How The Toyota Tacoma Took On America’s Pickup Trucks

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  • @be4unvme
    @be4unvme 6 месяцев назад +794

    Went to rural Pennsylvania past weekend and Tacoma's were everywhere. I guess Americans got tired of American car companies rolling out $100k pickups that break down all the time.

    • @mrstatictunes
      @mrstatictunes 6 месяцев назад +38

      The dealer lot is full of them. Too expensive!

    • @jjpark1989
      @jjpark1989 6 месяцев назад +20

      I live in Rural Pennsylvania about 30 minutes south of Altoona. There aren’t many Toyotas here. There are a lot of Rams and Fords and some Chevys. There are more Mitsubishis than Toyotas

    • @horuslupercal3872
      @horuslupercal3872 6 месяцев назад +36

      Sadfully the new taco is way to expensive, and the new ranger and Colorado are nicer and cheaper now

    • @farticlesofconflatulation
      @farticlesofconflatulation 6 месяцев назад +21

      Tacomas switched production to Mexico to save on labor costs. They ended up jacking up prices on the new ‘24s regardless.

    • @diddliewinks3486
      @diddliewinks3486 6 месяцев назад +2

      story is as old as time. i didn't need a video to know that.

  • @electrikoptik
    @electrikoptik 6 месяцев назад +997

    Travel outside the US and you’ll know why Toyota is KING. The only pickup you’ll ever see outside the US is the legendary Hilux. You’ll find 30+ year old Hilux still driving around in the most remote places on earth. Ain’t nobody buying F-150 or Silverado in Africa!

    • @mannygonzalez4178
      @mannygonzalez4178 6 месяцев назад +26

      Weird. Thought this video was about Tacoma’s in America but I guess

    • @rocky6162
      @rocky6162 6 месяцев назад +119

      @@mannygonzalez4178 a good car is a good car no matter where it is dawggy

    • @luke_cohen1
      @luke_cohen1 6 месяцев назад +33

      Hilux’s are cheap and small which makes them more popular in undeveloped and developing countries, most of which are found in Africa. That said, take a trip to a country like Australia, Latin America, and New Zealand where driver needs are more respected and American made pickup trucks are all over the damn place. Hell, they even receive small business tax credits.
      The US Dollar is a strong currency compared to the Japanese Yen and the automakers here don’t have that many factories overseas due to financial problems stemming the Great Recession 15 years ago. This means any cars from Detroit are imported from the US which carries high taxes, similar to how Android is popular in poorer countries because they’re usually cheaper than expensive iPhones (priced at $1500 in America), rather than the quality of the phone itself. The person driving the Cadillac, Mustang, Camaro, or Dodge Charger overseas ends up being the richest guy in town as a result since he can afford the cost of the import tariffs and sales taxes.

    • @RK-cj4oc
      @RK-cj4oc 6 месяцев назад +7

      Maybe not in Africa. But in the Netherlands the RAM pick up trucks are very populaire. Especially when compared to the average unpopulairity for pick trucks in the Netherlands.

    • @luke_cohen1
      @luke_cohen1 6 месяцев назад +1

      Hilux’s are cheap and small which makes them more popular in undeveloped and developing countries, most of which are found in Africa. That said, take a trip to a country like Australia, Latin America, and New Zealand where driver needs are more respected and American made pickup trucks are all over the damn place. Hell, they even receive small business tax credits.
      The US Dollar is a strong currency compared to the Japanese Yen and the automakers here don’t have that many factories overseas due to financial problems stemming the Great Recession 15 years ago. This means any cars from Detroit are imported from the US which carries high taxes, similar to how Android is popular in poorer countries because they’re usually cheaper than expensive iPhones (priced at $1500 in America), rather than the quality of the phone itself. The person driving the Cadillac, Mustang, Camaro, or Dodge Charger overseas ends up being the richest guy in town as a result since he can afford the cost of the import tariffs and sales taxes.

  • @dt855
    @dt855 6 месяцев назад +496

    My dad's 2000 Tundra recently hit 500K miles, still uses it every day for work. The reliability is unmatched. Part of it has to do with Toyota using the same relatively simple engines for many years across their line up, always refining them. The 4Runner has had the same engine for over 15 years.

    • @carmencajayon937
      @carmencajayon937 6 месяцев назад +13

      [Chairman Akio Toyoda in January said EVs would reach a global auto market share of 30% at most, with hybrids, hydrogen fuel-cell cars and fuel-burning vehicles making up the rest. ]
      The 3 Companies = Toyoda, Mazda and Subaru will join forces ─ Will have manufactured the Best Vehicles of Hybrids Electric-Gasoline Engines that will revolutionize how we Drive!!! 💏 💏

    • @thatoneotherotherguy
      @thatoneotherotherguy 6 месяцев назад +12

      I'd count it more like 22 years. The 1GR 4.0L V6 debuted in the 2003 4Runner and is still in the 2024 4Runner, it just found some modest improvements along the way such as dual vvti in 2010. The 5-speed automatic served 20 years from 2005-2024, and it's generally considered the most reliable truck transmission around. There's multiple million mile tacomas, and multiple million mile tundras. These vehicles just work.

    • @nm-qt2hb
      @nm-qt2hb 5 месяцев назад +6

      All changed now. All new engines and transmissions. The new twin turbo V6 Tundra has had all types of failures. The new Taco, 4Runner and Land cruiser all are very expensive now. We will see how sales go.

    • @manuelalvarez8365
      @manuelalvarez8365 5 месяцев назад +3

      My 93 Toyota t100 with almost 400,000 miles still running great!
      Long bed, 4x4, manual Transmission !

    • @arvinmaghirang5752
      @arvinmaghirang5752 5 месяцев назад

      Toyota is the BEST, QDR.

  • @quakerome4594
    @quakerome4594 5 месяцев назад +292

    As an American I would rather have the Toyota. I never seen a Toyota stranded all my years of living being on the road.

    • @Shoelessjoe78
      @Shoelessjoe78 5 месяцев назад +22

      Not anymore... These new 2024s are vastly overpriced and poorly built. Also that famous and reliable v6 is gone.

