CHRIS MOELLER - UNCLICKED
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- Опубликовано: 24 июл 2024
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Where to start... First off, I consider Chris Moeller to be one of, if not the smartest people in BMX. In addition, he's definitively the most intimidating. He's sharp as a knife, has a historian-esque knowledge of all things BMX, and he's not afraid to tell you the truth. That's the makings of a damn good podcast in general, but with the recent-and unexpected-rumors flying around about S&M and Fit being up for sale, we pushed up his podcast to make it happen.
0:00 - Origin story / get some traction coffee
10:01 - Magazine ads turned into physical fights
16:30 - Meeting the owner of GT Bikes
31:20 - “this is where all the stars align for me”’
40:20 - Beginning of S&M
1:05:10 - The amazing backstory of “The Building”
1:17:50 - “I didn’t have a lot of talent, but I worked my ass off.”
1:26:12 - What happened with Brad Simms
1:40:20 - Conspiracy theory: Moeller is part owner of Cult
2:00:33 - “Revenue wise, those were the best years”
2:07:25 - Who’s been the biggest pain in the ass to sponsor?
2:11:40 - “I don’t want my riders risking their life”
2:22:48 - Soooo…is S&M for sale?
2:50:10 - How has Covid affected business?
3:03:30 - Is “Made In The USA” still a selling point?
3:13:50 - Why did Chris fight the guy on our logo?
WHAT IS OUR BMX?!
In short, we are the Ride BMX staff out on our own. We're building from the ground up and our goal is pretty simple. We want to continue what we love. We want to create great content, feature awesome riders, and contribute, push, and show why we love BMX. We sincerely appreciate any and all support... -Ryan Fudger, Jeff Zielinski, Adam Watkins, and Justin Benthien.
ourbmx.com
/ ourbmx
/ bmx 
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I could listen to another 8 hours of this easy.
i ordered a 2021 FIT last year. With the crazy year bmx had it took extra long to get my bike. Chris talked to me personally on the phone twice. This guy is the real deal. I will buy from them for life.
Let’s have Edwin Delarosa In the podcast ! Update from the goat himself
Buy bag of coffee and hopefully they can fly him out there
edwin doesnt really talk
@@blankabison1331 he did on tcutv
MADE IN AMERICA. We definitely care Chris. Cheers to another 30 years of S&M.
And Tijuana apparently😜
🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🐸🐸🐸🐸🐸🐸🐸🐸🐸🐸🐸🐸🐸🐸🐸🐸🐸
@@jameswall1987 Tijuana = Americas
@@SAFbikes I'm an American Citizen, from Culver City California. I recently purchased a house in an upscale area in Tijuana and live here now. God Bless The 🇺🇸 and Viva 🇲🇽 San Angel Skatepark is my current stomping grounds
so true!
Steve Crandall and FBMs story needs to be on this asap!
I was thinking of the same thing!
Facts
The fbm story has been in different videos for years
@@jonmatthews8586 wasnt there a doc about small businesses that crandall was featured in? Do you remember the name of it?
@@iLLuzion1st I don't recall it being in something non-bmx related but there is definitely an fbm documentary a guy made, a real in depth thing over an hour long
Every second of this... GOLD!
I have been riding S&M's since 2000. One time I was in Santa Ana on a business trip, had time to kill, and called S&M on a random Tuesday and asked for a tour and Moeller gave me and my colleague a full tour an hour later. I'm an engineer today because of BMX and S&M has been such a huge part of my life. Thanks Moeller.
For ten years, I rode pro deal for S&M. I rode everything Moeller gave me. I literally never thought I was being taken advantage of. In fact, I was given the opportunity to make sure that other people got to ride. I got so many parts and frames. That I was able to GIVE other people frames, forks, bars, stems, grips. I was able to ride and not worry about the cost of my bike. I was stoked to ride. There was a time though, that it changed. It seemed I wasn’t riding for me anymore. And I gave up. I still have a bike, I still ride. But I will never forget my time in the industry. The memories I made, the people I have met, and the fun I have.
