🤑 The BEST Way To Make Money From RUclips: magnatesmedia.com I know courses often have a bad reputation, but I really have poured many months of work into making something I believe is going to truly help you. (And much better than any other youtube programs/courses). You'll also get direct access to me so you can ask whatever you want, and I'll show you step by step how to grow your channel fast and make more money. So if you wanna grow your channel, check out the above link now. You'll learn literally everything I know about RUclips! :) Sign up to The Daily Upside here: bit.ly/3gg0p1Y - a high quality free business & finance newsletter that is sent to your email inbox daily!
Dietrich Mateschitz is no longer the richest person in Austria, he unfortunately passed away on the 22nd of October this year, Red Bull no longer has their original founders, and it will be interesting to see how the company will progress after this.
Red Bull got so popular in German speaking countries because their advertising was actually unique and funny back in the 90s and early 2000s. Practically everyone today knows their slogan "Redbull verleiht Flügel" (Redbull gives you wings) because their ads had a unique cartoony artstyle and maintained it to this day. Those ads set them very clearly apart from every other standard ad you would see on TV back then.
But by now, Red Bull is absolutely despised by German football fans (aka the majority of the population), because they bought their way into the Bundesliga and broke basically every (written and unwritten) rule there is in German football.
15:50 I cracked up at the idea of some guy waking up the morning after he had a Redbull, upset and disappoited he didn't actually grow wings, and sued the company for false advertising lmao
Great video as usual, but it should've been mentioned that Dietrich Mateschitz has unfortunately passed away at 78 just last week, following a long battle with cancer. This video describes his legacy perfectly, may he rest in peace. ❤
I used to work in a distribution warehouse which handled thousands of cans of Red Bull everyday. Inevitably some got damaged and they would end up in the staff room, available for free to anyone who wanted it. Oddly enough, most people would choose tap water over this stuff.
I work for Red Bull in Arizona, it's very different here. Everyone here drinks energy drinks during our meetings in the morning, or grabs a couple for the day.
good topic to cover bro, red bull had taken the world by storm, i always see 10y olds outside local marts drinking redbull and trying to act like crime bosses😂
This is the seventh video I have seen on the Red Bull story, and I'm not complaining. Of course you present in your unmatched style. I love everything about this brand. Their F1 team having 6 driver's championships and 5 constructor's championships in a field dominated by car manufacturers is simply legendary. On top of that they have a steak in pretty much everything.
RedBull was a popular club drink in the Philly/NYC club scene in 1999/2000 era. An energy drink was unheard of for most people and it was awesome. Now we can’t escape them lol.
My wife who is Asian introduced me to energy drinks from the local Asian food markets long before they took off. It wasn’t just Red Bull, there were plenty of other brands. But the fighting bulls stood out. Also they came in tiny glass bottles or very small cans.
Love this video, like everything you put out in your very unique style of storytelling. « BUT » is the rebound word in your stories, and most generally you associate it with a funny sentence or concept. Great job. I love to see your audience growing.
Just found your channel yesterday. This is some of the most well edited content around with interesting topics and fantastic narration. You sir, are incredible.
I’m so glad your channel was in my feed today! I loved the video so much! The actual content was very informative and told me new information about the history and marketing of RedBull. I received my degree in advertising and I ended up not working or doing anything with it. However, I absolutely love the field and I am now a big fan of this channel. I am excited to keep watching and moving down your video playlist. I believe today will be me in bed and binge watching your channel! XOXO!!
The form factor of the can is overlooked - but it was a great choice, nobody else had the format of a more elegant, practical (and slightly more wasteful) at that time - now basically everyone has it even Coca Cola.
As always, your videos never fail to disappoint! Honestly great work. If schools still teach about history in any way and still assign essays or presentations, I hope some people are able to find this channel to get a good idea of how a presentation should look. You really do amazing research, MM! Kudos for all your hard work! Super interesting stuff!
@@urielflores9927 NO, two negatives, even in language, cancel each other out. "Never fail to disappoint" has been used for CENTURIES. It literally means "You didn't disappoint," which exactly the same thing as when viewers comment like "I was not disappointed."
How utterly fascinating. I never knew anything about red bull, but it is truly genius and I can see from my own point of view how right you are about not seeing red bull as a product! Another great video. Thanks. 💖
This is your second best video till far. Keep going, it helps me a lot with the tricks which the businesses have used. And the your empire part is veryyy good!
