ll come out to the same price as just replacing the rings on the equivalent Shimano or Record chainset. I’ll confirm exact pricing later this week with them.

    • @onehourmusicbc
      @onehourmusicbc Год назад +1

      @@nicvieri2627 still a waste tho. Why throw a perfectly good power meter and crank when you could have just change the chainring only?
      Shimano has done this right.

    • @julianmorgan7202
      @julianmorgan7202 Год назад

      Not an environmentally friendly solution 😞

  • @5891jonathan
    @5891jonathan Год назад

    If you like the old Force you will like the new force because the new Force is functionally identical to the old Force.

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад

      Correct. Apart from shifter ergonomics. They’re now like rival shifters.

    • @aaronpostlethwaite8449
      @aaronpostlethwaite8449 Год назад

      @@Jimmidoesstuff Is the new force axs derailleur compatible with Rival axs shifters? thanks

  • @abstractgroove160
    @abstractgroove160 Год назад

    “Available to buy from March 1st.”
    Very clever of the SRAM marketing guy to not specify which year though, knowing their supply chain clusterfucks.
    March 1st…2030?

  • @AntoMulholland
    @AntoMulholland Год назад

    “Our engineers were basically…. challenged” you bet pal 😂

  • @mattpitkin7195
    @mattpitkin7195 Год назад

    SRAM biscuits 😂

  • @galenkehler
    @galenkehler Год назад

    Sram needs to make an internal single battery with wires to each unit.

    • @nokia6800
      @nokia6800 Год назад +3

      Why?

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад +3

      I can only assume that’s a joke. 😂

    • @galenkehler
      @galenkehler Год назад

      @@Jimmidoesstuff kind of yeah, I understand they can't for patent reasons. But as a di2 user I certainly love the convenience of one battery that I only have to charge once a year

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад +5

      To me, the idea of an internal battery linked with cables, is exactly why I won’t ride Di2. The simplicity of eTap is mint.
      Each to their own.

  • @its_me_chris
    @its_me_chris Год назад

    Dog collar transition…😂😂

  • @andrewengland781
    @andrewengland781 Год назад

    Dog collar - lmao

  • @ribbyramone
    @ribbyramone Год назад

    So absolutely nothing new apart from slight improvement in appearance? (still looks dull though) Even Chorus beats it by miles, not to mention higher end groups.

  • @jimvalentine8952
    @jimvalentine8952 Год назад +1

    Haha, nothing says high level and quality like a shitty 1980s hologram sticker, looks like something I got from my Frosties

  • @charlesmansplaining
    @charlesmansplaining Год назад +3

    Insuring we live in a disposable World, you won't be seeing any more bikes becoming Vintage items cherished, restored, or otherwise. Everything is painted now. Gone is the bling of shiny silvery polished works of art. And if you have a blue bike it just won't look as hot as a grey or black bike will because silver and blue look rich but black and blue look bad together. Yup, after 5 years or so you'll be ready to dump that trashy looking equipment into the bin and be forced to buy new instead of cleaning it up with a little buffing and TLC. Beauty is just one of the aspects of a bike the industry has forgotten. IMO this groupset looks cheap and daft.

    • @Jimmidoesstuff
      @Jimmidoesstuff  Год назад +1

      Have never thought about that with old groupsets. But i would defo put a bike on a wall with cmpag from 10 years ago. Still beautiful.

    • @janeblogs324
      @janeblogs324 Год назад

      You didn't notice everyone in this video and every single other video only wearing black t-shirts?
      There are docos that try to explain after 911 cars became black/white/grey and sitcoms like Seinfeld/friends died

    • @andarenbici
      @andarenbici Год назад

      There are still metal options, e.g., Paul Components.

  • @AntoMulholland
    @AntoMulholland Год назад

    Ye olde disposable power meter 😂