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Merch Jar
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Добавлен 15 дек 2020
Optimizing Book Sales with Amazon Ads: Insights from Regan Rothe
Join us for an in-depth conversation with Regan Rothe, the creator and owner of Black Rose Writing, as he shares his expert insights on maximizing book sales through Amazon ads. Discover essential strategies for authors to optimize their advertising, avoid common pitfalls, and make data-driven decisions to enhance their marketing efforts. This interview is packed with actionable advice that will help you elevate your book sales and grow your audience.
📖 Learn more about Black Rose Writing
blackrosewriting.com/
✅ Create Your Free Merch Jar Account
merchjar.com/
📣 Join The Discussion | Amazon Ads University Facebook Group
bit.ly/AdUniversity
🔑 Key Takeaways
🔹 Effective Genre Categorization: How to ...
📖 Learn more about Black Rose Writing
blackrosewriting.com/
✅ Create Your Free Merch Jar Account
merchjar.com/
📣 Join The Discussion | Amazon Ads University Facebook Group
bit.ly/AdUniversity
🔑 Key Takeaways
🔹 Effective Genre Categorization: How to ...
Просмотров: 153
Видео
Ads for Authors Insights with Ricardo Fayette: Boost Your Book Sales
Просмотров 146Месяц назад
Join us as we explore the intricacies of Amazon advertising with Ricardo Fayette, co-founder of Reedsy and a renowned expert in book marketing. Ricardo shares essential strategies for authors to maximize their ad performance, tackle KDP challenges, and efficiently scale their Amazon ads. This interview is packed with actionable advice to help you elevate your book sales through effective advert...
Unlock Amazon Ads Success: Proven KDPStrategies with Vlad Bustiuc
Просмотров 192Месяц назад
Welcome back to the channel! In today's episode, we're joined by Vlad Bustiuc from Nova Media Marketing, a leading marketing agency specializing in helping fiction authors boost their book sales through effective Amazon advertising. As an Amazon Ads verified partner, Nova Media Marketing has sold over 15 million books in the past seven years. In this comprehensive discussion, Vlad shares his we...
The Evolution of Amazon Ads and PPC Strategies - with Steven Pope
Просмотров 1,1 тыс.2 месяца назад
In this conversation, Cameron Scot interviews Steven Pope, the founder of My Amazon Guy, about Amazon ads and PPC strategies. Steven shares his journey from being a TV reporter to becoming an Amazon expert. They discuss the evolution of Amazon ads over the years and the challenges sellers face. Steven emphasizes the importance of negating keywords in auto and broad match campaigns and highlight...
KDP Advertising Essential Metrics: Blended Profit & Blended ACOS
Просмотров 2905 месяцев назад
Unlock the full potential of your KDP advertising with a deep dive into two pivotal metrics: Blended Profit and Blended ACOS. This video unveils the lesser-known yet crucial data points that can significantly enhance your understanding and management of advertising on Kindle Direct Publishing. What We Cover: ▸ Blended Profit: Combining your sales revenue and Kindle Unlimited royalties to measur...
Navigating Merch Jar
Просмотров 4625 месяцев назад
Learn the basics of navigating the Merch Jar app, and it's core features: Dashboards Automations Ad Manager ✔️ Create Your Free Merch Jar Account merchjar.com/ 📣 Join The Discussion | Amazon Ads University Facebook Group bit.ly/AdUniversity
Ask Me Anything - $1 Million Royalties Milestone with Amazon Merch
Просмотров 6277 месяцев назад
ASK ME ANYTHING - Drop your questions in the comments! I’ve just achieved what once seemed like an impossible dream: $1 million in royalties through Amazon’s Merch on Demand! I'm sharing my key stats over my 6 year journey and celebrating with an AMA. ✔️ Create Your Free Merch Jar Account merchjar.com/ 📣 Join The Discussion | Amazon Ads University Facebook Group bit.ly/AdUniversity
Part 3 | KDP Advertising in Q4
Просмотров 31610 месяцев назад
Dive into the concluding segment of our enlightening series with Janice Papworth, a powerhouse in the Amazon KDP and Merch space. In Part 3, Janice sheds light on long-term strategies, the importance of consistency in advertising, and how to ensure sustained growth beyond the Q4 rush. Additionally, we touch upon the future of Amazon advertising, the emerging trends to watch out for, and Janice'...