Red Bull's success can be attributed to its extreme and unorthodox marketing strategies. They have sponsored daring and adventurous events, created associations with high energy and power, and targeted specific demographics, such as college students and bartenders. The brand focused on building a strong image and a sense of experience rather than just selling a product. Despite initial taste test failures and competition in the energy drink market, Red Bull's marketing efforts and storytelling approach have propelled it to become one of the best-marketed products ever. Thats great.
Can you make a documentary on BlackRock or Hushpuppi or Apple/Steve Jobs or Even Gautam Adani - the richest man in India. Would love to know more about these people
As a Cambodian growing up I was wondering why I was so hyper. My dad would drink the original red bull with his beer. He'd give me the rest (not with the beer) and man's was I off the walls lol
The giving away of Red Bull still happened in Sweden in the early 2000s I remember a friend of mine had a very popular older brother who hosted LAN parties and all of them had free Red Bull given by the company was early once and remember so clearly when a Red Bull car showed up with three gorgeous girls who popped the trunk and we helped to unload around eight 24pack cases. Never thought about how it was smart marketing we all just associated Red Bull with a great late nights of gaming or partying.
Today I watched this video, 4 hours after I watched the video I was doing a food shop and ended up buying a red bull, I haven't had one in like 6 months, no idea why I bought it either. Power of branding!
When I was 13 I took a sip of my brother's redbull, and I hated it back then. When I turned 18, my brother made me try redbull once again, and this time, I actually enjoyed it. Ever since that day I have always ordered a redbull over a Coke/Pepsi. A year later I got into formula 1 and redbull started winning more and more, until 2021 when max won the championship with redbull. Funny way to describe F1: Formula 1 is a car sport where some of the biggest car manufacturers try and build cars fast enough to beat an energy drinks company.
Red bull manufactures the chassis and other parts/tech of the car ( they have a factory in Milton Keynes) but the power unit ( engine ) is provided by Honda.
I've never tried Red Bull! I've always been a Coke/Pepsi guy. Maybe, since I in my sixties now, I just never needed the extra energy! That sugar, caffeine high never lasts long anyway!
@@garybulwinkle82 I don't really see Red Bull as an alternative to pop. It does taste terrible, yet I had one the other dad as a pick me up. While Pop has caffeine, it's more a casual drink. You drink red bull for the energy.
First time I heard about red bull was in 1998 with the game wipeout 2097. The drink was advertised all around the circuits. I had no idea it was a drink at the time.
You can actually still get the original syrup in Thailand. It tastes even worse, but still has a strong foothold in the blue collar workers of the country. Plenty of other competitors exist now, too, all copying the OG and not the international hit.
There's something about being drunk on Red Bull and liquor at 3am that's a special kind of hell. So, so tired, but wide awake. You suffer for your bad choices. I can't believe I ever drank that stuff together.
I grew up on those tiny glass bottle of RedBull 9$cad for a pack of 10 in the asian market and when you put it on the rock ohhh man it chills perfectly
You videos never disappoint man. The quality is always great and I respect you for that. Only that you didn't mention anything about the tragic death of Dietrich one of the original founders of redbull but at least everything else was covered to it's fullest. Keep us informed and entertained as well
I was just sitting here, watching YT and drinking Red Bull, so when this popped up in my feed, I couldn't pass it by. It'd be interesting to learn which sorts of people don't like the taste. What I mean is, people can be divided in roughly equal thirds--non-tasters, normal tasters, and super-tasters. Which category do those who like it fall into, and which don't. I like the flavor, and I'm a super-taster (which isn't always fun--cruciform vegetables have a compound that most people can't taste, but make them too bitter to eat for me).
Good job on this video, pointing out few things other videos don't. One thing I don't see any one doing is going deeper into the psychology behind the marketing. Like the space jump I point out a lot, what made people go buy it and or more of redbull after. Most people don't know and or understand. You did point out good bit that others don't just like saying go little deeper. I thought about doing videos like this but seeing how good your videos are and few others at the moment not sure now is right time for me.
