Bollywood, Travel, & Google: Safdar’s incredible APMM Story

Want to be a Google APMM in India? ✨ Come uncover the secrets with me! I'm Pranay and I'm a Product Marketing Manager at Google India.
Today I chat with Safdar, a super cool Google Associate Product Marketing Manager (APMM) based in India. We talk about his journey from Calcutta to Google, including Bollywood stars like Anil Kapoor, Karan Johar, global travel to countries like Japan ✈️, and inside tips on how to land this awesome role.
In this video, we cover:
- What exactly does an APMM do (spoiler: it's super exciting!)
- How to prep for the Google APMM interview process
- Real-life stories - like that time when Safdar worked on the Google Pixel 'Mr. India' ad campaign
...and maybe even a few travel secrets!
If you're dreaming of a career at Google India marketing, this is the video for you!
0:00 Intro: About Safdar
0:50 Google products Safdar has worked on
1:49 How does the APMM role work in India?
2:45 APMM travels
3:47 How many countries has Safdar travelled?
4:17 What kind of profiles get selected?
5:05 What companies do APMMs come from?
5:24 How many interviews did Safdar have?
5:53 Interview questions!
7:13 Tips to prepare for APMM interview
8:48 Overall APMM experience
11:12 Difference between Google and Nestle
12:00 Safdar gets abused
13:01 The Pixel campaign
13:25 Mr India campaign and Anil Kapoor
14:07 Safdar and Karan Johar
14:15 Celebs that Safdar has met
15:20 End thoughts
#lifeatgoogle
#googleapmm #googleapmminterview #apmminterviewprep #googleindia #careeropportunities
Apmm website: www.google.com...

[@mohammadsafdar7947]

Thanks for having me on your channel Pranay! Quick correction in the "Safdar Gets Abused" segment (love the naming convention btw) - the incident is from 16th December and not the 19th

[@AnilKumar-qw7to]

Thank you Pranay for the amazing content. Really helpful

[@travelsanewithsen]

Haha, Loved the conversation. Thanks Pranay, this was quite informative.

[@pranayk37]

Glad you liked it!

[@kamya7659]

Thanks Pranay & Safdar for your insights. I have applied for the role and was wondering how can I increase my chances to get selected for the interviews, if you could shed some light on what sort of profiles get selected for interviews?

[@pranayk37]

Hi Kamya, glad you found it helpful. At 4:17 Safdar talks about the profiles that got selected. There is no set template but can be across marketing, agency, consulting, B-School or startups (not exhaustive)

[@realharshbhatt]

Hey Pranay, thanks for conducting this discussion, I currently have 2 years of work ex in the product space, although I don't have an MBA or an IIT badge. I just wanted to ask if that'll be a blocker for me while applying to the program?

[@pranayk37]

Hi Harsh, it's not a prerequisite. There are APMMs historically who haven't had these badges.

[@billlionaireee]

Google APMM aspirant here, thanks for this video. Loved the conversation. But wanted to know more about the application process, what key points we have to keep in mind while applying, for our profile to get shortlisted for interviews!?

[@pranayk37]

Glad you found it helpful. Unfortunately there is no formula to get shortlisted. It's a competitive role with thousands of applicants. Try and highlight the relevant skills they're looking for in the first 3-4 lines of the resume and hope for the best 🙂

[@billlionaireee]

Thanks, appreciate it!

[@anishagera7215]

This was amazing Pranay! I am a professional with 1.5 years of work ex in consulting and marketing projects. Would love to connect with you to apply in this program and understand my fit :)
Also, is there a deadline of the application?

[@pranayk37]

Not sure about the deadline but I'd suggest apply soon given there is a fair bit of interest in the role

[@billlionaireee]

Is there any chance that freshers (MBA Marketing with tech background) get a shot at APMM program!?

[@pranayk37]

Yes, freshers have joined the APMM program in the past

[@billlionaireee]

Thanks a lot Pranay :)