7 Ways To Increase Brand Awareness and Build Your Business
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- Опубликовано: 3 июн 2024
- Increasing brand awareness should be the number one goal of every entrepreneur, business and creative professional. If no one knows that your brand exists and cannot recognize your brand when they come across it in the marketplace, then you have some real important brand design and marketing work to do. There are many ways to improve brand awareness ranging from strategic partnerships to content development, this video will help you understand if you are taking advantage of all the opportunities that are available to you to build your business effectively and efficiently.
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Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands.
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Summary:
1. Brand Partnerships
2. Guest Posting
3. Leverage Social
4. Use Info graphics
5. Publish Content
6. Use referrals
7. Consistent Branding
Miguel Barkley that’s only 5 😆
@@TaraWagner haha oops. Fixed it :D
Thanks Miguel!
Thanks
Hi Philip. Thank you for the program in Branding. I’ve officially adopted you as my Mentor.
Your voice and the way you talk is excellent for communication and very pleasant to listen to. I wish you would have broadcast a video on Digital Marketing and social media.
Sylvie, I have done tons of videos on social media marketing - you just have to go to my channel page and look at my video list! There are over 250 there.
I´m learning english and corporate comunication so this lesson was very useful for me. Two goals on one! Thank you!
Had to pause and like this because your 'stache, beard and glasses are such an amazing aesthetic on you.
Ok.
Back to regular programming.
2021 is the year where my Brain started to understand what Branding is, and How important it is to learn and expand my workspace. Before that I didn't paid attention to it & I had a belief that "branding" is for the companies, not me 🤦😂
Thank You So Much Sir for making me Realize how important it is to learning and using brand strategy/awareness/management 😇🙏
You're Amazing 😎👍👍
Ps: Your Brand Strategy Course Videos opened my Eyes & Brain to see What I was missing All these years 🙂👍👍
Great video Philip. Not enough out there about brand awareness. Sales volume often get's prioritised so I'm glad there are creators like you highlighting the importance of it. By the way, I would love to see a video about how to target marketers as a video professional. I would be very appreciative for your insight 😀
Absolutely!
I once read a book by ad agency Sid Lee called Conversational Capital. I was reminded of this by your mention of P2P marketing. Good video again, Philip!
Thanks Janne! You're the best!
That was just a whole load of information. Absolutely loved it! Thanks for sharing!
Glad you enjoyed it, Richard.
Most valuable knowledge. Thank you, Philip!
Glad it was helpful!
Amazing wisdom sir 🙏 I'm grateful
Most valuable speech 👌 thank you 🤩
Dear Philip. This is Dr Nidhi from India. Just loving the ease, clarity and simplicity with which you are explaining about branding. There is so much genuinity about sharing knowledge and you have a smile even while talking. Thank you. Wishing you the best of the best!
Merahki - thanks so much for your kind comment. I come at my content production with the goal of helping people succeed and thrive. My intent is pure and altruistic - and I guess that shows...;-)
Thanks so much, its been of great help!!.
Thanks, great information!!
Directly to the point... Legend !
You rock OMGD!
Amazing information. Great content and message well dished out
Nice insight...and really open our mind as a marketer about that brand awareness itself .. 👍 please make other content such as brand equity, growth marketing or how to scale up etc...
Subscribed! Thank you so much for this very informative video!
Selling bikes and bike parts is not easy when you compete against so many brands out there, what should I emphasize on? Quality, looks, price? We have all three, how can we make people realize that it IS possible?
Awareness on brand it's a good concept and great information
Great video on promotion of Brands. Good and thoroughly explained
Great conversation it realy helllps also new ideas never thought of before 🌎 🌿 thank you 🙏
You rock Noufjos!
Increasing brand awareness should be the number one goal of every entrepreneur, business and creative professional.
Word.
Thank you for sharing such useful content! It helps me a lot!
You're very welcome!
Great vids, would be good to see examples while you explain what your saying. Thanks for the content keep it coming 👍🏻
Great content as always. Thanks for posting.
thanks as usual BI- you're great.
You are briliant....great respect of your work....
Thank you so much 😀
Thank you so much sir for this video, it was super helpful.
You are most welcome
Really great video thise lesson was very use full for me sir tq.
I didn't realize how good I have it already! Great Video. I have an incredible partnership that I really need to take advantage of
Great realization Penelope.
This is going to help me at work on a great deal. Thanks!
Hi Mi! Glad I could contribute some ideas that will help you!
Great tips!! Brand is so key!! Thx!
Brand is all.
Great advice. Thank you
Thanks Muhammad!
Valuable Content👏
good info. stuck with MCO , im working in corp comm department., in GLC R&D company. no events this year.now need to concentrate on making videos to stay relevant. i need to comeout ideas for next year plan.
You got this!
I truly needed this information today. I'm kinda stuck on what to do next. I'm not a great decision maker !! My logo, tagline are totally finished so is my iconic character. But I'm kinda stuck on where to go next. I'm about to network & do some marketing by selling scarfs, hats ect. But I'm still stuck.