Recently there was an event in our uni where they sponsered everything except singing competition, dancing competition, drawing and programming competition
The video I saw about Red Bull really got me thinking. It showed me that Red Bull is more about building a brand and creating experiences than just selling a drink. I realized that their success doesn't just come from the drink itself, but from their strong media and marketing strategies. They use extreme sports events, sponsorships, and media to attract people and create a lifestyle that others want to be a part of. It's impressive how they've changed the way we see a company, making the drink almost secondary to the brand. I now understand that their product is actually the content and experiences they provide, and people really want to be a part of that.
Dude.. This is so surreal. I was in the store literally 2 days ago looking at a box of Red Bull thinking "It would be dope if MagnatesMedia made a video about Red Bull.." I thought about suggesting it.. But forgot about it -and just stumbled upon this rn O.o
I remember being in college and Red Bull giving out free cans. They were almost having to force it on people. To see what the brand has become is incredible.
I watched the “jump from space” on a Jet Blue flight from Washington Dulles to Boston Logan on my cellphone using the WiFi on the plane. I’m a techie and understand all of the elements delivering the stream; and, yet, I was thoroughly amazed…
You should make a video on Bang Energy drinks. They were everywhere outta no where and now they are barely on store shelves. I really liked their products and cosumed them very often. Really looked forward to every new flavor release. But it seems like Celsius has now taken over.
3:53 - Maitai is a cocktail. It's Muai Thai (like "moo-ay") And that visual is One Championship, which is MMA (although they do have some kickboxing, but that's not the same as Muai Thai).
I'd be interested to know what proportion of Red Bull is sold as a mixer and whether there's any official fiscal agreement with Smirnoff. It's worth noting that for less than the price of a single can, you can buy a pack of caffeine pills, which if used for preventing fatigue for working, gives 16 or more times the "doses" of caffeine that the single can did.
Yeah but Red Bull also contains taurine (hence the name) which is given to bulls to make them horny so they breed. Never noticed any such effects? It has an effect on the circulation.
the part where he talks about how they would hire collage students they still do this now there was a guy at my uni that would leave them on all the desks in classrooms for everyone and go around the library just handing them out
Very nice, keep it up! can you also please do the V Energy Drinks, I am now wondering what they did and what happened, they are still here (well in my country) and what caused them to be wealthy
What you fail to mention is most entrepreneurs weren't formerly educated because the American education system stifles innovation and creativity and trains you to be an employee!!
Never had the stuff because of what someone once told me, something disgusting totally put me off of it. Now I know it's not true but still don't have the desire.
Surprised you didn't mention one of their very early advertisements that not only introduced me to it but tens of thousands of gamers. It's inclusion in an early PlayStation game Wipeout. The tag "Red Bull: improve reaction time" had us all like, what is this fictional brand made up for this game?! Then when we actually saw it in a store, we were like well shit, not I have to at least try this. You could say they started their western advertisements with the foundation of serious gaming. Not quite esports yet, but certainly the foundation.
I used my pendulum on a red bull can years ago and got a fast negative read,,Never would drink it.I asked if it would shorten lifespan and, yes was the answer.
🤑 The BEST Way To Make Money From RUclips: magnatesmedia.com
I know courses often have a bad reputation, but I really have poured many months of work into making something I believe is going to truly help you. (And much better than any other youtube programs/courses). You'll also get direct access to me so you can ask whatever you want, and I'll show you step by step how to grow your channel fast and make more money. So if you wanna grow your channel, check out the above link now. You'll learn literally everything I know about RUclips! :)
Sign up to The Daily Upside here: bit.ly/3gg0p1Y - a high quality free business & finance newsletter that is sent to your email inbox daily!
Im always thrilled watching this channel
You are amazing, keep up the good work! ❤
YOU are the legend.
😢
Try make a video about prime since it is getting so popular
Dietrich Mateschitz is no longer the richest person in Austria, he unfortunately passed away on the 22nd of October this year, Red Bull no longer has their original founders, and it will be interesting to see how the company will progress after this.
Not only that they lost the team owner and founder of the f1 team
@@summernutria2988 Rightly so, for both Red Bull and Alpha Tauri.
Most likely they had given the company to some other people to run the company when they pass away, like some major companies do
Maybe they gave it to am family member
Christian Horner Could Help been Team Leader of RedBull Racing and he’s Determined to go beyond Even after the 4 Vettel Titles
Red Bull got so popular in German speaking countries because their advertising was actually unique and funny back in the 90s and early 2000s. Practically everyone today knows their slogan "Redbull verleiht Flügel" (Redbull gives you wings) because their ads had a unique cartoony artstyle and maintained it to this day. Those ads set them very clearly apart from every other standard ad you would see on TV back then.