    • @alibabaschultz352
      @alibabaschultz352 5 месяцев назад +5

      @@Shoelessjoe78 The famous 2.7 is also gone

    • @seanthe100
      @seanthe100 5 месяцев назад +4

      I literally just saw a Camry blocking the lane broke down with its hood open idk wtf you're talking about.

    • @donhoe100
      @donhoe100 5 месяцев назад

      @@seanthe100 Not everyone does proper maintenance?

    • @quakerome4594
      @quakerome4594 5 месяцев назад +5

      @@seanthe100 Yea I may have seen some broken down but VERY RARE. I my old job had 05 Tundra V8 with original motor and transmission with over 320,000 miles. Ford is alright but I would never buy a Ford with a CVT transmission.

  • @travismester
    @travismester 6 месяцев назад +99

    Toyota has the reliability factor. A Tacoma will run 30 years or 300,000 miles in a “developing nation” with just the usual upkeep. Couldn’t say that about any other truck brand right now.

    • @plmn93
      @plmn93 5 месяцев назад +13

      You can't say that about the current Toyota trucks either, if you have been paying attention.

    • @Panster7
      @Panster7 5 месяцев назад +2

      ​@@plmn93Oof, we are praising Toyota in this video come on man. 😂

    • @Steamaroon
      @Steamaroon 5 месяцев назад +3

      I’ve seen old chevys pushing a million…

    • @peacefulmind8991
      @peacefulmind8991 5 месяцев назад +2

      The new tundras are prone to failure. Probably new tacoma as well. Thank your government regs pushing higher fuel efficiency which causes engines to be way more complex and prone to failure.

    • @chadhaire1711
      @chadhaire1711 5 месяцев назад

      Not with the Mexican Turbos dummy....it is all over

  • @trepan4944
    @trepan4944 6 месяцев назад +147

    I own a mid 2010s Tacoma, and I will be buying another one once the time comes. Toyota builds the perfect truck for me.

    • @jjpark1989
      @jjpark1989 6 месяцев назад +11

      You’re not going to want the new ones. All of them are made in Mexico and a lot of issues were reported already

    • @be4unvme
      @be4unvme 6 месяцев назад +4

      Unfortunately Toyota is ditching the V6 for turbo 4cyl and I will tell you that motor sucks. It's fun city driving at 30 mph but sucks going on the interstate.

    • @ShakeNBlake513
      @ShakeNBlake513 6 месяцев назад +4

      The new tacomas are garbage 😂😂😂

    • @terencelee992
      @terencelee992 6 месяцев назад +2

      never broke

    • @ShakeNBlake513
      @ShakeNBlake513 6 месяцев назад

      @@terencelee992 did you get the new one? Those are the broken ones. Just RUclips it and educate yourself before making yourself look like an idiot

  • @Scott-iw8yr
    @Scott-iw8yr 5 месяцев назад +22

    They aren't lying about the resale value. I had a 2005 Tacoma I bought in 2014 for 16k$ and just traded in at the dealership for $10k. It had over 200k miles on it!

  • @bjsimon802
    @bjsimon802 6 месяцев назад +85

    I rented a 2017 Tacoma, that truck was amazing. I was driving on gravel road and it drove like a Lexus, everything about that truck was amazing.

    • @rmcc655
      @rmcc655 6 месяцев назад +3

      Doubt.

    • @bjsimon802
      @bjsimon802 6 месяцев назад +1

      @@rmcc655 you can doubt it all you want, i drove hundreds of cars, and many luxury cars. All mercedes line, yes the whole line

    • @morningandafternoonsun
      @morningandafternoonsun 6 месяцев назад +2

      The Tacoma & 4Runner is made it in the same plant they make they Lexus in Japan.

    • @InzzzomniaTRD
      @InzzzomniaTRD 6 месяцев назад +2

      @@morningandafternoonsununfortunately the Tacoma is actually made in Mexico but you are correct with the 4runner

    • @TH-yum
      @TH-yum 5 месяцев назад

      It ain't no Lexus lol. I drive my parent's 100% stock 2019 Tacoma SR5 once or twice per a month for years, and I leased a 2007 for five years.

  • @sactownism
    @sactownism 5 месяцев назад +56

    I bought a used 2003 Toyota Tundra with 60k original miles. Truck drives amazing and people were shocked how low mileage the truck was for its age. Glad I found this truck.

    • @axi9082
      @axi9082 5 месяцев назад +1

      It's not even the break in point of that vehicle

  • @adilusa
    @adilusa 6 месяцев назад +173

    Toyota has to start selling working vans in the US. Those would sell as hot cakes.

    • @thomasgrabkowski8283
      @thomasgrabkowski8283 5 месяцев назад +23

      Like Toyota Hiace

    • @user-sk1eh3pg6j
      @user-sk1eh3pg6j 5 месяцев назад +4

      No because they would charge $85,000 for em. Take a Sienna and make it a stripped panel van like the older Windstar and Caravan.

    • @manuelalvarez8365
      @manuelalvarez8365 5 месяцев назад +2

      Yeah Diesel, Hiace panel vans !

    • @100SeriesLC
      @100SeriesLC 5 месяцев назад +1

      I'd love a lowered Hiace on Daytons like they do in Japan. Add the yellow fog lights 🤌

    • @KNRS927
      @KNRS927 5 месяцев назад +5

      A Toyota Hiace cargo van with the right price would be a real top seller.

  • @SLiX-thatguy11m-
    @SLiX-thatguy11m- 5 месяцев назад +30

    It's crazy to think the Tacoma and the Ranger are in the same mid-size segment when the Tacoma would be too big outside of America. The Ranger outside of America competes with the Hilux (leader), Navara, D-MAX, and Triton. Detroit owns America, but Japan owns Asia and Australia, and likely also South America and Africa.