Dashia, Just start selling. The answers will come to you in the form of learning from your customers and where and when you are making sales - and on what pieces you are selling.
Thank you this is what I am doing!
That's great!
ভালো তথ্য। ধন্যবাদ!
Thanks Hossain Ahamed!
That's true, actually I was wondering what are critical problems of communication in oil and gas companies?and how to make the company more recognized?
Your speech is nice and your explanation is superb
Really Helpful. Thanks!!!
You rock Richa!
Great use by this video those tips was very useful
amazing video such a helpful content i have ever seen!!!!!
You rock shivu bahl!
Thanks for your good advices
Hey Silver, good to see you here again, thanks for watching, I'm glad my videos have been helping.
Great information
Wonderful clarity and a nice video sir...
Question 1) How to improve visibility and build brand image for a readymade showroom
2) Is it wise to spend on building brands, as we see a lot of clothing brands are getting shut these days due to fast fashion and people seeking for affordable fashion...
Thank u very much, pls share any video links u might have uploaded in ur channel related to my questions...
Thank u once again🙂🙏
Thanks Mohan Kumar! I'd need more info to really help. I do business consulting if you are interested in my help growing your business - hit up my website and fill out a new client application.
Important information
Thx tapesh - good to see you back.
Thanks for sharing
Great ideas
GREAT VIDEO🙏🏻
Hi philip, great video. I am from South Africa, I just wanted to ask what i could do do enjoy that my business grows. I am a producer of still and sparkling water. we are growing but not at the anticipated speed?
Thank you
You might try micro-influencer marketing.
Nothing short of brilliant, thnx philip
american girl, Thanks so much!~ Can you do me a favor as a small thank you? Please share my video with a friend or two! I'm trying to build my subscribers. More to come!
My pleasure
great contents, very practical and clear
Glad you like them!
Great.
insightful info
Brand awareness is a great concept that can have a huge impact on your marketing efforts, buyer recognition, and profit.
Absolutely.
@@PhilipVanDusen your brand is the bald kfc old guy
Keep up the great work!
You rock Gustavo! I will!
Great video. Thank you
Aus Digital Media, You're very welcome. Be sure to check out the other videos in my catalog. There's tons of great stuff there!
Thanks a lot...
Most welcome!
Great info!!
Thanks DeDe Hodo!
Well explanation
Just thought I should tell you that your mustache is great, the content as well.
Thanks Rye - its gone now...(covid/masks) but it will be back....
@@PhilipVanDusen Your moustache was branding as well
your content is always on point
😇🕉
Very informative and appreceate
😎🚀
Valuable
Such a great content! :)
Glad you think so!
All good but you really had me with infographics - could be pretty hot for pitches - I really have to blend that stuff in !
Thanks STUDIO B!
Thank you very much Sir...really appreciated...sir please upload a video for those non creative designers who love to design and always seeking for something motivational...like how to be creative or something like that..thanks much, I hope you got it what I meant :)
I have a lot of creativity and motivational videos on my channel - just look at the back catalog of my videos! here's one: 10 Ways to Stay Creative ruclips.net/video/j-SL04TTA0I/видео.html
Here's another: ruclips.net/video/YHNYaQzsRf8/видео.html
Great
Thank you souch
how to market and make a branding strategy for a premium brand?
Nice tips
This is for knowledge and key takeaways, can you tell me or anyone how we work on this, like build our brand, anyone?
check out this video I posted yesterday - it says personal branding - but it is the same for a business brand: ruclips.net/video/lR2kaMRgjN4/видео.html
Is being aggressive at first, then staying consistently visible but less aggressive a good strategy?
Depends on what you mean by "aggressive". If you mean blanketing platforms with volume at first to make a splash then backing off a bit, that is an option. But you have to take care not to annoy people from the start and get a bad rap that will stick with you.
great video
Hey spiralli! Thanks so much for checking out my video! I appreciate you taking the time to leave a comment. Keep tuning in!
@@PhilipVanDusen I am working on my branding and watching/listening to your stuff - Bravo!
Pls can you add polish text to this video? Beacuse I bad understand english
Shock, foreign language translations are contributed by viewers on RUclips - not by the creators - there is this whole process to it. If you want Polish translations - check out how it is handled on YT with a Google search on the subject. I certainly don't know Polish - so I wouldn't be able to help sad to say! But thats for asking and for the comment my friend!
👍👍👍 in
Hi could you please help me in branding our company to the next level
Ganesh, if you're serious. Go to my website, link in the video description, and complete the new client questionnaire on my website.
Anyone want to partner up got a brand . Smoking brand , lifestyle
Good luck with it Marshall.
Philip VanDusen I Appreciate It.
Chester Bennington with a moustache.
90% of the information that's transmitted to human brain is transmitted visually. yet all I get from this content is verbal..
Great
Thanks Farahane Lawani!