I seen there cartons too, but in english
But by now, Red Bull is absolutely despised by German football fans (aka the majority of the population), because they bought their way into the Bundesliga and broke basically every (written and unwritten) rule there is in German football.
I always hated those stupid ads. Maybe the German ones were better, but the English ones were just so cringeworthy...
the world: germans have no sense of humor.
germany: the red bull cartoon ads from the 90's were funny.
the world: see, i told you so.
@@generaldissaray4109 🤣
15:50 I cracked up at the idea of some guy waking up the morning after he had a Redbull, upset and disappoited he didn't actually grow wings, and sued the company for false advertising lmao
And won
Psh, sueing someone
For metaphorically not dying, lol
At least, that's how I used to imagine what those commercials meant
Great video as usual, but it should've been mentioned that Dietrich Mateschitz has unfortunately passed away at 78 just last week, following a long battle with cancer. This video describes his legacy perfectly, may he rest in peace. ❤
I imagine the video was shot before his untimely demise.
@@vihaandumir1649 still, they post this video online more than a week later, enough time for them to make a tiny clarification paragraph
Maybe if he hadn't drunk so much, of the product, he might not have contracted cancer: just saying.
Too bad at least he has live an exciting life
Fortunately*
I was a factory worker. The molecular structure of Red Bull has infused itself with my dna. Thank you for this. It is fascinating.
That's horrible for your long term health tho, sorry to hear that.
Hah ! Ty ty !!
@@Sam-bn7jk its rlly good im drinking it rn
@@7elep your comment will age like milk when you at the hospital getting blood transplant
@@7elep lmao gl with that kid
I used to work in a distribution warehouse which handled thousands of cans of Red Bull everyday. Inevitably some got damaged and they would end up in the staff room, available for free to anyone who wanted it. Oddly enough, most people would choose tap water over this stuff.
I worked on an americas cup boat with a barrel of free red bull.Had one and never again.
I'm afraid of energy drinks. They have way too much caffein. I just do one cup of coffee some days.
Energy drinks are so bad for the heart!!
Sh*t's pure poison, but the marketing does the trick of misleading.
I work for Red Bull in Arizona, it's very different here. Everyone here drinks energy drinks during our meetings in the morning, or grabs a couple for the day.
Another crazy thing about Red Bull is that the drink is made by Rauch, another austrian beverage company, and costs less than 20 cents in production
good topic to cover bro, red bull had taken the world by storm, i always see 10y olds outside local marts drinking redbull and trying to act like crime bosses😂
I swear that you are one of the most underrated creators. I hope that you grow your channel and become more well known! 😃
This "Untold Truth" is actually like a cinema advertisement for the product.
This is the seventh video I have seen on the Red Bull story, and I'm not complaining. Of course you present in your unmatched style. I love everything about this brand. Their F1 team having 6 driver's championships and 5 constructor's championships in a field dominated by car manufacturers is simply legendary. On top of that they have a steak in pretty much everything.
RedBull was a popular club drink in the Philly/NYC club scene in 1999/2000 era. An energy drink was unheard of for most people and it was awesome. Now we can’t escape them lol.
In some parts of Asia outside Thailand, the original Krating Daeng is still sold. I actually prefer it over Red Bull, I find it more energizing.
My wife who is Asian introduced me to energy drinks from the local Asian food markets long before they took off. It wasn’t just Red Bull, there were plenty of other brands. But the fighting bulls stood out. Also they came in tiny glass bottles or very small cans.
How much did you pay for her?
M150 they is long time rival and beat Redbull in thailand
You lucky fk'r!!!
When I first found your channel I couldn't stop watching everytime you upload, I watch as soon as possible, thanks for entertaining me
I hit LIKE before watching. That's how excellent this channel is with it's content. Well Done JOHN❤
Love this video, like everything you put out in your very unique style of storytelling. « BUT » is the rebound word in your stories, and most generally you associate it with a funny sentence or concept. Great job. I love to see your audience growing.
Just found your channel yesterday. This is some of the most well edited content around with interesting topics and fantastic narration. You sir, are incredible.