  • @colleens1878
    @colleens1878 6 месяцев назад +11

    My Tacoma has 311,000 miles on it
    It hasn't been in the shop much
    Just basics like brakes, oil change etc
    It would probably last another 10 years if I had done the frame recall
    Definitely highly recommend the tacoma
    I have had trucks for many years
    Ford & dodge
    This little tacoma has been much better overall

  • @user-hp4vz4mv2m
    @user-hp4vz4mv2m 6 месяцев назад +60

    Toyota=reliability

  • @EcomCarl
    @EcomCarl 5 месяцев назад +25

    Impressive to see the Toyota Tacoma maintaining its top spot in such a competitive market! 🚚 Consistency in meeting customer needs and maintaining a reputation for reliability truly sets it apart.

    • @1eyedwilli3
      @1eyedwilli3 5 месяцев назад

      The Tacoma no longer has the top spot,
      Sales of the Tacoma are down 60%
      No one wants a $55,000 mid size 4cylinder turbo without any options.

  • @planoman0935
    @planoman0935 6 месяцев назад +23

    On our 3rd Tacoma. We have a 2023 and 2024. They are very popular in DFW. My son attends Texas A&M and they are everywhere in College Station. Folks are complaining about the prices but they have 8 trims at many different price points.

    • @xcaret-ns3pb
      @xcaret-ns3pb 5 месяцев назад +5

      🇯🇵🎌👍👍

    • @MrCharizardTCG
      @MrCharizardTCG 5 месяцев назад +1

      Honestly. Being a Texan and having a Tacoma goes hand in hand

  • @chad9971
    @chad9971 6 месяцев назад +23

    Proud 5th Gen 4Runner owner here. I almost went for the Tacoma but realized the SUV is just more practical for me. But I would still love to pick up a 2nd or 3rd gen Tacoma in the future and mod it.

    • @yatox8
      @yatox8 6 месяцев назад

      That's the way to go, get an older taco and then you can do whatever you want without worrying about messing up a new truck.

    • @thatoneotherotherguy
      @thatoneotherotherguy 6 месяцев назад +2

      Same. Love my 2023 4Runner, but I'm also liking what I'm seeing on the 2024 Land Cruiser and 2025 4Runner.

  • @sbboy333
    @sbboy333 5 месяцев назад +18

    Just bought my second ever truck, a 2016 F-150 Lariat and I love that it fits my family. But I still kept my 2005 Toyota Tacoma 😜 I couldn’t part with her!

  • @scottxiong5844
    @scottxiong5844 6 месяцев назад +23

    One word explains it all, kaizen.

    • @iamjkrah
      @iamjkrah 5 месяцев назад +1

      Actually, it's the complete opposite.

  • @RC-wt7fr
    @RC-wt7fr 5 месяцев назад +20

    Toyota's are here for a good time AND a long time.

  • @joeyjeffers1578
    @joeyjeffers1578 6 месяцев назад +10

    I have had mostly GM vehicles and test drove a GMC Canyon. The new Tacoma is 3 times the truck the new Canyon/Colorado is. The new Ranger looks like the same truck it’s replacing. I had a 2023 Frontier and it’s outdated by a decade compared to the new Tacoma. I now have a 2024 Tacoma and it gets better each day.

    • @KNRS927
      @KNRS927 5 месяцев назад +9

      To be fair the frontier just tried copying the Tacoma/4runner formula when it got redesigned as the Tacoma and 4runner had always been outdated and ancient inside and yet are wildly popular. Only thing is Nissan doesn’t have the reliability and quality history or reputation that Toyota has so that formula doesn’t work for them much.

  • @KevinSmith-qi5yn
    @KevinSmith-qi5yn 6 месяцев назад +16

    I think it's very simple how Tacoma became the bestselling mid-size. In 2005 Dodge dropped the ball and priced the Dakota 50% higher than it should have been. As a result, potential buyers went with the more capable Ram 1500 or moved over to the cheaper Tacoma. Rather than correcting the error, Dodge left the market after its bankruptcy in 2008.

    • @kmena05
      @kmena05 5 месяцев назад

      most likely the 2005 Tacoma is still running while the 2005 Ram 1500 isn't, now the same Tacoma is worth more than the Ram that depreciated in value that has more issues than the Tacoma, sometimes expensive doesn't mean better.

  • @RyanLarivee
    @RyanLarivee 6 месяцев назад +21

    I am on my 6th Tacoma 24 offroad manual. I loving this 4th gen platform. I just hope the 4cyl turbo is as reliable as the 3.5 v6.

  • @900jayjay
    @900jayjay 6 месяцев назад +15

    Honestly I see tundra becoming a big competitor and dominating the truck industry in the near future

  • @CRIPMAGE6
    @CRIPMAGE6 6 месяцев назад +6

    I have a 2003 tacoma Access cab prerunner. 285k miles still running strong. Womy be buying anything anytime soon

  • @antn8387
    @antn8387 5 месяцев назад +37

    North America is really missing out on the Toyota Turbo Diesel in the Fortrunner.

    • @BidenLikesMinorss
      @BidenLikesMinorss 5 месяцев назад

      Government regulations are to blame for that unfortunately.

  • @jovan.ramjewan
    @jovan.ramjewan 6 месяцев назад +221

    Imagine if the Hilux was available :S

    • @Kevin-oj2uo
      @Kevin-oj2uo 6 месяцев назад +39

      It will destroy all of them.

    • @2009polostar
      @2009polostar 6 месяцев назад +28

      4WD Diesel Hilux.

    • @nikolaievans2432
      @nikolaievans2432 6 месяцев назад +5

      It would be street illegal due to outdated safety features

    • @zezaway
      @zezaway 6 месяцев назад +5

      ITs the same car lol

    • @DumbledoreMcCracken
      @DumbledoreMcCracken 6 месяцев назад +20

      ​@@zezawayHilux has nothing to do with the Tacoma. Completely different vehicles.

  • @mjngp
    @mjngp 6 месяцев назад +22

    Toyota Tacoma king of pickups in America
    Toyota Hilux thee king of pick ups anywhere in the world ,even Isis or Taliban swear by them
    I'm not comparing them but showing appreciation for their consistency
    I'm a Mitsubishi Triton/ L200 fan though

    • @ChrisRobato
      @ChrisRobato 5 месяцев назад +3

      Actually for ISIS they use a lot of Land cruiser 70 series pickups. Which is expensive. Which is why people wonder where they got it from. The Triton is another pickup popular with militarized applications. IMO, the Triton is better than the Hilux.

