Explaining The 360 Model and why It Wont Save the Music Business

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  • Опубликовано: 23 ноя 2024

Комментарии • 51

  • @ShawnRosseau
    @ShawnRosseau 10 лет назад +38

    thank goodness someone in the biz has a friggin' brain and is not afraid to speak out... way to go Jay!!

  • @JazWilliams
    @JazWilliams 11 лет назад +26

    As informative as this is artists today won't listen. They will do anything for a quick way to the top. Even signing something like this. They'd sign a 720 deal if they had the chance. I agree with the lack of A&R . so now we have so many artist with these assembly line type songs and there's really no staying power for any of them

  • @NateTheNoble
    @NateTheNoble 11 лет назад +24

    They dont love music, they love superficial temporary fame and compromising their values. And many will regret it as they get older

  • @BlackPantherrStudios
    @BlackPantherrStudios 11 лет назад +14

    Yes, I am.
    I would rather earn my money and invest for my future than to owe money that I can't pay back.

  • @kathys9999
    @kathys9999 7 лет назад +7

    Finally, I understand what has went on in the music industry. What a great video!

  • @uoyebut2151
    @uoyebut2151 5 лет назад +2

    This was shown in the movie Cadillac Records basically the aspect when he says the money.being made from the hot artist(s) to help fund the wet artist(s).

  • @davemoore3707
    @davemoore3707 10 лет назад +12

    Fascinating stuff, it seems to me that it's a case of accountants in control. Spreadsheets and creativity do not make a good mix. Thanks Jay.

  • @j.j.1064
    @j.j.1064 7 лет назад +19

    Business people are always the same. They know the price of everything and the value of nothing.

  • @GeneDexter
    @GeneDexter 11 лет назад +8

    One word: Macklemore.
    Artists, he is your business blueprint.

    • @RawDogTV
      @RawDogTV 6 лет назад +4

      Gene Dexter please elaborate

  • @singerbabe
    @singerbabe 14 лет назад +3

    Interesting up date on our shattered industry.

  • @lamontscales2645
    @lamontscales2645 6 лет назад +2

    I know I'mma get some hate BUT a 360 can work. If the approach of the artist is I am a brand linking up with another brand that can push me higher, or may have other avenues the artists can dip into and thus expand both brands. Sign a 360 deal don't sign away your life and/or your brand. When you leave know what your leaving behind!

  • @leemichaels406
    @leemichaels406 2 года назад

    Its getting interesting out there. Not only is the business in trouble... Covid is hurting live shows and touring as well.

  • @dmjtv1214
    @dmjtv1214 11 лет назад +1

    Jay your observations ring true! I think we will begin to get out of it using the Artist Management model instead of the 360. Which means a 10-25% of all income to the Management Company who is able to develop and release the artists products digitally, and publish the work at the same time. The old Record Company model will still continue but this will be through deals with vibrant Independent labels and Management with great Talent discovery A&R development skills. P.Mac DMJ Artist Management.

  • @tonyjones1560
    @tonyjones1560 10 лет назад +13

    IMO, you're crazy to sign a 360. The labels have screwed a lot of people for a lot of years, and want to continue to do so. As for Napster, when the labels responded by suing their market base (the fans) they signaled they were divorced from the new reality of digital...and now they're paying the price.

    • @tonyjones1560
      @tonyjones1560 9 лет назад +1

      Jackson Miller yeah, I bought a lot of albums because I really liked one or two times. It's...interesting... that the B or even C side tunes on records that dropped 30 and 40 years ago are superior to stuff that's at the top of the charts today...

    • @tonyjones1560
      @tonyjones1560 8 лет назад

      Jay N Yes, they do. I recently read "Six Figure Musician," whose author quite logically explains that even now there are legitimate reasons to pursue a record contract...but "signer beware!"
      I guess artists are going to have to better understand the *business* of music, have access to someone who does, or be ready to clean up the mess if (when) they realize the label has ripped them off.
      So maybe a non-360 could be a good thing... but I still don't see much point in a 360 deal beyond putting musicians back under the control of the "suits"...?

  • @carlinefrancois2180
    @carlinefrancois2180 2 года назад

    Informative and interesting...

  • @EvilGgodsized
    @EvilGgodsized 14 лет назад +3

    Good points...

  • @dmjtv1214
    @dmjtv1214 11 лет назад +1

    The other is a JD/MC/Rapper/Producer, called: 'Crazee Dog' he is Dub-step/Drum n Bass/House. DMJ Artist Management/Urban G Records

  • @matthewkingkaufman3352
    @matthewkingkaufman3352 11 лет назад +3

    so much intelligent thinking.