Yeah,I rode for Redline on a pro deal too #fantasyland 😂😂😂
THIS is what I've wanted forever! Been a fan of Moeller since the 80s
Amazing story! Cool to know the back story of such and Icon.
Moeller is a legend forever and always in BMX. Dude I loved the stories from the past. Hell yeah S&M forever.
Don't care what anyone says, Chris has been a hero of mine since I was a kid and I'm turning 40 next month. Absolute champion in my book.
Welcome to level 4, when life begins, it’s good man.
Yesss I’m 37 here my first good actual bike was an S&M Next Generation Holmes in the late 90’s
Back in the day my S&M L A F cracked bottom side of the down tube after well a couple years of abuse. Talked to them and shipped it back for inspection. They saw it was just from abuse and not faulty but still offered me a new frame of my choice at cost and threw in a t shirt they also let me pick. The old Fit Eddie Cleveland is still solid. Good people!
Finally we get some transparency within the scene. bmx has been killing itself from the inside for too long.
indeed
damn dude! so much insight! not just about S&M, but in BMX in general. What a legend this guys is.
Can we get Rick Moliterno on the podcast at some point?
2nd that! Rick Moliterno next!
3rd on Rick!!!
4th on Rick
Totally slipped my mind! I Concur, 5th that!
Standard is blowing up again everyone is on a trail boss off late
Moeller is a book of BMX fun facts.
This shit was so good - enlightening as well good to hear he’s still stoked on bmx after all these years
I’m bummed how many riders don’t know the history of BMX, and are okay with it.
Its astonishing, how so many Big gun brands from the 80s are now gone. If I was to say to any one in there 50s now, do you know of bike brands like Kink, Stolen, Sunday etc. The answer would be nope. DiamondBack, GT, Skyway, Redline etc rulled the world
Most youngsters don't care, they think old school is goofy and lame and that's normal and how it should be.
absolutely!
Well he's totally wrong with Schwinn.back in 78,there was webco,redline & Schwinn.I watched racing from Oklahoma and Schwinn had the bulk of commercials advertising the sting, nobody else had all the money back in the day to get commercials.
Amen to that!
The kids these days will never understand.
This is one of the best podcasts I’ve ever listen to!!! 🤙
A little bit off on the Schwinn and Giant connection. Schwinn used Panasonic in Japan to make bikes. Giant was never a Japanese company. They started in Taiwan and eventually got the contract to replace Panasonic as the main OEM for Schwinn bikes. Schwinn was hurting for money but still had good technology and they basically let Giant have access to all the tooling and frame building processes that Schwinn had developed. Giant now had a strong knowledge base with bike design and manufacturing. As time went on the business relationship between Schwinn and Giant soured and Giant began producing it's own bikes. Now it's the biggest bike brand in the world.
Pretty cool story honestly.
S&M for Life thank you Chris
Y'all need Matt Beringer on. Another s&m legend
This dude came in to eat at the bbq restaurant I worked at. Wearing an S&M Jacket. Asked if he was in the bmx industry and he said I guess you could say that 😂 looked him up and wtf, such a staple and I had no idea. I was bummed that I was in my work attire looking like a fool , but was cool to be his waiter
Haha sick story
Great listen. Chris needs to write a book, or let me ghost write one for him...
This is easily the most BMX content I've watched in one sitting since I stopped filming and editing back in 2011. There was a great flow to the interview, and Moeller was as entertaining and real as ever.
As for the book: I'd buy that.
Oh Shit Brian Tunney! What's up!
@@sjbmx mang
The GOAT of road fools 14
@@alanturner4943 very nice
Cant believe I listened to this for 3.5hrs but damn I couldn’t stop listening. Chris is an OG and he is a straight shooter
We have been doing S&M and FIT since the beginning at Action Wheels, not gonna change! Cheers for the awesome podcast. Absolutely amazing.
I used get mad flow from Chris for a long time. And I am glad he helped me as much as he did.