Part 2 | KDP Ads in Q4: Insights with Janice Papworth
Просмотров 25610 месяцев назад
Continue the journey with Janice Papworth in Part 2 of our in-depth discussion on Amazon KDP Advertising during Q4. With an impressive record of over 425,000 books sold, Janice delves deeper into the nuances of effective ad campaigns, seasonal trends, and the lessons she's gleaned from her extensive experience. This segment further elaborates on advanced advertising strategies, the significance...
Q4 2023: KDP Advertising Insights with Janice Papworth
Просмотров 42810 месяцев назад
Join us as we dive into an insightful conversation with Janice Papworth, a successful seller based in the UK who has made significant strides in the Amazon space. Starting her journey in 2018, Janice has sold over 50,000 items on Merch and a staggering 425,000 books on KDP. In this episode, she shares her experiences, strategies, and invaluable tips for advertising on Amazon, especially during ...
Part 2 | Q4 2023 Amazon Ads Forecast: Tips & Insights with Philip Anders
Просмотров 55110 месяцев назад
Approaching the year's end means gearing up for Q4, the most dynamic quarter for Amazon sellers. In this discussion, Philip Anders, Merch on Demand seller, and I uncover the nuances of Amazon Ads for this crucial period. From forecasts for Q4 2023 to best practices and actionable strategies, this talk offers invaluable insights. Whether you're new to the Amazon Ads landscape or looking to sharp...
Important Dates to Know: Q4 2023 Amazon Advertising Roadmap
Просмотров 74710 месяцев назад
Stay on top of the most crucial dates of Q4 2023 for Amazon advertisers, with insights on how to navigate each event for maximum success. - Oct 10-11: Prime Big Deal Days - Oct 31: Halloween - Nov 1: Start of Holiday Sales Season - Nov 25: Black Friday - Nov 28: Cyber Monday - Dec 15 (approx.): Christmas Delivery Cutoff 🎬 Schedule Search Term Reports ruclips.net/video/HQ7_vEj_ERY/видео.htmlsi=t...
Q4 2023 Amazon Ads Forecast: Tips & Insights with Philip Anders | Part 1
Просмотров 72210 месяцев назад
Q4 2023 Amazon Ads Forecast: Tips & Insights with Philip Anders | Part 1
Understanding Where Your Ads Appear on Amazon | Amazon Bidding 101
Просмотров 52410 месяцев назад
Understanding Where Your Ads Appear on Amazon | Amazon Bidding 101
Automate Your Amazon Ads In Minutes | What is Merch Jar?
Просмотров 87611 месяцев назад
Automate Your Amazon Ads In Minutes | What is Merch Jar?
