Beautiful. Such power in what Patagonia has done for my local indigenous community and resilience locally. This is the way it must be. Thank you Patagonia.
Saying we are going to “Save The Planet” puts ourselves in a position of godlike domination, strength and power, as though we are the heroes, and the planet is the 'helpless maiden' who needs rescuing. The truth is the opposite. We need rescuing. We need rescuing from the 'dualism dream of ourselves' as being separate entities from each other, and the entire Universe.
You have answered and in fact done what has been going through my mind for the longest time. Can a business not be just about money but in fact be something that is yes, profitable but more so, one that is at the core truly about making a difference, making a positive impact to others, being an example, a business that walks the talk and talks about it more to influence others.
I wanna work for this company since i was 15 and found out what sustainability is. They keep making my passion for this planet rise. One day I will accomplish 15-years-old-me dreams.
Still have my Sierra Designs parka I bought at Great Pacific Iron Works in 1971. Being from Ventura, I used to ride my bike by there often in the 1970s on the way to Surfer's Point.
The music is, I believe, Caroline Shaw's 'The Beech Tree' (Movement 5 of her piece 'Plan & Elevation) performed by Mari Samuelsen on the album LYS. The whole album is excellent!
I was looking for motivation and found it. I love the proverb offered at 1:33. Let it soak into our souls! Let us all slow down and enjoy “going far, going together”…That’s sustainable, isn’t it? Love y’all-Thank You! (At the time of my comment, only 62 have commented…)
Thank you, Patagonia! You bring light to a darkening world. I've worked in the climate change field for about 30 years, and often I'm burned out and scared. Thank you for inspiring me.
Patagonia has been an inspiration for me as a designer to keep going even in the face of not being able to align with the idea of commodifying everything to meet the "demands". I believe in the same values as you, which is Purpose over profit and collaboration over competition. We collectively as a species needs to rethink our strategies for how to approach the future without forgetting what it actually means to alive in this world during our miniscule 80 year stint on earth.
i want to watch this video everyday for the rest of my life as a reminder to embrace the exhilaration of life's adventures, joyous or not. i love you, Yvon. you have deeply inspired me. id love to work in your company, if not id build one myself. i love this planet so much too.
So we all (well not everyone) agree this is an important message. And *necessary* to save our planet, and ourselves. What are the concrete steps we need to take individually and collectively to move the needle and change our trajectory for humankind? "The Law of the Jungle is competition. The Law of Civilization is cooperation."
I'm not sure people really realize how crazy it is that Patagonia was converted to a non-profit. That's the equivalent of donating ~$100,000,000 EVERY YEAR. It's unfortunate they are basically the only company to ever do that.
Okay, so what's the timeline for when you stop using forever chemicals and microplastics? Egg on my face if you already have but that would be dead serious.
Hey Jonathan! The timeline is now! That has been a main focus for the materials team for so many years and you're right to call that out as a pressing issue. Good news - the material is made and it works. Here's a bit more on this topic for others who want to get up to speed. www.patagonia.com/our-footprint/dwr-durable-water-repellent.html The future and good words to hear are PFC free :)
This is why Patagonia is the best brand on Earth! I will support this company and their mission my whole life.
Always great to see Patagonia continuing to press the envelope of how to make the earth sustainable.
I have been blessed to personally known and be inspired by Yvon Chouinard. Thanks YC!
I love this company! Thank you for being the example of sustainable business for us all
Way to go Yvon. Way to go!
Dude epic. Patagonia for president!
This is why I love Patagonia and all that it stands for. Patagonia represents me!
I cannot thank you enough for taking this leadership to a new frontier. We are with you!
Thank you, Patagonia
Patagonia, the pioneers of change
Beautiful. Such power in what Patagonia has done for my local indigenous community and resilience locally. This is the way it must be. Thank you Patagonia.
Amazing! best brand!
Love this, please keep doing what u are doing Patagonia!
I was literally moved to tears by this.
Goosebumps.
Thank you so much Patagonia to put some motivation for everyone.
We can do it, together !
Saying we are going to “Save The Planet” puts ourselves in a position of godlike domination, strength and power, as though we are the heroes, and the planet is the 'helpless maiden' who needs rescuing. The truth is the opposite. We need rescuing. We need rescuing from the 'dualism dream of ourselves' as being separate entities from each other, and the entire Universe.
Grazie per quello che fate … another world is possible
i love your brand and what you stand for! Thank You!
You have answered and in fact done what has been going through my mind for the longest time. Can a business not be just about money but in fact be something that is yes, profitable but more so, one that is at the core truly about making a difference, making a positive impact to others, being an example, a business that walks the talk and talks about it more to influence others.
Thank you for the good work
Glad to have been part of those 25 years. A TRUE PATAGONIAC. Remember that term in the 90's? lol
Best brand out there. I have some very old gear, dating back to the Chouinard Equipment days that still sees regular use. Keep going!
Beautiful - this made me tear up.
I wanna work for this company since i was 15 and found out what sustainability is. They keep making my passion for this planet rise. One day I will accomplish 15-years-old-me dreams.
The universe is with you guys!!! 🙏🏾✨ Keep thriving & expanding. Sending my warmest hugs.
Beautiful video. We can do this. All of us, together.
Good people, good things, good times& great planet!