While building your business, you'll definitely run into strange situations and you'll have the stories to prove it. Sometimes it's just pure luck that things go your way. The way Chris tells the story, he was destined to do this.
Wish these were more often still amazing
man, thank you guys for another killer podcast. please get chris back for part 2 since fudger has more questions. would love to see it!!!!
I remember ordering an S&M hoody over the phone with S&M in the very early 90s. Took like 5 months to get it (Virginia). So long in fact that they didn't even make the design I ordered anymore and just decided to send me a different hoody than I ordered. They certainly have come a long way since then.
Maybe your best podcast episode yet! So much bmx knowledge and interesting insights
Last time I ordered a frame, it was a '91 Holmes. After this, I'm ready to go order anything S&M just because. Chris Moeller doesn't seem like the type to get pumped on being an inspiration for so many of us back then, but he was. Really great stuff.
Absolutely killer podcast..coming from a 50 year old guy myself! Oldschool still alive!
Look at that stash lol sweet!!!! Maddog my hero!! This guy is a bad ass! Thanks unclicked keep doing these!!🥰💯👍🍻
Waiting on this for a good while and loved every minute, also to chime in 22 years old and yes we young guns still care about made in use and rider owned. Stoked to hear Chris is still psyched on Bmx and doesn’t want out respect to the mad dog
killer interview...as a lifelong BMXer (49 years old), been a huge supporter of Chris and S&M...wearing an S&M shirt at work right now.
Thank you chris for amazing bikes...hopefully the high cost of materials these days will come back down sometime!
Moeller is BMX!
Thanks for everything! I've been down since early 90s still going strong.
92 dirtbike all the way through to the 2021 btm xl
This was amazing. Thank you guys for doing this interview. It is almost a tearjerker to remember so much of this history (from my view of course). I started in the 70's in Washington State. Robinson was one of my first bikes along with SE. Now I ride a Bone Deth and own many others. Keep kicking ass guys.
That’s so sick your native! I’m a proud member of the Blackfeet/little shell cree tribes. I’m a heavy shredder and I’ve been getting my cousins and kids in the community stoked on BMX🤘🏽
awesome!
Never would I have sat for 3 hours to watch one video. Great interview.
This is so sick, I'm on my 4th full listen and still love hearing these stories and gems. Thanks @OurBMX.
Robbie Morales Next on The Hot seat! Great insight in the early beginnings of BMX and it’s dynamics! I’m fifty too and could not be happier for Mad dog, because his real ness and he still rides like me! Made in America, Bald Eagle Screech!
hell yeah brother!
Chris is an OG! Great conversation.
Dude what an interview!!!!
So many stories, so many ideas, can't stop laughing😂😂😂 Realy GREAT👌
hoder is the coolest guy in S&M i hang out with him all the time
Best bmx content without any actual bmxing ever!
so true!
Love this. Same age and started riding around a similar time as Chris and saw the scene and the industry through magazines, freestyle competitions and from working in bike shops since the mid '80s. I got lucky too - just like Chris being exposed to bike manufacturers I got exposed to bike shops. Going on 18 years of shop ownership because of my BMX roots.
Amazing episode, Thank you for everything Moeller. Thanks for the interview guys.
As someone who got serious about BMX in the late 90s. This was awesome. Thanks to everyone involved
Moliterno next! Ask him why he never paid Martinez!
There would be so many questions for Rick.....😂
The question : where is Rick Moliterno?
This has been probably the most incitefull interview of bmx ever! Iv learnt so much about the bmx industry from it. As someone who was hooked from the 90s it all makes sense now.
P.S sorry for so many comments. Iv been watching this in segments around my schedule.
These pod cast are priceless the information that pours out of some guys on here is pure gold especially the older guys
I've always knew about chris, but this is nice to actually hear from/about him. He's a legendary guy.