Amazon Keywords Explained: The Cornerstone of Your SEO and PPC Strategy
Просмотров 63611 месяцев назад
Amazon Keywords Explained: The Cornerstone of Your SEO and PPC Strategy
Turning Clicks into Sales: How Ads Influence the Amazon Customer's Buying Process
Просмотров 674Год назад
Turning Clicks into Sales: How Ads Influence the Amazon Customer's Buying Process
More Than Just a Number: The Strategic Importance of Bids in Your Amazon Ads
Просмотров 621Год назад
More Than Just a Number: The Strategic Importance of Bids in Your Amazon Ads
Amazon Bidding 101: A Comprehensive Guide to the Amazon Advertising Auction
Просмотров 1,5 тыс.Год назад
Amazon Bidding 101: A Comprehensive Guide to the Amazon Advertising Auction
The Surprising Reality of Impressions: What's a Good Number of Impressions for Amazon Ads
Просмотров 1,5 тыс.Год назад
The Surprising Reality of Impressions: What's a Good Number of Impressions for Amazon Ads
The Tachometer of Your Ad Engine | Amazon Advertising Terms Pt 3
Просмотров 406Год назад
The Tachometer of Your Ad Engine | Amazon Advertising Terms Pt 3
5 More Amazon Ad Terms You Should Know Part 2
Просмотров 403Год назад
5 More Amazon Ad Terms You Should Know Part 2
Cracking the code of KDP Ads: Insights From Bestselling Author Bryan Cohen
Просмотров 355Год назад
Cracking the code of KDP Ads: Insights From Bestselling Author Bryan Cohen
5 Amazon Ad Terms You Should Know Part 1
Просмотров 697Год назад
5 Amazon Ad Terms You Should Know Part 1
Exploring the Impact of Advertising on Product Success With Detour Shirts Part 2
Просмотров 781Год назад
Exploring the Impact of Advertising on Product Success With Detour Shirts Part 2
Exploring the Impact of Advertising on Product Success With Detour Shirts
Просмотров 464Год назад
Exploring the Impact of Advertising on Product Success With Detour Shirts
Save Time and Grow Your Business with Merch Jar | Daniel Gaiswinkler //
Просмотров 169Год назад
Save Time and Grow Your Business with Merch Jar | Daniel Gaiswinkler //
Boost Your Amazon Sales with AMS Search Term Data | Amazon Marketing Secrets Revealed!
Просмотров 308Год назад
Boost Your Amazon Sales with AMS Search Term Data | Amazon Marketing Secrets Revealed!
Maximizing Success on Amazon: Insights from Daniel Gaiswinkler | Interview
Просмотров 743Год назад
Maximizing Success on Amazon: Insights from Daniel Gaiswinkler | Interview
Publisher Rocket is good, but Helium 10 (X-Ray, Cerebro, Magnet) remains the number 1 for the best possible keyword research in the KDP segment.
Get started with your free 14-day trial of Merch Jar today, no credit card required. Streamline and automate your Amazon Ads and reclaim your time. merchjar.com/
Get started with your free 14-day trial of Merch Jar today, no credit card required. Streamline and automate your Amazon Ads and reclaim your time. merchjar.com/
Get started with your free 14-day trial of Merch Jar today, no credit card required. Streamline and automate your Amazon Ads and reclaim your time. merchjar.com/
I Do not undertand at all
nice thought
No idea how I have missed this so far but pleased to have finally discovered recipes! In an account, do you have to apply a recipe to all campaigns or can you pick and choose which campaigns you want the recipe to apply to? Thanks
Had no problem doing my first upload of just under 1k. Went to a different ads account in a different country and Amazon Ads wouldn't let me add more products to it. Is the 1k ASINs limit per day to your entire ads account and not just 1 country or campaign? TIA!
❤❤
Couldn't agree more with the Broad Match comment. Exact Matches were eating up my budget, but I have a lot of sales with Broad Match and low 20 cent bids. My ACOS is very good as well.
Did he say "By the way, click through rate--easiest way to grow sales on Amazon". I played that over and over again, and I'm not sure I understood correctly what he said.
Yes, he said click-through rate.
Really great video! Thanks for having Steven on.
Our pleasure!
A lot of nuggets of great information in this video. However, I have a question: Steven talks about running an expanded product targeting campaign. If we harvest product targets from an Auto ad using Merch Jar and put them into a product ad, do they go to an exact match or an expanded match? There's no box to select this in the Smart Campaign section of MJ.
Currently, Smart Campaigns can create exact-match product targets. A future update to Smart Campaigns will include expanded ASINs.