I’m so glad your channel was in my feed today! I loved the video so much! The actual content was very informative and told me new information about the history and marketing of RedBull. I received my degree in advertising and I ended up not working or doing anything with it. However, I absolutely love the field and I am now a big fan of this channel. I am excited to keep watching and moving down your video playlist. I believe today will be me in bed and binge watching your channel! XOXO!!
The form factor of the can is overlooked - but it was a great choice, nobody else had the format of a more elegant, practical (and slightly more wasteful) at that time - now basically everyone has it even Coca Cola.
As always, your videos never fail to disappoint! Honestly great work. If schools still teach about history in any way and still assign essays or presentations, I hope some people are able to find this channel to get a good idea of how a presentation should look. You really do amazing research, MM! Kudos for all your hard work! Super interesting stuff!
"You never fail to disappoint" is typically used derogatorily.
never fail to disappoint? really? that's like saying: you always disappoint
😂never fail to disappoint 😢
I guess this person doesn't really understand the phrase smh
@@urielflores9927 NO, two negatives, even in language, cancel each other out. "Never fail to disappoint" has been used for CENTURIES. It literally means "You didn't disappoint," which exactly the same thing as when viewers comment like "I was not disappointed."
How utterly fascinating. I never knew anything about red bull, but it is truly genius and I can see from my own point of view how right you are about not seeing red bull as a product! Another great video. Thanks. 💖
This is your second best video till far. Keep going, it helps me a lot with the tricks which the businesses have used. And the your empire part is veryyy good!
Red Bull's success can be attributed to its extreme and unorthodox marketing strategies. They have sponsored daring and adventurous events, created associations with high energy and power, and targeted specific demographics, such as college students and bartenders. The brand focused on building a strong image and a sense of experience rather than just selling a product. Despite initial taste test failures and competition in the energy drink market, Red Bull's marketing efforts and storytelling approach have propelled it to become one of the best-marketed products ever.
Thats great.
Redbull just organized the biggest tournament of my fav game (Age of Empires), so the timing of this video is on point.
“Why Redbull isn’t a sports drinks”
me drinking a Redbull 😳
I'm sad to see this channel Doesn't get deservable likes views and subcribers ☹️,
Appreciate your hard work dude
These videos are incredibly well put together i enjoy binge watching
Can you make a documentary on BlackRock or Hushpuppi or Apple/Steve Jobs or Even Gautam Adani - the richest man in India. Would love to know more about these people
It's a shame that Dietrich Mateschitz has passed away! Intrigued to see which direction the company goes next!
He died just the day before the redbull f1 team win the 2022 f1 championship with 3 races to spare
It'll be business as usual, Dietrich hasn't been running the company since about 2005 or so.
It's amazing the whoreson died! I hope Servus TV and RB go down in flames.
As a Cambodian growing up I was wondering why I was so hyper. My dad would drink the original red bull with his beer. He'd give me the rest (not with the beer) and man's was I off the walls lol
Beer mixed with Red Bull? I'm listening...
The giving away of Red Bull still happened in Sweden in the early 2000s I remember a friend of mine had a very popular older brother who hosted LAN parties and all of them had free Red Bull given by the company was early once and remember so clearly when a Red Bull car showed up with three gorgeous girls who popped the trunk and we helped to unload around eight 24pack cases. Never thought about how it was smart marketing we all just associated Red Bull with a great late nights of gaming or partying.
I thought it was a Swedish brand.
Never had 1 sip of that drink and im proud of it😎
Ok edgelord
You are intelligent enough to know that RB pop is bad news for your body. If we all eat well and drink plenty of pure water then no one needs rb
Honestly I think its nasty
Well you're not missing anything
It give you wings 😅
This video successfully illustrates how little substance many product are vs. their marketing.
Today I watched this video, 4 hours after I watched the video I was doing a food shop and ended up buying a red bull, I haven't had one in like 6 months, no idea why I bought it either. Power of branding!
I love the effort you put into your videos dude. So much research goes into these and they’re super interesting👌🏼
Happy to see new good content, keep it up men
When I was 13 I took a sip of my brother's redbull, and I hated it back then. When I turned 18, my brother made me try redbull once again, and this time, I actually enjoyed it. Ever since that day I have always ordered a redbull over a Coke/Pepsi. A year later I got into formula 1 and redbull started winning more and more, until 2021 when max won the championship with redbull. Funny way to describe F1: Formula 1 is a car sport where some of the biggest car manufacturers try and build cars fast enough to beat an energy drinks company.