Chris Moeller is a legend! I remember he came out to my local with a few pros in like 03 or 04, put on a S&M clinic and gave out free stickers and shirts and all that. He was like the god father, seeing him at a race was like seeing the President! Still remember him coming up to me at a few races and saying hi..such an awesome guy and one of the most influential guys in the bmx world to this day!
The best interview i have ever listened to, the dude's overloaded with drive, determination and a shitload of commonsense.
As a Canadian I think Made in USA still stands for something. I think a lot of people care more now about locally made products. Super good podcast, awesome to hear from someone who's been in the industry so long. Long live S&M.
Oh man. The elf story. Elf was my dream bike when I raced. And now I know why I never got one. I started racing a year before they closed.
Those double chain stays were mesmerizing...
They're making stuff again. They have a FB page.
We need more BMX LEGENDS on this podcast so these young kids can know where bmx came from 💯
S&M/FIT for life 💯
Great interview. I tell ya this really changed the way I look at Chris. I really like him. Not that I didn't before just thought that he had handled some situations poorly but man I can't help but pull for him and like him alot after seeing this.
Lmao I felt that part about stealing tubes from the grocery store, just put it around ya waist like a belt and walk out 🤣🤣
Cannot tell you guys enough how good this interview is. Hollywood could never write this; intriguing, insightful, honest.
best podcast on youtube. you guys are doing great these days.
Thank you. We may have peaked with this one, though.
@@OurBMX Unless you get Crandall, Moliterno, or the Beast next, you're fucked. Best to lean into the downward spiral and get Rick Thorne for next week....... ps love you guys
@@fuckassnumberone whoa
Respect to Moeller for always being real and being a huge supporter for BMX. S&M is a step above all others
Chris and Dave Clymer were / are my BMX heroes from 1991 +
…. @2:25:25 I know what I’m gonna do when I get $10 mil 😆
Made in USA definitely still matters! Been through a few S&M's over the last 25 years of riding. I'm pushing 40 and currently on a Hucker. I have the shield tattooed on my arm. S&M represents so much more to me than just a company. They are the spirit of BMX that always made me jazzed to ride.
I’ve never watched more than 5 mins of ANY interview. The little teaser at the beginning with the big news got me listening but I immediately was hooked with the stories. I grew up racing and riding in Canada, and I knew all of the names and brands he was mentioning. All I wanted was an SE PK Ripper!! Had a Torker, then a CW. I met RL and Mike Buff up here ripping a portable 8’ wide quarter and I went from racing to freestyle pretty quick. We always had hidden dirt jumps and sometimes backyard half pipes till the city killed those. I’m rambling, my point was this whole story is very cool. I’ve always thought Aitken had the sickest style, and I looked at his bike, but for sure that’s my next bike now!! Dirt is the best, got another 1/2 hour to finish this. Great podcast. Stay young or die trying!!
This wasn’t an interview it was a story. Legend
This is incredibly inspiring. Crazy what you can accomplish with some hard work and some hustle.
A great watch! Met him after calling in at the factory in 2018......wish this had happened before then, I might have had something interesting to say!
This was by a looong shot the very best ever! It's gonna be really hard to beat this, but I've got some suggestions for episodes that could be as great or even a little bit greater (although I doubt it) than this one:
- Bob Haro - McGoo - Mat Hoffman - Dennis McCoy - Rick Moliterno - Mat Beringer - Van Homan - Joe Rich - Ruben alcantara - Eddie Fiola - Vic Murphy - Eddie Roman - Rick Thorne - Josh White - Joe Johnson - Nina Buitrago - Perris Benegas - Angie Marino
I know that this list is all about old school riders/industry bosses and female riders, but many current pros like Dak have already been here, so...
Who did you forget ?
RL , mcmurray, tabron.......
madd respect for that mann!!! thank you!!!
Ride was the mag that gave us info behind the scene now its podcast, wiz inspired me as a rider with manual combo's man hands down is legend. etnies is KING!!!
Listen and learn young men. Although difficult and unpredictable at times, small buissness are cool because of the tactics and methods one might employ or encounter. Nyquist and Moller best interviews.
