RevOps with HubSpot Summer School | Class 3: Go-To-Market, The Growth Model & Data Model (Part 1)

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For the first time ever, HubSpot Community and RevPartners are organizing a free educational program on the fundamentals of Revenue Operations applied to the HubSpot CRM platform.
The special program took place on July 26, 27, every morning from 9 AM to 12 PM (EDT). In total, there were six interactive classes dedicated to the science of revenue growth, and how to apply this framework to the HubSpot CRM.
In this third class, Matt Bolian of RevPartners will dig into the different Go-To-Market (GTM) motions and the bowtie model for data and growth.
00:00 Summary Day 1 & Agenda Day 2
09:55 What is Go-To-Market
15:47 GTM Motions
20:29 GTM Models
34:00 GTM Motions & Customers
50:32 Growth Model
01:05:10 Data Model Part 1
01:12:29 Q&A