Red bull manufactures the chassis and other parts/tech of the car ( they have a factory in Milton Keynes) but the power unit ( engine ) is provided by Honda.
I've never tried Red Bull! I've always been a Coke/Pepsi guy. Maybe, since I in my sixties now, I just never needed the extra energy! That sugar, caffeine high never lasts long anyway!
You completely overlook the additional cost. Outrageous.
@@garybulwinkle82 I don't really see Red Bull as an alternative to pop. It does taste terrible, yet I had one the other dad as a pick me up. While Pop has caffeine, it's more a casual drink. You drink red bull for the energy.
First time I heard about red bull was in 1998 with the game wipeout 2097. The drink was advertised all around the circuits. I had no idea it was a drink at the time.
You can actually still get the original syrup in Thailand. It tastes even worse, but still has a strong foothold in the blue collar workers of the country. Plenty of other competitors exist now, too, all copying the OG and not the international hit.
3:52, it should be purnounced Muay Thai, and not May Thai. Very interesting story and amazing work!
There's something about being drunk on Red Bull and liquor at 3am that's a special kind of hell. So, so tired, but wide awake. You suffer for your bad choices. I can't believe I ever drank that stuff together.
Jägerbomb
I can remember 15 years ago people would mix it with jagermiester. Man the would get happy stupid. And about 5 bucks a shot even back then.
I grew up on those tiny glass bottle of RedBull 9$cad for a pack of 10 in the asian market and when you put it on the rock ohhh man it chills perfectly
The killing of that police officer is the reason I haven’t bought a RedBull in over 10 years.
You videos never disappoint man. The quality is always great and I respect you for that.
Only that you didn't mention anything about the tragic death of Dietrich one of the original founders of redbull but at least everything else was covered to it's fullest.
Keep us informed and entertained as well
I was just sitting here, watching YT and drinking Red Bull, so when this popped up in my feed, I couldn't pass it by.
It'd be interesting to learn which sorts of people don't like the taste. What I mean is, people can be divided in roughly equal thirds--non-tasters, normal tasters, and super-tasters. Which category do those who like it fall into, and which don't. I like the flavor, and I'm a super-taster (which isn't always fun--cruciform vegetables have a compound that most people can't taste, but make them too bitter to eat for me).
Wow, you are pumping out these high quality videos like it’s nothing.
You want to be an Entrepreneur cling to this channel. Spot on delivery on business motivation.
Actually wonderful high quality content.
Good job on this video, pointing out few things other videos don't. One thing I don't see any one doing is going deeper into the psychology behind the marketing. Like the space jump I point out a lot, what made people go buy it and or more of redbull after. Most people don't know and or understand. You did point out good bit that others don't just like saying go little deeper. I thought about doing videos like this but seeing how good your videos are and few others at the moment not sure now is right time for me.
This guy probably teaches more than schools ever will teach
you can literally find all of this on wikipedia
Yeah, knowing about how Red Bull became a front runner will definitely help secure a job.
@Nubidubi23 try reading 100 pg articles and saying its better than thos guys content
I'd love to say that's a compliment and it is however, if you learn to count and have any genuine thoughts you can outperform public schools.
Crypto Ninja that is true
the editing is awesome mate!
"It's not a drink company" when it's a drink company. 💀
It works I buy RedBull because of their events. I like to watch and supporting them will hopefully keep them coming
As a huge fan of both your channel and F1 thank you so much! This video was the collab I never knew I needed
Recently there was an event in our uni where they sponsered everything except singing competition, dancing competition, drawing and programming competition
you deserve way more recognition for your extreme hard work!!!
Their RUclips page is probably the best on the platform honestly
Bueno, muy buen trabajo amigo, además estoy suscrito a su canal porque también aprendo inglés y esto es genial. Gracias.
The video I saw about Red Bull really got me thinking. It showed me that Red Bull is more about building a brand and creating experiences than just selling a drink. I realized that their success doesn't just come from the drink itself, but from their strong media and marketing strategies. They use extreme sports events, sponsorships, and media to attract people and create a lifestyle that others want to be a part of. It's impressive how they've changed the way we see a company, making the drink almost secondary to the brand. I now understand that their product is actually the content and experiences they provide, and people really want to be a part of that.
