Netflix Releases All Viewership Numbers - What It Means For Filmmakers

Netflix just made the huge decision to go fully transparent with all of the viewership numbers on their platform, both original and licensed! This is a huge shift after 15 years of having a zero-transparency model. In today’s video, I dig into what all of this could mean for the industry and, most importantly, for filmmakers and creators.
Further listening, The Town: www.theringer....
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0:00 - Intro
0:44 - Background History
2:36 - Ted Sarandos on The Town
3:18 - What Are Backend Royalties?
3:36 - Netflix Pays a Premium
4:40 - Why Now, Netflix?
4:50 - 1. Advertising
5:25 - 2. Filmmakers: Show Us The Numbers
7:12 - 3. Crush The Competition
9:00 - What Does It All Mean For Filmmakers?
9:08 - 1. Filmmakers Can See Their Audience
9:41 - 2. Forces Industry Transparency
10:30 - 3. Increases Advertising Revenue
10:45 - What This Means for the Future
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#documentary #careeradvice #filmmaking #cinematography #cinematic #directorofphotography #film #Netflix

[@paulgero]

Really interesting. Thanks for the breakdown.

[@CurrenSheldon]

Thanks for watching!

[@kennymedia]

Well researched and very insightful. Thank you for this!

[@CurrenSheldon]

Thanks for watching and glad you found it interesting!

[@JustinVandergaast]

Great video! Super interesting!!

[@CurrenSheldon]

Thanks Justin!

[@MoundorSene]

Very intersting topic. thanks for sharing your insight

[@CurrenSheldon]

Appreciate you watching!

[@seriocitystudios]

Really excellent video. Never thought I woukdcsee the day. Speaking of transparency what I would love for you to do in a future video is to use your Netflix experience with your two films. Take us thru your process for getting on the platform (Sale)…what they ultimately paid you and the money you spent to deliver the content. I know as king a lot but it's this sort of information which helps content creators who are new to this game. Thanks and keep up the great work. Best New channel in a long time.

[@CurrenSheldon]

Thanks for watching! And yes, currently working on a video about the process of film ideation to finally ending up as Netflix original. Hope to have that up sometime in January!