By far my #1 favorite brand!
Great company, great message...Yvon and Patagonia inspires me and my children, too. Thank you
Ohhhhhhh hell yeah. Go get it.
2 minutes of gold… Patagonia, you have my full support 🤙$🙏
Literally brings a tear to my eye to see this
❤ PATAGONIA from 🇵🇭
Still have my Sierra Designs parka I bought at Great Pacific Iron Works in 1971. Being from Ventura, I used to ride my bike by there often in the 1970s on the way to Surfer's Point.
I love Patagonia ❤
I just love this company and I aspire to work with it one day
BEAUTIFUL
The music is, I believe, Caroline Shaw's 'The Beech Tree' (Movement 5 of her piece 'Plan & Elevation) performed by Mari Samuelsen on the album LYS. The whole album is excellent!
Los más grandes. Un honor y mucha alegría
Can't agree more. Let's go, no time to waste
There is nothing new under the sun.
This constant will not change.
Life and the light will destroy darkness.
I was looking for motivation and found it. I love the proverb offered at 1:33. Let it soak into our souls! Let us all slow down and enjoy “going far, going together”…That’s sustainable, isn’t it? Love y’all-Thank You! (At the time of my comment, only 62 have commented…)
I love how this commercial uses Caroline Shaw’s the Beech Tree! I usually hate commercials but this one is great!
Thank you, Patagonia! You bring light to a darkening world. I've worked in the climate change field for about 30 years, and often I'm burned out and scared. Thank you for inspiring me.
Long live Patagonia
A beautiful brand
Buddy catching a ride on mom. Mom catching a ride on a White shark! Love P,gonia!
Patagonia has been an inspiration for me as a designer to keep going even in the face of not being able to align with the idea of commodifying everything to meet the "demands". I believe in the same values as you, which is Purpose over profit and collaboration over competition. We collectively as a species needs to rethink our strategies for how to approach the future without forgetting what it actually means to alive in this world during our miniscule 80 year stint on earth.
Thank you!
i want to watch this video everyday for the rest of my life as a reminder to embrace the exhilaration of life's adventures, joyous or not. i love you, Yvon. you have deeply inspired me. id love to work in your company, if not id build one myself. i love this planet so much too.
If you want to go far, you go together.
One of the best big corporations out there.
LOVE
Wow... powerful.
What does it mean by "turning capitalism on it's head" ? 0:58
As an ex-Creative Director for Nike and O'Neill.....WOW! Guess I found the next company I want to work for.
Going from one of the worst to the best.
Yeehaaaah my people🙏🏼🙏🏾🙏🏿🎉🎉🎉😇😇😇🪷🪷🪷❤️🔥❤️🔥❤️🔥✨✨✨
Best for the next fiddy & d fiddy after that🙌🙌🏽🙌🏿🥰🥰🥰
when patagonia drops... uffff
❤ for Yvon!!!
This is why I just became a life long customer
YEAHHH BOY! Let's get this video Trending
So we all (well not everyone) agree this is an important message. And *necessary* to save our planet, and ourselves. What are the concrete steps we need to take individually and collectively to move the needle and change our trajectory for humankind?
"The Law of the Jungle is competition. The Law of Civilization is cooperation."
You are just getting better!
Yesssss!!!
Talk about inspiring 🤩
good job buddies
YES!
Love the tone & ambition.
Can't wait. I expect Patagonia to announce they're closing shop, because one less petroleum based clothing company is a win for the planet!!
Great footage! To be continued.......?
Thank you for all that you do ❤️
Here’s to the next 500! 🤙❤️
Such an example for the rest of greedy companies, just thinking in extracting the maximum.
All the feels!
My favorite brand. Why you are not in Brazil?
Gonna go shop worn wear right now
Yes !!!
luv it
Good idea bud!
This is the least big companies should do.
beautiful
If you want to keep playing, you have to look after the field
Incredible work Ben! ❤⚡️🙌
Authentic.
Music? So deadly cool!!!!
The Beech Tree [Plan & Elevation]
Performed by Mari Samuelsen open.spotify.com/artist/670EXb4x6t2MAvRvqCixyx
❤❤❤
well i'm inspired
Leaders in sustainability. Now 1:01 why can't I ever find those overalls irl?
so how is patagonia not a capitalistic brand???
I miss working here, keep up the good work fam.💘
very cool
Let's do this together.
The absolute champions of greenwashing
👍 Thanks @Thom Pollard for sharing this vid!
Wow. First comment. Holy smokes that was a good 2 minutes.
Is this a Documentary that we can watch somewhere?
💯🔥🙏🏻🤙🏻
Caroline Shaw
I'm not sure people really realize how crazy it is that Patagonia was converted to a non-profit. That's the equivalent of donating ~$100,000,000 EVERY YEAR. It's unfortunate they are basically the only company to ever do that.
Okay, so what's the timeline for when you stop using forever chemicals and microplastics? Egg on my face if you already have but that would be dead serious.
Hey Jonathan! The timeline is now! That has been a main focus for the materials team for so many years and you're right to call that out as a pressing issue. Good news - the material is made and it works. Here's a bit more on this topic for others who want to get up to speed. www.patagonia.com/our-footprint/dwr-durable-water-repellent.html The future and good words to hear are PFC free :)