You've really taken your videos to the next level. You deserve much more
Thank you for this video! As I grew up in Thailand, and love to share this same story with people ❤
Dude.. This is so surreal. I was in the store literally 2 days ago looking at a box of Red Bull thinking "It would be dope if MagnatesMedia made a video about Red Bull.."
I thought about suggesting it.. But forgot about it -and just stumbled upon this rn O.o
I love this channel
Shout out to Thailand for Red Bull 💯
I remember being in college and Red Bull giving out free cans. They were almost having to force it on people. To see what the brand has become is incredible.
Almost having to force it?
@@AviViljoen
people used to drink coca cola
@@alphatrion100 So?
The hot girls helped for sure
i wish i had free red bulls 😂
I watched the “jump from space” on a Jet Blue flight from Washington Dulles to Boston Logan on my cellphone using the WiFi on the plane. I’m a techie and understand all of the elements delivering the stream; and, yet, I was thoroughly amazed…
🚀Red Bulls sell an experience, not a product. 🏎
Im so glad I found your channel bro, keep it up I enjoy watching these doing the night shift
You should make a video on Bang Energy drinks. They were everywhere outta no where and now they are barely on store shelves. I really liked their products and cosumed them very often. Really looked forward to every new flavor release. But it seems like Celsius has now taken over.
3:53 - Maitai is a cocktail. It's Muai Thai (like "moo-ay")
And that visual is One Championship, which is MMA (although they do have some kickboxing, but that's not the same as Muai Thai).
they have muay thai too..
Just proves a good product will sell itself word of mouth is one of the best advertisements
Great video as always! I can't help but love this company and their approach, I wish more companies were like this.
That space jump was in 2012?! My goodness time has flown by
I'd be interested to know what proportion of Red Bull is sold as a mixer and whether there's any official fiscal agreement with Smirnoff. It's worth noting that for less than the price of a single can, you can buy a pack of caffeine pills, which if used for preventing fatigue for working, gives 16 or more times the "doses" of caffeine that the single can did.
Very true.
Yeah but Red Bull also contains taurine (hence the name) which is given to bulls to make them horny so they breed. Never noticed any such effects? It has an effect on the circulation.
Thank u so much for making this vid. I was doing Red Bull as my marketing mix business class report/presentation. Helps so much
the part where he talks about how they would hire collage students they still do this now there was a guy at my uni that would leave them on all the desks in classrooms for everyone and go around the library just handing them out
Fantastic video - I randomly got curious about the history of red bull and lo and behold, this video was here. Thank you 💛
Most people doesn’t give any credit to Thai side. It’s nice that you credit both side
Seriously Your presentation is awesome.
Man your work ethic is insane. Keep up the great content.
How ironic is it that I got a red bull advertisement on this video 😂
They literally sent a man to space, I haven't seen them as drink company in decades. *Fun Fact* the man who broke Felix's jump never sky dove before.
Your videos are great. For some reason tho when I back out it makes me restart
Very nice, keep it up! can you also please do the V Energy Drinks, I am now wondering what they did and what happened, they are still here (well in my country) and what caused them to be wealthy
What you fail to mention is most entrepreneurs weren't formerly educated because the American education system stifles innovation and creativity and trains you to be an employee!!
Redbull sponsor sports so much it became more of a sport team than can drink selling business.
These transitions and animations are scratching an itch deep in my brain
R.I.P Dietrich
That's a pretty good content
Never had the stuff because of what someone once told me, something disgusting totally put me off of it. Now I know it's not true but still don't have the desire.
What they say though? Now I'm curious.
Energy drinks are very unhealthy it is better for you not to drink them
Only in the 2010's I think that they started using mini coopers for advertising
I love your content but would like to see more videos relating to tech
I got a Red Bull ad on this video
Surprised you didn't mention one of their very early advertisements that not only introduced me to it but tens of thousands of gamers. It's inclusion in an early PlayStation game Wipeout. The tag "Red Bull: improve reaction time" had us all like, what is this fictional brand made up for this game?! Then when we actually saw it in a store, we were like well shit, not I have to at least try this. You could say they started their western advertisements with the foundation of serious gaming. Not quite esports yet, but certainly the foundation.
I used my pendulum on a red bull can years ago and got a fast negative read,,Never would drink it.I asked if it would shorten lifespan and, yes was the answer.
3 seconds in and im already impressed
Very good edits, i like it
I don't drink it simply because of the taste