    • @mjngp
      @mjngp 5 месяцев назад +1

      @@ChrisRobato true but there's also similar to them that has hiluxs , yeah with the landcruiser and how much it costs most of the world is puzzled how do they afford a fleet of these pickups

  • @realgtasacramentodashcam7292
    @realgtasacramentodashcam7292 6 месяцев назад +32

    I'm still driving my 1998 Tacoma Prerunner, love it, don't even want anything else.

    • @MrSka7cis
      @MrSka7cis 5 месяцев назад

      You can probably sell it now and get most of your $ back if not more

  • @desertmodern7638
    @desertmodern7638 5 месяцев назад +8

    I have friends with Tacomas who will consider nothing else. I went with one to look at the new version, and we liked the fact that the seats are no longer low to the floor, but wish the reliable V6 hadn't been discontinued, and found the interior a bit cheap looking. But the friend is nevertheless planning on buying one, making it his fourth consecutive Tacoma.

  • @mechalovessquirrels
    @mechalovessquirrels 6 месяцев назад +13

    Toyota Tacoma, Tundra, Camry, Lexus, Rav4 and Corolla are very excellent vehicles. Second to none in their respective categories

    • @m.b5777
      @m.b5777 5 месяцев назад

      Fiat is much more reliable

    • @alibabaschultz352
      @alibabaschultz352 5 месяцев назад

      @@m.b5777 lol

    • @Jackson-T23
      @Jackson-T23 5 месяцев назад +1

      You missed a few......Highlander, 4Runner, Sienna, Prius, LandCruiser, Sequoia

  • @zzzingrol
    @zzzingrol 6 месяцев назад +23

    How about that, a right sized pickup that will not blow an engine at 50k, available with a manual, not engineered by idiots (anyone who have ever replaced a timing chain on a 4x4 canyon will know) outsells Ford and GM.

  • @Dats_Mark
    @Dats_Mark 5 месяцев назад +12

    Ford certainly didn't do themselves any favors by foolishly taking the Ranger off the market for a decade or so leaving the mid-size truck market... and the other Domestic brands only sort of half-assed their mid-size trucks during that period. Luckily Ford came to their senses and brought the Ranger back a few years ago, but they lost a lot of ground during that period, especially with fleet vehicles and have a long way to be competitive with the Tacoma.

  • @HYPEREX
    @HYPEREX 6 месяцев назад +9

    I want a new Trail Hunter. It’s a Toyota so you know it’s reliable. It’s a Tacoma so it has a MASSIVE after market option. It has a history of being the #1 mid size truck , plus it looks cool.

  • @mrxiong2567
    @mrxiong2567 5 месяцев назад +18

    The Toyota Tacoma is the best off-roader 4x4 truck by a huge margin.

    • @carton-xj6cr
      @carton-xj6cr 5 месяцев назад +7

      Agree

    • @SunnyFly100
      @SunnyFly100 5 месяцев назад

      That's why sales dropped 60% this year.

    • @mrxiong2567
      @mrxiong2567 5 месяцев назад

      @SunnyFly100 Relative to the sales of other mid-size trucks?

    • @jeffhufana2389
      @jeffhufana2389 5 месяцев назад

      You gonna buy the new gen Taco?

    • @mrxiong2567
      @mrxiong2567 5 месяцев назад

      @@jeffhufana2389 I would be they're too expensive for my budget. I'm just a used vehicle type of guy.

  • @hasibi284
    @hasibi284 5 месяцев назад +36

    Because it LASTS LONGER and good GAS mileage

  • @tormundgaint1022
    @tormundgaint1022 5 месяцев назад +21

    Asia, Africa, Australia and South America Toyota easily dominates these markets. The quality of their product is unchallenged.

    • @ChrisRobato
      @ChrisRobato 5 месяцев назад +1

      Ford Ranger has managed to outsell the Hilux in Australia and in Thailand, the Isuzu D-Max has outsold the Hilux. Not saying the Hilux is not a very good vehicle, it is, other than issues with it's DPF. But overall, the world global ute-pickup market outside of the US, is a close fight between the Toyota Hilux, the Mitsubishi L200, the Isuzu D-Max, the Ford Ranger and the Nissan Navarro. All are very rugged vehicles.

  • @kyled1903
    @kyled1903 6 месяцев назад +50

    Not consistency, it was the reliability

  • @jasonhikida7731
    @jasonhikida7731 5 месяцев назад +1

    Tacoma was the first new vehicle i purchased and the resell value is crazy. After 5 years of driving, i can still sell the vehicle for almost 80% of what I purchased it for. I think that is a testament to its quality and reputation

  • @xAlbo94
    @xAlbo94 5 месяцев назад +11

    Which trim is that dark green tacoma it showed a few times 😮

  • @STO_Productions
    @STO_Productions 5 месяцев назад +20

    As a vehicle, the Tacoma was inefficient, uncomfortable, and drastically outdated until the 2024 refresh. Here in the Northwest they still sell like hotcakes because of the reputation for reliability, and the way they hold value.
    The mid size trucks of today are the full size trucks of 20 years ago, and they just keep getting bigger.
    The reason full size trucks sell so well is that on average, they have the same fuel economy as mid-size trucks, while having more power and usability.

    • @plmn93
      @plmn93 5 месяцев назад +2

      The midsize trucks of today are similar in exterior size to full size trucks 20 years ago, but they still are not even remotely close in bed or interior size or overall capability. As yo mention they are also barely more efficient, if at all, and with the big incentives now back on full size trucks they aren't that much cheaper either.

  • @urbanstrencan
    @urbanstrencan 5 месяцев назад +3

    Another great video, here in Europe truck couture is much smaller. We love SUVS and also estates are coming back ❤❤❤❤

  • @MOBMJ
    @MOBMJ 5 месяцев назад +9

    The only reason is winning is because they are not just listening to their customers, but also listening to their dealership network.
    Ford makes the maverick. the cheaper truck. Probably is the ford company likes to push the heavier, more profitable, higher margin F150s to the dealerships. While the dealers themselves are begging 🙏 ford to make more mavericks since they can’t sell the higher sticker F150s.
    People can’t get approved for financing, and who can afford a $100K truck these days.