Rad times ,very enjoyable watch ,Hastings was rad ,can’t believe where the times gone
This was such a great one. So good to hear these stories from a company I have had a number of frames from. Also reminds me of that Bennet, Marvin era team was so awesome. And reminds me that you guys should get Castillo on!!!
Bennett deserves a mention yes (very influential) but then again did leave for volume. 😄
Awesome so looking forward to listening.
Had me two S&M Holmes back in the late 90’s and early 2000’s. I absolutely loved those bikes. S&M Redneck stem linked to some S&M Slam bars were my favorite.
so cool...i remember when sabbath frame came out...rode flatland back then wanted it so bad but broke lol
These young guys had no idea about the beginnings of BMX and how badass SE and GT teams were back in the day. This was a great podcast, great memories and nostalgia of 80s BMX
Great stories with this. It's really cool listening to all the differant stories. I have been riding since 1986 off and on. 👍
“I’m sure he’s happy about it now” 😂
This was awesome! Big PROPS to Chris Moeller (S&M and FIT) and to Our BMX (Fudger and Enarson) for this podcast!
Dude I fucking love Chris Moeller glad to see hes still rockin the trucker stashe
Nice work Chris, My Dad always had big respect you
That was awesome! I didn’t know Chris was such a cool dude!
So cool to know that all those old school frames are a mystery as to who manufactured them during the early years... Talk about collectables.. one of a kind..
2. things I remember about Moeller back in the day. The PS meet the st. I jumped the caddy and clipped the last 1" of it and ate shit. Then he gears up with this nutty leather jacket and BLASTED at it. Cleared it by like 10 more feet and blew up on impact. HILARIOUS. Bumped into him at his warehouse about a wk b4 the 10 yr party and bought a Gen II from McKinney and rode with Troy at the small mini about a month later. Good times. Only other serious character than Chris would be Sean... lol.
I remember seeing fuzzy race at my local race track here in Huntington Indiana called the hill unfortunately not there no more but I'm guessing 90 or 91
Probably the greatest BMX related interview ever…. Great job!
I’m 50. This Moeller shit is fascinating. As a true upper Midwesterner I would love to hear from Rick Moliterno! Let’s hear from Rick and Steve Crandall!
Talent is Talent ! I've heard his wife talk before and I can tell how savvy and intelligent she is 😂 I couldn't imagine NOT listening to her ❤
what is s@m worth, absolutely fucking priceless
Best bmx podcast ever. Gotta get Hoder on there soon
This is some amazing inside information. Can't wait to hear more
We need all bikes made in America.
100% true
Keep doing these!
loving it!
this has been F**king great loved every minute of it . speaking as an older chap I always fix a flat tire . a tube can last for ages . and speaking as a Brit when I was a kid if a frame or part said it was made in the USA meant it was quality and still does
Like Dennis said I have given a kid in ecuador an animal inner tube in a box to fix a flat at a street jam and he was STOKED, even came up to me later with some money which I refused. If I did the same at my local park in England i might get a thanks if I was lucky.
@@robertlund5694 isn't that the sad truth Robert . I'm 52 I was bought up to mend and make do . if I got a new tire or tube or even a part used one from a friend and it meant i could keep riding it meant the world to me and you would make sure you paid them back some how but most of todays kids think everything is throw away like their manners because it's uncool to be grateful . that is modern life sadly
@@boermed ungrateful little bastards! Haha
I have given whole bikes away abroad, or sent ones abroad more than once because there are great young riders on sub standard bikes.
Now I'm just blowing my own trumpet though. 🗣📣 😄
@@robertlund5694 blow your own trumpet Robert it's a great thing you've done . I know a chap that with his mates did the same for a lad in Nigeria called Che a flatland rider it meant the world to him . I wish I had met my mate before he and his friends did it I would have loved to have been part of it
@@boermed oh yeah- I follow him on fb! I think they are ever more stoked on stuff, that's a tough gig out there!
Kris fox has the royalties figured out with the SE gaudium complete👍💰