Get started with your free 14-day trial of Merch Jar today, no credit card required. Streamline and automate your Amazon Ads and reclaim your time. merchjar.com/
Get started with your free 14-day trial of Merch Jar today, no credit card required. Streamline and automate your Amazon Ads and reclaim your time. merchjar.com/
Get started with your free 14-day trial of Merch Jar today, no credit card required. Streamline and automate your Amazon Ads and reclaim your time. merchjar.com/
Get started with your free 14-day trial of Merch Jar today, no credit card required. Streamline and automate your Amazon Ads and reclaim your time. merchjar.com/
Merch Jar is an upcoming PPC software that uses SQL and can handle enterprise level ads
I heard about Merch Jar, and I think it can make business more effective, besides that I´m very impressed by the ppc knowledge of Cameron Scot and Yours Mr. Pope. Thank you for sharing this content. Best regards.
Thanks for highlighting Merch Jar, Steven! We're excited about its ability to simplify and optimize Amazon Ad management for sellers. Thanks again for coming on the channel!
Thank you! I'm glad you find Merch Jar promising - give our free 140-day trial a try, no credit card required, to see how it can benefit your business. merchjar.com/
Thank you for the Video, it´s full of great content 👍
Glad you enjoy it!
This video absolute gold.
Thanks for the vid. I'm beginner on that and what i wanna understand is that, when you segment your compaings to 'close', 'loose'', etc, isn't it that for e.g you should have higher bid for close match in a close compaign and lower for the other matches. Because i've seen that you have the same bid for all of them (0.05), which wouldn't discriminate really if the sale came from 'close match' or another match. I may be mistaken,can u correct me. thanks
what is average impression for an channel is good to know that growing
Hello guys can you please explain the sponsored brand how can we do video ads .
Whats good bidding strtetegy like dynamic up down , down or fix bids when we are using the placements secondly best strategy when we have some campaigns which are running from some time & We understand fix bids are good for new campaigns but should we need to move to other strategy after some data, orders or some time. Please guide on these 3 questions.
Just what I need. I attached my ads account and then thought omg what do I do now
Thanks for the info. I'm pretty new to the advertising thing, but I launched an auto campaign yesterday which went live last night. Bid of .70 cents with down only dynamic (slightly higher than the recommended .66 cents). 21 impressions as of the following morning - no data yet (prob too early). Trying to push traffic and ratings to my paperback book (112 page full color guide in the cooking related category). Five day campaign at $5 per day. Looking forward to seeing what happens and gaining a better understanding of how to analyze the info. Thanks again for the info.
Would love to hear what a testing and performance campaign looks like and/or setup
Check out our step-by-step setup video: ruclips.net/video/tXNgJCgILTY/видео.htmlsi=pZpHQKSojU8jhUxL
For a New Idea, what better to start with... Auto or manual campaign?
Nowadays I dont need to import anything right? Because the recipes are already included or not?
Correct - Starter Recipes are now available and ready to enable in every new account by default.
What's your strategy to come up with new designs so much? How do you go about researching and choosing subniches that aren't oversaturated? Also, about how long would you say you spend working on merch on demand throughout the week? Love the content!
Search term reports are a great place to start with research. I've also used Helium10's cerebro tool and just good old fashioned amazon search. I don't really only target niches that aren't saturated, I use ads a way to outcompete the existing products. Saturated typically means high potential traffic and high potential sales. I don't spend much time on merch on demand as I haven't been creating new products, only on the ads for my existing listings. Maybe 20 minutes a week on average, but much more during peak sales periods.
Congrats Cameron for your success and thanks for showing us what's possible and opening this AMA. Here are my questions: 1.1 Is it worth it to expand MBA assets (designs & listings) to all the POD marketplaces even the smaller ones? 1.2 What are your top earning POD marketplaces besides MBA? 1.3 Do you recommend building a store? if yes a general POD shopify store or niche branded one? 1.4 Is it early to outsource with 1K/month profit? 1.5 Is there a part of the POD business that you don't recommend to outsource? 1.6 Do you work as a business in MBA? if yes is the transition from working as an individual to business worth it? 1.7 Do you recommend having a backup MBA account for safety reason?
@@MounsifMarouane I run it through a business, but I can't give advice on that. Those would be questions for your accountant.