  • @matttypes2695
    @matttypes2695 6 месяцев назад +13

    One word: Reliability

  • @Strommunism
    @Strommunism 6 месяцев назад +8

    The Tacoma has been my desired vehicle for some time, although I do not have one. I already know how Toyota took on America's pickups. It appeals to people like me, who don't really want a pickup. Dudes whose lives would be much easier if they had a truck like, once a month. The newer Tacomas are quite large but for a long time it was the lone occupant in the medium-sized truck market. All trucks now are so big though that they're still mid-sized.
    And of course, well before the vehicle market went nuts, I also noticed how 20 year old Tacomas were still selling for a lot of money. There were no other used vehicles that were that old with that many miles that were commanding anywhere near that in price. At that point, for me to some extent, whether it has earned the reputation. isirrelevant, the reputation is there and it should expect to command a good price upon sale.

    • @alibabaschultz352
      @alibabaschultz352 5 месяцев назад

      Nailed it. Get one, you wont regret it. I highly recommend getting a 4 cylinder version 2005-2023. They cost a lot less (though still hold value), and do everything you would need or want it to.

  • @VintageRKO
    @VintageRKO 6 месяцев назад +13

    It's time to bring back the Hilux to dominate the compact pickup too even though its almost the same size as a Tacoma

  • @lup1up
    @lup1up 2 месяца назад

    These CNBC auto-focused vids have been popping up on my feed past couple weeks, and I gotta say I'm really enjoying them.
    Great production quality for what it is, with just the right length to be very informative but not too long that it requires a strong time commitment. Really good reporting, interviews with deeply involved stakeholders, and very useful infographics that make me wanna pause all the time.
    Thanks to the team behind this!

  • @ejmbok87
    @ejmbok87 6 месяцев назад +12

    I made up my mind years ago that Tacoma will be my first pick up truck

    • @alibabaschultz352
      @alibabaschultz352 5 месяцев назад +1

      What year are you thinking of?

    • @ejmbok87
      @ejmbok87 5 месяцев назад

      @@alibabaschultz352 which year would you recommend?

    • @alibabaschultz352
      @alibabaschultz352 5 месяцев назад

      @@ejmbok87 Depends on your finances. If money is not an issue, then just get the latest greatest. But if you're working class, i would recommend a 2015, specifically the 4 cylinder version.
      They are relatively cheap, but still hold their value, and can do pretty much anything you need.

  • @nakfx134
    @nakfx134 6 месяцев назад +14

    because theyre reliable af

    • @SunnyFly100
      @SunnyFly100 5 месяцев назад

      Toyota recall all 22-23 Tundras for engine problems

  • @AntonioGarcia-zg7nz
    @AntonioGarcia-zg7nz 6 месяцев назад +4

    To be more clear you should have included a bit more details on the Truck of the Year award. The vehicle has to be all new or be a substantial upgrade to even compete. Therefore, the Tacoma wasn’t even considered. It doesn’t mean it’s not a better truck.

  • @06speedtriple
    @06speedtriple 6 месяцев назад +4

    I am still daily driving my 1998 🌮-ma 5 speed 2.7L 4 cylinder that I bought in 2003. My holy grail taco is the one they never built, the dual cab, long bed, V6 manual.

  • @MrBoothington
    @MrBoothington 6 месяцев назад +82

    How is this not an ad?

    • @johnnytran800
      @johnnytran800 6 месяцев назад +36

      Because its facts

    • @bigmac22ify
      @bigmac22ify 6 месяцев назад +19

      It’s an ad

    • @AtalixZero
      @AtalixZero 6 месяцев назад +14

      Because: facts and math.

    • @ralph3384
      @ralph3384 6 месяцев назад +12

      Yup..they are not selling trucks right now and they need to advertise

    • @farticlesofconflatulation
      @farticlesofconflatulation 6 месяцев назад +1

      If it looks like a fluff piece and sounds like one too then…

  • @ethanrashid2807
    @ethanrashid2807 6 месяцев назад +5

    There’s a reason why there’s nothing but Toyota down in the grimiest, roughest, toughest “roads” down in South America, Central America, Europe, and Asia. I remember seeing Fords & Chevys literally broken down in parts on the side of the road in Nicaragua growing up. I’d always ask my dad what was wrong with the Fords and Chevys as a kid. Since a kid I’ve been a huge fan of Toyota brand.
    1986 Corolla GTS
    1990 Corolla
    1997 Tacoma
    2001 Landcruiser
    2004 Sequoia
    2006 Tacoma
    2007 FJ
    2006 Tacoma
    2008 Tundra
    2016 Tundra
    2022 Camry

  • @adamfrbs9259
    @adamfrbs9259 6 месяцев назад +7

    The fact people are ecstatic about Toyota quality is more of a reflection of how awful US Manufacturers treated customers; selling them absolute junk for decades. That's before it even hits the sleazy car sales floor, where you get schemed and scammed even more. Pathetic if you ask me.

  • @edwinaviles96
    @edwinaviles96 6 месяцев назад +3

    I have both first and second gen Tacoma. Rock solid reliability 😮‍💨

  • @joshs3916
    @joshs3916 5 месяцев назад +1

    Good friend of mine has had his Tacoma for years, loves it.

  • @rmcc655
    @rmcc655 6 месяцев назад +5

    Toyota makes a product that buyers like because its literally just the same vehicle over and over with minor facelifts. The most recent gen update is the first time the tacoma has really changed in 30 years.

    • @jacksmith-mu3ee
      @jacksmith-mu3ee 5 месяцев назад

      Heyyyy white boi
      Floridan here . U claimed china has g3n0cide right ?
      So provide proof Waiting .
      And I see u are defending Japanese cars

  • @Dangic23
    @Dangic23 6 месяцев назад +3

    I sold a 2017 Sequoia to a car dealer in FL because I was moving to Japan last year and was offered $36K.
    I had 1 payment left on the car loan.
    Will never buy anything other than Toyota.

