The Evolution of Amazon Ads and PPC Strategies - with Steven Pope

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  • Опубликовано: 27 авг 2024

Комментарии • 14

  • @MerchJar
    @MerchJar  2 месяца назад +1

    Get started with your free 14-day trial of Merch Jar today, no credit card required. Streamline and automate your Amazon Ads and reclaim your time.
    merchjar.com/

  • @tennisgal98
    @tennisgal98 2 месяца назад

    Really great video! Thanks for having Steven on.

    • @MerchJar
      @MerchJar  2 месяца назад

      Our pleasure!

  • @nullpuls8076
    @nullpuls8076 2 месяца назад +2

    Thank you for the Video, it´s full of great content 👍

    • @MerchJar
      @MerchJar  2 месяца назад +1

      Glad you enjoy it!

  • @LisaIrby
    @LisaIrby 2 месяца назад

    Couldn't agree more with the Broad Match comment. Exact Matches were eating up my budget, but I have a lot of sales with Broad Match and low 20 cent bids. My ACOS is very good as well.

  • @ReviewsbyJanice
    @ReviewsbyJanice 2 месяца назад +1

    A lot of nuggets of great information in this video. However, I have a question: Steven talks about running an expanded product targeting campaign. If we harvest product targets from an Auto ad using Merch Jar and put them into a product ad, do they go to an exact match or an expanded match? There's no box to select this in the Smart Campaign section of MJ.

    • @MerchJar
      @MerchJar  2 месяца назад +1

      Currently, Smart Campaigns can create exact-match product targets. A future update to Smart Campaigns will include expanded ASINs.

  • @MyAmazonGuy
    @MyAmazonGuy 2 месяца назад

    Merch Jar is an upcoming PPC software that uses SQL and can handle enterprise level ads

    • @nullpuls8076
      @nullpuls8076 2 месяца назад

      I heard about Merch Jar, and I think it can make business more effective, besides that I´m very impressed by the ppc knowledge of Cameron Scot and Yours Mr. Pope. Thank you for sharing this content. Best regards.

    • @MerchJar
      @MerchJar  2 месяца назад

      Thanks for highlighting Merch Jar, Steven! We're excited about its ability to simplify and optimize Amazon Ad management for sellers. Thanks again for coming on the channel!

    • @MerchJar
      @MerchJar  2 месяца назад +1

      Thank you! I'm glad you find Merch Jar promising - give our free 140-day trial a try, no credit card required, to see how it can benefit your business.
      merchjar.com/

  • @davehconner
    @davehconner 2 месяца назад

    Did he say "By the way, click through rate--easiest way to grow sales on Amazon". I played that over and over again, and I'm not sure I understood correctly what he said.

    • @MerchJar
      @MerchJar  2 месяца назад

      Yes, he said click-through rate.