  • @seand67
    @seand67 7 лет назад +1

    Great interview

  • @Tuggie_DonDaDa
    @Tuggie_DonDaDa 13 лет назад +1

    Good info.......

  • @davidharper2018
    @davidharper2018 11 лет назад +2

    Thanks!

  • @michaeldavis2585
    @michaeldavis2585 7 лет назад +2

    I play ever instrument record all my own tunes have my own studio has Prince did been at it for years

  • @DorianPaige00
    @DorianPaige00 10 лет назад +3

    Yes, most of these labels were started and run by music people who adjusted their model from the prior decades when they worked under another label. Investors got involved and the people who made the music historically were pushed to the back.
    1993 was the year the industry changed.

    • @uoyebut2151
      @uoyebut2151 5 лет назад

      It changed again in 2009-2010 with a secret meeting.

  • @ALiM4Do4SelfMusic
    @ALiM4Do4SelfMusic 6 лет назад

    🕓Thank You

  • @dmjtv1214
    @dmjtv1214 11 лет назад +1

    Presently we manage 2 young acts we have been developing for a number of years and we belive in them very much one is called Alabo Mac who was formerly known in his early teens as Vibezkid who is now known as Alabo Mac to mark his coming of age this year November. We have introduced to the world his debut single Space Invader on one of our brand labels Urban G Records. It's on Spotify, \itunes to be released this year to mark Alabos 18th Bday! P.Mac, vibrant great artist discovery A&R Urban G

  • @MrPOPPASWEETS
    @MrPOPPASWEETS 11 лет назад +2

    Yup!!!

  • @mallorca1guy
    @mallorca1guy 6 лет назад

    why would big companies would have to borrow money?

    • @shspurs1342
      @shspurs1342 6 лет назад

      mallorca1guy big companies never by stuff out right, they always borrow the credit.

  • @owen5388
    @owen5388 7 лет назад +4

    lil yachty here right now loool

  • @yannickphilippe9716
    @yannickphilippe9716 7 лет назад

    Nice

  • @brieannataylor
    @brieannataylor 11 лет назад +3

    360 Deals are terrible, only take a 360 deal if you're planning on being a TOP, POP artist.

    • @lovemarie335
      @lovemarie335 5 лет назад

      And even Nicki didn't sign one

  • @Baghuul
    @Baghuul 4 года назад

    Record company execs don't know art if it slapped them in the face. They know trends and what to look for to better profit themselves. Thats all.

  • @jayeking2341
    @jayeking2341 4 года назад

    Bigger things pop

  • @Tuggie_DonDaDa
    @Tuggie_DonDaDa 13 лет назад

    Check out "lil tuggie" vidioes

  • @goranhrastovik5364
    @goranhrastovik5364 6 лет назад +4

    yes. the music died when the 90s end..just think about it..what legendary acts in any form or genre have you seen since the 90s who can go head to head with classic artists that made music from 1950-1999--i don't see any..exept everyone experimenting with the latest style of music that went commercial.and that is electronic music..i don't see a totally NEW genre that will come..i just don't...it's all a mixture of music that has already existed...and record companies had a major influence on the development of music after they did not prepair for napster and downloading the way thay should have

  • @boc4334
    @boc4334 3 года назад

    And this is why they need catchy junk music on the radio instead of art. They don’t care about quality. Just make a quick stupid hit and they get rich.

  • @wallacejjonesjr.2475
    @wallacejjonesjr.2475 8 лет назад

    it didnt it robbed it

  • @christopher9727
    @christopher9727 2 года назад

    John 3:16-21
    16 For God so loved the world, that he gave his only begotten Son, that whosoever believeth in him should not perish, but have everlasting life. 17 For God sent not his Son into the world to condemn the world; but that the world through him might be saved. 18 He that believeth on him is not condemned: but he that believeth not is condemned already, because he hath not believed in the name of the only begotten Son of God. 19 And this is the condemnation, that light is come into the world, and men loved darkness rather than light, because their deeds were evil. 20 For every one that doeth evil hateth the light, neither cometh to the light, lest his deeds should be reproved. 21 But he that doeth truth cometh to the light, that his deeds may be made manifest, that they are wrought in God.
    Mark 1.15
    15 And saying, The time is fulfilled, and the kingdom of God is at hand: repent ye, and believe the gospel.
    do not sell your soul to satan repent and follow Jesus Christ

  • @lovemarie335
    @lovemarie335 5 лет назад

    Cardi b is now broke