  • @JohnDoe-mx3rr
    @JohnDoe-mx3rr 6 месяцев назад +13

    I miss the 90’s small pickup. Sometimes I want to haul something but most of time I am just using it to get work.

    • @ChrisRobato
      @ChrisRobato 5 месяцев назад +1

      The small pickup was legislated out of existence in the US. Still exists in once you get past the border.

  • @M.brauer
    @M.brauer 4 месяца назад +18

    I was homeless, got into drug's went to prison and then I got to know Jesus and he changed my life...Heaven came through for me in my finances too, getting $36,000 in 2months . I can support God's work and give back to my community. God is absolutely more than enough! Now I have a new identity and a child of God.

    • @BrookeSaward-ei1ky
      @BrookeSaward-ei1ky 4 месяца назад

      Hello how do you make such monthly ?? I'm a born Christian and sometimes I feel so down of myself because of low finance but I still believe in God...

    • @HenryCavil-er2qm
      @HenryCavil-er2qm 4 месяца назад

      What a testimony!!! 🙏🙏🙏I'm genuinely curious to know how you earn that much monthly.

    • @NatashaOlsen-n6r
      @NatashaOlsen-n6r 4 месяца назад

      I work at a restaurant here in Houston Texas. Things have been really difficult as I'm a single mom and trying my best to pay bills and take care of my daughters..

    • @Reinierogomez
      @Reinierogomez 4 месяца назад

      I know this lady just mentioned here . She's really good with and on her job. She's helped a couple of families and individuals' finances.

    • @WhereSlugo-mu5gy
      @WhereSlugo-mu5gy 4 месяца назад

      YES!!! That's exactly her name( Mrs Claire Morin) so many people have recommended highly about her I'm huge beneficiary of her platform from Brisbane Australia 🇦🇺.

  • @kidus7017
    @kidus7017 6 месяцев назад +2

    In the segment the Tacoma is simply the gold standard. The Hilux is also the gold standard in the rest of the worlds auto market.

  • @estebanperalta8880
    @estebanperalta8880 5 месяцев назад +6

    Toyota are the kind of vehicles you aim to work yourself out of. Great cars but I’m working my way to a f150 or raptor

    • @scott4825
      @scott4825 5 месяцев назад

      Unless you simply want a truck that is insanely reliable and simple enough that you can do most repairs yourself. Just look at the sheer number of those 2000 era Tacomas that are still running.

  • @makalu34698
    @makalu34698 Месяц назад

    I owned a 2004 v6. dark red. best truck ever used. I miss so much living in the Us and my toyota tacoma.

  • @BradThePitts
    @BradThePitts 6 месяцев назад +15

    Toyota - buy once, cry once!

    • @pinoyRN67
      @pinoyRN67 5 месяцев назад +1

      why CRY? instead of laugh 😆

    • @kelvinmaina4357
      @kelvinmaina4357 5 месяцев назад

      And laugh everyday

  • @mikegabler5183
    @mikegabler5183 5 месяцев назад +2

    I want a truck that can tow my 4300# camper one weekend, the next weekend go off road, then the next weekend hual stuff for the house or project, then the next weekend camp an go off road! Reliable, reliable, reliable! I don't have time to have my truck broke down! then when I am done with it, I can sell if for a very decent price! Don't even get me started talking about how reliable my wife's 2010 Lexus RX 350 with 235,000 miles is! (and all the leather is still intact, not worn or ripped!)

  • @TheKnifehunter
    @TheKnifehunter 5 месяцев назад +4

    Had a 2005 tundra best dam truck ever had . A work horse great truck

  • @floridaoutdooradventures8981
    @floridaoutdooradventures8981 5 месяцев назад

    I am pretty confident I can drive my 2013 Toyota Tacoma TRD-OFF Road 4x4 my entire life! I have 75 miles on it right now, I intend to drive it well over 500,000. It has NEVER given me any issues. I LOVE MY TACOMA!!!!

  • @Ka0sNinja117
    @Ka0sNinja117 5 месяцев назад +3

    I absolutely love my hybrid Ford Maverick. I think this sweet little truck is gonna continue to grow in popularity!

  • @RoseMagee-l9v
    @RoseMagee-l9v 5 месяцев назад

    we had a single cab 98 tacoma with the 2.7 liter and four wheel drive with locking hubs. that truck was by far the best and most toughest vehicle we have ever owned. it was wrecked three times and and beat all to hell and still nothing ever broke. i miss that thing so much, just not how tiny it was....

  • @Petrolhead11
    @Petrolhead11 5 месяцев назад +8

    Reliability

  • @TienyeeTien
    @TienyeeTien 3 месяца назад +1

    Because there is not enough competition.

  • @saulgoodman2018
    @saulgoodman2018 6 месяцев назад +4

    They also have a reputation for reliability.

  • @Jeremy880987
    @Jeremy880987 5 месяцев назад +1

    There are Nissan Frontiers everywhere also. I have one and its been very reliable.

  • @gtf5392
    @gtf5392 6 месяцев назад +33

    Feels like CNBC is passing off ads as new stories for the right price.

    • @yatox8
      @yatox8 6 месяцев назад +5

      The fact this is coming out means Tacos aren't selling like they used to or need to right now lol.

    • @aknadiri2520
      @aknadiri2520 6 месяцев назад +4

      yep

    • @carton-xj6cr
      @carton-xj6cr 5 месяцев назад +2

      @@yatox8 new Tacoma is selling more than fine and it's already the number one selling mid size truck in the segment. During it's Q1 sales. It was very much in it's change over period plus lack of supply. However Toyota will solve the supply issue as time goes and change over period Will be over soon

  • @mixflip
    @mixflip 5 месяцев назад

    My father in law in Hawaii still has his 2007 Tacoma… it’s barely got 20k miles on it. He is 75 and rarely drives it.
    I just wish he had a 4x4 lol

  • @SamA-ho8uj
    @SamA-ho8uj 6 месяцев назад +5

    Because they care about quality not about maximizing the CEO's salary and making the unions happy?