Great!! thanks a lot! your playlist "Beginner Advertising" help me to start ads
You're welcome!
Congrats Cameron! Would you recommend running ads to new listings in competative niches to try and break onto page 1? Or would it be better to run ads on less competative niches? Also, would you recommend running ads to brand new listing or only to listing that are already selling? Thanks in advance, Adam.
You can run ads to new listings, I'd start these with a lottery campaign if you have lots of products: ruclips.net/video/0PtmD2TEEz0/видео.htmlsi=ps-Do2c7E1HGkUhI These are low risk and low cost, and great for getting new listings exposure, regardless of whether it's a competitive niche or not. For Merch on Demand products this is where I'd start Otherwise for other products, I'd run single asin campaigns to new listings as a product launch.
Congrats! I’m a KDP author and looking to branch out. Would you be willing to share the types of products you sell with print on demand (t-shirt, sweatshirt, tote bag, other)? How do you choose which types of products to sell?
How long did it take to see your sales equalize after starting ads vs. all organic? I've tried ads off and on since they were first introduced and have never been able to find the right formula to achieve consistent sales success above what I already had (tier 100k, on since '17, just under 84k total sales/$340,000 royalties all time), and ultimately what i end up seeing is that my ad spend generates sales but organic sales come crashing down, to where I'm selling the same amount with ads as without, but with a big $ ad bill killing my bottom line. Maybe I haven't let them run long enough but after a few weeks of same overall sales but with all that spend I turn them off (and then try again a few months later after watching one of your vids or just feeling inspired to try again but still having the same thing happen...)
Love your stuff Cameron and congrats on the big milestone! I wanna learn more about ads, I'm doing well but I think I can do better. Do you offer any coaching on how you make your Amazon Ads? I'd love some in depth guidance if that's something you would consider
Congratulations Cameron. Do you think some of your success is due to treating Amazon Merch like a business? Especially when it come to ads? High ad spend may seem like a loss to some sellers, but oiling the algorithm is simply investing into your e-commerce business now, so you can reap the rewards further down the line.
My success can absolutely be attributed to treating it like a business. Focus on what you can control, leverage your skill sets and outsource what you're not good at or don't want to do. For me it was leveraging ads and the data, which I enjoy, and outsourcing the design and other work which I didn't, or am not skilled at. My first couple years, I reinvested all the profits back into the business to grow it, and now I have a business that will continue (hopefully) to pay dividends for years. And you are spot on with the ad spend - it's an investment. You're investing in your products and ranking them in order to reach their maximum potential. If you have great products, you should be thrilled to spend on ads in order to maximize their reach, there shouldn't be any pride in selling your products strictly organically, which is a common mindset I set. You're simply limiting their potential. Whoever spends the most on advertising, wins.
So helpful! Thanks Cameron!
Super Cool
Thank you again!
Thank you for sharing this is extremely helpful! Thank you very much.
This is a golden gem Thank You!
Love this series! Super informative thank you!
please provide example
Wow! Thanks for that very thorough video. I hope to apply all this wisdom!
Brilliant! I wish more people made videos in this straightforward style. Thank you!
Hi Cameron, I hope you are doing well. I like your videos about Amazon ads, I learned a lot of good practices from you, thank you very much! I have a question regarding external traffic to Merch by Amazon, is it possible to set up Facebook Ads or Google Ads campaigns that point directly to the ASIN of the product on Amazon or is it rather prohibited by Amazon policy? Thank you so much!
Does Merch Jar automatically adjust bids when we hit the shipping date?
Hey Cameron, great video. Recently came across you via your interview on the Detour Shirts channel and I appreciate the insight you shared there and here. Regarding a Lottery campaign: when I drop my CSV of ASINs into the Products area when setting up a new Amazon Ads campaign, it gives an error "List cannot exceed 1,000 ASINs". Is there a better way to set up a lottery campaign, or is there a way to get around this? Appreciate the content!