  • @fuentes38
    @fuentes38 5 месяцев назад +1

    It seems like there's a concern about potential bias in positive reviews of Toyota vehicles, particularly the Tacoma, Tundra, and Lexus GX models from 2022 to 2024. The writer suggests that the positive feedback might be influenced by financial incentives from Toyota or a vested interest in their stock performance.

  • @TinLeadHammer
    @TinLeadHammer 6 месяцев назад +6

    Japanese made a difference back then with small trucks, so Ford had to respond with Ranger, Chevrolet with S10. But modern pickup trucks grew too large, a small pickup is the same size as the 150 of yore. No wonder 20-year old Rangers and 30-year old Tacomas/Hilux are still around. I want a truck the same size as the original Ranger, which had 14-inch wheels, remember? I don't go offroad.

    • @shawnn6926
      @shawnn6926 6 месяцев назад +1

      My '17 Tacoma is almost the same size as my '92 Ford F150. They should bring back the Chevy Luv, 1st Gen Ranger or the Rampage if they are so worried about MPG.

    • @DumbledoreMcCracken
      @DumbledoreMcCracken 6 месяцев назад

      Hilux is not a Tacoma

    • @TinLeadHammer
      @TinLeadHammer 6 месяцев назад +1

      @@DumbledoreMcCracken First-gen Tacoma was a replacement for a Pickup called Hilux elsewhere. Sixth-gen Hilux is very similar to first-gen Tacoma. Since then Tacoma grew in size substantionally.

    • @ChrisRobato
      @ChrisRobato 5 месяцев назад

      You might be interested to know that a smaller Chevy S-10 pickup is made down in Mexico and sold for a cheaper price. But it's not for the US market. For that matter, the Toyota Hilux is also being made in Mexico, same plant as the Tacoma.

  • @chrxx4327
    @chrxx4327 6 месяцев назад +23

    The real reason there is almost no competition in the pick up truck space. The chicken tax is still on the books from back in the 70's

    • @shawnn6926
      @shawnn6926 6 месяцев назад +7

      If they didn't have the chicken tax, we would get to have more options in the small pickup market, like the VW Saveiro, Fiat Strada, Chevy Tornado and Ram Rampage to name a few.

    • @DeadAir21
      @DeadAir21 5 месяцев назад +1

      @@shawnn6926 it’s not just the chicken tax though. Most of them wouldn’t meet North American safety requirements because they weren’t built for North America in mind.

    • @Dats_Mark
      @Dats_Mark 5 месяцев назад

      @@shawnn6926 Not only that we could actually get the Highly Regarded Toyota Hilux... even though it's about the same size and older models were cosmetically similar to the Tacoma, Now they look fairly different and have pretty wide range of capability differences.

  • @jasonbeedon9867
    @jasonbeedon9867 5 месяцев назад +3

    Reliability. Period.

  • @dohc1067
    @dohc1067 6 месяцев назад +2

    Ford, GM, and Stellantis may dominate in full-size truck sales in the US, but in terms of world wide vehicles sales, they have actually fallen behind. According to Autoline daily, the biggest 3 automakers by sales are Toyota, VW, and the Hyundai Kia group. So basically, it's full-size trucks have sustained them, but no extra growth from them. Stellantis is in the worst shape in the US and already went bankrupt in China. Toyota will probably never catch up in full-size sales, but their variety and consistency of such has helped them grow.

  • @Vulcan-lh2yv
    @Vulcan-lh2yv 6 месяцев назад +5

    What i need is the Toyota Helix Champ here in the U.S :"(

  • @useyourimaginasean
    @useyourimaginasean 4 месяца назад +1

    The Tacoma is way too expensive now. The turbo 4 in the new models is extremely cantankerous. The Tacoma is also as big as the mid 2000s tundra. Toyota needs to slim it down or give people a compact truck/ the hilux champ. That’s what people want.

  • @RafaelAmado-rl1fx
    @RafaelAmado-rl1fx 5 месяцев назад +7

    *People don't understand that the prices of things are never going back down. This inflation is deeper than we think. Those buying groceries are well aware that the real inflation is much over 10%. The increments don't match our income, yet certain investors still earn over $365,000 in stocks and assets. Wish I could accomplish that*

    • @romeo-Off-ical
      @romeo-Off-ical 5 месяцев назад

      Very possible! especially at this moment. Profits can be made in many different ways, but such intricate transactions should only be handled by seasoned market professionals.

    • @EmreKarakaya-ho9us
      @EmreKarakaya-ho9us 5 месяцев назад

      Having an investment advisor is the best way to go about the stock market right now. I was going solo, but it wasn't working. I've been in touch with an advisor for a while now, and just last year, I made over 80% capital growth minus dividends.

    • @DanielFierro-cx4ug
      @DanielFierro-cx4ug 5 месяцев назад

      Finding yourself a good broker is as same as finding a good wife, which you go less stress, you get just enough with so much little effort at things

    • @AdriaanSaen
      @AdriaanSaen 5 месяцев назад

      David's demonstrates an excellent understanding of market trends, making well informed decisions that leads to consistent profit

    • @FlavioHenrique-pp2vd
      @FlavioHenrique-pp2vd 5 месяцев назад

      I'm surprised that you just mentioned and recommend Mr David Mark. I met him at a conference in 2018 and we have been working together ever since.

  • @edm2822
    @edm2822 5 месяцев назад

    Tacoma today is close in size to the full size pickups of the 70s and 80s! Ram, Tundra, etc are more like XL pickups even at the 1/4 ton size today.

  • @weroliera
    @weroliera 6 месяцев назад +15

    I am the biggest Toyota fan in the world. But please make a video on how Toyota did the worse thing it could have done. 4 cylinder engines with turbo on pickups that are having trouble already. V6 and v8 NA all the way.

    • @emikomina
      @emikomina 6 месяцев назад +4

      Toyota would have loved to just keep on making those old but very reliable NA v6 and v8, especially as they wouldn't need to spend money to develop a new engine thats smaller but have about the same capabilities. But emissions regulations have forced Toyota to downsize like most other manufacturers

    • @ap-1994
      @ap-1994 6 месяцев назад +1

      @@emikomina what a load of bs lol they weren’t forced they were incentivized. Many automakers have v8s and v6s. Look at the ranger line.

    • @weroliera
      @weroliera 6 месяцев назад

      Also es350 and is350 still on v6

  • @jayephbee
    @jayephbee 5 месяцев назад

    Every body knows if you don’t want to be on a first name basis with a mechanic, buy a Toyota. Reliability that’s what Toyotas known for.

  • @farticlesofconflatulation
    @farticlesofconflatulation 6 месяцев назад +28

    Given the amount of negative RUclips reviews I’ve seen lately for the 2024 Tacoma, this seems like a paid advertisement by Toyota. Don’t get me wrong, I own 2 Toyotas myself but the new generation has lost its way when it comes to affordability. Also, not many people like that they shrunk the engine from a v6 in favor of a smaller 4 cylinder turbo.

    • @TheRedDeadTaco
      @TheRedDeadTaco 6 месяцев назад +1

      Just seems like CNBC is late to the trend. Yeah the 2024 isn’t really receiving positive praise but the popularity of the 3rd gen and “overlanding”, they are gonna cover it but show off the newest gen. This is just what happens when something becomes popular in the main stream

    • @thatoneotherotherguy
      @thatoneotherotherguy 6 месяцев назад +4

      Where have you seen negative 2024 Tacoma reviews? Every single review I've seen has been glowingly positive on everything excep the price increase. Engine, transmission, seating position, refinement, mpg, rust resistance, frame construction, suspension, everything is a large improvement over the tepid 3rd generation truck.

    • @danielzhang1916
      @danielzhang1916 6 месяцев назад +2

      all the automakers are switching to turbo 4 cylinder, especially Toyota switching most models to hybrid

    • @__________f9433
      @__________f9433 6 месяцев назад +3

      @@thatoneotherotherguynew Tacoma has a lot of negatives people don’t like, such as the 4 cylinder turbo, and the small crew cab that wouldn’t work for me and my family. I want to buy, but it’s a bad buy.

    • @thatoneotherotherguy
      @thatoneotherotherguy 6 месяцев назад +3

      @@__________f9433 the 4cyl turbo is a complete positive to anyone who has actually driven it. It makes more torque, thousands of RPM lower than the wheezy V6 did. It's a superior drivetrain, not something to complain about. The seating position is improved in the 4th gen, but apparently back seat room lost an inch. Endless people will buy it, but you can certainly just buy something else if it's not your cup of tea.

  • @CaptainKedah
    @CaptainKedah 5 месяцев назад

    Only thing im worried about the New Tacoma is Small Turbo Engine. i hope it last , besides the Smaller Engine, the Rest is still Fantastic

    • @carton-xj6cr
      @carton-xj6cr 5 месяцев назад +1

      New turbo I4 and hybrid turbo I4 are excellent engines plus very much in other Lexus/Toyota models.

  • @TurdFergusen
    @TurdFergusen 6 месяцев назад +46

    this is an advertisement. tacoma fans are NOT liking the newest generation

    • @dorferino
      @dorferino 6 месяцев назад +1

      @@GNMi79 I went through the whole video and thought they were saying tundra the whole time because of the four doors.

    • @timsmith6815
      @timsmith6815 5 месяцев назад +2

      The new Tundra and Taco are no where near as good as the old ones. Hell the new Taco is like 20-25% more.😊

    • @carton-xj6cr
      @carton-xj6cr 5 месяцев назад +4

      ​@@timsmith6815😂. New Tacoma has excellent power performance torque mpg comfort tech features off road ability and more. Very much a class leader and already the number one selling mid size truck. New Tacoma cost very much like it's rivals. So shut up

    • @carton-xj6cr
      @carton-xj6cr 5 месяцев назад +2

      @Turdfergusen. 😂. New Tacoma is a excellent class leading mid size truck and already number one selling in it's segment. So the opinion of keyword warriors don't matter

    • @TurdFergusen
      @TurdFergusen 5 месяцев назад +1

      @@carton-xj6cr keep believing the marketing dollars.

  • @tangojuli209
    @tangojuli209 5 месяцев назад

    My 2005 tacoma trd 4door 4x4 has been the single most reliable vehicle i hv ever owned. For the first 5 years (when it was 10y.o) i off-roaded in mojave & sierra every week. Going on class 4 &5 rds every wkend (hello mengele pass and silverado cyn!)
    The i towed a 4.5k# travel trailer around country for 2 yrs.
    Still: zero issues, hitting its 20th year its a dream to drive. I never have to fear breakdowns when in remote territory aline.
    Unlike my jeeps with tow truck & mechanic on speed dial and massive emergency kit. Toyota for life.

  • @robertdatario85
    @robertdatario85 6 месяцев назад +5

    Toyota Hilux is the most trusted truck in the desert. If you can to out to the desert and come back, get a Toyota.

  • @pinoyedcknives
    @pinoyedcknives 2 месяца назад

    my 2015 Tacoma is still up and running, only having oil and fluid change periodically. just had the tire changed last month. I guess it's reliable AF.

  • @NotoriousRawDogger
    @NotoriousRawDogger 5 месяцев назад +18

    Toyota Hilux is the King 👑 in the rest of the world

  • @davidhochstetler4068
    @davidhochstetler4068 5 месяцев назад +1

    The Tacoma is the perfect size. It’s also the same size that full size American trucks used to be

  • @g.m3399
    @g.m3399 5 месяцев назад +6

    First it’s a Toyota . reliable

  • @yudhat1700
    @yudhat1700 5 месяцев назад

    Reliable
    Reasonable
    Right to the point

  • @jublywubly
    @jublywubly 5 месяцев назад

    They're not trucks, they're utes (Utility vehicles). That's what they were named here in Australia, where they were invented. A truck is a much larger commercial vehicle, such as a Kenworth.

  • @HygienistDentist
    @HygienistDentist 5 месяцев назад

    Love this video. Great effort into making it. Well done!

  • @low602
    @low602 6 месяцев назад +3

    Waiting for the new toyota stout tiny pick up to drop so i can go buy it

  • @jimt5683
    @jimt5683 5 месяцев назад

    Not just truck, Toyota is killing it in every models!